Li Auto MEGA

Model Overview

The Li MEGA is Li Auto's first all-electric flagship MPV, officially launched on 1 March 2024. It marks the brand's strategic transition from range-extended electric vehicles (REEVs) into the pure electric segment. Underpinned by the Whale dedicated EV platform, the Li MEGA is pitched as a "flagship MPV for large families", catering to multi-generational family road trips and premium executive transport. The model boasts a teardrop aerodynamic silhouette, ultra-fast 5C Qilin charging, and a cavernous cabin as its key highlights, drawing widespread acclaim upon debut for its avant-garde aesthetics and cutting-edge tech. In 2025, the Li MEGA lineup expanded with the introduction of the Ultra Smart Refresh Edition (RM529,800) and the Home Family Special Edition (RM559,800), both receiving comprehensive upgrades in performance, driving range, and advanced driver assistance systems (ADAS). By May 2025, cumulative deliveries of the Li MEGA surpassed 10,000 units, establishing itself as the sales benchmark in the premium all-electric MPV segment priced above RM500,000.

Design Language

The exterior styling of the Li MEGA is thoroughly groundbreaking, adopting a streamlined, teardrop profile with an ultra-low drag coefficient of just 0.215 Cd—the lowest among global production MPVs and slipperier than a Tesla Model 3. This aerodynamic efficiency not only enhances driving range but also significantly curbs wind noise at high speeds. The front fascia is defined by a seamless, full-width Halo daytime running light strip, a sculpted curved bonnet, and a roof-mounted next-gen ATL LiDAR unit that is 60% more compact and consumes 55% less power than its predecessor. Its sleek side profile is complemented by a clean, two-tone rear styling, giving the MPV a futuristic, sci-fi presence affectionately nicknamed the "bullet train on wheels" by netizens.

In terms of dimensions, the Li MEGA measures 5,350 mm in length, 1,965 mm in width, and 1,850 mm in height, riding on a massive 3,300 mm wheelbase, placing it firmly in the full-size MPV class. Front and rear track widths stand at 1,703 mm and 1,708 mm respectively, with a kerb weight of 2,785 kg. For exterior body colours, it comes standard in Grey Metallic, Silver Metallic, and Panda White Pearl, with an exclusive Elephant Grey Special Edition Pearl paint available as an option.

Inside, the cabin embodies a "less, but better" minimalist design philosophy inspired by high-end Italian furniture atelier Poliform. Wrapped generously in premium Nappa leather, the dashboard houses a compact digital instrument display paired with dual 15.7-inch 3K OLED central infotainment screens, delivering a sleek, high-tech aesthetic. The warm, inviting ambiance creates a true "mobile living room" experience. Furthermore, the interior utilizes mother-and-baby-grade eco-friendly materials to ensure superior in-cabin air quality.

Powertrain & Performance

The Li MEGA is powered by an all-wheel-drive dual-motor setup across the entire range, featuring a front induction asynchronous motor (155 kW and 232 Nm) and a rear permanent magnet synchronous motor (245 kW and 310 Nm), churning out a combined system output of 400 kW (544 PS) and 542 Nm of torque. Mated to a single-speed EV reduction gearbox, it sprints from 0 to 100 km/h in just 5.5 seconds, with a top speed rated at 180 km/h.

Power delivery is tuned for effortless, progressive response—delivering silky-smooth take-offs from a standstill while packing robust mid-range punch under full throttle, easily cruising up to 180 km/h on derestricted German Autobahns. For a full-size MPV, its 5.5-second century sprint comfortably outpaces equivalent ICE rivals, effortlessly managing brisk overtaking and high-speed highway cruising.

Energy is stored in a 102.7 kWh CATL Qilin 5C ternary lithium-ion battery pack, delivering a CLTC all-electric range of up to 710 km with an energy consumption rating of 15.9 kWh/100 km. Built on an 800V high-voltage electrical architecture, the pack supports peak DC fast charging speeds of up to 520 kW, replenishing 500 km of range in just 12 minutes. A 10% to 80% state-of-charge (SoC) top-up takes approximately 12 minutes on ultra-fast chargers. The battery comes with an 8-year or 160,000 km manufacturer warranty. Real-world testing at an ambient temperature of 15°C under WLTC estimation modes revealed a range accuracy of 100.30%, demonstrating exceptional consistency between the instrument cluster reading and actual mileage.

