October has traditionally been a peak season for the auto market, but this year, affected by market pressure and a high base from the previous year, the "Golden September and Silver October" luster was significantly lacking. Data estimated by the CPCA showed that October terminal sales dropped significantly by 28% year-on-year. Against the backdrop of an overall downward trend in the market, Hyper Aion delivered a bright report: October sales reached 42,357 units, surging 56.79% year-on-year, not only creating a record of "eight consecutive months of year-on-year growth" but also setting a new high for the year.

This score report moving against the trend did not rely on short-term price wars to boost volume, but depended on technological accumulation and continuous product evolution to precisely respond to user needs, ultimately winning market trust, and turning the industry winter into a window for its own accelerated overtaking.

Reject "Speedy Cars", Use Hardcore Technology to Solve User Pain Points

Behind this score report is the user's genuine choice of spending money, and the user's recognition of Hyper Aion's technology. This powerfully counters the current industry chaos where market share grabs lead to continuously compressed new car development cycles, resulting in frequent "speedy cars". Speedy cars rely on marketing gimmicks derived from "configuration stacking", while Hyper Aion offers trust brought by long-termism. Relying on GAC's full-stack self-research system, it achieves full-stack self-research for core tri-electric systems, putting effort where users can see and cannot see.

When users purchase new energy vehicles, the primary concern is the safety and durability of the battery. The GAC self-research battery equipped by Hyper Aion — Yinpai Battery, officially rolled off the production line for the 300,000th unit recently, marking a key leap for GAC self-research batteries from technological confidence to market trust. At the same time, Yinpai Battery took a key step in "manufacturing going global", with its Thailand factory officially opening and producing the first set of power batteries. Yinpai Battery, through scaling and overseas application, has powerfully validated its own safety, reliability, and advanced technology.

Its supporting Snap Pack battery safety technology was the first to pioneer "No Fire on Gunshot", and even if the battery is twisted like a twist, it can still be used normally. To date, it has accumulated 1.62 million vehicles loaded and safely driven 162.7 billion kilometers, thoroughly eliminating user safety concerns with hardcore strength.

Range anxiety is another major pain point for users purchasing cars. A common practice in the industry is to simply stack large capacity batteries to push up range numbers, but this not only increases purchase costs, but batteries that are too heavy also directly affect vehicle handling and energy consumption performance. Hyper Aion chooses the route with higher technical difficulty — solidifying long range through technical optimization.

Electric drive is a key breakthrough for reducing energy consumption. Hyper Aion pushed amorphous alloy electric drive from the laboratory to the market, with the core adopting amorphous alloy strips with a thickness of only 0.025 mm, jointly tackled by GAC and the Dongguan Institute of Materials of the Chinese Academy of Sciences, successfully breaking through mass production barriers at the automotive standard; relevant processes have been listed in the national "Catalog of Technologies Prohibited or Restricted from Export", and won the highest award at the 51st Geneva International Exhibition of Inventions — "Special Commendation Gold Award of the Jury", an award known as "Gold within Gold". Certified by China Automotive Engineering Research Institute, the peak efficiency of amorphous alloy electric drive reaches 99.03%, and the CLTC working condition efficiency is as high as 94.184%, with both indicators ranking at the forefront of the industry. For consumers, this means that under the same battery capacity, the vehicle can run 30 to 50 kilometers further. Recently, the 500,000th Quark Electric Drive is also about to roll off the production line, fully demonstrating the market's widespread recognition of high-efficiency electric drive technology.

Besides the foundation of self-research tri-electric technology, Hyper Aion deeply partners with leading tech enterprises such as Huawei, CATL, WeRide, etc., to make good technology accessible to a broader range of users. Taking Ray7, loved by young people, as an example, it comprehensively considers multiple dimensions such as purchase cost, usage scenarios, durability, range, and performance, and achieves longer range with smaller capacity batteries through six innovation super additions, truly allowing users to obtain better experiences at lower costs.

Its core R&D logic can be summarized as "Improving Utilization Efficiency" and "Reducing Energy Loss". The former relies on the new generation Huawei DriveONE multi-in-one electric drive, with a comprehensive CLTC efficiency of up to 92.5%, and is paired with the all-new intelligent thermal management system to ensure the vehicle maintains efficient output under various working conditions; the latter exerts force from the driving resistance end, reducing caliper drag torque by 80% through the globally launched EMB full wire-controlled braking, combined with the class-leading 0.22Cd ultra-low drag coefficient, making the vehicle run more effortlessly. Energy consumption optimization extends to every power usage detail: the intelligent low-voltage electronic control scheme carries out refined allocation of vehicle electricity, allowing components such as headlights and intelligent driving sensors to further reduce energy consumption under the premise of ensuring performance; the high-strength steel-aluminum mixed lightweight body reduces weight from a structural level, reducing weight by more than 150 kilograms compared to pure electric sedans of the same size.

Under the superposition of six innovation technologies, Ray7 not only achieved a maximum CLTC pure electric range of 702 kilometers, but also became the world's first model to bring the energy consumption of a large 5-meter pure electric sedan into the "digit 9 range" with the excellent achievement of 9.7 kWh per 100 km in CLTC, breaking Tesla's long-term monopoly in this field.

For users, this means the purchase cost can be directly reduced by about 10,000 yuan under the same range conditions, while avoiding the increase in vehicle weight and deterioration of driving control caused by blindly stacking large capacity batteries. Aion Ray7 officially started pre-sale recently, with a pre-sale price of 128,800 yuan to 158,800 yuan. The number of orders exceeded 6,817 units within just 2 hours of pre-sale, and it will officially launch on November 12. Its "Four Super" crossover experience is deeply sought after by young users, and Ray7 will also provide sufficient development momentum for Hyper Aion.

Good Technology Wins Good Market, Product Matrix Blossoms Both Domestically and Internationally

Solid technical foundation must ultimately be converted into product values perceivable by users. In a market environment of information overload, user car purchase decisions are accelerating back to the essence — not looking at traffic volume, but seeing who can precisely meet their own needs. And the Hyper Aion product matrix equipped with the above core technologies has continued to gain market recognition this month.

Among them, the "Cultivation-style Best-seller" Aion i60 welcomed the delivery of the 100,000th unit recently, creating a new record for the fastest dual-power SUV to reach 100,000 deliveries. With the achievement of continuous monthly sales exceeding 10,000, it validates the correctness of the route of "driving product iteration with user feedback". i60 has always continuously evolved around users' real needs, firmly occupying the preferred positioning for Chinese family new energy SUVs.

While the domestic market is blooming in multiple points, the overseas market has also become an important growth pole for Hyper Aion. As the vanguard and main force of GAC going global, Hyper Aion products such as Aion UT and AION V continue to land in Singapore, Thailand, Colombia, Saudi Arabia, UAE and other countries and regions, with market rankings firmly standing at the forefront locally. In the first three quarters of this year, GAC's cumulative export volume has reached 197,701 units, up 138.9% year-on-year, fully attacking the 300,000 unit annual goal — the growth pattern of domestic and overseas two-way pulling has already taken shape.

