From complete vehicle trade to full value chain output, Deepal S05 paves a new path for high-quality global expansion
The Deepal S05's ability to smoothly cross the 300,000 unit sales milestone relies on the stability of its domestic market foundation and the long-term deep cultivation of its global layout. As a pioneer of Deepal Automotive's "Inclusive" global plan, Deepal S05's market territory is no longer confined to the domestic market; currently, the product is exported to 76 countries and regions globally, including Thailand, the UK, and Spain, truly realizing a dual-wheel driven growth pattern between domestic and overseas markets.
Unlike many brands going global that remain stuck in the single complete vehicle trade model of "selling cars overseas," Deepal Automotive's globalization process has already entered a new stage of systematic deep cultivation. It is implementing a "full value chain output" mode to land complete capabilities such as product R&D, supply chain adaptation, localized services, and user operations into different overseas markets. Every time Deepal S05 enters a new country or region, it does not simply copy the domestic version to market; instead, it makes targeted adaptation adjustments based on local road conditions, climate, and user usage habits, ensuring the product truly fits the travel needs of local users.
This solid local deep cultivation has also earned professional recognition for Deepal S05 on a global scale: not only winning the No. 1 spot in the J.D. Power 2026 China New Energy Vehicle New Vehicle Quality Study Compact Pure Electric SUV category and prestigious awards like the German iF Design Award, but also garnering consistent praise from top global automotive media such as Top Gear and Autocar. These authoritative recognitions from different countries and industry dimensions make Deepal S05's positioning as the "First Choice SUV for Young Families Globally" more than just a marketing slogan, backed by tangible quality credentials.
In the industry's new phase where domestic new energy vehicle exports shift from "going out" to "going deep," Deepal S05's globalization path not only sets a benchmark for high-quality global expansion for itself but also acts as a key booster for Chinese new energy vehicles entering the global market, providing a practical reference sample for the global layout of subsequent Chinese brands.





[CNMO Tech News] On November 4, Deepal Auto CEO Jiang Hairong officially announced via Weibo that Beijing Winter Olympics speed skating champion Gao Tingyu has become the 300,000th owner of the Deepal S05. It is reported that Gao Tingyu broke the Olympic record with a time of 34.32 seconds in the men's 500-meter speed skating event at the 2022 Beijing Winter Olympics, winning China's first men's speed skating gold medal at the Winter Olympics.
CNMO Tech reports that in October 2026, the global sales of Deepal S05 reached 20,151 units, and global cumulative sales officially exceeded 300,000 units. The model was launched on August 6, 2024, and has just completed its second anniversary, with an average monthly sales volume exceeding 12,000 units, making it the fastest new energy product under Changan Automobile to exceed 300,000 sales. Currently, the Deepal S05 has been exported to 76 countries and regions worldwide, including Thailand, the UK, and Spain, and is an important model for Deepal Auto to advance its globalization strategy.

Deepal S05 Global Cumulative Sales Exceed 300,000 Units
It is worth mentioning that the new Deepal S05 is equipped with the Tianzhu Pilot Intelligent Driving Assistance System, featuring 1 rooftop LiDAR and 27 high-precision perception sensors throughout the vehicle, combined with dual Horizon J6M chips and a one-stage end-to-end algorithm, supporting functions such as full-scenario roaming assistance. The Intelligent Cockpit adopts a 3nm automotive-grade cockpit chip, equipped with a 15.6-inch 2.5K Sunflower screen and four-map fusion real-scenario lane-level navigation. In terms of powertrain, the entire series comes standard with CATL cells and Jinzhongzhao batteries, supporting 3C supercharging, with SOC 30%-80% charging time ≤ 15 minutes; the entire series comes standard with FSD+HRS advanced variable adaptive suspension, with a wheelbase of 2880mm.

Deepal marks the one-year milestone of entering the Egyptian market, having entered the Egyptian market in August 2025, reaching the top of the local range-extended electric vehicle niche market within a few short months; from January to August 2026, capturing 30% share of Egypt's new energy vehicle market, ranking second on the sales list, Egypt has become Deepal's core strategic fulcrum for expanding into the Middle East and Africa market, and the brand's globalization has also entered a new stage of systematic operation.

As a pioneer in Changan Automobile's "Inclusive" initiative, as of September 2026 Deepal's cumulative global mass production has exceeded 1 million units, with global sales from January to September reaching 252,213 units, an 8.59% increase year-on-year. Operations now cover over 100 countries and regions worldwide, possessing 4 major global manufacturing bases and 1,796 global service outlets; products have won multiple international awards, including the German iF Design Award, gaining recognition from authoritative overseas automotive media. The overseas model has moved beyond simple product trade, shifting towards full value output in technology, brand, and service, practicing the concept of "Technology for All".

The achievements in the Egyptian market stem from the dual focus of systematic global expansion + localized deep dive: relying on the "Six Countries, Ten Sites" global R&D system, the Thailand Rayong overseas complete vehicle factory ensures technology and capacity provide stable capacity support for the global market.; partnering with Egypt's leading listed automotive distribution group, GB Group, to expand channels. At the one-year milestone, the Egyptian Deepal Owner's Club was established, implementing exclusive owner benefits; building a localized ecosystem coordinating market, service, and social responsibility. By grasping both hands together, Deepal has demonstrated a sample of "systematic global expansion".

Standing at the start node of the "15th Five-Year Plan", Deepal Automobile, with strong global momentum, robust flagship products and firm localized operations, continues to consolidate the confidence for brand elevation, and advances high-quality global development at full speed. The future of Deepal is even more worth expecting.

October 12, 2026, the 2026 Paris Auto Show officially opened. Deepal Automobile brought S05 and S07 models to the stage for display, becoming a key link for Chinese new energy brands to go global. The two new cars were not direct domestic imports, but underwent specialized development for the European market. Styling was led by the Turin Design Center, chassis engineering tuning was implemented in Birmingham, UK, fitting local user aesthetics and road conditions.
Both participating models obtained TÜV Rheinland EU WVTA whole vehicle type certification, equipped with self-developed Golden Bell battery, meeting Euro NCAP safety test standards and GDPR data security regulations, securing market entry qualifications for Europe. Market-wise, Deepal's European business growth momentum is strong, with wholesale volume from January to September 2026 exceeding 18,000 units, a year-on-year increase of over 106%. Among them, S05 ranked first in Spanish compact pure electric SUV registrations multiple times, topping Chinese brand sales in this sub-market in the first half of the year, attracting attention from multiple European authoritative automotive media reviews.
Deepal's overseas expansion adopted a full-system output model, relying on the "Six Countries, Ten Places" global R&D network, supporting multi-base production layout. The Thailand Rayong overseas complete vehicle factory has started production. The brand business covers more than 100 countries and regions globally, with 4 major manufacturing bases, nearly 1,800 global service outlets, establishing a localized service system, relying on the European parts center and 24/7 rescue guarantees for after-sales.

In September, Deepal reached a global cumulative mass production milestone of 1 million units, with global sales of 252,213 units in the first nine months of this year. The appearance at this Paris Auto Show is a phased display of Deepal's globalization strategy. The brand continues to push the technology equity concept to overseas markets, relying on the entire system of products, manufacturing, and services to participate in the global new energy vehicle market competition.

October 12, the 2026 Paris International Motor Show opened at the Paris Porte de Versailles Exhibition Centre. Deepal unveiled two models, DEEPAL S05 and DEEPAL S07, and invited legendary footballer Luis Figo to appear at the booth. From product display to brand interaction, this exhibition was not only a concentrated debut for Deepal towards the European market, but also reflected a further upgrade in the overseas expansion model of Chinese new energy vehicle brands.

From Product Adaptation to Local R&D, Deepening the European Market
Europe is an important market for the global automotive industry, also known for strict regulatory standards, a mature consumption system, and fierce market competition. For Chinese new energy vehicle brands, entering the European market is just the first step; how to adapt to local regulations, road environments, and user needs is the key to achieving long-term development.
The DEEPAL S05 and DEEPAL S07 unveiled this time reflect Deepal's targeted layout for the European market. The design of both models was led by the Turin Design Center in Italy, engineering tuning was completed in Birmingham, UK, and EU Whole Vehicle Type Approval (WVTA) was obtained jointly with TÜV Rheinland. At the same time, both models are equipped with the self-developed Jinchongzhao battery, and product development is carried out around the safety and compliance requirements of the European market.
This means that Deepal's globalization is not simply pushing domestic products overseas, but improving the product's adaptability to the target market through localized synergy in design, R&D, and certification links.
From Whole Vehicle Export to System Overseas Expansion, Globalization Capabilities Continue to Improve
Products are the starting point for entering overseas markets; what truly determines whether a brand can develop sustainably is the comprehensive capability formed by links such as R&D, manufacturing, supply chain, and service.
Relying on Changan Automobile's global accumulation, Deepal is gradually forming a global R&D system covering six countries and ten regions, and continuously improving overseas manufacturing and service networks. In May 2025, Deepal's first overseas new energy vehicle base—the Thailand Rayong Plant went into production, providing new manufacturing support for its global market expansion.
So far, Deepal has entered more than 100 countries and regions worldwide, owning 4 global manufacturing bases and 1796 global service outlets. At the same time, the brand is continuously improving the local service system through measures such as conducting strategic cooperation with European partners, building European parts centers, providing 7x24 hour fast rescue, etc., and carrying out brand marketing combined with local sports resources.
From R&D to manufacturing, then to sales and after-sales service, Deepal is promoting the global layout to extend from a single product output to a more complete operational system.

European Market Growth Becomes an Important Test of Global Layout
Market performance is an important indicator to test the effectiveness of global strategies.
Data shows that from January to September 2026, Deepal's European sector sales exceeded 18,000 units, up more than 106% year-on-year. Among them, Deepal S05 performed outstandingly in the Spanish market, topping the compact pure electric SUV registration list three times; in the first half of 2026, its cumulative sales ranked second among global brands and first among Chinese brands in this sub-market.
From breakthroughs in regional markets to the continuous expansion of overseas sales networks, Deepal is undergoing more comprehensive testing in this mature automotive market, Europe. Compared to short-term sales growth, how to continuously improve product competitiveness, service response efficiency, and brand awareness will have a more direct impact on its future development.
On a global level, Deepal achieved a cumulative mass production breakthrough of 1 million units in September 2026. From January to September 2026, the brand's global cumulative sales reached 252,213 units, an increase of 8.59% year-on-year, of which overseas cumulative sales increased by more than 65% year-on-year.
Million-unit scale is a phase node, but its more important significance lies in providing a new foundation for Deepal's next stage of global development. As overseas business continues to expand, whether product, technology, manufacturing, and service systems can co-evolve will become an important part of brand competitiveness.

Chinese New Energy Vehicle Overseas Expansion Enters System Competition Stage
From Deepal's appearance at this Paris Motor Show, it can be seen that the overseas competition of Chinese new energy vehicle brands is changing.
In the past, price and product cost-performance ratio were important advantages for Chinese cars entering overseas markets. Now, with more brands entering mature markets such as Europe, the dimensions of competition are further extending to technical capability, regulatory adaptation, localized operations, and long-term service. Relying solely on product exports has become difficult to support the long-term development of brands in overseas markets.
Deepal's proposed "In Europe, for Europe" is essentially combining global R&D capabilities with regional market needs. Through localized product development, global manufacturing layout, and service network construction, long-term operational capabilities are gradually being established.
At the same time, the brand adheres to "Tech for All" as its core mission, promoting electrification and intelligent technology to a wider consumer group. For the Chinese new energy vehicle industry, the next stage of globalization is not only selling products to more countries, but truly integrating technology, quality, and service capabilities into local markets.
The Paris Motor Show is a microcosm of Deepal's global process. As the Chinese automotive industry moves from product output to system output, the ability to establish sustainable local operational capabilities and form stable brand awareness will become an important topic for Chinese new energy vehicles to achieve long-term growth in the global market.

On October 12, the 2026 Paris Motor Show opened at the Paris Porte de Versailles Exhibition Center. DEEPAL unveiled two models, DEEPAL S07 and DEEPAL S05, in Europe. The debut of DEEPAL's two new global models marks a milestone for Chinese new energy brands advancing from single-product trade expansion to comprehensive system rooting. World Footballer of the Year and legendary star Luis Figo appeared at the booth, witnessing DEEPAL's key step to deeply cultivate the European market with full-link strength.


Dual Vehicle Localization Debut, Precisely Adapting to European Market Needs
The Paris Motor Show is one of the top five major international auto shows globally, rooted in Europe, the birthplace of automobiles. For a long time, Europe has set industry benchmarks with stringent access, safety, and emission standards. DEEPAL, relying on the group's 25-year R&D layout and market accumulation rooted in Europe, practices the philosophy of Designed Globally, Served for Europe, the styling of the two models unveiled this time was led by the Turin Design Center in Italy, and engineering tuning was completed in Birmingham, UK, deeply adapting to European road conditions and user habits. Both vehicles obtained EU Whole Vehicle Type Approval (WVTA) jointly with TÜV Rheinland, equipped with self-developed Jinchongzhao batteries, meeting the Euro NCAP comprehensive safety system and GDPR data security standards, laying a solid foundation of compliance and quality for deeply cultivating the European market.

At the show floor, after deeply experiencing the cockpits and intelligent functions of the two vehicles, the legendary star Luis Figo gave high praise, before this, the two vehicles had already attracted attention and coverage from top European automotive media such as BBC Top Gear, Autocar, and Auto Bild, further verifying their international R&D standards and core strength.

From Product Expansion to System Expansion, DEEPAL's Globalization Accelerates Again
DEEPAL's expansion is not simply product export, but a full-link output of technical systems, manufacturing standards, and brand value. As the consummator and fulfiller of Changan New Energy technology of the new central enterprise, DEEPAL relied on the six countries, ten locations global R&D system, achieving a global layout of technology reserves and supply chains, capable of precisely connecting with market needs in different regions.
In terms of manufacturing, the first overseas new energy vehicle base, the Thailand Rayong factory, commenced production in May 2025, completing construction in just 18 months, for theglobal market supply providing stable capacity support. To date, DEEPAL has entered over 100 countries and regions globally, built 4 global manufacturing bases and 1796 global service outlets, forming a global service network.
Europe is the core highland of DEEPAL's globalization strategy, always adhering to the long-termist strategy of In Europe, For Europe. From January to September 2026, DEEPAL's European segment sales exceeded 18,000 units, a year-on-year growth of over 106%. DEEPAL S05 performed particularly well in the Spanish market, ranking first in compact pure electric SUV registrations three times, the cumulative sales in the first half of 2026 ranked second among global brands in this sub-segment and first among Chinese brands. In just five months, DEEPAL S05 completed a breakthrough in the competitive mature European car market.

While expanding the market, DEEPAL continued to deepen localized operations: formed strategic partnerships with top European partners such as TÜV Rheinland to jointly build the European Automotive Future Alliance; built the WithYou full-link localized service system, supported by European parts centers + 7*24 hour quick rescue, ensuring local service quality; at the same time, leveraging the Portugal National Team IP for localization marketing, deepening brand presence.
Million-Level New Starting Point, Technology Equity Goes Global
The continuous climb of global brand momentum has been confirmed in sales. In September 2026, DEEPAL's global cumulative production broke through 1 million units; global cumulative sales from January to September reached 252,213 units, an 8.59% year-on-year increase, among which overseas cumulative sales increased by over 65% year-on-year. This milestone is not merely a growth in scale numbers, but a concentrated manifestation of DEEPAL's technology system, product quality, and service capabilities undergoing verification in multiple global markets, marking that DEEPAL has officially entered a new stage of global development.

DEEPAL has always taken Technology Equity as its core mission, through two major paths of Electrification Equity and Intelligence Equity, promoting high-end new energy technologies and intelligent driving experiences to penetrate the mainstream market. With the continuous deepening of the global layout, DEEPAL is transforming Technology Equity from a brand mission in the domestic market into a value practice for the global market, enabling consumers in more regions to enjoy safe, intelligent, and efficient new energy mobility experiences at mainstream price points.

The Paris Motor Show is a microcosm of DEEPAL's globalization process. What it showcases is not just two new cars, but a complete brand globalization path: Adapting regional needs with localized products, building quality bottom lines with global safety standards, and supporting long-term operations with full-link service networks. The globalization of Chinese new energy vehicles has long said goodbye to the primary stage of price competition, turning towards a high-quality development stage characterized by technology as the core, systems as support, and brand and localization sincerity as the carrier.

