[CNMO Tech News] On September 11, @Wuling Silver Label announced that the Starlight 730 ranked No. 1 in MPV sales under 150,000 for 10 consecutive months, and simultaneously secured No. 1 in MPV sales in Thailand for August.
According to CNMO Tech, the Starlight 730, with its "2+2+3" seven-seat layout, 230mm wide comfortable aisle in the second row, 88% space utilization in the third row, and ceiling height exceeding 1.2 meters, precisely meets the real travel needs of global families—the elderly can enter and exit conveniently, children have ample space to move, and composure is maintained even when the vehicle is fully occupied.
The Starlight 730 brings electric sliding doors to the global home MPV market, providing more dignified and convenient entry and exit experiences for users in both China and Thailand. The vehicle is equipped with the Spirit Eye Intelligent Driving Assistance System, reducing driving burden and gaining recognition from many users; the domestic version features the Spirit Talk AI Hub, making human-vehicle interaction more convenient.
Powertrain solutions are adapted to local conditions, with differentiated layouts based on energy environments and driving habits of different regions. The domestic market offers three power versions: pure electric, plug-in hybrid, and fuel, covering all travel scenarios such as daily commuting and long-distance road trips, balancing economy and range reliability; the Thailand market version, Darion EV, focuses on the pure electric route, relying on advantages of long range and low power consumption, fitting daily commuting and business reception scenarios, aligning with the local trend of green travel.
It is worth mentioning that in August 2026, Wuling Silver Label announced that the Starlight 730 ranked No. 1 in MPV sales among independent brands from January to July, with cumulative sales since launch having surpassed 60,000 units.

In Malaysia's SUV market, many buyers compare the Honda CR-V and Toyota Harrier when choosing a car. These two models are quite close in price and positioning. Today, we will do a detailed comparison from multiple aspects to help you save time on research.
The Honda CR-V OTR price in Malaysia is RM 178,200 - 195,900, with a total of 4 versions, including 2026 e:HEV 2.0L 2WD RS (RM 195,900), 2026 1.5T 4WD V (RM 181,900), 2026 e:HEV 2.0L 2WD E (RM 178,200), etc.
The Toyota Harrier OTR price in Malaysia is RM 289,000 - 289,000, with a total of 1 version, including 2026 HEV 2.5L Standard (RM 289,000), etc.
In terms of price, the starting price of the Honda CR-V is indeed RM 110,800 cheaper than the Toyota Harrier. If your budget is limited, Honda's entry-level version can already meet daily needs. But keep in mind, the difference of a few thousand might involve trade-offs in features, depending on your specific needs.

The Honda CR-V body length is 4500 mm, trunk 450 L.
The Toyota Harrier body length is 4400 mm, trunk 400 L.
Regarding space, the Honda CR-V body is 100 mm longer than the Toyota Harrier, providing slightly more interior seating space, especially rear legroom. If you often carry family members or need to store a stroller, the larger body is indeed more practical.

Honda CR-V warranty 5 years/unlimited mileage, maintenance interval every 10,000km or 6 months.
Toyota Harrier warranty 5 years/unlimited mileage, maintenance interval every 10,000km or 6 months.
The warranty conditions for both vehicles are the same, no need to worry about this aspect. Actual maintenance costs depend on the brand's service network and parts prices. It is recommended to ask real owners in car enthusiast groups for experience.

Both Honda CR-V and Toyota Harrier are mainstream choices in the Malaysia market, suitable for family use and daily commuting. If you value brand reputation and resale value more, you can prioritize the one with better reputation; if you care more about value and features, choose the one with richer configurations. In the end, it is still recommended to test drive both models, as personal experience is the most important.

Overall, both Honda CR-V and Toyota Harrier are very good models in the Malaysia market. Which one to choose mainly depends on your personal needs and budget. It is recommended to do research, compare quotes from several dealers, and then test drive to make a final decision. Buying a car is a major decision, spending time on research will definitely not be wrong.

In Malaysia's SUV market, many buyers compare the Honda HR-V and Volkswagen Tiguan when choosing a car. Both cars are quite close in terms of price and positioning. Today, we will make a detailed comparison from multiple aspects to save you time doing research.
The OTR price for the Honda HR-V in Malaysia is RM 115,900 - 143,900, with a total of 4 versions, including 2026 e:HEV 1.5L RS (RM 143,900), 2026 1.5T V (RM 137,900), 2026 1.5T E (RM 130,900), etc.
The OTR price for the Volkswagen Tiguan in Malaysia is RM 206,540 - 260,024, with a total of 2 versions, including 2025 Allspace 2.0T R-Line (RM 260,024), 2025 Allspace 1.4T Elegance (RM 206,540), etc.
From a price perspective, the Honda HR-V's starting price is indeed RM 90,640 cheaper than the Volkswagen Tiguan. If you have a limited budget, Honda's entry-level version can already meet daily needs. But keep in mind, the few thousand cheaper might involve trade-offs in features, it depends on your specific needs.

The Honda HR-V is equipped with a 1.5L Turbo, 140 hp. Official fuel consumption 7.0 L/100km.
The Volkswagen Tiguan is equipped with a 2.0L 4-cyl, 170 hp. Official fuel consumption 8.0 L/100km.
In terms of power, the Volkswagen Tiguan's 2.0L 4-cyl has 30 more horsepower than the Honda HR-V's 1.5L Turbo. However, for daily city driving, the power of both cars is sufficient and won't feel lacking.

The Honda HR-V's safety rating is 5★ (ASEAN NCAP), active safety systems include Honda SENSING (ACC, CMBS, LKAS, RDM).
The Volkswagen Tiguan's safety rating is 5★ (Euro NCAP), active safety systems include IQ.Drive.
In terms of safety features, both cars have received decent ratings. However, there are some differences in functionality between the Honda HR-V's Honda SENSING (ACC, CMBS, LKAS, RDM) and the Volkswagen Tiguan's IQ.Drive. If you value active safety, you can compare their feature lists closely.

The Honda HR-V body length is 4500 mm, trunk 450 L.
The Volkswagen Tiguan body length is 4400 mm, trunk 400 L.
In terms of space, the Honda HR-V's body is 100 mm longer than the Volkswagen Tiguan's, making the interior seating space slightly more spacious, especially the rear legroom. If you frequently carry family or need to fit a stroller, the larger body is indeed more practical.

The Honda HR-V uses FWD drive method.
The Volkswagen Tiguan uses FWD drive method.
Both cars have the same drive method, both are FWD, so there won't be a huge difference in daily driving feel.

Overall, both the Honda HR-V and Volkswagen Tiguan are very good models in the Malaysian market. Which one you choose depends mainly on your personal needs and budget. We recommend you do your research, compare quotes from several dealerships, and then take a test drive to make a final decision. Buying a car is a big deal, spending some time researching will never be wrong.

Recently, Yueda Kia announced that August sales reached 19,588 units, with cumulative sales from January to August reaching 162,734 units. August vehicle production was 20,600 units, with cumulative production from January to August at 167,600 units, demonstrating steady development resilience. This is mainly due to Yueda Kia always adhering to the business concept of "user-centric", iterating products continuously around Chinese users' mobility needs, creating more diversified and smarter new mobility experiences for consumers with high-quality, high cost-performance products.

The all-new Kia Seltos launched on August 26 is a representative masterpiece tailor-made by Yueda Kia for Chinese users. As a global heavyweight model for Kia, the all-new Seltos, based on inheriting Kia's unified global quality, aims to build the "Smartest Fuel SUV", deeply combining Chinese users' smart mobility needs. It features a standard 27-inch ultra-wide thin screen and Qualcomm Snapdragon 8295P flagship chip across the entire series. It includes popular local apps like iQIYI, QQ Music, Douyin, and Changba, paired with BOSE premium sound and Dolby Atmos, creating an immersive entertainment cabin integrating "Mobile Game Hall", "In-Car KTV" and "Private Cinema", allowing users to experience smart features comparable to new energy vehicles on fuel cars; Additionally, the all-new Seltos boasts a golden powertrain system of 1.5T+8AT rarely seen in its class, a 2,690mm wheelbase the longest in its class, flexible and practical transformable space, and grade-climbing comfort and convenience configurations. With full-spec strength, it brings high-quality mobility experiences beyond the class level, and with nationwide "fixed price" starting at 79,900 yuan, it redefines the value benchmark for joint-venture SUVs, bringing a more efficient and transparent super-value car buying experience!

At the same time, to further lower the threshold for users to purchase cars, Yueda Kia also provides a time-limited "Six Major Full-Configuration Purchase Gifts" with a value of up to 24,000 yuan, specifically including: 3 years interest-free upon 0 down payment purchase, 3,000 yuan trade-in subsidy, time-limited extra gift of specified exterior color or 12,000 brand APP points, 5 years unlimited data free, 2,888 yuan powertrain warranty extended to 10 years 200,000 km for 888 yuan (first non-commercial owner), test drive lottery to win up to 5,000 yuan purchase voucher, providing whole-cycle user care from purchasing to using, making car buying easier and car using worry-free!

Worth noting is, in order to return to the vision of young Chinese consumers and establish a deeper emotional resonance with them, on August 20, Kia announced Cai Xukun as "Kia Brand Spokesperson", which is also the first time Cai Xukun endorses an automobile brand. As a pioneer musician in the Chinese and world music scenes, Cai Xukun's personal proposition of "Being the Protagonist of Your Own Life" highly aligns with Kia's brand concept of "Follow Your Heart", both encouraging users to stay true to their hearts and proceed with determination on the road of life, making Kia and Cai Xukun's mutual pursuit surpass traditional commercial endorsements, becoming a valuable spiritual dialogue, jointly interpreting the value resonance of staying true to self and becoming the protagonist.

As the first all-new model endorsed by Cai Xukun for Kia, the full-spec strength of the all-new Seltos and its undefined product core align with Cai Xukun's image of bold breakthrough and enterprising advancement. Both are continuously advancing in their respective fields, jointly interpreting the undefined multi-dimensional charm. This deep spiritual resonance also makes the all-new Seltos no longer limited to a mere mobility tool, but also become a carrier for young people to express themselves, realizing the two-way transmission of product strength and spiritual value.
Similarly worth mentioning is that the series of thematic videos presented by Kia and Cai Xukun — Romantic Dream Chapter was released on August 26, receiving enthusiastic market feedback; on September 7, the Handsome Charm Chapter officially launched, and the Dynamic Vitality Chapter will also be launched on September 18, fully presenting the attitude proposition of "Being the Protagonist" with the all-new Seltos and Cai Xukun. For more details, please follow Kia's official accounts on WeChat Channels, Weibo, etc.
At the same time, the immersive fan support launch event is booming. Everyone can not only taste the new car at zero distance on-site and experience the interesting smart cabin, but also participate in exclusive support activities together. Checking in can get surprise gifts, jointly experiencing the undefined multi-dimensional charm interpreted by the all-new Seltos and Cai Xukun. Currently, Urumqi, Changsha, Harbin, Guangzhou, and Tangshan are conducting mall displays, which will continue until September 13; from September 12 to September 27, fan support activities will also continue to land in Jinan, Chongqing, Qingdao, Suzhou, Wuhan, Wuxi, Shanghai, Nanjing, etc. core business districts in 20 cities. For more activity details, please follow Kia official accounts on WeChat Official Account, Weibo, etc. or consult Kia authorized dealers.
In addition, from September 11 to September 20, the all-new Seltos new car tour event will also continue in Yancheng, Jinan, Shenyang, Lhasa, Lanzhou, Ningbo, Xiangshan, Hefei, and Zhengzhou 9 cities, allowing consumers to personally experience the outstanding charm of this global star SUV at their doorstep.

Whether it is the product value of full-spec strength, or the 79,900 yuan starting non-traditional "nationwide fixed price", super-value "six major full-configuration purchase gifts", and jointly releasing the value proposition of "Being the Protagonist of Your Own Life" with Cai Xukun, all show Kia's full sincerity for Chinese users. Kia also hopes to re-link Chinese consumers through the all-new Seltos, become a companion on their life's road, and drive towards a new stage of life together!
On September 1, the 2027 model year Kia K3 also welcomed its launch, offering 5 models, official guide price 97,300 yuan - 115,300 yuan, direct price drop of 15,600 yuan across the series. Among them, the 1.5L Comfort Premium Edition "nationwide fixed price" is only 69,900 yuan. The new car inherits the K3's reliable and durable classic quality, comfortable and convenient driving experience, and high quality-value product value, equipped with multiple advanced comfort and convenience configurations, bringing higher quality mobility experience for Chinese users.
At the same time, to give back to the trust of vast Chinese users, Yueda Kia also launched multiple exclusive purchase rights, including time-limited 500 yuan down payment to enjoy 3,000 yuan expansion rights upon ordering, 1-5 years 0 down payment starting 0 interest or low interest (financial interest subsidy up to 7,500 yuan), 4,500 yuan trade-in subsidy, 2,000 yuan fuel card gift for targeted groups (fresh graduates/ new couples/ newborn families/ educators/ medical staff/ media practitioners), 5 years 5 times basic maintenance material free, further lowering the threshold for consumers to purchase cars.

