
BYD has confirmed it will soon export its "Fang Cheng Bao Titanium 7" luxury 7-seater SUV from the domestic market to international markets, but it will be launched in international markets under the name BYD Ti7, and it has been confirmed that a right-hand drive version will be available.
Fang Cheng Bao is a sub-brand of BYD Group positioned as luxury high-end in the domestic market. The Denza B8 released in Malaysia recently is actually a rebadged version of the "Fang Cheng Bao Leopard 8", and this time the BYD Ti7 is based on the "Fang Cheng Bao Titanium 7". Both are box-shaped 7-seater SUVs, but there are some differences in details and product positioning.


In terms of appearance, the silhouettes of the two look similar, but a closer look reveals the BYD Ti7's headlight group features an upgraded two-stage L-shaped LED daytime running light, while the Denza B8 has a complete C-shape design. Additionally, details such as the front bumper, side C-pillar, door handles, and taillight design are also different, but both adopt a rear-mounted spare tire.


There are also differences in body dimensions. The specific dimensions of the BYD Ti7 are 5016×1995×1865mm (Length x Width x Height), with a wheelbase of 2920mm. While the Denza B8 is 5195×1994×1905mm, the wheelbase is the same at 2920mm, so apart from the wheelbase, there is a discrepancy in body length and height.
Another difference lies in the chassis and body structure. The Denza B8 (Leopard 8) adopts a body-on-frame chassis design, which generally handles off-road requirements better; while the Ti7 (Titanium 7) adopts a unibody structure, with the benefit of better comfort and suitability for general road driving, but in off-road aspects, it is inferior to body-on-frame chassis due to inherent conditions.
In terms of power, Ti7 is equipped with BYD Group's DMO plug-in hybrid (PHEV) system, consisting of a 1.5L four-cylinder turbocharged petrol engine paired with two motors to form an AWD four-wheel drive system. Comprehensive horsepower reaches 489PS, comprehensive torque 630Nm. The manufacturer announced its 0-100km/h acceleration time is 4.8 seconds, with a top speed of 190km/h.

Regarding the battery part, BYD Ti7 offers two battery capacity options: 26.6 and 35.6kWh. The former can achieve 80km (WLTP Standard) pure electric range, while the latter can achieve 127km pure electric range. Moreover, the manufacturer claims both battery capacities support DC fast charging and can charge from 30% to 80% within 17.5 minutes.
Regarding equipment, BYD Ti7 will come standard with a 15.6-inch central control screen head unit, 10.25-inch fully digital instrument cluster, 26-inch color Head-Up Display (HUD), electric seats with heating and air conditioning ventilation, active sound system composed of 16 speakers, small refrigerator integrated in the front center armrest box, etc. These features have almost become standard equipment in the current domestic high-end new energy vehicle market.


It should be noted that the domestic original model "Fang Cheng Bao Titanium 7" of BYD Ti7, besides the PHEV hybrid version, also launched a pure electric version. It has single motor and dual motor configurations, paired with 92 or 105.7kWh batteries, with ranges reaching 675 and 755 kilometers respectively. However, currently only the PHEV hybrid version Ti7 is confirmed to be exported to international markets, and there is no official information regarding the export of the pure electric version for now.

In May, China's automotive market overall presented a gentle recovery trend, with domestic brands still being the sales backbone of the market. Recently, BYD, Geely, Chery, Changan, and Great Wall, the top 5 domestic automakers, successively released their monthly performance reports. From the data, these five companies show a general characteristic of "stable total growth, divergence between domestic and international markets, and accelerated new energy penetration". Overseas exports and new energy vehicles have become the most core growth engines; export business has evolved from a "bonus item" to the "core foundation" for some companies. BYD's "dominant leader" status is further consolidated, Chery achieved high growth via exports, Geely's new energy penetration rate broke 56%, Changan focused steadily on balanced development, while Great Wall appeared slightly under pressure during structural transformation.
BYD: Export Hits New High Becomes Biggest HighlightIn May, BYD stood firmly at the top of domestic brands with a monthly sales volume of 383,500 vehicles, maintaining positive growth both year-on-year and month-over-month under a large base. Its two main brands, Dynasty and Ocean, sold a combined 330,200 vehicles, contributing 86.1% of total sales; Fangchengbao's monthly sales broke 30,000 units to reach 30,200, a year-on-year increase of 139.7%, setting a new high for the year; Denza sold 16,300 vehicles, and Yangwang delivered 286 vehicles. From a model perspective, BYD had eight models in May with monthly sales exceeding 20,000 vehicles. The Song Family and Yuan Family both broke 50,000 units, selling 51,370 and 56,691 vehicles respectively. The Sea Lion Family followed closely with 42,615 vehicles, and Seagull sales were also close to 40,000 vehicles.

BYD's biggest highlight in May was exports. Overseas new energy vehicle sales reached 160,600 units, an 80.4% year-on-year increase, accounting for about 42%. The sharp expansion of export scale effectively countered the phased weakness in domestic demand. Cumulative exports from January to May exceeded 620,000 vehicles. High export growth mainly benefited from continued ramping up of overseas factory capacity, improved ocean shipping capacity, and accelerated channel network expansion. In the domestic market, BYD promoted Megawatt Super Charging and intelligent strategies simultaneously—Megawatt charging achieved about 90% charge in 9 minutes; 20,000 super charging stations are planned to be built by 2026; all series models are available with Sky Eye B intelligent driving solutions and city navigation safety fallback plans, accelerating the popularization of high-level intelligent driving. As Gen 2 Blade Battery capacity gradually releases, the company's orders are expected to continue rising.
Chery: Sales Growth Leads the Top 5Chery Group's total sales volume in May was 247,800 vehicles, a significant year-on-year increase of 20.5%, ranking first in growth speed among the top 5. Exports remained its most core growth engine—May exports reached 181,900 vehicles, an 80.5% year-on-year increase, accounting for 73.4% of total sales that month, continuously breaking the single-month export record for Chinese brands for three months. In terms of new energy, Chery New Energy sold 100,300 vehicles, a 58.8% year-on-year increase. April and May consecutively saw monthly new energy sales breaking 100,000 vehicles.

The strong performance in exports benefited from Chery's long-term deep cultivation of overseas channel advantages and localized operation capabilities. While overseas orders continued to rise, high export growth formed a sharp contrast with domestic sales—Chery's domestic sales in May were only 60,000 vehicles, accounting for one-quarter of total sales. From cumulative data, Chery Group accumulated 1.101 million sales from January to May, but against the annual goal of 3.2 million vehicles, monthly averages need to reach about 420,000 vehicles later, and pressure remains significant.
Geely: New Energy Penetration Rate Breaks 56%Geely Auto's total sales volume in May was 237,600 vehicles, a 1% year-on-year increase, achieving month-over-month double growth for three consecutive months. In terms of structure, Geely's "New Four Transformations" transformation showed significant results: new energy vehicle sales reached 133,400 units, accounting for 56% of total sales, with new energy share exceeding 50% for four consecutive months.

From sub-brands, performance was significantly divergent. Zeekr brand sales in May reached 34,400 vehicles, a 82% year-on-year increase; Zeekr 9 Series and 8 Series models combined sales approached 50% of total sales, showing bright performance in the high-end market; Galaxy brand sales were 81,700 vehicles; Geely brand sales were 182,500 vehicles, among which China Star Series sales reached 100,800 vehicles; Lynk & Co brand sales were 20,700 vehicles, with new energy vehicle sales share rising to 71%.
In terms of exports, Geely's overseas vehicle exports in May reached 85,100 vehicles, a explosive 184% year-on-year increase, setting a brand single-month export record high. Among exported products, new energy vehicles reached 40,800 units, accounting for nearly half; hybrid and pure electric products have successively landed in Southeast Asia, Middle East, Latin America, and other markets, highlighting the results of global strategy implementation.
Changan: Multi-brand Matrix Balanced EffortChangan Auto's delivery volume in May was 209,100 vehicles, among which new energy deliveries were 92,400 vehicles, a 5.8% year-on-year increase, with new energy share about 44%. In terms of exports, overseas deliveries reached 70,700 vehicles, a 38% year-on-year increase, becoming another major growth highlight for Changan in May.
In the sub-brand matrix, Changan Qiyuan delivered 34,500 vehicles in May; All-New Q05 delivered 15,800 units, with orders breaking 3,000 units within three days of listing in Thailand; Deepal sales in May were 33,200 vehicles, a 30% year-on-year increase; January to May overseas cumulative sales were 28,700 vehicles, a significant 167% year-on-year increase; Avatr delivered 7,336 vehicles in May; Changan Auto (Gravity) delivered nearly 49,000 vehicles in May.

Changan Auto's balanced layout was fully reflected in May: the fuel car base remained stable, new energy brands Deepal and Qiyuan accelerated volume growth, high-end brand Avatr continued to break through in technical cooperation, and overseas markets simultaneously achieved breakthrough growth. The pattern of five brands working together, driven by both new energy and exports, is initially taking shape.
Great Wall: Overseas Sales Growth Year-on-Year 46.75%Great Wall Motor's sales in May were 100,400 vehicles, slightly down compared to last May's 102,200 vehicles, making it the only company among the top 5 to show a year-on-year negative growth. From sub-brands, Haval brand sales in May were 55,500 vehicles, remaining Great Wall's most important sales pillar; Tank brand sales were 17,100 vehicles; both Haval and Tank brand sales showed year-on-year declines; Wey brand sold 8,119 vehicles, a 31.78% year-on-year increase, achieving growth against the trend; Ora brand performance was most stunning, with sales of 6,018 vehicles, a significant 206.88% year-on-year increase. In terms of new energy, Great Wall sold 30,400 new energy vehicles in May, with new energy vehicle transformation gradually accelerating.

The overseas market became Great Wall's biggest highlight in May, with overseas sales growing 46.75% year-on-year. Against the background of pressure on the domestic market, strong growth in overseas business effectively made up for the decline in the domestic market. Great Wall Motor's current core contradiction lies in: Haval and Tank, the two traditional main-selling brands, face weak growth, while Wey and Ora brands, although growing notably, have relatively small volume and are not yet enough to support overall growth. How to complete the "relay" between old and new brands is the key issue Great Wall must solve subsequently.
Final ThoughtsFrom May data, the growth pattern of the top 5 domestic brands has clearly diverged, but there are three common trends worth noting: First, exports have become a key engine for domestic brands to seek stability and growth. Second, new energy transformation is still accelerating, but paths differ among enterprises. Third, technological innovation continues to deepen brand moats. Looking ahead to the second half of the year, competition in the automotive industry will continue to upgrade around these three trends. Although everyone has a common direction, these three trends are all competing for the entire enterprise's industrial chain strength, and the strong will remain strong, which has almost become an inevitable outcome.

On June 13, the 2026 Chongqing Auto Show officially kicked off. Changan Mazda made a strong appearance at the Hall N8 booth with the theme "Still Mazda", showcasing classic legendary sports car MX-5, global strategic new energy model MAZDA EZ-6, MAZDA EZ-60, and multiple new EZ-60 Mazda Edition models launched in April in one go, concentrating on displaying the rich results of the brand's new energy transformation, while launching multiple user co-creation activities, and simultaneously rolling out sincere 618 Mid-Year Car Buying Benefits, sincerely repaying the vast number of consumers.

Outstanding Global Quality and Strength, Establishing Industry Value Benchmark for New Energy


The EZ-6 and EZ-60 new energy models appearing this time were strictly built following global standards from the R&D phase, with comprehensive strength leading the industry. In terms of design, MAZDA EZ-6 won the 2026 World Car Design Award, and was also the first new energy model in China to win this award; MAZDA EZ-60 became the only SUV model globally to sweep 8 world top design awards, and its design strength is widely recognized internationally.
In terms of safety performance, both models were built according to China-Europe Dual 5-Star safety standards. Among them, EZ-6 won 5 international authoritative safety certifications such as C-NCAP, E-NCAP; EZ-60 battery safety standards align in advance with domestic new national standards and European standards. Changan Mazda also solemnly promised to all new energy vehicle owners: Lifetime coverage for battery spontaneous combustion, no limit on mileage, no limit on vehicle transfer owners, safeguarding travel safety.

In the core driving and control domain, EZ-60 strength is equally eye-catching, winning the Chinese New Energy Vehicle Rally Championship Circuit SUV Group Champion and Rally Overall Runner-up. At the auto show, Ji Hao, who is simultaneously a Changan Mazda owner and a race champion, shared his participation experience on site. He drove the unmodified original factory pure electric EZ-60, competing in a high-intensity schedule lasting 6 days and covering a total of 910 km, standing out from 27 brands and 100 competing vehicles among the competition of extended-range and plug-in hybrid models. The stable quality of the vehicle and Mazda's signature "Human-Machine Integration" tuning expertise fully verified the hardcore performance of EZ-60 original factory production cars.
With solid product quality, Changan Mazda has successfully obtained whole vehicle certifications from the EU, UK, and Australia three major overseas markets, and is the first domestic joint-venture new energy car company to collect these three certifications. At the end of May, over 80 overseas dealers from Europe, Australia, and Thailand visited the Changan Mazda Nanjing Plant specially, giving high affirmation to the brand's production process and quality control system. Currently, EZ-6 and EZ-60 overseas pre-sales and sales performance are climbing steadily, and in the domestic market, EZ-60 has sat firmly on the sales champion throne of joint-venture new energy mid-size SUV for 7 consecutive months.