The sales high of October is not accidental. From attacking underlying technologies such as Yinpai Battery and amorphous alloy electric drive, to i60 continuously exceeding 10,000 monthly sales, Ray7 pre-selling and selling hot, to the overseas market contributing strong increments, a positive cycle of technology driving products, products winning reputation, and reputation feeding sales is accelerating operation within the Hyper Aion system. When the frenzied price war recedes, what truly determines the competition pattern is the strategic patience and solid foundation. Guided by the "Panyu Action", Hyper Aion proves a simple market logic with the fact of continuous eight-month counter-trend growth: The industry can decline, but good products always have their own upward channel.

September narrow-sense passenger car retail is expected at 1.69 million, a 9.7% monthly increase, but still down 24.6% year-on-year; in the same period, Hyper AION terminal sales were 35,494 vehicles, surging 21.91% year-on-year, marking 7 consecutive months of positive growth.

Between a drop and a rise, the scissors difference exceeds 46 percentage points. In 2026 when "Golden September" is no longer golden and the entire industry is shouting about involution, the real highlight of this report card is not the absolute value of 35,494, but the upward curve it draws against the market trend.

Many people only look at year-on-year growth rate for sales, but in this year's coordinate system, this number needs to be re-weighed.

Industry base in last September was as high as 2.241 million units, a "pulse high point" of concentrated policy stimulus. This year, most car companies saw negative growth in the face of this high base, achieving parity was already difficult, and positive growth is more like a "luxury". Hyper AION not only achieved positive growth but did so for 7 consecutive months — this means it did not rely on a single hit product explosion, nor did it rely on a wave of price cuts for short-term volume, but rather a systematic stabilization and recovery.

A key variable is the BU system reform. This matter is not discussed much outside, but looking from the inflection point of the sales curve, the organizational structure adjustment brings faster decision-making, product response speed, and front-line authorization, which are being converted into terminal competitiveness. This is typical "internal strength monetization". Not relying on marketing gimmicks, but using mechanisms to sell cars.

Looking closely at the structure of 35,494 units, you will find AION is walking a path different from most new forces.

AION i60 is the sample most worth deconstructing: users broke 100,000 less than a year after launch, September 2027 Model refresh, monthly orders broke 20,000. Even more interesting is its upgrade logic — rear-placed charging port, added 66L frunk, all improvements "scolded" out by owners in comments sections and car enthusiast groups. The industry calls it "listen-to-advice upgrade", essentially using rapid iteration to hedge development cycles.

When many new cars in the industry are still "sharpening a sword for three years, outdated once finished", AION treats big single products like phones: OTA-style model iterations, function additions/deletions based on real user feedback, polishing 100k-level SUVs as 200k-level experiences. This breaks an industry curse, that is the "death valley" effect where new cars reach their peak at launch and quickly marginalize after six months.

AION N60, on the other hand, fills another dimension: users broke 20,000 in 5 months after launch, won the 100k–130k LiDAR sales championship for 5 consecutive months, and even defeated 300k–500k level high-end models in Guiyang and Shenyang intelligent driving competitions. The signal sent is clear, high-end intelligent driving is no longer a "profit privilege" of new forces, it is becoming standard for 100k-level family sedans. When LiDAR and L4 source-intelligent driving are downgraded to mainstream price points, the competitive rules of the entire market will be rewritten.

2027 Model AION RT achieved Guinness-level electricity consumption of 8.571kWh/100km, behind it is that 0.025mm thick amorphous alloy thin strip — jointly tackled by CAS Dongguan Materials Institute and GAC, the craft also entered the National "Prohibited and Restricted Export Technology Catalog", winning the 2025 Global New Energy Vehicle Unique Power System Innovation Award.

The strategic significance of this is far greater than a Guinness record: this technology has been downgraded from "flagship exclusive" to volume models like N60, 2027 Model i60. In the past, domestic brands talked about technology, used to building million-level concept cars to show muscles; GAC walked the opposite road — scaling top technology onto 100k-unit level vehicles, letting 100k buyers enjoy it.

This is the true meaning of the four words "Technology for All".

If i60 and N60 are the base, then Ray7 and Hyper S600 represent the ambition for upward breakthrough.

Ray7 bets on young driving control groups — 299 yuan deposit locks 8,999 yuan benefits, RC Club car play community, drift courses, this approach obviously targets the performance car circle; Huawei DriveONE full set drive system, aluminum-hybrid double wishbone + 5-link, WeRide L4 source-intelligent driving, parameter list has touched the threshold of 300k-level performance cars.

Hyper S600 targets the vacancy of "only 4WD dual-chamber air suspension within 200k" — air suspension was a tag of 500k-level luxury cars in the past, now pulled to 200k range, still standard with LiDAR and over 140 configurations. This is typical "dimensionality reduction attack": using higher-level chassis configurations to fight traditional fuel SUVs and regular pure electric SUVs.

The outward story is equally key: landing in Singapore, Thailand, Saudi Arabia, UAE, Greece 2nd in pure electric in July, 3rd in August. When domestic competition reaches the extreme, overseas markets have changed from "optional" to "growth poles". Both domestic and overseas pull simultaneously, can hedge single market cyclical fluctuations.

Of course, counter-trend growth does not mean rest assured. Standing at the node of 35,494 vehicles, there are three questions worth asking:

First, where is the ceiling of scale? 35,000 monthly sales belong to the top of the second echelon in the domestic new energy camp, but compared to top car companies with monthly sales of 50,000+, AION needs new products like Ray7, Hyper S600 to quickly take over to truly join the first echelon, instead of relying on "60 Twin Stars" to walk on one leg.

Second, Second, how long can "not fighting price wars" hold? Not relying on short-term price volume, relying on value to break through. This is good, but industry price war intensity has not decreased, when competitors push configurations and prices down another level, whether the moat of technology inclusion can continue to deepen is the next test.

Third, can the reputation of 2 million users be guarded? The faster the big single product sells volume, the greater the pressure on quality consistency and after-sales service network. The SOE system support is an advantage, but how to not dilute brand texture in rapid expansion requires system capability upgrade synchronously.

The National Day Golden Week is the next window to observe the car market.

Hyper AION threw out the policy package — AION up to 8,000 yuan trade-in subsidy, 10,000 compulsory traffic insurance draws; Hyper full series comprehensive discount up to 75,000 yuan, 100% win rate — looks like regular peak season moves, but placed under the momentum of "7 consecutive months counter-trend growth", it is more like pursuing victory, rather than polishing weapons at the last minute.

In the era of washing sand in the car market, consumers will ultimately vote with real money to two types of car companies: one type relies on "long-termists" whose product power evolves continuously, the other type relies on "quick-fix players" harvesting traffic with short-term gimmicks. This 35,494 unit scorecard in September proves at least one thing. Only car companies that can still gain growth share when the overall market is down truly possess the confidence to cross the cycle.

