
喺理想 i9 嘅新車發布會上,理想汽車第二產品線總裁李昕旸話:“根據我嘅不完全統計,由去年到而家,呢個已經係第 22 場旗艦 6 座 SUV 嘅發布會啦。”
2025 年年初,旗艦 6 座 SUV 嘅賽道上,仲只有理想 L9、問界 M9 以及上一代嘅蔚來 ES8,仲有屬於另一個世界嘅 BBA 嘅百萬元旗艦 SUV。
但喺中國市場,20 個月嘅時間已經足夠讓呢條賽道擠入超過 20 位新選手。呢個倒都唔出奇,因為由 2022 年理想 L9 交車即破萬開始計嘅話,3 年時間剛剛好係跟隨理想過河嘅友商完成一款新車研發嘅周期。
只係中國家庭生仔嘅速度,可能有啲追唔上大 6 座 SUV 上市嘅速度。

縱使係理想自己,全新嘅 L9 Livis 都未能再回到當年嘅巔峰。整個月 7 月,旗艦級大 6 座 SUV 銷量過萬嘅只有 1 個,銷量 6000+ 都能排進前 5,仲有 4 個只賣咗唔到 1000 輛。
事實證明,跟隨理想過河嘅,除非鐵了心做“半價理想”,唔係呢條賽道都好難再出爆款。所以,理想要答嘅已經唔再係點樣造一輛“更大嘅 L9",而係當所有人都擠埋一齊嘅時候,另闢蹊徑做一臺 i9。
01
比「大眾帶字母」更厲害嘅,係 SUV 帶 home
“大眾後面帶字母”,代表住一種惹唔起嘅低調奢華,而理想今次給 SUV 後面加咗個 home,亦預示咗呢輛車嘅唔一般。
李想提到,喺定義 i 系列產品嘅時候,團隊思考咗一個最核心嘅問題:原生純電 SUV 應該點樣做?答案係三個最重要嘅定義:更好嘅空間體驗、更低嘅風阻同能耗、更好嘅操控性同舒適性。
呢個令人諗到喺歐洲,一個被探索咗百年嘅命題。

早在 17、18 世紀,歐洲上層社會就有 Grand Tour 嘅文化傳統。而 20 世紀,隨住汽車嘅發展,意大利語 Gran Turismo 有咗新嘅含義:一種能讓人快速、舒適、優雅咁跨越長距離嘅汽車。
喺意大利嘅汽車文化中,GT 從一開始就要具備兩個鮮明嘅特徵基因:機械素質夠好,車身夠靚。
呢個亦喺之後形成咗 GT 嘅經典定義:能夠長途旅行、舒適、具備足夠嘅空間、流暢而優雅。佢唔係一味將空間做大,而係搵到一種空間嘅最優平衡。
直到呢度,你係咪看到咗一啲熟悉嘅定義?
歐洲人過去嘗試用奔馳 R 級、寶馬 5 系 GT 去解決發動機、變速箱同空間嘅矛盾。但到咗純電時代,i9 畀咗新嘅思路,亦係李想所講:“最近行業喺討論旗艦 SUV 越做越大嘅問題,我諗,這只係過渡階段,純電架構嘅天生優勢,決定咗尺寸軍備競賽一定會結束。”

理想 i6 嘅成功,以及 MEGA 用戶對外觀設計嘅高滿意度,已經證明咗理想呢套設計語言嘅前瞻性同獨特性,而放喺更加舒展嘅理想 i9 上,呢套設計呈現出咗一種如大型 GT 旅行車般優雅、運動嘅造型。
而我哋都唔使糾結於 SUV 呢個字眼本身,畢竟喺轎車墊高一啲都能叫 SUV 嘅中國市場入面,SUV 嘅定義本身就已經變得好寬泛,而人們喜歡 SUV 嘅核心,其實就係空間同形態。

理想 i9 透過純電架構將 SUV 嘅空間優勢進一步放大,並解決咗傳統 SUV 風阻、能耗同操控嘅短板。一個好明顯嘅對比,理想 i9 同底盤堆料更強嘅理想 L9 Livis 喺 ISO 3888-1 標準嘅高速變線實測中,取得咗相同嘅 134km/h 嘅成績。
對於“家空間”嘅營造,理想嘅功力喺 i9 上變得更加爐火純青。
車長 5225mm,軸距卻有足足 3168mm,後兩排對坐嘅肩部距離超過 2 米,仲能夠裝載下全家嘅行李,同傳統 SUV 嘅體驗完全不可同日而語。
更重要嘅係理想對氛圍嘅打造。

例如家居燈光系統,迎賓光毯有“Sweet Home”字樣,車頂暖光主燈令車內照明唔止局限於閱讀燈。仲有靈感源於新加坡航空頭等艙套房嘅“Home 套房”模式,佢打破咗傳統“面對面”或“大床”模式嘅限制,將空間打造為“工作室 + 床”嘅設計,進一步拓展咗空間嘅可用價值。

而呢啲所有,只係需要 36.98 萬。
呢個係理想 i9 嘅另一個殺手鐧。唔單止係價格,仲係喺呢個價格之下嘅獨一無二。
理想為 i9 畀咗呢幾個最核心亮點配置:線控轉向、後輪轉向、4 個全尺寸零重力座椅、二排可旋轉、前後兩個超大屏幕、高通驍龍 8797 芯片同馬赫 M100 智駕芯片。
你會發現,雖然佢哋望落去似乎都係而家市場耳熟能詳嘅技術名字同功能,但對比同級別競爭對手車型,單係 4 個全尺寸零重力座椅就已經篩走咗絕大部分車型。剩低嘅,係問界 M9 Ultimate、蔚來 ES9 同理想自己嘅 L9。
而佢哋都要比 i9 貴好多。
呢個亦係理想嘅野心所在。
02
該對自己下手時,理想都唔手軟
必須承認,理想 i9 嘅售價令唔少 i8 嘅用戶“破防”,畢竟今次 i9 連經典嘅大象灰車漆都免費送,而 i8 四驅高性能版 33.98 萬元嘅售價再疊加選裝,同 i9 基本嚟到咗一個水平線。
但呢次也許係理想嘅一次主動而為。

一方面,始終都要冷靜落嚟看,i8 喺理想嘅產品矩陣入面依然擁有咗一個獨特嘅生態位,就好似一位剛鎖咗單 i8 後驅版嘅車主給我哋留言咁話:疊加權益後唔到 30 萬元嘅價格加上保險同購置稅,仲係比 i9 低好多,相對細少嘅尺寸亦適合喺老城區使用。
另一方面,理想亦迫切需要一個喺大 6 座旗艦 SUV 市場打開局面嘅產品,與其“1+1<1”,仲唔如破釜沉舟一把。
我哋回顧理想由去年 i8 上市開始嘅一輪密集嘅產品更新,從銷量嚟睇有成功,亦有教訓。
i8 喺價格發布後很快就進行咗 SKU 同價格嘅調整,響應速度好快,但也的確失去咗第一次出牌嘅機會。但 i6 嘅熱銷,證明咗理想喺純電賽道嘅競爭力。

而蔚來 ES8 持續一年嘅月銷過萬,則喺很大程度上改變咗高端純電 SUV 細分市場嘅購買趨勢。呢樣令理想 L9 Livis 嘅到來,面對住一個同以前完全唔同嘅市場環境,就算問界 M9 已經向住更高端嘅市場轉型,但增程、冰箱、彩電同沙發嘅標籤,已經大量被 20 萬元級別嘅產品所復刻。
縱使“半價理想”嘅用料、質感同體驗都差咗唔少,但就係“望落都差唔多”呢件事,對於理想 L9 就係一個巨大嘅挑戰。當然,理想亦畀咗應對嘅辦法,就係將前景押寶喺具身智能。但而家階段,具身智能嘅認知門檻比“冰沙彩”要高好多,而且喺 L3 真正落地之前,其實用戶付出嘅好多成本好難轉化為止體嘅體驗。
6 系賣得好,能夠撐起理想嘅銷量榜單,但股價同財報都仲係需要更高端市場嘅突破。

我哋喺最近發布嘅 MEGA 同 i9 上,可以睇到理想嘅調整。新款 MEGA 體驗提升嘅同時價格大幅降低,同理想 L9 Livis 一齊,為用戶提供相似體驗,但風格截然不同嘅兩款產品,而咁樣更能突出 MEGA 嘅定位同產品取向。
而呢兩款旗艦產品錨定好位置後,i9 就擁有咗明確嘅進攻策略:駕控對標 L9 Livis、空間體驗對標 MEGA home,價格再嚟個“大跳水”。

更重要嘅係,MEGA 同 i9 嘅價格階梯,以及佢更加極致嘅產品取向,令 MEGA 用戶群並唔會被 i9 所分流,但反轉嚟,大量預算夠唔到 MEGA 但卻嚮往 MEGA 嘅空間體驗嘅用戶,就好難唔對 i9 心動咗。
而向下,有時好難唔懷疑理想嘅產品團隊係故意設定出 i8 同 i9 嘅差價。i8 後驅版依然有獨特嘅價值,而 i9 某種程度上以一種極高性價比嘅方式替代咗 i8 四驅版,重新將呢個區間嘅用戶吸引返嚟,並且拉高咗成交價。
無論點講,理想將自己嘅盤子做大就係成功。畢竟而家呢個市場入面,靠住一兩款爆款車型直接逆天改命嘅例子太多咗,如果太瞻前顧後反而可能顧此失彼。
03
大公司視點
而家喺理想汽車 App 上,i9 已經成為緊次於 MEGA 交付時長嘅產品,而家落訂需要 8-10 週嘅等待時間。
雖然理想官方冇畀出訂單表現,但我哋從一啲第三方機構嘅統計同反饋嚟睇,36.98 萬元嘅價格超越咗唔少用戶嘅心理預期,亦令唔少友商感受到咗威脅。
三年前,L9 告訴市場,大六座 SUV 應該係點樣。於是而家嘅市場入面,擠滿咗跟隨理想過河嘅產品。
三年後,i9 想證明嘅係:大六座 SUV,未必仲要係原來嘅樣貌。

2026 Chengdu Auto Show: Why is Half the Auto Industry Watching Chery?
(Auto Hundred / Juanzi Talks Cars Wei Huijuan)
"Chinese Cars, Global Champions" — this is not a slogan; it is the reputation Chery has built over 23 years of export leadership, monthly overseas sales of 200,000 units, and 20.16 million global users.
On August 21, 2026, at the Chengdu Auto Show Hall 5, Chery Group, with its five major brands — Chery, Exeed, Zhongheng, Jetour, and iCAR, bringing a total of 38 models, made a strong landing. While you were still debating which hall or which vehicle to look at, Chery already told you what the true center stage of an auto show is with an entire "Tech Eco Island".
Li Xueyong, Executive Vice President of Chery Automobile Co., Ltd., stated that Chery firmly believes that true global cars are not developed domestically and then modified for export, but are anchored to the global market from the start of R&D. Chery persists in building true native global cars targeted at the global market from the beginning of product definition. At this Chengdu Auto Show, Chery once again confirmed the new pattern that "the global automotive industry has entered China's Time" with a new energy era global model matrix that offers global same-models meeting diverse global needs.