Wu Xuxi, Executive Vice President of Changan Mazda Automobile Sales Branch, stated that nowadays Changan Mazda has become the global new energy vehicle design, R&D, manufacturing and export core base, and the brand guarantees that every consumer purchasing a Mazda new energy model can own a truly high-quality Global Car.
Persist in User First, Multi-dimensional Activities to Build a Brand-User Value Community
Changan Mazda, boasting 5 million loyal users in China, has always practiced User+ Development Thinking, continuously building a full dimension, full lifecycle user ecosystem, allowing the brand and owners to connect deeply and co-create value. Owners and Mazda fans participating in various brand activities also have the opportunity to be invited to attend the 2026 Fan Festival.
The Wish Journey Activity launched at the beginning of the year, adhering to the concept of User Wishes and Brand Support, shortens the distance between the brand and users, leaving countless warm emotional stories. The 11th edition Owner Story Collection gathers many positive energy owners: there are public welfare enthusiasts persisting in donating to poor primary schools for seven years, leaders organizing car clubs to care for special children for four consecutive years, and couples who met through cars and accompanied each other, with one true story constructing the brand's warm spiritual core.

At the same time, Joy Mazda Creator and Citizen Ambassador two plans provide owners with platforms to share, communicate, and co-create. A large number of owners proactively share their daily car usage, conveying product value through real reputation. Post-00s EZ-60 owner Sun Jingyi, as the Joy Mazda Creator representative, shared on site, she stated that in the process of sharing car usage life, she received enthusiastic help from car friends and staff, and also welcomed more Mazda owners to join in.

The Green Seedling Program Season 2 launched in May continues to enter top universities across the country, showcasing the brand's technical achievements in design, driving control, safety, and intelligent fields to young students. The EZ-60 National University Modification Design Competition conducted synchronously, not only has the opportunity for excellent creativity to land as reality, but also opens summer internship positions for students, deepening industry-academia integration.
On the road of public welfare, Changan Mazda has always walked hand in hand with users. From 2015 to present, the brand has donated and built 12 Hope Primary Schools in Yunnan, with cumulative investment over 10 million yuan, benefiting over 10,000 teachers and students. This June, the brand launched the Goodness Per Kilometer Charity Action again, converting users' daily travel into a charity fund, all used to improve Hope Primary School operating conditions, letting love continue to be transmitted with the wheels.
618 Mid-Year Mega Sale Officially Opens, Multiple Car Buying Benefits Full of Sincerity
Taking advantage of the Chongqing Auto Show opportunity, Changan Mazda launched "Ride Enjoy Summer Style, Joy Enjoy 618 Big Promotion", the activity continues until June 30. Buying cars during the activity可享受 high comprehensive subsidy, boutique gift pack and flexible financial plan, at the same time can also receive exclusive car use rights. Visiting the store for a test drive of new energy models, can also receive one exquisite souvenir gift.

This auto show will continue until June 21, welcoming citizens and car fans to visit the Changan Mazda booth at Hall N8 of Chongqing International Expo Center to experience the unique charm of the full range of global models up close. In the future, Changan Mazda will continue to adhere to century-old brand genes, polish products with global standards, connect users with sincere service, letting more people feel the pure driving pleasure of "Human-Machine Integration".

From a loss of 326 million baht in the previous quarter to a windfall of 645 million baht in a single quarter, the global natural rubber giant, Thai Shidong Rubber, staged a stunning turnaround in just one quarter.
Recently, Shidong Rubber released its Q1 2026 financial report: net profit attributable to the parent company reached 645.4 million baht (approximately 130 million RMB), successfully turning losses into profits; EBITDA skyrocketed 307.4% quarter-over-quarter to 2.3693 billion baht.

Turnaround Strategy One: Production Zone Restrictions, Surge in Tire Raw Material Rubber Prices
The primary driver of Shidong's performance turnaround was the strong recovery of the natural rubber business, triggered by shortages in core tire raw materials.
Previously, rubber prices were plagued by speculative disturbances. However, Shidong CEO Veerasith pointed out that rubber prices in the first quarter had "shifted from speculative to real," returning to industry fundamentals. He emphasized: "The total supply of natural rubber from several major producing countries has not increased significantly, especially in Thailand and Indonesia, where production restrictions remain."
For downstream tire companies, this means the hard constraint of tight core raw material supply remains unsolved. Data confirms this trend: In the first quarter, the average price of TSR20 rubber (commonly used for tires) on the SICOM market reached 191.5 US cents/kg, a 10.6% surge quarter-over-quarter. Riding this wave, Shidong sold 341,800 tons of rubber, and the gross profit margin of this business jumped from 5.7% to 8.7%, becoming the most profitable cash cow.

Turnaround Strategy Two: Recovery of Glove Production Capacity, Icing on the Cake
Another engine is the comprehensive recovery of the medical glove business. Heavy flooding severely damaged production lines at the end of last year, but with operations restored, glove sales in the first quarter reached 9.159 billion pieces, a 4.6% increase quarter-over-quarter; capacity utilization rose significantly from 78.2% to 84.2%, directly converting into profit increments. Additionally, the gradual recognition of insurance claim proceeds from flooding further bolstered the current performance.

Conclusion: Cost Pressures for Tire Manufacturers Continue to Accumulate
From huge losses to windfall profits, Shidong's turnaround is a resonance of improved supply and demand and capacity recovery. However, for downstream tire manufacturers, this is by no means a relaxed signal. The persistent supply restrictions in the main production areas of Thailand and India suggest that the bottom support for tire raw materials remains strong. Against the backdrop of rubber prices returning to fundamentals and supply difficult to increase, the huge profits of the rubber giant may well herald the beginning of a new round of cost battle in the tire industry chain.

In May, China's automotive market overall presented a gentle recovery trend, with domestic brands still being the sales backbone of the market. Recently, BYD, Geely, Chery, Changan, and Great Wall, the top 5 domestic automakers, successively released their monthly performance reports. From the data, these five companies show a general characteristic of "stable total growth, divergence between domestic and international markets, and accelerated new energy penetration". Overseas exports and new energy vehicles have become the most core growth engines; export business has evolved from a "bonus item" to the "core foundation" for some companies. BYD's "dominant leader" status is further consolidated, Chery achieved high growth via exports, Geely's new energy penetration rate broke 56%, Changan focused steadily on balanced development, while Great Wall appeared slightly under pressure during structural transformation.
BYD: Export Hits New High Becomes Biggest HighlightIn May, BYD stood firmly at the top of domestic brands with a monthly sales volume of 383,500 vehicles, maintaining positive growth both year-on-year and month-over-month under a large base. Its two main brands, Dynasty and Ocean, sold a combined 330,200 vehicles, contributing 86.1% of total sales; Fangchengbao's monthly sales broke 30,000 units to reach 30,200, a year-on-year increase of 139.7%, setting a new high for the year; Denza sold 16,300 vehicles, and Yangwang delivered 286 vehicles. From a model perspective, BYD had eight models in May with monthly sales exceeding 20,000 vehicles. The Song Family and Yuan Family both broke 50,000 units, selling 51,370 and 56,691 vehicles respectively. The Sea Lion Family followed closely with 42,615 vehicles, and Seagull sales were also close to 40,000 vehicles.

BYD's biggest highlight in May was exports. Overseas new energy vehicle sales reached 160,600 units, an 80.4% year-on-year increase, accounting for about 42%. The sharp expansion of export scale effectively countered the phased weakness in domestic demand. Cumulative exports from January to May exceeded 620,000 vehicles. High export growth mainly benefited from continued ramping up of overseas factory capacity, improved ocean shipping capacity, and accelerated channel network expansion. In the domestic market, BYD promoted Megawatt Super Charging and intelligent strategies simultaneously—Megawatt charging achieved about 90% charge in 9 minutes; 20,000 super charging stations are planned to be built by 2026; all series models are available with Sky Eye B intelligent driving solutions and city navigation safety fallback plans, accelerating the popularization of high-level intelligent driving. As Gen 2 Blade Battery capacity gradually releases, the company's orders are expected to continue rising.
Chery: Sales Growth Leads the Top 5Chery Group's total sales volume in May was 247,800 vehicles, a significant year-on-year increase of 20.5%, ranking first in growth speed among the top 5. Exports remained its most core growth engine—May exports reached 181,900 vehicles, an 80.5% year-on-year increase, accounting for 73.4% of total sales that month, continuously breaking the single-month export record for Chinese brands for three months. In terms of new energy, Chery New Energy sold 100,300 vehicles, a 58.8% year-on-year increase. April and May consecutively saw monthly new energy sales breaking 100,000 vehicles.

The strong performance in exports benefited from Chery's long-term deep cultivation of overseas channel advantages and localized operation capabilities. While overseas orders continued to rise, high export growth formed a sharp contrast with domestic sales—Chery's domestic sales in May were only 60,000 vehicles, accounting for one-quarter of total sales. From cumulative data, Chery Group accumulated 1.101 million sales from January to May, but against the annual goal of 3.2 million vehicles, monthly averages need to reach about 420,000 vehicles later, and pressure remains significant.
Geely: New Energy Penetration Rate Breaks 56%Geely Auto's total sales volume in May was 237,600 vehicles, a 1% year-on-year increase, achieving month-over-month double growth for three consecutive months. In terms of structure, Geely's "New Four Transformations" transformation showed significant results: new energy vehicle sales reached 133,400 units, accounting for 56% of total sales, with new energy share exceeding 50% for four consecutive months.

From sub-brands, performance was significantly divergent. Zeekr brand sales in May reached 34,400 vehicles, a 82% year-on-year increase; Zeekr 9 Series and 8 Series models combined sales approached 50% of total sales, showing bright performance in the high-end market; Galaxy brand sales were 81,700 vehicles; Geely brand sales were 182,500 vehicles, among which China Star Series sales reached 100,800 vehicles; Lynk & Co brand sales were 20,700 vehicles, with new energy vehicle sales share rising to 71%.
In terms of exports, Geely's overseas vehicle exports in May reached 85,100 vehicles, a explosive 184% year-on-year increase, setting a brand single-month export record high. Among exported products, new energy vehicles reached 40,800 units, accounting for nearly half; hybrid and pure electric products have successively landed in Southeast Asia, Middle East, Latin America, and other markets, highlighting the results of global strategy implementation.
Changan: Multi-brand Matrix Balanced EffortChangan Auto's delivery volume in May was 209,100 vehicles, among which new energy deliveries were 92,400 vehicles, a 5.8% year-on-year increase, with new energy share about 44%. In terms of exports, overseas deliveries reached 70,700 vehicles, a 38% year-on-year increase, becoming another major growth highlight for Changan in May.
In the sub-brand matrix, Changan Qiyuan delivered 34,500 vehicles in May; All-New Q05 delivered 15,800 units, with orders breaking 3,000 units within three days of listing in Thailand; Deepal sales in May were 33,200 vehicles, a 30% year-on-year increase; January to May overseas cumulative sales were 28,700 vehicles, a significant 167% year-on-year increase; Avatr delivered 7,336 vehicles in May; Changan Auto (Gravity) delivered nearly 49,000 vehicles in May.

Changan Auto's balanced layout was fully reflected in May: the fuel car base remained stable, new energy brands Deepal and Qiyuan accelerated volume growth, high-end brand Avatr continued to break through in technical cooperation, and overseas markets simultaneously achieved breakthrough growth. The pattern of five brands working together, driven by both new energy and exports, is initially taking shape.
Great Wall: Overseas Sales Growth Year-on-Year 46.75%Great Wall Motor's sales in May were 100,400 vehicles, slightly down compared to last May's 102,200 vehicles, making it the only company among the top 5 to show a year-on-year negative growth. From sub-brands, Haval brand sales in May were 55,500 vehicles, remaining Great Wall's most important sales pillar; Tank brand sales were 17,100 vehicles; both Haval and Tank brand sales showed year-on-year declines; Wey brand sold 8,119 vehicles, a 31.78% year-on-year increase, achieving growth against the trend; Ora brand performance was most stunning, with sales of 6,018 vehicles, a significant 206.88% year-on-year increase. In terms of new energy, Great Wall sold 30,400 new energy vehicles in May, with new energy vehicle transformation gradually accelerating.

The overseas market became Great Wall's biggest highlight in May, with overseas sales growing 46.75% year-on-year. Against the background of pressure on the domestic market, strong growth in overseas business effectively made up for the decline in the domestic market. Great Wall Motor's current core contradiction lies in: Haval and Tank, the two traditional main-selling brands, face weak growth, while Wey and Ora brands, although growing notably, have relatively small volume and are not yet enough to support overall growth. How to complete the "relay" between old and new brands is the key issue Great Wall must solve subsequently.
Final ThoughtsFrom May data, the growth pattern of the top 5 domestic brands has clearly diverged, but there are three common trends worth noting: First, exports have become a key engine for domestic brands to seek stability and growth. Second, new energy transformation is still accelerating, but paths differ among enterprises. Third, technological innovation continues to deepen brand moats. Looking ahead to the second half of the year, competition in the automotive industry will continue to upgrade around these three trends. Although everyone has a common direction, these three trends are all competing for the entire enterprise's industrial chain strength, and the strong will remain strong, which has almost become an inevitable outcome.