September 28, the mass production ceremony of Deepal Auto's 1 millionth vehicle and the launch conference for the all-new Deepal S07 AI LiDAR Edition were officially held. From the official brand launch in 2022 to achieving mass production of the 1 millionth vehicle, Deepal Auto took only 49 months, achieving the "Deepal Speed" in the new energy sector.
As a heavyweight work for the brand's million-unit milestone, the all-new Deepal S07 AI LiDAR Edition officially launched, continuing to practice the "Electric Equity + Intelligent Equity" strategy, bringing users a breakthrough intelligent electric mobility experience. The new car offers four models: 725 Zhizhen AI LiDAR Edition, 725 Zhixing AI LiDAR Edition, 600 Zhizhen AI LiDAR Edition, 600 Zhixing AI LiDAR Edition. Official guide price 155,900 Yuan - 175,900 Yuan, limited-time rights price 149,900 Yuan - 169,900 Yuan. Placing an order immediately enjoys up to ten super value purchase rights worth 57,860 Yuan. The all-new Deepal S07 brings AI LiDAR to the 150,000 Yuan level, accelerating the popularization of high-level intelligent assistive driving.

In the context where the industry generally believes the new energy market has entered stock competition and growth is slowing, Deepal's counter-trend high growth is not accidental. Its core logic is to use "Tech Equity" as an anchor, transforming high-end technology from premium labels to mass inclusion, and using underlying technology breakthroughs to solve user mobility pain points. The S07 AI LiDAR Edition launched at this million-unit milestone is another concentrated landing of this strategy, and will also promote the value reconstruction of the 150,000 Yuan Pure Electric SUV market .
Four years to cross the million-unit level, the global market builds the "Deepal Speed "
Looking back at the brand's development history, Deepal's growth pace continued to accelerate: 14 months to achieve the first 100,000 units sales, 29 months to achieve 400,000th vehicle production, 39 months to break 700,000 units sales, continuously refreshing its own development records. Among them, the overseas market growth momentum was particularly strong, with overseas cumulative sales in January-August 2026 surging 76.98% year-on-year. As a pioneer of Changan Auto's "All-Inclusive" Plan, Deepal Auto has laid out five global regions, covering over 100 countries and regions. The global map is still expanding in an orderly manner, forming a strong momentum of dual-market synergistic effort and double-sided growth .
Deepal Auto Chairman Deng Chenghao stated on site that reaching the million-unit milestone, Deepal has walked a very difficult and very worth-recalling entrepreneurial journey, behind which is the recognition of global users for the Deepal brand, products, technology, and service. He shared two keywords: one is speed, every sales leap is promoting the Deepal brand to a new level; the second is thanks, thanks to global 1 million users' choice and trust, it is everyone's feedback and suggestions again and again that helped Deepal continue to grow and improve.

49 months to one million units, what position does it occupy in the industry coordinate system? According to the time used by each from the first car delivery to cumulative 800,000 units: Xiaomi 29 months, AITO 42 months, Deepal 43 months, Li Auto 54 months, XPeng 79 months, NIO 86 months — Deepal is at the forefront of the second echelon, faster than the vast majority of same-period starting peers. But a more alarming difference in wording lies in: cumulative million is a milestone, annual sales million is the survival line. Li Auto took 58 months to complete the first cumulative million, Leapmotor took only 12 months to go from 500,000 units to 1 million units, the industry's collective anxiety on "annual sales million" stems from this — brands with annual sales of 300,000 units and 1 million units have a magnitude difference in R&D amortization, procurement bargaining and manufacturing fixed cost sharing. Deepal's global cumulative sales from January to August this year are 222,028 units, there is still a significant gap from that line .
The backdrop of million sales is the trust of million users. In daily services, Deepal Auto uses "Five Commitments" and "Four Upgrades" as a benchmark, guarding every user's travel experience for a long time, and through global creator recruitment, five official complaint channels, free return shipping during holidays, Deepal Breakthrough Award, Tianshu Pilot Peace of Mind Package and other exclusive services, continuously digging deep into user reputation. Currently, Deepal Auto's global active recommendation users have exceeded 400,000, forming a positive cycle of "users define products, products win users".
Starting from this, Deepal Auto also launched the "One Million Together, Guarding Deepal" Marine Public Welfare Action, partnering with marine protection organization "Deep Blue" to carry out ecological protection, extending the concept of green travel to a wider field .

Overseas Jan-Aug year-on-year surge 76.98%, this number needs to be read in a larger industry context: China's automobile export in January-May 2026 was 4.059 million units, year-on-year growth 63%, domestic retail in the same period declined 19.5%, industry profit margin was pressed to about 3.4% — going overseas has changed from "incremental option" to a must-answer question to hedge domestic price war. And the way of answering is changing: EU's comprehensive tax rate on Chinese EVs is about 27.4%, Thailand requires 2 vehicles to be produced locally for every 1 imported in 2026, rising to 1:3 in 2027. Deepal layouts five global regions, landing Rayong Factory in Thailand, is exactly at the switch point from "whole vehicle export" to "localization production". The front load cost of this road is a double test of capital expenditure and local operating ability, but the returns are equally direct: production within the target market, tariffs go to zero, per vehicle profit improvement space can reach 15% to 2 0%.
Anchor Tech Equity Two-Dimensional Technology Builds Long-Term Competitiveness
Deepal Auto can quickly reach the million milestone, the core lies in the brand anchoring the "Tech Equity" original mission from the very beginning. Deng Chenghao revealed on site that as early as 2017 when Changan launched the "Shangri-La" Plan, the Deepal team had already established the goal of "Tech Equity, Inclusive to the Masses", and concretely set down two core directions of Electric Equity and Intelligent Equity, solving user mobility pain points with underlying technology breakthroughs, letting high-end technology truly land from strategic commitments to real experiences inclusive to the masses. Relying on self-developed core technology systems, Deepal Auto continues to break through in electrification and intelligence, with multiple results winning National and Industry Level Authority Honors .

"Equity" sounds like a value proposition, but when implemented it is a cost arithmetic problem. 1 million units brought not only scale markings, but also procurement bargaining power, R&D expense thinning space and manufacturing fixed cost sharing remainder — this is exactly the premise for 6C Super Charging, LiDAR and Urban Pilot to enter the 150,000 Yuan level. In other words, it is not the enterprise choosing to "earn less" at a low price, but that scale makes the low price "affordable". This is also the reason why million units is so critical for a new energy brand: it determines how much configuration a company can squeeze into how low a price .
In the electric equity dimension, Deepal Auto directly hits user "charging too slow waiting long, cold weather battery loss range loss, battery safety hazard stay, life decay value worry" four core pain points, building a full-dimension technology solution. Energy supply end builds "Extended Range + Pure Electric Super Charging" dual line technology routes, Super Extended Range technology breaks through industry bottlenecks first, supporting brand rapid scale; Charging rate from 1.2C gradually upgraded to 6C, achieving charging 1 minute range increase 40 km, gradually approaching oil-electric same speed experience, relevant technology results won 2026 China Mechanical Industry Science and Technology Progress First Prize, China Intellectual Property Invention Patent Gold Award. Safety and Life end uses Bell Jar Battery System to achieve million vehicles zero overheating, 600,000 km decay no obvious perception, twice won National Science and Technology Progress Award Second Prize, establishing "Oil-Electric Same Life, Safety Equity" industry new Benchmark.

Energy supply end persists "Extended Range + Pure Electric Super Charging" dual lines parallel, itself is a route hedge. In the past few years, Extended Range quickly gained scale relying on no recharging anxiety, supporting multiple brands including Deepal's early scale; but with 800V platform and 6C Super Charging downgraded to 150,000 Yuan level, Pure Electric's supply short board is being rapidly filled, Extended Range's window period starts to narrow. The significance of dual line layout lies in not betting on a single route — no matter how recharging infrastructure deployment speed and battery cost evolves, product end has receiving plan.
In the intelligent equity dimension, Deepal Auto persists "Technology Upwards Explore, Experience Downwards Place" logic. Technology end breaks through L3 level autonomous driving technology first, wins domestic first L3 autonomous driving formal dedicated plate, pushing industry regulation and safety standard system establishment; User end continuously pushes high-level intelligent assist driving down to popularize, from all-series standard lane keeping to highway pilot function full coverage, then to LiDAR and Urban Pilot functions downgraded to mainstream price segments, letting high-end intelligence no longer be luxury Brand exclusive.
All-new Deepal S07 AI LiDAR Edition Million Milestone Tech nology Inclusion Sample
Focusing on Intelligent Driving, Cabin Interaction, Powertrain Technology three core dimensions, the all-new Deepal S07 AI LiDAR Edition reshapes 150,000 Yuan level long-range AI LiDAR Intelligent SUV value benchmark, also letting "Electric Equity + Intelligent Equity" at 150,000 Yuan level has concrete landing point.

All-new Deepal S07 AI LiDAR Edition carries AI LiDAR Intelligent Assist Driving System, adopts one-piece end-to-end algorithm and World Behavior Model, cloud computing power, training mileage and algorithm iteration frequency are all in industry first echelon; cooperating with 27 sensors including 1 top-mounted LiDAR to build full-dimension environment perception, full-dimension anti-collision system integrates 24 items active safety functions, covering Urban Pilot, Highway Pilot, All-Scenario Parking all usage scenarios, letting every travel are confident and strong.
Cabin level, new car carries industry first batch open-domain end-to-end Doubao Large Model, has open-domain end-to-end + Claw architecture, subverting traditional command interaction, realizing one sentence command to the bottom, big and small matters easily done, supporting fuzzy semantic commands, building personal exclusive scenarios, outside-vehicle voice etc.
Powertrain level, Deepal Yuanli Electric Advanced, with 6C Super Charging, 725km Super Long Pure Electric Range, 800V High Voltage Super Charging Platform, 9 minutes energy supply near 400km, bringing "6789, Want to Go Just Go" high efficient travel experience.
In addition, new car also continues symbiotic aesthetics design and breakthrough space configuration, all-series standard FSD+HRS High-Level Variable Adaptive Suspension, realizing appearance, comfort and handling's comprehensive advancement.

Sports Driving Fun Advances Again, Deepal L06 Chasing Wind Edition Launching Soon
At the press conference scene, Deepal Auto also simultaneously previewed Deepal L06 Chasing Wind Edition launching in October. New car adopts track-style aerodynamics design, equipped with fixed real-Carbon Fiber large wing, whole vehicle max can produce 1000N downforce, cornering more smooth, highway more stable; simultaneously carrying advanced AI cabin, partnering Intel launching Car AI BOX, using advanced edge-side large model and PC-level strong computing power realizing active service, cooperating with All-round AI Agent, maximally responding user commands, truly realizing The more you use, the more it understands you.

Summary: From the million-unit mass production milestone crossing, to core technology's continuous inclusion, Deepal Auto is redefining the value logic of new energy vehicles: The ultimate meaning of technology is not stacking high price thresholds, but illuminating more people's travel. Million is not the end, but the starting point of the next faster million. But the exam question in front of Deepal is equally clear — when industry profit margin is pressed to about 3.4%, scale itself does not automatically equal profit. From million units walking to next million units, the contest will no longer be speed, but three things: Ability to press technology costs into lower price bands, Efficiency of establishing localized capacity and profit models in overseas markets, and Determination of holding cash flow in price wars. China New Energy Vehicles has completed scale leadership, the next journey's keyword is value.

September 28, with the theme 'Full Charge Forward, Infinite AI', Deepal Car's 1 millionth vehicle mass production and the all-new Deepal S07 AI Laser Edition launch event was officially held. The new car launched a total of 4 models, priced at 155,900-175,900 CNY, with limited-time rights price of 149,900-169,900 CNY. Ordering immediately enjoys up to 10 super-value car buying rights worth 57,860 CNY. The all-new Deepal S07 brings AI Laser to the 150,000 CNY segment, accelerating the popularization of high-level intelligent assisted driving.
At the launch event, Deepal Car officially announced the mass production and off-line of the 1 millionth vehicle, and simultaneously launched the all-new Deepal S07 AI Laser Edition. Deepal Car Chairman Deng Chenghao stated on site: 'One million is not the end, but the starting point for the next faster million. Deepal Car will continue to listen to user voices, solve more mobility pain points with continuous breakthrough technologies, and respond to more expectations with continuously upgraded products.'
Launching at the 1 million unit milestone, the all-new Deepal S07 AI Laser Edition is not a conventional product iteration, but another concentrated implementation of Deepal's 'Technology Equity' strategy: concentrating high-level technologies previously anchored in the 200,000 CNY and above market, such as AI Laser Smart Driving, Generative Large Models, 800V High-Voltage Platforms, etc., downwards to the 150,000 CNY mainstream home market area. In the current situation where homogeneous competition in 150,000 CNY pure electric SUVs intensifies, this technology inclusive product strategy will not only consolidate Deepal's market competitiveness but also promote a comprehensive upgrade of value standards in the subdivision market.
AI Laser Intelligent Assisted Driving Advancement, All-Scenario Calm Escort
Currently, the opening price for industry top-tier high-level intelligent assisted driving systems is 10,000-20,000 CNY. The all-new Deepal S07 AI Laser Edition opens the industry top-tier intelligent assisted driving system valued at 15,000 CNY for free, truly achieving intelligent equity.
Looking at the industry coordinates, the weight of this 'free' goes beyond promotion. January to May 2026, the penetration rate of L2 and above assisted driving functions in domestic passenger cars reached 70.1%, and City NOA has also dropped to models under 150,000 CNY—hardware level 'equity' is basically complete. What hasn't been run through is payment: Multiple surveys show that the paid activation rate of domestic autonomous brand intelligent driving is less than 30%, the overall penetration rate of high-level intelligent driving buyout or subscription is less than 10%, and even below 2% for 200,000 CNY and below volume home models. At the same time, the standard buyout price of mainstream high-level intelligent driving function packages has returned to the 30,000 CNY and above range—even superimposed with car enterprise subsidies, the one or two ten-thousand yuan users finally pay is essentially an extra software expense. Hardware can be installed, functions cannot be afforded, which has become the new bottleneck for intelligent driving popularization. Deepal counts this system directly into the car price, equal to turning the 'whether to pay for intelligent driving' multiple choice question into a true/false question 'whether to buy this car' in advance.
The new car is equipped with an AI Laser Intelligent Assisted Driving System. Through a one-piece end-to-end algorithm and world behavior model, cooperating with 27 sensors including 1 top-mounted LiDAR, a full-dimension environmental perception is built, achieving coverage in urban areas, highways, and parking: in urban commuting, roundabouts, unprotected left turns, narrow lane vehicle meetings, and mixed pedestrian-vehicle traffic, the system can autonomously respond; highway pilot assisted support on/off ramps, intelligent lane changing and speed regulation, saving trouble and effort for long-distance travel; in the parking link, extremely narrow parking spaces, dead-end roads, and wall-side parking spaces can all be parked, remote parking, off-vehicle parking and trajectory reversing are all available, making 'cannot park' become a thing of the past.

The new car's equipped full-dimensional collision avoidance system has 24 active safety capabilities, among which 4 safety scenarios are industry-leading: when abnormal obstacles appear in front, forward abnormal obstacle automatic emergency braking GAEB (OTA) can accurately identify and brake urgently; when stepping on accelerator by mistake, anti-misstep accelerator pedal UAP synchronously prompts voice, limits torque and brakes; when obstacles are on both sides of the car body, lateral obstacle collision avoidance LOCP can actively warn and assist in controlling the car, preventing scratches; road adaptive AEB (OTA) on wet, icy and other low adhesion surfaces estimates adhesion coefficient in real-time, braking in advance, giving users full travel safety. .
End-to-End Doubao Large Model Boost, Human-Vehicle Interaction Boundless
The all-new Deepal S07 AI Laser Edition is the industry's first batch of models equipped with open-domain end-to-end Doubao Large Model, breaking the limitations of traditional instruction interaction, truly making the cockpit 'see scenarios, think proactively, execute in one step', possessing open-domain end-to-end+Claw architecture, no need to open APP, one sentence 'Hello Deepal' can directly reach chatting, car control, navigation and all functions, one sentence command throughout, big and small matters easily handled.