[Li Xueyong, Executive Vice President of Chery Automobile Co., Ltd., speaking on site]
The Weight of Champion: Every 16 Seconds Globally, a "Chery-Made" Vehicle Heads Overseas
Before talking about cars, we must first talk about Chery's reputation.
In July 2026, Chery Group sold 276,820 vehicles, of which 202,533 were exported, a year-on-year increase of 70.1%, becoming China's first vehicle enterprise to break 200,000 monthly exports. Globally, one Chery vehicle goes overseas every 16 seconds. Cumulative exports from January to July exceeded 1.14 million units, a year-on-year increase of 71.2%, overseas users exceeded 6.99 million, and global cumulative users exceeded 20.16 million.
Even more hardcore is that Chery has consecutively ranked first in Chinese brand passenger car exports for 23 years, with products sold to over 130 countries and regions, continuously breaking through in high-end markets such as Spain, the UK, and Australia. This is not "product export," but "all-around export" of brand, industry, and supply chain — Chery's globalization is a True Global Champion.
Five Brands 38 Models, Which Ones Are Most Worth Highlighting?
Chery Brand: Fengyun T7 Launches August 26, Arrizo 7 Global Premiere
Fengyun T7is the absolute traffic magnet at this auto show. As the first "Native Global Car" of Chery's Smart Electric Era, it was anchored to the global market from the first day of R&D. It is not "finish domestically then modify for export," but a product truly defined by global regulations, global aesthetics, and global scenarios. 65.05kWh Rhino Battery, CLTC range 600km, integrated cockpit-drive 8775 chip, Falcon 500 Smart Driving, Fortress Body + 9 Airbags — pre-sale price 109,900 - 129,900 RMB, pre-sale orders over 16,787 units within 9 days, and officially launched on August 26, with limited-time benefit price starting from 94,900.

Arrizo 7completed its global premiere in the attitude of "Most Beautiful Global Car", positioned in the 80,000-100,000 level family sedan market, providing C-DM Ultra-Energy Hybrid and Kunpeng Fuel dual powertrains, expected to launch in Q4 2026.

[New Benchmark Global Quality Family Sedan Arrizo 7]
Fengyun A9L ULTRA 4WD Versionintegrates Snow Leopard 4WD, front double wishbone + rear five-link, and Falcon 700 Smart Driving, representing Chery's sincere masterpiece for attacking the C-Class flagship segment.

[True Global C-Class Flagship Fengyun A9L ULTRA 4WD Version]
New QQ3 Modern Editionis designed by the Red Dot Design Award team, incorporating Neo Retro Futurism design. It is already open for pre-order at the auto show; pay 99 Yuan to lock benefits.

[QQ3 Modern Edition]
Exeed: The "Chinese Answer" to Premiumization

Exeed ES, EX7, ES7 GT, and X-CONCEPT concept car appeared together, continuously attacking the high-end market.
Zhongheng: Hardcore Blind Orders for Off-Road Players

F700 RV Edition, G700 Dinghuo Mingdi Edition/Zhijing Qiankun Edition/Moab Edition and other 7 models cover the all-scenario off-road ecosystem from Grassland Wolf Herding to Supreme Voyage.
Jetour: Advancement for Travelers

World Rover, Traveler 7, New Shanhai T1 4WD, Freerider, etc. 10 models continue to solidify the "Travel+" strategy.
iCAR: V25 Global Premiere

V23, V25, V27 three personalized pure electric SUVs appeared. Among them, V25 made its global premiere, targeting young players' personalized needs.
Internationalization + Youthfulness: Chery is Redefining "Chinese Cars"
If Chery in the past was a "Technical Engineering Guy", today Chery has evolved into a trendy brand that global young people willingly choose proactively.
73.6% of Fengyun A9 users are under 35, and 63% of Fengyun T7 users are under 35. Chery has recruited a Global Young Designer Team. Fengyun A9 won the German Red Dot Design Award, QQ3 Modern Edition masters retro trends, the booth created a "God-Tier Looks Theme Day" — celebrity merchandise, trendy rap, free makeup, good-looking guides, thoroughly breaking the stereotype of traditional auto companies "piling specs, reciting scripts".
Regarding internationalization, Fengyun T7 has launched in Thailand and South Africa, launched in China/Indonesia in August, entering the EU in September, landing Australia/New Zealand, UK, Malaysia in October. QQ3 has launched in Indonesia and Thailand, and will land in South Asia and South Africa in the future. Every new Chery car is a vivid footnote to "Chinese Cars Are Also Global Cars".
Core Tech: Rhino Battery, Kunpeng Sky Engine, Flying Fish Chassis

[Chery "Tech Eco Island" Theme Booth]
At this auto show, Chery brought the "Tech Eco Island" into the booth. The Rhino Battery demonstrated 10-needle nail penetration, bottom crushing + immersion, and other extreme tests on-site; 400Wh/kg solid-state batteries, Kunpeng Sky Engine (thermal efficiency 48.57%), Flying Fish Intelligent Chassis i (supporting 90° lateral travel, "0"m turn), and other hardcore technologies were showcased. From materials, structure to smart control, Chery is re-defining industry standards with brand-level battery system safety.

--- [Rhino Battery Cell Crushing & Water Immersion Safety Demo]
Post-Show Highlights: These Models Coming Soon to You
The auto show is not the end, but the beginning. Models and time nodes worth focusing on next:

Final Words
While other brands still use "exhibition quantity" to show presence, Chery is already bringing safer, smarter, and more personalized travel experiences for global users with the matrix depth of 38 models, globalization height of 200k monthly exports, and tech thickness of Rhino Battery and Solid-State Battery, building a "New Chery" belonging to the Smart-Electric Era.

On August 26, Fengyun T7 officially launched; in Q4, Arrizo 7 is ready to launch. On August 31, the lights of Chengdu Auto Show Hall 5 will extinguish, but Chery's Global Champion Journey is accelerating.
Chinese Cars, Global Champions. These eight words, Chery can carry.

-


After the industry moved from scale competition to profit competition, from price competition to value competition, from single product competition to system competition, the factor determining a car company's ceiling has shifted from a single blockbuster model, a single capital operation, or sales sprint in a unit of time, to organizational efficiency, strategic focus, technology reusability, and global operational capability. Li Shufu completed another "strategic transformation" in his unique way — from entrepreneur to system designer.
Written by | Smart Driving Network, Ling Jiang
Edited by | Lang Lang Mountain and Ming Zhi Mountain
63-year-old Li Shufu took a step ahead on August 17 again.
On the 21st anniversary of Geely Automobile's listing on the Hong Kong Stock Exchange, he announced his retreat to the background, handing the baton to An Conghui, a successor cultivated by Geely. An Conghui was born in 1970 and is 56 years old this year.
One of China's largest private automotive groups, Geely, has taken a historic step in completing the de-familyization management.
01.
Li Shufu's Performance Report
Known as the "Car Maniac", Li Shufu gave a simple summary of his performance in his speech upon stepping down as chairman of Geely Holdings:
May 19, 2005, Geely Automobile officially listed on the Hong Kong Stock Exchange. Stock price rose from 0.4 HKD on May 19, 2005, to 18.06 HKD on August 12, 2026. Market cap grew from 1.6 billion HKD to 194.8 billion HKD on August 12, 2026. Dividends increased from 40 million HKD in 2005 to 5.4 billion HKD in 2025.
Li Shufu implied that Geely's performance was worthy of shareholders and investors.

After resigning from Chairman and Executive Director of Geely Automobile Holdings Board, Li Shufu retained the title of Lifetime Honorary Chairman. Meanwhile, An Conghui succeeded as Board Chairman, Gui Shengyue became Vice Chairman, and Gan Jiayue became CEO.

Regarding Li Shufu's departure, Geely Automobile Board Vice Chairman Gui Shengyue defined it as a "Strategic-level organizational evolution manifesto for Geely Automobile":
"Li Shufu's resignation (Board Chairman) and An Conghui's succession is a manifesto of de-familyization, marking that Geely Automobile has moved from the startup and development phase driven by founders to the mature phase driven by systems and teams."
"Enterprises will no longer rely on personal charm and authority, but on organizational systems and talent pipelines. It means Geely Automobile's future governance will be more transparent and management more scientific. For internal talents, it is also a signal to break through the ceiling. It benefits bringing greater returns to shareholders and making greater contributions to the country."
Of course, 63-year-old Li Shufu did not leave completely.
He will continue to serve as Chairman of Zhejiang Geely Holding Group, while other positions under the group remain temporarily unchanged.
On why choose to withdraw from the frontline at this time, Li Shufu plainly stated, "The automotive industry is a marathon without end, enterprise succession and value orientation determine the enterprise's sustainable development capability," and "People are the core elements determining corporate culture inheritance and value orientation."
For a large automotive company spanning multiple brands, multiple technology routes, and multiple overseas markets, strategic focus still requires a strong center, and operational execution requires professional decentralization.
Geely's current structure is closer to "Founders set direction, Managers run systems", ensuring the continuity of corporate strategy while freeing up sufficient operational autonomy for professional manager teams.
A deeper background is that Li Shufu believes, "The era of global economic integration and investment trade liberalization has ended. The new era of economic globalization is forming. Geely must take root in the Chinese market and accelerate layout of the global market."
And to realize 2/3 of sales from overseas, Li Shufu left An Conghui with a localized production network distributed in EU, UK, Malaysia, etc., but completing this vision requires the new generation.
As Gui Shengyue said:
"Any career needs a younger body and even younger wisdom."
Toyota and Volkswagen used to be Geely's targets for chasing and learning, but Li Shufu went further than Kiichiro Toyota. During his tenure, he completed the de-familyization of the company; at the beginning of 2024, after An Conghui shouted "Become the Volkswagen of the new energy era", in September of that year, Li Shufu sensibly and alertly published the deafening "Taizhou Declaration", initiating strategic integration and contraction of expansion, reflecting on and adjusting the multi-brand model to the ongoing "One Geely".