Believing that with the arrival of the all-new Seltos and the 2027 model year Kia K3, relying on comprehensive advanced product power and transparent fixed price system, it will also further enhance market competition advantages, injecting new power for the brand sales' continuous growth.
Finally, similarly worth noting is, in the latest 2026 China Vehicle Dependability Study SM (VDS) released by global authoritative consumer insight and market research institution JD Power on August 20, Kia was awarded Top 10 for Vehicle Reliability in the mainstream vehicle market. This authoritative recognition further confirms Yueda Kia's adherence to quality and deep cultivation on product level, and also continuously fortifies the foundation for the brand market sales steady upward.
At the same time, Yueda Kia steadily promotes overseas export business, the development trend of domestic and export sales developing side by side is further consolidated. Since starting export business in November 2018, Yueda Kia cumulative export of vehicles exceeded 650,600 units, export sales revenue exceeded 7.22 billion US dollars, constructing an export matrix composed of EV5, Sorento, Seltos, K5, Sonet, and Solus 6 models, export coverage covering Australia, Mexico, Saudi Arabia, etc. global 92 countries and regions; cumulative export of engines 544,110 units, export sold to South Korea, Russia, Czech Republic, Slovakia, Vietnam, Malaysia, India, Kazakhstan, Turkey, Uzbekistan and other countries.

For Yueda Kia, not only want to be a leader of technology, but also want to be a long-term partner users trust. In the future, Yueda Kia will continue to adhere to the business concept of "user-centric", fulfill the solemn promise of "In China, For China" with solid actions, creating a more warm and higher value mobile life for Chinese users.
-End-

In Malaysia's SUV market, many buyers compare Honda HR-V and Hyundai Tucson when choosing a car. These two cars are quite close in price and positioning. Today we will make a detailed comparison from multiple aspects to help you save time doing research.
The OTR price for Honda HR-V in Malaysia is RM 115,900 - 143,900, with a total of 4 versions, including 2026 e:HEV 1.5L RS (RM 143,900), 2026 1.5T V (RM 137,900), 2026 1.5T E (RM 130,900), etc.
The OTR price for Hyundai Tucson in Malaysia is RM 143,888 - 197,888, with a total of 5 versions, including 2025 HEV 1.6T AT 2WD Prestige (RM 197,888), 2025 1.6T DCT 4WD Prestige (RM 186,888), 2025 1.6T DCT 2WD Prime (RM 164,888), etc.
From a price perspective, the starting price of Honda HR-V is indeed RM 27,988 cheaper than Hyundai Tucson. If your budget is limited, Honda's entry-level version can already meet daily needs. However, please note that the savings of a few thousand ringgit might involve trade-offs in equipment, depending on your specific needs.

Honda HR-V is equipped with a 1.5L Turbo engine, 140 hp. Official fuel consumption 7.0 L/100km.
Hyundai Tucson is equipped with a 1.5L Turbo engine, 140 hp. Official fuel consumption 7.0 L/100km.
Both cars use the same powertrain system, and the driving experience in daily use is basically the same. Fuel consumption is also similar, so there is no need to worry too much about this point.

Honda HR-V body length 4500 mm, trunk 450 L.
Hyundai Tucson body length 4400 mm, trunk 400 L.
In terms of space, the Honda HR-V body is 100 mm longer than the Hyundai Tucson, so the interior passenger space is slightly more spacious, especially the rear legroom. If you often carry family members or need to put a stroller, a larger body is indeed more practical.

Honda HR-V warranty 5 years/unlimited mileage, maintenance interval every 10,000km or 6 months.
Hyundai Tucson warranty 5 years/300,000km, maintenance interval every 10,000km or 6 months.

Overall, both Honda HR-V and Hyundai Tucson are very good models in the Malaysian market. Which one to choose depends on your personal needs and budget. It is recommended that you do your research, compare quotes from several dealerships, and then test drive to make a final decision. Buying a car is a big matter, spending time doing research will never be wrong.

喺馬來西亞嘅 SUV 市場,好多買家在揀車嘅時候都會拿 Honda HR-V 同 Hyundai Santa Fe 黎做比較。這兩款車喺價位同定位上都幾接近,今日我哋就從多個方面做一個詳細嘅比較,幫你省咗做功課嘅時間。
Honda HR-V 喺馬來西亞嘅 OTR 售價係 RM 115,900 - 143,900,總共有 4 個版本,包括 2026 e:HEV 1.5L RS(RM 143,900)、2026 1.5T V(RM 137,900)、2026 1.5T E(RM 130,900) 等。
Hyundai Santa Fe 喺馬來西亞嘅 OTR 售價係 RM 225,000 - 270,000,總共有 3 個版本,包括 2025 2.5T DCT 4WD Calligraphy 6 Seats(RM 270,000)、2025 HEV 1.6T AT 2WD Prestige 7 Seats(RM 245,000)、2025 HEV 1.6T AT 2WD Prime 7 Seats(RM 225,000) 等。
從價錢嚟睇,Honda HR-V 嘅起步價確實比 Hyundai Santa Fe 平咗 RM 109,100。如果你預算有限,Honda 嘅入門版已經可以滿足日常需要。但都要記住,平嘅嗰幾千蚊,喺配備上可能有取舍,具體要看你嘅需要。

Honda HR-V 裝載 1.5L Turbo,馬力 140 hp。官方油耗 7.0 L/100km。
Hyundai Santa Fe 裝載 2.0L 4-cyl,馬力 170 hp。官方油耗 8.0 L/100km。
動力方面,Hyundai Santa Fe 嘅 2.0L 4-cyl 比 Honda HR-V 嘅 1.5L Turbo 多咗 30 匹馬力。不過日常喺市區開,兩款車嘅動力都夠用,唔會覺得唔夠力。

Honda HR-V 保修 5 年/無限里程,保養間隔 每 10,000km 或 6 個月。
Hyundai Santa Fe 保修 5 年/300,000km,保養間隔 每 10,000km 或 6 個月。

Honda HR-V 同 Hyundai Santa Fe 都係馬來西亞市場嘅主流選擇,適合家庭使用、日常通勤。如果你更看重品牌口碑同二手價,可以優先考慮口碑更好嗰一款;如果你更在意性價比同配備,那就揀配置更豐富嗰款。最終都係建議兩款都去試駕,親身體驗先係最重要。

總體嚟講,Honda HR-V 同 Hyundai Santa Fe 都係馬來西亞市場幾唔錯嘅車款。揀邊一輛,關鍵都要睇你嘅個人需要同預算。建議大家做好功課,多比較幾間車行嘅報價,再去試駕做最終決定。買車係件大事,花少少時間做功課絕對唔會錯。

In Malaysia's SUV market, many buyers compare Honda HR-V and GWM Haval H6 when choosing a car. These two models are quite close in price and positioning. Today, we will make a detailed comparison from multiple aspects to help you save time on research.
Honda HR-V's OTR price in Malaysia is RM 115,900 - 143,900, with a total of 4 variants, including 2026 e:HEV 1.5L RS (RM 143,900), 2026 1.5T V (RM 137,900), 2026 1.5T E (RM 130,900), etc.
GWM Haval H6's OTR price in Malaysia is RM 139,750 - 139,750, with a total of 2 variants, including 1.5L Turbo Standard (RM 140,000), 1.5L Turbo Premium (RM 155,000), etc.
In terms of price, the starting price of Honda HR-V is indeed RM 23,850 cheaper than GWM Haval H6. If your budget is limited, Honda's entry-level version can already meet daily needs. But be aware that the few thousand dollars cheaper might involve trade-offs in features, depending on your needs.

Honda HR-V is equipped with 1.5L Turbo, 140 hp. Official fuel consumption 7.0 L/100km.
GWM Haval H6 is equipped with Hybrid, 170 hp. Official fuel consumption 4.5 L/100km.
In terms of power, GWM Haval H6's Hybrid has 30 more horsepower than Honda HR-V's 1.5L Turbo. However, for daily driving in the city, the power of both cars is sufficient, you won't feel lack of power.

Honda HR-V body length 4500 mm, trunk 450 L.
GWM Haval H6 body length 4400 mm, trunk 400 L.
In terms of space, Honda HR-V's body is 100 mm longer than GWM Haval H6, the passenger space inside will be slightly more spacious, especially the rear seat legroom. If you often carry family or need to fit a stroller, a larger body is indeed more practical.

Honda HR-V uses FWD drive system.
GWM Haval H6 uses FWD drive system.
The drive system of both cars is the same, both are FWD, daily driving experience will not have too big difference.
Honda HR-V and GWM Haval H6 are both mainstream choices in the Malaysian market, suitable for family use, daily commuting. If you value brand reputation and resale value more, you can prioritize the one with better reputation; if you care more about cost-performance ratio and features, then choose the one with more configurations. Ultimately, it is recommended to test drive both, personal experience is the most important.
Overall, Honda HR-V and GWM Haval H6 are both very good car models in the Malaysian market. Which one to choose depends mainly on your personal needs and budget. We suggest you do your research, compare quotes from several dealers, and then test drive to make a final decision. Buying a car is a big matter, spending some time doing research will definitely not be wrong.

In the SUV market in Malaysia, many buyers compare the Honda HR-V and GWM Haval H6 when choosing a car. These two cars are quite close in price and positioning. Today, we will make a detailed comparison from multiple aspects to help you save time doing research.
The OTR price of Honda HR-V in Malaysia is RM 115,900 - 143,900, with a total of 4 versions, including 2026 e:HEV 1.5L RS (RM 143,900), 2026 1.5T V (RM 137,900), 2026 1.5T E (RM 130,900), etc.
The OTR price of GWM Haval H6 in Malaysia is RM 139,750 - 139,750, with a total of 2 versions, including 1.5L Turbo Standard (RM 140,000), 1.5L Turbo Premium (RM 155,000), etc.
In terms of price, the starting price of Honda HR-V is indeed RM 23,850 cheaper than GWM Haval H6. If your budget is limited, Honda's entry-level version can already meet daily needs. But be aware, that cheaper amount of a few thousand might involve trade-offs in features, depending on your specific needs.

Honda HR-V safety rating is 5★ (ASEAN NCAP), active safety systems include Honda SENSING (ACC, CMBS, LKAS, RDM).
GWM Haval H6 safety rating is TBD, active safety system includes Basic.
Regarding safety features, both cars received good ratings. However, there are some differences in functionality between Honda HR-V's Honda SENSING (ACC, CMBS, LKAS, RDM) and GWM Haval H6's Basic. If you value active safety, you can compare their feature lists carefully.

Honda HR-V warranty 5 years/unlimited mileage, maintenance interval every 10,000km or 6 months.
GWM Haval H6 warranty 7 years/150,000km, maintenance interval every 10,000km or 6 months.

Honda HR-V and GWM Haval H6 are both mainstream choices in the Malaysian market, suitable for family use and daily commuting. If you value brand reputation and resale value more, prioritize the one with better reputation; if you care more about cost-performance and features, choose the one with richer configuration. Finally, it is recommended to test drive both, as personal experience is the most important.
Overall, Honda HR-V and GWM Haval H6 are both very good models in the Malaysian market. Which one to choose depends mainly on your personal needs and budget. It is recommended to do your research, compare quotes from several dealerships, and then test drive to make a final decision. Buying a car is a big matter, spending some time doing research will never be wrong.

In the Malaysian SUV market, many buyers compare the Honda HR-V and MG MG HS when choosing a car. These two models are quite close in price and positioning. Today, we will make a detailed comparison from multiple aspects to help you save time on research.
Honda HR-V's OTR price in Malaysia is RM 115,900 - 143,900, with a total of 4 versions, including 2026 e:HEV 1.5L RS (RM 143,900), 2026 1.5T V (RM 137,900), 2026 1.5T E (RM 130,900), etc.
MG MG HS's OTR price in Malaysia is RM 130,450 - 146,450, with a total of 2 versions, including 1.5L Standard (RM 105,000), 1.5L Executive (RM 115,000), etc.
Looking at the price, Honda HR-V's starting price is indeed RM 14,550 cheaper than MG MG HS. If your budget is limited, Honda's entry-level version can already meet daily needs. However, note that the few thousand less in price may involve trade-offs in features, depending on your specific needs.

Honda HR-V comes with a 1.5L Turbo, 140 hp. Official fuel consumption is 7.0 L/100km.
MG MG HS comes with a 1.5L Turbo, 140 hp. Official fuel consumption is 7.0 L/100km.
Both cars use the same powertrain system, so the driving experience feels basically the same. Fuel consumption is also similar, so don't worry too much about this point.

Honda HR-V body length is 4500 mm, trunk 450 L.
MG MG HS body length is 4400 mm, trunk 400 L.
In terms of space, Honda HR-V's body is 100 mm longer than MG MG HS, offering slightly more interior passenger space, especially rear legroom. If you frequently carry family members or need to fit a stroller, the larger body is indeed more practical.

Honda HR-V uses FWD drive system.
MG MG HS uses FWD drive system.
Both cars have the same drive system, both are FWD, so the daily driving experience will not differ significantly.
Honda HR-V and MG MG HS are both mainstream choices in the Malaysian market, suitable for family use and daily commuting. If you value brand reputation and resale value more, prioritize the one with better reputation; if you care more about value for money and features, choose the one with more configurations. Ultimately, we recommend test-driving both, as personal experience is the most important.
Overall, Honda HR-V and MG MG HS are both very good models in the Malaysian market. Which one to choose mainly depends on your personal needs and budget. We suggest doing your research, comparing quotes from several dealerships, and then test-driving to make the final decision. Buying a car is a big matter, taking time to do research will never go wrong.