The Doubao Large Model equipped in the all-new Deepal S07 AI Laser Edition possesses three core functions: Dedicated Agent, Emotional Companionship, and Unlimited Reach. Dedicated Agent allows the vehicle machine to have AI itinerary planning, AI scene blocks, AI private assistant and other practical functions.
AI itinerary planning can achieve, say roughly in one sentence, itinerary arranged immediately, one sentence 'First refuel, then send colleague to Guanyinqiao, finally go home', system automatically connects optimal path, deleting or adding way points during the journey can also be completed by voice, no need to stop and operate;
AI scene blocks can customize private scene spaces, making the vehicle machine understand casual expression, build exclusive scenes, remember pending small matters; AI memory space can recognize every driver and passenger like a private assistant by voiceprint recognition, long-term retention of usage habits, after getting on the vehicle again after a long time, the vehicle still remembers your preferences, and can continue the conversation from the last time not finished, the more you use, the more it understands you, ask casually 'what new songs did my favorite singer have recently?' will give recommendations based on your historical preferences.

In addition, the Doubao Large Model also has humanized emotional interaction capabilities, turning into an AI emotional partner. This confidant knows every family member, identifies joy, anger, sorrow and happiness, understands implied meaning, speaks various accents. Can identify more than 10 user emotions such as happy, tired and empathize feedback, actively comfort when mood is low, timely remind when long-distance drowsy; cooperate with children's exclusive voiceprint recognition to automatically open child fun mode, can role play, interactive singing.

Tacit understanding boundless experience, also extends outside the car. AI outside car voice interaction relies on 8 outside car microphones of the whole car and 1 20W outside car speaker, one sentence 'Open the trunk' frees hands, camping gathering outside car song selection, narrow position parking inside and outside car real-time dialogue, making communication more calm, interaction boundaryless.
Behind all this is efficient end-cloud synergy. Simple commands are responded by end-side millisecond response, tunnels, underground garages no network can still be used; complex tasks entrusted to cloud deep reasoning, privacy data local processing, not out of car, balancing full-scenario availability and information security.
The source of this capability is also worth noting. The new car is the result of Deepal and Volcano Engine deep co-creation around Doubao Large Model, not Deepal self-researched—in 2026 intelligent cockpit competition, this is becoming an increasingly mainstream path: whole vehicle enterprises no longer train general large models respectively, but access the capabilities of top model manufacturers, turning focus to scenario integration, car control interfaces and user data closed loops. Division of labor becomes clear: general cognition entrusted to model side, vehicle control authority and data boundaries held by car enterprise. In end-cloud synergy 'privacy data local processing, not out of car' setting, is the concrete implementation of this division line.
“6789”Super Three-Electric High-Voltage Recharging Mass Popularization
Addressing pure electric users range, recharging, safety three major core pain points, the all-new Deepal S07 AI Laser Edition uses“6789”super tri-electric advancement to refresh user experience in all dimensions, possessing 6C high-rate super charging, 725km ultra-long pure electric range, 800V high-voltage super charging platform, 9 minutes efficient recharging nearly 400km, charging 1 minute, driving another 40km ultra-strong strength, achieving oil-electric same speed, making travel more efficient, more calm, truly saying goodbye to waiting anxiety.

The all-new Deepal S07 AI Laser Edition standard configuration of CATL cells, charging fast enough, life long enough, safety more stable. Equipped with Golden Bell Battery, safety standards comprehensively exceed new national standards, battery cycle life breakthrough 5,000 times, so far maintaining 1 million vehicles zero overheating. Electric drive aspect, new car equipped with efficient silicon carbide original power ultra-integrated electric drive, having more saving, more strong, more durable characteristics: efficiency improved 2.4%, same power under range improved 30km, loss less 30%; 210kW maximum power brings 6.8s zero to hundred acceleration; able to withstand time and environment test, can achieve 500,000 km without decay.

Recharging fast, safety must be foundation. Behind this is AI tri-electric smart control's whole journey participation: new Deepal S07 AI Laser Edition possesses I-TECH® Smart Battery Butler, can real-time perceive battery core internal temperature change, accuracy controlled within 3°C, advance resolve safety risks; will also customize charging protection plan for battery, charge while maintain, letting battery life decay most delay 1.5%, charging time smart distribution current, fast charging fastest can save 3.5 minutes. Not only look at battery, I-TECH® Smart Car Cloud AI Guard, 24 hours guard whole vehicle health, where there is hidden danger can be found in advance, warning accuracy up to 99% and above. This time, new Deepal S07 AI Laser Edition relying on“6789”super tri-electric advancement and AI tri-electric smart control double boost, also letting safety, efficiency run through every travel.
Super charging down probe speed is faster than expected. 800V high voltage platform two years ago was still over 300,000 CNY vehicle model label, 2026 already mass appeared in 150,000 CNY segment: BYD brought second generation blade battery and Megawatt flash charging into 100,000 CNY area, Leapmotor B01, B10 more took 800V threshold to 100,000 CNY level. All-new Deepal S07 AI Laser Edition put 6C rate, 9 minutes nearly 400km recharging and 725km range simultaneously into 150,000 CNY segment, just stepped on this curve node. But gap also needs face: national 240kW and above large power charging pile occupation rate only about 6.7%, car side capability already in place, pile side network density not yet caught up with——'oil-electric same speed' finally can realize, depends on whether car owners can find a running full power pile at their doorstep.
Deepal Car is Changan Automobile‘Shangri-La Plan’important bearer, enterprise from birth, always focus on new energy underlying core technology, undertake group battery, electric drive system self-research task, build complete mature tri-electric research system, in electrification and intelligence original technology aspect continuous breakthrough, focus consumer experience, in product level landing realization technology value. Relying on solid self-research ability, Deepal Car won multiple heavy awards: in 2026 New Energy Vehicle Conference,‘All-scenario power battery data intelligence active safety management technology’was recognized as international new energy vehicle innovation technology, won 2026 China Automotive Engineering Society Science and Technology Progress First Prize,《A kind of electric vehicle and its power battery heating system and heating method》won China Patent Gold Award, and successively twice won National Science and Technology Progress Award Second Prize, is reliable safe tri-electric technology collection and landing realization.

All series standard high-level suspension, Reshaping Driving Experience New Experience
All-new Deepal S07 AI Laser Edition all series standard FSD+HRS high-level variable adaptive suspension, real-time perceive road frequency automatically adjust damping, turn hard to support car body, bumpy road automatically soft, cooperate with HRS hydraulic rebound buffer eliminate small bounce and aftershock, truly achieve brake no nodding, turn no side tilt, 起伏 no throwing jump, rough road no bumpy, hole no bouncing.
Safety level, new car has super anti-slip mode, TBC high-speed tire burst steady travel technology, Bosch IPB2.0 intelligent control etc. all-road surface stable control technology, and uses‘Nine Vertical Nine Horizontal Integrated Grid’Enclosed High-Strength Body, build mobile safety fortress, simultaneously won China C-NCAP, European E-NCAP, Australian A-NCAP three global five-star safety certification, authoritative strict selection for family travel escort.

Three classes five stars parallel, pointed at actually is not only safety itself. Chinese, European, Australian three NCAP evaluation systems in working condition setting and deduction logic each have focus, can simultaneously get five stars, means this car's safety design from project start that follow multi-market regulation synchronous development—for a company aiming for global car enterprise, this is must front-loaded ability, not post-examination make-up.
Appearance interior strength advancement, Comfortable Cockpit Upgraded New
All-new Deepal S07 AI Laser Edition makes tech hardware become part of design language. External LiDAR improves whole vehicle tech texture, cooperate with strong computing power, cover daily commuting, highway long-distance and complex parking scenes, how drive all save trouble; smart active intake grille can automatically adjust opening and closing according to car speed and working condition, balance agile posture and efficient aerodynamic performance. New car provides five models trend car color, three models interior color, satisfy young user personal aesthetic.

Inside cockpit, more with vision, hearing, touch, smell multi-sensory upgrade, create full cabin luxury enjoyment. 'Vision' aspect, equipped 10.2-inch liquid crystal instrument screen, 15.6-inch 2.5K ultra-high definition sunflower screen, 55-inch AR-HUD holographic augmented reality system, 4.2-inch rear row touch screen and main assistant rear row expandable screen, achieve six-screen linkage, bring user more smooth interaction experience; 'Hearing' aspect, all series standard 20 speaker sky surround audio system, 2232W total power, 7.3.4 multi-channel system, 20 sound channels, assist with 4 kinds DEEPAL self-research sound effects, cabin instant mobile concert hall; 'Touch' aspect, whole car 10.7㎡ soft package all with 100% microfiber velvet suede skin covered, front row dual zero-gravity seats support 16-way main driver, 14-way assistant driver adjustment and integrated 4-way electric leg rest, can 120° flat lie, ventilation, heating, massage all available, rear row also equipped 2 level backrest adjustment and seat heating, long-distance sitting not feel tired; 'Smell' aspect, nano water ion negative oxygen air conditioning release 5-20nm grade water ion and negative oxygen ion, efficient sterilize, neutralize odor, lock water moisturize.

In addition, inside cockpit can choose 4.7L smart cold and warm box, support 3-20°C cooling and 35-50°C heating freely switch, off-vehicle still can control temperature lock fresh; around full-scenario demand, new car also access Xiao Lan Classmate in-vehicle interaction screen, Deepal Proper Fit, central control external physical button, game box, Insta360 camera, child safety seat etc. smart ecosystem parts, continuously expand cockpit boundary, let cockpit space along travel scene continuously grow.

One Million Starts New Journey, Full Charge Towards New Realm
As Changan Automobile facing global young state user created mid-high-end new energy brand, Deepal Car since 2022 establishment, always with technology as core, with user as orientation. Short time four years achieve from startup to 1 million scale, ran industry attention grabbing‘Deepal Speed’. 1 million, is scale scale, is user trust, more is forward power.

Four Years 1 Million, placed in industry what position? Deepal's start was January 2022 Changan Automobile released‘Deepal’brand, first model SL03 same year July launched, less than one and a half years completed first 100,000 units, 29 months did 400,000 units, now four years arrive 1 million—this curve's slope, in state-owned enterprise incubated new energy brand is not many. But Deng Chenghao himself in 2026 World New Energy Vehicle Conference judgment is more clear: industry elimination race imminent,‘single point breakthrough invalid, system ability is key’, annual sales 3 million is‘survive foundation’. According to this year January to August global cumulative sales 222,028 units, year-on-year growth 11.77% rhythm, 1 million is stage answer, far not end game. And in domestic price war continuous background, overseas is becoming second growth pole: until August, Deepal overseas cumulative sales reached 52,647 units, year-on-year growth 76.98%, Thailand Rayong factory already put into production, phase 1 design annual capacity 100,000 units.
Standing at 1 million new starting point, all-new Deepal S07 AI Laser Edition strong new release, brought AI Laser Intelligent Assisted Driving and End-to-End Doubao Large Model at once into 150,000 CNY mainstream market, let high-level intelligence not become high-end model exclusive. From technology breakthrough to scale jump, Deepal practice‘Tech Equity’, essence is put originally belong to high price band experience, press into more people enough budget. And this car's real exam also at same place: when LiDAR, 800V super charging and Large Model cockpit at 150,000 CNY segment simultaneously become standard, competing will be supply chain control force, overseas market digestion ability, and scale to profit efficiency——for Deepal just crossed 1 million unit, next 1 million unit compared not only speed, more quality.

Gasgoo learned that on September 28, Deepal officially announced, the 1 millionth Deepal complete vehicle has officially entered mass production and rolled off the assembly line. This milestone coincided with the launch of the all-new Deepal S07 AI Laser version, which is positioned as a "long-range AI laser smart SUV", deeply co-created by Deepal and Volcano Engine focusing on the Doubao large model and smart cockpit.

Image Source: Deepal
Deepal Chairman Deng Chenghao previewed this milestone in advance on September 26, and stated "Thank you to 1 million users for walking with you". According to official data, Deepal's global sales in August were 28,659 units, cumulative global sales from January to August reached 222,028 units, a year-on-year increase of 11.77%; by the end of August, cumulative global sales had exceeded 947,600 units. In terms of overseas markets, Deepal's cumulative overseas sales reached 52,647 units, a year-on-year increase of 76.98%, Thailand Rayong factory has commenced production, Phase I design annual capacity is 100,000 units.
The Deepal brand started when Changan Automobile launched the "Deepal" new energy brand in January 2022, the first model SL03 was launched in July of the same year. In December 2024, Deepal achieved a leap from 0 to 400,000 units in 29 months. In the field of core technologies, Deepal's self-developed Super Power Integrated Drive system welcomed its 1 millionth roll-off in March 2026, the new generation system assembly operating efficiency reached 94.13%.
Deng Chenghao pointed out during the 2026 World New Energy Vehicle Conference that the elimination race in the new energy vehicle industry is imminent, "single point breakthrough is ineffective, system capability is the key", annual sales of 3 million units is only the "foundation for survival".

In August 2026, Deepal Cars maintained a steady trend, achieving global sales of 28,659 units, with cumulative global sales surpassing 947,600 units, steadily approaching the million-unit sales milestone. As Deepal's global bestseller, the Deepal S05 achieved 17,474 units in global sales this August, a year-on-year increase of 43.42% and a month-on-month increase of 24.29%. Since launch, monthly sales have exceeded 10,000, cumulative global sales exceeded 260,000 units, firmly establishing itself in the first tier of 150,000-class compact new energy SUVs. The new Deepal S05 is also selling well since launch; this is both a powerful echo of the market's response to Deepal S05's continuous evolution and another proof of technological equity taking root in the mainstream market.

The all-new Deepal S05 brings Lidar and one-piece end-to-end algorithms to the mainstream 150,000-class home market at once, making smart assisted driving that once belonged only to high-end models accessible daily for more families. The new car is equipped with the Tiandu Pilot Smart Driving Assistance System, featuring 27 high-precision perception hardware units including one Lidar across the vehicle. Paired with dual Horizon J6M chips and Tesla's similar one-piece end-to-end algorithm, the vehicle possesses prediction and decision-making capabilities closer to human drivers. The system supports over 90 assisted driving functions, easily covering daily high-frequency scenarios such as urban areas, highways, and parking; the industry-exclusive full-scenario roaming assistance allows easy travel even in map-free environments, further expanding the application boundaries of smart driving assistance.

Inside the cockpit, the new car is equipped with the industry-leading 3nm automotive-grade cockpit chip, matching the process of top global mobile phone chips, leading the industry by 3-5 years; combined with four-map fusion real-scene lane-level navigation, a 15.6-inch 2.5K Sunflower Screen, 18-speaker sky surround sound, and deep-thinking smart AI voice interaction, making family travel both high-tech and fun.
FSD+HRS Advanced Variable Adaptive Suspension, Resolving Family Travel Pain PointsAddressing the ride comfort that young family users care about most, the all-new Deepal S05 comes standard with FSD+HRS advanced variable adaptive suspension, leading the 150,000-class segment. This system can sense road conditions in real-time and automatically adjust damping, providing sufficient support during cornering to suppress roll, and automatically softening when passing bumpy roads to filter vibrations. Combined with HRS hydraulic rebound buffering technology, it effectively eliminates fine bouncing and residual shocks. No nose dive during braking, no body roll during cornering, no bumps on rough roads. Every trip for the whole family is steady and calm, seniors don't get carsick, and children can sit comfortably.

In terms of power, the new car offers two pure electric versions of 520km and 620km (CLTC), with 0-100km acceleration in 6.28 seconds; the entire series comes standard with 3C ultra-fast charging, with 30%-80% charging time not exceeding 15 minutes. Combined with the globally first wide-temperature micro-core high-frequency pulse heating technology and heat pump air conditioning, charging time is reduced by 55% and range increased by 21 km in -30°C environments, allowing users to depart with peace of mind regardless of winter or summer.
New Technology Sports Aesthetics, Interpreting Fashionable Light Luxury TextureDesign and quality are also key to winning over young families with the all-new Deepal S05. The new car continues the Interstellar Wings 2.0 design language, adding full-body flowing light trim lines, fluid dynamic dual waistlines, and 18-inch "Stellar Vortex" sports wheels. Combined with frameless doors and semi-hidden mechanical door handles, it integrates pioneering sports posture with practical safety. Inside the cockpit, a new Nebula Purple interior color is added, forming three interior choices together with Thermal Wave Orange and Star Rock Grey; the entire cabin is 99% covered in high-grade leather, combined with high-grade wood texture decorative panels and 256-color floating surround ambient lighting, making light luxury texture accessible.
Champion Selection, 260,000+ Global Users Confirm QualityGymnastics Olympic Champion and Full Sweep Winner on Uneven Bars, He Kexin, as the first celebrity owner of the all-new Deepal S05, a two-time champion known for "stability" and "accuracy" on the competition field, also upheld champion-level rigorous standards when choosing a car. The all-new Deepal S05 won her high recognition with its solid chassis texture, flexible and practical storage space, and comfortable riding experience. The champion's rigorous selection also becomes the most powerful testament to the product strength of this "Global Fashion Laser Smart SUV".

