On June 6, 212 Off-Road Vehicle held a wrap-up celebration for the 2026 Tarim Rally in Qingdao. Event host Han Qiaosheng, professional driver Han Wei, factory team and user team drivers, and technical logistics teams attended together to review the team's performance in the recently concluded 2026 China Tarim International Rally.

In an extreme journey of 7,500 kilometers, the 212 Off-Road Team competed with near-stock production T01 vehicles, competing on the same field with opponents equipped with 3.0T engines. Ultimately, the team secured "two championships and one runner-up" in stages SS10 to SS13, and became the only brand with a 100% completion rate among factory teams in the T2.1 production group, securing the runner-up position for the group's factory team.

This achievement attracted attention in the off-road circle: facing 3.0T with 2.0T, without heavy competition modifications, and completing the race with zero failures was itself beyond many people's expectations. As a top Asian off-road rally, the Tarim completion rate is perennially low. T01 completed the full course in "almost stock" condition, which was an extreme public test of its power, chassis, and body rigidity.

Technical Foundation: Relying on Factory Redundancy Rather Than Spec Stacking

According to 212 official introduction, the competing vehicle T01 is equipped with a 2.0T engine and ZF 8AT gearbox identical to the production version. In scenarios like Gobi climbing and full-load towing, low-end torque output performance is close to large-displacement models. The BorgWarner heavy-duty transfer case can amplify torque by 2.64 times in 4L mode, achieving on-demand distribution. Media noticed that this powertrain was not specially tuned due to participation — in other words, the T01 purchased by retail users is consistent with the rally finishing vehicles in core power.

The body adopts a non-load bearing structure with front and rear solid axle design. In off-road bumps, potholes, and heavy-load crossings, the body's anti-twist performance stood the test. The chassis was specially optimized for Tarim road conditions, using galvanized steel sheets for the whole vehicle to cope with Gobi gravel scratches and rust risks. In addition, the passenger compartment top load-bearing capacity increased by 16%, combined with cage design, 540° panoramic imaging, and emergency call rescue functions, strengthening safety redundancy in extreme environments.

Objectively, T01's Tarim performance validates a product logic: in the field of mass-produced off-road vehicles, structural redundancy handles real harsh road conditions better than stacking configurations.  This also explains to some extent why 212 Off-Road Vehicle dares to compete in "stock condition" — it bets not on extreme lightweighting, but on ruggedness.

From Competition Validation to User Empowerment: Tarim Kits and Training Academy

At the celebration, 212 Off-Road Vehicle announced that Tarim modification kits will soon land on the official mall, including chassis armor, beadlock wheels, off-road tires, and recovery rescue equipment. This means ordinary users can directly obtain upgrade solutions verified by Tarim combat after purchasing the vehicle.

More worth attention are two implementation actions:

• The 2027 Tarim User Driver Recruitment Plan has officially launched;
• Jointly established the Champion Off-road Training Academy with Champion driver Han Wei, providing systematic pre-race guidance and competition opportunities.

He Zhaopeng, General Manager of Marketing at 212 Off-Road Vehicle, stated at the event site: "212 Off-Road Vehicle wants to popularize off-road culture, giving more people the opportunity for the seed about distance and dreams in their hearts to take root and sprout."

From a media perspective, this is a typical "Competition-Product-User" closed-loop tactic — using high-intensity competitions to force product verification, then feeding back experience through kits and training to users, lowering the threshold for ordinary people to participate in off-roading. Compared to many brands that only treat competitions as technical showcases, 212 Off-Road Vehicle prefers to turn Tarim into a scenario that ordinary users can perceive and access.

Future Path: Multi-line Competition Layout and Challenges of Public Off-roading

212 Off-Road Vehicle also disclosed subsequent competition plans: the Dakar Rally (Note: original press release referred to as "Kala Rally"), Malaysia Sabah International Rainforest Race, Alxa T3 Challenge, and 2027 Tarim Rally are all on the agenda. The brand clearly stated it will persist in "Promoting R&D through competitions".

Objectively evaluated, 212 Off-Road Vehicle's current market challenge is not small: On one hand, the hardcore off-road track competition is fierce, with mainstream brands constantly adding hybrid and luxury configurations; on the other hand, 212 Off-Road Vehicle's brand perception still carries the imprint of "sentimental tool car". But the Tarim finish results and the establishment of the user training system are helping it build a new brand narrative — not comparing who is more expensive, but who can accompany you to the finish line better.

From the atmosphere of the Qingdao celebration, whether Han Wei's professional driver perspective, or the excitement of the user team after finishing, all convey a signal: 212 Off-Road Vehicle is trying to take off-roading from "extreme minority" to "participable mass culture". Whether this path can be successful depends on the reliability reputation of subsequent mass-produced vehicles, the actual implementation quality of the training academy, and whether products such as Tarim kits can truly lower the user threshold.