國內新能源汽車市場喺 5 月出現集中漲價
超過 15 間車企調整售價或減少權益,特斯拉 Model Y 長續航版漲 1.8 萬蚊、高性能版漲 2 萬蚊,小米 SU7 全系調高 4000 元,比亞迪提高激光雷達選裝包價格,蔚來部分車型調價並取消免費換電。核心原因係碳酸鋰等電池原材料價格大升,單車電池成本增加 3000-6000 元,加上車規級晶片漲價,智能駕駛車型成本額外增加 3000-7000 元。漲價潮說明行業從價格戰轉向成本傳導,頭部企業憑藉規模仲能消化一啲壓力,但中腰部新勢力日子更緊張。消費者短期會觀望,長期睇新能源滲透率仲喺穩定提升,5 月新能源零售滲透率預計達到 62.5% 左右。
北京車展後新車上市密集
5 月有咗多款新車落地。魏牌 V9X 上市,34.98-38.98 萬蚊,大型豪華插混 SUV,歸元 S 平台首款,純電續航最高 470 公里,綜合續航 1700 公里。小鵬 GX 作為全尺寸旗艦 SUV 推出,填補品牌高端空白。嵐圖泰山 X8、吉利銀河星耀 7 等亦陸續上市,聚焦中高端插混同智能配置。呢啲車集中喺 30 萬以上區間,說明車企喺利潤空間更大嘅高端市場發力。配置方面普遍強化 800V 平台、激光雷達同混動系統,實際用車場景下長續航同補能便利性係主要賣點。
銷量同市場表現
1-5 月乘用車零售整體同比下降,新能源零售亦同比下滑但滲透率繼續創新高。比亞迪 4 月國內銷量超 32 萬輛,繼續領跑。出口保持強勁,中國品牌喺歐洲電動車市場份額首次突破 15%。國內需求偏弱,出口成為重要支撐。自主品牌零售份額接近 70%,傳統車企轉型中吉利、長安表現突出。燃油車以價換量但銷量下滑,庫存高企,說明消費者轉向新能源嘅趨勢冇變,只係節奏受成本同經濟環境影響。
小米純電 SUV 交付同智能硬件成本下移
小米汽車五月交付小米 YU7 純電中大型 SUV。呢部車採用 800V 高壓平台,搭載 101 度電池,CLTC 續航里程 810 公里。智駕系統選用純視覺方案配雙 Orin-X 晶片,算力 508TOPS。交付首月數量 1.2 萬輛。小米透過供應鏈重組降低硬件成本,令同級別智能 SUV 價格降至 22 萬蚊。純視覺智駕方案喺中高端市場進入规模化落地階段。
比亞迪第五代 DM 車型銷量同市場份額變化
五月數據統計,搭載第五代 DM 混動技術嘅秦 L 同海豹 06 單月銷量合計 6 萬輛。呢個系統引擎熱效率 46.06%,百公里虧電油耗 2.9 公升,綜合續航里程 2000 公里。由於核心零部件全產業鏈自產,車企將起售價定喺 10 萬蚊以內。呢個價格策略導致同價位合資品牌燃油車市場份額下滑。五月合資 A 級燃油車市場份額同比下降 12%,燃油向混動轉型嘅速度加快。

特斯拉 FSD 中國數據中心運作同本地化測試
五月中旬,特斯拉完成上海數據中心擴容,自動駕駛系統 FSD 獲得部分城市地圖審核同數據合規准入。五月底,特斯拉喺上海、深圳向用戶推送 V12.5 版本內測。呢個系統採用端到端大模型技術,取消規則代碼。測試數據顯示,系統應對非機動車同複雜路口時,接管率係每百公里 1.2 次。數據合規落地加速咗國內車企端到端智駕模型嘅迭代速度,行業競爭轉向模型訓練效率。

中國車企海外建廠同供應鏈本地化轉型
五月下旬,比亞迪泰國工廠同吉利東南亞製造基地完成二期擴建,兩間工廠年產能均達到 15 萬輛。奇瑞西班牙工廠啟動裝配。面對關稅政策變化,中國車企五月調整出海策略,由整車出口轉型為全產業鏈本地化。數據顯示,五月中國汽車海外工廠本土化零部件採購率提升 15 個百分點。透過資本同技術輸出應對貿易壁壘,重塑咗全球汽車供應鏈,海外工廠利潤占比成為衡量車企經營狀況嘅指標。

傳統 4S 店渠道轉型同新能源網點擴張
五月乘用車市場數據顯示,新能源汽車滲透率三個月穩定喺 53% 以上。受此影響,傳統燃油車 4S 店出現閉店現象,五月全國退網燃油車門店數量 180 間。同時,車企將商超直營店向綜合交付中心轉化。本月新增新能源汽車服務網點中,集銷售、交付、售後于一体嘅綜合中心占比 70%。渠道結構變化表明,新能源汽車完成市場教育,銷售網絡佈局從流量導入階段進入服務效率競爭階段。


港交所網站掛出一咗一份熟悉嘅招股書。
5 月 28 日,繼去年 10 月首次遞表失效後,智能駕駛解決方案提供商蘇州天瞳威視電子科技股份有限公司(天瞳威視)再次向港股主板發起重衝,由匯豐及華泰國際聯席保薦。

喺智能駕駛賽道從「講故事」轉向「拼量產」嘅 2026 年,天瞳威視嘅二次遞表唔單止係一次資本試探,更係一場關於中國智駕供應商生存現狀嘅集中檢閱。
呢間被認為係「算力效率派」代表嘅公司,一邊連住從采埃孚到上汽、北汽嘅豪華產業資本陣營,一邊卻面臨住現金流緊繃、海外明顯回落嘅現實困境。喺呢場 IPO 嘅博弈中,光鮮同陣痛並存。
01
邊個係「天瞳威視」?
天瞳威視嘅創辦人王曦係一位典型嘅「回國」技術派。佢畢業於北京航空航天大學,後喺英國雷丁大學攻讀計算機科學博士學位。
喺決定創業之前,王曦曾經喺汽車零部件供應商天合汽車(TRW)及采埃孚擔任算法工程師同技術負責人,深度參與咗早期 ADAS 系統嘅開發。
2016 年,王曦捕捉到國內汽車智能化嘅風口,回國喺蘇州創立咗天瞳威視,定位係「以軟件算法驅動智能駕駛」嘅本土解決方案提供商。
公司嘅名字「天瞳」寓意「天之眼」,意在打造車輛感知萬物嘅視覺中樞。佢從最初嘅視覺感知算法起步,逐步擴展至行泊一體域控制器、L4 級自動駕駛系統等軟硬件結合嘅整體方案。

天瞳威視融資情況。資料來源:企查查
成立後不久,天瞳威視就獲得德聯資本、盛世投資嘅天使輪融資。此後十年時間,天瞳威視累計完成咗超過 10 輪融資,融資總額近 10 億元。
從招股書披露嘅股權結構嚟睇,天瞳威視構建咗深度綁定嘅「產業 + 資本」生態圈。
一方面,產業夥伴站台,全球汽車零部件巨頭采埃孚唔單止係其 C 輪領投方,亦係其戰略合作夥伴,持有天瞳威視 6.93% 嘅股份,位列第四大股東;國內方面,上汽集團通過上汽北美產投持股,北汽集團通過北汽產投佈局其中,地平線同商湯科技亦係戰略投資者。
另一方面,地方國資護航,唐山機器人基金、吳中金控等國資背景基金喺 D 輪及 D+ 輪入場,提供咗約 5.23 億元嘅資金支持。

截至最後實際可行日期股權架構
截至目前,王曦透過直接持股同員工持股平台合共控制公司約 40.84% 嘅權益,依然保持住對公司嘅控制權。
02
「兩條腿」行路
天瞳威視喺業務佈局上採取咗「雙軌並行」嘅策略。

喺 L2-L2+ 級輔助駕駛領域,天瞳威視嘅選擇非常務實。佢並冇盲目追逐算力堆疊嘅「軍備競賽」,而係走咗一條高性價比路線。
作為典型嘅視覺派智駕供應商,佢喺 L2 量產方案上以視覺感知為主,融合毫米波雷達同超聲波雷達,能夠喺較低算力平台上實現高級功能。例如,基於地平線 J6B 芯片(約 20TOPS)嘅方案即可支持行泊一體、高速 NOA。
呢種打法擊中咗 10 萬 -20 萬級主流車款對成本敏感嘅痛點。根據灼識諮詢嘅數據,按 2024 年裝機量計,天瞳威視係中國第二大同時提供行車同泊車解決方案嘅以軟件為核心嘅 L2-L2+ 級方案提供商,市場份額為 14.3%。

2024 年中國具備行泊一體能力嘅以軟件為核心供應商格局
截至最後實際可行日期,天瞳威視獲得 23 個汽車品牌嘅 198 款車款嘅 L2-L2+ 級解決方案定點函,並實現 6 個汽車品牌嘅 105 款車款嘅量產;獲得定點函嘅 198 款車款中有 87 款覆蓋海外市場,其中 59 款已實現量產。
但值得注意嘅係,L2-L2+ 市場正在經歷劇烈嘅「紅海化」。
一方面,經緯恆潤、福瑞泰克等本土 Tier1 正在加速追趕;另一方面,部分頭部車廠開始將低階智駕方案從外購轉為內部集成。
天瞳威視能否維持佢喺「性價比方案」領域嘅領先地位,取決於佢能否持續保持算法對低算力平台嘅優化能力,而這需要喺研發投入上持續加碼。

喺高級 L4 級自動駕駛領域,天瞳威視更多扮演「先鋒」角色。這亦係佢近兩年增長最快嘅板塊。
早在 2019 年,佢就參與咗上海洋山港嘅 5G 智能重卡項目。目前佢嘅 L4 方案覆蓋 Robobus、Robotaxi 同 Robotruck。其中,Robobus 係佢最具代表性嘅產品線,已喺蘇州、天津等城市嘅公開道路投入常態化試營運。
2025 年,天瞳威視從 L4 級解決方案產生收入 3.75 億元,佔公司總收入嘅 68% 以上,大部分收入來自 L4 級軟件解決方案。
然而,硬幣嘅另一面係商業化嘅曲折。雖然 L4 業務營收暴增,但佢嘅交付形態目前以「軟硬件一體解決方案」為主,呢種模式本質上接近「項目制交付」或「小規模車隊部署」,與 L2 業務中「純軟件授權 + 白盒交付」嘅高毛利、大規模複製邏輯存在顯著差異。
呢就直接導致 L4 業務毛利率嘅大幅波動:喺部分自研硬件佔比较高嘅項目中,毛利率一度低至 15%。

截至遞表日,公司雖手握超 10 億元嘅 L4 意向訂單,涵蓋 2500 架車,但呢啲訂單預計要喺未來三至五年內先會陸續交付,短期內對現金流嘅改善作用有限。
此外,天瞳威視仲有部分應收來自工程服務,主要涉及道路測試、數據收集支援及數據標註服務以及公司嘅專有工具鏈。
03
財務嘅雙面鏡
招股書嘅財務部分,展現咗智駕行業最真實嘅「B 面」:規模同虧損嘅極限拉扯,同埋賬面現金同營運消耗之間嘅緊張博弈。

營收高增長,但結構劇烈波動。
財務數據顯示,公司嘅營收呈現爆發式增長,從 2022 年嘅 1.72 億元增長至 2024 年嘅 4.83 億元,複合年增長率高達 67.7%。2025 年全年營收進一步增長至 5.5 億元。
但收入結構嘅變化明顯。2023 年,公司依賴 L2-L2+ 業務,佔比 90.2%;去到 2024 年,L4 業務佔比升至 50.2%;2025 年,L4 業務佔比進一步拉高至 68%。呢種「斷崖式」嘅結構切換,雖然證明佢 L4 技術搵到咗落地場景,但亦令市場質疑佢 L2 業務係咪已觸及天花板。
毛利率同純利潤嘅背離,呢係天瞳威視面臨嘅最大挑戰。
從毛利睇,整體毛利率喺 30% 左右徘徊,喺呢個技術密集型嘅智駕行業屬於中等水平。但細拆睇嚟,L2-L2+ 業務嘅毛利率通常能維持喺 40% 以上,純軟件授權模式,而 L4 業務嘅毛利率則因「軟硬件一體」交付中硬件佔比提高而被顯著拉低。
從純利潤睇,雖然表面虧損額較大,2024 年虧損 4.63 億、2025 年虧損約 2 億,呢度包含大量因優先股公平值變動帶來嘅「紙面虧損」。剔除呢個因素後嘅經調整純利潤更能反映公司嘅真實經營狀況:2024 年已收窄至 -438 萬元,但 2025 年並未如市場預期實現轉正,而係錄得約 -1086 萬元,虧損較 2024 年有所擴大。
呢個背後有一個不可回避嘅關鍵前提:調整後嘅「減虧」乃至「接近盈虧平衡」,係喺公司持續壓縮研發投入嘅基礎上實現嘅,研發費用從 2024 年嘅 1.17 億元降至 2025 年嘅 9231 萬元,研發費用率從 2024 年嘅 24.3% 進一步降至 16.8%,而 2022 年呢個數字曾高達 108.7%。對於一家科技公司嚟講,研發強度嘅「退坡」是否會影響未來嘅技術護城河,係一個潛在風險點。
現金流持續告急,最令人擔憂嘅信號。
根據最新招股書,截至 2025 年 12 月 31 日,公司賬上嘅現金及現金等价物為 2.35 億元,較 2025 年 6 月 30 日嘅 3.74 億元淨減少 1.39 億元,現金消耗速度較快。