As a pioneer of Deepal's "Embrace All Rivers" plan, Deepal S05's global map has expanded to 73 countries and regions, with overseas monthly sales steadily breaking 6,000 units. In the overseas market, Deepal S05 successively won authoritative honors such as the German iF Design Award and Thailand's Best Rear-Drive Compact Electric SUV of the Year; domestically, it secured the No. 1 position in J.D. Power 2026 China New Energy Vehicle New Car Quality Research Compact Pure Electric SUV. Multi-dimensional recognition of sales, reputation, and professional honors both domestically and internationally makes Deepal S05 not only a hot-selling product but also a core carrier for Deepal Cars to push Chinese new energy technology to the world.
Continued Hot Sales Since Launch, Starting a New Global JourneyThe continued hot sales of the all-new Deepal S05 since launch are the inevitable result of Deepal Cars' long-term adherence to technological equity and deepening user needs. It not only made upgraded configurations such as Lidar, one-piece end-to-end algorithms, 3nm automotive-grade cockpit chips, and FSD+HRS advanced variable adaptive suspension, change from high-end exclusives to 150,000-class mainstream choices, but also allowed more users to enjoy upgraded experiences at mainstream prices. On the new starting point of Deepal Cars sprinting to one million users within the year, the all-new Deepal S05 will add new momentum for Deepal Cars to accelerate leading the global new energy track.

In August 2026, Deepal Automobile global sales reached 28,659 units. The brand's cumulative sales have reached 947,600 units, getting closer to the one million sales target. Among them, Deepal S05 monthly global sales reached 17,474 units, up 43.42% year-on-year and 24.29% month-on-month. Since its launch, this car's monthly average sales have remained stable above 10,000, with cumulative global sales breaking 260,000 units, placing it in the top tier of 150,000 compact new energy SUVs. Achieving such market performance mainly stems from its downgrading of hardware configurations previously found only on high-end models to the 150,000 mainstream family price segment.

In terms of intelligent driving, Deepal S05 is equipped with a set of 27 perception hardware components including 1 LiDAR, paired with Dual Horizon J6M chips and a one-step end-to-end algorithm. It boasts over 90 advanced driving assistance features, supporting urban, highway, parking, and map-less full-scenario roaming assistance. The cockpit is equipped with a 3nm automotive chip, paired with a 15.6-inch 2.5K Sunflower Screen, 18-speaker audio, and AI voice interaction. On the chassis, the vehicle comes standard across all trims with FSD+HRS variable adaptive suspension, which can adjust damping in real-time according to road conditions to suppress cornering roll and filter out bumps and vibrations. Power options provide 520km and 620km CLTC pure electric range versions, with 0-100 km/h acceleration in 6.28 seconds. All trims come standard with 3C ultra-fast charging, and there is a corresponding thermal management system in low-temperature environments to improve charging and range performance.

In terms of exterior and interior design, the car adopts the Interstellar Flying Wing 2.0 design language, featuring frameless doors, semi-hidden door handles, and 18-inch sport wheels. The interior offers three color options: Nebula Purple, Hot Wave Orange, and Star Rock Grey, with large areas of leather covering, matched with wood grain trim and multi-color ambient lighting. Besides the domestic market, Deepal S05 is also advancing its overseas business, having already entered 73 countries and regions, with overseas monthly sales stable over 6,000 units. It has won awards such as the iF Design Award, Thailand Car of the Year, and J.D.Power new vehicle quality related awards. Olympic champion He Kexin also became an owner of this car.

Comprehensive hardware, sales, and domestic and overseas feedback show that the product strategy of Deepal S05 is relatively clear. In the 150,000 price segment, configurations like LiDAR, end-to-end intelligent driving, and variable damping suspension have been downgraded to the mainstream. It targets family users who value intelligent driving and ride comfort. However, hardware is just the foundation. Whether actual daily use is good depends on the continuous refinement of algorithms and systems. This car being able to establish a foothold in the niche market is also the result of high configurations matching real market demand.

Deepal S05 can also continuously update the driving experience through OTA iterations. The new version DEEPAL OS 3.2.0 mainly optimizes parking capabilities, adding functions such as nose-in parking, perpendicular parking exit, custom parking, low-speed emergency braking, etc. Remote parking operation logic has also been simplified; simultaneously upgraded voice navigation, screen casting, third-party applications. Amap adds green light countdown and blind spot oncoming vehicle warning, the mobile APP expands capabilities like remote keyless driving and Bluetooth diagnostics. It also optimized fatigue reminders and privacy security. The overall upgrade covers intelligent driving, cockpit, and mobile connectivity multiple sectors.

On September 1, Deepal Auto released August sales data. Relying on continuous technical iteration and intelligent advancement, Deepal Auto launched a set of product revitalization combinations in August. The brand-new Deepal S05, brand-new Deepal G318, and Deepal L06 three strategic models exerted force simultaneously in different sub-markets, jointly building the core support for brand sales. Driven by this, Deepal Auto's global sales in August reached 28,659 units; cumulative global sales from January to August reached 222,028 units, a year-on-year growth of 11.77%; among them, cumulative overseas sales reached 52,647 units, a year-on-year growth of 76.98%. As of the end of August, Deepal Auto's cumulative global sales broke through 947,600 units, accelerating towards the million-unit mark.

The brand-new Deepal S05 achieved immediate volume upon launch, technology democratization releasing explosive potential
As the core force of Deepal Auto's globalization strategy, the brand-new Deepal S05 continues the explosive potential of monthly sales exceeding 10,000 units. In August, global sales reached 17,474 units, a year-on-year growth of 43.42%, and a month-on-month growth of 24.29%, leading the pure electric compact SUV market. Behind the eye-catching results is the solid implementation of "technology democratization": LiDAR, single-stage end-to-end algorithms, 3nm automotive-grade cockpit chips, FSD+HRS high-level variable adaptive suspension and other tier-skipping configurations are all equipped at once in the 150,000 Yuan mainstream market, allowing more users to enjoy tier-skipping experiences at mainstream prices. Gymnastics Olympic Champion He Kexin, as the first star owner of the brand-new Deepal S05, testified to the new car's strength with champion-level strict standards, further confirming the quality foundation of this "Global Fashion Laser Smart SUV".

As of now, Deepal S05 has already earned the trust of over 260,000 users, selling to 73 countries and regions globally, with overseas monthly sales stably breaking through 6,000 units. With the support of authoritative honors such as the German iF Design Award and J.D. Power 2026 China New Energy Vehicle New Car Quality Research Compact Pure Electric SUV No. 1, Deepal S05 has become a landmark product for high-value exports of Chinese new energy vehicles.
Deepal L06 Brand-New Special Edition Debut, Adding More Weights on Top of Sporty Driving Fun
Deepal L06, hailed as the first sports coupe for young people, thanks to the same Magnetorheological suspension as the 3 million Yuan Ferrari and all-scenario beginner-friendly intelligent assistive driving, not only precisely matches the dual needs of young users for control and intelligence, but also forms a sales momentum defying the trend in the 150,000 Yuan market, breaking through 5,000 units in sales for 5 consecutive months, ranking among the sales champions for new energy mid-size cars within 200,000 Yuan in multiple months.
It is worth mentioning that to further meet the advanced needs of young users for sporty driving fun, the Deepal L06 Brand-New Special Edition equipped with a track racing kit made its debut at the Chengdu Auto Show. The car's head 3D wind blades, integrated front splitter, side skirt wind blade decorative parts, and carbon fiber fixed large rear wing allow the vehicle to reach a maximum downforce of up to 1000N. During intense driving, the car body posture is tighter and more controllable, cornering is more enjoyable, and high-speed stability is improved, balancing daily comfort with track presence.

Brand-New Deepal G318 Launches, Activating the 200,000 Yuan Segment Intelligent Box Car Track
The brand-new Deepal G318 officially launched at the Chengdu Auto Show, with a limited-time discounted price of 196,800 Yuan to 236,800 Yuan, injecting a new variable into the 200,000 Yuan box car market. As the only box car in the 200,000 Yuan segment equipped with Huawei Qiansun Dual Intelligence, the new car brings Huawei Qiansun ADS 5 Pro and HarmonyOS Cockpit HarmonySpace 5 to this price range for the first time, precisely meeting the real travel needs of urban families: "90% calm commuting in the city, 10% roaming freely outdoors." Coordinated with the industry's only "Air Suspension+CDC+Magic Carpet" comfort trio, along with dual motor true four-wheel drive, two locking differentials, and ET all-terrain system, the brand-new Deepal G318 makes "Good to drive every day, good for the whole family to sit, occasionally going wild" an accessible daily life for urban families. Recreating a new standard for box cars with "9 Cities 1 Wild", this car will open up incremental space for Deepal Auto in all-around family travel.

LiDAR Accelerating Full-Line Integration, Technical Foundation Supports Sales Quality
Steady sales performance stems from long-term accumulated technical confidence. Currently, Deepal Auto is accelerating the mass production launch of LiDAR and urban intelligent assistive driving systems across all models, with "Intelligence" becoming the brand's most recognizable competitiveness. Meanwhile, the self-developed confidence in electrification is equally solid: The "Battery Boost Charging Technology" patent invention won the China Patent Excellent Award; the Yuanli Super Integrated Electric Drive Technology has evolved through multiple generations, leading the industry; the Jinzhongzhao Battery won the National Science and Technology Progress Second Prize twice; the Micro-Core High-Frequency Pulse Heating Technology won the China Patent Gold Award, with self-developed results becoming the technical support point for user trust.

Solid technology and product foundation also support strong performance in overseas markets. As a pioneer of Changan Automobile's "Haixi" Plan, Deepal Auto has laid out five global regions, covering over 100 countries and regions. This month, Deepal S05 and Deepal S07 landed on overseas markets such as the Indonesia International Auto Show and South Africa Auto Show successively, with global influence continuously rising. In addition, Deepal S07 also won the Silver Award for China Patent Design at the 26th session, with design strength receiving national authoritative recognition.
This August performance report testifies not only to the success of a new product offensive but also reflects Deepal Auto's increasingly steady development rhythm. New product effects, technical advancement, and globalization expansion operate in sync. Every step of growth for Deepal Auto has a clear path and destination. From the continuous practice of technology democratization to the steady expansion of the global map, Deepal is always doing one thing: making high-end intelligent experiences a daily reality for more ordinary people. This is not only the best return Deepal Auto has given to its 947,600 global users but also the confidence of Chinese intelligent manufacturing sailing to the center of the world stage.

Deepal Automotive delivered its August performance report, with global sales of 28,659 units, cumulative global sales surpassing 947,600 units, leaving a gap of only about 52,000 units to one million.
Looking at the figure for August alone, it dropped slightly compared to 29,213 in July. If you only focus on this one month, you might think it is unremarkable. But what truly matters is the imminent million, and within these 940,000 units, there is far more than just cars.
With Deepal's current pace of nearly 30,000 monthly sales, within at most two months, it will become another brand in China's new energy sector to cross the one million threshold. What is truly worth discussing is not the one million itself, but how this one million was achieved.

The one million for many brands is built up relying on the domestic market. Deepal is not.
Look at a set of numbers, in the first eight months of this year, Deepal's cumulative global sales reached 222,000 units, a year-on-year increase of 11.77%. Among them, overseas cumulative sales reached 52,647 units, with a year-on-year growth of 76.98%, and the overseas growth rate is nearly seven times the overall rate. As of now, Deepal has entered more than 100 countries and regions worldwide, the Thailand base has gone into production, and the right-hand drive market is firmly in its grasp.
What does this mean? It means Deepal's growth is a typical dual-wheel drive, stabilizing the basic domestic market and rapidly opening new overseas markets. This is completely different from the old way of the past where domestic competition became too intense, leading to clearing inventory overseas at low prices.
More critically, Deepal is not sold cheaply overseas; it relies not on price-performance ratio, but on hardcore safety and quality. The Deepal S07 has secured triple five-star safety certifications from Europe's Euro NCAP, Australia's ANCAP, and China's C-NCAP, and is also the individual champion in adult protection for European crash tests. Globally, it has sold over 300,000 units and is popular in more than 80 countries and regions. The Deepal S05 even topped the list for compact pure electric SUV registration for two consecutive months in Spain.
A Chinese brand winning the championship under Europe's most strict safety standards, the significance of this weighs far more than selling tens of thousands of extra cars.

Behind Deepal is Changan, a true central state-owned enterprise.
For a long time in the past, when central enterprises made new energy vehicles, outsiders always had some stereotypes: large ships, slow decisions, hard to turn around, unable to compete with private new forces running fast. But Deepal used four years to go from 0 to 940,000 units, firmly staying in the first tier of central enterprise new energy sales.
There is a background here worth clarifying. Changan's current new energy layout follows a three-pronged approach. Changan Qiyuan is responsible for volume, Avatr aims for the high-end, and Deepal sits in the middle, carrying the tough challenges of mid-to-high-end and globalization.
Where is the difficulty? It lies in that it needs to increase volume, protect profit margins, and expand internationally. Any of these three tasks is not easy on its own, but Deepal has to do them simultaneously. To reach its current position, it relies not on overnight fame from a hit product, but on a complete system: self-developed technology foundation, multiple product matrices, refined channels, plus simultaneous advancement in domestic and international markets.
This is the most important aspect of Deepal worthy of industry attention. In the first half of new energy, one hit product is enough to take off; in the second half, it is about the system. Deepal happens to be a central enterprise model that has perfected the system.
Zooming out a bit, the new energy market in 2026 has actually entered a transparent phase. The price war has gone on until now, with diminishing marginal returns. Relying solely on price cuts to exchange for sales volume makes the path narrower. Those that can truly survive are car companies with complete product matrices, self-developed technology barriers, and global layouts. Deepal covers all three.
In terms of products, it does not rely on one car to survive. Deepal S05 has cumulatively sold 250,000 units, S07 has sold over 300,000 units globally. Added with G318, L06, and S09, it covers multiple segments including mainstream household, sport coupe, and mid-to-large SUV, with success in multiple areas, if one market fails, another succeeds.
In terms of technology, it also doesn't plan to rely on buying. The Force Super Integrated Electric Drive achieved a working efficiency of 94.13%, the Golden Bell Shield battery has cumulatively installed over one million vehicles with zero overheating, and the Micro-core High-frequency Pulse Heating Technology has won the National Invention Patent Gold Award. Even more rarely, Deepal actively open-sources these core patents to the entire industry, using technology sharing to push the entire Chinese new energy sector forward.
This kind of vision cannot be possessed by a car company that only knows how to engage in price involution.

Another point easily overlooked is the foundation of Deepal, which is Super Range Extender.
When range extenders just became popular back then, many people still thought they were transitional solutions, compromises before pure electrification was mature. But after a few years of fighting, the market has voted with its feet; range extenders and plug-in hybrids have long become the core track of the mainstream market, because they exactly solve the real pain point of ordinary families who want the experience of an electric car but fear range anxiety.
Deepal was one of the earliest players to seriously do range extenders in this track, and it started from a forward-developed pure electric platform to do range extenders, not converting oil to electric. This step allows it to enjoy the smoothness and intelligence of pure electricity, while also obtaining the range freedom of range extenders. Technology accessibility and electric equality, these two phrases Deepal shouted are not slogans, but the product logic that carried it to one million sales.
947,600 units, only one step away from one million. This step will be crossed sooner or later. But more important than crossing it is that Deepal has already used these 940,000 units to answer a question that has always hung over the industry: whether Chinese cars going overseas can truly win without relying on cheapness.
The answer is yes.

Auto Review:
The path Deepal provides is very clear: use self-developed technology to establish the product, use safety standards to gain global discourse power, and use systematic capabilities to withstand elimination rounds. It is not simply selling cars abroad, but taking China's technology, standards, and systems out together.
This is the most worth remembering aspect of this Deepal approaching one million. One million is not the end point; it is a new starting point for Chinese cars moving from selling more to selling with strength. And for the industry, what is most precious about Deepal is proving that the national team can also achieve acceleration on this new energy track, running steadily.