At least, the 2026 Tarim track has already given a good starting point.

國內硬派越野產業正處於結構性變革週期，細分市場由過去小眾圈層消費轉向大眾化規模化發展，賽事賦能量產已經成為自主品牌技術迭代的標準化路徑。隨着國產供應鏈體系完善與戶外消費需求持續擴容，2025 年國內硬派越野車整體銷量突破 35 萬輛，行業增速常年領跑乘用車大盤，各大車企紛紛借助環塔等頂級拉力賽事完成產品可靠性摸底與技術落地轉化。不同於新能源車企聚焦極速與風阻優化的技術路線，傳統燃油硬派越野品牌選擇長距離極限拉力作為產品驗證載體，2026 環塔拉力賽落幕之後，212 越野車落地青島收官慶典，這場行業聚會不僅複盤車隊賽事成績，更完整釋放品牌依托賽事打通研發量產後市場用戶培育全鏈條的產業佈局，為國內老牌越野品牌轉型升級提供可參考的落地範本。

極限賽事完成量產技術規模化驗證

本屆環塔拉力賽總里程 7500 公里，戈壁荒漠高溫沙塵與連續交叉路況構成天然全工況可靠性測試環境，行業普遍將環塔 T2.1 量產組別視為民用硬派越野車的權威性能考場，參賽規則限定核心動力底盤架構必須沿用量產原廠規格，大幅壓縮車企重度改裝空間，成績含金量直接映射整車原廠製造水準。212 車隊選用近乎原廠狀態的 T01 車型出戰，直面一眾搭載 3.0T 大排量動力的合資與自主品牌賽車，依托 2.0T 動力總成實現跨級別競技，SS10 至 SS13 四個賽段拿下兩冠一亞，成為 T2.1 廠商組別唯一全員完賽品牌並斬獲組別亞軍，成績背後是整套動力與底盤系統經過極端工況的實測背書。

車輛核心硬件全部沿用量產在售配置，2.0T 發動機搭配采埃孚 8AT 變速箱與博格華納大分動器的動力組合，在滿載拖拽爬坡場景下實現媲美大排量車型的低扭輸出，4L 模式 2.64 倍扭矩放大設計經過長途不間斷實測優化。非承載車身搭配前後整體橋的經典越野架構，依托整車鍍鋅板材與底盤專項調校，解決傳統硬派越野車身易形變底盤鏽蝕的行業通病。乘員艙結構強化帶來 16% 頂部承載力提升，籠式車身搭配全景影像緊急救援配置，完成越野性能與民用安全配置的同步驗證。

從產業維度觀察，這套原廠車極限參賽模式省去實驗室高額模擬測試成本，把戈壁極端環境下零部件損耗動力衰減等實測數據反向輸入研發體系，縮短產品改良週期，是國產越野降本增效的典型落地模式。

全鏈路佈局完善國產越野產業生態閉環

賽場數據落地民用產品轉化，是賽事產業化最核心的落地環節，212 依托環塔實測數據推進改裝套件商用化，全套包含底盤護甲防脫輪轂專業輪胎脫困裝備的環塔同源改裝產品登陸官方商城，補齊國產越野後市場原廠改裝品類缺失短板。長期以來國內越野改裝市場以第三方作坊產品為主，配件兼容性與可靠性缺乏權威測試，原廠賽事套件落地可以規範化細分後市場，推動越野改裝從非標改裝走向標準化量產，完善整車製造之外的產業鏈配套環節。

品牌同步敲定多場海內外頂級賽事參賽規劃，喀爾拉力賽馬來西亞沙巴雨林賽阿拉善 T3 與 2027 環塔悉數納入賽程，持續以不同地貌賽事完成多場景技術標定。面向終端用戶啟動 2027 環塔民間車手招募，攜手職業車手韓魏搭建專業越野培訓學院，打通普通車主學車練車參賽的完整通道。這套佈局跳出單一車輛銷售的傳統車企盈利模式，向上依托賽事迭代整車技術，向下延伸改裝配件與駕駛培訓業務，形成產品賽事服務三位一體的產業閉環。

產業模式革新映照國產越野發展大勢

212 借環塔賽事完成產品驗證與產業佈局的系列動作，映射國內老牌硬派越野產業轉型升級的共性邏輯。中國汽車產業的成熟體現於細分賽道多元化突破，新能源品牌深耕三電極速技術，硬派越野品牌扎根長距離可靠性與全產業鏈建設，兩條路線並行夯實中國製造整體實力。過去國產硬派長期受制於核心配件依賴進口研發成本居高不下，如今依托環塔等本土頂級賽事完成整車與零部件同步實測，疊加國內完備的上游下游供應鏈配套，逐步擺脫外資技術桎梏。從單一車型生產到賽事研發改裝銷售車手培育全鏈路運營，212 的發展路徑代表國產越野由產品製造向生活方式服務商轉型的大勢。

On June 6, the 212 Off-Road Huan Ta Rally closing ceremony was held in Qingdao. Han Qiaosheng, driver Han Wei, racing drivers from manufacturer and user teams, and event logistics staff gathered on site to review the full schedule of the 2026 China International Huan Ta Rally and share their experiences and gains from the 7,500-kilometer extreme off-road competition.