As for whether this confidence can continue to Q4, whether it can truly plate "Silver October" into silver, we will see the result in October sales ranking.

September has historically been the traditional peak season for car consumption. The market performance this year showed characteristics different from previous years: a rebound month-on-month, but still facing pressure year-on-year. According to industry data forecasts, the narrow passenger car retail market size for the month was approximately 1.69 million vehicles, with a month-on-month growth of 9.7%; influenced by the high base of 2.241 million vehicles last year at this time, there was a year-on-year decline of 24.6%, and no explosive market like previous years was seen during the peak season. In an environment of stock competition, only car companies that have been polished by the market and continuously iterate products can gain their own growth share.

Against this backdrop, Hyper AION released September results: terminal sales of 35,494 units, with a year-on-year growth of 21.91%, achieving positive growth against the trend for 7 consecutive months. This performance is considered related to the system potential released by the BU system reform. Unlike relying on short-term price volume pushing, its growth relies on multi-dimensional drive of continuous evolution of blockbuster products, succession of new models, and incremental growth in overseas markets.

In terms of the high-end market, the Hyper brand steadily broadened simultaneously. The Hyper S600, as the Hyper brand's first sports SUV, is equipped with the only dual-chamber air suspension with four-wheel drive within the 200,000 price range, equipped with Eagle Claw System 2.0, all trims standard equipped with LiDAR and ADiGO GSD 3.0 intelligent driving assistance system, standard equipped with over 140 configurations. GAC Hyper stated, it will continue to uphold the proposition of 'Smart Enjoy Life'.

In terms of main models, AION i60 reached a milestone: users exceeded 100,000 cumulative within less than a year since launch, the September 2027 model officially launched refreshed, orders exceeded 20,000 units. The new car completed multiple practical optimizations based on real feedback from owners, including charging port moved to rear, newly added 66L front trunk etc. Simultaneously bringing refresh of 'Tech Trinity', equipped respectively with CATL batteries and Blade batteries, as well as Amorphous Alloy Electric Drive and Huawei Electric Drive, and introduced L4 co-source advanced intelligent driving.

Facing young groups pursuing driving control and personal expression, Ray series first model Ray7 welcomed interior premiere, and simultaneously launched Enjoyment Plan. Users paying 299 yuan reservation fee can lock a total of 8999 yuan in full Enjoyment rights, brand simultaneously established RC Club (Ray Racing Club), and limited delivery of drift experience courses. This model equipped with Super Chassis, Super Three-Electric Systems, Super Intelligence and Exterior Design, equipped with Huawei DriveONE full suite drive-brake integration architecture, pure-blood rear-drive built with aluminum-hybrid front double wishbone and rear five-link suspension, and WeRide L4 co-source intelligent driving.

AION N60, also part of the '60 Twin Stars', continued to exert force in the national intelligent driving track. After winning both preliminary and final championships in Guiyang Intelligent Driving Competition, it also won the Shenyang station competition. As a model facing young people, the car reached 20,000 users in less than 5 months since launch, cumulatively won the 100,000 to 130,000 yuan LiDAR sales champion for 5 months, bringing LiDAR and L4 co-source intelligent driving technology into mainstream price points.

In terms of technology level, 2027 AION RT relies on GAC self-developed amorphous alloy electric drive, with 8.571kWh/100km energy consumption results, set Guinness World Record. The electric drive core uses amorphous alloy thin strip with thickness of only 0.025mm, jointly tackled by CAS Dongguan Institute of Materials Science and Technology and GAC Group, broke mass production manufacturing barriers and achieved scaled application first, relevant manufacturing processes listed in National 'Prohibited and Restricted Export Technology Catalog', and obtained 2025 Global New Energy Vehicle Only Powertrain Innovation Technology Award. Currently this technology is synchronized to main models such as AION N60, 2027 i60 etc.

While the domestic market bloomed in multiple points, overseas markets have become an important growth pole for Hyper AION. Products continued to land in Singapore, Thailand, Colombia, Saudi Arabia, UAE, etc. markets, rankings firmly stayed at the front locally. In the Greek market, its July ranked second in the pure electric sub-market, August ranked third, forming a growth pattern of domestic and overseas two-way pull.

Facing the current accelerated new car launch rhythm, discussions triggered by shortened development cycles of some models, for consumers, choosing cars focuses more on quality stability and brand longevity. Hyper AION relies on GAC Group system, with characteristics of more after-sales outlets, stable parts supply etc., core three-electric systems are self-developed and self-produced, and tech companies jointly participate in ecosystem construction.

National Day holiday is the window period for families to view and change cars, Hyper AION also launched corresponding car purchasing policies. GAC AION launched 'Good Time Good Festival Buy Good Car, Perfect Ten Perfect Come to AION' campaign, covering multiple models such as i60, N60, RT, UT and V Home, up to enjoy 10 layers of privileges, including up to 8000 yuan trade-in subsidy; during National Day, placing orders also allows participating in 10,000 shares of Compulsory Traffic Insurance and Shopping Card lottery. October 1st to 7th, GAC Hyper launched 'National Day Buy Hyper Duo Good Gifts Draw Continuously' campaign, give large amount car purchase cash coupons or iPhone Duo. Additionally, visiting store in October to test drive can collect 'Good Persimmon becomes Pair' Dried Persimmon Gift Box, limited quantity.

Golden September peak season intensified competition in the car market, and many brands faced growth pressure, but Hyper AION BU delivered a striking performance report. Official data shows Hyper AION's September sales reached 35,494 units, a significant year-over-year increase of 21.91%. Note that this marks the seventh consecutive month of growth against the trend for Hyper AION BU. Against the backdrop of pressure on the overall car market, relying on product matrix volume instead of simple price cuts for sales, such a stable growth curve is rare in the current new energy vehicle market.

Against the backdrop of pressure on the overall market, a rush of new car launches, and intensifying industry competition, Hyper AION's September performance sheet once again caught everyone's eye: terminal sales of 35,494 units, a year-over-year growth of 21.91%, achieving seven consecutive months of growth against the trend, further validating the systemic momentum released by the BU system reform. Rather than relying on short-term price cuts to boost volume, it relies on value to penetrate the market, driven by the continuous evolution of key hero products, relay of new car models, and multi-dimensional growth in overseas markets, carving out a stable upward growth curve in the churn of the car market.

Looking back at the recent September, multiple main models continued to perform. As a phenomenon-level 'cultivation series bestseller', AION i60 reached a milestone. Less than a year after launch, cumulative users broke 100,000. In September, the 2027 model officially refreshed and launched, implementing 'listen-and-respond upgrades' effectively, with orders exceeding 20,000 units. Based on owners' real feedback, the new car completed multiple practical optimizations, such as relocating the charging port to the rear and adding a 66L front trunk, realizing the most demanded user needs. It also featured a full refresh of the 'Tech Big Three', equipping CATL batteries and Amp Battery as two flagship technologies; amorphous alloy electric drive and Huawei electric drive as two high-tech dark arts, plus introducing L4 same-source advanced intelligent driving, achieving 200,000-level product experience at a 100,000-level price. Whether for daily commuting, picking up children, or weekend family self-driving trips, large space, long range, and high safety are all maxed out. It is this sincerity of continuous iteration that lets it stand firm as the top choice for Chinese family new energy SUVs, breaking the 'new car death valley effect' where many new cars fade quickly.