Li Shufu's resignation choice selected an appropriate timing, wrapping up with Geely's best semi-annual report since listing:
First half of year, Geely Automobile achieved revenue of 173.6 billion yuan, year-on-year growth 15%; core net profit attributable to parent company 9.68 billion yuan, year-on-year growth 46%; gross margin increased to 17.9%; overseas sales 474,000 vehicles, year-on-year growth 158%.
This semi-annual report "Quantity, Price, and Profit all rising" is exactly the first report card handed in after Li Shufu gradually exited daily management and professional managers took over comprehensively.
Performance realization and governance switching at the same time window landed and verified a key proposition: When the founder voluntarily cedes management power and the enterprise completes the transformation from "Family Driven" to "System Driven", operating quality actually achieves a leap.
02.
"Li Shufu's Geely" Becomes "System Geely"
According to data from the All-China Federation of Industry and Commerce, about 80% of Chinese private enterprises are family enterprises, and the first-generation entrepreneurs of Reform and Opening Up have generally entered the 60 to 70-year-old age range, "Founders" to "Enterprises Second Generation" power transition is happening in batches.
In private enterprises, "Founder Exit" often accompanies the "Second Generation Succession" script, but Geely chose a completely different path.
Li Shufu's son Li Xingxing is a supervisor and shareholder of Geely Holdings, but has not appeared in the core of Geely system in recent years; daughter Li Ni also did not enter Geely core management layer, main operation revolves around Geely's supporting business.
This means, Li Shufu chose not the "Son Inherits Father's Business" traditional path, but relied on professional manager teams to realize enterprise's modern governance and sustainable development.
In fact, Geely's de-familyization started twenty years ago.
May 2002, Geely Group underwent company system reform, Li Shufu's three brothers completely exited the decision layer, professional managers started entering senior management. March 2003, Zhejiang Geely Holding Group Co., Ltd. was formally established.
And Li Shufu's own exit path also presented clear "from shallow to deep, from local to global" characteristics.
July 2021, Li Shufu resigned as Chairman of Geely Automobile Group Co., Ltd.
March 2022, exited as Director of Zhejiang Geely Automobile Co., Ltd.
June 2026, Li Shufu at Chongqing Forum once systematically elaborated enterprise succession concepts, clearly stated building "Governance structure clearer, rights and responsibilities clearer, operation efficient, global compliant modern enterprise operation system", from governance structure, personnel adjustment, internal talent training to "Taizhou Declaration" release, succession work has been proceeding in an orderly manner.
Li Shufu resigned as Chairman of Zeekr Intelligent Technology in the same month, Lynk & Co Chairman changed simultaneously.
From family enterprise to modern joint-stock enterprise, Geely walked for more than twenty years, until today finally completed the most critical step, and also the most symbolic step.
03.
Platform Enterprise under "One Geely"
In Geely's official announcement, this management layer adjustment is defined as:
"According to corporate governance requirements and cadre pipeline construction plan, further improve professional manager authorization operating mechanism, promote company sustainable healthy development", goal is "Strengthen 'One Geely' with modern enterprise governance system".
That is to say, Founder Exit and "One Geely" strategy are two sides of the same coin.
Geely's "One Geely" launch, started from "Taizhou Declaration" released in September 2024.
At that time, the core of this declaration was not simply retreating the frontline, but facing industry price war, technology route overlap and multi-brand parallel coming resource dispersion, started systematically promoting strategic focus, internal integration and synergy efficiency.
By January 2025, Geely further concretized "Taizhou Declaration" into "One Three Three" ideas and "Two Horizontal Seven Vertical" architecture:
Geely Automobile Group integrates Geely, Galaxy, Radar, Ezda, etc. mainstream businesses, Zeekr Technology Group integrates Zeekr and Lynk & Co, high-end new energy sector thus returns into same subject, technology, product, supply chain and organization system starts reorganizing according to unified logic.
Subsequently, Zeekr and Lynk & Co equity integration landed, marking "One Geely" from business synergy promotion to capital level substantive integration; later, Zeekr privatization, delisting from NYSE and re-returning to Geely Automobile main platform, further gathered scattered high-end new energy assets in external capital market back into unified listing system.
After entering 2026, Geely also proposed "One Geely, Comprehensive Leading" 2030 strategic goal, and started straightening Geely Automobile Group and Geely Automobile Holding relationship, closing and transferring redundant subjects.
Before today, "One Geely" experienced from strategic declaration, brand integration, equity restructuring and capital gathering, and up to this year's semi-annual report and management layer adjustment this time point, it started showing clearer system meaning:
Only when founders no longer insist on direct control of each subsidiary, system integration can truly land.
Geely is becoming a unified platform with more concentrated resource allocation, higher synergy efficiency, and stronger global capability.
It chose to complete the most strategic organizational adjustment at the best time.

First half of 2026, Geely Automobile's business scale and profit quality improved synchronously, total sales broke 1.42 million vehicles creating same-period new high; total revenue exceeded 170 billion yuan, year-on-year growth 15%, continuous six years positive growth; core net profit attributable to parent company reached 9.68 billion yuan, year-on-year growth 46%, significantly outperforming revenue growth; gross margin increased to 17.9%, vehicle core net profit attributable to parent company year-on-year increased 45% to 6,806 yuan.
Zeekr first half year sales exceeded 178,000 vehicles, only accounting for 12.5% of total sales, but contributed 31.7% of operating revenue, average transaction price about 350,000 yuan, already exceeding BBA and other traditional luxury brands.
Geely Galaxy first half year sales nearly 520,000 vehicles, ranked top three in global new energy; China Star first half year sales exceeded 580,000 vehicles, consecutive 10th year reigning champion of China brand fuel passenger car sales.
This "High-end builds brand, mainstream drives scale" dual-wheel drive pattern is exactly the result of professional manager team coordinating resources under "One Geely" framework.
And accompanying "One Geely" strategy deepening implementation, administrative expense ratio year-on-year decreased 0.2 percentage points to 1.7%, R&D investment ratio decreased 0.3 percentage points to 5.2%, while R&D investment absolute value year-on-year increased 8% to 9.06 billion yuan, while increasing technology investment, through platform synergy and procurement concentration significantly improved resource usage efficiency.
High-quality growth brought Geely sufficient capital reserves, as of end of June 2026, capital reserves reached 69.56 billion yuan.
But Geely management themselves did not package this financial report as a wild victory, on performance conference, Gui Shengyue defined it as "Bright but not stunning financial report".
Behind this positioning, first half of 2026, China new energy vehicle sales reached 7.446 million vehicles, car exports reached 5.096 million vehicles, scale still expanding; but industry profit continues to bear pressure.
National Bureau of Statistics data shows, first half of year automotive industry operating revenue about 5.19 trillion yuan, year-on-year growth 1.8%; operating cost about 4.61 trillion yuan, year-on-year growth 2.8%; total profit about 195.4 billion yuan, year-on-year decline 20%, sales profit margin only 3.8%.
And according to China Association of Automobile Distributors public analysis, 2026 January-5 months automotive industry profit margin only 3.4%, located at low level.
CAAM data is even more eye-catching:First half of year industry average profit margin has been pressed to 1.6%.
Although there are statistical scope and time window differences between several calibers, but conclusion consistent:
China automotive industry still growing, but earning money difficulty significantly increased.
In management view, 2026 Geely although outperformed industry, but did not depart from cycle; profit quality improving, but industry downward pressure, domestic demand bearing pressure, chip and raw material price rising, competition white-hot, these variables still exist.
At mid-year performance conference, Geely management identified AI strength as Geely responding to market change latest grip, all-domain AI will empower Intelligent Propulsion Hybrid, Digital Chassis, Electric Drive, Energy Storage and multiple links, promoting car towards "Intelligent Life Form" evolution.

AI will become a long enough technology main line for Geely, gathering Galaxy, Zeekr, Lynk & Co different brands, and R&D, manufacturing, supply chain and overseas business organizations to same platform framework, forming cross-brand, cross-business, cross-market capability reuse, thus more opportunity to hold profit and valuation.
"One Geely" is officially the most underlying scale foundation of this set of platforms.
04.
"Never Failed" An Conghui
If Li Shufu is "One Geely" strategic designer, then An Conghui is this blueprint most loyal executor and most firm promoter.
Joined Geely in 1996, starting from auditor, An Conghui used thirty years time to walk complete path from grassroots to Board Chairman:
He personally created Hycan EC7 cumulative sales exceeded 3.8 million vehicles, took lead completed Geely acquisition Volvo after "digestion" process, led R&D SEA Ocean Architecture, created Lynk & Co and Zeekr two high-end brands.
Such resume, made him in Geely internal not only a manager, but more familiar with this company past twenty-plus years capability accumulation formation process.
Li Shufu once evaluated this successor like this:
"An Conghui always challenges the hardest tasks, and never fails."

Today, successor An Conghui took over, not only a annual sales 1.42 million vehicles, revenue 173.6 billion yuan automotive group, but a share of "Globalization" and "Intelligentization" strategic heritage.
In overseas export dimension, Li Shufu used twenty years time to pave Geely "Industry Symbiosis" globalization roadbed: from acquiring Volvo to obtain European manufacturing and brand genes, to building partner relationships with Proton, Renault, Ford, to 12 overseas factories, 2000 overseas channels, 114 core markets layout.
An Conghui to do, is to push this strategic heritage from "Layout Period" to "Harvest Period".
He clearly stated at performance press conference, Geely future over 60% sales will come from overseas markets, Volvo European factory will from 2028 onwards undertake Geely system within high-end luxury cars production, Ford joint venture Spain factory also will from 2028 start production.
An Conghui is turning Li Shufu "Bought" global assets, into Geely "Going Out" manufacturing capability and brand capability.

And in relatively abstract technology field, Li Shufu built for Geely sky-earth integrated technology ecosystem, including chip, large model, satellite, embodied intelligent robot, WAM World Behavior Model, 1+2+N multi-agent coordination framework, completed technology "From 0 to 1" and ecosystem "From 1 to N".
An Conghui needs to push these N many technology ecosystems to market: make Qianli Haohan G-ASD intelligent driving capability, WAM World Behavior Model AI foundation, 2030 Laboratory forward technology, truly embedded into every mass production model, transformed into user payment willingness and capital market valuation recognition.
At performance conference, Gui Shengyue also represented management team to shareholders statement:
"Geely Automobile will be An Conghui's only listed company he serves as Chairman, this means Geely will further implement "Taizhou Declaration", implement "One Geely" strategy."
This on-site interpretation transmitted two signals to outside world: one is An Conghui will fully focus on 0175.HK, two is Geely all automotive main business resources will further concentrate to HK listed subject.
An Conghui this professional manager who grew from auditor to Board Chairman, is always "One Geely" most firm operator — he is both beneficiary of this strategy (from Zeekr CEO promoted to Holding Group CEO then listed company Board Chairman), also most thorough executor of this strategy.
He might be proving: Li Shufu's best strategic heritage, not one brand, one technology or one factory, but a modern enterprise governance system able to self-evolve, self-inherit.
And himself, is exactly this system cultivated first "Finished Product".
"Make 0175 solid, strong and big."
This is new captain's first Flag, hope Li Shufu judgment still accurate, An Conghui "Never Failed".
Written at the End:
2026 is Geely Holding Group founding 40th anniversary.
Forty years, from Taizhou a private small factory to annual sales 1 million vehicle class global automotive group, Geely growth history is China automotive industry rising microcosm.
Nowadays, when Li Shufu hands management baton to An Conghui, Gan Jiayue etc. professional manager team, Geely is completing a more profound transformation:
From "Li Shufu's Geely" becomes "System Geely", from "China's Geely" becomes "World's Geely".
Of course, regarding current industry situation view, full year 3.45 million vehicle sales target, sprint 1 million vehicle overseas target, all-domain AI technology commercialization landing, Geely second half year challenge still arduous.
And in industry from scale competition into profit competition, from price competition into value competition, from single product competition into system competition, the factor determining a car company ceiling, already from single blockbuster, single capital operation or unit time sales sprint, shifted to organizational efficiency, strategic focus, technology reuse capability and global operation capability.
Geely in this round handed answer, use a profit quality improving semi-annual report, to lift a governance reorganization; then use a governance reorganization, to clear more stable organizational chassis for next round growth.
For Li Shufu, this means he used Chinese private enterprise rare way completed from entrepreneur to system designer another "Strategic Transformation".
For Geely, this means "One Geely" starts from strategic slogan enters system stage.
And for industry, this means China top private car enterprise competition, starting from product and market level, further extended to governance and organization level.