The 2026 Huan Ta Rally schedule was arduous, crossing Gobi desert, sand dunes, and gravel sections throughout. High temperatures, large potholes, and long-distance uninhabited area road conditions posed a severe test on vehicle stability and driver skills.

The rules for this year's T2.1 Production Group race limit participating vehicles to use original factory production chassis and powertrains, allowing only upgrades to safety accessories. In the 7,500-kilometer total distance, the 212 team competed steadily with the 2.0T original factory production T01 model, consecutively winning two first places and one second place in the key stages from SS10 to SS13 in the latter half of the event. Finally, they became the only brand in the T2.1 Production Group manufacturer teams where all members successfully finished, securing the second place for the manufacturer team in the category.

The participating vehicle T01 this time had no heavy rally modifications. It is equipped with the same powertrain as the Huan Ta - a 2.0T engine and a ZF 8AT gearbox. Tested throughout the event, it demonstrated strong low-end torque output, comparable to large-displacement models when climbing Gobi slopes and towing heavy loads. Paired with the BorgWarner heavy-duty transfer case, high and low-speed switching is swift. In 4L mode, torque can be amplified 2.64 times, achieving torque distribution as needed, ensuring stable power output for long-distance crossing with low failure rates.

In terms of body structure, the T01 adopts a body-on-frame paired with solid front and rear axles. The body remains undeformed when driving on bumpy off-road surfaces and large potholes; it reaches maximum torsional rigidity when reloading and crossing. The chassis underwent specialized optimization and tuning based on Huan Ta extreme road conditions, ready to adapt to various complex road conditions straight from the factory. Additionally, the entire vehicle body uses galvanized steel plates, undeterred by Gobi gravel scratches, and is not prone to rust. Furthermore, the T01 reinforced the top load-bearing capacity of the passenger cabin, with performance increased by 16%. Combined with the cage-style passenger cabin design, 540° panoramic image, dashcam, and emergency call rescue functions, it provides comprehensive protection for passenger safety.

At the celebration site, drivers and technical teams exchanged views on actual test performance regarding power systems, chassis structures, and body protection. Combined with combat scenarios such as Gobi slope climbing, heavy-load towing, and high-intensity bouncing, they summarized the pros and cons of the vehicle in long-distance off-roading.

Based on the actual test data accumulated from this Huan Ta event, 212 plans to launch original factory modification kits for off-road enthusiasts. Related products will go online through official channels later, helping ordinary car owners optimize vehicle off-road capability. At the event site, the brand announced subsequent off-road event layouts overseas and domestically. The Dakar Rally, Malaysia Sabah Rainforest Rally, Alxa T3 Challenge, and 2027 Huan Ta Rally are all included in the participation plan, adhering to the principle of using event testing to feed back into vehicle technology optimization.

Furthermore, 212 officially launched the 2027 Huan Ta Amateur Driver Recruitment Project. It will jointly build a professional off-road training academy with Han Wei, providing systematic driving training for ordinary off-road enthusiasts, connecting the pathway from zero-basic driving practice to participating in the Huan Ta race course. The 212 Brand will continue to dig deep into the mass off-road ecosystem, aiming to promote the popularization of off-road culture domestically, lower the threshold for ordinary people to participate in professional off-road events, and give amateur off-road enthusiasts opportunities to step onto national-level rally tracks.

The author of this article is Yu Tian from TiCheBang.

June 1, the 2026 Huan Ta Rally officially concluded. In this ultimate showdown between 258 racers and 138 racing vehicles, the 212 Off-Road Vehicle team played it steady, consecutively achieving a record of "two championships and one runner-up" from SS10 to SS13 stages, and ultimately secured the runner-up position among the manufacturer teams in the T2.1 Production Group, becoming a highlight of this year's event. Facing the harsh track environment, the 212 Off-Road Vehicle team was not only the only manufacturer team to achieve 100% completion, but also undertook an over-class challenge of "2.0T vs 3.0T", delivering a report on "reliability" and "durability" with production vehicles close to original factory conditions in extreme environments.