August 21, 2026, the 2026 Chengdu International Auto Show grandly opened, Deepal showcased its full lineup of star models and officially launched the new Deepal G318. The new car offers two intelligent assisted driving systems: Huawei Qunkun and Tianshu Pilot, launching three versions: 4WD Comfort Tianshu, 4WD Comfort Qunkun, 4WD Air Suspension Qunkun. Limited offer price 196,800 Yuan - 236,800 Yuan, order now to enjoy up to 8 super value gift packs worth 44,159 Yuan. Meanwhile, the "Road Maglev" Deepal L06 New Special Edition premiered, further meeting consumers' ultimate demand for driving control experience with track-inspired racing kits.

Only Boxy SUV in the 200,000 Yuan Class Equipped with Huawei Qunkun Dual Intelligence, "Tech for All" Creates Optimal Solution for All-around Mobility
The new Deepal G318 targets the real mobility needs of family users: "90% city driving, 10% outdoor freedom", not only redefining boxy SUV standards with "9 Cities 1 Wilderness", but also based on the judgment that "one of the ultimate forms of SUV is the boxy SUV", pushing the boxy SUV from a single off-road tool to the optimal solution for family all-around mobility.
As the only boxy SUV in the 200,000 Yuan class equipped with Huawei Qunkun Dual Intelligence, the new Deepal G318 fulfills the brand mission of Tech for All, bringing Huawei Qunkun ADS 5 Pro and HarmonyOS Cockpit HarmonySpace 5 to this price segment boxy SUV market for the first time, making "Easy to drive daily, comfortable for the whole family, occasionally go off-road" an everyday reality for urban families.

The new Deepal G318 is equipped with Huawei Qunkun ADS 5 Pro, achieving City Navigation Assistance NCA, Highway Navigation Assistance NCA, and Global Smart Parking Assistance, making intelligence truly serve daily mobility. This is supported by a 27-sensor fusion perception system and the fast-iterating, increasingly powerful new WEWA 2.0 architecture. Especially facing the thorniest circle road passages, unprotected left turns, narrow road scratch prevention, and congestion tailgating in city commuting, the system can cope autonomously, making every journey calm and unhurried.
In terms of safety, the in-cabin LiDAR Limera adopts a faster reaction, fearlessly facing rainy days, tunnels, low light, backlight and other harsh environments, capable of identifying 30cm x 30cm small obstacles 116m in advance. Installed in-cabin, no wind resistance, no occlusion, no fear of dirt, easier to use. The industry-first all-dimension anti-collision system CAS embeds 24 active safety capabilities into every planning and decision, among which 4 major core safety scenarios achieve cross-generation leading in the same class, allowing the vehicle to defuse risks far in advance with reaction speeds far exceeding human driving, guarding driving safety.

Regarding the cockpit, the new Deepal G318 uses HarmonyOS Cockpit HarmonySpace 5 to create the most family-friendly smart space that understands Chinese people best. Hands-car interconnection requires no button operation; after logging into the same Huawei account, the HarmonyOS mobile phone automatically connects seamlessly when near the car screen, seamlessly continuing content across devices. 15.6-inch Huawei Smart Screen boasts cinema-level ultra-clear picture quality, 3D real-time vehicle control, what you see is what you control. Map zooming, application menu searching and other operations are extremely smooth without lag. In voice interaction, equipped with the MoLA large model architecture in the first tier of the industry, supporting ten commands mixed without obstruction, speaking Sichuanese, Cantonese and other 10 dialects at will; the navigation Agent can also understand vague expressions like "that coffee shop next to the airport", automatically correcting slips of the tongue and planning the optimal route, making smart mobility truly benefit every member of the family.

Regarding chassis and space, the new Deepal G318 is equipped with the widely acclaimed class-only "Air Suspension+CDC+Magic Carpet" comfort trio, with double wishbone+multi-link independent suspension, actively adapting to different road conditions with millisecond-level damping adjustment: urban roads remain smooth and quiet, suburban variable roads are smoother. Over 5m boxy body and long wheelbase bring spacious space, rear row fully flat folding can instantly become a 1.8m big bed, leaving room for people and cargo. In terms of power, the new car's max horsepower 450 hp, peak torque 552 N·m, 0-100 acceleration 5 seconds level, combined with dual motor true 4WD, two differential locks, ET all-terrain system, non-paved roads can also be traveled calmly.

Deepal L06 New Special Edition Premiere, Track-inspired Racing Kit Fills Up Sport Driving Fun
Deepal L06 relies on 300,000 Ferrari同款 magnetorheological suspension (same model as 300,000 Ferrari) and full-scenario beginner-friendly intelligent assisted driving, not only allowing young users to easily enjoy driving fun, but also forming reverse rising sales momentum in the 150,000 class market, July sales reached 7,267 units, sales breaking 5,000 units for 5 consecutive months, ranking sales champion for new energy medium sedans within 200,000 for consecutive months, called the first sport coupe for young people.
To further meet young users' advanced needs for sport driving fun, the Deepal L06 New Special Edition also premiered at Chengdu Auto Show. This version is equipped with track-inspired racing kits, covering car front 3D wind blades and integrated front splitter, side skirt wind blade decorative parts, as well as carbon fiber material fixed large rear wing.


Car front 3D wind blades paired with integrated front splitter effectively reduce lift generated at high speeds; side skirt wind blades on both sides of the body organize side turbulence, enhancing body stability; there is also a carbon fiber material fixed large rear wing, improving grip. The whole vehicle's maximum downforce reaches 1000N, the vehicle sticks to the ground steadily, corners are more enjoyable, highway is more stable, fully meeting young users' mobility needs of "both daily comfort and track atmosphere".

Full Line of Star Models Gathered, All-dimension Matrix Covers Diverse Mobility Needs
Deepal's full lineup models also appeared at the exhibition. "Global Fashion Laser Smart SUV" New Deepal S05, after relaunch on August 6, achieved immediate volume upon listing, now fully available in stores. The new car brings LiDAR, one-piece end-to-end algorithm, 3nm automotive cockpit chip, and FSD+HRS high-order variable adaptive suspension and other cross-class configurations into the mainstream home market at once, combined with a limited offer price starting from 115,900 Yuan and up to 38,360 Yuan value of 8 super value gift packs, creating a 150,000 class compact SUV value benchmark with great price-performance ratio. Worth mentioning, as the core carrier of Deepal's globalization strategy, Deepal S05 has entered 73 countries and regions worldwide, not only gaining the trust of 250,000+ users, but also winning multiple international authoritative honors such as German iF Design Award, Thailand Annual Car Award, a genuine global best-seller.

The new Deepal S07 has achieved full coverage of laser intelligent assisted driving for two power forms "Pure Electric + Extended Range", breaking through to bring 300,000 class laser intelligent assisted driving to the 150,000 class mainstream market. Especially in the intelligent safety level, the Huawei Qunkun solution achieves full coverage of city navigation and all-dimension guard in highway scenarios, coordinated with the class-only standard FSD+HRS variable adaptive chassis, not only building a solid mobility safety defense line, but also providing users with a cost-effective smart choice.

In addition, "Smart Flagship Large Six-seater SUV" Deepal S09, balancing family and business mobility; "Tech Smart Enjoyment Medium Sedan" Deepal L07 focuses on the medium sedan market, focusing on the balance of tech configuration and daily comfort.
Sales Momentum Steadily Rises, Global Map Continues to Expand
Strong product offensive is turning into stable market performance. January-July 2026, Deepal Automotive global cumulative sales 193,369 units, year-on-year growth 13.48%; among which overseas cumulative sales 44,508 units, year-on-year growth 87.48%. As of July, Deepal Automotive global cumulative sales has broken through 910,000 units. With the new appearance of new Deepal S05 and new Deepal G318, it is expected to steadily move towards the million-user milestone within the year. As a pioneer of Changan Automobile's "Hai Na Bai Chuan" Plan, Deepal Automotive has layout five major regions, covering over 100 countries and regions worldwide, global map continues to expand orderly.

Core Technologies Gathered, "Tech Deepal" Base Continues to Solidify
Since the brand was established, Deepal Automotive has continued to deepen the intelligent and electrified track, committed to transforming cutting-edge technology into user-perceivable mobility value, steadily promoting tech for all.
In the intelligent field, Deepal Automotive relies on "Tianshu Pilot" and "Huawei Qunkun" dual technical solutions, with rich intelligent product matrix to meet diverse user needs, promoting LiDAR and smart cockpit to benefit wider user groups. At this auto show, the vehicle that won the first batch of domestic L3 level autonomous driving formal license plates in December last year was also exhibited, providing a solid footnote for Deepal Automotive's high-level intelligent assisted driving capabilities.

In the electrified field, Deepal Automotive independently developed Original Force Super Integrated Drive has undergone multiple generations of technical iteration, cumulative 45 months over 1 million units offline, system assembly condition efficiency 94.13%, ranked first in the world. Bell Jar Battery won National Science and Technology Progress Second Prize twice, with 600,000 km driving attenuation imperceptible, guarding over 2.1 million users excellent performance, providing solid guarantee for full-line products. Micro-Core High-Frequency Pulse Heating Technology won China Patent Gold Award, effectively alleviating performance attenuation in low-temperature environments. In the second half of the year, Deepal Automotive pure electric models will be equipped with 800V high voltage platform in sequence, supporting 6C super charging, with 10 minutes charging 30%-80% ultimate efficiency, continuously widening the experience boundaries of electric mobility.

Exhibition Interaction and Communication Both at the Same Time, Interpreting Brand Youthful Base
At this auto show, "King of Comedy: Single Talk Season 2" champion Zhai Jianing partnered with the automobile brand for the first time, serving as the new Deepal G318 Smart Experience Officer, using stand-up comedy style to turn product highlights into catchy jokes, easily and interestingly reaching young users. Meanwhile, the exhibition stand will have L3 autonomous driving Q&A, Honor of Kings Championship, User Co-creation Handmade Zone, Blind Box Lottery and Danmu Interaction and other gameplay throughout the venue, making hardcore technology visible, perceptible, and playable.

The launch of the new Deepal G318 is not only a product renewal, but also Deepal Automotive's re-answering of the proposition of "Family Mobility". The new car not only lets the boxy SUV return from outdoor crossing to family daily life, but also makes intelligent advancement truly fall into the user's most real life radius. Starting from this, Deepal Automotive will continuously bring more mature intelligent experience and more advanced technology into more families worldwide.

August 21, the 2026 Chengdu International Auto Show grandly opened, Deepal Auto brought its full lineup of star models for a major debut, and officially launched the All-New Deepal G318. The new car offers two intelligent driving assistance systems: Huawei Qiankun and Tianzhu Pilot, with three configuration models released: AWD Comfort Tianzhu Edition, AWD Comfort Qiankun Edition, and AWD Air Suspension Qiankun Edition. The limited-time offer price is 196,800 RMB-236,800 RMB. Order now to enjoy eight premium value packages worth up to 44,159 RMB. At the same time, the "Road Magnetic Levitation" Deepal L06 All-New Special Edition made its debut, with a track-tuned racing kit to further meet consumers' ultimate needs for driving control experience.

200,000 Price Point Only Box-Style SUV Equipped with Huawei Qiankun Dual Intelligence, "Tech Equity" Creates Optimal All-Round Mobility Solution
The All-New Deepal G318 targets family users' real mobility needs of "90% City Comfy Commuting, 10% Outdoor Fun Adventuring". Not only does it redefine the Box-Style New Standard with "9 Cities 1 Wild", but also based on the judgment that "One Ultimate Form of SUV is the Box-Style", it pushes the Box-Style from a single off-road tool to the optimal solution for family all-round mobility.
As the only Box-Style SUV at the 200,000 Price Point Equipped with Huawei Qiankun Dual Intelligence, the All-New Deepal G318 fulfills the Brand Mission of Tech Equity, for the first time bringing Huawei Qiankun ADS 5 Pro and Harmony Cockpit HarmonySpace 5 to the Box-Style Market at this price segment, making "Good to Drive Daily, Easy to Ride with Family, Go Wild Occasionally" everyday life within reach for urban families.

The All-New Deepal G318 is equipped with Huawei Qiankun ADS 5 Pro, capable of achieving Urban Guided Assistance NCA, Highway Guided Assistance NCA, and Full-Domain Intelligent Parking Assistance, making intelligence truly serve daily mobility. Behind this is a 27-Sensor Fusion Perception System, supporting collaboration with the rapidly iterating and increasingly powerful new WEWA 2.0 Architecture. Especially facing the most troublesome roundabout navigation, unprotected left turn, narrow road anti-scratch, and traffic jam anti-insertion in urban commuting, the system can respond autonomously, making every journey calm and unhurried.
In terms of safety, the In-Cabin LiDAR used is more responsive, fearless in rain, tunnels, low light, backlight and other harsh environments, able to identify 30cm x 30cm small obstacles 116m ahead. At the same time, installed inside the cabin, it has no wind resistance, does not block, and is fearless of dirt, making use more worry-free. The industry's first All-Dimensional Anti-Collision System CAS embeds 24 Active Safety Capabilities into every planning and decision, among which 4 Major Core Safety Scenarios achieve segment-leading across generations, allowing the vehicle to resolve risks in advance with reaction speeds far exceeding human driving, guarding driving safety.

Regarding the cockpit, the All-New Deepal G318 creates the Family Smart Space that Understands the Chinese Best with the Harmony Cockpit HarmonySpace 5. Phone-Car Interconnectivity requires no button operations. After logging in to the same Huawei Account, the Harmony System mobile phone nears the car machine screen to automatically connect seamlessly, cross-device content seamless relay, ensuring travel life continues without interruption. The 15.6-Inch Huawei Smart Screen boasts Cinema-Grade Ultra-HD Picture Quality, 3D Real-Time Vehicle Control, What You See is What You Control, and operations like map zoom, app menu browsing are extremely smooth without lag. In voice interaction, it is equipped with the Industry Top-Tier MoLA Large Model Architecture, supporting mixed 10 instructions without barriers, Sichuanese, Cantonese, etc., 10 Major Dialects can be spoken at will; the Navigation Agent can even understand vague expressions like "that coffee shop next to the airport", automatically correcting slip of tongue and planning the optimal route, making smart mobility truly benefit every member of the family.

Regarding chassis and space, the All-New Deepal G318 is equipped with the only "Air Suspension + CDC + Magic Carpet" Comfort Trio at the same level, widely praised, combined with Double Wishbone + Multi-Link Independent Suspension, actively adapting to different road conditions with Millisecond-Level Damping Adjustment: City Roads Stay Smooth and Quiet, Suburban Changing Roads Stay Even Smoother. The over 5m Box-Style Body and Long Wheelbase bring spacious comfortable space, rear seat flat fold down can instantly become a 1.8m Big Bed, plenty of space for people and cargo. Regarding power, the new car's maximum horsepower is 450 HP, maximum torque 552N·m, 0-100 km/h Acceleration in 5 Seconds, combined with Dual-Motor Real AWD, two differential locks, and ET All-Terrain System, calm passage on unpaved roads is also possible.

Deepal L06 All-New Special Edition Debut, Track-Tuned Racing Kit Fills Up Sport Driving Fun
Deepal L06, relying on the 3 Million Ferrari-Same Magnetorheological Suspension and Full-Scenario Beginner-Friendly Intelligent Driving Assistance, not only allows young users to easily enjoy driving enjoyment, but also formed a sales momentum growing against trends in the 150,000 Level Market, July sales reached 7,267 units, sales surpassed 5,000 units for 5 consecutive months, ranked sales champion in new energy mid-size cars under 200,000 for multiple consecutive months, known as young people's first sport coupe.
To further meet young users' advanced needs for sport driving fun, the Deepal L06 All-New Special Edition also made its official debut at the Chengdu Auto Show. This version is equipped with a track-tuned racing kit, covering head 3D wind blade and integrated front splitter, side skirt wind blade styling decor, as well as carbon fiber fixed large rear wing.


The head 3D wind blade matches the integrated front splitter, effectively reducing lift generated at high speeds; side skirt wind blades along the car body sides sort out side air turbulence, enhancing vehicle stability; there is also a carbon fiber fixed large rear wing, improving grip. The vehicle's maximum downforce reached 1000N, the vehicle sticks stably to the ground, cornering is more fun, high speed is more stable, fully meeting young users' mobility needs of "Desiring Both Daily Comfort and Track Presence".