AION N60, also a '60 Twin Star', continued to shine on the national intelligent driving track. After winning both preliminary and final championships in the Guiyang Intelligent Driving Competition, it won again in the Shenyang station event, breaking through in strength while competing with a crowd of 300,000–500,000 yuan level high-end intelligent driving models. As the first national intelligent driving good car for young people, users broke 20,000 less than 5 months after launch, and won the LiDAR sales champion for cumulative 5 months in the 100,000–130,000 yuan range, bringing LiDAR and L4-level same-source intelligent driving technology to mainstream price points, allowing young people to own reliable and usable advanced intelligent driving without spending a lot of money.

The 2027 AION RT relied on GAC's self-developed amorphous alloy electric drive, setting a Guinness World Record with an electricity consumption performance of 8.571kWh/100km. The core of this electric drive uses an amorphous alloy ribbon with a thickness of only 0.025mm, jointly tackled by the Dongguan Institute of Materials Science and Technology of the Chinese Academy of Sciences and GAC Group, breaking mass production manufacturing barriers and achieving large-scale technical application first. The relevant manufacturing process was listed in the national 'Catalog of Technologies Prohibited or Restricted from Export', and won the only power system innovation technology award for the global new energy vehicle industry in 2025. Currently, this top-tier electric drive technology has been simultaneously popularized to main models like AION N60 and the 2027 i60, continuously practicing the original intention of technological inclusiveness.

Targeting young groups who pursue driving control and love self-expression, the first model in the Ray series, Ray7, also welcomed its interior premiere, launching the 'Priority Enjoyment' plan simultaneously. Users only need to deposit 299 yuan in deposit money to lock in a total of 8,999 yuan in priority enjoyment rights, and the RC Club (Ray Racing Club) was established to build an exclusive car enthusiast circle for owners who love control, and limited drift experience courses were given away. Equipped with four super points: Super Chassis, Super Three-electric, Super Intelligence, and Ultra-high Appearance, Huawei DriveONE full drive-system integration architecture, pure rear-wheel drive built with aluminum-hybrid front double wishbone + rear five-link suspension, and WeRide L4-level same-source intelligent driving are all in place. No compromise needed, one step done. Once Ray7 information was released, it garnered a lot of attention from young consumers, and will become a new growth booster for the brand in the future.

Meanwhile, the high-end market is also steadily expanding. Hyper S600, as the first sports SUV under the Hyper brand, is equipped with the only four-wheel drive dual-chamber air suspension under 200,000 yuan, stable in turns, stable over bumps, Eagle Claw System 2.0 holds steady on slippery roads, climbing long slopes even with low battery; all series come standard with LiDAR, the ADiGO GSD 3.0 intelligent driving assistance system understands Chinese roads better. Standard with over 140 items of configuration, high configuration, fierce materials, it is the 'Fully Configured Sports SUV under 200,000 yuan'. GAC Hyper adheres to the 'Smart Enjoyment Life' proposition, accompanying the backbone of the era to high-level lives with taste, technology, and self-joy.

In addition to multiple points blooming in the domestic market, the overseas market has become an important growth pole for Hyper AION. Products continue to land in Singapore, Thailand, Colombia, Saudi Arabia, UAE, and market rankings remain firmly in the top tier locally; recently in the Greek market, ranked second in the pure electric sub-market in July, third in August, products of Chinese intelligent manufacturing are continuously gaining recognition from overseas consumers, forming a growth pattern of dual domestic and overseas pull.

Nowadays, the pace of new car releases is getting faster, but the development cycle for some models is getting shorter, and 'speed run cars' have sparked much discussion. For ordinary consumers, what to fear most when choosing a car is not low configuration, but unstable quality and a brand that is not long-lasting. At this time, choosing a car that has been verified by time and has solid system capabilities is more important than chasing temporary gimmicks.

Behind Hyper AION is GAC Group, with the state-owned enterprise system as the bottom line, many after-sales outlets, and stable parts supply; core three-electric systems self-developed and self-produced, and tech giants jointly build an ecosystem; reliability verified by 2 million users is indeed incomparable to ordinary car companies. In the era of churning sands, the most rational car-buying mindset is to prioritize reliable products that have been tested by time and a large number of real users.

With the National Day mini-holiday arriving, it is the golden window period for families to view and change cars, and Hyper AION models are also ready with generous National Day car-buying policies. Among them, GAC AION launched the 'Buy Good Cars at Good Times and Good Festivals, Come to AION for Ten Perfection' car-buying welfare activity, covering multiple models such as i60, N60, RT, UT, and V Home, with up to tenfold gifts, including up to 8,000 yuan trade-in subsidy; ordering during the National Day Golden Week, there are also 10,000 compulsory traffic insurance + shopping card lucky draws to give away.

From October 1st to 7th, GAC Hyper launched the 'National Day Buy Hyper Duo Good Gifts Draw Continuously' whole series car-buying welfare activity, 100% winning, giving large-amount car-buying cash vouchers or iPhone Duo, after overlapping multiple benefits, comprehensive discount up to 75,000 yuan. In addition, if you come to the store in October to test drive Hyper AION models, you can receive the 'Good Persimmons Come as Pairs' dried persimmon gift box, limited quantity.

Final Words

When the 'Golden September' sheds its past year's flashy halo, the domestic passenger car market enters a stock game stage, and most brands bear significant growth pressure. Against this background, the sustained positive growth of Hyper AION BU over several consecutive months is the long-term result of the combined effect of model matrix, technical system, and channel capabilities. The future is promising! (Text/MANGO)

Enter the traditional "Golden September, Silver October" car buying peak season, this year's auto market shows a unique pattern of "slight month-on-month recovery, but year-on-year pressure remains". Industry data predicts September's narrow-sense passenger car retail market size will be about 1.69 million units, a 9.7% month-on-month increase, but affected by last year's high base of 2.241 million units, a 24.6% year-on-year decline. The peak season is unlikely to see the explosive market as in previous years. Under stock competition, only auto companies whose products have truly been polished by the market and continuously iterated can secure their own share of growth.

Under the environment where the overall market is under pressure, new cars are flooding the market, and industry involution intensifies, Hyper AION's September performance report again caught people's eyes: terminal sales 35,494 units, year-on-year growth 21.91%, achieving continuous 7 months of counter-trend positive growth, also re-confirming the system potential released by the BU reform. Not relying on short-term price spikes for volume, but relying on value penetration to penetrate the market, relying on big single products to continuously evolve, new models to take over, and overseas market incremental multi-dimensional drive, walking out a stable upward growth curve in the car market where the big waves wash away the sand.