All Crew Finished, Second-Half Burst, Breaking Through the "Toughest Huan Ta"

This year's Huan Ta is hailed as the "toughest in history". Among the total 7,500 km, deserts account for over 60%, and extreme high temperatures plus attacks in uninhabited areas posed severe tests for vehicles. Under such conditions, the 212 Off-Road Vehicle team demonstrated ultimate mechanical quality and tactical cooperation.

In the fiercely competitive T2.1 group, the 212 T01 entered with a 2.0T engine. In the first race SS1 stage, it secured third place in the T2.1 group; in the SS3 stage, amidst the dangerous situation where more than 30 racing cars had blowouts and over a dozen withdrew, it became the only 2.0T manufacturer team to finish in this group; in the SS5 stage with the highest elimination rate, the team withstood the dual pressure of mechanical limits and driver will, securing third and fourth places in the group with a 100% completion rate.

Entering the continuous devil stages of the second half, the No. 265 and No. 266 teams repeatedly ranked at the forefront of the group, and consecutively won the first place in the T2.1 Production Group in the SS10 and SS11 stages, defending the advantage with "double championships"; in the SS12 stage, the No. 265 team continued its hot form and secured the runner-up position. Upon completion of the race, 212 secured the runner-up position among the manufacturer teams in the T2.1 Production Group, and became the only brand in the T2.1 Production Group to achieve full crew completion in the entire field.

Behind the steady performance lies the systematic test that the 212 T01 withstood under continuous extreme operating conditions.

During the race, morning dust filled the air, the noon sun scalded the ground, and the day-night temperature difference was severe. The T01's power system maintained stable output in the rhythm of alternating high temperatures and high loads. In the riverbeds densely crisscrossed with cross-axles, the "Chicken Nest Pits" section repeatedly tested suspension travel and tire ground contact capability, with the T01 maintaining effective adhesion throughout. Even after continuously crushing over hidden pits in a gravel riverbed, its high anti-torsional rigid body maintained stable posture. Whether climbing steep sand dikes or cutting into broken river channels, the T01 could pass smoothly without any passive getting stuck throughout the journey. Every time passing the blade edge and every time stepping on the accelerator, it verified the vehicle's solid mechanical quality and durability performance under extreme environments.

While the team raced against time, the Explorer 01 undertook the team's logistical support throughout the journey.

After the racing cars returned daily, the Explorer 01 arrived on time carrying repair equipment and spare parts, and the logistics team completed the vehicle inspection within a very short time. For every emergency relocation during the event, the Explorer 01 ensured spare parts and maintenance personnel rushed to the next camp in time, allowing the racing cars to return to race condition in the shortest time possible. Throughout the entire race, the Explorer 01 maintained a steady rhythm, building a solid logistical defense line for the team.

Promoting Research through Racing, Empowering Technology, Letting the Legendary 212 Go Global

The achievements achieved by 212 in the Huan Ta Rally directly verified the mechanical quality and durability limits of the T01 model. This stable performance under extreme environments relies on the support of the brand's underlying technical architecture.

At the 2026 Beijing Auto Show, 212 officially launched two major technology platforms: "Knight" and "Expedition". Among them, the "Knight" platform adopts the most traditional and reliable off-road structure featuring front and rear 5-link solid axles and a non-load-bearing body, supporting gasoline, diesel, and hybrid systems, where both T01 and Explorer 01 were born. The "Expedition" platform is positioned as a future-oriented full-scenario intelligent off-road architecture.

The official launch of the two major platforms marks that 212 has completed the construction capability from single vehicle production to systematic technology output, and provides a technical benchmark for subsequent globalization layout.

Since 2025, 212's determination to go global has taken root overseas one after another. Currently, 212's global sales network has covered more than 80 countries and regions. To better serve global users, 212 has systematically built an overseas operation system: establishing overseas subsidiaries and offices in places like UAE, Mexico, Indonesia, as well as 9 global parts center warehouses; simultaneously expanding the global KD network, landing multiple KD knock-down assembly projects in Southeast Asia, Central Asia, and the Middle East; in the future, more KD projects will continue to be built in Latin America and Africa, significantly shortening delivery cycles to provide more local, agile, and considerate service support for global users.

It can be said that 212 is making Chinese off-road shine on the world stage with solid technology and systematic capabilities.

Exploration and Passion, Letting Off-Road Spirit Cross Mountains and Seas

The competition venue is the harshest trial ground, yet it is also the most moving place where off-road spirit occurs. At Huan Ta, the team repeatedly assisted stranded spectators to escape, and actively stopped to rescue opponents on the track; during the race, a little boy who came specially from 200 kilometers away received a driver's cap gifted by No. 265 driver Wang Peng—for a child who came due to passion, this might be the starting point of chasing off-road dreams. These actions inside and outside the arena reflect 212's deeper value background: Exploration and Passion.