喺馬來西亞嘅 SUV 市場,好多買家喺揀車嘅時候都會拿 Honda HR-V 同 Chery Tiggo 9 嚟做比較。這兩款車喺價位同定位上都幾接近,今日我哋就從多個方面嚟做一次詳細嘅對比,幫你省下做功課嘅時間。
Honda HR-V 喺馬來西亞嘅 OTR 售價係 RM 115,900 - 143,900,一共有 4 個版本,包括 2026 e:HEV 1.5L RS(RM 143,900)、2026 1.5T V(RM 137,900)、2026 1.5T E(RM 130,900) 等。
Chery Tiggo 9 喺馬來西亞嘅 OTR 售價係 RM 166,800 - 179,800,一共有 1 個版本,包括 2026 2.0T Standard(RM 179,750) 等。
由價錢睇,Honda HR-V 嘅起步價確實比 Chery Tiggo 9 平咗 RM 50,900。如果你預算有限,Honda 嘅入門版已經可以滿足日常需求。但都要注意,平嗰幾千蚊,可能喺配備上會有取舍,具體要看你嘅需求。

Honda HR-V 裝載 1.5L Turbo,馬力 140 hp。官方油耗 7.0 L/100km。
Chery Tiggo 9 裝載 2.0L 4-cyl,馬力 170 hp。官方油耗 8.0 L/100km。
動力方面,Chery Tiggo 9 嘅 2.0L 4-cyl 比 Honda HR-V 嘅 1.5L Turbo 多咗 30 匹馬力。不過日常喺市區開,兩款車嘅動力都夠用,唔會覺得唔夠力。

Honda HR-V 嘅安全評級係 5★ (ASEAN NCAP),主動安全系統包括 Honda SENSING (ACC, CMBS, LKAS, RDM)。
Chery Tiggo 9 嘅安全評級係 TBD,主動安全系統包括 Basic。
安全配備方面,兩款車都拿到不錯嘅評級。不過 Honda HR-V 嘅 Honda SENSING (ACC, CMBS, LKAS, RDM) 同 Chery Tiggo 9 嘅 Basic 喺功能上有些差異,如果你比較重視主動安全嘅話,可以仔細對比下兩者嘅功能列表。

Honda HR-V 採用 FWD 驅動方式。
Chery Tiggo 9 採用 FWD 驅動方式。
兩款車嘅驅動方式一樣,都係 FWD,日常駕駛感受唔會有太大區別。

Honda HR-V 同 Chery Tiggo 9 都係馬來西亞市場嘅主流選擇,適合家庭使用、日常通勤。如果你更重視品牌口碑同二手價,可以優先考慮口碑更好嗰款;如果你更在意性價比同配備,咁就揀配置更豐富嗰款。最終都係建議兩款都去試駕,親身體驗先至係最緊要。

總體嚟講,Honda HR-V 同 Chery Tiggo 9 都係馬來西亞市場幾唔錯嘅車型。揀邊一輛,關鍵仲要睇你嘅個人需求同預算。建議大家做好功課,多比較幾間車行嘅報價,再去試駕做最終決定。買車係件大事,花啲時間做功課絕對唔會錯。



「 孔辉科技从哪里来、向何处去 」
作者 | 葛帮宁
编辑 | 李国政
出品 | 帮宁工作室(gbngzs)
郭川第一次面临人生重要抉择,是在2007年。
彼时,他的父亲——73岁的中国工程院院士郭孔辉带着几个学生创业,创办长春孔辉汽车科技股份有限公司(2026年7月更名为长春启承贸易股份有限公司,以下仍简称长春孔辉),主要为汽车企业提供技术咨询、实验测试及试验装备等服务。
那一年,郭川在天津环宇橡塑公司任总经理。要不要回去帮父亲,成为摆在他面前的现实问题。此前,不管是移居香港,还是奔赴英国诺丁汉大学读MBA,抑或到天津当职业经理人,其人生计划中都没有再回东北的选项。
但郭川最终还是回到长春,加入长春孔辉任总经理,负责企业运营和市场开拓。尽管两代人在企业经营中不乏分歧——父亲那代更多是学术思维,而他要精打细算投入产出比——但从一开始,他们就有个共识:做技术咨询发展太慢,必须做产品、做产业化,向生产型企业转型。
他们一边创业,一边积累技术,一边等待时机。
这一等就是十余年。2018年,当看到红旗开始应用德国威巴克、蔚来ES8开始应用德国大陆的空气悬架时,郭川感到机会来了。“这是一个信号,”他对帮宁工作室说,“原来没有中国品牌乘用车采用空气悬架,这是整车层面从0到1。”
空气悬架(以下简称空悬)以压缩空气为主要弹性介质,以空气弹簧支撑车身,通过对空气弹簧的气压调整,实现车身高度、悬架刚度调节的悬架系统,提升舒适性、通过性和稳定性。传统燃油车时代,它是百万元级豪华汽车的专属配置,全球能提供整套系统的玩家屈指可数,主要是德系和日系供应商。
现在,时代变了。新能源汽车换道赛车,中国品牌高端向上,郭川看到了改写商业游戏规则的机会。
他决定向前一步,带领团队进行二次创业。经过对20多个长三角地区园区的游说,最终择地浙江湖州,成立孔辉科技(浙江孔辉汽车科技股份有限公司),聚焦空悬,兼顾机械和电动。
其底气有三:一是,2010年,长春孔辉就为红旗装配过电控悬架系统,兼具舒适性和操控性,主观评价效果不错。二是,郭孔辉院士积累多年的学术研究成果。三是,一次创业的经验教训。
此后8年征战,孔辉科技凭借自身所长,用专利、技术和实力,打破国际供应商垄断,重新定义国内空悬市场格局,现与国内另两家同行形成三足鼎立之势。
数据显示,自2021年6月量产以来,迄今孔辉科技已交付空气弹簧147万台套,为岚图、理想、极氪、零跑等品牌30余款车型配套。2026年,获得德国奥迪定点。
二次创业走到今天,郭川愈发确信,唯有坚持多领域联合创新,才能在这个群雄环伺的产业链端持续领先。而他们安身立命的根本,是团队。
从为岚图汽车供货,挖到第一桶金,到为理想供货,实现产业化转型,再到走出国门,为德国奥迪供货;从空气悬架系统到双腔空气弹簧,从主动稳定杆到精密编织囊皮;从长春一次创业,到湖州二次创业,再到江苏苏州总部基地建立,孔辉科技一步步地践行着当年创业的初衷。

2026年7月28日下午,在苏州总部,孔辉科技董事长兼CEO郭川接受帮宁工作室独家访谈,还原孔辉科技打破跨国公司垄断、重新定义中国空悬、勇闯智能底盘无人区的艰难历程。
郭川自称“立世较晚”。他从小生长在一汽大院,总想去看看外面的世界。1987年高考,喜欢美术的他,报考了同济大学工程力学专业,1年半后,转学到吉林工业大学(现在的吉林大学)汽车工程学院。
1991年大学毕业,郭川进入一汽汽研所(一汽技术中心前身)车身科。短暂工作2年后,他移居香港,在新世界巴士服务有限公司担任动力总成部主任。2002年,他到英国诺丁汉大学读MBA。
2004年,机缘巧合之下,他到天津环宇橡塑公司担任总经理。4年后,他回到长春,跟随父亲一起创业。
访谈进行了3个多小时。郭川说话不紧不慢,但叙事逻辑清晰,他看起来不像一位商业人物,更像一位低调的大学老师:性格直率,坦诚待人,纯粹做事,只要认准方向,就坚持不懈地走下去。
无独有偶,2020年4月10日,帮宁工作室曾在长春孔辉办公室,对郭孔辉院士进行口述历史访谈,详见《郭孔辉:汽车动力学开拓者》。
郭川坦承,他顶着院士父亲的光环,在第一次创业年代,他的压力多过动力;在他第二次创业年代,则是动力更多。他希望,有一天,能跟自己的孩子说:你的爷爷是个科学家,你的爸爸是个企业家。
以下为访谈节录,帮宁工作室略作编辑,不改变原意。
▍01
“如果是前些年,可能我们也选择不发声”
帮宁工作室:今年7月,小鹏X9在高温环境下出现空气弹簧趴窝事件,其实跟孔辉科技没有关系,但你却站出来发声,为什么这么做?
郭川:目的有两个:一是给空悬正名,二是给国产空悬正名。
国产空悬走到今天不容易,我们靠技术、靠质量、靠成本控制一步一步赢得了国内外主流车厂和广大消费者的认可。我很担心,此类个别问题的发生会影响市场对国产空悬的客观判断和信心。作为国内空悬三强之一,到目前为止,孔辉科技已经出货147万台套空气弹簧,从未出现过这样的问题。
你在声明中写道:不能因单一车型或特定供应商的问题,让整个国产空气悬架行业背锅。也就是说,你在代表行业发声?
我们不能代表行业,也不能代表别人,只能代表自己。
你怎么看市场对国产空悬的信任危机问题?
事件尘埃落定之后,自然会有一个公正的判断。虽然这是一个批量问题,但也是个别事件,不能因为这件事,就认为所有国产空悬可靠性有问题。

你们还公开了空气弹簧上座的关键工艺、塑料焊接的制作流程和工艺。这两者有什么关系?
我们在官方账号上推出“孔辉说悬架”系列技术文章,对塑料焊接关键工艺进行科普。
当然,有些事情还需要经验积累和摸索,因为每个空簧结构不一样,我们不一定有放之四海皆准的方法。但一定要结合它的结构、汽车的一些因素,来做工艺调整。办法都是试出来的,重要的是,不能置之不理,问题不会自己消失。
我们来谈谈技术。郭总,什么是空气悬架?怎么定义它?
乘用车空气悬架是一个系统,核心部件是空气弹簧。空气弹簧连接车身和车轮,起到承载车身和一定缓冲作用,减震器则起到衰减震动作用。空气弹簧和减震器对车起到减震作用。
跟传统悬架相比,空气悬架不仅能够显著提升车辆驾乘舒适性,还可以通过举升或降低车身,实现节能、越野、上下车便捷、保护电池等功能。
目前行业渗透率达到多少?
去年6%-7%左右,今年有望达到10%。空气悬架一般在20万-30万元车上配套,40万元是标配。

国内空气悬架行业整体如何?
我们不好评价其他企业,只能评价自己。燃油车年代,空悬是百万豪车的专属。海外供应商都有上百年积累,结构、材料应用和工艺方面很有竞争力。
但中国市场基数很大,已经开始装配在二三十万元汽车,不管是降本增效,还是工艺成熟度、结构成熟度,都能很快得到验证。所以,尽管跨国公司领先多年,但我们追赶速度很快。在塑料焊接和精密编织囊皮方面,我们的技术很强。
请给我讲讲精密囊皮。
传统囊皮,制造方法是一层胶、一层帘布、再一层胶,像胶合板一样,把它卷起来,再把对缝拼接上,相当于硫化在一起。精密编织法是通过挤出,让橡胶直接在芯模上成型,省去橡胶压延及帘线织布步骤。
相对而言,精密编织法过程更稳定,制品更薄,而且厚度更均匀。实验数据表明,耐久性相当于传统工艺的两三倍,承载压力在11个大气压以上。
你们已经批量供货了吗?
对。已经交付超过1万台套。前期研发、验证、确定工艺用了三四年时间。今年上半年,整体交付空气弹簧约40万台套,5%左右是精密编织囊皮。
今年前5个月,国内空悬三强中,孔辉科技市占率35%,位列榜首,但跟曾经的40%相比有下降,你怎么看?
如果行业一家独大,其实并不健康。整体市场蛋糕在变大,我们跟优秀同业一起,让国内市场更加认可、接受国产空悬,形成良性循环和增长市场。我们也不完全一味只拼销量、拼市占率,更多精力用在技术的持续创新迭代上。
和国内同行相比,孔辉科技的护城河是什么?
我不确定能否称为护城河,因为我们对自己很了解,但对竞争对手并不了解。产品方面,我们可以做到人无我有、人有我优。人家有了,我们就把细节做精,把塑料焊接和编织囊皮做得尽善尽美。