Looking back at September, multiple main force models continued to exert force. As a phenomenon-level "raised single product", AION i60 welcomed a milestone moment, less than one year after launch cumulative users broke 100,000. September 2027 Model officially refreshed, putting "listening to advice upgrades" into reality, order volume broke 20,000 units. Based on owners' real feedback, new car completed many practical optimizations, such as charging port changed to rear, new 66L front drive trunk, etc., putting the most requested user demands one by one on the ground. Also brought "Tech Major Components" comprehensive refresh, equipped with CATL battery, Snake Battery two kings; Amorphous alloy electric drive, Huawei electric drive two black technologies, more introduced L4-level technology sharing the same source, achieving 100,000 price level 200,000 product experience. Whether daily commute, picking up kids, or weekend family self-driving tour, large space, long range, high safety all maxed out. It is precisely this sincerity of continuous iteration that let it stand firm as the preferred choice for Chinese family new energy SUV, breaking the new car "burns for a while then falls silent" new car death valley effect.

As the "60 Twin Stars" AION N60, continues to shine continuously on the national intelligent driving track. After winning the preliminary and final dual championships at the Guiyang intelligent driving competition, it won the championship again in the Shenyang station competition, and competed with a crowd of 300,000 to 500,000 level high-end intelligent driving models but still broke through in strength. As young people's first national intelligent driving good car, less than 5 months after launch users have broken 20,000, cumulative 5 months won the 100,000 to 130,000 laser radar sales champion, bringing laser radar, L4-level technology sharing the same source to mainstream price levels, letting young people not spend a lot of money, also can have reliable and easy-to-use high-level intelligent driving.

2027 Model AION RT relies on GAC self-developed amorphous alloy electric drive, with 8.571kWh/100km electricity consumption achievement created a Guinness World Record. This electric drive core uses amorphous alloy thin tape with thickness only 0.025mm, jointly tackled by Chinese Academy of Sciences Dalian Material Science and Technology Research Institute and GAC Group, breakthrough mass production manufacturing barriers, first achieve technology scale landing application, related manufacturing processes listed in the national "Prohibited Export Restricted Export Technology Catalog", won the 2025 Global New Energy Vehicle only power system innovation technology award. Currently, this top electric drive technology has been simultaneously popularized to AION N60, 2027 Model i60 and other main force models, continuously practicing the original intention of technological inclusiveness .

Facing the young group pursuing driving control and loving personal expression, Ray series first model Ray7 also welcomed interior premiere, simultaneously launched the pre-enjoyment plan. Users only need 299 Yuan intention deposit, can lock a total of 8,999 Yuan full set of pre-enjoyment rights, more established RC Club (RayRacingClub), for love of control car owners built exclusive car playing circle layer, and limited quantity send drift experience course. Possessing super chassis, super three-electric, super intelligent, super high appearance four points plus, Huawei DriveONE full set drive system fusion architecture, aluminum mixed front double wishbone + rear five-link suspension crafted pure blood rear drive, WeRide L4-level technology sharing the same source all in place, no need to choose, one step to place, Ray7 once released information, just received a lot of young consumer attention, in the future will also become brand new growth booster

Meanwhile, the high-end market is also steadily widening. Hyper S600 as Hyper brand first sports SUV, equipped with only 200,000 within four-wheel drive double cavity air suspension, cornering not shake, hitting bumps not bump, Eagle Claw System 2.0 slippery road steady, power loss long slope same climb; full series standard configuration laser radar, ADiGO GSD 3.0 intelligent driving auxiliary system more understands Chinese roads. Standard configuration super 140 items configuration, configuration high, material fierce, is "200,000 within full-configuration sports SUV". GAC Hyper stick to "Smart Enjoy Life" advocacy, with taste, technology, self-joy, accompany the era backbone rush to high-level

Besides domestic market point blooming, overseas market has already become Hyper AION important growth pole. Products continuously land Singapore, Thailand, Colombia, Saudi Arabia, UAE, market ranking firmly stays local top list; recent in Greece market, July got pure electric sub-market second place, August ranked third place, Chinese intelligent product is continuously winning overseas consumer recognition, forming domestic overseas two-way pulling growth pattern.

Now, new car release rhythm more and more fast, but some model development cycle more and more short, "quick-finished car" triggered many discussions. For ordinary consumers, choosing car fear most not is configuration not enough high, but is quality unstable, brand not long-lasting. At this time, choose a car verified by time, solid system capability, car, than chase one time gimmick more important.

Hyper AION behind is GAC Group, state-owned enterprise system backing, after-sales network many, parts supply steady; core three-electric self-developed self-produced, also have tech giant jointly build ecosystem; 2 million users verified out reliability, indeed not is general auto company able compare. Big wave wash away sand era, priority choose verified by time, large quantity real users test reliable product, is more rational car buying idea.

National Day small holiday arrival, is family viewing car, changing car golden window period, Hyper AION models also prepared rich National Day car buying policy. Among them, GAC AION open "Good Time Good Festival Buy Good Car, Ten Perfect Come AION" car buying welfare activity, covering i60, N60, RT, UT and V Home and many model, up to enjoy ten reward gifts, including up to 8,000 Yuan replacement subsidy; National Day Golden Week period order, more has ten thousand compulsory traffic insurance + shopping card lottery send.

October 1st-7th, GAC Hyper open "National Day Buy Hyper Dual Models Good Gifts Draw Continuously" full series car buying welfare activity, 100% winning, send large amount car buying cash voucher or iPhone Duo, multiple welfare superposition after comprehensive discount up to 75,000 Yuan. In addition, October visit to show room test drive Hyper AION model, can get "Good Persimmons Come in Pairs" Persimmon gift box,

Borrowing Golden September's hot sales momentum and Silver October's welfare add power, this National Day holiday, might as well to offline store personally feel Hyper AION's product charm.

July 2026, the Chinese automobile market witnessed an expected in-depth adjustment. The combination of a traditional off-season and the overdraft of demand in the first half of the year caused overall sales to decline nearly 20% year-on-year. Although the penetration rate of new energy vehicles continues to rise at a high level, the industry trend has clearly shifted, returning from "pulse-like" growth driven by short-term promotions to a normalized rhythm driven by real demand.

Under the pressure of the overall market, AION Hyper delivered a completely different set of results. July terminal sales reached 34,987 vehicles, a year-on-year increase of 31.74%, achieving five consecutive months of positive year-on-year growth. Since March, AION Hyper has recorded double-digit year-on-year positive growth for five consecutive months.

In the first half of 2026, the combined sales of AION Hyper reached 174,938 vehicles, up 15% year-on-year. Including the 34,987 vehicles in July, the cumulative sales for the first 7 months of this year have reached 209,925 vehicles. Against the backdrop of a nearly 17% decline in the overall market, AION Hyper defied the trend and achieved independent performance.