All-Star Models Assembled, Full-Dimensional Matrix Covers Diverse Mobility Needs
All models under Deepal Auto also appeared on the booth at the same time. "Global Fashion LiDAR Smart SUV" All-New Deepal S05, after refreshed launch on August 6, immediately achieved high volume upon launch, currently fully available in stores. The new car brings LiDAR, one-stage end-to-end algorithm, 3nm Automotive-Grade Cockpit Chip, and FSD+HRS Advanced Variable Adaptive Suspension and other cross-level configurations all at once to the mainstream home market, combined with limited-time offer price starting from 115,900 RMB and eight premium value packages worth up to 38,360 RMB, creating a highly cost-effective 150,000 Level Compact SUV Value Benchmark. It is worth mentioning that as the core carrier of Deepal Auto's Globalization Strategy, Deepal S05 has entered 73 countries and regions worldwide, not only receiving trust from 250,000+ users, but also winning multiple international authoritative honors such as German iF Design Award, Thailand Car of the Year Award, truly a global best-seller.

All-New Deepal S07 has achieved full coverage of LiDAR Intelligent Assistance Driving with "Pure Electric + Range Extender" two power forms, breakthroughly bringing 300,000 Level LiDAR Intelligent Assistance to 150,000 Level Mainstream Market. Especially in intelligent safety level, the Huawei Qiankun Solution achieves full urban navigation coverage and full-dimensional highway protection, combined with the segment-only standard FSD+HRS Variable Adaptive Chassis, not only fortifying mobility safety defense line, but also providing users with a super value smart choice.

In addition, "Smart Flagship Large Six-Seat SUV" Deepal S09 balances family and business mobility; "Tech-Enjoyment Mid-Size Sedan" Deepal L07 focuses on mid-size sedan market, focusing on balancing tech configuration and daily comfort.
Sales Momentum Steadily Climbing, Global Map Continues to Expand
Strong product offensives are being transformed into steady market performance. January-July 2026, Deepal Auto global cumulative sales 193,369 units, year-on-year growth 13.48%; among which overseas cumulative sales 44,508 units, year-on-year growth 87.48%. As of July, Deepal Auto global cumulative sales have exceeded 910,000 units. Accompanied by the refreshed debut of All-New Deepal S05 and All-New Deepal G318, expected to steadily move towards the one million user milestone within the year. As the pioneer of Changan Automobile's "Haina Baichuan" Plan, Deepal Auto has laid out five regions, covering over 100 countries and regions worldwide, global map continues to expand orderly.

Core Technologies Showcase Collectively, "Tech Deepal" Base Continues to Strengthen
Since brand founding, Deepal Auto has continuously deepened in intelligence and electrification tracks, committed to transforming cutting-edge tech into perceivable mobility value for users, steadily promoting tech equity.
In intelligence field, Deepal Auto relies on "Tianzhu Pilot" and "Huawei Qiankun" dual tech solutions, rich smart product matrix to meet diverse user needs, promoting LiDAR and smart cockpit benefiting wider user groups. At this auto show, models that received China's First Batch of L3 Autonomous Driving Official License Plates Last December were also exhibited at the same time, providing solid proof for Deepal Auto's high-level intelligent driving assistance capabilities.

In electrification field, Deepal Auto independently developed Yuanli Super Integrated Electric Drive has undergone multiple generations of tech iteration, cumulative 45 months over 1 million units produced, system assembly working condition efficiency 94.13%, ranked number one globally. Jinzhongzhao Battery won National Science and Technology Progress Second Prize twice, with driving 600,000 km decays imperceptible, protecting over 2.1 million users' excellent performance, providing solid guarantee for full series products. Micro-Core High-Frequency Pulse Heating Technology won China Patent Gold Award, effectively alleviating performance decay in low temp environments. Second half of year Deepal Auto pure electric models will sequentially equip with 800V High-Voltage Platform, support 6C Supercharge, with 10 minutes charge 30%-80% ultimate efficiency, continuously widening electric mobility experience boundaries.

Show Booth Interaction and Communication Both Handled, Interpret Brand Youthful Base
At this auto show, "King of Comedy Season 2" Champion Zhai Jianing for the first time teamed up with an auto brand, serving as All-New Deepal G318 Smart Experience Officer, using stand-up comedy to turn product highlights into memorable jokes, easily and interestingly reaching young users. At the same time the booth will feature L3 Autonomous Driving Q&A, Honor of Kings Championship, User Co-Creation Handmade Zone, Blind Box Lottery and bullet screen interaction and other play methods throughout the event, making hard tech watchable, feelable, and playable.

The launch of the All-New Deepal G318 is not just a product refresh, but Deepal Auto's redefining of the "Family Mobility" proposition. The new car not only brings the Box-Style from outdoor travel back to family daily life, but also makes intelligent advancement truly land in users' most real life radius. Starting from this, Deepal Auto will continue to bring more mature smart experience and more advanced technology into more families worldwide.
August 21-30, Deepal Auto welcomes users to bring their families to Changan Automobile Booth Hall 11 of China West International Expo Center, appreciate smart charm of Deepal full series models up close.
#AllNewDeepalG318LaunchedStartingFrom196800#
#DeepalDefinesUrbanBoxStyle9Cities1WildNewStandard#
#OneUltimateFormOfSUVIsTheBoxStyle

August 21, the 2026 Chengdu International Auto Show officially opened. Deepal Auto showcased its full lineup and announced the launch of the all-new Deepal G318. The new car offers Huawei ADS and Tianzhu Pilot two intelligent assisted driving systems, launching in three configurations: 4WD Comfort Tianzhu Edition, 4WD Comfort ADS Edition, 4WD Air Suspension ADS Edition. The limited-time discounted price ranges from 196,800 Yuan to 236,800 Yuan. Placing an order now enjoys eight gift packages worth up to 44,159 Yuan. On the same stage, the new special edition of Deepal L06 also made its debut, further strengthening the sports-oriented product layout.

The all-new Deepal G318 targets family users' "90% city relaxed commuting, 10% outdoor wild roaming" real travel needs, redefining box-style vehicle standards with "9 Cities 1 Wild". As the only 200,000-class box-style vehicle equipped with Huawei ADS Dual Intelligence, the new car brings Huawei ADS 5 Pro and HarmonySpace 5 cockpit to this price range for the first time, making high-end intelligent experience an everyday reality accessible to urban families.

At the intelligent driving level, the all-new Deepal G318 is equipped with Huawei ADS 5 Pro, supporting City Pilot NCA, Highway Pilot NCA, and全域 Intelligent Parking Assist. Its 27-sensor fusion perception system works in coordination with the WEWA 2.0 architecture, capable of autonomously handling complex urban high-frequency scenarios such as island passage, unprotected left turns, narrow lane anti-scratch, and anti-queue jumping during congestion. In terms of safety, the in-cabin LiDAR can maintain stable perception in environments like rain, tunnels, dim light, and backlit conditions, detecting 30cm x 30cm small obstacles up to 116 meters in advance. It is installed inside the cabin, with no wind resistance, no obstruction, and is not easily dirty. The industry-first 360-degree Anti-Collision System CAS integrates 24 active safety capabilities into every planning and decision, achieving class-leading cross-generation leadership in 4 major core safety scenarios, mitigating driving risks in advance.

For the cockpit part, the HarmonySpace 5 cockpit brings a seamless phone-vehicle interconnection experience. After users log in with the same Huawei account, the phone automatically connects when near the car system, ensuring connected handover of content across devices. The 15.6-inch Huawei Smart Screen possesses 3D real-time vehicle control capability, offering smooth operation; the voice system is based on the MoLA large model architecture, supporting mixed commands and 10 major dialects including Sichuanese and Cantonese. The Navigation Agent can understand vague expressions like "that coffee shop next to the airport" and automatically correct slips of the tongue and plan routes.

Regarding chassis and space, the all-new Deepal G318 is equipped with the only "Air Suspension + CDC + Magic Carpet" comfort three-piece set in its class. With double wishbone and multi-link independent suspension, it adapts to changing urban and suburban road conditions with millisecond-level damping adjustment. The body length exceeding 5 meters and long wheelbase bring spacious space. The rear seats can be folded completely flat to form a 1.8-meter large bed. Regarding power, the new car has a maximum horsepower of 450, peak torque of 552 Nm, and 0-100 acceleration in the 5-second class. With dual motors true 4WD, two differential locks, and ET Full Terrain System, it also possesses relaxed passing capability on unpaved roads.

The new special edition of Deepal L06 made its debut on the same stage. This version is equipped with a track-tuned racing kit, covering the three-dimensional air blade on the front of the car, integrated front splitter, side skirt air blade decorative parts, and a carbon fiber fixed large rear wing. The vehicle's maximum downforce reaches 1000N, balancing daily comfort and track posture. Deepal L06, relying on the magnetorheological suspension from a 3 million RMB Ferrari and newbie-friendly intelligent assisted driving, has already formed stable sales momentum in the 150,000-class market: July sales reached 7,267 units, breaking 5,000 units for 5 consecutive months, and ranking number one among new energy mid-size cars within 200,000 for consecutive months.


Regarding the full lineup, the all-new Deepal S05 has been fully available in stores since its refreshed launch on August 6. It brings LiDAR, one-piece end-to-end algorithm, 3nm automotive-grade cockpit chip, FSD+HRS high-end variable adaptive suspension, and other configurations to the mainstream home market. The limited-time discounted price starts from 115,900 Yuan, with a free gift package worth up to 38,360 Yuan. This car has entered 73 countries and regions globally, with cumulative users exceeding 250,000, and has won honors such as the German iF Design Award and Thailand Car of the Year. The all-new Deepal S07 achieves LiDAR intelligent assisted driving coverage with pure electric and extended range dual power, bringing 300,000-class intelligent driving capabilities down to the 150,000-class market. The Huawei ADS solution achieves full coverage of city pilot and full-dimensional protection of highway scenarios. In addition, Deepal S09 and Deepal L07 target family business and mid-size sedan sub-segments respectively.



In terms of market performance, in January-July 2026, Deepal Auto's global cumulative sales reached 193,369 units, a year-on-year increase of 13.48%; overseas cumulative sales reached 44,508 units, a year-on-year increase of 87.48%. As of July, Deepal Auto's global cumulative sales have exceeded 910,000 units, and it is expected to steadily move towards one million users this year. Currently, Deepal Auto has deployed in over 100 countries and regions globally.

Regarding core technology, Deepal Hyper Electric Drive has cumulative over one million units produced in 45 months, with system assembly operating efficiency of 94.13%; the Golden Bell Battery won the National Second Prize of Science and Technology Progress twice, achieving 600,000 kilometers of degradation-free perception, protecting over 2.1 million users; the Micro-core High-frequency Pulse Heating Technology won the China Patent Gold Award. In the second half of the year, Deepal pure electric models will successively be equipped with the 800V high-voltage platform, supporting 6C ultra-fast charging, with 10 minutes to replenish energy from 30% to 80%.

In the exhibition booth interaction session, "King of Comedy Season 2" Stand-up Champion Zhai Jianing joined hands with the car brand for the first time to serve as the all-new Deepal G318 Smart Experience Officer, presenting product highlights in the form of stand-up comedy. The Deepal exhibition booth also set up L3 autonomous driving Q&A, Honor of Kings competition, user co-creation handmade zone, blind box lottery, and bullet screen interaction, etc., making the technology demonstration more engaging.

Panda Review:
The launch of the all-new Deepal G318 can be seen as a precise redefinition by Deepal Auto of family travel needs. It did not continue to simply stack parameters on the traditional hard-core off-road track, but with the clear positioning of "9 Cities 1 Wild", pulled the box style back from outdoor symbols to urban daily life. At the same time, with configurations such as Huawei ADS Dual Intelligence, Air Suspension + CDC + Magic Carpet, 450 horsepower power, it builds differentiated value in the 200,000-class market. The Deepal L06 special edition further strengthens the young sports label. Against the background of intelligent and electrification technology continuous downward release, Deepal Auto converts high-end experience into product power perceivable by family users with the "Technology Equity" strategy, which may be the key path for it to hit the one million users goal.

August 21, 2026 Chengdu International Auto Show grandly opened, Deepal Auto brought all-star models to make a heavy appearance, and officially released the new Deepal G318. The new car provides Huawei Qiankun and Tianshu Pilot two sets of intelligent auxiliary driving systems, launching four-wheel drive comfortable Tianshu version, four-wheel drive comfortable Qiankun version, and four-wheel drive air suspension Qiankun version three configuration models. Limited time discounted price 196,800 RMB - 236,800 RMB. At the same time, "High-speed Maglev" Deepal L06 new special edition also welcomed its first debut, with track racing kit further meeting consumers' extreme demands for driving control experience.

Only one at 200,000 RMB class equipped with Huawei Qiankun dual smart box "Technology Equity" creates all-around travel optimal solution
New Deepal G318 anchors family users "90% city calm commuting, 10% outdoor carefree roaming" real travel needs. Not only redefines box new standard with "9 cities 1 wild", but also around "one of the ultimate forms of SUV is a box" judgment, pushes the box from single off-road tool to family all-around travel optimal solution.
As the only one at 200,000 RMB class equipped with Huawei Qiankun dual smart box, new Deepal G318 practices technology equity brand mission. First brings Huawei Qiankun ADS 5 Pro and Harmony Cockpit HarmonySpace 5 into this price range box market, letting "good to drive every day, good to sit for the whole family, go wild occasionally" become city family touchable daily life.

New Deepal G318 equipped with Huawei Qiankun ADS 5 Pro, can achieve city navigation assist NCA, highway navigation assist NCA and full domain intelligent parking assist. Let intelligence truly serve daily travel. Behind this is 27 sensors fusion perception system, and fast iteration, becoming stronger and stronger new WEWA 2.0 architecture collaborative support. Especially facing city commuting most thorny roundabout passage, unprotected left turn, narrow road anti-scratch, congestion anti-cut-in, system can respond independently, letting every journey calm and unhurried.
In terms of safety, its cockpit laser Limera reaction is faster, fear no rain, tunnel, dim light, backlight and other harsh environments. Can identify 30cm x 30cm small obstacle in advance 116m. Meanwhile installed in cockpit, no wind resistance, no obstruction, fear no dirt, use more worry-free. Industry first full-dimension anti-collision system CAS, embeds 24 active safety capabilities into every planning and decision. Among them 4 core safety scenarios achieve same-level cross-generation leading. Let vehicle with reaction speed far exceeding human driving anticipate and resolve risks, guarding driving safety.

In terms of cockpit, new Deepal G318 creates family smart space most understanding Chinese people with Harmony Cockpit HarmonySpace 5. Hand-vehicle interconnection needs no button operation. After logging into same Huawei account, Harmony system phone approach car system screen can automatically seamless connect. Cross-end content seamless relay, travel life coherent not interrupted. 15.6-inch Huawei smart screen. Has cinema-level ultra-clear image quality. 3D real-time vehicle control, what you see is what you control. Map zoom, application menu search operation extreme silk-smooth not stuck. In voice interaction, carry industry first echelon MoL A large model architecture. Supports ten instructions mixed speaking no barrier. Sichuan dialect, Cantonese etc ten dialects free speaking. Navigation Agent can better understand "that coffee shop next to the airport" such vague expression. Automatically corrects speech error and plans optimal route. Let smart travel truly benefit every member of the family.

In terms of chassis and space, new Deepal G318 equipped with widely praised same-level only "air suspension+CDC+Magic Carpet" comfort three-piece set. Paired with double wishbone+multi-link independent suspension. At millisecond level damping adjustment actively adapts to different road conditions: City road conditions keep soft quiet. Suburb variable road conditions then smoother. Super 5m square body and long wheelbase bring spacious space. Rear row pure flat fold down can also instantly change into 1.8m big bed. Load people carry goods all leave margin. In terms of power, new car max horsepower 450 hp, max torque 552N·m, zero to hundred acceleration 5-second level. Paired with dual motor true 4WD, two differential locks, ET all-terrain system. Non-paved road also can pass calmly.