更值得警惕嘅係經營現金流由正轉負且缺口持續擴大嘅趨勢。2023 年,公司經營活動現金流淨額為正向流入 1.15 億元,但 2024 年迅速轉為淨流出 1.89 億元,2025 年進一步惡化至淨流出 2.93 億元。
與此同時,應收賬款周轉急劇惡化。公司嘅貿易應收款項從 2023 年嘅 0.89 億元升至 2025 年嘅 5.48 億元,三年增長超過五倍,而同期營收增幅僅約 2.7 倍。
更令人擔憂嘅係應收款項周轉天數從 2023 年嘅 191 天同 2024 年嘅 166 天,到 2025 年驟升至 300 天,意味著公司從完成交付到收回款項平均需要接近一年時間。呢相當於變相為客戶提供長期無息墊資,喺資金本就緊張嘅情況下進一步加劇咗流動性壓力。

此外,雖然天瞳威視係首家出海嘅中國智駕軟件供應商,但 2025 年佢嘅海外業務遭遇咗明顯回落。2023 年天瞳威視海外收入為 1.27 億元,佔總營收比重達到 62.2%;到 2025 年海外收入降至 1100 萬元,佔比僅 2.0%。
喺而家全球地緣政治複雜、部分國家對智能汽車數據監管趨嚴嘅背景下,為佢嘅全球化故事增添咗一絲不確定性。
04
結語
天瞳威視嘅二次闖關,係智能駕駛行業進入「淘汰賽」階段嘅一個縮影。
從好嘅方面睇,佢踩準咗 L2 性價比同 L4 場景化落地嘅雙重節奏,且經調整純利潤喺特定口徑下已接近盈虧平衡,呢啲都畀投資者提供咗「有亮點可講」嘅故事線。
但從風險嘅角度睇,情況遠比首次遞表時更為嚴峻。業務重心嘅急速漂移、L4 業務商業化初期嘅盈利磨難、研發投入嘅被動收縮,呢啲此前就已存在嘅問題並未緩解。

天瞳威視 L4 級智能巴士
而真正令此次 IPO 帶「求生」色彩嘅,係現金流數據嘅實質性惡化:2.35 億元嘅賬面現金,面對每年近 3 億元嘅经营性現金淨流出,安全邊際已不足一年。疊加 300 天嘅應收賬款周轉天數,意味著公司每交付一筆訂單,都要墊付近一年嘅資金成本。
換言之,天瞳威視正處喺一個危險嘅財務窗口期:賬上嘅錢僅夠維持唔足一年嘅正常運作,而 L4 業務嘅大規模交付同回款卻需要更長時間。喺呢個智駕資本熱潮退去、一級市場融資邊際收緊嘅時刻,公司已冇太多等待嘅餘地。
首次遞表失效後僅隔半年便再次衝擊港股,對天瞳威視而言,與其話係戰略選擇,唔如話係現金倒逼下嘅必然之舉。

Recently, the team from YaoQian International Trade (Henan) Co., Ltd., a subsidiary of the Malaysia YaoQian Group, accompanied Thai clients to inspect its strategic solid tire production base. Behind the high acclaim given to the automated production lines and rigorous quality control by the visitors lies the company's unique strategic path: bypassing the saturated local market, leveraging Central Plains manufacturing, and targeting the global special tire market.

New Factory Welcomes Guests: Thai Clients Praise "Made in China"
As a new force that just opened its doors in Jiaozuo this July, YaoQian International welcomed a successful start. In the production workshop, Thai clients closely observed the entire process from raw material inspection to finished product output, gaining a direct understanding of core performance of solid tires such as high load-bearing capacity, wear resistance, and maintenance-free operation. This inspection deepened mutual trust between both parties and laid the foundation for long-term cooperation. YaoQian International stated it would continue to leverage its professional advantages to help high-quality "Made in China" products go global.

Foreign Investment Move: 37-Year Industry Giant Enters, Focusing on Special Tires
The confidence to welcome guests stems from the YaoQian Group's deep industry accumulation. On July 17, YaoQian International with a registered capital of 10 million US dollars officially opened in Shanyang District, Jiaozuo, becoming a key foreign investment project attracted by the district in 2025. The parent company, Malaysia YaoQian Group, has been deeply engaged in tire manufacturing for 37 years, with business covering more than 110 countries, having cooperated with engineering machinery giants such as XCMG, Sany, and Caterpillar for a long time. Industry speculation suggests that YaoQian's tire factory in Jiaozuo will most likely focus on its advantageous areas - mining and special tire production. Although Jiaozuo already has special tire giants such as Aeolus Tires, YaoQian's entry will bring new competition and cooperation, but its true ambition does not lie here.

Breaking the Pattern with Differentiation: No Red Ocean Battle, Building an Export "Trade Hub"
Facing fierce price wars domestically, YaoQian (Henan) has a clear differentiation positioning: to be a "production capacity pivot" and a "trade hub". The company clearly stated it will rely on the advantages of China's manufacturing cluster, integrate heavy equipment manufacturing resources in Jiaozuo and surrounding areas, and establish an international supply chain system. Its strategic focus is to radiate globally centered on the Central Plains, focusing on developing emerging markets such as Russia, Central Asia, and Africa, and building a trade network covering the "Belt and Road Initiative".
Under this logic, YaoQian (Henan) focuses on the cost and efficiency advantages of Made in China, dedicated to becoming a multinational trade platform connecting Chinese intelligent manufacturing with global resource development, rather than focusing mainly on the domestic market. In the future, the group will also introduce patented technologies, integrate global marketing networks, and continuously expand the high-end markets in Europe and America.
Industry analysis believes that through the new path of "Overseas Demand + Chinese Production Capacity + Global Trade Network", YaoQian Group not only injected foreign trade resources into Jiaozuo but also provided a highly valuable sample for observing new strategies of foreign investment in China.

比亞迪正式發布 2026 年 5 月產銷快報,全品牌新能源汽車單月銷量 383453 輛,同比微增 0.26%,時隔十個月實現單月銷量同比轉正;其中乘用車交付 376990 輛,環比大漲 19.4%,一掃前期車型換代陣痛,呈現國內基本盤穩固、海外銷量狂飆、高端品牌全線放量的全新格局,在國內新能源內捲加劇、特斯拉 FSD 入華、自主新品密集上市的市場環境中,走出獨有的結構性增長路線。

王朝 + 海洋兩大主力品牌 5 月合計售出 330215 輛,佔據集團總銷量超八成,仍是比亞迪銷量壓艙石,全系列共 8 款車型單月銷量突破 2 萬台,產品從 5 萬入門代步到 20 萬家用 SUV 實現全覆蓋。

王朝網內部,元家族 56691 輛、宋家族 51370 輛。雙雙跨過五萬門檻,成為品牌兩大銷量支柱,兼顧家用代步與城鄉出行需求;秦家族緊隨其後交出 28360 台穩定表現,漢、唐系列月銷維持六千級體量,深耕中大型家用轎車、SUV 細分市場;全新車型夏處於市場培育期,單月交付 1810 台,後續隨渠道鋪開有望穩步上量。
海洋網增長勢頭更為迅猛,全系五款車型跨入兩萬俱樂部:海獅 42615 台、海豹 34117 台、海鷗 39919 台、海豚 22260 台、宋 PLUS 27755 台。其中海鷗憑藉 6-8 萬親民定價穩居入門代步銷冠,海獅作為全新走量車型上市即站穩四萬量級,補齊海洋網中型 SUV 產品空白,完善海洋產品梯隊佈局。從代步小車到緊湊 SUV,兩大主品牌依托 DM-i 混動與純電雙線技術,牢牢鎖住 15 萬以內國內主流家用市場份額。
方程豹同比暴漲 139.7% 品牌向上落地見效騰勢、方程豹、仰望組成的高端矩陣 5 月合計銷售 46489 輛,正式擺脫小眾定位,成為比亞迪品牌溢價與利潤增長新支點,打破自主品牌高端化難破局的行業魔咒。

越野品牌方程豹單月 30186 輛,同比暴漲 139.7%,創下品牌上市以來月度銷量新高,旗下鎦 7 單月 18280 台,豹 5、豹 8 穩定輸出,在 25-40 萬硬派越野細分市場持續擠壓合資、進口車型生存空間。

騰勢 5 月交付 16303 台,MPV 標桿 D9 售出 6721 台,Z9 系列近 6000 台,MPV、中大型轎車雙線發力,站穩豪華新能源賽道;百萬元級超豪華品牌仰望穩步爬坡,當月交付 286 台,同比增幅 105.8%,完成自主品牌天花板產品的市場驗證,形成從十幾萬家用、三四十萬越野、五十萬豪華 MPV 到百萬元級旗艦的全價格帶產品佈局。

5 月比亞迪乘用車和皮卡海外銷量 160177 輛,同比大漲 80.7%,出口佔全系總銷量突破 42%,創下品牌出海歷史新高,成為穩住 5 月整體銷量、實現同比轉正的核心驅動力。
東南亞、歐洲、拉美成為主力增量市場,海鷗、宋 PLUS、元系列持續登頂多國新能源熱銷榜單,SHARK 皮卡連續兩月單月出口突破 4000 台;依托泰國、巴西、匈牙利、烏茲別克斯坦四大海外整車工廠落地投產,本地化生產持續落地,規避關稅同時快速下沉終端渠道。在國內車市存量競爭、價格戰常態化背景下,高速擴容的海外市場有效對沖國內車型換代帶來的銷量波動,正式從補充市場升級為比亞迪核心增長引擎。截至當前,比亞迪新能源汽車全球累計銷量已經突破 1650 萬輛,全球化版圖持續拓寬。
智駕賦能產品迭代 下半年新品蓄力衝量5 月比亞迪智能化落地迎來關鍵節點,天神之眼智駕系統成為車型核心加分項:全品牌搭載高級智駕車型保有量突破 315 萬輛,日均路測數據超 2 億公里;當月比亞迪落地城市領航、智能泊車雙安全兜底服務,成為全球首家實現兩項智駕兜底的車企,政策落地三天後,搭載天神之眼系統車型的城市 NOA 激活率暴漲 50%,智能化體驗升級直接拉動終端到店訂單轉化,為後續車型持續走量築牢產品競爭力,直面 FSD 入華帶來的智駕市場衝擊。
從數據細節來看,2026 年 1-5 月比亞迪累計銷量 1405039 輛,同比下滑 20.32%,核心誘因是全系主力車型集中換代、第二代閃充刀片電池產能爬坡受限。新款閃充電池升級快充與低溫性能,全系換代車型優先換裝新電池,但產線改造拖累產能釋放,熱門車型訂單積壓、交付延後,一定程度壓縮 5 月交付體量。
隨著二季度末二代刀片電池產能持續釋放,疊加騰勢 N8L、方程豹鎦 7 純電版、海獅 05、夏 L 等多款新車陸續登陸市場,業內普遍預判比亞迪 6 月全品牌銷量有望突破 40 萬輛。依托低端走量鎖份額、高端提利潤、海外衝增量、智能化提產品力的四維發展邏輯,在國內新能源淘汰賽加劇的當下,比亞迪全品類佈局優勢持續放大,坐穩國內新能源龍頭,加速向著全球頭部車企穩步邁進。

In May, China's automotive market overall presented a gentle recovery trend, with domestic brands still being the sales backbone of the market. Recently, BYD, Geely, Chery, Changan, and Great Wall, the top 5 domestic automakers, successively released their monthly performance reports. From the data, these five companies show a general characteristic of "stable total growth, divergence between domestic and international markets, and accelerated new energy penetration". Overseas exports and new energy vehicles have become the most core growth engines; export business has evolved from a "bonus item" to the "core foundation" for some companies. BYD's "dominant leader" status is further consolidated, Chery achieved high growth via exports, Geely's new energy penetration rate broke 56%, Changan focused steadily on balanced development, while Great Wall appeared slightly under pressure during structural transformation.
BYD: Export Hits New High Becomes Biggest HighlightIn May, BYD stood firmly at the top of domestic brands with a monthly sales volume of 383,500 vehicles, maintaining positive growth both year-on-year and month-over-month under a large base. Its two main brands, Dynasty and Ocean, sold a combined 330,200 vehicles, contributing 86.1% of total sales; Fangchengbao's monthly sales broke 30,000 units to reach 30,200, a year-on-year increase of 139.7%, setting a new high for the year; Denza sold 16,300 vehicles, and Yangwang delivered 286 vehicles. From a model perspective, BYD had eight models in May with monthly sales exceeding 20,000 vehicles. The Song Family and Yuan Family both broke 50,000 units, selling 51,370 and 56,691 vehicles respectively. The Sea Lion Family followed closely with 42,615 vehicles, and Seagull sales were also close to 40,000 vehicles.