喺馬來西亞嘅 SUV 市場,好多買家喺揀車嘅時候都會拿 Proton X90 同 GWM Haval H6 嚟做比較。呢兩款車喺價位同定位上都幾接近嘅,今日我哋就從多個方面做一個詳細嘅比較,幫你節省做功課嘅時間。
Proton X90 喺馬來西亞嘅 OTR 售價係 RM 106,800 - 122,800,一共 有 4 個版本,包括 2026 1.5T Prime X(RM 122,800)、2026 1.5T Prime(RM 116,800)、2026 1.5T Lite(RM 106,800)等。
GWM Haval H6 喺馬來西亞嘅 OTR 售價係 RM 139,750 - 139,750,一共有 2 個版本,包括 1.5L Turbo Standard(RM 140,000)、1.5L Turbo Premium(RM 155,000)等。
從價錢睇,Proton X90 嘅起步價真係比 GWM Haval H6 平咗 RM 32,950。如果你預算有限,Proton 嘅入門版已經可以滿足日常需求。但都要注意,平嗰幾千蚊,可能喺配備上會有取舍,具體要睇你嘅需求。

Proton X90 搭載 1.5L Turbo,馬力 140 hp。官方油耗 7.0 L/100km。
GWM Haval H6 搭載 Hybrid,馬力 170 hp。官方油耗 4.5 L/100km。
動力方面,GWM Haval H6 嘅 Hybrid 比 Proton X90 嘅 1.5L Turbo 多咗 30 匹馬力。不過日常喺市區開,兩款車嘅動力都夠用,唔會覺得唔夠力。

Proton X90 車身長 4400 mm,尾箱 400 L。
GWM Haval H6 車身長 4400 mm,尾箱 400 L。
兩款車嘅尺寸幾乎一樣,車內空間差別唔大。呢個級別嘅車,日常使用完全夠用。

Proton X90 採用 FWD 驅動方式。
GWM Haval H6 採用 FWD 驅動方式。
兩款車嘅驅動方式一樣,都係 FWD,日常駕駛感受唔會有太大區別。
Proton X90 同 GWM Haval H6 都係馬來西亞市場嘅主流選擇,適合家庭使用、日常通勤。如果你更睇重品牌口碑同二手價,可以優先考慮口碑更好嗰款;如果你更在意性價比同配備,就揀配備更豐富嗰款。最終都好建議兩款都去試駕,親身體驗先係最重要嘅。
總體嚟講,Proton X90 同 GWM Haval H6 都係馬來西亞市場幾唔錯嘅車型。揀邊一輛,關鍵仲要睇你嘅個人需求同預算。建議大家做好功課,多比較間車行嘅報價,先去試駕做最終決定。買車係件大事,花少少時間做功課絕對唔會錯。

In the Malaysian SUV market, many buyers compare Proton X90 and Toyota Fortuner when choosing a car. These two cars are quite similar in pricing and positioning, so today we will conduct a detailed comparison from multiple aspects to help you save time on research.
The OTR price of Proton X90 in Malaysia is RM 106,800 - 122,800, with a total of 4 versions, including 2026 1.5T Prime X (RM 122,800), 2026 1.5T Prime (RM 116,800), 2026 1.5T Lite (RM 106,800), etc.
The OTR price of Toyota Fortuner in Malaysia is RM 195,880 - 241,880, with a total of 3 versions, including 2024 2.8T VRZ Diesel (RM 241,880), 2024 2.7L SRZ Petrol (RM 202,880), 2024 2.4L Standard Diesel (RM 195,880), etc.
From a price perspective, the starting price of Proton X90 is indeed RM 89,080 cheaper than Toyota Fortuner. If your budget is limited, Proton's entry-level version can already meet daily needs. However, do note that the few thousand Ringgit saved might involve trade-offs in features, which depends on your specific needs.

The safety rating of Proton X90 is 5★ (ASEAN NCAP), with active safety systems including ADAS (ACC, AEB, LKA, LDA, BSM, RCTA).
The safety rating of Toyota Fortuner is 5★ (ASEAN NCAP), with active safety systems including .
Both cars have the same safety rating, and safety features in this class are quite comprehensive. New cars nowadays generally have good safety, so there is no need to worry too much about this point.

Proton X90 adopts FWD drive type.
Toyota Fortuner adopts FWD drive type.
Both cars have the same drive type, both are FWD, so there won't be a huge difference in the daily driving experience.

Proton X90 warranty 5 years / 150,000km, service interval every 10,000km or 6 months.
Toyota Fortuner warranty 5 years / unlimited mileage, service interval every 10,000km or 6 months.

Proton X90 and Toyota Fortuner are both mainstream choices in the Malaysian market, suitable for family use and daily commuting. If you value brand reputation and resale value more, prioritize the one with the better reputation; if you care more about value for money and features, choose the one with richer configuration. Ultimately, it is recommended to test drive both, as experiencing it firsthand is the most important.

Overall, Proton X90 and Toyota Fortuner are both excellent car models in the Malaysian market. Which one to choose depends mainly on your personal needs and budget. It is recommended to do your research, compare quotes from several dealerships, and then test drive to make the final decision. Buying a car is a big deal, spending some time on research will definitely not be a mistake.

In the Malaysian SUV market, many buyers often compare the Proton X90 and Honda WR-V when selecting a car. These two models have fairly similar pricing and positioning. Today, we will conduct a detailed comparison from multiple aspects to help you save time on research.
The OTR price of the Proton X90 in Malaysia ranges from RM 106,800 to 122,800, with a total of 4 versions, including 2026 1.5T Prime X (RM 122,800), 2026 1.5T Prime (RM 116,800), 2026 1.5T Lite (RM 106,800), etc.
The OTR price of the Honda WR-V in Malaysia ranges from RM 89,900 to 107,900, with a total of 4 versions, including 2023 1.5L V (RM 99,900), 2023 1.5L E (RM 95,900), 2023 1.5L S (RM 89,900), etc.
In terms of price, the Honda WR-V is RM 16,900 cheaper at the starting price compared to the Proton X90. To be honest, in this price segment, a difference of a few thousand is not significant. The key is to look at the overall cost-performance ratio and long-term usage costs.

Proton X90 safety rating is 5★ (ASEAN NCAP), active safety systems include ADAS (ACC, AEB, LKA, LDA, BSM, RCTA).
Honda WR-V safety rating is 5★ (ASEAN NCAP), active safety systems include Honda SENSING.
Both cars have the same safety rating, and safety features are quite comprehensive in this class. New car safety is generally good nowadays, so there is no need to worry too much about this point.

Proton X90 adopts FWD drive method.
Honda WR-V adopts FWD drive method.
Both cars have the same drive method, which is FWD, and there will not be a huge difference in daily driving feel.

Proton X90 warranty 5 years/150,000km, maintenance interval every 10,000km or 6 months.
Honda WR-V warranty 5 years/unlimited mileage, maintenance interval every 10,000km or 6 months.

Overall, both the Proton X90 and Honda WR-V are very good models in the Malaysian market. Which one to choose mainly depends on your personal needs and budget. We recommend doing your homework, comparing quotes from several dealerships, and then test driving to make the final decision. Buying a car is a major matter, spending time on research will definitely not be wrong.

喺馬來西亞嘅 SUV 市場,好多買家揀車嘅時候都會拿 寶騰 X70 同 馬自達 CX-8 做比較。這兩款車喺價位同定位上都好接近,今日我哋就由多個方面做一個詳細比較,幫你攞回做功課嘅時間。
寶騰 X70 喺馬來西亞嘅 OTR 售價係 RM 106,800 - 122,300,一共有 3 個版本,包括 1.5L Standard 2WD(RM 106,800)、1.5L Executive 2WD(RM 115,800)、1.5L Premium 2WD(RM 122,300) 等。
馬自達 CX-8 喺馬來西亞嘅 OTR 售價係 RM 165,360 - 201,360,一共有 5 個版本,包括 2025 2.5T 4WD High Plus 汽油(RM 201,360)、2025 2.2L 2WD High Plus 柴油(RM 193,123)、2025 2.5L 2WD High Plus 汽油(RM 186,360) 等。
從價錢嚟睇,寶騰 X70 嘅起步價確實比 馬自達 CX-8 平咗 RM 58,560。如果你預算有限,寶騰嘅入門版已經可以滿足日常需求。但要記住,平嗰幾千蚊,可能喺配備上會有取舍,具體要睇你嘅需求。

寶騰 X70 嘅安全評級係 5★ (ASEAN NCAP),主動安全系統包括 ADAS (ACC, AEB, LKA, LDA, BSM, RCTA)。
馬自達 CX-8 嘅安全評級係 5★ (ASEAN NCAP),主動安全系統包括 Brand ADAS。
兩款車嘅安全評級一樣,喺呢個級別入面安全配備都算好齊全。而家嘅新车安全性都唔差,唔使太擔心這一點。

寶騰 X70 保修 5 年/150,000km,保養間隔 每 10,000km 或 6 個月。
馬自達 CX-8 保修 5 年/150,000km,保養間隔 每 10,000km 或 6 個月。
兩款車嘅保養條件一樣,呢方面唔使糾結。實際保養成本仲要睇品牌嘅服務網絡同零件價格,建議去車友群問吓真實車主嘅經驗。

寶騰 X70 同 馬自達 CX-8 都係馬來西亞市場嘅主流選擇,適合家庭用車、日常通勤。如果你更重視品牌口碑同二手價,可以優先考慮口碑更好嗰一款;如果你更在意性價比同配備,嗰就揀配置更豐富嗰款。最終仲係建議兩款都去試駕,親身體驗先係最重要。
總體嚟講,寶騰 X70 同 馬自達 CX-8 都係馬來西亞市場好唔錯嘅車型。揀邊一部,關鍵仲係要睇你嘅個人需求同預算。建議大家做好功課,多比較幾間車行嘅報價,再去試駕做最終決定。買車係件大事,花少少時間做功課絕對無錯。