空气悬架行业未来将如何?
不太好预测。有人说,有了主动悬架,空气悬架可以被取代。但我始终认为,两者不是取代关系,而是互补关系,就像桌子和椅子,各有各的用途。
不管怎样,未来都有一方天地。
对。就像有些车把换挡放到屏幕上操控,电子化都到了这种程度,反正我不太习惯,机械不应该被完全取代。不管是螺旋弹簧,还是空气弹簧,纯机械弹簧始终需要。
你骨子里还是喜欢机械类东西。
我觉得机械硬件永远存在。经常有人说起软件,说起智能化、信息化,甚至AI,觉得好像可以不要硬件。其实不是这样。
应该是怎样?
有时成败取决于硬件,取决于硬件细节。
▍02
“我立世较晚,真正懂事是离开父亲,自己谋生”
帮宁工作室:我们来聊聊你的成长经历。郭总,你出生在长春?
郭川:对。我是一汽子弟。从幼儿园到高中,一直在一汽子弟校念书,读大学终于走出了宽平大桥。
你从小就热爱汽车吗?
谈不上热爱。小时候有些叛逆,像很多年轻人那样,父母做什么,我就偏不做什么,总觉得外面世界很精彩,总想到外面看看。结果走了一圈后,还是回到了汽车行业。
1987年高考,为什么选择吉林大学汽车工程专业?
我报考的是同济大学工程力学专业,服务桥梁建筑,但只念了一年半……
选择工程力学是因为喜欢?
我喜欢画画。建筑需要美术天赋,同济大学建筑城规录取分数太高,我就报考了工程力学。大学读得很是辛苦,可能郭(孔辉)老师也希望子女中,起码有一个学汽车专业的,于是就转到吉林工业大学。
你在家里排行第几?
我最小,还有一个哥哥和一个姐姐。哥哥在中山大学学无线电,姐姐在北京外国语大学学英语。他们的专业都跟汽车没关系。回想起来,我很感谢郭(孔辉)老师,感谢他当年做这个安排,否则,我不知道今天会投身到哪个行业。
大学期间有什么事情,为你后来的人生打下基础?
转学就决定了回到汽车行业,可能在汽车行业从业。大学毕业后,我先在一汽工作了两年。
在一汽什么地方?主要做什么?
一汽汽研所,一汽技术中心的前身,在车身科画图,那时什么都不懂。两年后,我移居到香港。
到香港做什么?
做斯堪尼亚的代理商。大概是1996年,斯堪尼亚还没进入中国内地,他们招聘了汽车专业大学生做售后服务,我给他们做培训。从那时起,我开始接触商用车。
做了几年代理?
一年半左右。然后去了香港巴士公司。香港有好几家巴士公司,我去过两家,一个城巴(City Bus),一个新巴(新世界巴士服务有限公司。2023年7月,新巴与城巴合并),做不同的Engineer。
香港巴士比较先进,当时就是自动挡,匹配自动变速器,带空气悬架。品牌也很多,像斯堪尼亚、沃尔沃、尼奥普兰等。
这期间,你个人发生了什么变化?
我立世较晚。小时候贪玩,爱踢足球,没有太强动力学功课,在校成绩还可以,一边玩一边学,一直是这种情况。真正懂事是到香港后,离开父亲独立生活,要自己谋生,感觉一下就懂事了。
所有这些选择,家里都支持吗?
支持。父母很开明。曾经,我们三兄妹都在外面:姐姐在香港,哥哥在美国,我后来去了香港。父母很伟大,绝对不会说身边得有人给他们养老,全为我们的未来打算。

郭老师有没有说过,他这份自主事业要有人扛起来?
那时郭老师还在学校做学术研究,到2006年、2007年,他才萌生创业念头。但他那种专业科研道路,我们都没法继承。
所以放手让你们去飞。
对。
2004年对你是一个机遇,你加入天津环宇橡塑公司,当时是什么机缘?
我认识这个企业的创始人,他正好要招一个职业经理人,知道我的背景,也知道我那时刚在英国读完MBA。但那时我什么都不懂,MBA应该先有工作经历,最好有几年管理经历后,再去读。
你不是有在香港的几年工作经历吗?
就是带个团队,管理还谈不上,还接触不到财务、人力资源等核心资源。我真正学到东西,是在英国诺丁汉大学。
在英国待了几年?
大概一年半。我希望读完MBA后,有机会到企业实践。正好赶上天津这个机会。我在天津待了4年半,积累了生产型企业管理经验。
天津环宇橡塑公司是个什么样的企业?这4年半你经历了什么重要事情?
是一个家族企业,虽然老板很信任我,但很多事情不见得能去做。更何况,我是外乡人,也是后来人。
我这人有时脾气急躁,做事情喜欢直接到位。记得有一次,因为产品质量问题,我开除了几个员工,第二天,20多个女工跑过来堵我的门……那时我就意识到,要做点事情挺难。
那时是你第一次意识这一点?
对。不是简单的对与错。有时,对的事情可能也会带来一些后果。
就产品质量而言,你没有做错……你有没有想过,比如换一种方式管理?
当时很年轻,阅历也不够……后来召开员工大会,我把事情后果告诉大家,还在会议室门口放了一个样品。不管怎样,事情最终平息下来。
类似情况很多。一些我想做的、认为对的事情,其实很难向下推动。
▍03
“父亲在长春创业,我想回去帮他”
帮宁工作室:2007年,你辞去了天津公司总经理职务,离开的真正原因是什么?
郭川:父亲在长春创业,我想回去帮他。
你第一次知道父亲创业是什么时候?
2007年。他一创业我就知道,我也做思想斗争:到底要不要回东北?我移居香港,然后去英国,再去天津,从来没想过再回东北。
父亲创业后,姐姐来电话说:你应该回去帮他。没想到,我回去后,郭老师并不那么欢迎我。他说,你能做什么?你最多有几年生产型企业管理经验。言外之意是,他创办的是一个技术公司,骨干都是他带的博士、硕士。
他当时邀请了几个人创业?
大概三四个人。一个是他带的博士;一个是他的老朋友,70多岁的老工程师。长春孔辉从起步到走稳,他们都起到关键作用。
加入长春孔辉之前,你的职业规划是什么?
很可能就做职业经理人,沿着这条路走下去。我在国外生活多年,到了天津,才开始了解国内情况和国内环境。
我这条道路,简单总结就是:先跟父亲一起创业,再独立创业。参与(长春孔辉)一次创业时,既有失败的经验,也有痛苦的经验,但都为二次创业打下了基础。
当父亲认为你对他创业没有加分项时,你怎么想的?有挫败感吗?
有一点。但我想,既然做公司,肯定需要运营、财务和人力资源,需要市场拓展,我一定能帮上忙。

● 2024年4月12日,郭孔辉院士、钟志华院士参观孔辉科技展厅
父亲的院士光环,对你是压力更多,还是动力更多?
在长春孔辉年代,是压力更多,压力多过动力。在浙江孔辉年代,是动力更多。
因为你成熟了?
算是吧。在长春孔辉年代,我们也有分歧。
你和父亲最激烈的一次分歧,是在什么时候?
有一次,他想投资做一项研发,需要买辆车,在车上做实验。但我认为没用,因为这个方向换不来市场。
我更多是投入产出思维,既然开公司,每月要给人发工资,投入就要有产出。郭老师更多是学术思维,至于有没有市场价值,他不会想那么多。我们主要是这样一些分歧。
最后是你说服了他,还是他说服了你?
我得照他说的做,他是领导。
但你心里有些不服气。
是。有时内心确实很难受,要去做自己不太同意、也不太认可的事情……现在这些都过去了……但有时郭老师是正确的,我可能没考虑周全,这种情况也有。
比如说?
有些研发项目,如果只看市场价值,就是短视行为。在这一代产品上,可能没有明显的市场价值,但未来会有。它是一个中长线投资,得先把团队能力提上来,等到时机来临,自然就会爆发。
长春孔辉主要做什么?服务哪些企业?规模有多大?
规模不大,有100多不到200人的样子。销售额也就三四千万元,从未跨过5000万元。
主要产品呢?
定位是技术咨询服务公司,面向车企服务,包括悬架特性测试、台架测试、道路测试和底盘调校等。
这跟中汽中心(中国汽车技术研究中心有限公司)和中国汽研(中国汽车工程研究院股份有限公司)有什么区别?
有点类似。我们是友商,都做实验测试和测试设备。
我曾经采访过上汽通用五菱,他们给我讲过郭老师帮五菱解决底盘开发问题。
长春孔辉很大程度是基于五菱需求而成立。从五菱起步,然后做各种仿真分析、实验测试,形成能力后,面向全国车企服务,比如华晨、一汽、吉利、长城等。
你接触过上汽通用五菱吗?
接触过。我经常去柳州,他们很有远见,思维敏捷,非常了不起。
你们什么时候意识到,企业只做技术咨询做不大,必须转型为生产型公司?
其实从长春孔辉创业第一天起,我就跟郭老师讨论过:做技术咨询发展很慢,还是要做产品、做产业化,这是公司的未来。后来想法得到验证。
做产业化方面,你们思想统一。
对。郭老师在一汽工作多年,他是兼备工程经验、有企业经历又有扎实学术理论基础的学者。他的发明专利里,有很多面向零部件产业,如特殊减震器、特殊空气弹簧等。
我们就想,能不能将这些特殊部件产业化?但做产业化不是一件容易的事情。2010年,我们帮一汽红旗做了一辆demo car,把普通悬架拆下来,装上电控空气悬架系统,而且还带控制算法。
这对你们意味着什么?
相当于迈出了第一步。对最基础的算法,对整个空悬系统各零部件功能、性能及结构有了认知。后来,我们还做过一段售后产品,开始对空气弹簧生产工艺有所认知。真正实现产品是到湖州后,给岚图做项目,挑战非常大。
迈出第一步难吗?
还好,毕竟红旗demo不是一个量产项目,只装一辆车,看有没有功能,有没有性能,能不能举升降低。再到实验场跑跑,看能不能改善舒适性。结果评价还不错。
▍04
“半年时间,我们谈了20多个江浙园区”
帮宁工作室:你们什么时候发现空气悬架行业值得持续投入?
郭川:红旗demo车装完后,国内当时还没有这个产业。我们的初步判断是,国外高端车的今天,就是中国自主车企的明天。自主车企走向高端,一定需要空气悬架,而国内还是空白。
有郭老师的多年积累,有第一次创业的经验教训,空气悬架产业化值得我们去做。至于说这个市场前景有多大、孔辉科技会有多好的发展,当时很难定义。
都是在摸索中前进。
对。先做了再说。有时想得太多,反而会让人止步不前。所以先走,边做边看。
2018年,孔辉科技迎来转折,开始第二次创业,契机是什么?
红旗高端车开始应用威巴克空悬,蔚来ES8开始应用大陆空悬,这是中国自主品牌整车层面从0到1。原来没有自主品牌应用空气悬架,现在开始出现,这是一个信号,坚定了我们二次创业的信心。
你认为空悬产业的机会来了。
强化了二次创业的必要性,我们下定决心要做。