Deepal L06 new special edition first debut, track racing kit full of sports driving fun
Deepal L06 relies on 3 million Ferrari same-style magnetorheological suspension and full-scenario beginner-friendly intelligent auxiliary driving. Not only let young users easily enjoy driving fun, but also in 150,000 RMB class market form counter-trend rising sales momentum. July sales reached 7,267 units. Continuously 5 months sales breakthrough 5,000 units. Continuously multiple months ranked 200,000 RMB internal new energy mid-size car sales champion. Called young people's first sports sedan coupe.
In order to further meet young users on sports driving fun advanced needs. Deepal L06 new special edition also on Chengdu Auto Show officially debuted. This version equipped with track racing kit. Covers car head stereo wind blade and integrated front splitter. Side skirt wind blade style decoration piece. And carbon fiber material fixed large spoiler.


Car head stereo wind blade paired with integrated front splitter. Effectively weakens high-speed travel generated lift force. Car body sides side skirt wind blade sorts car side turbulence. Enhances car body stability. More has carbon fiber material fixed large spoiler. Improves grip. Whole vehicle max downforce reaches 1000N. Vehicle firmly stick to ground. Turning more fun, high speed more stable. Fully meets young users "both daily comfort, both track atmosphere" travel needs.

All-star models assemble, full-dimension matrix covers diverse travel needs
Deepal Auto brand all-car models also simultaneously appeared at the booth. "Global fashion laser smart SUV" new Deepal S05 on August 6 renewed launch. On launch immediately on volume. Already fully to store. New car will laser radar, one-piece end-to-end algorithm, 3nm automotive-grade cockpit chip and FSD+HRS high-order variable adaptive suspension etc. cross-level configuration one-time bring into mainstream home market. Paired with 115,900 RMB starting limited time discounted price and up to value 38,360 RMB eight great value gift packages. Creates extremely high quality price ratio 150,000 RMB class compact SUV value benchmark. Worth mentioning. As Deepal Auto globalization strategy core carrier. Deepal S05 has entered global 73 countries and regions. Not only harvest 250,000+ users trust. More won Germany iF Design Award, Thailand Annual Auto Award etc multiple international authority honors. True name global blockbuster.

New Deepal S07 has already realized "pure electric+extended range" two power form laser smart auxiliary driving full coverage. Breakthroughly bring 300,000 RMB class laser smart auxiliary driving into 150,000 RMB class mainstream market. Especially in intelligent safety level. Huawei Qiankun scheme realizes city navigation full coverage and highway scenario full dimension guarding. Paired with same-level only standard FSD+HRS variable adaptive chassis. Both build firm travel safety defense line. Also for users provides high value smart choice.

In addition, "smart flagship large six-seater SUV" Deepal S09, balances family and business travel. "Tech Smart Enjoyment mid-size sedan" Deepal L07 focuses on mid-size sedan market. Focuses on tech configuration and daily comfort balance.
Sales momentum steadily climbs, globalization map continuously expands
Strong product offense is turning into stable market performance. 2026 January-July, Deepal Auto global cumulative sales 193,369 units, year-on-year growth 13.48%. Among them overseas cumulative sales 44,508 units, year-on-year growth 87.48%. As of July, Deepal Auto global cumulative sales has broken through 910,000 vehicles. With new Deepal S05, new Deepal G318 renewed debut, expected within year steadily towards million user milestone. As Changan Automobile "Embracing the World" plan pioneer, Deepal Auto has laid out five regions, covering global super 100 countries and regions, global map continuously orderly expands.

Core technology concentrated appearance, "Tech Deepal" identity continuously consolidated
Since brand establishment, Deepal Auto continuously deep cultivated intelligence and electrification track. Committed to convert frontier technology into user perceivable travel value. Steadily push technology equity.
In intelligence field, Deepal Auto relies on "Tianshu Pilot" and "Huawei Qiankun" dual technology scheme. With rich smart product matrix meets diverse user needs. Push laser radar and smart cockpit benefits more widely user groups. This car show, previously December last year won domestic first batch L3 level autonomous driving formal dedicated license plate vehicle also simultaneously exhibited. For Deepal Auto high-order intelligent auxiliary driving ability provided solid testament.

In electrification field, Deepal Auto self-developed Yuanli Super Integrated Drive after multi-generation technology iteration. Cumulative 45 months super million units production. System assembly condition efficiency 94.13%, ranked global first. Jin Zhong Zhao Battery two won National Science and Technology Progress Second Prize. With driving 600,000 km decline no perception, guarding super 2.1 million users excellent performance. For all-car models provides solid guarantee. Micro Core High Frequency Pulse Heating Technology won China Patent Gold Award. Effectively relieves low-temperature environment performance decline. Second half of year Deepal Auto pure electric models will successively load 800V high-voltage platform. Supports 6C super charging. With 10 minutes charging 30%-80% extreme efficiency. Continuously widen electric travel experience boundary.

Booth interaction and communication two-pronged approach, interpret brand youthfulness identity
This car show, "King of Comedy Stand-up Season 2" champion Zhai Jiating first time partners with automobile brand. Serves new Deepal G318 smart experience officer. Uses stand-up comedy way to turn product highlights into witty jokes. Easily interesting touch young users. At the same time booth will L3 autonomous driving Q&A, Honor of Kings championship, user co-creation handmade area, blind box draw and bullet screen interaction etc gameplay across whole field. Let hard technology lookable, perceivable, playable.

New Deepal G318 launch, not just one product renewal. But is Deepal Auto on "family travel" this proposition re-answer. New car not only let box from outdoor travel return to family daily life. Also let smart advancement truly fall into user most real life radius. With this as starting point. Deepal Auto will continuously take more mature smart experience and more leading technology. Bring into global more families.
August 21-30, Deepal Auto welcomes users to bring family to China Western International Expo Center Hall 11 Deepal Auto booth. Close range appreciate Deepal all-car models smart charm.

On the media day of the Chengdu Auto Show, the Deepal booth was packed tight. This warmth wasn't unexpected, after all the all-new G318 brought two hardcore selling points: box-shaped styling, plus the only Huawei Qiankun dual-intelligent system in the 200,000 RMB class.
First look at price. The all-new Deepal G318 limited promotional price 196,800 RMB-236,800 RMB, three configurations: 4WD Comfort Tianshu Edition, 4WD Comfort Qiankun Edition, 4WD Air Suspension Qiankun Edition. Place orders and get an eight-package gift package worth up to 44,159 RMB. Truth be told, being able to buy a box-shaped SUV equipped with Huawei Qiankun ADS 5 Pro and HarmonySpace 5 Cockpit in this price range would be unimaginable two years ago.

From "Off-road Toy" to "Family All-rounder", G318 Redefines the Box-Shaped SUV
The positioning of the all-new G318 is interesting: "9 Cities 1 Wild", 90% time commuting in the city, 10% time out exploring. This positioning precisely hits the real needs of most family users: want a vehicle that looks tough, feels comfortable to use, and can occasionally go off-road, but don't want to sacrifice 90% city comfort for that 10% outdoor scenario.
Body length over 5 meters, spacious space brought by long wheelbase, rear row completely flat folding can become a 1.8-meter large bed, these details all convey a signal: this vehicle first serves family daily life. And dual-motor real 4WD, two differential locks, ET all-terrain system, then guarantee that 10% of outdoor scenarios won't break down. 450 horsepower, 552N·m peak torque, 5-second level 0-100 acceleration, power reserve is also sufficient to handle various road conditions.
Huawei Qiankun Dual-Intelligence Goes Downmarket, 200,000 RMB Box-Shaped SUV Finally Has a Smart Brain
The biggest highlight of this all-new G318 is bringing Huawei Qiankun ADS 5 Pro and HarmonySpace 5 Cockpit to the 200,000 RMB box-shaped SUV market. 27 sensors fusion perception, plus WEWA 2.0 architecture, urban pilot NCA, highway pilot NCA, full-domain intelligent parking assistance all arranged.

Urban commute most frustrating ring road passing, unprotected left turn, narrow road anti-scratch, congestion anti-cut-in, the system can handle autonomously. In-cabin laser Lidar placement location is also worth mentioning, installed inside the cabin means no wind resistance, do not obstruct view, fear no dirt, rainy days, tunnels, low light, backlight environment still work. Identify 30cm x 30cm small obstacles 116 meters in advance, this perception distance has already exceeded most old drivers' reaction limits.
All-dimensional anti-collision system CAS embeds 24 active safety capabilities into the decision link, 4 core safety scenarios achieved same-level leapfrog leading. Machine reaction speed is faster than humans, this is an objective fact, especially in emergency situations, millisecond-level decision difference might be the dividing line between avoiding accidents and accidents.
HarmonySpace Cockpit experience no need much description, after logging same Huawei account phone close to car screen auto connect, cross-end content seamless relay. 15.6-inch Huawei Smart Screen supports 3D real-time car control, operation silky smooth no lag. MoLA large model architecture voice interaction supports ten instructions mixed speaking, Sichuan dialect, Cantonese, etc., ten dialects all can recognize. Navigation Agent can understand "that coffee shop next to the airport" such fuzzy expression, auto correct typos plan optimal route. These details are exactly where practical value is most embodied in daily use.

"Air Suspension + CDC + Magic Carpet" Comfort Trio, Box-Shaped SUV Can Also Be Very Comfortable
Chassis aspect, all-new G318 equipped same-level only "Air Suspension + CDC + Magic Carpet" combination, plus double wishbone + multi-link independent suspension. Value of this system lies in millisecond-level damping adjustment, city road conditions soft and quiet, near-suburb unpaved road surface more smooth. Past box-shaped SUVs were criticized most for "hard bridge hard horse" ride quality, G318 this chassis solution counts as completed the comfort supplement.

Deepal L06 Special Edition Premiere: 1000N Downforce Track Toy
Another model worth attention on the booth is Deepal L06 new special edition. This vehicle itself has already stood firm in the 150,000 RMB market, July sales 7,267 units, consecutive 5 months break 5,000, steady sit 200,000 inside new energy medium car sales champion.
This special edition added track racing kit: Front head 3D wind blade plus integrated front splitter, side skirt wind blade, carbon fiber fixed large spoiler. Whole car highest downforce reaches 1000N, turning corners more satisfying, highway more stable. 3 million Ferrari-style magnetorheological suspension is L06's core card, this kit further amplifies sports gene. Young people want "daily comfort, track atmosphere" contradictory needs, L06 special edition counts as gave a solution.

Deepal S05 and S07: Bring Laser Radar and Air Suspension to Lower Price Range
Booth also has newly refreshed not long ago all-new Deepal S05, 115,900 RMB starting limited promotional price, gave laser radar, one-segment end-to-end algorithm, 3nm cockpit chip, FSD+HRS variable adaptive suspension. This vehicle has entered global 73 countries and regions, 250,000+ users, German iF Design Award, Thailand Car of the Year Award won repeatedly, is Deepal going out sea sales powerhouse.

All-new S07 then realized "Pure Electric + Extended Range" dual power form laser intelligent assisted driving full coverage, bring 300,000 RMB level intelligent driving experience to 150,000 RMB market. Huawei Qiankun plan urban pilot full coverage, plus full series standard configuration FSD+HRS variable adaptive chassis, this configuration scheme in same price range indeed rare.

Sales close to million, Deepal's Technical Bottom Card Getting Thicker
2026 Jan-Jul, Deepal global cumulative sales 193,369 units, year-on-year growth 13.48%. Overseas sales 44,508 units, year-on-year sharp increase 87.48%. As of July cumulative sales broke 910,000 vehicles, within year impact million milestone basically no suspense.
Deepal in technology layer accumulation also getting thicker. Hyper Force Super Integrated Electric Drive cumulative 45 months super 1 million units line, system assembly condition efficiency 94.13% global first. Gold Bell Battery two won National Science and Technology Progress Second Prize, 600,000 km decay no perception. Micro-core High-Frequency Pulse Heating took China Patent Gold Award. Second half year pure electric models successively launch 800V high voltage platform, support 6C super charging, 10 minutes complement energy 30%-80%.
Conclusion:
Past box-shaped SUV either hardcore off-road player niche toy, or appearance only city decoration. All-new Deepal G318 chose a middle road — using "9 Cities 1 Wild" product logic, Huawei Qiankun Dual-Intelligence intelligent support, plus air suspension CDC comfort chassis, this category truly pushed to family users.
When 200,000 RMB range box-shaped SUV can both satisfy daily commute comfort and intelligence needs, can also take whole family to suburbs play on weekends, this segment market ceiling probably need re-examine. Tech equity also, category innovation, ultimately pay bill is consumer, market will give answer. August 21st to 30th, Chengdu Western China International Expo Center Hall 11 Deepal booth, interested can go touch real car.

On August 21, the 2026 Chengdu Auto Show officially opened, with Deepal Automobile showcasing its full range of star models and officially launching the all-new Deepal G318. The new car offers two intelligent assisted driving systems: Huawei Qiankun and Tianshu Pilot, launching three configurations: 4WD Comfort Tianshu Edition, 4WD Comfort Qiankun Edition, and 4WD Air Suspension Qiankun Edition. The limited-time offer price is RMB 196,800 to RMB 236,800. Place an order to enjoy eight premium gift packages with a total value up to RMB 44,159. At the same time, the "Highway Maglev" Deepal L06 New Special Edition also makes its premiere, further satisfying consumers' extreme needs for driving control experience with a track-style racing kit.

Only Boxy SUV in the 200k Price Segment Equipped with Huawei Qiankun Dual Intelligence: "Technology Equity" Creates the Optimal Solution for All-Round Mobility
The all-new Deepal G318 targets the real travel needs of family users "90% urban commute with ease, 10% outdoor freedom", redefining the Boxy SUV standard with "9 Cities 1 Wild". Based on the judgment that "one of the ultimate forms of SUV is the Boxy design", it promotes the Boxy SUV from a single off-road tool to the optimal solution for all-round family mobility.
As the only Boxy SUV in the 200k segment equipped with Huawei Qiankun Dual Intelligence, the all-new Deepal G318 fulfills the brand mission of Technology Equity, bringing Huawei Qiankun ADS 5 Pro and HarmonyOS Cockpit HarmonySpace 5 to the Boxy market at this price point for the first time, making "Easy to drive daily, comfortable for the whole family, sometimes going wild" an everyday reality within reach of urban families.

The all-new Deepal G318 is equipped with Huawei Qiankun ADS 5 Pro, achieving City Pilot Assist (NCA), Highway Pilot Assist (NCA), and Full-Domain Intelligent Parking Assist, allowing intelligence to truly serve daily travel. Behind this is a 27-sensor fusion perception system, coordinated support from the fast-iterating, ever-stronger new WEWA 2.0 architecture. Especially facing the most tricky issues in city commuting such as roundabouts, unprotected left turns, narrow road anti-scratch, and congested road anti-cut-in, the system can autonomously cope, making every journey stress-free.
Regarding safety, the cabin-mounted Lidar offers a faster reaction, fearless of rain, tunnels, low light, backlighting and other harsh environments, can identify small obstacles of 30cm x 30cm up to 116m in advance. Meanwhile, it is installed inside the cabin, with no wind resistance, no obstruction, fearless of dirt, making use more worry-free. The industry-first full-dimension collision avoidance system CAS embeds 24 active safety capabilities into every planning and decision, with 4 core safety scenarios achieving leading-class-by-generations advancement, allowing the vehicle to resolve risks in advance with reaction speeds far exceeding human driving, guarding driving safety.

Regarding the cabin, the all-new Deepal G318 uses HarmonyOS Cockpit HarmonySpace 5 to create the family smart space that understands Chinese best. Hand-vehicle interconnection requires no button operation; after logging in with the same Huawei account, the HarmonyOS mobile phone automatically connects seamlessly upon approaching the car screen, seamless content relay across ends, travel life connected without interruption. The 15.6-inch Huawei Smart Screen has cinema-grade ultra-clear picture quality, 3D real-time vehicle control, see what you control, operations like map zooming and app menu searching are extremely smooth without lag. In voice interaction, equipped with the industry-leading MoLA large model architecture, it supports seamless mixed instruction speaking, top 10 dialects like Sichuanese and Cantonese can be spoken as desired; Navigation Agent can better understand vague expressions like "that coffee shop next to the airport", automatically corrects slips of the tongue and plans the optimal route, making smart travel truly benefit every member of the family.

Regarding chassis and space, the all-new Deepal G318 is equipped with the highly praised class-exclusive "Air Suspension + CDC + Magic Carpet" comfort three-piece set, combined with double wishbone + multi-link independent suspension, actively adapts to different road conditions with millisecond-level damping adjustment: city roads maintain smooth and quiet, near-suburban complex roads become even smoother. Over 5m boxy body and long wheelbase provide spacious interior, rear seats can be folded flat to instantly transform into a 1.8m bed, ample space remains for passengers and cargo. Regarding power, the new car has a maximum power of 450 hp, peak torque 552N·m, 0-100 km/h acceleration in 5 seconds, combined with dual-motor true 4WD, two differential locks, and ET All-Terrain System, can traverse unpaved roads with ease.