BYD's biggest highlight in May was exports. Overseas new energy vehicle sales reached 160,600 units, an 80.4% year-on-year increase, accounting for about 42%. The sharp expansion of export scale effectively countered the phased weakness in domestic demand. Cumulative exports from January to May exceeded 620,000 vehicles. High export growth mainly benefited from continued ramping up of overseas factory capacity, improved ocean shipping capacity, and accelerated channel network expansion. In the domestic market, BYD promoted Megawatt Super Charging and intelligent strategies simultaneously—Megawatt charging achieved about 90% charge in 9 minutes; 20,000 super charging stations are planned to be built by 2026; all series models are available with Sky Eye B intelligent driving solutions and city navigation safety fallback plans, accelerating the popularization of high-level intelligent driving. As Gen 2 Blade Battery capacity gradually releases, the company's orders are expected to continue rising.
Chery: Sales Growth Leads the Top 5Chery Group's total sales volume in May was 247,800 vehicles, a significant year-on-year increase of 20.5%, ranking first in growth speed among the top 5. Exports remained its most core growth engine—May exports reached 181,900 vehicles, an 80.5% year-on-year increase, accounting for 73.4% of total sales that month, continuously breaking the single-month export record for Chinese brands for three months. In terms of new energy, Chery New Energy sold 100,300 vehicles, a 58.8% year-on-year increase. April and May consecutively saw monthly new energy sales breaking 100,000 vehicles.

The strong performance in exports benefited from Chery's long-term deep cultivation of overseas channel advantages and localized operation capabilities. While overseas orders continued to rise, high export growth formed a sharp contrast with domestic sales—Chery's domestic sales in May were only 60,000 vehicles, accounting for one-quarter of total sales. From cumulative data, Chery Group accumulated 1.101 million sales from January to May, but against the annual goal of 3.2 million vehicles, monthly averages need to reach about 420,000 vehicles later, and pressure remains significant.
Geely: New Energy Penetration Rate Breaks 56%Geely Auto's total sales volume in May was 237,600 vehicles, a 1% year-on-year increase, achieving month-over-month double growth for three consecutive months. In terms of structure, Geely's "New Four Transformations" transformation showed significant results: new energy vehicle sales reached 133,400 units, accounting for 56% of total sales, with new energy share exceeding 50% for four consecutive months.

From sub-brands, performance was significantly divergent. Zeekr brand sales in May reached 34,400 vehicles, a 82% year-on-year increase; Zeekr 9 Series and 8 Series models combined sales approached 50% of total sales, showing bright performance in the high-end market; Galaxy brand sales were 81,700 vehicles; Geely brand sales were 182,500 vehicles, among which China Star Series sales reached 100,800 vehicles; Lynk & Co brand sales were 20,700 vehicles, with new energy vehicle sales share rising to 71%.
In terms of exports, Geely's overseas vehicle exports in May reached 85,100 vehicles, a explosive 184% year-on-year increase, setting a brand single-month export record high. Among exported products, new energy vehicles reached 40,800 units, accounting for nearly half; hybrid and pure electric products have successively landed in Southeast Asia, Middle East, Latin America, and other markets, highlighting the results of global strategy implementation.
Changan: Multi-brand Matrix Balanced EffortChangan Auto's delivery volume in May was 209,100 vehicles, among which new energy deliveries were 92,400 vehicles, a 5.8% year-on-year increase, with new energy share about 44%. In terms of exports, overseas deliveries reached 70,700 vehicles, a 38% year-on-year increase, becoming another major growth highlight for Changan in May.
In the sub-brand matrix, Changan Qiyuan delivered 34,500 vehicles in May; All-New Q05 delivered 15,800 units, with orders breaking 3,000 units within three days of listing in Thailand; Deepal sales in May were 33,200 vehicles, a 30% year-on-year increase; January to May overseas cumulative sales were 28,700 vehicles, a significant 167% year-on-year increase; Avatr delivered 7,336 vehicles in May; Changan Auto (Gravity) delivered nearly 49,000 vehicles in May.

Changan Auto's balanced layout was fully reflected in May: the fuel car base remained stable, new energy brands Deepal and Qiyuan accelerated volume growth, high-end brand Avatr continued to break through in technical cooperation, and overseas markets simultaneously achieved breakthrough growth. The pattern of five brands working together, driven by both new energy and exports, is initially taking shape.
Great Wall: Overseas Sales Growth Year-on-Year 46.75%Great Wall Motor's sales in May were 100,400 vehicles, slightly down compared to last May's 102,200 vehicles, making it the only company among the top 5 to show a year-on-year negative growth. From sub-brands, Haval brand sales in May were 55,500 vehicles, remaining Great Wall's most important sales pillar; Tank brand sales were 17,100 vehicles; both Haval and Tank brand sales showed year-on-year declines; Wey brand sold 8,119 vehicles, a 31.78% year-on-year increase, achieving growth against the trend; Ora brand performance was most stunning, with sales of 6,018 vehicles, a significant 206.88% year-on-year increase. In terms of new energy, Great Wall sold 30,400 new energy vehicles in May, with new energy vehicle transformation gradually accelerating.

The overseas market became Great Wall's biggest highlight in May, with overseas sales growing 46.75% year-on-year. Against the background of pressure on the domestic market, strong growth in overseas business effectively made up for the decline in the domestic market. Great Wall Motor's current core contradiction lies in: Haval and Tank, the two traditional main-selling brands, face weak growth, while Wey and Ora brands, although growing notably, have relatively small volume and are not yet enough to support overall growth. How to complete the "relay" between old and new brands is the key issue Great Wall must solve subsequently.
Final ThoughtsFrom May data, the growth pattern of the top 5 domestic brands has clearly diverged, but there are three common trends worth noting: First, exports have become a key engine for domestic brands to seek stability and growth. Second, new energy transformation is still accelerating, but paths differ among enterprises. Third, technological innovation continues to deepen brand moats. Looking ahead to the second half of the year, competition in the automotive industry will continue to upgrade around these three trends. Although everyone has a common direction, these three trends are all competing for the entire enterprise's industrial chain strength, and the strong will remain strong, which has almost become an inevitable outcome.

2026 年 5 月 28 日,上汽集團喺上海北外灘世界會客廳舉行「全球第一億位用戶交車儀式」,成為中國汽車工業史上首個累計產銷量突破一億輛嘅汽車集團。此前,僅美國、日本、德國、韓國等擁有「億級車企」,上汽嘅突破標誌住中國汽車工業站上咗全新嘅歷史台階。

七十餘年,從手搓到引領
上汽嘅起點,係 1955 年成立嘅上海內燃機配件製造公司。1958 年,工人喺弄堂工廠入面用榔頭敲出第一輛「鳳凰牌」轎車,實現咗上海轎車製造「零嘅突破」。
此後幾個關鍵節點:1983 年第一輛桑塔納下線,開啟合資合作新時代;1997 年上海通用成立,創造咗 23 個月建廠出車「上海速度」;2006 年自主品牌榮威誕生;2016 年推出全球首款互聯網汽車榮威 RX5;2020 年高端智能電動品牌智己汽車成立。七十餘年,上汽親歷並推動中國汽車工業從無到有、從弱到強嘅全過程。
智己 LS9 Hyper,上汽技術集大成之作

第一億輛交付車型係智己 LS9 Hyper,堪稱上汽技術實力嘅集大成之作。佢搭載咗三大核心技術:
全線控四輪轉向:國內首款通過中汽中心驗證嘅全線控轉向技術,預埋咗面向 L3 及以上高階智駕嘅冗餘能力。
智駕硬件拉滿:520 線超視域激光雷達 + 英偉達 Thor 晶片,配合 Momenta 端到端強化學習大模型。
三電系統:全域 800V 高壓平台 + 恆星超級增程,綜合續航突破 1400 公里;首搭上汽金標颶風三電機,躋身「3 秒俱樂部」。

值得一提係,智己 LS9 Hyper 聯合紫金山實驗室全球首發「內生安全」技術,將汽車安全邊界從物理安全拓展至資訊與系統安全。
第一億位用戶係 Momenta CEO 曹旭東——上汽喺智駕領域嘅核心戰略夥伴。「夥伴變車主」,正係技術深度共同創造嘅縮影。
1-4 月銷量 130.2 萬輛,連續四個月奪冠

一億輛嘅底座,係實打實嘅市場表現。2026 年 1-4 月,上汽集團累計銷售 130.2 萬輛,連續四個月位居中國車企銷量冠軍。其中自主品牌銷量 91 萬輛,佔比近 70%;新能源車銷售 41.2 萬輛;海外市場銷售 45.9 萬輛,同比大漲 50.2%。
研發投入上,近十年上汽喺新能源同智能網聯領域累計投入超過 1500 億元,形成近 26000 項有效專利。2014 年,上汽新能源汽車銷量佔比不足 0.1%,而 2025 年這一比例已超過三分之一。
全球化佈局,產品遍布 170 餘個國家和地區

上汽係中國汽車「走出去」嘅先行者。目前,喺海外擁有超 100 個零部件生產基地、超 3000 個經銷商網絡,建成倫敦等 3 大研發創新中心及泰國、印尼、印度、巴基斯坦 4 個生產製造中心。安吉物流擁有各類滾裝船 42 艘,8 條國際航線覆蓋東南亞、歐洲、美洲。
截至今日,上汽產品同服務遍布 170 餘個國家和地區,海外累計銷量突破 700 萬輛。MG 連續 11 年蟬聯中國品牌歐洲銷冠,2025 年歐洲年銷突破 30 萬輛,成為首個喺歐洲及英國累計銷量破百萬嘅中國汽車品牌。
2025 年,上汽發布海外「Glocal 戰略」(全球 + 本土),正加速從「產品出海」邁向「價值鏈出海」。
寫在最後
一億輛唔係終點,而係上汽面向智電未來「二次創業」嘅全新起跑線。從 1955 年到 2026 年,從第一個用戶到第一億個用戶,從「手搓」造車到全球技術引領,上汽嘅發展史本身就係一部濃縮嘅中國汽車工業崛起史。上汽已經用一億輛證明中國汽車工業嘅厚度同韌性,下一個億級車企又會係邊個?

In May, China's automotive market overall presented a gentle recovery trend, with domestic brands still being the sales backbone of the market. Recently, BYD, Geely, Chery, Changan, and Great Wall, the top 5 domestic automakers, successively released their monthly performance reports. From the data, these five companies show a general characteristic of "stable total growth, divergence between domestic and international markets, and accelerated new energy penetration". Overseas exports and new energy vehicles have become the most core growth engines; export business has evolved from a "bonus item" to the "core foundation" for some companies. BYD's "dominant leader" status is further consolidated, Chery achieved high growth via exports, Geely's new energy penetration rate broke 56%, Changan focused steadily on balanced development, while Great Wall appeared slightly under pressure during structural transformation.
BYD: Export Hits New High Becomes Biggest HighlightIn May, BYD stood firmly at the top of domestic brands with a monthly sales volume of 383,500 vehicles, maintaining positive growth both year-on-year and month-over-month under a large base. Its two main brands, Dynasty and Ocean, sold a combined 330,200 vehicles, contributing 86.1% of total sales; Fangchengbao's monthly sales broke 30,000 units to reach 30,200, a year-on-year increase of 139.7%, setting a new high for the year; Denza sold 16,300 vehicles, and Yangwang delivered 286 vehicles. From a model perspective, BYD had eight models in May with monthly sales exceeding 20,000 vehicles. The Song Family and Yuan Family both broke 50,000 units, selling 51,370 and 56,691 vehicles respectively. The Sea Lion Family followed closely with 42,615 vehicles, and Seagull sales were also close to 40,000 vehicles.

BYD's biggest highlight in May was exports. Overseas new energy vehicle sales reached 160,600 units, an 80.4% year-on-year increase, accounting for about 42%. The sharp expansion of export scale effectively countered the phased weakness in domestic demand. Cumulative exports from January to May exceeded 620,000 vehicles. High export growth mainly benefited from continued ramping up of overseas factory capacity, improved ocean shipping capacity, and accelerated channel network expansion. In the domestic market, BYD promoted Megawatt Super Charging and intelligent strategies simultaneously—Megawatt charging achieved about 90% charge in 9 minutes; 20,000 super charging stations are planned to be built by 2026; all series models are available with Sky Eye B intelligent driving solutions and city navigation safety fallback plans, accelerating the popularization of high-level intelligent driving. As Gen 2 Blade Battery capacity gradually releases, the company's orders are expected to continue rising.
Chery: Sales Growth Leads the Top 5Chery Group's total sales volume in May was 247,800 vehicles, a significant year-on-year increase of 20.5%, ranking first in growth speed among the top 5. Exports remained its most core growth engine—May exports reached 181,900 vehicles, an 80.5% year-on-year increase, accounting for 73.4% of total sales that month, continuously breaking the single-month export record for Chinese brands for three months. In terms of new energy, Chery New Energy sold 100,300 vehicles, a 58.8% year-on-year increase. April and May consecutively saw monthly new energy sales breaking 100,000 vehicles.