What the 212 brand hopes to provide is not only high-performance off-road vehicle products, but also to convey a spirit of off-roading. 212 believes this is a common language globally. Domestically, 212 integrates off-road culture into daily scenarios through activities such as the "Happy Wilderness Day" Music Party and the G212 National Road Exploration Tour; overseas, from Dakar, Malaysia Sabah Rainforest Race verifying product hard power, to Mille Miglia classic car rally, and dialoguing with global automotive culture at the US SEMA modification show; then to the 212 brand globalization strategy launch event, making a solemn declaration to the global market in Dubai — 212 is integrating the exploration spirit originating from China with diverse global off-road cultures. Through every localization connection, 212 is striving to become a trusted partner in the journey of global explorers.

Excellent performance on the Huan Ta racecourse not only proves the product hard power of 212 production models, but also shows the continuous upward technical accumulation and system capabilities of Chinese off-road brands. Adhering to the strategic determination of "doing 100,000 meters depth for 1 meter width", 212 will continue to use top-level events as trial grounds, polish product technology with extreme operating conditions, continuously enrich the off-road product matrix, let more users feel the reliable confidence of Chinese tough off-road, and let Chinese off-road brands continue to drive towards a broader world stage.

6 月 6 日，212 越野車在青島舉行 2026 環塔拉力賽完結慶典。賽事主持韓喬生、職業車手韓魏、廠商隊及用戶隊車手、技術後勤團隊共同出席，複盤了這支車隊在剛剛結束的 2026 中國環塔國際拉力賽中的表現。

在總里程 7500 公里的極限征途中，212 越野車隊以接近原廠狀態的量產車 T01 出戰，與搭載 3.0T 發動機的對手同場競技。最終，車隊在 SS10 至 SS13 賽段拿下“兩冠一亞”，並成為 T2.1 量產組廠商隊中唯一 100% 完賽的品牌，獲得該組別廠商隊亞軍。

這一成績在越野圈內引發關注：用 2.0T 對陣 3.0T，且無重度賽事化改裝，能夠零故障完賽，本身就超出了很多人的預期。環塔作為亞洲頂級的越野拉力賽，完賽率常年偏低，T01 以“幾乎原廠”的狀態跑完全程，對其動力、底盤、車身剛性都是一次極端的公開測試。

技術底色：不靠堆料，靠原廠冗餘

據 212 官方介紹，參賽車輛 T01 搭載與量產版同款的 2.0T 發動機與采埃孚 8AT 變速箱。在戈壁爬坡、滿載拖拽等場景下，低扭輸出表現接近大排量車型。博格華納大分動器在 4L 模式下可將扭矩放大 2.64 倍，實現按需分配。媒體注意到，這套動力總成並未因參賽而做特殊調校——換言之，市售用戶買到的 T01，與環塔完賽車輛在核心動力上一致。

車身採用非承載式結構，前後整體橋設計。在越野顛簸、炮彈坑和重載翻越中，車身抗扭性能經受住了考驗。底盤針對環塔路況做了專項優化，全車使用鍍鋅鋼板，以應對戈壁碎石剐蹭與鏽蝕風險。此外，乘員艙頂部承載力提升 16%，配合籠式設計、540°全景影像及緊急呼叫救援功能，強化了極端環境下的安全冗餘。

客觀而言，T01 的環塔表現驗證了一個產品邏輯：在量產越野車領域，結構冗餘比堆砌配置更能應對真實的惡劣路況。 這也在一定程度上解釋了為何 212 敢於用“原廠狀態”參賽——它賭的不是極端輕量化，而是抗造能力。

從賽事驗證到用戶賦能：環塔套件與培訓學院

慶典上，212 宣布環塔改裝套件即將登陸官方商城，包含底盤護甲、防脫輪轂、越野輪胎及脫困救援裝備。這意味著普通用戶可以在購車後，直接獲得經過環塔實戰檢驗的升級方案。

更值得關注的是兩項落地動作：

• 2027 環塔用戶車手招募計劃正式啟動；
• 與冠軍車手韓魏聯合成立冠軍越野培訓學院，提供系統化賽前指導和參賽機會。

212 越野車營銷公司總經理何兆鵬在活動現場表示：“212 要把越野文化普及，讓更多人心裡那顆關於遠方和夢想的種子，有機會生根發芽。”

從媒體視角看，這是一種典型的“賽事 - 產品 - 用戶”閉環打法——用高強度賽事倒逼產品驗證，再將經驗通過套件和培訓反哺給用戶，降低普通人參與越野的門檻。相比許多品牌只把賽事當作技術秀場，212 更傾向於把環塔變成一個可被普通用戶感知和觸達的場景。