This is not a matter of luck. 2026 marks the tenth year for GAC AION. Looking back to the beginning of the new energy vehicle industry, there were once more than 400 new energy vehicle brands competing at the peak nationally. After ten years of大浪淘沙 (washing the sand for gold), many brands floated and sank in an instant. New energy vehicle enterprises that have steadily survived for ten years are particularly scarce.

AION is one of the few survivors in this long run, and indeed a leader.

From 4.5 Billion to Nearly 2 Million Users; From B-Reliance to 80% Private Users

As early as 2017, GAC Group invested 45 billion yuan to build a new energy intelligent network industrial park, making GAC AION the core carrier for the development of new energy businesses.

At that time, the annual sales of new energy passenger vehicles in China were less than 600,000 units, and most traditional automakers still adopted the "converting oil to electricity" transitional plan, while AION chose the pure electric exclusive platform route. This decision secured a key time window for the development of AION and Hyper in the following years.

Thereafter, core technologies such as DANXIA Battery, Quark Electric Drive, and full-stack self-developed intelligent driving have landed one by one. The installation of DANXIA Batteries has exceeded 1 million units, and no malignant accidents caused by battery thermal runaway have occurred to date. The world's first new energy vehicle lighthouse factory was completed, and L2 to L4 level intelligent driving technology has achieved full-stack layout.

This "keeping head down and working hard" approach allowed AION to accumulate a user base of nearly 2 million users in ten years. It did not reach today by chasing short-term traffic dividends, but relied on the advantages of the GAC SOE platform, with full-stack self-developed core technologies and a complete independent industrial chain, calmly traversing multiple industry cycles.

However, the growth in volume once masked a structural problem. Early B-side mobility markets accounted for a relatively high proportion, and with this sector becoming saturated, the growth path faced bottlenecks.

AION chose active reform. At the end of 2025, under GAC Group's "Panyu Action" strategy, the AION Hyper BU was officially established, endowed with full value chain decision-making power for R&D, production, sales, and service, truly realizing "letting those who hear the gunfire command the battle". Relying on the IPD Integrated Development System, new car development cycles were significantly shortened, and R&D costs were effectively reduced.

At the channel level, the dual brands accelerated fusion. Sales outlets now cover cities above the 4th tier nationwide, and service networks expanded from hundreds to a thousand-level. Hyper focuses on "Smart Enjoyment Life" for taste and technology, facing the backbone of the era; AION deepens the positioning of "National Good Car" with "Smart Joy Life". The dual brands return to their positions and advance in synergy.

The results of institutional innovation are ultimately reflected in products and user structure.

AION i60 continues to iterate with 200,000 yuan-level extended range technology, with monthly sales consistently breaking 10,000 units, becoming one of the A-segment new energy SUVs that best understands Chinese families; AION N60, with a 100,000 yuan-level pricing, comes standard with LiDAR high-end intelligent driving, allowing young users to enjoy crossover-level intelligent driving experience at an entry-level price. Deliveries broke 10,000 units within just two months of launch, with a very high proportion of young users.

In the high-end market, the Hyper brand simultaneously launched heavy-hitting models such as A800 and S600, equipped with flagship configurations such as Huawei Qiankun Intelligent Driving and dual-chamber air suspension. The path to upward breakthrough is becoming increasingly clear.

More critically is the qualitative change in user structure. In the first half of 2026, the proportion of AION C-side private users had climbed to over 80%. The main sales models have fully switched from the early Y and S series to next-generation products such as i60 and N60. This means the brand has completely gotten rid of reliance on bulk orders and entered a good track driven by real consumption demand.

At the same time, AION Hyper's overseas layout is also accelerating. Currently, it has entered nearly 50 countries and regions, with overseas sales increasing nearly three times year-on-year. Thailand and India intelligent factories have landed successively, forming a global layout with domestic and overseas synergy.

Ray and a "New Venture" for the Young

Standing at the new starting point of the tenth year, AION has not stopped at the existing achievements of the "National Good Car".

On July 28, on the occasion of the brand reaching its full ten years, there was no grand celebration; instead, there was a dynamic move—launching a completely new independent car series Ray. "Ray" originally means light, the unique light on young people; the corners of the mouth automatically turn up when pronounced, like a smile. This echoes the lifestyle attitude of young users and implies that AION starts anew with the tenth year as the starting point.

The first model, Ray 7, is positioned as a mid-to-large super pure electric sedan and will officially debut in mid-to-late August. It features a 5-meter-class large body size and a low-slung wide-body posture, globally first to be equipped with a super chassis with chip-level drive-brake integrated architecture, equipped with L4-level shared algorithm LiDAR assisted driving, and will for the first time hang the all-new AION Logo.

This is not only a collection of new technologies but also carries AION's brand narrative for the new decade, moving from "National Good Car" to "Cars Loved by Young People".

According to the plan, AION Hyper will launch multiple brand-new models this year, covering new car series and intelligent models co-created in-depth with Huawei; in the next two to three years, there will be dozens of new car and facelift plans, and the product matrix will see intensive renewal.

Standing firm against the tides after ten years, renewing for the new. Years of technical and industrial in-depth farming have built a solid foundation for AION's long-term development. In the cycle of overall automotive market decline, it proved its resilience with growth exceeding 30%; in the wave of industry reshuffling, it used ten years of accumulation to complete the structural turnaround from B-side to C-side, and consolidated the foundation of development with 80% private users.

Channel fusion, overseas expansion, dual brand renewal, new car series set sail... This series of actions together build the system competitiveness of AION Hyper to traverse the cycle.

Now, AION is injecting new momentum for the next "tenth year" with a "New Venture" for the young. Ten years is not the end, but a new starting point. Just like the meaning of Ray, there is a starting point, but no end point.

Epilogue

Ten years is merely a moment in the long river of the automotive industry, but for a new energy vehicle enterprise that has broken through from over 400 competitors and traversed multiple cycles, these ten years are enough to verify one thing, that is, the real moat of the industry is not above the trend, but the solid chassis after the tide recedes.

When the cold wave of the car market in the summer of 2026 came, AION Hyper proved the ability of an enterprise to traverse the cycle with a year-on-year growth rate of over 30%. This growth was not an accidental pulse, but a natural release after the accumulation of ten years of system capabilities.

Standing at the node of the tenth year, the brand new set sail of the Ray car series announces that this long run has not yet reached the finish line. From National Good Car to Cars Loved by Young People, from the domestic market to global layout, AION's next ten years has just begun.

Those who stand firm against the tides fear neither wind nor waves. Because true confidence has always been in the accumulation of time.