三百萬。呢唔係一個簡單嘅銷量數字。
當五菱代步車用戶即將突破三百萬嘅時候,呢件事嘅意義已經遠遠超過咗賣咗幾多台車。佢更像一個信號,告訴整間行業,代步車呢個賽道,已經從一個邊緣市場,變成咗一個真正有規模、有用戶、有生態嘅成熟品類。
而五菱,正係呢個品類嘅定義者。

將一件簡單嘅事,做到別人都追唔到
好多人睇五菱嘅代步車,會覺得就係平仔。但真正明嘅人都知道,五菱做嘅從來都唔係簡單嘅仔。
從寶駿 E100 開始,到宏光 MINIEV,再到繽果家族,五菱一直喺做一件事。將代步呢件事,做到極致嘅簡單。
簡單到咩程度。靚,易開,易泊,慳。就呢八個字。
但就係呢八個字,背後係對用戶需求最深刻嘅理解。

大學生嘅第一部車,職場新人嘅通勤工具,年輕家庭嘅第二部車,成熟家庭嘅代步首選。呢啲場景睇落嚟零散,但本質上都係同一個需求。用最低嘅成本,解決最日常嘅出行問題。
五菱抓住咗呢個需求。而且一做就係九年。
從二零一七年到而家,九年時間,五菱一直喺代步車呢個賽道入面深耕。冇跟風去做啲看起來更高級嘅嘢,而係將一件簡單嘅事,做到咗別人追唔到嘅程度。
宏光 MINIEV 連續七十一個月拿到國內 A00 級純電銷量冠軍,累計收穫超過一百九十五萬用戶。繽果家族都有超過七十五萬車主。呢兩個數字加埋,就係三百萬嘅底氣。
三百萬用戶,係三百萬份信任
三百萬用戶,對任何一個品牌嚟講,都係一筆巨大嘅資產。
但對五菱嚟講,呢三百萬用戶嘅意義,仲唔止係呢。
五菱呢個品牌,一直有一個好特別嘅地方。佢同用戶之間嘅關係,唔係簡單嘅買賣關係。更像一種互相成就嘅關係。
人民想要乜,五菱就做乜。呢句說話好多人都聽過。但真正明嘅人唔多。
佢嘅意思唔係話五菱咩都做。而係話五菱永遠站喺用戶嘅角度,去諗住用戶真正需要嘅係咩。
代步車就係最好嘅例子。
喺宏光 MINIEV 出世之前,市面上唔係冇細車。但嗰啲細車,要么太貴,要么太醜,要么就係根本唔好用。
五菱做嘅嘢,就係將呢啲問題一個一個解決咗。然後用一個所有人都能接受嘅價格,將一台真正好用嘅代步車,交到用戶手裡。

呢種做法積落嚟嘅,就係用戶嘅信任。
三百萬用戶,就係三百萬份信任。呢種信任,係花幾多錢都買唔到嘅。
而且更重要嘅係,呢三百萬用戶,唔係沉默嘅用戶。佢哋係會玩、會創造、會分享嘅用戶。
宏光 MINIEV 點解能咁紅。好大一個原因,就係用戶自己在玩。改色,改裝,潮創,各種玩法層出不窮。
用戶把車當咗做一個表達自己嘅平台。而五菱,畀咗佢哋呢個平台。
呢種品牌同用戶之間嘅互動,先係最珍貴嘅。
代步車出海,走嘅係另一條路
五菱代步車做到三百萬,對整間行業嚟講,都係一件大事。
首先,佢重新定義咗代步車呢個品類嘅價值。
喺好多人眼裡,代步車就係低階車,就係平嘢。但五菱用三百萬用戶告訴所有人,代步車係一個真正有規模、有需求、有未來嘅賽道。
而且呢個賽道,唔只係喺中國有市場。
第五代宏光 MINIEV 已經喺印尼正式上架咗。呢就意味著,五菱嘅代步車,正走向全球。

呢件事嘅意義,比好多人想像嘅都要大。
中國汽車出海,以前都係靠性價比。但五菱嘅代步車出海,靠嘅唔只係性價比。佢靠嘅係一套成熟嘅產品邏輯,一套對用戶需求嘅深刻理解。
簡單代步呢個需求,唔只係中國人有。全世界嘅人都有。
只要呢個需求存在,五菱嘅代步車就有市場。
而且今次喺印尼,五菱仲同迪士尼皮克斯嘅玩具總動員 5 做咗跨界聯動。這說明咩。說明五菱嘅品牌,正變得越來越年輕,越來越國際化。
從一個中國嘅國民品牌,到一個全球嘅代步車品牌。五菱正行一條別人冇行過嘅路。
三百萬,只係一個新嘅起點
八月七日,成都露天音樂公園。
宏光 MINIEV 六週年暨五菱代步車三百萬用戶盛典,就要喺呢裡舉行。
近百台用戶潮創車齊聚現場,五菱車主代表共赴呢場盛宴。繽果家族全球代言人孟子義都會親臨現場。
呢係一場屬於用戶嘅派對。都係一個屬於五菱嘅里程碑。
三百萬,唔係終點。佢只係一個新嘅起點。
代步車呢個賽道,仲有唔少空間。五菱嘅故事,仲遠遠冇講完。
我哋只需要等著睇。接下來,五菱仲會給我哋帶來咩樣嘅驚喜。

In the Malaysian SUV market, many buyers compare the Proton X50 and Subaru Crosstrek when choosing a car. These two cars are quite close in price and positioning, today we will do a detailed comparison from multiple aspects to help you save time on research.
The Proton X50 OTR price in Malaysia is RM 89,800 - 113,300, with a total of 4 versions, including 1.5T Executive (RM 89,800), 1.5T Premium (RM 101,800), 1.5T Flagship (RM 113,300), etc.
The Subaru Crosstrek OTR price in Malaysia is RM 145,000 - 160,000, with a total of 1 version, including 2.0L e-Boxer (RM 150,000), etc.
From a price perspective, the Proton X50 starting price is indeed RM 55,200 cheaper than the Subaru Crosstrek. If your budget is limited, Proton's entry-level version can already meet daily needs. But also note that the few thousand difference may involve trade-offs in features, depending on your specific needs.

The Proton X50 body length is 4400 mm, trunk 400 L.
The Subaru Crosstrek body length is 4400 mm, trunk 400 L.
The dimensions of both cars are almost identical, with little difference in interior space. For this class of cars, daily use is fully sufficient.

The Proton X50 adopts 4WD drive system.
The Subaru Crosstrek adopts FWD drive system.
The Proton 4WD and Subaru FWD will have different handling feelings, test drives are recommended for comparison.

Both the Proton X50 and Subaru Crosstrek are mainstream choices in the Malaysian market, suitable for family use and daily commuting. If you value brand reputation and resale value more, prioritize the one with better reputation; if you care more about cost-performance ratio and features, choose the one with richer configurations. Ultimately, it is recommended to test drive both, as personal experience is the most important.

Overall, both the Proton X50 and Subaru Crosstrek are very good models in the Malaysian market. Which one to choose mainly depends on your personal needs and budget. We recommend doing your research, comparing quotes from multiple dealerships, and then test driving to make a final decision. Buying a car is a big matter, spending time on research will definitely not go wrong.

In the Malaysian SUV market, many buyers compare the Proton X50 and MG MG HS when choosing a car. These two models are quite close in price and positioning. Today, we will make a detailed comparison from multiple aspects to help you save time doing research.
The Proton X50 OTR selling price in Malaysia is RM 89,800 - 113,300, with a total of 4 versions, including 1.5T Executive (RM 89,800), 1.5T Premium (RM 101,800), 1.5T Flagship (RM 113,300), etc.
The MG MG HS OTR selling price in Malaysia is RM 130,450 - 146,450, with a total of 2 versions, including 1.5L Standard (RM 105,000), 1.5L Executive (RM 115,000), etc.
From a price perspective, the starting price of the Proton X50 is indeed RM 40,650 cheaper than the MG MG HS. If your budget is limited, the Proton entry-level version can already meet daily needs. But be aware that the few thousand cheaper might involve trade-offs in equipment, depending on your specific needs.

Proton X50 body length is 4400 mm, trunk 400 L.
MG MG HS body length is 4400 mm, trunk 400 L.
The dimensions of both cars are almost identical, and the interior space difference is not significant. For cars in this class, daily use is more than enough.

The Proton X50 uses 4WD drive system.
The MG MG HS uses FWD drive system.
The Proton's 4WD and MG's FWD will have different handling experiences, a test drive comparison is recommended.

Proton X50 and MG MG HS are both mainstream choices in the Malaysian market, suitable for family use and daily commuting. If you value brand reputation and resale value more, you can prioritize the one with the better reputation; if you care more about cost-performance ratio and equipment, choose the one with richer configuration. Ultimately, it is recommended to test drive both models; personal experience is the most important.
In general, Proton X50 and MG MG HS are both very good models in the Malaysian market. Which one to choose depends on your personal needs and budget. We suggest doing your homework, comparing quotes from multiple dealerships, and then test driving to make the final decision. Buying a car is a major matter; spending time doing homework will certainly not be wrong.