未來路徑：多線賽事佈局與全民越野的挑戰

212 同時披露了後續賽事規劃：達喀爾拉力賽（注：原新聞稿中稱“喀爾拉力賽”）、馬來西亞沙巴國際雨林賽、阿拉善 T3 挑戰賽以及 2027 年環塔拉力賽等均均在計劃之列。品牌明確表示將堅持“以賽促研”。

客觀評價，212 當前面臨的市場挑戰並不小：一方面，硬派越野賽道競爭激烈，主流品牌在混合動力、豪華配置上不斷加碼；另一方面，212 的品牌認知仍帶有“情懷工具車”的烙印。但環塔的完賽成績與用戶培訓體系的建立，正在幫助其建立起新的品牌敘事——不是比誰更貴，而是比誰更能陪你跑到終點。

從青島慶典的現場氛圍來看，無論是韓魏的職業車手視角，還是用戶車隊完賽後的興奮，都傳遞出一個信號：212 正試圖讓越野從“極限少數派”走向“可參與的大眾文化”。這條路能否走通，取決於後續量產車的可靠性口碑、培訓學院的實際落地質量，以及環塔套件等產品能否真正降低用戶的門檻。

至少，2026 年的環塔賽道已經給出了一個不錯的起點。

On June 6, the 212 Off-Road Huan Ta Rally closing ceremony was held in Qingdao. Han Qiaosheng, driver Han Wei, racing drivers from manufacturer and user teams, and event logistics staff gathered on site to review the full schedule of the 2026 China International Huan Ta Rally and share their experiences and gains from the 7,500-kilometer extreme off-road competition.

The 2026 Huan Ta Rally schedule was arduous, crossing Gobi desert, sand dunes, and gravel sections throughout. High temperatures, large potholes, and long-distance uninhabited area road conditions posed a severe test on vehicle stability and driver skills.

The rules for this year's T2.1 Production Group race limit participating vehicles to use original factory production chassis and powertrains, allowing only upgrades to safety accessories. In the 7,500-kilometer total distance, the 212 team competed steadily with the 2.0T original factory production T01 model, consecutively winning two first places and one second place in the key stages from SS10 to SS13 in the latter half of the event. Finally, they became the only brand in the T2.1 Production Group manufacturer teams where all members successfully finished, securing the second place for the manufacturer team in the category.

The participating vehicle T01 this time had no heavy rally modifications. It is equipped with the same powertrain as the Huan Ta - a 2.0T engine and a ZF 8AT gearbox. Tested throughout the event, it demonstrated strong low-end torque output, comparable to large-displacement models when climbing Gobi slopes and towing heavy loads. Paired with the BorgWarner heavy-duty transfer case, high and low-speed switching is swift. In 4L mode, torque can be amplified 2.64 times, achieving torque distribution as needed, ensuring stable power output for long-distance crossing with low failure rates.

In terms of body structure, the T01 adopts a body-on-frame paired with solid front and rear axles. The body remains undeformed when driving on bumpy off-road surfaces and large potholes; it reaches maximum torsional rigidity when reloading and crossing. The chassis underwent specialized optimization and tuning based on Huan Ta extreme road conditions, ready to adapt to various complex road conditions straight from the factory. Additionally, the entire vehicle body uses galvanized steel plates, undeterred by Gobi gravel scratches, and is not prone to rust. Furthermore, the T01 reinforced the top load-bearing capacity of the passenger cabin, with performance increased by 16%. Combined with the cage-style passenger cabin design, 540° panoramic image, dashcam, and emergency call rescue functions, it provides comprehensive protection for passenger safety.

At the celebration site, drivers and technical teams exchanged views on actual test performance regarding power systems, chassis structures, and body protection. Combined with combat scenarios such as Gobi slope climbing, heavy-load towing, and high-intensity bouncing, they summarized the pros and cons of the vehicle in long-distance off-roading.

Based on the actual test data accumulated from this Huan Ta event, 212 plans to launch original factory modification kits for off-road enthusiasts. Related products will go online through official channels later, helping ordinary car owners optimize vehicle off-road capability. At the event site, the brand announced subsequent off-road event layouts overseas and domestically. The Dakar Rally, Malaysia Sabah Rainforest Rally, Alxa T3 Challenge, and 2027 Huan Ta Rally are all included in the participation plan, adhering to the principle of using event testing to feed back into vehicle technology optimization.

Furthermore, 212 officially launched the 2027 Huan Ta Amateur Driver Recruitment Project. It will jointly build a professional off-road training academy with Han Wei, providing systematic driving training for ordinary off-road enthusiasts, connecting the pathway from zero-basic driving practice to participating in the Huan Ta race course. The 212 Brand will continue to dig deep into the mass off-road ecosystem, aiming to promote the popularization of off-road culture domestically, lower the threshold for ordinary people to participate in professional off-road events, and give amateur off-road enthusiasts opportunities to step onto national-level rally tracks.