二次创业为什么选择在湖州?
当时我们可选择的地方不多,尽管谈过很多地方。半年时间,我们谈了20多个江浙园区。我首先认准的是江浙区域……
长三角?
对。因为这里最适合汽车产业创业。不管是从产业链、人才、资金角度,还是政府扶持、交通便利等。我也不是没谈过大城市,但你拿一个PPT跟人家讲,越大的城市越不理你。
当时也跟苏州谈过?
谈过常州、苏州、杭州等城市园区。跟湖州谈时,感觉小城市环境挺好,交通也不错,好几个区都欢迎我们。我确定了几个原则,很重要的一个条件是,政府要有资金扶持,最好这个城市对人才还有一定吸引力。
具体有哪几个原则?
首先,一定要给资金扶持,我们当时没钱。第二,交通便利,要在长三角,毕竟这么多工程师,生活环境和人文环境很重要。湖州是选择项之一。
我听说最困难时,你用个人信用作抵押,贷款3000万元。为什么要冒这么大的风险?
公司账上没钱了,但我们已经走到半路上了。是继续往前走,还是放弃?往前走就要去想办法、去融资。
即使在这种情况下,你也依然认为值得投入?
是的。我从没有对未来怀疑过。如果做成了,我们就是国内首家。团队很多人都是这种心态:一定要把事做成,年轻工程师们都很兴奋。
但大量商业案例告诉我们:那些率先闯荡无人区的人,很多都成了先烈。
是。所以,我们运气挺好。
这20多个城市园区,你都聊过?
对。花了挺长时间,慢慢收敛到湖州。湖州也基本兑现了承诺。在我们最困难时,当地银行提供资金支持,后面才接上投资人的投资。
跟湖州谈了多长时间?
三四个月。其实那段时间,几个城市同时在谈。
压力大吗?
还好。还扛得住。
跟政府部门打交道,感受如何?
江浙多数政府人员都很务实。他们也可能形成了良性循环:给出一些好的扶持政策,招到一些好项目,企业也愿意来。
第一次创业和第二次有什么区别?
第一次创业,性质是技术咨询公司,主要资产是人,集结了一批高学历博士、硕士优秀人才。第二次创业,是向生产型企业转型,除需要研发团队外,还要形成方方面面的能力。所以,挑战很大。
生产型公司是重资产,而技术咨询是轻资产。如果时光倒流,你还坚定当初的选择吗?
没想过。当时如果想这么多困难,可能就无法走下去。无知者无畏。走到什么时候,就解决什么问题。
从技术咨询到Tier 1工厂,这个跨越中,最大的挑战是什么?
挑战很多。二次创业初期,压力最大的是,除两个技术带头人(王冕、刘洋)外,好像没人能经常和我探讨发展战略,或者说说心里话。
你们3人各有分工。
对。他俩侧重技术。我有些事情找不到人商量,好不容易有人加入,时间不长又离开。这时就感到压力很大,很有挫败感。
这也是创业必须要过的一个坎。
对,要经历各种磨练。有些人离你而去;有些市场本来觉得势在必得,结果被友商抢走。还有些项目投资,几乎谈得板上钉钉,却又突然泡汤……这时就真的睡不着觉。
这些经历,你创业前想到过吗?
没有。但是还好,我自己抗压能力挺强。我们团队也有韧劲,从未放弃,一直往前在走。
▍05
“岚图给了我们入场券,理想让我们成为生产型企业”
帮宁工作室:二次创业,你的第一桶金是怎么挖到的?
郭川:其实就是岚图项目量产供货、拿到回款、项目成功。这是我们第一个量产项目。
怎么跟岚图对接上的?
岚图汽车董事长卢放来自一汽,我们彼此认识。他听说我要到江南二次创业,做空气悬架,而岚图定位在高端豪华新能源车,也需要配套。双方一拍即合。
他们应该接触过德国供应商,但对方提供的资源有限。这边等着出车,那边供应商还没着落,岚图就跟我们对接。当时国内两家同行都还没开始配套。
国内空悬三强中,你们最先开始供货?
我们最早。我们当时真的是一穷二白,工厂里连产线都还没有,就拿到了定点。放到今天,对一个成熟产业而言,几无可能。但对一个新产业而言,一切皆有可能。
岚图给了孔辉科技一个机会。
对。空簧有一定技术含量,我们有技术基础,而且,目标很清楚:至少在功能、性能上,要做一个什么样的产品。剩下的,就是通过产线工艺、质量管控等,来实现产品。
我们实事求是地向岚图交了底:孔辉科技还有很多短板,如何补齐这些短板,比如产线何时到位、仓库房何时到位、质量管控体系怎么落实等。
在岚图定点前,你们已经做到什么程度?
我们拿到定点,用两年时间做开发。这两年里,一是把产品开发成熟,二是职能到位,像质量管控、生产、工艺、物控、项目管理以及试制等。有了量产项目,这些都能逐步建立起来。如果只做研发,就不可能真正建立产线。
打交道中,岚图给你留下什么印象?是个什么样的企业?
东风汽车是央企,岚图是央企里最早定位高端豪华新能源的品牌,而且独立运作,模式创新,产品也创新。我后来听说,这种合作模式还不止孔辉科技一家,还有其他产品部件,证明岚图足够开放,卢总挺有魄力。
跟岚图Free配套时,难点是什么?孔辉科技是首家自主空簧企业,国内没有可借鉴的玩家,你们怎么攻破这些难点?
我们确实是国内第一家空簧企业。国外供应商不可能对我们打开大门。王冕、刘洋两位技术大拿充分发挥专业积累,一个负责机械,一个负责电控。机械电控两手抓,这也是我们能拿到岚图项目的重要原因。
当时跟你们竞争的,应该是跨国供应商。
跨国公司还没有积极性参与这种项目。
是因为量太小,还看不到未来?
对。国内基本没有竞争对手。我们也是第一次量产。经过实践摸索,最开始可能对一些工艺参数摸得不太准,接近量产时,还发现了一些问题,后来及时解决,从此固化下来。
这些标准都是自己摸索出来的吗?
很大一部分是借鉴国外供应商,或者主机厂提要求,也有一些源于我们自己的理解。
摸索出来的标准,是跟国际持平,还是达到什么水平?
标准都是公开的。对比实验结果没有差距,单看高低温多少度、多少个周期,以及部件不损坏等,孔辉科技都不差,我们经常拿友商做对标。
在跟岚图合作中,最大的挑战是什么?又如何克服?
最大挑战就是,我们从来没做过零部件供应商,没做过生产型企业。
就是你说的闯勇闯无人区。
对。当时我们面临从一个技术公司向一个生产型企业转型,转型产品是国产空气弹簧,而且是一个系统级产品,机电都有。产线、供应链、质量管控体系等都要重建。难度可想而知。

岚图是第一步。接下来,你们又是怎么和理想走到一起的?
有了岚图供货经验,每个月保持两三千、三四千台套,很快就被理想关注到。
当时理想第一个空悬车型L9出了点小问题,极端工况下,有个空簧开爆,供应商来自德国。在即将量产前,理想又增加了一些实验,孔辉科技通过了测试,主观测评也不错。
最终,孔辉科技获得理想L9定点。理想团队给了我们很大帮助,他们派团队常驻湖州。理想一个月就需要两三万台套。之前我们没有这么大的供货量。
他们派了多少人过来?
在湖州设有理想作战室,平时常驻几个人,多则十来个人。在苏州总部,有个零跑作战室。
理想主要从哪些方面提供帮助?
理想文化就是,一旦设定交付或者质量目标,所有相关人员都要围绕目标达成做事,就是使命必达这种军令状文化。他们内部开会,大家当面签军令状,很有仪式感。执行项目时,大家也相互帮助、相互支撑。
我们跟着理想学到了很多,产能直线拉升,最终达成目标。理想L9先供货,接着理想L7定点,很快一个月接近3万台套。
从4千到3万台套,对产能、品质、体系都是挑战,你们怎么做到的?
挑战很大。首当其冲是产线节拍优化。一旦发现问题,迅速整改。对新产品,哪怕多花点成本,也要在出厂拦截上多下工夫。内部出问题,先拦下来,不要流到顾客那里去。接着再整改,要是拦截不好,后面就很麻烦。
还有,对供应链挨家走访动员,让他们相信理想有这个量,供应商都积极配合。
以空气弹簧为例,孔辉科技有多少家供应商?
要是没记错的话,大概30来家,都要走到。
你们也有AB角供应商吗?
当时没有,现在有些重要部件会有。
配套过程中,有没有供应商掉链子?
有。有的供应商做过承诺,但又没达到,我们就派驻工程师过去盯……不可避免,会出现这种情况,但整体还好,当时还受疫情干扰,想尽各种办法达成。
在孔辉科技初创期,岚图和理想分别起到什么作用?
我经常说,岚图给了我们入场券,理想帮助我们成为真正的零部件生产型企业。都很重要,缺一不可。
这两家企业文化有何不同?
有差别,但基本都是务实做事的文化。
理想创始人李想是个什么样的人?
我面对面接触过几次李想,很有限,更多是从媒体上读到他的一些言论。他思维敏锐,没有废话,我很钦佩他。
▍06
“极氪有个量产项目,孔辉愿不愿意试试”
帮宁工作室:对孔辉科技来说,后来具有转折意义的客户企业又是谁?
郭川:极氪是很值得一提的企业。
给我讲讲跟极氪配套的过程。
跟岚图、理想供货后,我们开始接触吉利。吉利当时的空悬供应商是海外品牌。
相当于你要直面海外供应商的竞争。
对。这次不一样。岚图和理想没有跟国外空悬供应商合作过,而极氪已经合作多年。在全球范围内,乘用车空悬供应商屈指可数。跨国公司文化里,没有友情奉送的东西,但国内供应商对国内主机厂有。
你们也会友情奉送吗?
有时会有。
说回极氪,受空悬供货影响,极氪001一度没车可卖,(与欧洲供应商)双方合作不是特别愉快。他们就来考察孔辉科技,做实验验证,先从极氪001切入,接着是极氪009,后来是极氪7X、极氪9X、极氪8X,这样慢慢推进。
他们在考察你们的同时,还考察过其他供应商吗?
应该会。极氪比较关注技术,这是它在高端产线上走得好的重要原因。否则,高端品牌选供应商也唯价格论,高端就只能是空中楼阁,毕竟一辆车的品质和性能,很大一部分要靠供应链支撑。
跟极氪供货,对比之前跟岚图和理想供货,有没有新问题发生?
技术上有些新问题。我们在极氪上实现了塑料焊接双腔空悬,初期只是探索。技术带头人跟我讲,塑料焊接做爆破实验时,他发现情况不对,裂口出现在焊接的地方,其实应该在其他地方裂,才能证明焊接地方最强。
关注到问题后,我们潜心研究,解决了塑料焊接工艺问题。这个过程中,极氪给我们提供了很大帮助。
极氪也派人过来一起作战吗?
经常有,主要是保供项目,有时一起攻关技术难题。
在你们创业过程中,极氪起到什么作用?
它最先应用塑料焊接,就是对我们的信任。主动稳定杆,去年开始应用。精密编织囊皮,也是它最先应用,今年开始供货。所以,很大程度上,极氪是在拉动我们的创新。
主动稳定杆是个什么样的故事?
当年他们来找我们,说极氪有个量产项目,需要搭载主动稳定杆,但不知道是否受市场欢迎,孔辉愿不愿意试试量产主动稳定杆?我说,试。
主动稳定杆也匹配在高端车型上?
对,像路特斯、路虎这些百万级车上。整个过程就像当年的空簧,我们又走了一遍。
相当于再拓荒。
对。只不过,这次有人明确问我们,愿不愿意做主动稳定杆。我们也有储备,之前就在红旗上做过demo,已经积累了很长时间。
我们也愿意尝试,但真不知道会有多大市场。极氪开始说,一个月只需要1000台套,后来,很快增长到每个月五六千台套,甚至上万。

你们为此要投入些什么?
产线、模具、工装,还有供应链等。它(主动稳定杆)是一个机电结合的复杂产品,比空簧更复杂,价值也更高。初期很难,现在合作得越来越顺。我们又经历了一次从0到1,即将进入从1到10的过程。
它的产业化,难点在什么地方?
工艺要管控好,否则就会出现很多问题,比如齿轮打齿、异响、摆臂松脱等,量产前都有过。先把问题暴露出来,同时拦截在场内,这是我们这些年做产业化的最大心得。走过这段就好了。
在主动稳定杆赛道,你们的竞争对手都有谁?目前竞争格局如何?
在主动稳定杆领域,我们相当于100%的市占率,还没有其他企业量产。但已经有企业在筹划、在投入。
你们怎么巩固自己的城池?
让所谓的先发优势,真正成为优势,而不是一句空话。供应链一定要强,行就上,不行就换血,同时自己做好管控。这很复杂,挑战很大。
▍07
“这些创业,都没跑出电控悬架范围”
帮宁工作室:德国奥迪定点项目进展如何?对孔辉科技来说,又意味着什么?
郭川:今年3月,我们收到德国奥迪的正式的空气弹簧供货定点。从交样件、装车,到调校、测试,历时一年多。奥迪主观评价师对这款车做过评价,样件交到德国仅一周,就被评为A。装车性能效果不错。
跟国外主机厂打交道,跟国内主机厂有何不同?
国外主机厂要求很高,不管是性能,还是耐久性。以前总认为,BBA(奔驰、宝马、奥迪)给出的价格可能好些,但其实,他们的降本需求也很大,并没有我们想象的那样利润丰厚。

● 团队赴德国奥迪总部,与奥迪工程师联合调教
在跟奥迪配套过程中,能从他们身上学到什么?
技术团队在质量管控、细节方面学到更多。不过,我这个层面接触不多。
这对你们打开欧洲市场大门有帮助吗?
一定有帮助。BBA的采购团队和技术团队都是相通的,他们之间也会交流。我们给奥迪供货,如果表现不错,现在已经有些正面反馈,BBA其他两家也在接触我们。而且,不只是空簧,还有主动稳定杆。2028年量产顺利的话,后面会越来越好。
你们在欧洲有什么规划?
就产品特点而言,是应用在中高端车型上的配置;就地域而言,还是面向欧洲市场。也就是说,要在中高端车型主要销售地努力。当然美国也是。我们先聚焦欧洲。
说到欧洲,在高端车型上,像保时捷、BBA仍然首选德国供应商,孔辉科技如何真正成为这些百万级豪车的供应商?
欧洲首选德国供应商,这是事实,而且还有延续性。但是,随着我们在海外定点量产,会有更多国产空悬应用在欧洲车型上,可能会逐步取代德国供应商。我对此挺有信心。
客观而言,你们和德国供应商之间有差距吗?主要在哪里?
应该有,可能我们还没认识到一些差距,毕竟他们是百年企业。如果只是纯粹的时间比较,我们确实年头少,但我们规模更大、场景更多,得到锻炼的机会更多,进步也就更快,并不像时间差距那么大。
抛除时间之外,其他方面有多大差距?
我们能了解到国外竞品情况的渠道有限,比如从它的售后表现,从一些台架实验,去剖析它的一些结构,像这些工作我们一直在做。这些年通过对标,通过整改,我们也有很大进步。
囊皮就是一个典型案例。我们开发出精密编制囊皮工艺,解决了很多实际问题。
从空气弹簧到主动稳定杆,再到线控主动悬架,你们选择技术路线的底层逻辑是什么?为什么要进入这几个领域?
高度概括的话,孔辉科技一直专注在电控悬架领域。这些年创业,我们没有跑出这个范围。
为什么看好这个市场?
不是看好,是市场需求,主机厂拉动,细节还不方便透露。国内上新东西,上技术含量高的配置很快,比如原来没用过的新产品,今天拿到定点,可能一年后就要上车,就要量产。这种周期原来是不存在的。

