SAIC MAXUS Mifa 7

Model Overview

The SAIC MAXUS Mifa 7 (commonly known in China as the Dajia 7) is an all-electric mid-size family MPV built on the brand's all-new E2 architecture. Making its global debut at the 2023 Chengdu Motor Show, the newcomer forms a comprehensive two-tier line-up alongside the larger, flagship Mifa 9 luxury MPV to capture the booming new energy MPV market. The model is marketed internationally across regions including mainland China, the UK, Singapore, and Hong Kong, with an initial pre-sale price in China starting from RM259,800 to RM299,800. In terms of dimensions, the Mifa 7 measures 4,907 mm in length, 1,885 mm in width, and 1,768 mm in height, with a generous wheelbase of 2,975 mm, offering both 6-seater and 7-seater cabin layouts. Its aerodynamic profile boasts a low drag coefficient of just Cd 0.268, significantly enhancing energy efficiency and high-speed NVH refinement.

Design Language

The Mifa 7 showcases SAIC MAXUS's latest family design language. Up front, it features sharp geometric lines complemented by a clean, closed-off EV fascia, flanked by vertical headlamp clusters and an overarching full-width LED light bar for a sleek, futuristic aesthetic. Along the sides, flush pop-out door handles and available powered sliding doors underscore its premium MPV character. Notably, the Mifa 7 is the world’s first production MPV equipped with CMS digital side mirrors; this optional feature expands the driver's field of vision by 2.8 times and ensures superior clarity in inclement weather and low-light night driving. Inside, the Mifa 7 adopts an ultra-clean, minimalist cockpit layout headlined by a continuous triple-screen display comprising three 12.3-inch digital panels powered by a Qualcomm Snapdragon 8155 processor and the Zebra Zhixing OS, substantially reducing physical switchgear. A clean walkthrough design between the centre console and dashboard, a steering column-mounted gear selector, and a three-spoke multifunction steering wheel collectively create a contemporary, tech-driven ambience.

Powertrain & Performance

The Mifa 7 employs a front-mounted permanent magnet synchronous motor (PMSM) in a front-wheel-drive (FWD) configuration, delivering a maximum output of 180 kW (approx. 245 PS) and a peak torque of 350 Nm. It completes the 0–100 km/h sprint in an official 9.0 seconds, on to a top speed of 180 km/h, ensuring effortless, linear power delivery. Battery options include 77 kWh and 90 kWh ternary lithium-ion packs, delivering WLTP driving ranges of 410 km and 480 km, respectively; under China's CLTC test cycle, the 90 kWh variant can achieve up to 605 km on a single charge. Charging performance is equally robust: the Mifa 7 supports 120 kW DC fast charging, replenishing the battery from 5% to 80% state of charge (SoC) in around 40 minutes; standard AC charging is rated at 11 kW, taking roughly 9.5 hours for a 5% to 80% charge.

Chassis and Handling

Underneath, the Mifa 7 rides on a fully independent suspension setup featuring front MacPherson struts and a rear multi-link configuration. The multi-link rear suspension helps optimise wheel travel while lowering the overall centre of gravity, delivering enhanced body control, cornering composure, and high-speed stability. The drivetrain is front-wheel drive, paired with an Electronic Parking Brake (EPB) and solid disc brakes on both the front and rear axles. Drivers can tailor the driving experience via three selectable drive modes—Eco, Normal, and Sport—alongside three levels of regenerative braking intensity (Low, Medium, and High) to suit various driving styles and road conditions. Thanks to its low centre of gravity, the Mifa 7 delivers a composed and reassuring drive whether cruising on open highways or navigating congested urban streets.

Cabin and Features

The Mifa 7’s interior is dominated by a seamless triple 12.3-inch screen setup driven by the Qualcomm Snapdragon 8155 chipset and Zebra Zhixing infotainment system, offering full support for wireless Apple CarPlay and Android Auto smartphone integration. In terms of comfort, the second row is fitted with individual captain chairs, while the dual powered sliding doors and an ultra-low step-in height of 152 mm ensure effortless ingress and egress for children and elderly passengers alike. Higher-spec variants add an 8-speaker JBL premium sound system, a panoramic glass roof, dual wireless smartphone charging pads, multi-zone automatic climate control with dedicated rear controls, and an active air purification system. Furthermore, the Mifa 7 features Vehicle-to-Load (V2L) reverse charging capability, allowing owners to power external appliances such as portable fridges and camping gear, making it ideal for outdoor family lifestyle activities. In the Luxury variant, the front passenger seat also offers an optional 360-degree swivel function, allowing versatile cabin configurations for enhanced interior utility.

Safety and Driver Assistance

Structural integrity is a standout priority for the Mifa 7, with high-strength steel accounting for 80% of its body shell—including 27% ultra-high-strength steel—which lowers kerb weight while maximising torsional rigidity and crash protection. The vehicle comes standard with 11 airbags for comprehensive passive occupant safety. Active safety is comprehensive, featuring a full Level 2 Advanced Driver Assistance System (ADAS) suite that includes Autonomous Emergency Braking (AEB), Forward Collision Warning (FCW), Emergency Lane Keeping (ELK), Lane Keeping Assist (LKA), Lane Departure Warning (LDW), and Blind Spot Monitoring (BSM). Additionally, a Driver Monitoring System (DMS), a 360-degree surround-view camera system, and full-speed Adaptive Cruise Control (ACC) are equipped to minimise driving stress and prevent common road hazards.

Market Performance and Reception

Since its international rollout, the Mifa 7 has garnered strong market momentum, particularly in Hong Kong and Southeast Asian markets. The initial allocation of right-hand-drive units in Hong Kong was snapped up rapidly during the pre-launch phase, where it carried an indicative "One-for-One Replacement" scheme price starting around HKD 429,000. In Singapore, robust demand for the Mifa 7 helped fuel a remarkable 136% year-on-year sales growth for the MAXUS brand. Motoring journalists have broadly commended the Mifa 7 for its sleek styling, flexible seating configurations, swift DC fast charging, and practical V2L functionality. While road tests noted minor areas for refinement, such as a slightly stepped boot floor when the rear seats are folded down and a learning curve for some touchscreen sub-menus, its clear positioning as a dedicated, well-rounded pure-electric family MPV provides a distinct competitive edge in the EV segment.