The strong performance in exports benefited from Chery's long-term deep cultivation of overseas channel advantages and localized operation capabilities. While overseas orders continued to rise, high export growth formed a sharp contrast with domestic sales—Chery's domestic sales in May were only 60,000 vehicles, accounting for one-quarter of total sales. From cumulative data, Chery Group accumulated 1.101 million sales from January to May, but against the annual goal of 3.2 million vehicles, monthly averages need to reach about 420,000 vehicles later, and pressure remains significant.
Geely: New Energy Penetration Rate Breaks 56%Geely Auto's total sales volume in May was 237,600 vehicles, a 1% year-on-year increase, achieving month-over-month double growth for three consecutive months. In terms of structure, Geely's "New Four Transformations" transformation showed significant results: new energy vehicle sales reached 133,400 units, accounting for 56% of total sales, with new energy share exceeding 50% for four consecutive months.

From sub-brands, performance was significantly divergent. Zeekr brand sales in May reached 34,400 vehicles, a 82% year-on-year increase; Zeekr 9 Series and 8 Series models combined sales approached 50% of total sales, showing bright performance in the high-end market; Galaxy brand sales were 81,700 vehicles; Geely brand sales were 182,500 vehicles, among which China Star Series sales reached 100,800 vehicles; Lynk & Co brand sales were 20,700 vehicles, with new energy vehicle sales share rising to 71%.
In terms of exports, Geely's overseas vehicle exports in May reached 85,100 vehicles, a explosive 184% year-on-year increase, setting a brand single-month export record high. Among exported products, new energy vehicles reached 40,800 units, accounting for nearly half; hybrid and pure electric products have successively landed in Southeast Asia, Middle East, Latin America, and other markets, highlighting the results of global strategy implementation.
Changan: Multi-brand Matrix Balanced EffortChangan Auto's delivery volume in May was 209,100 vehicles, among which new energy deliveries were 92,400 vehicles, a 5.8% year-on-year increase, with new energy share about 44%. In terms of exports, overseas deliveries reached 70,700 vehicles, a 38% year-on-year increase, becoming another major growth highlight for Changan in May.
In the sub-brand matrix, Changan Qiyuan delivered 34,500 vehicles in May; All-New Q05 delivered 15,800 units, with orders breaking 3,000 units within three days of listing in Thailand; Deepal sales in May were 33,200 vehicles, a 30% year-on-year increase; January to May overseas cumulative sales were 28,700 vehicles, a significant 167% year-on-year increase; Avatr delivered 7,336 vehicles in May; Changan Auto (Gravity) delivered nearly 49,000 vehicles in May.

Changan Auto's balanced layout was fully reflected in May: the fuel car base remained stable, new energy brands Deepal and Qiyuan accelerated volume growth, high-end brand Avatr continued to break through in technical cooperation, and overseas markets simultaneously achieved breakthrough growth. The pattern of five brands working together, driven by both new energy and exports, is initially taking shape.
Great Wall: Overseas Sales Growth Year-on-Year 46.75%Great Wall Motor's sales in May were 100,400 vehicles, slightly down compared to last May's 102,200 vehicles, making it the only company among the top 5 to show a year-on-year negative growth. From sub-brands, Haval brand sales in May were 55,500 vehicles, remaining Great Wall's most important sales pillar; Tank brand sales were 17,100 vehicles; both Haval and Tank brand sales showed year-on-year declines; Wey brand sold 8,119 vehicles, a 31.78% year-on-year increase, achieving growth against the trend; Ora brand performance was most stunning, with sales of 6,018 vehicles, a significant 206.88% year-on-year increase. In terms of new energy, Great Wall sold 30,400 new energy vehicles in May, with new energy vehicle transformation gradually accelerating.

The overseas market became Great Wall's biggest highlight in May, with overseas sales growing 46.75% year-on-year. Against the background of pressure on the domestic market, strong growth in overseas business effectively made up for the decline in the domestic market. Great Wall Motor's current core contradiction lies in: Haval and Tank, the two traditional main-selling brands, face weak growth, while Wey and Ora brands, although growing notably, have relatively small volume and are not yet enough to support overall growth. How to complete the "relay" between old and new brands is the key issue Great Wall must solve subsequently.
Final ThoughtsFrom May data, the growth pattern of the top 5 domestic brands has clearly diverged, but there are three common trends worth noting: First, exports have become a key engine for domestic brands to seek stability and growth. Second, new energy transformation is still accelerating, but paths differ among enterprises. Third, technological innovation continues to deepen brand moats. Looking ahead to the second half of the year, competition in the automotive industry will continue to upgrade around these three trends. Although everyone has a common direction, these three trends are all competing for the entire enterprise's industrial chain strength, and the strong will remain strong, which has almost become an inevitable outcome.


港交所網站掛出一咗一份熟悉嘅招股書。
5 月 28 日,繼去年 10 月首次遞表失效後,智能駕駛解決方案提供商蘇州天瞳威視電子科技股份有限公司(天瞳威視)再次向港股主板發起重衝,由匯豐及華泰國際聯席保薦。

喺智能駕駛賽道從「講故事」轉向「拼量產」嘅 2026 年,天瞳威視嘅二次遞表唔單止係一次資本試探,更係一場關於中國智駕供應商生存現狀嘅集中檢閱。
呢間被認為係「算力效率派」代表嘅公司,一邊連住從采埃孚到上汽、北汽嘅豪華產業資本陣營,一邊卻面臨住現金流緊繃、海外明顯回落嘅現實困境。喺呢場 IPO 嘅博弈中,光鮮同陣痛並存。
01
邊個係「天瞳威視」?
天瞳威視嘅創辦人王曦係一位典型嘅「回國」技術派。佢畢業於北京航空航天大學,後喺英國雷丁大學攻讀計算機科學博士學位。
喺決定創業之前,王曦曾經喺汽車零部件供應商天合汽車(TRW)及采埃孚擔任算法工程師同技術負責人,深度參與咗早期 ADAS 系統嘅開發。
2016 年,王曦捕捉到國內汽車智能化嘅風口,回國喺蘇州創立咗天瞳威視,定位係「以軟件算法驅動智能駕駛」嘅本土解決方案提供商。
公司嘅名字「天瞳」寓意「天之眼」,意在打造車輛感知萬物嘅視覺中樞。佢從最初嘅視覺感知算法起步,逐步擴展至行泊一體域控制器、L4 級自動駕駛系統等軟硬件結合嘅整體方案。

天瞳威視融資情況。資料來源:企查查
成立後不久,天瞳威視就獲得德聯資本、盛世投資嘅天使輪融資。此後十年時間,天瞳威視累計完成咗超過 10 輪融資,融資總額近 10 億元。
從招股書披露嘅股權結構嚟睇,天瞳威視構建咗深度綁定嘅「產業 + 資本」生態圈。
一方面,產業夥伴站台,全球汽車零部件巨頭采埃孚唔單止係其 C 輪領投方,亦係其戰略合作夥伴,持有天瞳威視 6.93% 嘅股份,位列第四大股東;國內方面,上汽集團通過上汽北美產投持股,北汽集團通過北汽產投佈局其中,地平線同商湯科技亦係戰略投資者。
另一方面,地方國資護航,唐山機器人基金、吳中金控等國資背景基金喺 D 輪及 D+ 輪入場,提供咗約 5.23 億元嘅資金支持。

截至最後實際可行日期股權架構
截至目前,王曦透過直接持股同員工持股平台合共控制公司約 40.84% 嘅權益,依然保持住對公司嘅控制權。
02
「兩條腿」行路
天瞳威視喺業務佈局上採取咗「雙軌並行」嘅策略。

喺 L2-L2+ 級輔助駕駛領域,天瞳威視嘅選擇非常務實。佢並冇盲目追逐算力堆疊嘅「軍備競賽」,而係走咗一條高性價比路線。
作為典型嘅視覺派智駕供應商,佢喺 L2 量產方案上以視覺感知為主,融合毫米波雷達同超聲波雷達,能夠喺較低算力平台上實現高級功能。例如,基於地平線 J6B 芯片(約 20TOPS)嘅方案即可支持行泊一體、高速 NOA。
呢種打法擊中咗 10 萬 -20 萬級主流車款對成本敏感嘅痛點。根據灼識諮詢嘅數據,按 2024 年裝機量計,天瞳威視係中國第二大同時提供行車同泊車解決方案嘅以軟件為核心嘅 L2-L2+ 級方案提供商,市場份額為 14.3%。

2024 年中國具備行泊一體能力嘅以軟件為核心供應商格局
截至最後實際可行日期,天瞳威視獲得 23 個汽車品牌嘅 198 款車款嘅 L2-L2+ 級解決方案定點函,並實現 6 個汽車品牌嘅 105 款車款嘅量產;獲得定點函嘅 198 款車款中有 87 款覆蓋海外市場,其中 59 款已實現量產。
但值得注意嘅係,L2-L2+ 市場正在經歷劇烈嘅「紅海化」。
一方面,經緯恆潤、福瑞泰克等本土 Tier1 正在加速追趕;另一方面,部分頭部車廠開始將低階智駕方案從外購轉為內部集成。
天瞳威視能否維持佢喺「性價比方案」領域嘅領先地位,取決於佢能否持續保持算法對低算力平台嘅優化能力,而這需要喺研發投入上持續加碼。

喺高級 L4 級自動駕駛領域,天瞳威視更多扮演「先鋒」角色。這亦係佢近兩年增長最快嘅板塊。
早在 2019 年,佢就參與咗上海洋山港嘅 5G 智能重卡項目。目前佢嘅 L4 方案覆蓋 Robobus、Robotaxi 同 Robotruck。其中,Robobus 係佢最具代表性嘅產品線,已喺蘇州、天津等城市嘅公開道路投入常態化試營運。
2025 年,天瞳威視從 L4 級解決方案產生收入 3.75 億元,佔公司總收入嘅 68% 以上,大部分收入來自 L4 級軟件解決方案。
然而,硬幣嘅另一面係商業化嘅曲折。雖然 L4 業務營收暴增,但佢嘅交付形態目前以「軟硬件一體解決方案」為主,呢種模式本質上接近「項目制交付」或「小規模車隊部署」,與 L2 業務中「純軟件授權 + 白盒交付」嘅高毛利、大規模複製邏輯存在顯著差異。
呢就直接導致 L4 業務毛利率嘅大幅波動:喺部分自研硬件佔比较高嘅項目中,毛利率一度低至 15%。

截至遞表日,公司雖手握超 10 億元嘅 L4 意向訂單,涵蓋 2500 架車,但呢啲訂單預計要喺未來三至五年內先會陸續交付,短期內對現金流嘅改善作用有限。
此外,天瞳威視仲有部分應收來自工程服務,主要涉及道路測試、數據收集支援及數據標註服務以及公司嘅專有工具鏈。
03
財務嘅雙面鏡
招股書嘅財務部分,展現咗智駕行業最真實嘅「B 面」:規模同虧損嘅極限拉扯,同埋賬面現金同營運消耗之間嘅緊張博弈。

營收高增長,但結構劇烈波動。
財務數據顯示,公司嘅營收呈現爆發式增長,從 2022 年嘅 1.72 億元增長至 2024 年嘅 4.83 億元,複合年增長率高達 67.7%。2025 年全年營收進一步增長至 5.5 億元。
但收入結構嘅變化明顯。2023 年,公司依賴 L2-L2+ 業務,佔比 90.2%;去到 2024 年,L4 業務佔比升至 50.2%;2025 年,L4 業務佔比進一步拉高至 68%。呢種「斷崖式」嘅結構切換,雖然證明佢 L4 技術搵到咗落地場景,但亦令市場質疑佢 L2 業務係咪已觸及天花板。
毛利率同純利潤嘅背離,呢係天瞳威視面臨嘅最大挑戰。
從毛利睇,整體毛利率喺 30% 左右徘徊,喺呢個技術密集型嘅智駕行業屬於中等水平。但細拆睇嚟,L2-L2+ 業務嘅毛利率通常能維持喺 40% 以上,純軟件授權模式,而 L4 業務嘅毛利率則因「軟硬件一體」交付中硬件佔比提高而被顯著拉低。
從純利潤睇,雖然表面虧損額較大,2024 年虧損 4.63 億、2025 年虧損約 2 億,呢度包含大量因優先股公平值變動帶來嘅「紙面虧損」。剔除呢個因素後嘅經調整純利潤更能反映公司嘅真實經營狀況:2024 年已收窄至 -438 萬元,但 2025 年並未如市場預期實現轉正,而係錄得約 -1086 萬元,虧損較 2024 年有所擴大。
呢個背後有一個不可回避嘅關鍵前提:調整後嘅「減虧」乃至「接近盈虧平衡」,係喺公司持續壓縮研發投入嘅基礎上實現嘅,研發費用從 2024 年嘅 1.17 億元降至 2025 年嘅 9231 萬元,研發費用率從 2024 年嘅 24.3% 進一步降至 16.8%,而 2022 年呢個數字曾高達 108.7%。對於一家科技公司嚟講,研發強度嘅「退坡」是否會影響未來嘅技術護城河,係一個潛在風險點。
現金流持續告急,最令人擔憂嘅信號。
根據最新招股書,截至 2025 年 12 月 31 日,公司賬上嘅現金及現金等价物為 2.35 億元,較 2025 年 6 月 30 日嘅 3.74 億元淨減少 1.39 億元,現金消耗速度較快。