Chassis & Handling

Underneath, the Li MEGA features a flagship chassis setup comprising front double-wishbone and rear multi-link independent suspension, sharing an architectural layout akin to ultra-luxury offerings like the Rolls-Royce Cullinan and BMW X7. The entire range comes standard with intelligent dual-chamber air suspension paired with Continuous Damping Control (CDC) adaptive dampers, offering up to 70 mm of ride height adjustment alongside multiple drive modes. Compared to single-chamber setups, the dual-chamber air suspension lowers stiffness by 21%, widening the dynamic bandwidth—delivering plush, float-free bump absorption in Comfort mode, while tightening up body control and reducing body roll in Sport mode.

Traction is managed via an electronic dual-motor all-wheel-drive system. It features Electric Power Steering (EPS); in Comfort mode, stationary steering resistance is merely 1.236 kg, making low-speed parking and tight manoeuvres remarkably effortless. Braking is handled by ventilated discs at all four corners, complete with an Electric Parking Brake (EPB). It rides on 245/60 R18 tyres, with a tight turning radius of 6.35 metres.

Chassis calibration strongly prioritises passenger comfort. Long-term user feedback indicates that even after 50,000 km of extensive driving across unpaved terrain, the suspension remains tight, devoid of rattles or chassis play. High-speed stability is exemplary, remaining planted and composed at 180 km/h without any nervous floating sensation. Cabin refinement and NVH levels are outstanding, with wind noise suppression widely lauded as being "whisper-quiet like a high-speed train".

Cabin & Features

The Li MEGA adopts a 2+2+3 seven-seater layout, with expansive interior room serving as a central selling point. The usable cabin length (measured from the driver's heel point to the boot sill) spans nearly 3.8 metres, making it one of the roomiest all-electric passenger vehicles on the market. The second-row individual seats ride on ultra-long electric sliding rails with 500 mm of fore-aft travel, unlocking a maximum legroom of 1,278 mm—surpassing a Mercedes-Maybach S-Class. The third-row seats feature one-touch power folding with a 60:40 split; when folded away, the cargo floor accommodates adult bicycles with ease. Official boot space ranges from 500 to 1,067 litres.

Seat amenities are top-tier: the driver's seat features a 6-zone active firmness adjustment that adapts automatically according to journey length, while the front passenger enjoys a "Queen Seat" with an integrated 65° power-adjustable ottoman leg rest. All seats throughout the cabin come with heating, ventilation, and massage functions, with the second row adding 270° wrap-around heating across the armrests, leg rests, seatbacks, and cushions. The Home Family Special Edition features second-row seats that swivel 180° to face backwards, instantly turning the rear cabin into a face-to-face lounge.

The smart cockpit is driven by a high-performance Qualcomm Snapdragon 8295P chipset, featuring dual 15.7-inch 3K OLED central infotainment displays and a 13.35-inch head-up display (HUD) as standard. The Home Family Special Edition adds a ceiling-mounted 21.4-inch rear entertainment screen. The system supports Over-The-Air (OTA) updates and integrates the Li Xiang Tong Xue AI voice assistant with vehicle-wide wake-up-free voice interaction. Audio duties are handled by a standard 21-speaker WANOS panoramic sound system with Dolby Atmos certification for a truly immersive soundstage.

Convenience and comfort features include tri-zone automatic climate control with rear independent air conditioning, an onboard compressor refrigerator, a PM2.5 air filtration system, and an active negative ioniser. Multiple USB/Type-C charging ports and a 50W wireless smartphone charging pad are fitted across the cabin.

Safety & Driver Assistance

In terms of passive safety, the Li MEGA incorporates a high-strength cage body shell with multiple airbags throughout to safeguard passenger survival space during impacts. Following an incident in October 2025 where a Li MEGA caught fire after a collision on an elevated expressway in Hangzhou, the owner highlighted that the vehicle's structural safety allowed for a safe exit. Li Auto subsequently initiated a proactive safety recall for 11,411 units of the 2024 Li MEGA to resolve hardware issues relating to coolant corrosion protection, replacing selected high-voltage battery components.