2026年4月，AION UT交出了一份让人五味杂陈的成绩单——单月仅售2645台。但如果你因此就觉得AION UT的产品力不行，那未免太草率了。这台车的真实处境，远比一个数字复杂得多。

先把产品力摆清楚：实力真不差

在讨论销量之前，必须先承认一个事实——AION UT的产品参数，放在10万以内的纯电小车市场里，相当能打。

车身尺寸4270×1850×1575mm，轴距达到2750mm。什么概念？这个轴距已经摸到了紧凑型轿车的门槛，后排坐两个成年人再加一个小孩，完全不挤。用车主的话说："别看外面小巧玲珑，里面空间真是挺宽敞。"这就是典型的"越级尺寸"策略，在A0级小车里几乎找不到对手。

动力方面，前置单电机，最大功率100kW，最大扭矩145N·m，0-60km/h加速仅4.2秒。对于城市通勤来说，这个动力储备绰绰有余，起步轻快、超车不虚。电池提供320km、330km和420km等CLTC续航版本，搭载宁德时代磷酸铁锂电池，支持弹匣电池技术。快充30%-80%大约24到26分钟。

智能化配置也没有吝啬：全系标配14.6英寸中控大屏，支持CarPlay/HiCar/Carlink手机互联，语音助手叫"你好，北鼻"，能联网搜索、能听懂不少指令。高配车型还有L2级智驾、360度全景影像、自动空调、电动座椅调节等。

官方指导价6.98万到10.18万，终端还有优惠。以深圳市场为例，目前最低起售价已经下探到6.58万。这个价格，你去找一台空间比它大、配置比它高的纯电小车，几乎找不到。

所以问题来了——产品力不差，价格也到位，为什么就是卖不动？

销量低迷有多方面原因

对手太强，而且不止一个

AION UT所处的10万以内纯电小车市场，是整个中国车市竞争最惨烈的角斗场。比亚迪海鸥和吉利星愿在疯狂抢份额，还有极狐T1、奇瑞QQ3 EV这些新玩家虎视眈眈。

比亚迪的品牌号召力和渠道覆盖率，不是埃安短时间内能追上的。很多消费者走进店里，第一反应就是"海鸥卖得比较多，跟着买不会错"。这种从众心理，对AION UT这种新品牌车型的杀伤力极大。

在10万这个价位，消费者对质感的期待已经被国产车养刁了。AION UT把成本花在了电池、电机、空间这些"看不见"的地方，但坐进车里第一眼看到的却是较多硬塑料，这种"里子好面子薄"的反差，直接劝退了不少注重颜值的年轻买家。

4月本身就是淡季，而且环比在跌

根据乘联会数据，2026年4月埃安品牌整体销量环比下滑7.15%，AION UT从3月的高位回落也在情理之中。整个4月国内狭义乘用车零售销量环比普遍承压，AION UT的2645台虽然不算好看，但考虑到大环境，也不至于用"溃败"来形容。

真正值得警惕的是趋势——2026年1-4月，AION UT累计销量20397台，月均约5000台，距离"月销过万"的目标还有一倍的距离。如果后续不能止住下滑势头，爬坡期可能会被拉得更长。

但它真的有翻身的本钱

说完问题，必须说说机会。因为AION UT手里的牌，其实比很多人想象的要好。

第一张牌：香港已经证明了自己。 2026年4月，AION UT在香港电动私家车市场拿下销量桂冠，单月登记1596辆，直接超越特斯拉和比亚迪。香港是全球汽车产业的多元市场，也是右舵车的核心阵地，对全球约30%的右舵市场有示范效应。能在香港登顶，说明这台车的产品力是经得起最挑剔市场检验的。

第二张牌：海外市场全面开花。 新加坡、泰国、哥伦比亚、玻利维亚、沙特、阿联酋……AION UT已经进入十几个海外市场，在多个国家的新能源或细分市场稳居前列。2026年1-4月，广汽集团海外出口累计70474台，同比增长133.9%。AION UT是这波出海浪潮的主力之一。墙内开花墙外香，反过来也能提升国内消费者的信心。

结论：不是卖不动，是还没到时候

2645台的月销量，放在AION UT身上，确实不算好看。但如果你把它放在"上市仅一年多、品牌认知度还在积累、对手又是比亚迪这种巨头"的背景下看，这个数字其实还在合理区间内。

它的问题很明确：内饰质感需要提升，品牌声量需要加大，智能化的用户感知需要更强。但它的长处同样鲜明：空间越级、电耗表现不错、海外已经验证过实力。

AION UT需要的不是推倒重来，而是把已经被验证的优势，2645台不是终点，甚至可能不是低谷。真正的比赛，才刚刚开始。

如果要评 2026 年“最忙碌的全球车”，AION UT一定是种子选手。

3 月奥地利工厂量产下线、4 月登陆欧洲多国，澳洲预售1个月狂揽 600 台订单，接连登顶中国香港、哥伦比亚、新加坡、乌拉圭、等多地电动Hatchback 细分市场销量榜首……

AION UT欧洲上市发布会在意大利米兰举行

AION UT在奥地利生产基地下线

AION UT在墨尔本国际车展正式上市

在功夫汽车看来，AION UT忙碌的全球身影背后，揭示出一个关键命题：中国汽车出海已进入“规模化”与“影响力”双重突破的“深水区”。车企灵活应对不同市场，分别提供畅销车型固然重要。但要迅速突破增长瓶颈，真正能赢取用户心智，塑造市场认知，必须要有一款能“打透全球”的战略级拳头产品。

无疑，AION UT做到了。车型进军海外不到一年，AION UT已展现出成为顶尖畅销“全球车”的实力，创造出越来越强的全球畅销“确定性”。

单单是今年一季度，AION UT就在泰国交付超2400台，稳居细分市场前三；在香港，订单直接破千台，连续两个月拿下电动Hatchback销冠；印尼一季度交付超 800 台，位列细分市场第二；乌拉圭上市半月直接登顶细分市场冠军…… 从东南亚到南美，从欧洲到澳洲，这台车一路攻城拔寨，销冠拿到手软。

AION UT 全球热销，让它成为广汽出海当之无愧的“定海神车”，为广汽 2026 年海外“力保25万、冲刺30万”的销量目标，提供了最强“定心丸”。

AION UT的全球热销，反过头来也带动了埃安品牌在国内市场的销量表现。今年一季度，昊铂埃安BU一季度销量同比增长8.72%，助力广汽集团实现一季度销量“开门红”。海内外销量相互赋能，也让外界对这款全球车的表现愈加看好。

正因如此，在功夫汽车看来，AION UT完全有实力成为和 Model3、卡罗拉、CR-V 等经典全球车并肩，属于新时代全球车的“中国名片”。

（1）利刃出鞘！中国车等了十年的全球车标杆，终于来了！

燃油车时代，提起全球车，我们总会想起卡罗拉、CR-V 这些穿越周期的名字。它们靠着强大的品质一致性、适配全球的产品力，在数十个国家畅销几十年，成了跨国车企全球化征程里的硬核底气。