更值得警惕嘅係經營現金流由正轉負且缺口持續擴大嘅趨勢。2023 年,公司經營活動現金流淨額為正向流入 1.15 億元,但 2024 年迅速轉為淨流出 1.89 億元,2025 年進一步惡化至淨流出 2.93 億元。
與此同時,應收賬款周轉急劇惡化。公司嘅貿易應收款項從 2023 年嘅 0.89 億元升至 2025 年嘅 5.48 億元,三年增長超過五倍,而同期營收增幅僅約 2.7 倍。
更令人擔憂嘅係應收款項周轉天數從 2023 年嘅 191 天同 2024 年嘅 166 天,到 2025 年驟升至 300 天,意味著公司從完成交付到收回款項平均需要接近一年時間。呢相當於變相為客戶提供長期無息墊資,喺資金本就緊張嘅情況下進一步加劇咗流動性壓力。

此外,雖然天瞳威視係首家出海嘅中國智駕軟件供應商,但 2025 年佢嘅海外業務遭遇咗明顯回落。2023 年天瞳威視海外收入為 1.27 億元,佔總營收比重達到 62.2%;到 2025 年海外收入降至 1100 萬元,佔比僅 2.0%。
喺而家全球地緣政治複雜、部分國家對智能汽車數據監管趨嚴嘅背景下,為佢嘅全球化故事增添咗一絲不確定性。
04
結語
天瞳威視嘅二次闖關,係智能駕駛行業進入「淘汰賽」階段嘅一個縮影。
從好嘅方面睇,佢踩準咗 L2 性價比同 L4 場景化落地嘅雙重節奏,且經調整純利潤喺特定口徑下已接近盈虧平衡,呢啲都畀投資者提供咗「有亮點可講」嘅故事線。
但從風險嘅角度睇,情況遠比首次遞表時更為嚴峻。業務重心嘅急速漂移、L4 業務商業化初期嘅盈利磨難、研發投入嘅被動收縮,呢啲此前就已存在嘅問題並未緩解。

天瞳威視 L4 級智能巴士
而真正令此次 IPO 帶「求生」色彩嘅,係現金流數據嘅實質性惡化:2.35 億元嘅賬面現金,面對每年近 3 億元嘅经营性現金淨流出,安全邊際已不足一年。疊加 300 天嘅應收賬款周轉天數,意味著公司每交付一筆訂單,都要墊付近一年嘅資金成本。
換言之,天瞳威視正處喺一個危險嘅財務窗口期:賬上嘅錢僅夠維持唔足一年嘅正常運作,而 L4 業務嘅大規模交付同回款卻需要更長時間。喺呢個智駕資本熱潮退去、一級市場融資邊際收緊嘅時刻,公司已冇太多等待嘅餘地。
首次遞表失效後僅隔半年便再次衝擊港股,對天瞳威視而言,與其話係戰略選擇,唔如話係現金倒逼下嘅必然之舉。

On May 30, the Lynk & Co Cup City Racing League Ningbo Station kicked off in a blaze. The Global Xingo Team brought good news once again. The team's lead driver, Chen Hanqi, performed excellently in the first race heat, securing the overall championship with absolute advantage by starting from pole position and leading throughout the race, while also setting the fastest lap of the event, sweeping both major honors alone.

From the Malaysia Sepang F1 Circuit to China's Ningbo F2 Circuit, Chen Hanqi and the team broke through consecutively and won continuously, becoming a new benchmark among Chinese motorsport media drivers.
Looking back to late November 2025, the Malaysia Sepang International Circuit welcomed the Lotus Cup season finale. At that time, the Global Xingo Team, as the first domestic media team to go overseas and participate in National Level A-class events, immediately took the runner-up position in the first round category and the champion position in the second round category, while also securing the fifth place overall.

With two consecutive events and two podium appearances, this impressive result allowed the team to make a brilliant transformation from "Industry Recorders" to "Track Practitioners", injecting solid professional strength into the domestic automotive review industry.
The continuous breakthroughs on the track could not be separated from the team's clear strategic layout. At the Global Auto Annual Gala early this year, the team officially proposed the 2026 development direction of "Racing to Enhance Reviews", striving to enrich the professionalism and credibility of automotive reviews through professional racing events.

Now, the team has launched the dual-track operation mode as promised. While continuing to fight in the Lotus Cup Series, they are fully committed to the Lynk & Co Cup City Racing League, forging the true strength of the team and drivers through multi-track, high-intensity practical combat.

Each trophy is a footnote to strength, every departure is the unchanged original aspiration. From Sepang to Ningbo, from Lotus Cup to Lynk & Co Cup, the Global Xingo Team and Chen Hanqi took every step firmly, breaking through themselves in racing and working in-depth in the professional field without cease. In the future, this team will continue to gallop on various racing tracks, interpret passion with speed, empower the industry with professionalism, and write more brilliant chapters belonging to media drivers on the track.

Folks, today let's talk about big news on going global—not selling cars, but selling "drivers". On June 2, WeRide and Uber jointly announced a plan: to launch the country's first commercial Robotaxi pilot service in Madrid, Spain. In other words: Spanish residents will soon be able to hail a driverless taxi via Uber. This is the first time WeRide and Uber are partnering to enter the European market. Madrid also becomes the 12th city globally where WeRide's Robotaxi arrives.
According to official news, with the support of the Madrid regional government, this service will officially launch within this year. At that time, friends in Madrid can open the Uber App and call WeRide's Robotaxi with one click. It's just like calling an ordinary ride-hailing service, the difference is the arriving car has no driver—at least initially, there is still a difference. In the initial operation phase, a professionally trained safety monitor will be on board, as it's just launched, safety comes first.
This company, WeRide, you might have heard of it, or you might not. A brief introduction: Established in 2017, it has been dedicated to Robotaxi technology R&D and commercialization. Currently, its Robotaxis cover Guangzhou, Beijing, Singapore, Abu Dhabi, Dubai, Riyadh, Zurich... plus Madrid now, totaling 12 cities. Spain is also the 5th European market WeRide has entered—previously entered Switzerland, France, Belgium, Slovakia. According to the plan agreed by WeRide and Uber in May 2025, they plan to deploy Robotaxi services in 15 new international cities within five years, deploying tens of thousands of Robotaxis globally. With the Madrid launch, the deployment in 4 cities has been completed, and 11 more will be covered successively before 2030.
To be honest, it's not the first time Chinese autonomous driving companies are going global, but the combination of Chinese technology + global mobility platform + European market is quite interesting. Madrid is one of the European Robotaxi markets with the most commercial potential, with a large population, high travel demand, and friendly local policies. Being able to take root in this market is a significant milestone for WeRide. For Uber, introducing Robotaxis is also a way to reduce costs—after all, drivers don't need salaries. For Madrid residents, hailing a taxi might be cheaper in the future.

Folks, today let's talk about big news on going global—not selling cars, but selling "drivers". On June 2, WeRide and Uber jointly announced a plan: to launch the country's first commercial Robotaxi pilot service in Madrid, Spain. In other words: Spanish residents will soon be able to hail a driverless taxi via Uber. This is the first time WeRide and Uber are partnering to enter the European market. Madrid also becomes the 12th city globally where WeRide's Robotaxi arrives.
According to official news, with the support of the Madrid regional government, this service will officially launch within this year. At that time, friends in Madrid can open the Uber App and call WeRide's Robotaxi with one click. It's just like calling an ordinary ride-hailing service, the difference is the arriving car has no driver—at least initially, there is still a difference. In the initial operation phase, a professionally trained safety monitor will be on board, as it's just launched, safety comes first.
This company, WeRide, you might have heard of it, or you might not. A brief introduction: Established in 2017, it has been dedicated to Robotaxi technology R&D and commercialization. Currently, its Robotaxis cover Guangzhou, Beijing, Singapore, Abu Dhabi, Dubai, Riyadh, Zurich... plus Madrid now, totaling 12 cities. Spain is also the 5th European market WeRide has entered—previously entered Switzerland, France, Belgium, Slovakia. According to the plan agreed by WeRide and Uber in May 2025, they plan to deploy Robotaxi services in 15 new international cities within five years, deploying tens of thousands of Robotaxis globally. With the Madrid launch, the deployment in 4 cities has been completed, and 11 more will be covered successively before 2030.
To be honest, it's not the first time Chinese autonomous driving companies are going global, but the combination of Chinese technology + global mobility platform + European market is quite interesting. Madrid is one of the European Robotaxi markets with the most commercial potential, with a large population, high travel demand, and friendly local policies. Being able to take root in this market is a significant milestone for WeRide. For Uber, introducing Robotaxis is also a way to reduce costs—after all, drivers don't need salaries. For Madrid residents, hailing a taxi might be cheaper in the future.

Folks, today let's talk about big news on going global—not selling cars, but selling "drivers". On June 2, WeRide and Uber jointly announced a plan: to launch the country's first commercial Robotaxi pilot service in Madrid, Spain. In other words: Spanish residents will soon be able to hail a driverless taxi via Uber. This is the first time WeRide and Uber are partnering to enter the European market. Madrid also becomes the 12th city globally where WeRide's Robotaxi arrives.
According to official news, with the support of the Madrid regional government, this service will officially launch within this year. At that time, friends in Madrid can open the Uber App and call WeRide's Robotaxi with one click. It's just like calling an ordinary ride-hailing service, the difference is the arriving car has no driver—at least initially, there is still a difference. In the initial operation phase, a professionally trained safety monitor will be on board, as it's just launched, safety comes first.
This company, WeRide, you might have heard of it, or you might not. A brief introduction: Established in 2017, it has been dedicated to Robotaxi technology R&D and commercialization. Currently, its Robotaxis cover Guangzhou, Beijing, Singapore, Abu Dhabi, Dubai, Riyadh, Zurich... plus Madrid now, totaling 12 cities. Spain is also the 5th European market WeRide has entered—previously entered Switzerland, France, Belgium, Slovakia. According to the plan agreed by WeRide and Uber in May 2025, they plan to deploy Robotaxi services in 15 new international cities within five years, deploying tens of thousands of Robotaxis globally. With the Madrid launch, the deployment in 4 cities has been completed, and 11 more will be covered successively before 2030.
To be honest, it's not the first time Chinese autonomous driving companies are going global, but the combination of Chinese technology + global mobility platform + European market is quite interesting. Madrid is one of the European Robotaxi markets with the most commercial potential, with a large population, high travel demand, and friendly local policies. Being able to take root in this market is a significant milestone for WeRide. For Uber, introducing Robotaxis is also a way to reduce costs—after all, drivers don't need salaries. For Madrid residents, hailing a taxi might be cheaper in the future.

BYD officially released the May 2026 production and sales flash report, with new energy vehicles from all brands reaching a monthly sales volume of 383,453 vehicles, a slight increase of 0.26% year-on-year, achieving year-on-year positive growth in monthly sales after ten months; among them, passenger car deliveries reached 376,990 units, surging 19.4% month-on-month, wiping out the pain of previous model iterations, presenting a new pattern where the domestic base is stable, overseas sales are soaring, and high-end brands are scaling up across the board. Amidst the market environment of intensified competition in the domestic new energy sector, Tesla FSD entering China, and an intense launch of independent new products, it has forged a unique structural growth path.

The Dynasty and Ocean main brands combined sold 330,215 vehicles in May, accounting for over 80% of the group's total sales, remaining the stabilizer for BYD's sales volume. The full series had 8 models exceeding 20,000 units in monthly sales, covering products from 50,000 entry-level commuter to 200,000 home SUV.

Inside the Dynasty Network, the Yuan family sold 56,691 units, and the Song family 51,370 units. Both crossed the 50,000 threshold, becoming two major sales pillars for the brand, catering to home commuter and urban-rural travel needs; the Qin family followed closely with a stable performance of 28,360 units. The Han and Tang series maintained a volume in the six-thousand range, deeply cultivating the mid-to-large home sedan and SUV niche markets; the brand new model Xia is in the market cultivation phase, delivering 1,810 units monthly, with potential for steady volume growth as channels expand.
The Ocean Network's growth momentum is even more rapid, with 5 models entering the 20,000 club across the series: Sealion 42,615 units, Seal 34,117 units, Seagull 39,919 units, Dolphin 22,260 units, and Song PLUS 27,755 units. Among them, Seagull remains the best-selling entry-level commuter model thanks to its affordable pricing of 60,000-80,000. Sealion, as a new volume model, stands firm at the 40,000 level upon launch, filling the mid-size SUV product gap in the Ocean Network and perfecting the Ocean product tier layout. From commuter small cars to compact SUVs, the two main brands rely on DM-i hybrid and pure electric dual-line technologies to牢牢锁住 the mainstream home market share within 150,000 domestically.
Fang Cheng Bao Year-on-Year Surges 139.7%, Brand Upward Positioning Takes EffectThe high-end matrix of Denza, Fang Cheng Bao, and Yangwang sold a combined 46,489 vehicles in May, officially breaking away from the niche positioning to become a new pivot for BYD's brand premium and profit growth, breaking the industry curse of difficulty in high-end breakthrough for domestic brands.