喺馬來西亞嘅 SUV 市場,好多買家喺揀車嘅時候都會拿 Proton X50 同 Chery Tiggo 7 PHEV 嚟做比較。這兩款車喺價位同定位上都好接近,今日我哋就由多個方面做一次詳細比較,幫你節省咗做功課嘅時間。
Proton X50 喺馬來西亞嘅 OTR 售價係 RM 89,800 - 113,300,一共有 4 個版本,包括 1.5T Executive(RM 89,800)、1.5T Premium(RM 101,800)、1.5T Flagship(RM 113,300) 等。
Chery Tiggo 7 PHEV 喺馬來西亞嘅 OTR 售價係 RM 129,750 - 129,750,一共有 2 個版本,包括 2025 1.5T 90km CSH(RM 129,750)、Tiggo 7 PHEV 支援邊種充電方法?可以用家居電源插座充電嗎?(RM 117,478) 等。
從價錢來看,Proton X50 嘅起步價確實比 Chery Tiggo 7 PHEV 平咗 RM 39,950。如果你預算有限,Proton 嘅入門版已經可以滿足日常需要。但都要留意,平嗰幾千蚊,可能喺配備上會有取捨,具體要看你嘅需要。

Proton X50 車身長 4400 mm,尾箱 400 L。
Chery Tiggo 7 PHEV 車身長 4400 mm,尾箱 400 L。
兩款車嘅尺寸幾乎一樣,車內空間差別唔大。呢個級別嘅車,日常使用完全夠用。

Proton X50 保養 5 年/150,000km,保養間隔 每 10,000km 或 6 個月。
Chery Tiggo 7 PHEV 保養 3 年/100,000km,保養間隔 每 10,000km 或 6 個月。

Proton X50 同 Chery Tiggo 7 PHEV 都係馬來西亞市場嘅主流選擇,適合家庭使用、日常通勤。如果你更看重品牌聲譽同二手價,可以優先考慮聲譽好嗰一款;如果你更在意性價比同配備,就揀配置更豐富嗰款。最終始終建議兩款都去試駕,親身嘗試先係最重要嘅。

總嚟講,Proton X50 同 Chery Tiggo 7 PHEV 都係馬來西亞市場好唔錯嘅車型。揀邊輛,關鍵始終係睇你嘅個人需要同預算。建議大家做好功課,多比較幾間車行之嘅報價,先去試駕先做最終決定。買車係件大事,花少少時間做功課絕對唔會錯。

喺馬來西亞嘅 SUV 市場,好多買家喺揀車嗰陣都會拿 寶騰 X50 同 奇瑞 Tiggo 8 插電混合動力 嚟做比較。呢兩部車喺價位同定位上都幾近,今日我哋就由多個方面做一個詳細嘅比較,幫你節省做功課嘅時間。
寶騰 X50 喺馬來西亞嘅 OTR 售價係 RM 89,800 - 113,300,合共 4 個版本,包括 1.5T Executive(RM 89,800)、1.5T Premium(RM 101,800)、1.5T Flagship(RM 113,300) 等。
奇瑞 Tiggo 8 插電混合動力 喺馬來西亞嘅 OTR 售價係 RM 159,750 - 159,750,合共 2 個版本,包括 1.6L Turbo Standard(RM 130,000)、1.6L Turbo Premium(RM 145,000) 等。
睇過價錢嚟講,寶騰 X50 嘅起步價確實比 奇瑞 Tiggo 8 插電混合動力 平咗 RM 69,950。如果你預算有限,寶騰嘅入門版已經可以滿足日常需要。但都要小心,平嗰幾千蚊,喺配備上可能有取捨,具體睇你嘅需要。

寶騰 X50 嘅安全評級係 5★ (ASEAN NCAP),主動安全系統包括 ADAS (ACC, AEB, LKA, LDA, BSM, RCTA)。
奇瑞 Tiggo 8 插電混合動力 嘅安全評級係 TBD,主動安全系統包括 Basic。
安全配備方面,兩部車都拿到唔錯嘅評級。不過 寶騰 X50 嘅 ADAS (ACC, AEB, LKA, LDA, BSM, RCTA) 同 奇瑞 Tiggo 8 插電混合動力 嘅 Basic 喺功能上有啲分別,如果你比較重視主動安全嘅話,可以仔細比較下兩者嘅功能列表。

寶騰 X50 車身長 4400 mm,尾箱 400 L。
奇瑞 Tiggo 8 插電混合動力 車身長 4400 mm,尾箱 400 L。
兩部車嘅尺寸幾近一樣,車內空間分別唔大。呢個級別嘅車,日常使用完全夠用。

寶騰 X50 採用 4WD 驅動方式。
奇瑞 Tiggo 8 插電混合動力 採用 FWD 驅動方式。
寶騰嘅 4WD 同 奇瑞嘅 FWD 喺操控感覺會有唔同,建議試駕比較。
總體嚟講,寶騰 X50 同 奇瑞 Tiggo 8 插電混合動力 都係馬來西亞市場幾唔錯嘅車型。揀邊一部,關鍵仲係睇你個人需要同預算。建議大家做好功課,多比較幾間車行嘅報價,再去做試駕先做最終決定。買車係件大事,花少少時間做功課絕對無錯。

喺馬來西亞嘅 SUV 市場,好多買家喺揀車嘅時候都會拿 Proton X50 同 Chery Tiggo 8 PHEV 嚟做比較。呢兩款車喺價位同定位上都幾接近嘅,今日我哋就從多個方面做一個詳細嘅對比,幫你省下做功課嘅時間。
Proton X50 喺馬來西亞嘅 OTR 售價係 RM 89,800 - 113,300,一共有 4 個版本,包括 1.5T Executive(RM 89,800)、1.5T Premium(RM 101,800)、1.5T Flagship(RM 113,300) 等。
Chery Tiggo 8 PHEV 喺馬來西亞嘅 OTR 售價係 RM 159,750 - 159,750,一共有 2 個版本,包括 1.6L Turbo Standard(RM 130,000)、1.6L Turbo Premium(RM 145,000) 等。
從價錢睇落,Proton X50 嘅起步價確實比 Chery Tiggo 8 PHEV 平咗 RM 69,950。如果你預算有限,Proton 嘅入門版已經可以滿足日常需要。但都要留意,平嗰幾千蚊,可能喺配備上有取舍,具體要看你嘅需要。

Proton X50 嘅安全評級係 5★ (ASEAN NCAP),主動安全系統包括 ADAS (ACC, AEB, LKA, LDA, BSM, RCTA)。
Chery Tiggo 8 PHEV 嘅安全評級係 TBD,主動安全系統包括 Basic。
安全配備方面,兩款車都攞到唔錯嘅評級。不過 Proton X50 嘅 ADAS (ACC, AEB, LKA, LDA, BSM, RCTA) 同 Chery Tiggo 8 PHEV 嘅 Basic 喺功能上有少少差異,如果你比較重視主動安全嘅話,可以仔細對比吓兩者嘅功能列表。

Proton 嘅 4WD 驅動方式。
Chery Tiggo 8 PHEV 採用 FWD 驅動方式。
Proton 嘅 4WD 同 Chery 嘅 FWD 喺操控上會有唔同感受,建議試駕對比。

Proton X50 保用 5 年/150,000km,保養間隔 每 10,000km 或 6 個月。
Chery Tiggo 8 PHEV 保用 3 年/100,000km,保養間隔 每 10,000km 或 6 個月。
總括嚟講,Proton X50 同 Chery Tiggo 8 PHEV 都係馬來西亞市場幾唔錯嘅車型。揀邊一輛,關鍵都係要睇你嘅個人需要同預算。建議大家做好功課,多比較幾間車行嘅報價,再去試駕做最終決定。買車係件大事,花少少時間做功課絕對唔會錯。

In the Malaysian SUV market, many buyers compare Proton X50 and Chery Tiggo 8 Pro when choosing a car. These two cars are quite close in price and positioning. Today, we will make a detailed comparison from multiple aspects to help you save time on research.
Proton X50's OTR price in Malaysia is RM 89,800 - 113,300, with a total of 4 versions, including 1.5T Executive (RM 89,800), 1.5T Premium (RM 101,800), 1.5T Flagship (RM 113,300), etc.
Chery Tiggo 8 Pro's OTR price in Malaysia is RM 159,750 - 159,750, with a total of 2 versions, including 1.6L Turbo Standard (RM 130,000), 1.6L Turbo Premium (RM 145,000), etc.
From a price perspective, the starting price of Proton X50 is indeed RM 69,950 cheaper than Chery Tiggo 8 Pro. If your budget is limited, Proton's entry-level model can already meet daily needs. But be aware that the few thousand difference might involve trade-offs in features, depending on your specific needs.

Proton X50 is equipped with a 1.5L 4-cyl engine, 105 hp. Official fuel consumption 6.0 L/100km.
Chery Tiggo 8 Pro is equipped with a 2.0L 4-cyl engine, 170 hp. Official fuel consumption 8.0 L/100km.
In terms of power, Chery Tiggo 8 Pro's 2.0L 4-cyl has 65 more horsepower than Proton X50's 1.5L 4-cyl. However, for daily city driving, both cars have enough power and won't feel underpowered.

Proton X50's safety rating is 5★ (ASEAN NCAP), active safety systems include ADAS (ACC, AEB, LKA, LDA, BSM, RCTA).
Chery Tiggo 8 Pro's safety rating is TBD, active safety systems include Basic.
Regarding safety features, both cars have received decent ratings. However, Proton X50's ADAS (ACC, AEB, LKA, LDA, BSM, RCTA) and Chery Tiggo 8 Pro's Basic have some functional differences. If you value active safety, you can compare the feature lists of both carefully.

Proton X50 body length 4400 mm, trunk 400 L.
Chery Tiggo 8 Pro body length 4400 mm, trunk 400 L.
The dimensions of both cars are almost the same, with little difference in interior space. For cars in this class, daily use is more than enough.
Proton X50 and Chery Tiggo 8 Pro are both mainstream choices in the Malaysian market, suitable for family use and daily commuting. If you value brand reputation and resale value more, you can prioritize the one with better reputation; if you care more about value for money and features, choose the one with more configurations. Ultimately, we recommend test driving both, as personal experience is the most important.
Overall, Proton X50 and Chery Tiggo 8 Pro are both very good models in the Malaysian market. Which one to choose depends mainly on your personal needs and budget. We suggest doing your homework, comparing quotes from multiple dealerships, and test driving before making a final decision. Buying a car is a major matter, spending some time on research will never be wrong.

新能源市場嘅牌桌上,一個曾被普遍質疑嘅品牌,而家就打出一手意外嘅好牌。
2026 年 7 月,深藍汽車交出咗一份亮眼嘅半年成績單:1-6 月全球累計銷量 16.4 萬輛,同比上升 14.6%。其中,6 月單月銷量 3.36 萬輛,連續四個月突破 3 萬輛。海外市場上半年累計出口 3.58 萬輛,同比上升 141%。

然而,就喺幾個月前,深藍仲唔係呢番光景。
2026 年一季度,深藍銷量同比下降超過 17%,1 月交付環比下降,2 月甚至未直接公佈全係銷量。2025 年全年銷量定格喺 33.31 萬輛,雖完成咗調降後嘅目標,但係建立喺年度目標從最初嘅 50 萬輛主動調降喺 36 萬輛嘅基礎之上——呢係深藍連續第三年未能完成最初設定嘅年度目標。
比銷量更棘手嘅係盈利困境:截至 2025 年 10 月末,深藍累計虧損高達 135.3 億元,資產負債率達 114.3%,連續多年資不抵債。嗰時,深藍被外界視為新能源「內捲」中最有可能倒落嚟嘅品牌之一。

只不過,從被唱衰到連續月銷破 3 萬,深藍靠乜完成今次「逆襲」?
最直接嘅答案藏喺產品結構入面。深藍 S05、L06、S07 三款主力車型構建咗一個穩固嘅「銷量三角」,而唔係依賴單一爆款。深藍 S05 係絕對嘅「銷量擔當」——6 月全球銷量 1.84 萬輛,同比上升 78.86%,累計銷量已超 24 萬輛。深藍 L06 則上演咗「V 型反轉」,從 1 月僅 1,656 輛嘅低谷,到 6 月攀升至 7,977 輛,連續 4 個月超 5,000 輛,拿下 13—20 萬元新能源中型車季度銷量冠軍。深藍 S07 穩紮穩打,6 月銷量 6,994 輛。