电动化时代，特斯拉 Model 3 抢过接力棒，横扫全球主流电动市场，成为新能源时代全球车的标杆。

这些例子都证明，能定义一个品牌全球化高度的，永远是畅销的全球车。

这也让我们多少有些遗憾。尽管中国车出海多年，出口规模一年比一年高，但真正能叫得上号的“全球车”，掰着手指头都数得过来。

整个行业都在等，等一柄能打透全球市场、能和经典标杆正面硬刚的“中国利刃”。而 AION UT，就是带着这个使命而来。

2025年6月 AION UT在泰国首次海外上市

这把利刃的出鞘之战，选在了 2025 年的泰国市场。作为广汽全球精品战略的核心车型，AION UT 以“泰国行动”为起点，首秀就炸场，在曼谷车展上一举实现订单破 2500台的优异战绩。

首战告捷之后，AION UT的利刃锋芒以肉眼可见的速度席卷全球。东南亚、南美、欧洲、亚太、澳洲…… 不管是右舵还是左舵市场，不管是成熟发达市场还是新兴增长市场，AION UT都所向披靡，迅速建立了自己的影响力。

能在一个市场爆火是运气，能在全球多市场霸榜就是实力。我们做了一个统计：AION UT 已在全球8个国家和地区，稳居电动 Hatchback 细分市场TOP3，其中半数市场更是直接登顶销冠。

譬如，今年一季度，AION UT交付超 2400 台，位列泰国电动Hatchback 细分市场 TOP3；在新加坡、中国香港，它长期稳坐细分市场头把交椅；在哥伦比亚，它单月销量超 122 台，直接超越比亚迪海鸥拿下细分市场销冠；哪怕是刚开启预售的澳洲市场，也在短短一个月内揽下 600 台订单，号召力强劲。跨地域、跨消费习惯、跨竞争格局的全球热销，让AION UT当之无愧地成为广汽的“海外爆单王”。

此外，泰国年度最佳五门纯电掀背车、曼谷车展最具价值纯电车型、墨西哥年度最佳紧凑型电动车、印尼最佳中型纯电掀背车…… 全球多国权威机构的盖章认证，正是AION UT世界级造车标准的最好证明，也收获了德国、澳大利亚、美国等全球主流汽车媒体的一致好评，AION UT真正做到了销量和口碑双丰收。

AION UT荣获泰国CAR OF THE YEAR 2026重磅大奖

外媒盛赞AION UT表现

更值得一提的是，这把利刃不止迅速击穿了各个海外汽车市场的固有壁垒，还破圈成了全球体娱明星的“品味之选”。

全球足球巨星“苏神”路易斯・苏亚雷斯为它倾情助力，香港本土艺人也纷纷为它站台推荐，从体育赛场到潮流娱乐圈，AION UT 已经成了全球新能源出行的新风尚标。

AION UT乌拉圭上市

得益于这个“爆单王”的热销，广汽全球化征程也赢得了销量跨越式增长的“最强抓手”。2025 年广汽全年出口超 13 万辆，同比增长 47%；2026 年一季度，广汽自主品牌海外销量达 42165 辆，同比猛增86%，为广汽出海全年“力保25万、冲刺30万”的销量目标，打下坚实的基础。

对急需明星“全球车”的中国汽车业来说，AION UT的锐利锋芒，也让行业更真切地认识到，站在全球视野开发，追求跨域普适性，以世界级标准打造的“全球车”，才能真正成就“中国名片”，赢得全球用户的青睐。

（2）以体系出海为坚盾，广汽推动中国汽车出海“范式升维”

中国新能源的智电技术，早就无可争议地实现了全球领先。可在全球统一的制造品质、不同市场的法规适配、本地用户需求的深度满足这些维度上，我们仍需谦虚地向那些深耕海外几十年的跨国品牌学习。

都说汽车业是一条“长跑赛道”，出海市场，更是如此。短期需要抓住机遇窗口，长期则需要赢得用户信任。

如果说全球车是一把“利刃”，负责撕开各个市场的入口；那体系化的出海能力，就是托住品牌走深、走远、走高的“坚盾”。 这也是中国汽车高质量出海，必须迈过去的关隘。

在功夫汽车看来，AION UT 能在全球持续热销，背后最坚实的依托，是广汽全球化体系能力的集中迸发。在ONE GAC 2.0 战略的指引下，广汽以产品、科技、生态、文化成体系推进的“四大出海”，创出了一套中国汽车高质量出海的“升维范式”。

AION UT米兰上市

AION UT 的研发源点，就是打造一款适合不同区域市场的“全球车”。

不同于“内销转出口”的车型，AION UT从一开始就根据全球市场需求为核心打造。米兰设计中心操刀的造型，适配全球不同市场的审美；2750mm 轴距却营造出中型车级的后排空间，全场景都能打；智能座舱、一体式热成型安全车身，给了全球用户统一的智能体验与超高安全标准。正是这种从根上适配全球的产品力，让它走到哪都能打中用户痛点。

依托广汽全球研发体系，AION UT的三电、智能座舱、车身安全技术，实现了全球统一的高品质输出。广汽更在全球布局本土化智造网络，欧洲市场与合作伙伴合作实现本土量产，泰国生产基地 2026 年产能将提升至2 万台，把泰国从生产基地升级为全球出口中心，为全球右舵车市场的供给与品质上了双保险。

生态和服务领域，广汽也在不断为全球用户搭建全生命周期的服务生态。

重磅发布的GAC CARE 全球专属服务品牌，以7 天内必完成维修、三电终身质保、零自燃安全承诺等硬核举措，为 AION UT 的全球热销筑牢根基。香港专线极速物流、泰国 12000㎡零部件中心仓库、全球充换电能源网络的铺设，实现了 AION UT 卖到哪，广汽的服务保障就跟到哪。

AION UT在香港上市

最为关键的是，广汽始终坚持“在当地，为当地”的理念，深度融入本地市场的生活与语境。从全球体育巨星合作，到各区域本土艺人联动、本土化用户活动，以用户喜闻乐见的方式传递品牌价值，让 GAC 品牌真正走进全球用户的心里。

在功夫汽车看来，广汽体系化“四大出海”的背后，处处体现了企业对追求“长期主义”价值的毫不妥协。销量跨越式增长的背后，一直是“体系扎根”的稳健。

AION UT的全球热销，正是广汽产品、科技、生态、文化“四大出海”体系能力的集中落地。这也为中国汽车批量打造有强大影响力的“全球车”，探索出了一套有自己特色，可供行业借鉴的“广汽方案”。

（3）功夫拍案

多年来，我们一路见证中国汽车出海的跌跌撞撞，也始终在盼着，能有更多属于中国，可以载入全球汽车发展史册的畅销“全球车”。

如今，AION UT 的价值并非仅仅是为了“卖车走量”，而是要成为“突破口”，引领广汽实现全球化的“体系扎根”。AION UT不仅用极短时间初步达成了这个目标，更证明了，只要方法正确，将企业自身和产业链的优势充分发挥，中国汽车一样可以造出全球畅销、全球认可的爆款全球车。

对处于出海业务高速增长期的广汽乃至中国汽车业来说，AION UT无疑是一个强而有力的“抓手”，更是中国汽车全球化“从大到强”的又一个新起点。