● 奔驰有关负责人参观孔辉科技
跨国供应商很难做到这种速度,某种程度上,这就是中国供应商的机会。
对。但这是一把双刃剑,如果验证不充分,就会出现一些售后问题,所以还要刹住。好在国家已经开始管控开发周期问题,警惕汽车成为快消品。汽车毕竟是跟安全强相关的产品,跟手机还不一样,太快周期不是好事,不能太过。
你们怎么平衡安全和效率?
汽车有上百年发展史,有非常成熟的验证程序和手段,如设计验证、制造验证、工艺验证等。对零部件供应商来说,要经过各种台架实验、道路实验和冬季夏季实验等,甚至有些产品还要高原测试。
所以,必要的实验还是要走,因为要对消费者负责。
▍08
“我觉得勉强可以叫刚过1,还有很多路要走”
帮宁工作室:来谈谈孔辉科技的融资情况,现在融到哪一轮?
郭川:已完成IPO前最后一轮融资。总共做了六七轮。目前,我们经营性现金流已具备自我造血能力。
你认为资本最看重孔辉科技的什么?
持续创新能力和可持续发展能力。这些年,我们不断发现短板,长处继续发扬,短板尽快补起来。所谓短板,比如降本增效能力,在市场倒逼之下,我们锻炼出了这种能力。
有投资人给你施加压力吗?
投资人挺体谅我们,没有督促我们要做一些什么决策。
所以,你坚持长期主义?
我希望,到我退休那一天,这个公司还有新项目、新产品在不断发展。后面的人永远充满希望。我从来没想过上市以后套现,或者公司是死是是活跟我无关。我希望把孔辉科技做成一个国际品牌。
但资本是逐利的,怎么平衡资本的短期诉求和你对长期主义的坚持?
孔辉科技还没有这方面的焦虑。首先,投资人对我们管理层很信任,不会让我们做一些短期行为。其次,我们管理层都是长期主义者。如果抱着投机心态做事,可能早就不在这个公司了。

● 2019年7月11日,郭孔辉(左)和郭川合影
郭(孔辉)老师到这边(苏州总部)来看过吗?
来过。前两天还说要出差。
他还去长春孔辉上班吗?
郭老师每周一三五到长春孔辉上班,从家里开车过去大约20分钟。他有个贴身助理帮他,是他带的一个博士。
在技术路线和产业判断上,郭老师给过你什么建议?
后期少。郭老师把我们扶上马,带一程,走在一条正确的路上,就是悬架。他对我们二次创业有几个重大贡献。
一是文化。做事精益求精,不能掉以轻心,要打破砂锅问到底,要解决问题。这种锲而不舍的文化,我相信我身上也有。
二是人才。郭老师带出了很多硕士、博士,孔辉科技两个技术带头人都是郭老师带出来的硕士。
三是技术。郭老师团队的专业能力,是我们二次创业的根基。
他现在还过问一些技术细节吗?
我问他的更多些。我发现,做得越多,欠的功课越多,甚至很多基本概念都有所欠缺。
新能源汽车已经不是原来的汽车概念,很多技术都在与时俱进。
悬架其实是和整车动态力学强相关的一种产品。它如何匹配好一辆车,带来最合适的舒适性和操控性,既有力学学问,也有电控学问。
我每次回长春,都会跟老爷子在书房里聊天,给他汇报公司最新情况。他愿意听,也挺高兴。当然,我也免不了跟他探讨一些基本问题。
你最近一次跟他聊天是什么时候、聊什么内容?
(2026年)7月他过生日的时候。每年夏天,我都会回长春。这次聊的可能是主动悬架方面的内容。
你们父子俩在家里还聊这么专业的问题?
我很业余,经常被郭老师瞧不起,但还是硬着头皮请教。比如,现在既有液压的主动悬架,也有机电的主动悬架,两者优劣势到底如何?类似这样的。
每年春节,初三初四的样子,长春孔辉这边的技术带头人,都会到郭老师家里做汇报。这个习惯已经延续至少10年。他家客厅里有个大屏幕,可以投PPT,其他人线上远程参加。

● 春节期间到郭孔辉家里汇报
孔辉科技的第二增长曲线是什么?
目前是主动稳定杆,已经形成产业化。第一增长曲线是空气悬架。第三增长曲线是线控主动悬架,后面还有AI悬架。
给我讲讲AI悬架。
它是带自学习的悬架。只要跑几遍某条固定路线,它就会知道悬架应该怎么调。悬架里有AI模型。
AI悬架更难吗?
比较难。郭老师带的博士在做预研。
现在做到什么程度?
还有点早期,有点敏感。
但它肯定是未来的方向?
是的。简单理解就是,同一辆车,同样的悬架配置,走同一条路,但悬架会调得不一样。这跟每个人的驾驶习惯有关,如果我开车,悬架会调得硬一些;如果你开车,可能调得软一些。
孔辉科技现在处于发展的什么阶段?有人说你已经走过0到1,正处于1到10的阶段,你认可吗?
刚经过从0到1。至于从1到10,我觉得勉强可以叫刚过1,还有很多路要走。
从1到10这个阶段,挑战有多大?
就像刚创业时,你无法想象会经历些什么。同样,你让我今天想象5年之后、10年之后怎么样,不太容易。
总之,我们要不断往前奔跑,从中国向全球发展,从半主动悬架向全主动悬架发展,甚至向AI悬架发展。AI悬架之后,会不会有一些跨行业发展?只能到时再说。
这些都在路上。
对。但有一件事情可以肯定,就是一个企业的文化,不断创新、不断学习的能力,永远要保持。我们不知道未来会发生什么,但一定要保持这种学习能力、创新能力、这种持之以恒的文化。
你创业到现在,管理方面有哪些变化?
很多事情可以交给一级部门的管理者,他们基本可以独当一面。
你学会了放手,那你的精力主要放在哪些方面?
太具体的事情不会管那么多。我更多抓组织机构、关键岗位、海外市场,以及前瞻性技术方向等。
▍09
“安身立命的根本是团队,因为事是人做的”
帮宁工作室:孔辉科技现在有多少人、规模有多大?
郭川:最新统计是1700多人。
长春、湖州和苏州,这3个基地怎么定位?
长春因为历史原因,郭老师团队在那边,还有算法团队、实验测试装备及测试团队,更偏技术。湖州是最大空气弹簧和开式阀泵生产基地,有一些技术研发工程师。苏州是总部,主动稳定杆和线控主动悬架产品放在这里。
人员规模呢?为什么这样布局?
苏州有四五百人,湖州人更多,因为有操作工。总部放在苏州,因为这里离上海近,更容易吸引高层次人才,也有产业基础,供应链比较完善。
孔辉科技最终要成为一个什么样的公司?
能在多领域形成联合创新能力,不断做创新产品的公司。暂时定位在汽车行业。
你安身立命的根本还是空悬吗?
空悬只是产品的一种形式。安身立命的根本,我觉得是团队,因为事是人做的,而且要有团队协作。

我进门时看到墙上有句话:孔辉科技的使命是,普及令人享受又安全的驾乘体验。安全为什么放在享受后面?安全不应是汽车的根本吗?
我们并没有落下安全。我们做的产品,强调舒适性和操控性,性能很重要。其实两者都重要,为突出专业,我们把“享受”放到前面,但安全肯定不能丢。我们并没有说,谁重要、谁不重要。
这个使命是什么时候确定的?
2022年。
创业初期没有确定价值观和使命吗?
郭老师给我们写过一句寄语:为民族汽车科技腾飞不懈努力。我们原来把它作为使命,刻在每个公司的大门上。郭老师是院士,他有这个高度。但作为企业使命,这句话不够具象化,就是这个企业到底是做什么的?
你的思考是?
孔辉科技要做什么?就是要把原本高高在上的豪华车体验平民化。这就是公司的使命,我也重任在身。
这句话是你们共创出来的,还是你想出来的?
算是共创吧。最后是我总结出来的。
郭总,有报道说,最近你对自己的情绪管理做了一些反思。你经常发脾气吗?
我脾气的确不太好,有时确实急躁。
你常因为什么而发脾气?
有时听年轻人做汇报,提到一长串数字,我说,最好用千分号。或者字体不一样,没对齐……类似这样的事情,我都会说他们。好像显得很琐碎,但我要求年轻人养成凡事整洁、精益求精的素养,尤其是刚来公司的年轻人。
你对自己也这么要求吗?
我做文件就是(这样),但生活料理方面可不行。
你最近一次发脾气是什么时候?因为什么?
(深思片刻)有点记不住了。我知道这不好,有时发完脾气,也有些后悔。我就会跟大家讲,发脾气是发脾气,语气重是语气重,但我不会蛮不讲理,大家有什么委屈,可以直接跟我讲。
他们跟你直接讲过委屈吗?
还好吧……跟我接触时间长的人,会了解我是一个什么样的人……可能开始接触会觉得,我就知道吹胡子瞪眼;时间长了会觉得,哦,原来我是讲理的,是可以讲理的。而且,我也不想冤枉别人。

你涉猎广泛,看过不同类型的书,哪本书给你比较深刻的启示?
很多书都是潜移默化。之前看过《近代中国的形成过程》,启示就是要从政府管理角度来理解企业。还有《异类》,知道优秀人才经历了什么,怎么形成今天这种程度。但更多时候,是没时间读书。
你看书频率如何,比如一个月能看几本?
两三个月读完一本就不错了,总是被打断。有时,有些书翻过几页,感觉没价值就放弃,重新开始另一本书。
你正在看什么书?
《超级组织》。我也把它推荐给管理层看。
它带给你什么启示?
AI时代会出现很多我们没法预测、没法预判的事情。AI势必会对流程、组织,甚至文化带来深刻影响。要先去了解,不同行业有不同区别,但不要跟趋势对抗。
让AI更快赋能,是我们的主要任务之一。为了让AI更好地赋能,我们的组织机构、流程、管理、人员配置,甚至文化都可能做相应调整。我也在学习。
▍10
“你爷爷是个科学家,你爸爸是个企业家”
帮宁工作室:我们一直在谈商业。郭总,作为创业者,你认为商业竞争的原则和底线是什么?
郭川:还是要良性竞争,不管是技术竞争,还是成本竞争。李书福董事长(吉利控股集团董事长)提过道德竞争,也很重要。
你提了李书福好几次,他对你影响很大吗?
他近些年的言论很有道理,真的是一个饱经风霜的企业家说出来的话。
前面谈的是竞争。至于合作,就要多赢。我们跟上游供应商一定要共赢合作,要有同理心的合作。自己发展好的时候,还要懂得分享。
你怎么定义成功?大家共赢才算成功吗?
一定是这样。独赢不持久,也不可持续。
那有没有商业利益之上的追求?如果有,应该是什么?
就一个公司而言,就是打造良好的工作氛围和企业文化,大家都在轻松愉快的氛围下工作,相互支持。
都说创业九死一生,孔辉科技为什么能活下来?
除自身努力外,还有运气。真是这样。
首先,有郭老师的积累,扶上马,送一程,给二次创业做的三方面贡献。其次,有二次创业团队的韧劲,有抓住机会、迅速行动的魄力。我们从东北走出来,有几步走得很正确,抓什么产品,就找什么客户。
孔辉科技的成功,离不开新能源汽车时代来临。中国品牌高端向上,可以用自主零部件,否则都在BBA手中,我们只能仰望欧洲供应商。
我说运气好,就是遇到好的投资人、好的客户、好的供应链伙伴、好的政府工作人员。当然,还有一个好的创业团队和员工。
天时地利人和,你认为运气占多大比例?
不太容易量化。跟你是什么样的人、会带来什么样的运气有关。
那你是一个什么样的人?
我很真实,很坦诚,是一个心里不太容易装事的人。只要我认准的方向,就会坚持不懈地走下去。
如果是正确的方向,皆大欢喜,但如果方向错误呢?
错了就调整。孔辉科技价值观里有一条是反思纠错。一个人懂得反思纠错,是上天给他的财富。有的人天生丽质,但不会反思,只能永远停在那个位置上。所以,要进取,要反思,要进步,要与人为善,也要简单真诚。
商场上有真正的朋友吗?
有。我相信有。
比如?
比如主机厂采购部门,有些人可能没什么共同语言,但有些人真的是相见恨晚,一谈好几个小时就过去了。他会主动问:孔辉科技有什么问题?你说出问题后,他会帮你出主意,你也深受启发。
其实他是甲方,他没必要这么做,但他可能也喜欢孔辉文化,或者我们惺惺相惜。这样的甲方朋友很难得。
这样的朋友你遇到过几个?
(沉思一会)不多。真不多。不太容易遇到,但遇到了会眼前一亮。

● 郭川(右)接受帮宁工作室专访
你有没有比较尊敬的企业家?
很多。像理想汽车的李想、吉利控股董事长李书福、宁德时代创始人曾毓群……
曾毓群是福建人,他就在老家创业,还真创出来了。我就自愧不如,我首先会想去一个创业快速起步的地方。凭心而论,宁德毕竟是二三线城市,如果去更高级别的城市,他可能会更快地发展起来。大逻辑上是这样。小城市吸引人才难,尤其是在你公司小的时候、人家对你还没有认知的时候。
走到今天,你还焦虑吗?
总有焦虑的事。比如,一些重要岗位管理者流失,有时你无从了解真正原因,他也不愿意讲,这时就很焦虑。
你现在的精力怎么分配?花在哪些方面的更多?
组织架构的合理性、人员配置的合理性,对这些我会花更多时间。然后是公司的未来和前瞻性产品等。
举个例子:主动稳定杆成熟稳定后,下一代产品是什么?就得生产一代、研发一代、展望一代。还有出海的可能性:怎么把出海这步棋走好走稳?
我们也有过早过度的投资,今天看起来不甚合理……
最后一个问题:多年后,你希望人们如何记录你:是郭孔辉院士的儿子,还是国产悬架产业的拓荒者?
如果让我选择,我选择后者。如果仅仅是院士的儿子,如果这个儿子不愿意作为,孔辉科技可能也走不到今天。我希望有一天,能跟我的孩子说:你的爷爷是个科学家,你的爸爸是个企业家。

In the Malaysian SUV market, many buyers compare Honda HR-V and Mazda CX-8 when choosing a car. The price and positioning of these two cars are quite close. Today we will make a detailed comparison from multiple aspects to help you save time on research.
The OTR price of Honda HR-V in Malaysia is RM 115,900 - 143,900, with a total of 4 variants, including 2026 e:HEV 1.5L RS (RM 143,900), 2026 1.5T V (RM 137,900), 2026 1.5T E (RM 130,900), etc.
The OTR price of Mazda CX-8 in Malaysia is RM 165,360 - 201,360, with a total of 5 variants, including 2025 2.5T 4WD High Plus Petrol (RM 201,360), 2025 2.2L 2WD High Plus Diesel (RM 193,123), 2025 2.5L 2WD High Plus Petrol (RM 186,360), etc.
From a price perspective, the starting price of Honda HR-V is indeed RM 49,460 cheaper than Mazda CX-8. If your budget is limited, Honda's entry-level version can already meet daily needs. But note that the cheaper few thousand might involve trade-offs in equipment, depending on your specific needs.