The author of this article is Yu Tian from TiCheBang.

6 月 6 日，212 越野車環塔收官慶典喺青島舉行。著名體育賽事主持人韓喬生、職業賽車手韓魏、212 越野車廠家隊車手、用戶隊車手以及技術後勤團隊等環塔親歷者齊聚一堂，共同回顧咗 212 越野車車隊喺本屆環塔拉力賽中嘅極限征程。

喺剛剛落幕嘅 2026 中國環塔國際拉力賽中，212 越野車車隊以接近原廠狀態嘅量產車出戰，喺總里程 7500 公里嘅極限征程中，完成「2.0T 對陣 3.0T」嘅越級挑戰，接連喺 SS10-SS13 賽段斬獲「兩冠一亞」嘅佳績，最終成為 T2.1 量產組廠家隊唯一 100% 完賽嘅品牌，且榮獲該組別廠家隊亞軍。

本次嘅參賽車輛 T01 無重度賽事改裝，其搭載環塔同款動力總成——2.0T 發動機與采埃孚 8AT 變速箱，經過賽事全程檢驗，低扭爆發強勁，喺戈壁爬坡、滿載拖拽時媲美大排量車型；配合博格華納大分動器，高低速切換迅捷，喺 4L 模式下可將扭矩放大 2.64 倍，實現扭矩按需分配，確保長途穿越動力輸出穩定且唔易故障。車身結構方面，T01 採用非承載式車身搭配前後整體橋，喺越野顛簸路面與炮彈坑中行駛車身不變形，重載翻越時抗扭性拉滿；底盤基於環塔極限路況進行專項優化調教，原廠出廠即可從容適配各種複雜路況，且全車車身採用鍍鋅板，無懼戈壁碎石刮蹭，唔易銹蝕。此外，T01 仲強化咗乘員艙嘅頂部承載力，性能提升 16%，配合籠式乘員艙設計、540°全景影像、行車紀錄儀以及緊急呼叫救援等功能，為乘員人身安全提供咗全方位嘅守護。

為咗讓更多用戶切身感受環塔賽事嘅魅力，212 宣布環塔改裝套件即將登陸官方商城。套件涵蓋底盤護甲、防脫輪轂、越野輪胎及脫困救援裝備等，旨在為用戶嘅愛車賦予更強大嘅越野實力。從極限賽場嘅嚴苛驗證，到用戶生態嘅持續深耕，212 正倚靠賽事、產品與用戶嘅深度互動，幫助普通人實現越野夢。212 越野車營銷公司總經理何兆鵬表示：「212 要將越野文化普及，讓更多人心中嗰顆關於遠方同夢想嘅種子，有機會生根發芽。」

關於未來嘅賽事計劃，212 亦都表示，達喀爾拉力賽、馬來西亞沙巴國際雨林賽、阿拉善 T3 挑戰賽及 2027 環塔拉力賽等一系列國內外頂級賽事均在規劃之中，212 將持續以賽促研。同時，212 正式啟動 2027 環塔用戶車手招募計劃，並將攜手韓魏成立冠軍越野培訓學院，為用戶提供系統化嘅賽前指導同參賽機遇。通過賽事打磨產品、倚靠培訓賦能用戶，212 正一步步落地全民越野嘅願景，讓每一部 212 都承載起屬於用戶嘅環塔夢。

June 1, the 2026 China Hinta International Rally concluded in Xinjiang. The 212 Off-road Team, making its debut, competed in a 7,500 km total distance and 3,400 km of special stages under extreme conditions, becoming the sole 100% finish brand in the T2.1 Production Group Manufacturer Team, ultimately securing the runner-up position in this category. Despite the displacement disadvantage of a 2.0T engine against 3.0T, the 212 T01 proved the mass-produced reliability of rugged Chinese off-road vehicles with a full team finish.

This Hinta Rally was called "the hardest in history," with desert stages accounting for over 60%. Extreme heat, no-man's land marathons, continuous knife-edge slopes, and "deep potholes" posed severe tests for vehicle power, chassis, and body rigidity. In the fiercely competitive T2.1 Production Group, the 212 T01 competed as a near-stock mass-produced vehicle—only equipped with safety gear such as roll cages and racing seats, while the core powertrain and chassis structure remained identical to the market version.