The off-road brand Fang Cheng Bao sold 30,186 units monthly, surging 139.7% year-on-year, creating a new high in monthly sales since the brand launched. Its Titanium 7 model sold 18,280 units monthly, while Leopard 5 and Leopard 8 output remained stable, continuously squeezing the survival space for joint venture and imported models in the 250,000-400,000 hardcore off-road niche market.

Denza delivered 16,303 units in May, with the MPV benchmark D9 selling 6,721 units, and the Z9 series close to 6,000 units. MPV and mid-to-large sedan dual-line efforts helped them stand firm in the luxury new energy track; the million-level ultra-luxury brand Yangwang continued its steady climb, delivering 286 units that month, a year-on-year increase of 105.8%, completing market verification of the domestic brand ceiling product and forming a full price range product layout from 100,000+ home, 300,000-400,000 off-road, 500,000 luxury MPV to million-level flagship.

In May, BYD's overseas sales of passenger cars and pickup trucks reached 160,177 units, surging 80.7% year-on-year. Exports accounted for over 42% of the full series total sales, setting a new historical high for brand export and becoming the core driving force to stabilize May overall sales and achieve year-on-year positive growth.
Southeast Asia, Europe, and Latin America became the main incremental markets. Seagull, Song PLUS, and Yuan series continued to top new energy best-seller lists in multiple countries; the SHARK pickup truck exceeded 4,000 units in monthly exports for two consecutive months. Relying on the completion of localization production in Thailand, Brazil, Hungary, and Uzbekistan with four overseas vehicle factories, localized production continues to land, avoiding tariffs while rapidly penetrating terminal channels. Against the background of stock market competition in the domestic auto industry and normalized price wars, the rapidly expanding overseas market effectively counteracts sales volatility brought by domestic model iterations, officially upgrading from a supplementary market to BYD's core growth engine. As of now, BYD's global cumulative new energy vehicle sales have exceeded 16.5 million units, with the globalization map continuously broadening.
Intelligent Driving Empowers Product Iteration, H2 New Products Prepare to Surge VolumeMay marked a key node in BYD's intelligent driving landing, with the God's Eye intelligent driving system becoming a core bonus point for models: the number of vehicles with advanced intelligent driving across all brands exceeded 3.15 million, with daily road test data exceeding 200 million kilometers; that month, BYD implemented City Pilot and Smart Parking dual safety backup services, becoming the world's first auto manufacturer to achieve dual intelligent driving backups. Three days after policy implementation, the activation rate of models equipped with the God's Eye system in cities surged 50%. Intelligent driving experience upgrades directly drove in-store order conversion, solidifying product competitiveness for subsequent models to continue volume sales, and facing the intelligent driving market shock brought by FSD entering China.
From data details, BYD's cumulative sales from January to May 2026 were 1,405,039 units, down 20.32% year-on-year. The core reason is that the full series of main models were concentratedly iterated, and the capacity ramp-up of the 2nd Gen Fast Charge Blade Battery was restricted. The new Flash Charge Battery upgraded fast charging and low-temperature performance. Full series iteration models prioritized installing new batteries, but production line retrofitting dragged down capacity release. Order backlogs on popular models and delayed deliveries compressed the May delivery volume to a certain extent.
As the end of the second quarter approaches and the 2nd Gen Blade Battery capacity continues to release, coupled with new models such as Denza N8L, Fang Cheng Bao Titanium 7 Pure Electric Version, Sealion 05, and Xia L landing the market, the industry generally predicts that BYD's full brand sales in June are expected to exceed 400,000 vehicles. Relying on the four-dimension development logic of low-end volume locking share, high-end raising profit, overseas pushing volume, and intelligence improving product power, amidst the intensified new energy elimination round in the domestic market, BYD's full category layout advantage continues to amplify, securing its status as the domestic new energy leader, accelerating steadily towards global top auto manufacturers.

你睇過印度嘅馬路嗎?
我喺網上見過。
畫面通常係咁,一輛轎車俾牛尾擋住,旁邊仲有亂竄嘅摩托,甚至周圍仲有賣奶茶嘅小夥,嗰叫一個“乾淨又衛生”。

然而,喺呢啲睇完好多人覺得生理不適嘅地方,豐田、鈴木、本田等日本車廠,卻決定將籌碼押落印度。
據印度“品牌質量基金會”網站顯示,三家車廠將喺印度投資近110 億美元建廠、提產能、搞出口。
對此有网友表示,三家日本車廠係咪錢多到無處花?
事實上,佢哋唔係錢多到花唔完,亦唔係被印度嘅咖哩蒙蔽咗心竅,呢啲日本車廠高層遠比我哋清醒。
而家嘅日系車,營業額、市場份額都喺下滑,原材料成本仲係升得飛起,打開世界地圖,搵一個能夠容納產能、拓充份額、競爭溫和嘅市場,唔係咁容易嘅事。
所以,唔係日本車廠選擇咗印度,而係因為冇得揀。
日本車廠之痛
曾經嘅日系車,嗰時妥妥係人哋個仔。
你問下十幾年前開過日系車嘅老司機,一提起日系車,幾乎就冇唔豎大拇指嘅,價錢平、省油、耐用又抵撞……
甚至好多日系車,仲要加價購買,但邊個諗到,呢個鐵打嘅江山,短短幾年時間就俾佢哋打得找唔著北。
隨著新能源汽車浪潮嚟到,電動化、智能化變成好多自主車廠“彎道超車”嘅目標,依托於中國強大嘅新能源汽車產業鏈優勢同車廠自身對研發、技術嘅堅持,中國自主品牌迅速實現咗“彎道超車”。
曾經被人吐槽嘅國產車,而家喺馬路越來越多人,甚至份額超越咗合資。
根據乘聯會嘅數據,喺2026 年4 月,自主品牌嘅份額已經高達62.5%,遠超日系嘅13.1%。

要知道,中國汽車市場係全球最大嘅汽車市場,喺中國市場失速,就相當於丟咗一塊巨大嘅蛋糕。
同時,中國市場近年嚟嘅主旋律依舊係價格戰,捲配置、捲價格、捲服務已經成為一種常態,亦對日系車嘅利潤產生咗巨大嘅影響。
除咗中國,日系車喺美國過得亦唔太好。
2025 年 1 月 20 日,特朗普宣誓就職第 47 任美國總統,自此開啟咗一連串搞搞震,其中就包括以國家安全為理由徵收額外嘅汽車關稅,導致進口日本汽車嘅關稅稅率一度高達 27.5%,雖然後嚟有所降低,但亦遠高於最初嘅稅率。
呢個操作,直接導致七大日本車廠喺2025 財政年度嘅關稅損失超2 萬億日元。
再睇日本本土,其實亦唔容易。
中東地緣衝突導致霍爾木茲海峽航運受阻,運輸成本、原材料成本暴漲,日本車廠都有苦難言。

高管們看著報表,背後發涼,只能尋找全新嘅增長曲線。
所以,日本車廠唔係愛上印度,係冇地方去。
揀選印度嘅深思熟慮
咁,印度點解咁有魔力,先至令日本車廠重資投入呢?
第一個優勢就係大。喺2025 年,印度汽車市場取得咗551.7 萬輛嘅新車銷量,同比增長 6%,刷新咗歷史紀錄,位居全球第三大汽車市場,已经连续四年超越日本,僅次於中國同美國。
呢個含金量唔使多講啦,而印度取得呢一成績,主要係因為印度一直喺推動減稅政策,促進消費,這導致國內消費意願出現咗明顯增強。
第二個優點係近,就係離日系車賣得動嘅地方近,如非洲等其他地區。
所以,印度對於日本車廠,更似一個建喺十字路口中央嘅便利店,你唔使將車分別運去八個國家,只需要喺印度呢站造好,然後一船一船甩去,就能削減唔少成本。

《日本經濟新聞》亦認為,印度有望轉變為佢哋全球嘅汽車供應中心。
第三個優點係穩。要知道,日系車嘅優勢就係燃油車,畢竟引擎、變速箱、底盤三大件,佢哋已經玩咗好多年,技術積累喺全球都係數一數二。
但係中國汽車市場已經全力推動電動化、智能化發展,導致日系車嘅優勢越來越弱,根本無法發揮出嚟,但印度唔一樣,佢擁有充電樁少、電動化進程緩慢嘅特點,印度老百姓買車,都仲係盯住平、省油、易修,而呢三點正係日系車嘅老本行。
尤其係鈴木,一直係印度汽車市場嘅常青樹,幾乎年年穩坐暢銷車型寶座,口碑好,勝過任何廣告。
所以,日本車廠大力佈局印度市場,顯然是經過深思熟慮嘅。
但,印度市場真係咁好混咩?
難啃嘅印度市場
當然,印度亦唔係完美得似個香口格,佢嘅缺點同佢嘅優點一樣明顯,而且每一個都夠日本車廠喝一壺。
先講電動化,冇錯,眼睇下印度充電樁少、電動車賣唔動,確實係日系燃油車嘅避風港。但你得諗諗,呢個“避風港”能避幾耐?
印度此前可係喊出咗 2030 年電動車佔新車 30% 嘅口號,雖然聽落似吹水,但抵唔住人哋真補錢、真建充電站。
試諗下,萬一有日印度突然開竅,開始大力推動電動化、搞基建,充電樁似雨後春筍咁冒出來,嗰日系車唔就傻眼?
呢唔係泰國市場嘅翻版咩?
當年日系車喺泰國都係躺贏,整個東南亞市場,都被稱為日系車嘅後花園,結果泰國率先推動電動化,中國電動車一嚟,直接就成咗香口格,再睇日系車,喺泰國嘅市場份額嘩嘩嚟咗落。

如果印度係電動化一加速,歷史大概率會重演,而而家呢次,日系車連逃嘅地方都快冇咗,點樣預防,將成為日本車廠嘅首要問題。
再講政策,印度嘅政策就似一鍋咖哩,你永遠唔知下一口食到係雞肉定係馬鈴薯。
呢個魔幻嘅國家,今日係低關稅鼓勵建廠,明日就可能罰你一筆巨款,更令人頭痛嘅係強制合資,外國車廠想喺印度賣車,要搵本地夥伴搭檔,等你工廠建好咗、供應鏈搭完咗,印度直接背刺你,到嗰陣無論係加錢定撤資,換嚟嘅都係心痛。
所以你看,印度呢個市場,就好似一個睇落好甜嘅芒果,咬落去第一口仲行,再啃幾口就摸著硬核。
日系車而家嘅算盤係,趁住核都未硌牙,趕緊多啃幾口,但核遲早會硌到,只係唔知係邊一日。
尾聲
日系車呢趟印度之旅,唔係去旅遊,係去搵食。
中國同東南亞嘅飯桌更擁擠,生產、運輸嘅成本又提高咗,放眼全球,就印度呢口鍋仲冒住熱氣,哪怕入面煮嘅係咖哩味嘅石頭,都要硬著頭皮啃落去。
日本車廠想擴大市場,印度想嘅係拉動經濟、解決就業,雙方都有各自嘅心思。
至於結局係日系車喺印度重新封神,定係好似當年嘅部分友商一樣灰溜溜走人,那就唔知啦。
但無論點樣,呢場戲先至開始,我哋慢慢睇就得啦。
反正印度嘅故事,從來唔會悶。


June 1st, Changan Automobile announced May deliveries of 209,100 units, including 70,700 units overseas, a 38% year-on-year growth, 92,400 units new energy vehicles, a 5.8% year-on-year growth.

Among its sub-brands, Changan Qiyuan delivered 34,528 units in May, the key model new Q05 delivered 15,812 units, Thailand launch orders exceeded 3,000 units in three days; Deepal May sales 33,243 units, up 30% YoY, Jan-May cumulative overseas sales 28,704 units, up 167% YoY; Avatr May deliveries 7,336 units, Avatr 07L appeared in MIIT announcement, will be the first to equip Huawei Qiankun ADS 5; Changan Automobile (Gravity) May deliveries 48,900 units, CS75PLUS&Eado Blue Core Duo launched and delivered, launch price starting at 79,900; Changan Kaicheng May deliveries 21,100 units, New Energy sales up 21% YoY.

Behind the steady rise in sales are Changan Automobile's three major strategies solidly implemented. In May, Changan Automobile officially announced becoming the Global Official Partner of the Portugal National Football Team, Globalization "All-Inclusive" Plan 2.0 made another move; Changan self-developed Tianshu Leading End-to-End Technology soon to enter mass production in vehicles, Intelligent "Big Dipper Tianshu 2.0" Plan achieved another milestone; Changan Blue Core Dual Powertrain cars launched nationwide delivery across 100 cities and 1,000 stores, New Energy "Shangri-La" Plan achieved fuel consumption reduction by half for blue-plate vehicles.
