Founded in 1810 as a coffee mill and bicycle manufacturer, PEUGEOT began building automobiles in 1889, making it one of the world's oldest car brands. The iconic 205 and 206 models dominated European roads, while the 504 earned legendary durability in Africa. Today, Peugeot is defined by its "Allure" design philosophy—expressive styling, i-Cockpit interiors, and agile handling. The 3008 and 508 models showcase the brand's transformation into premium territory. Under Stellantis, Peugeot pursues a multi‑energy strategy, offering efficient hybrids, plug‑ins, and all‑electric models like the e‑208 and e‑3008. With a strong European base and expanding presence in China, Latin America, and the Middle East, Peugeot blends French elegance, driving pleasure, and sustainable innovation for the modern era.