Honda HR-V's safety rating is 5★ (ASEAN NCAP), active safety systems include Honda SENSING (ACC, CMBS, LKAS, RDM).
Mazda CX-8's safety rating is 5★ (ASEAN NCAP), active safety systems include Brand ADAS.
Both cars have the same safety rating. Safety features are quite comprehensive in this class. New car safety is generally good nowadays, no need to worry too much about this.

Honda HR-V uses FWD drivetrain.
Mazda CX-8 uses FWD drivetrain.
Both cars have the same drivetrain, both are FWD, so daily driving experience won't differ much.

Honda HR-V warranty 5 years/unlimited mileage, maintenance interval every 10,000km or 6 months.
Mazda CX-8 warranty 5 years/150,000km, maintenance interval every 10,000km or 6 months.

Both Honda HR-V and Mazda CX-8 are mainstream choices in the Malaysian market, suitable for family use and daily commuting. If you value brand reputation and resale value more, prioritize the one with better reputation; if you care more about cost-performance and equipment, choose the one with richer configuration. Ultimately, it is recommended to test drive both, personal experience is the most important.

Overall, Honda HR-V and Mazda CX-8 are both very good models in the Malaysian market. Which one to choose depends on your personal needs and budget. We suggest doing your research, compare quotes from several dealerships, and then test drive to make the final decision. Buying a car is a big deal, spending time researching is never wrong.

喺馬來西亞嘅 SUV 市場,好多買家喺揀車嗰陣都會拿本田 HR-V 同馬自達 CX-5 嚟做比較。呢兩款車喺價位同定位上都幾接近,而家我哋就由多個角度做一个詳細比較,幫你省下做功課嘅時間。
本田 HR-V 喺馬來西亞嘅 OTR 售價係 RM 115,900 - 143,900,合共 4 個版本,包括 2026 e:HEV 1.5L RS(RM 143,900)、2026 1.5T V(RM 137,900)、2026 1.5T E(RM 130,900) 等。
馬自達 CX-5 喺馬來西亞嘅 OTR 售價係 RM 135,469 - 166,760,合共 3 個版本,包括 2025 2.0L AT 35th Anniversary(RM 316,154)、2025 2.0L AT(RM 296,154)、2025 2.0L MT(RM 294,154) 等。
由價錢睇,本田 HR-V 嘅起價確實比馬自達 CX-5 平咗 RM 19,569。如果你預算唔多,本田嘅入門版已經可以滿足日常需要。但都要留意,平嗰幾千蚊,可能喺配備上就要取舍,具體睇你需唔需要。

本田 HR-V 嘅安全评分係 5★ (ASEAN NCAP),主動安全系統包括本田 SENSING (ACC, CMBS, LKAS, RDM)。
馬自達 CX-5 嘅安全评分係 5★ (ASEAN NCAP),主動安全系統包括 。
兩款車嘅安全评分一樣,喺呢個級別入面安全配備都算好齊全。依家嘅新車安全性都唔錯,唔使太擔心呢一點。

本田 HR-V 車身長 4500 mm,尾箱 450 L。
馬自達 CX-5 車身長 4500 mm,尾箱 450 L。
兩款車嘅尺寸幾乎一樣,車內空間差別唔大。呢個級別嘅車,日常使用完全夠用。

本田 HR-V 保養 5 年/無限制里程,保養間隔 每 10,000km 或 6 個月。
馬自達 CX-5 保養 5 年/150,000km,保養間隔 每 10,000km 或 6 個月。

本田 HR-V 同馬自達 CX-5 都係馬來西亞市場嘅主流選擇,適合家庭使用、日常通勤。如果你更睇重品牌口碑同二手價,可以優先考慮口碑更好嗰一款;如果你更在意性價比同配備,就揀配備更豐富嗰款。最終都係建議兩款都去試駕,親身體驗先係最重要嘅。

總體嚟講,本田 HR-V 同馬自達 CX-5 都係馬來西亞市場幾唔錯嘅車型。揀邊一輛,關鍵仍係要看你嘅個人需求同預算。建議大家做好功課,多比較幾間車行嘅報價,再去試駕做最終決定。買車係件大事,花少少時間做功課絕對唔會錯。

In the Malaysian SUV market, many buyers often compare the Honda HR-V and Mazda CX-3 when choosing a car. These two cars are quite close in terms of price and positioning. Today, we will make a detailed comparison from multiple aspects to help you save time on research.
The Honda HR-V's OTR price in Malaysia is RM 115,900 - 143,900, with a total of 4 versions, including 2026 e:HEV 1.5L RS (RM 143,900), 2026 1.5T V (RM 137,900), 2026 1.5T E (RM 130,900) etc.
The Mazda CX-3's OTR price in Malaysia is RM 126,159 - 139,159, with a total of 2 versions, including 2023 2.0L High (RM 139,159), 2023 2.0L Plus (RM 126,159) etc.
From a pricing perspective, the Honda HR-V's starting price is indeed RM 10,259 cheaper than the Mazda CX-3. If your budget is limited, Honda's entry-level version is already sufficient for daily needs. However, please note that the few thousand less in price might involve trade-offs in features; it depends specifically on your needs.

The Honda HR-V features 1.5L Turbo, 140 hp. Official fuel consumption 7.0 L/100 km.
The Mazda CX-3 features 1.5L Turbo, 140 hp. Official fuel consumption 7.0 L/100 km.
Both cars use the same powertrain, and the driving feel is basically the same for daily use. Fuel economy is also similar, no need to fuss too much about this.

The Honda HR-V's safety rating is 5★ (ASEAN NCAP). The active safety system includes Honda SENSING (ACC, CMBS, LKAS, RDM).
The Mazda CX-3's safety rating is 5★ (ASEAN NCAP). The active safety system includes i-Activsense.
The safety ratings for both cars are the same. Safety features are quite comprehensive within this segment. Safety in new cars nowadays is generally not lacking, no need to worry too much about this.

The Honda HR-V body length is 4,500 mm, trunk 450 L.
The Mazda CX-3 body length is 4,500 mm, trunk 450 L.
The dimensions of both cars are almost identical, and the difference in interior space is not significant. For cars in this segment, it is more than sufficient for daily use.

Honda HR-V warranty 5 years / unlimited mileage, service interval every 10,000 km or 6 months.
Mazda CX-3 Warranty 5 years / 150,000 km, service interval every 10,000 km or 6 months.

Overall, the Honda HR-V and Mazda CX-3 are both excellent models in the Malaysian market. Which one to choose mainly depends on your personal needs and budget. We suggest doing your homework thoroughly, comparing quotes from several dealerships, and then test driving to make a final decision. Buying a car is a big deal; taking time to research will definitely not go wrong.

當十萬級純電 SUV 市場陷入「降價減配、紙面參數、快速迭代」嘅內捲怪圈,奇瑞風雲 T7 嘅上市畀咗另一種答案:以 9.49 萬元嘅搶先置換價,把一款歷經全球 21 國驗證、對標 2026 版 E-NCAP 五星標準嘅原生全球車,下放俾大眾消費市場。佢冇跟風拼速度、堆噱頭,而係用「慢工造好車」嘅長期主義,同「六大冗餘」嘅超額配置,重新定義咗十萬級純電嘅價值基準——好車從來唔係「湊出嚟」嘅,而係「磨出嚟」嘅。


反速度內捲:全球車嘅底色,係把風險前置
行業流行「唯快不破」:新車研發週期一再壓縮,改款換代目不暇接,唔少車型抱著「先上市、後迭代」嘅思路,把用戶當做免費測試員。而風雲 T7 恰恰反其道而行,行咗一條「先全球驗證、再國內上市」嘅慢路線。

呢部車嘅研發週期長達 3 年,依托奇瑞全球 1+7+N 研發體系,由全球 10 大設計中心、百幾名設計師協同打造。更重要嘅係,佢從產品定義階段就同步適配全球 210 個國家地區嘅用車需求,而非國內車型簡單改款出海。喺正式進入國內市場前,風雲 T7 已經投入 81 台耐久試驗車,完成 145 萬公里專項耐久驗證,橫跨巴西高減速坎、墨西哥鵝卵石路、德國高速彎道、南非非鋪裝泥路等 100+ 極限路況,經受 -40℃到 55℃嘅極端溫域考驗,甚至通過咗東南亞 500mm 深水涉水、中東高溫暴曬等 7 大類極限環境測試。

呢種「把問題解決喺上市前」嘅邏輯,本質係對用戶負責。當多數車企把「快速迭代」當做優點時,風雲 T7 選擇用全球市場嘅嚴苛標準提前跑晒所有風險,令國內用戶買到嘅唔係「試驗品」,而係經過千錘百煉嘅成熟產品。同源車型 Lepas L6 已經喺南非、泰國上市,後續仲會登陸歐盟、澳新等全球主流市場,呢種「全球同標」嘅身份,令風雲 T7 從根源上區別於普通嘅國內入門車型。
反配置內捲:六大冗餘,俾用戶嘅唔止係「夠用」
十萬級市場最常見嘅套路,係「入門版拉低售價、中高配先畀核心配置」:續航分高低配、安全氣囊縮水、智能駕駛只畀頂裝,用戶想要安心體驗就必須加錢上高配。風雲 T7 打破嘅正係呢種「區別對待」,用「六大冗餘」把高階標準做成咗全系標配。

續航平權冗餘係最直觀嘅體現:全系標配 65.05kWh 犀牛電池,CLTC 續航 600km,實測續航可達 681.6km,實現「反向虛標」;30%-80% 快充只需 20 分鐘,電池循環壽命超 2500 次。冇入門版續航縮水,哪怕係 9.79 萬嘅最低配,都能享受到長續航、快充電、長壽命嘅完整體驗。

安全層面嘅冗餘更見誠意:車身按 2026 版 E-NCAP 五星標準開發,高強度鋼佔比 80%,採同级獨有嘅 shotgun 結構、雙框副車架+Pack 防撞梁,搭配 9 個安全氣囊(含 48L 遠端氣囊);電池採 6D 鎖子甲 31 層防護,IP68 級防水達到國標 96 倍,側邊抗擠壓能力為國標 2 倍,通過 1008 小時鹽霧測試。由車身結構到電池防護,都唔係「剛好達標」,而係預留咗充足嘅安全餘量。

除此以外,全域節能冗餘令冬季續航提升 15%-20%,南北用戶都唔使為低溫續航焦慮;操控性能冗餘帶嚟 180km/h 最高車速、80km/h 麋鹿測試能力,日常通勤平穩,複雜路況也有底氣;整車驗證冗餘則把異響、故障、環境適配問題喺研發階段閉環解決。呢種「超額配置」嘅思路,本質係把全球車嘅品質標準下沉到十萬級,令用戶用 10 萬嘅價格,拿到 20 萬級嘅安全與品質底線。
反營銷內捲:穩穩嘅幸福,藏喺每一個日常場景裏
「幸福」係汽車營銷裏嘅高頻詞,但多數時候只係空洞嘅口號。風雲 T7 請嚟吳克群擔任「幸福體驗官」,但係冇停留喺明星站台嘅層面,而係把「穩穩嘅幸福」拆解成一個個可感知嘅用車場景。

係週末露營嗰陣,1955mm×1310mm 嘅純平大床模式,令到家人躺平休憩;係日常通勤裏,300+ 全場景自動泊車同高速領航輔助,緩解堵車同停車嘅疲累;係帶娃出行之時,450L 後備箱+38 處儲物空間,能夠裝晒所有行李同零碎;係嚴冬清晨,9 層雲感座椅嘅快速加熱,唔使忍受冰冷嘅座椅;亦係每一次出行之時,80% 高強度鋼車身同全方位電池防護帶嚟嘅踏實感。

呢啲體驗背後,係 5000+ 全球用戶調研、15 個典型國家深度走訪嘅結果。風雲 T7 冇堆砌炫酷但無用嘅配置,而係把成本花喺用戶真正高頻使用嘅地方:寬綽嘅空間、舒適嘅座椅、可靠嘅續航、踏實嘅安全。對普通家庭嚟講,好車從來唔係參數表上嘅數字,而係每一次出門都安心、每一段旅途都鬆弛嘅日常。
全球品質下沉,先至係真正嘅價值升級
奇瑞連續 23 年位居中國品牌乘用車出口第一,全球用戶突破 2000 萬,但風雲 T7 嘅意義唔止於又一款新車上市。佢代表咗一種新嘅行業可能:中國車企嘅全球化,唔止係「把國內車賣到海外」,更加可以係「把全球標準帶回國內」。

當十萬級市場仲喺拼價格、比紙面參數時,風雲 T7 用全球品質、全系標配、全場景驗證,告訴市場:入門級唔等於低品質,低價都可以有高安全、長續航、好體驗。呢種「價值反叛」,或許會成為十萬級純電市場嘅新拐點——真正嘅內捲,從來唔係比邊個更平,而係比邊個更尊重用戶,邊個更願意為品質慢落嚟。

Although the Song PLUS has been discontinued in China, in the Brazilian market, it will continue to expand sales in another form. BYD recently released a new pickup model in the Brazilian market, the new car is named Mako, expected price roughly starting from 260,000. Initially, it will be introduced via domestic complete vehicle export methods. We can simply understand Mako as the pickup version of the Song PLUS.