但產品結構嘅成型只係表象,真正支撐呢套矩陣跑開嚟嘅,係深藍喺技術普惠上嘅一條清晰邏輯,佢嘅官方總結為,「唔卷價,卷技術,將高科技普及到更合適嘅價位區間。」如 L06 嘅磁流變懸架同激光雷達、S05 嘅 3C 超充同全係標配 L2+ 智駕、S07 嘅華為乾崑智駕方案。呢啲技術單獨拎出嚟都唔算新鮮,但集中出現喺 15 萬級嘅車型上,喺同樣價位幾乎搵唔到第二個。
值得一提嘅係,呢背後唔係靠「蝕本」硬撐,而係一套被驗證過嘅供應鏈邏輯:深藍用規模換成本、用成本換配置、用配置換銷量——然後銷量再反哺規模,形成一個正向循環。

此外,海外市場嘅爆發,則提供咗另一種增長邏輯。國內新能源市場增速已降喺個位數,存量化特徵越來越明顯,呢個意思係每一輛增量都必然來自競爭對手嘅份額。基於此,深藍將戰場外延,佢上半年海外銷量 3.58 萬輛、同比上升 141%,業務覆蓋全球 100 多個國家同地區,泰國工廠同五個 KD 車間已投入營運。海外唔單止係銷量補充,更係一種風險對沖:當國內價格戰打到極致,海外市場嘅毛利空間同品牌溢價能力,為深藍提供咗更大嘅回旋餘地。

但銷量數字嘅光環之下,一些更深層嘅追問同樣無法回避。
首先,係盈利。截至 2025 年 10 月末,深藍累計虧損 135.3 億元,資產負債率 114.3%——賣一輛虧一輛嘅局面雖然正在收窄,但距離真正嘅自我造血仲有距離。連續四個月站上 3 萬輛只係觸及咗盈虧平衡嘅「門檻」,跨過呢道門檻需要嘅係持續穩定嘅規模輸出,而唔係幾個月嘅衝量。
其次,係護城河。深藍而家嘅競爭優勢,係用供應鏈整合把高端配置下放喺 15 萬級,其本質係一種「效率優勢」,而唔係「技術代差」。效率優勢可以被模仿,被追趕,甚至被超越。當競爭對手同樣把激光雷達、磁流變懸架做到呢個價位時,深藍嘅下一個差異化武器係咩?
此外,仲有海外市場嘅不確定性。3.58 萬輛嘅半年出口只係一個開始。海外增長依賴本地化產能、渠道網絡同品牌認知嘅持續投入,任何一個環節嘅延誤都可能改變增長曲線嘅斜率。同時,海外市場嘅政策風險、本地對手嘅反擊、品牌認知嘅漫長積累,都係深藍必須面對嘅變數。

半年前,深藍仲被質疑點樣先活落嚟;半年後,佢用 16.4 萬輛嘅成績畀出咗答案。但呢個答案只係階段性嘅。盈利嘅兌現、技術壁壘嘅厚度、海外擴張嘅變數——呢三道考題,深藍都仲未最終交卷。
而這,也恰恰係新能源行業下半場嘅核心考題:上半場,拼嘅係點樣先可以將車造出嚟,賣出嚟;下半場,拼嘅則係點樣可以持續盈利,點樣可以建立品牌,點樣可以喺全球市場上站穩腳跟。而家,深藍嘅上半場答卷唔錯,而下半場嘅序幕,才剛剛拉開。

In the Malaysian SUV market, many buyers compare Proton X50 and Honda HR-V when choosing a car. These two models are quite close in price and positioning. Today we will do a detailed comparison from multiple aspects to help you save time on research.
The OTR price of Proton X50 in Malaysia is RM 89,800 - 113,300, with 4 variants in total, including 1.5T Executive (RM 89,800), 1.5T Premium (RM 101,800), 1.5T Flagship (RM 113,300), etc.
The OTR price of Honda HR-V in Malaysia is RM 115,900 - 143,900, with 4 variants in total, including 2026 e:HEV 1.5L RS (RM 143,900), 2026 1.5T V (RM 137,900), 2026 1.5T E (RM 130,900), etc.
In terms of price, the starting price of Proton X50 is indeed RM 26,100 cheaper than Honda HR-V. If your budget is limited, Proton's entry-level version is sufficient for daily needs. However, you should also note that the difference of a few thousand may involve trade-offs in features, depending on your needs.

Proton X50 is equipped with a 1.5L 4-cyl engine, 105 hp. Official fuel consumption is 6.0 L/100km.
Honda HR-V is equipped with a 1.5L Turbo engine, 140 hp. Official fuel consumption is 7.0 L/100km.
In terms of power, Honda HR-V's 1.5L Turbo has 35 more horsepower than Proton X50's 1.5L 4-cyl. However, for daily city driving, the power of both cars is sufficient and will not feel underpowered.

Proton X50's safety rating is 5★ (ASEAN NCAP), with active safety systems including ADAS (ACC, AEB, LKA, LDA, BSM, RCTA).
Honda HR-V's safety rating is 5★ (ASEAN NCAP), with active safety systems including Honda SENSING (ACC, CMBS, LKAS, RDM).
Both cars have the same safety rating, and safety features are quite comprehensive for this class. New cars these days generally have good safety, so there is no need to worry too much about this.

Proton X50 warranty 5 years/150,000km, maintenance interval every 10,000km or 6 months.
Honda HR-V warranty 5 years/unlimited mileage, maintenance interval every 10,000km or 6 months.

Both Proton X50 and Honda HR-V are mainstream choices in the Malaysian market, suitable for family use and daily commuting. If you value brand reputation and resale value more, you can prioritize the one with the better reputation; if you care more about value for money and features, choose the one with richer specifications. Ultimately, it is recommended to test drive both models; personal experience is the most important.

Overall, Proton X50 and Honda HR-V are both very good models in the Malaysian market. Which one to choose depends mainly on your personal needs and budget. It is recommended to do your research, compare quotes from several dealerships, and then test drive to make a final decision. Buying a car is a big matter; taking some time to research is never wrong.

2026 年上半年,国内商用车行业步入存量竞争新阶段,大盘总量平稳扩容,但企业增长分化显著。数据显示,6 月国内商用车整体同比增长 10.73%,福田、中国重汽、东风、一汽等头部企业增速普遍不足30%。上半年,全商用车大盘累计同比仅8.28%,而这些头部企业增速均不足20%,多家企业仅维持个位数增长甚至销量下滑。
在此行业背景下,上汽商用车跑出独立增长曲线:6 月销量增速达52.79%,约为行业均值4.9倍,是头部厂商中唯一增速跨越50%门槛的企业;上半年累计销量增速 28.37%,约为行业平均水平3.4倍。

表格数据来源:中汽协
旗下上汽大通增长势能更为突出, 6月上汽大通全系销量近3万辆,商用车整体增速超64%,约为行业均值6倍,稳居头部阵营增速首位,也是唯一突破 60% 增速的企业;上半年累计销售13.8万辆,商用车增速达35.36%,是行业前十阵营中唯一增速超35%的企业。
现阶段,上汽商用车轻客、皮卡、轻卡多条细分赛道同步走高,总销量、海外出口、新能源产销三项指标同步刷新历史纪录,形成全品类协同向上的良好发展格局。
亮眼的半年业绩,不只是产销规模的稳步扩容,更标志企业增长动能完成迭代升级,新能源技术转型、全球化市场开拓两大板块,已成为支撑中长期稳定增长的核心双引擎。

轻客强势稳固基本盘,皮卡、轻卡多点开花
拆解上汽商用车增长结构可见,以轻客板块为首的各细分赛道均衡发力,在行业承压环境下走出独立行情,共同托举整体断层式增长。
轻客牢牢守住行业领先位置。6月大通轻客单月销量13902 辆,同比增长 62%;上半年累计销售 61144 辆,包揽单月、累计销量 “双冠王”,销量领先行业第二名7200 台、第三名超万台,单一品牌市占率突破 27%,行业份额断层领先。对比行业大盘,上半年国内轻客整体增速 19.78%,两家头部竞品增速仅 20.20%、6.26%,大通 62% 的月度增速约为行业均值 3 倍,竞争优势持续拉大。
轻卡赛道实现碾压式增长。2026 年上半年国内轻卡市场增长乏力,行业存量竞争持续白热化。跃进轻卡同步实现销量规模、产品结构双向优化,6月销售5258辆,同比增长54%;上半年累计售出 23864 辆,同比增速 48%;5月跃进新能源轻卡国内上险量跻身行业前三,电动化渗透率、增长幅度均大幅领先行业平均水平。依托原生电动化研发体系,品牌跳出传统油改电转型路径,走出差异化高质量发展道路。
皮卡业务发展稳中有升,出口优势持续扩大。今年4月,大通皮卡无锡制造基地完成第40万台整车下线;5月皮卡出口规模登顶行业,6月销量7871辆,同比增长83%,远超行业增速。
6月,上汽商用车轻客、皮卡、轻卡三大核心品类销量增幅全部突破50%,共同拉动上汽商用车整体产销快速攀升。
全球化纵深推进 海外市场打造第二增长曲线
国内细分市场实现领跑的同时,上汽商用车同步抓住行业出海红利,开辟全新增长空间。中汽协数据显示,2026 年 6 月国内商用车出口 13.3 万辆,同比增长 46.7%;1—6 月累计出口 66.4 万辆,同比增长 32.5%,国产商用车出海整体保持高景气。
紧抓全球化发展机遇,上汽商用车6 月海外销量 14071 辆,同比上涨70%;上半年累计出口 65183 辆,同比增长 33%,海外市场成为稳定增长核心支撑。其中核心轻客板块,6月、半年累计出口量双双行业第一。6月出口4644辆,同比增长107%,超过整体国内轻客出口大盘增速2倍。

依托过硬产品实力,上汽商用车在多个海外成熟市场站稳脚跟、树立中国制造品牌标杆。今年前五个月,企业轻型商用车在希腊市场份额较 2025 年同期翻四倍,位居当地中国品牌首位;新加坡轻型商用车市场市占率6月持续登顶,品牌市占率连续三个月排名第一;MIFA 7 中型 MPV 拿下中国香港市场半年度销量冠军,泰国市场车型销量同比增长近三倍;G50 PHEV4 月登陆菲律宾,上市两月订单突破千台,海外市场认可度持续攀升。
现阶段,大通轻客、高端皮卡出口规模稳居国内自主品牌第一梯队。企业全球化战略已从单一整车出口,升级为体系化、本地化共生模式,后续将持续推进海外本地化生产、全场景商用解决方案输出,落地区域服务中心,完善全球销售与维保网络,以长期产业共生替代短期产品贸易,持续放大海外第二增长曲线潜力。