Deepal L06 New Special Edition Debut, Track-Style Racing Kit Maximizes Sporty Driving Fun
Deepal L06, relying on Ferrari-spec magnetorheological suspension and smart assisted driving friendly to novices in all scenarios, not only lets young users easily enjoy driving control fun, but also forms a counter-trend sales momentum in the 150k market. July sales reached 7,267 units, sales exceeded 5,000 units for 5 consecutive months, top sales of new energy mid-size cars under 200k for multiple consecutive months, known as the first sports coupe for young people.
To further meet young users' advanced needs for sporty driving fun, Deepal L06 New Special Edition also makes its official debut at the Chengdu Auto Show. This version is equipped with a track-style racing kit, covering 3D front aero blades and integrated front splitter, side skirt aero blade decorative parts, and a fixed carbon fiber large spoiler.

3D front aero blades paired with an integrated front splitter effectively reduce lift generated at high speeds; side skirt aero blades on both sides of the body organize side turbulence, enhancing body stability; also features a fixed carbon fiber large spoiler to improve grip. Maximum vehicle downforce reaches 1000N, the vehicle sticks firmly to the ground, cornering is more enjoyable, highway driving is more stable, fully meeting young users' travel needs for "both daily comfort and track presence".

Full Range of Star Models Assemble, Full-Dimension Matrix Covers Diverse Mobility Needs
Deepal Automobile's full range of models also showcased on the booth. "Global Fashion Laser Smart SUV" All-New Deepal S05 launched renewed on August 6, immediately increasing sales volume, now fully available in stores. The new car brings cross-class configurations such as LiDAR, one-piece end-to-end algorithms, 3nm automotive-grade cockpit chips, and FSD+HRS high-level variable adaptive suspension to the mainstream home market at once, combined with a limited-time offer price starting from RMB 115,900 and eight premium gift packages with a total value up to RMB 38,360, creating a highly cost-effective 150k compact SUV value benchmark. It is worth mentioning that, as the core carrier of Deepal Automobile's global strategy, Deepal S05 has entered 73 countries and regions globally, not only gaining trust from over 250,000 users but also winning multiple international authoritative honors such as German iF Design Award and Thailand Car of the Year Award, truly a global blockbuster.

The all-new Deepal S07 has achieved full coverage of laser smart assisted driving with both "Pure Electric + Extended Range" power forms, breakthroughly bringing 300k-level laser smart assisted driving to the 150k mainstream market. Especially in the intelligent safety level, Huawei Qiankun solution achieves full coverage of city pilot and full-dimension protection in highway scenarios, combined with class-exclusive standard FSD+HRS variable adaptive chassis, both building a solid defense line for travel safety, and providing users with a cost-effective smart choice.

Additionally, "Smart Flagship Large 6-Seater SUV" Deepal S09 balances family and business travel; "Tech Smart Enjoyment Mid-Size Sedan" Deepal L07 focuses on the mid-size sedan market, focusing on the balance between tech configuration and daily comfort.
Sales Momentum Steadily Rises, Global Map Continues to Expand
Potent product offensive is being converted into steady market performance. From January to July 2026, Deepal Automobile global cumulative sales 193,369 units, year-on-year growth 13.48%; among which overseas cumulative sales 44,508 units, year-on-year growth 87.48%. As of July, Deepal Automobile global cumulative sales have broken 910,000 units. With the renewed appearance of all-new Deepal S05 and all-new Deepal G318, it is expected to steadily approach the 1 million user milestone within the year. As a pioneer of Changan Automobile's "Haina Baichuan" Plan, Deepal Automobile has laid out five major regions, covering over 100 countries and regions globally, global map continues to expand orderly.

Core Technologies Gathered, "Tech Deepal" Base Continued to Be Solidified
Since the brand's inception, Deepal Automobile has continuously deepened its focus on the intelligent and electrification tracks, committed to converting cutting-edge technology into user-perceivable mobility value, steadily promoting Technology Equity.
In the intelligent field, Deepal Automobile relies on "Tianshu Pilot" and "Huawei Qiankun" dual technical solutions, using a rich intelligent product matrix to meet diverse user needs, promoting LiDAR and smart cockpits to benefit a wider user group. At this Auto Show, models that won the first batch of L3 autonomous driving formal special license plates in China last December were also exhibited simultaneously, providing a solid footnote for Deepal Automobile's high-level intelligent assisted driving capabilities.

In the electrification field, Deepal Automobile self-developed Deepal Power Hyper Integrated Drive has undergone multiple generations of technical iterations, cumulative over 1 million units produced over 45 months, system assembly operating efficiency 94.13%, ranking first globally. Deepal Gold Bell Battery won the National Science and Technology Progress Second Prize twice, with excellent performance of no perceptible degradation after driving 600,000 km, protecting over 2.1 million users, providing a solid guarantee for all-series products. Micro-Core High-Frequency Pulse Heating Technology won the Chinese Patent Gold Award, effectively alleviating performance degradation in low-temperature environments. In the second half of the year, Deepal Automobile pure electric models will be equipped with 800V high-voltage platforms, supporting 6C super charging, with extreme efficiency of 30%-80% energy replenishment in 10 minutes, continuously broadening the boundaries of electric mobility experience.

On August 21, the 2026 Chengdu International Auto Show grandly kicked off, Deepal Automobile showcased its full lineup of star models with a major display, and officially launched the all-new Deepal G318. The new car offers two intelligent assisted driving systems, Huawei Qiankun and Tianshu Leading, releasing three configuration models: 4WD Comfort Tianshu Edition, 4WD Comfort Qiankun Edition, and 4WD Air Suspension Qiankun Edition. The limited-time offer price is 196,800 Yuan - 236,800 Yuan. Booking now enjoys up to 8 ultra-value gift packs worth 44,159 Yuan. At the same time, the "Highway Magnetic Levitation" Deepal L06 All-New Special Edition also made its debut, further meeting consumers' extreme needs for driving control experience with track-style racing packages.

Only Box-Style SUV in the 200,000 Yuan Class Equipped with Huawei Qiankun Dual-Smart, "Tech Equality" Creates Optimal All-Round Mobility Solution
The all-new Deepal G318 targets the real mobility needs of family users "90% city leisure commuting, 10% outdoor free roaming", not only redefining the Box-Style SUV standard with "9 Cities 1 Wild", but also centering on the judgment that "one ultimate form of SUV is the Box-Style", pushing the Box-Style from a single off-road tool to the optimal solution for family all-round mobility.
As the only Box-Style SUV in the 200,000 Yuan class equipped with Huawei Qiankun Dual-Smart, the all-new Deepal G318 practices the brand mission of Tech Equality, bringing Huawei Qiankun ADS 5 Pro and Harmony Cockpit HarmonySpace 5 into the Box-Style market in this price segment for the first time, making "Easy to drive every day, comfortable for the whole family, occasionally go wild" a daily life accessible to urban families.

The all-new Deepal G318 is equipped with Huawei Qiankun ADS 5 Pro, capable of achieving City NCA, Highway NCA, and full-domain intelligent parking assistance, making intelligence truly serve daily mobility. Behind this is the synergistic support of a 27-sensor fusion perception system and the rapidly iterating, ever-stronger new WEWA 2.0 architecture. Especially facing the most tricky ring road passage, unprotected left turns, narrow road anti-scraping, and congestion anti-cut-in during city commuting, the system can cope independently, making every journey calm and composed.
Regarding safety, the LiDAR adopted inside the cabin reacts more quickly, fearlessly facing adverse environments such as rain, tunnels, dim light, and backlit light, capable of identifying 30cm x 30cm small obstacles 116m in advance. Meanwhile, installed inside the cabin, it has no wind resistance, no obstruction, and fear of dirt, making use more worry-free. The industry-first all-dimension collision avoidance system CAS embeds 24 active safety capabilities into every planning and decision, among which 4 major core safety scenarios achieve cross-generation leading in the class, allowing the vehicle to resolve risks in advance with far superior human driving reaction speed, guarding driving safety.

In terms of the cockpit, the all-new Deepal G318 creates the family smart space that understands Chinese best with Harmony Cockpit HarmonySpace 5. Hand-car connection requires no button operation; after logging into the same Huawei account, simply bringing the Harmony System phone close to the car screen can achieve automatic seamless connection, cross-terminal content seamless relay, and uninterrupted travel life. The 15.6-inch Huawei Smart Screen features cinema-level ultra-clear picture quality, 3D real-time vehicle control, what you see is what you control, with operations like map zooming and application menu searching being extremely smooth without lag. In voice interaction, it is equipped with the MoLA Large Model Architecture of the first tier in the industry, supporting seamless mixed operation of ten commands; speak ten major dialects like Sichuanese and Cantonese at will; the Navigation Agent can understand fuzzy expressions like "that coffee shop next to the airport", automatically correct speech errors and plan the optimal route, making smart mobility truly benefit every member of the family.

In terms of chassis and space, the all-new Deepal G318 is equipped with the highly acclaimed "Air Suspension + CDC + Magic Carpet" comfort three-piece set unique in its class, paired with Double Wishbone + Multi-link independent suspension, actively adapting to different road conditions with millisecond-level damping adjustment: city road conditions maintain softness and quietness, while near-suburb variable road conditions are smoother. The ultra-5m boxy body and long wheelbase bring spacious space, with the rear row pure-flat folding capable of instantly becoming a 1.8m big bed, leaving room for carrying people and cargo. In terms of power, the new car has a maximum horsepower of 450 hp, peak torque of 552N·m, 0-100 acceleration in 5 seconds level, paired with dual-motor true 4WD, two differential locks, ET All-Terrain System, unpaved roads can also be traversed calmly.

Deepal L06 All-New Special Edition Debuts, Track-Style Racing Kit Maximizes Sporty Driving Fun
Deepal L06, relying on the same Magnetorheological Suspension as the 3 million Ferrari and full-scenario novice-friendly intelligent assisted driving, not only allows young users to easily enjoy driving control fun, but also formed a counter-trend sales momentum in the 150,000 Yuan market, with July sales reaching 7,267 units, breaking 5,000 units for 5 consecutive months, ranking first in new energy mid-size vehicles within 200,000 Yuan for multiple consecutive months, known as the first sport coupe for young people.
To further meet young users' advanced needs for sporty driving fun, the Deepal L06 All-New Special Edition also debuted at the Chengdu Auto Show. This version is equipped with a track-style racing package, covering front立体 wind blades and integrated front splitter, side skirt wind blade shape decorative parts, and a carbon fiber material fixed large spoiler.


The front立体 wind blade paired with an integrated front splitter effectively weakens the lift generated at high speeds; side skirt wind blades on both sides of the body manage body side turbulence, enhancing body stability; there is also a carbon fiber material fixed large spoiler, improving grip. The maximum downforce of the whole vehicle reaches 1000N, the vehicle stays firmly attached to the ground, cornering is smoother, high speed is more stable, fully meeting young users' "both daily comfort and track presence" mobility needs.

Full Lineup Star Models Gather, Full-Dimension Matrix Covers Diverse Mobility Needs
The full lineup of models under Deepal Automobile also appeared at the booth synchronously. "Global Fashion LiDAR Smart SUV" all-new Deepal S05, refreshed after its launch on August 6, immediately scaled up upon launch and is now fully available in stores. The new car brings LiDAR, a one-piece end-to-end algorithm, 3nm automotive-grade cockpit chip, and FSD+HRS advanced variable adaptive suspension and other class-leading configurations into the mainstream home market at once,配合 a limited-time offer price starting from 115,900 Yuan and up to 8 ultra-value gift packs worth 38,360 Yuan, creating an extremely cost-effective 150,000 Yuan compact SUV value benchmark. It is worth mentioning that as a core carrier of Deepal Automobile's globalization strategy, Deepal S05 has entered 73 countries and regions, not only gaining the trust of 250,000+ users, but also winning the German iF Design Award, Thailand Car of the Year, and other international authority honors, truly a global best-seller.

The all-new Deepal S07 has achieved full coverage of LiDAR smart assisted driving with "Pure Electric + Extended Range" two power forms, breakthroughly bringing 300,000 Yuan class LiDAR smart assisted driving into the 150,000 Yuan mainstream market. Especially in the intelligent safety level, Huawei Qiankun solution achieves full coverage of city navigation and full-dimension guarding of highway scenarios, paired with the industry's only standard FSD+HRS variable adaptive chassis, not only building a solid travel safety defense line, but also providing users with a super value smart choice.

In addition, "Smart Flagship Large 6-Seater SUV" Deepal S09 balances family and business travel; "Tech Smart Enjoyment Mid-Size Sedan" Deepal L07 focuses on the mid-size sedan market, concentrating on the balance of tech configurations and daily comfort.
Sales Momentum Steadily Climbing, Global Map Continues to Expand
Strong product offense is converting into stable market performance. From January to July 2026, Deepal Automobile's global cumulative sales reached 193,369 units, a year-on-year growth of 13.48%; among which, overseas cumulative sales were 44,508 units, a year-on-year growth of 87.48%. As of July, Deepal Automobile's global cumulative sales have already broken 910,000 units. Accompanied by the refreshed debut of the all-new Deepal S05 and all-new Deepal G318, it is expected to steadily step towards the million user milestone within the year. As a pioneer of Changan Automobile's "All-Inclusive" Plan, Deepal Automobile has laid out five major regions, covering more than 100 countries and regions globally, with its global map continuing to expand in an orderly manner.

Core Technologies Concentrated Display, "Tech Deepal" Background Continuously Solidified
Since its brand establishment, Deepal Automobile has continued to dive deep into the intelligent and electrification tracks, committed to converting frontier technology into mobility value perceptible to users, steadily promoting Tech Equality.
In the intelligent field, Deepal Automobile relies on "Tianshu Leading" and "Huawei Qiankun" dual technical solutions, with a rich intelligent product matrix to meet diverse user needs, promoting LiDAR and intelligent cockpits to benefit a broader user group. At this auto show, the model that previously won the country's first batch of Level 3 autonomous driving formal dedicated license plates last December was also exhibited synchronously, providing a solid footnote for Deepal Automobile's advanced intelligent assisted driving capabilities.

In the electrification field, Deepal Automobile's self-developed Original Power Super Collection Electric Drive has undergone multiple generations of technology iterations over 45 months, with cumulative production of over 1 million units, system assembly operating efficiency of 94.13%, ranking first in the world. The Golden Bell Battery won the National Science and Technology Progress Second Prize twice twice, with excellent performance of undetectable degradation after driving 600,000 kilometers, guarding over 2.1 million users, providing solid guarantee for the full lineup of products. The Micro-Core High Frequency Pulse Heating Technology won the China Patent Gold Award, effectively alleviating performance degradation in low-temperature environments. In the second half of the year, Deepal Automobile's pure electric models will successively equip 800V high-voltage platforms, supporting 6C super charging, with the extreme efficiency of 30%-80% recharge in 10 minutes, continuously expanding the experience boundary of electric mobility.

Booth Interaction and Communication Dual Approach, Interpreting Brand Youth Background
This auto show, "King of Comedy Stand-up Comedy Season 2" champion Zhai Jianing partnered with an automotive brand for the first time, serving as the all-new Deepal G318 Intelligent Experience Officer, using stand-up comedy to turn product highlights into gags, easily and interestingly reaching young users. Meanwhile, the booth included L3 Autonomous Driving Q&A, Honor of Kings Championship, User Co-Creation Handmade Zone, Blind Box Lucky Draw, and Bullet Comment Interaction games throughout the venue, making hardcore technology watchable, sensible, and playable.

The launch of the all-new Deepal G318 is not just a product refresh, but Deepal Automobile's re-answering of the "Family Travel" proposition. The new car not only brings the Box-Style SUV back from outdoor to daily family life, but also truly lands smart advancement into the most real life radius of users. Starting from this point, Deepal Automobile will continue to bring more mature intelligent experiences and more leading technologies into more families globally.
From August 21-30, Deepal Automobile welcomes all users to bring their families to the Deepal Automobile booth at Hall 11 of the China Western International Expo Center to appreciate the smart charm of the Deepal full lineup of models up close.