Mako is built specifically for the Latin American market. BYD will also launch 5 pickup models to face different market levels. To briefly introduce, in overseas markets, pickups are also one of the passenger vehicles. Unlike in China, there are restrictions on road rights and usage permissions. Moreover, this type of car is a major segment. From compact, mid-size, mid-to-large, and full-size, different corresponding models exist respectively.

Especially in markets like Canada, Thailand, and Brazil, this type of multi-functional pickup truck that can carry passengers and cargo, and even has off-road capability, holds a very strong market share. BYD launching different models for different market needs is actually quite forward-looking.


The front of Mako basically continues the design of the Song PLUS. The difference is mainly after the C-pillar. But it is not a traditional pickup structure. Mako's cargo bed and rear compartment use an integrated design. The changes in interior are not particularly large, but the rear seat legroom performance is relatively average.

The powertrain is the 5th Generation DM Plug-in Hybrid System, composed of a 1.5L naturally aspirated four-cylinder engine and motor. Paired with a 12.9kWh power battery pack, system total power is 166kW. Specific details have been adjusted. The power system supports ethanol fuel, better fitting the preferences of the Brazilian market. To improve load capacity, the suspension structure was strengthened. Four-wheel drive models will follow later.

8 月 25 日,新加坡獅城,「2026 絲綢之路萬里行·啟迪之路」正式收官。作為本活動全程出行合作夥伴,比亞迪新能源車隊用 33 天時間,從西安古絲路起點出發,橫跨國內六省,穿越泰國、馬來西亞,最終順利抵達新加坡,完成咗一場總里程超萬公里嘅跨國綠能遠征。比亞迪集團品牌及公關處總經理李雲飛,同陝西廣電融媒體集團(台)黨委書記、董事長、台長張連業共同宣布本活動圓滿落幕,中國駐新加坡大使館文化參贊蔡山帝、新加坡陝西會會長王剛到場致辭,海內外嘉賓、僑界代表同媒體共同見證咗呢場絲路遠行綠能相伴新故事嘅誕生。

2026 年係中國—東盟建立全面戰略夥伴關係五週年,本活動以「科技向新·文明向心」為核心主題,串聯起西安陸上絲路起點同新加坡海上絲路樞紐兩大核心節點,把文化交融、科技對話、經貿互通深度融合,直觀展現「一帶一路」陸海聯動發展嘅時代價值。

中國駐新加坡大使館文化參贊蔡山帝致辭

新加坡陝西會會長王剛致辭
本次出征嘅車隊陣容堪稱「中國新能源天花板」:比亞迪王朝、海洋、騰勢、方程豹、仰望五網四品牌全部上陣,全程跑完高速公路、山區道路、城市擠塞路段等全類型複雜路況,兩大核心技術直接通過咗萬里實景嘅最嚴苛檢驗:一係閃充能力徹底終結長途補能焦慮,「5 分鐘充好、9 分鐘充飽」嘅硬實力,搭配全國近萬座閃充站嘅成熟網絡,就算係跨國長途出行,都能實現比傳統燃油車效率更高嘅補給體驗;二係天神之眼輔助駕駛系統大幅降低長距離行車負擔,依托日均超 2.2 億公里嘅真實行駛數據持續迭代優化,全程為車隊安全護航,讓上萬公里嘅南洋遠征走得既穩又順。

千年前古絲路駱駝隊靠驛站接力補給,今日比亞迪用科技把呢段遠征升級成綠色智能出行嘅樣板,完成咗一次跨越千年嘅文明呼應。

好多人唔知,新加坡係全球購車成本最高嘅市場之一,嚴苛嘅入門門檻讓當地消費者揀車時極度審慎。而截至 2026 年 7 月,比亞迪已經連續 19 個月奪得新加坡乘用車全品牌銷量第一,2026 年 1-7 月當地乘用車市場份額達 24.7%,純電市場份額更加突破 40.3%。縱使車型整體定價並不高檔,依然能保持持續熱銷,目前比亞迪喺新加坡已經佈局 16 處零售觸點,多家門店直接進駐核心商圈購物中心,當地經銷商持續加碼高規格終端門店投入,品牌認可度仲喺不斷攀升。
新加坡市場嘅亮眼表現,只係比亞迪海外爆發嘅一個縮影:2026 年 1-7 月,比亞迪海外累計銷量突破 97 萬輛,同比增長約 76%;僅 7 月單月海外銷量就達到 17.98 萬輛,同比暴漲 124.3%。目前比亞迪嘅足跡已經覆蓋全球超 120 個國家及地區,今年上半年接連奪得泰國、新加坡、意大利、西班牙、巴西、沙特、阿聯酋、南非等多個國家嘅新能源銷量冠軍,英國市場半年銷量亦突破 3.8 萬輛,喺全球新能源賽道跑咗出中國品牌嘅最快速度。

呢場絲路萬里行,本質上係中國新能源產業向世界交出嘅一份實景答卷。當汽車產品、智能製造同本地化服務喺全球更多市場落地,比亞迪正以新能源汽車為載體,深度參與全球汽車產業嘅協作與綠色轉型,為「一帶一路」沿線國家帶去更適合嘅綠色交通解決方案。

In the Malaysian SUV market, many buyers compare the Honda WR-V and GWM Haval H6 when choosing a car. These two cars are quite close in price and positioning. Today we will make a detailed comparison from multiple aspects to help you save time doing research.
The Honda WR-V OTR price in Malaysia is RM 89,900 - 107,900, with a total of 4 versions, including 2023 1.5L V (RM 99,900), 2023 1.5L E (RM 95,900), 2023 1.5L S (RM 89,900), etc.
The GWM Haval H6 OTR price in Malaysia is RM 139,750 - 139,750, with a total of 2 versions, including 1.5L Turbo Standard (RM 140,000), 1.5L Turbo Premium (RM 155,000), etc.
From the price perspective, the Honda WR-V starting price is indeed RM 49,850 cheaper than the GWM Haval H6. If your budget is limited, the Honda entry-level version is already sufficient for daily needs. But also note that the few thousand Ringgit cheaper may involve trade-offs in features, it depends on your needs.

The Honda WR-V safety rating is 5★ (ASEAN NCAP), active safety systems include Honda SENSING.
The GWM Haval H6 safety rating is TBD, active safety systems include Basic.
Regarding safety features, both cars have received decent ratings. However, the Honda SENSING of the Honda WR-V and the Basic of the GWM Haval H6 have some differences in functionality. If you value active safety highly, you can compare the feature lists of both carefully.

The Honda WR-V body length is 4400 mm, trunk 400 L.
The GWM Haval H6 body length is 4400 mm, trunk 400 L.
The dimensions of both cars are almost the same, with little difference in interior space. For cars at this level, they are fully sufficient for daily use.

Both the Honda WR-V and GWM Haval H6 are mainstream choices in the Malaysian market, suitable for family use and daily commuting. If you value brand reputation and resale price more, you can prioritize the one with better reputation; if you care more about value for money and features, choose the one with richer configuration. Ultimately, it is recommended to test drive both models; personal experience is the most important.
Overall, the Honda WR-V and GWM Haval H6 are both very good models in the Malaysian market. Which one to choose depends mainly on your personal needs and budget. It is recommended to do your research, compare quotes from more car dealerships, and then test drive to make a final decision. Buying a car is a major matter, spending some time doing research will never be wrong.

August 24, Qingdao SenQilin Tire Co., Ltd. released its 2026 Half-Year Report. Facing multiple challenges such as geopolitical tensions, raw material price fluctuations, and exchange rate volatility, SenQilin relied on strong operational resilience to achieve operating revenue of 4.422 billion yuan in the first half of the year, a year-on-year increase of 7.33%. The net profit attributable to shareholders of the listed company was 420 million yuan, with the overall net profit margin maintaining an excellent level of 9.5%. Among tire enterprises primarily focused on semi-steel tires, its profitability remains firmly in the top tier of the industry.

High-end product structure is the key to SenQilin maintaining high profitability. The company focuses on high-performance tires of 17-inch and above large sizes. Such products have high added value and strong pricing power. Data shows that the sales amount proportion of SenQilin's 17-inch and above, 18-inch and above large-size high-performance tires remained at around 65% and 40% respectively. The continuous improvement in the proportion of high-end products effectively offset cost pressure and provided solid support for the company's profitability.

In terms of production and sales, SenQilin's production reached 17.1314 million tires in the first half of the year, a year-on-year increase of 10.03%; sales reached 16.6389 million tires, a year-on-year increase of 11.89%, achieving strong production and sales. Among them, second-quarter revenue increased by 13.4% year-on-year, with a significant recovery trend.

Faced with a complex international trade environment, the company accelerated its global layout. As a pioneer of Chinese tire enterprises implementing production capacity in North Africa, the construction of SenQilin's Morocco Smart Manufacturing Base has made significant progress and is gradually entering the capacity release stage. Relying on this factory, the company has obtained the global supplier qualifications of the Renault and Stellantis groups. It is expected that local supply will be achieved in 2027. The synergistic effect of the "Golden Triangle" of global production capacity in China, Thailand, and Morocco has become a strong backing for SenQilin to cope with trade barriers and enhance global competitiveness. In the future, the company will continue to advance the "833 Plus" strategy and move towards becoming a world-class tire enterprise.

In the SUV market in Malaysia, many buyers compare Honda WR-V and Chery Tiggo 7 Pro when choosing a car. The price and positioning of these two cars are quite close. Today, we will do a detailed comparison from multiple aspects to help you save time on research.
Honda WR-V OTR price in Malaysia is RM 89,900 - 107,900, with 4 versions in total, including 2023 1.5L V (RM 99,900), 2023 1.5L E (RM 95,900), 2023 1.5L S (RM 89,900), etc.
Chery Tiggo 7 Pro OTR price in Malaysia is RM 123,750 - 123,750, with 2 versions in total, including 1.6L Turbo Standard (RM 125,000), 1.6L Turbo Premium (RM 140,000), etc.
In terms of price, Honda WR-V's entry price is indeed RM 33,850 cheaper than Chery Tiggo 7 Pro. If your budget is limited, Honda's entry-level version can already meet daily needs. However, be aware that the price difference of a few thousand RM may involve trade-offs in features, depending on your specific needs.

Honda WR-V is equipped with 1.5L 4-cyl, 105 hp. Official fuel consumption 6.0 L/100km.
Chery Tiggo 7 Pro is equipped with 1.5L Turbo, 140 hp. Official fuel consumption 7.0 L/100km.
In terms of power, Chery Tiggo 7 Pro's 1.5L Turbo has 35 hp more than Honda WR-V's 1.5L 4-cyl. However, for daily city driving, both cars have sufficient power and you won't feel underpowered.

Honda WR-V safety rating is 5★ (ASEAN NCAP), active safety system includes Honda SENSING.
Chery Tiggo 7 Pro safety rating is TBD, active safety system includes Basic.
Regarding safety features, both cars have received good ratings. However, Honda WR-V's Honda SENSING and Chery Tiggo 7 Pro's Basic have some functional differences. If you value active safety highly, you can compare the feature lists of both carefully.

Honda WR-V warranty 5 years/unlimited mileage, service interval every 10,000km or 6 months.
Chery Tiggo 7 Pro warranty 3 years/100,000km, service interval every 10,000km or 6 months.
Overall, Honda WR-V and Chery Tiggo 7 Pro are both excellent models in the Malaysian market. Which one to choose mainly depends on your personal needs and budget. It is recommended to do your homework, compare quotes from multiple dealers, and then test drive to make the final decision. Buying a car is a big matter, spending time on research is never a mistake.