前瞻布局赋能转型 新能源渗透率领跑行业
产销规模稳步上行的同时,新能源转型成为上汽商用车高质量发展的核心亮点。
中汽协数据显示,2026上半年国内商用车新能源渗透率为30.4%,国内新能源商用车整体销量增速为40.2%。有头部商用车企预判,全年行业渗透率有望突破35%。
对比行业均值,上汽商用车绿色转型进度显著领先行业均值:6月当月、上半年新能源车型销量同比分别大涨80%、69%,国内新能源渗透率分别达到 60%、47%,销量增速约是行业均值的两倍。其中,6月新能源轻客大拿同比大涨218%,跃进新能源轻卡同比增长65%,双线车型高速放量。
亮眼数据背后,源于企业长期坚持前瞻技术布局。2025年4月,上汽商用车发布全新发展战略,全面开启转型升级;同年11 月,大通品牌完成焕新升级,确立以领先技术、全产业链生态打造用户导向型企业的发展路径。
产品端,企业持续丰富多元化新能源产品矩阵。大拿V1全系标配宁德时代天行电池;行业首款超级增程轻客大拿超级增程正式落地,满油满电 CLTC 综合续航可达1260公里,百公里综合能耗低至2.65升。
技术端,2025年上汽大通推出鸿图2.0商用电动专属架构、星栈皮卡专属平台,先后与宁德时代、华为达成深度战略合作,全系车型通过 Euro NCAP 五星安全认证。2026 年企业在增程系统、储能电池领域取得关键技术突破:自主研发星湃超级 mini 增程器,实现1升燃油可发电3.3度;配套宁德时代天行电池循环寿命可达7000 次,提供8年或60万公里超长质保,电芯单体失效率低至十亿分之一,具备 IP68 级防水防尘能力,低温续航表现优于行业多数产品。这样的“大电池+小增程”解决方案,兼顾纯电用车成本、长途出行无续航焦虑双重优势。
依托纯电、插电混动、氢燃料电池、超级增程四条并行技术路线,上汽商用车形成适配商用车运营场景的多元绿色技术体系。截至 2026 年上半年,企业已完成轻客、轻卡、重卡、客车全品类多能源产品布局,完整的绿色产业体系成型,为持续高增长筑牢技术底盘。

全周期服务完善生态 多元赋能夯实长期增长底盘
销量持续增长、新能源与海外赛道双线突破的背后,覆盖购车、用车、改装、售后、出海的全周期服务体系,为企业增长提供坚实保障,产品与服务双向赋能,构筑可持续综合竞争力。
上汽商用车坚持以用户需求为核心,将服务体系贯穿全业务链条。2026 年企业牵头成立全球改装生态联盟,打通技术配套、金融服务、售后维保、海外销售全链条服务体系,化解改装行业售后权责划分不清等行业痛点;线下渠道升级 8S 综合服务门店,搭建全球超 2000 家服务网点,创新推出皮卡 “7 天免费试用” 模式,全面优化用户全流程体验。
在产业发展之外,企业主动践行社会责任,拓宽民生服务边界:年内设立 AED 无忧救援公益基金,组建覆盖全国 36 座城市的移动公益救援车队,面向货运从业者、基层群众提供应急急救保障;落地 “星际计划・墨脱站”,依托皮卡全地形通行优势助力边疆物资运输与乡村产业发展,将技术与产品优势转化为民生服务能力。完善的服务生态与社会担当,持续强化品牌壁垒,为企业长期保持领先增长提供底层支撑。

2026 年上半年,国内商用车行业步入存量竞争新阶段,大盘增长动能有限,企业分化鸿沟空前拉大。
在此大环境下,上汽商用车走出一条与行业截然不同的高质量上扬曲线,以断层式增速,成为2026上半年整个商用车行业最耀眼的星。
依托全品类产品布局、前瞻新能源技术研发、全球化市场深耕,上汽商用车实现全面提速,交出一份结构持续优化、增长动能充沛的半年答卷。这份断层领先的答卷足以证明,坚持新能源技术与全球化布局,才能在行业周期中持续领跑。

In the Malaysian SUV market, many buyers compare Perodua Aruz and Proton X70 when choosing a car. These two cars are quite close in price and positioning. Today, we will make a detailed comparison from multiple aspects to save you time on research.
The OTR price of Perodua Aruz in Malaysia is RM 72,900 - 77,900. There are 2 versions in total, including 1.5L X (RM 72,900), 1.5L AV (RM 77,900), etc.
The OTR price of Proton X70 in Malaysia is RM 106,800 - 122,300. There are 3 versions in total, including 1.5L Standard 2WD (RM 106,800), 1.5L Executive 2WD (RM 115,800), 1.5L Premium 2WD (RM 122,300), etc.
From a price perspective, the starting price of Perodua Aruz is indeed RM 33,900 cheaper than Proton X70. If your budget is limited, Perodua's entry-level version can already meet daily needs. But note that the few thousand ringgit cheaper may involve trade-offs in features, depending on your specific needs.

Perodua Aruz's safety rating is 5★ (ASEAN NCAP), active safety systems include.
Proton X70's safety rating is 5★ (ASEAN NCAP), active safety systems include ADAS (ACC, AEB, LKA, LDA, BSM, RCTA).
Both cars have the same safety rating, safety features are quite comprehensive within this class. New cars nowadays are not lacking in safety, no need to worry too much about this.

Perodua Aruz body length 4400 mm, trunk 400 L.
Proton X70 body length 4400 mm, trunk 400 L.
The dimensions of both cars are almost the same, interior space differences are not significant. For cars in this class, it is completely sufficient for daily use.

Perodua Aruz warranty 5 years/150,000 km, maintenance interval every 10,000 km or 6 months.
Proton X70 warranty 5 years/150,000 km, maintenance interval every 10,000 km or 6 months.
The warranty conditions for both cars are the same, no need to fuss about this. Actual maintenance costs depend on the brand's service network and parts prices, suggest asking real owners in car owner groups for experience.
Overall, Perodua Aruz and Proton X70 are both very good models in the Malaysian market. Which one to choose mainly depends on your personal needs and budget. It is recommended to do your homework, compare quotes from several dealerships, and then take a test drive to make the final decision. Buying a car is a major decision, taking the time to research will never be wrong.

近日,极氪公布最新交付数据,在车市整体承压的背景下交出亮眼答卷。6月极氪交付新车35169辆,同比增长111%,连续5个月实现同环比双增长。今年上半年共交付178370辆,同比增长97%,交付量增速位居豪华新能源第一,品牌全球累计交付超82万辆,走出了稳步向上的高质量发展路径。

极氪的高质量增长得益于销售结构的持续优化。极氪009、9X、8X等旗舰车型月销占比近50%,带动品牌单车成交均价近37万元。极氪9X单车均价超53万元,连续7个月位居50万元以上大型SUV榜首;极氪009连续两月蝉联40万以上纯电MPV销冠。高性能旗舰SUV极氪8X则连续登顶30万以上中大型SUV口碑第一,搭载三电机兆瓦电驱,百公里加速仅2.96秒,被中外媒体评价为“让BBA真正感到威胁的首款中国高性能SUV”。


在细分市场,极氪猎装6月交付量破万,展现出极高的含金量,全球累计交付量已达38万辆。今年焕新极氪007GT和极氪001五周年纪念版的推出,进一步夯实了极氪“猎装之王”的地位。凭借原创设计、全栈900V领先技术与安全性能的突破,极氪成功将猎装车从小众推向主流豪华之选。数据显示,极氪位列2021-2025年全球猎装车累计销量第一,全球每卖出10台猎装车就有7台来自极氪。

极氪在国际市场的表现同样亮眼。被海外用户加价求购的极氪9X已在中东地区开启预售,将于下半年以整车出口形式正式出海。极氪009光辉将于四季度登陆中国香港市场。此外,极氪7X已在港澳、澳洲、墨西哥等地成为细分引领者,并启动韩国市场布局。其在韩预估售价约合人民币23.4万元,高于特斯拉Model Y,彰显了极氪在海外市场的高端定位。

今年以来,原材料涨价与价格战内卷使汽车行业严重承压,预计全年国内汽车销量下滑15%-20%。在BBA等传统豪华品牌纷纷大幅降价求存的背景下,极氪不仅稳住阵脚,更领衔中国豪华新能源ZAN(极氪、问界、蔚来)新格局,与BBA展开深度竞争。尽管下半年市场淘汰赛加剧,但极氪凭借深厚的技术实力与用户口碑,已具备了穿越周期的底气与韧性。


喺馬來西亞嘅汽車市場,好多買家喺揀車嘅時候都會拿 豐田 Harrier 同 寶馬 X5 嚟做比較。今日我哋從多個方面做一次詳細嘅對比,幫你省返做功課嘅時間。


豐田 Harrier 喺馬來西亞嘅 OTR 售價係 RM 289,000 - 289,000,一共有 1 個版本,包括 2026 HEV 2.5L Standard(RM 289,000) 等。
寶馬 X5 喺馬來西亞嘅 OTR 售價係 RM 470,800 - 470,800,一共有 3 個版本,包括 1.5L Standard(RM 86,300)、1.5L Executive(RM 95,300)、1.5L Premium(RM 103,300) 等。
從價錢來看,豐田 Harrier 嘅起步價確實比 寶馬 X5 平咗 RM 181,800。如果你預算有限,豐田嘅入門版已經可以滿足日常需求。但要留意,平嗰幾千蚊,可能喺配備上會有取捨,具體要睇你嘅需求。

豐田 Harrier 車身長 4400 mm,車尾箱 400 L。
寶馬 X5 車身長 4400 mm,車尾箱 400 L。
兩款車嘅尺寸差唔多一樣,車內空間差別唔大。呢個級別嘅車,日常使用完全夠用。

豐田 Harrier 採用 FWD 驅動方式。
寶馬 X5 採用 4WD 驅動方式。
豐田 Harrier 嘅 FWD 同 寶馬 X5 嘅 4WD 喺操控上會有唔同感受,建議試駕對比。

豐田 Harrier 同 寶馬 X5 都係馬來西亞市場嘅主流選擇,適合家庭使用、日常通勤。如果你更睇重品牌口碑同二手價,可以優先考慮口碑更好嗰一款;如果你更在意性價比同配備,那就揀配置更豐富嗰款。還係建議兩款都去試駕,親身體驗先係最重要嘅。

總體嚟講,豐田 Harrier 同 寶馬 X5 都係馬來西亞市場幾唔錯嘅車型。揀邊一部,關鍵係要睇你嘅個人需求同預算。建議大家做好功課,多比較幾間車行嘅報價,再去試駕做最終決定。買車係件大事,花少少時間做功課絕對唔會錯。