Active safety and intelligent driving remain core highlights of the Li MEGA. The entire range comes standard with the AD Max ADAS suite, powered by dual NVIDIA Drive Orin-X processors (508 TOPS total computing power), an ATL roof LiDAR, 11 high-definition cameras, 5 millimetre-wave radars, and 12 ultrasonic sensors. The system provides Level 2+ semi-autonomous driving capabilities (hardware-ready for Level 3 via OTA) and supports full-scenario Navigation on Autopilot (NOA). In July 2025, Li Auto deployed OTA version 7.5, introducing "Super Alignment" technology that aligns deep-learning AI models with human driving norms to ensure more natural, predictable automated driving behaviour.

AD Max covers Full-Speed Adaptive Cruise Control (ACC), Lane Keep Assist (LKA), Auto Lane Change Assist (ALC), Autonomous Emergency Braking (AEB), Forward Collision Warning (FCW), Rear Collision Warning (RCW), Blind Spot Monitoring (BSM), Auto Parking Assist, and Remote Smart Parking. The OTA 7.5 update also refined the Automatic Emergency Steering (AES) system, adding predictive deceleration for highway roadworks and live traffic light countdown recognition. The 2025 Ultra Smart Refresh Edition integrates the Vision-Language-Action (VLA) AI driving model, further sharpening driver assistance in dense urban environments and high-speed highways. A 540° panoramic camera with transparent chassis view, Door Open Warning (DOW), and Sentry Mode come fitted as standard.

For battery safety, the Qilin 5C battery pack incorporates an intelligent liquid thermal management system with battery pre-heating functionality, thoroughly validated through stringent crash, thermal, and penetration tests.

Market Reception & Competitive Landscape

The Li MEGA has seen a fluctuating sales journey since launch. In March 2024, initial reception was hindered by a polarizing launch reception and an initial RM559,800 price tag, prompting a swift RM30,000 official price revision. By November 2024, the 10,000th unit rolled off the production line, securing second place in monthly sales among MPVs priced above RM500,000. Sales gained strong momentum in 2025 following the debut of the Ultra Smart Refresh Edition and Home Family Special Edition, rising to 2,304 units in June and peaking at 3,277 units in September, holding the top sales spot in the RM500k+ luxury EV MPV segment for consecutive months. However, the October 2025 fire incident and subsequent recall temporarily dampened market sentiment, pulling November sales down to 680 units. By the end of 2025, cumulative deliveries reached approximately 15,000 units.

Owner reviews frequently praise the Li MEGA for its whisper-quiet cabin refinement stemming from low aero drag, its benchmark 710 km range coupled with ultra-rapid 5C charging (500 km in 12 mins), its immense interior practicality thanks to the 3,300 mm wheelbase (swallowing four 28-inch suitcases with all 7 seats occupied), its plush ride quality courtesy of the dual-chamber air suspension, and the continuous over-the-air improvements of its AD Max ADAS suite.

Conversely, criticisms centre around its unconventional styling (which remains subjective among traditional luxury buyers), the lack of rear-wheel steering that compromises U-turn agility in narrow urban streets, a premium price bracket of RM529,800 to RM559,800, and residual battery safety concerns following the late-2025 fire incident.

Key rivals in the luxury EV MPV segment include the ZEEKR 009 (RM499,000–RM588,000), DENZA D9 EV (RM395,800–RM465,800), and XPENG X9 (RM359,800–RM419,800). The Li MEGA carves out a distinct edge with the world's lowest production MPV drag coefficient (0.215 Cd), 5C Qilin supercharging capability, and the dual efficiency-and-acoustic benefits of its "bullet train" aerodynamic design. As Li Auto's maiden pure EV flagship, the Li MEGA acts as a bold technological trailblazer that pushes the boundaries of luxury MPVs, though sustaining long-term market dominance will hinge on continuous quality consistency and rebuilding buyer confidence.