In the first stage SS1, the 212 T01 secured third place in the class; in the SS3 stage, amidst the dangerous situation of over 30 race cars suffering tire blowouts and more than ten withdrawals, it became the only 2.0T manufacturer team to complete the class. In the SS5 stage with the highest elimination rate, the team held its ground under pressure and secured 3rd and 4th place in the class with a 100% completion rate. Entering the devil stages in the second half, Car Groups 265 and 266 won the class championship in SS10 and SS11 consecutively, and secured the runner-up position in SS12 again. Finally, the 212 Team secured the runner-up position in the T2.1 Production Group Manufacturer Team and became the only brand in the entire event to achieve a full team finish in the T2.1 Production Group.

In off-road races with high intensity and long distance like Hinta, the completion rate itself is the most intuitive indicator of reliability. The T01's powertrain maintained stable output under alternating high temperatures and high loads; its suspension travel and tire grip withstood the test in river sections dense with cross-axles and "deep potholes". Under the impact of hidden holes in the gravel riverbed, the high anti-torsion rigidity body maintained postural stability. There were no involuntary vehicle entrapments throughout the journey, verifying the vehicle's mechanical quality and durability in extreme environments. The Explorer 01, which simultaneously undertook logistical support tasks, delivered maintenance equipment and spare parts on time after each race car returned daily, guaranteeing the team's sustained combat capability. This "racing as testing" model is becoming an accelerator for 212 technology iteration.

The 212 T01's mass-produced vehicle performance relies on the "Knight" and "Expedition" two technical platforms released by the brand at the Beijing Auto Show. The "Knight" platform adopts front and rear five-link solid axles with a body-on-frame structure, supporting gasoline, diesel, and hybrid systems; both T01 and Explorer 01 were born from this platform. The "Expedition" platform is positioned as an all-scenario intelligent off-road architecture. The release of these two platforms marks 212's shift from single-vehicle production to systematic technology output.

Outside of racing, 212's global layout is advancing simultaneously. Currently, its global sales network covers over 80 countries and regions, with overseas subsidiaries and offices established in the UAE, Mexico, Indonesia, etc. It has built 9 global parts distribution center warehouses and implemented multiple KD assembly projects in Southeast Asia, Central Asia, and the Middle East. It will continue to expand in Latin America and Africa in the future. From track verification to the global market, 212 is building a closed loop of "Events-Technology-Products-Service".

On the Hinta race track, the team once stopped voluntarily to rescue trapped opponents; a young boy who specially came from 200 km away received a cap gifted by the driver. These details convey the off-road spirit: Exploration, Passion, and Mutual Aid. In China, 212 cultivates off-road culture through activities such as the "Wild Joy Day" Music Party and G212 National Road Exploration Tour; overseas, from Dakar to Malaysia Sabah Rainforest Race, from Mille Miglia classic car rally to the US SEMA Show, 212 is bringing the Chinese off-road brand into the global perspective.

From full team finish to global layout, the 212's answer sheet at Hinta is not only a score sheet but also a public demonstration of mass-produced vehicle extreme reliability. When Chinese off-road brands dare to verify products with the harshest tracks and convert verification results into quality commitments perceivable by consumers, the trust assets of "Made in China" in the field of rugged off-road vehicles are accumulating.

The 2026 Ring Tower Rally is halfway through, from the floating sand at the edge of the Taklamakan to the gravel at the foot of the Kunlun Mountains, and then to ground temperatures approaching 70°C, every inch of the track demands "reliability under extreme conditions" from the participating vehicles. As the only mass-produced hard-core vehicle in China using a front and rear integral axle structure, the 212 T01 challenges the "hardest Ring Tower in history" in almost stock form, completing practical tests under multiple extreme road conditions. On the track, it faces strict challenges; off the track, T01 balances daily travel, achieving dual compatibility between professional off-roading and home commuting.

Inside the Arena: Forging Mechanical Quality in the "Devil Stage"

As the competition deepens, T01 withstood the baptism of long-distance raids and gravel stones in the early stages, demonstrating stable mechanical quality.

When the race reached the "Yudu Secret Realm" stage, the purgatory mode officially began. This stage surrounds the Taklamakan Desert, with soft sand, wetlands, and mud alternating, becoming the "watershed" with a very high elimination rate this year, where many race cars failed here. Facing the repeated tearing of rocky gullies, T01 performed exceptionally calmly. The front and rear integral axle + body-on-frame hard-core architecture gives it a natural long suspension travel and anti-torsion rigidity. Even if one wheel is pushed to the limit and the other is suspended in the air, it can still keep the tires biting the ground, providing stable traction.

If the "Yudu Secret Realm" stage tests passive durability, then the "Qiemo Deadly Pass" is a life-and-death battle of active breakthrough. Sudden strong winds, rainstorms, and sandstorms occurred during the stage, visibility dropped to 20-30 meters. Any throttle lag or torque dropout means getting stuck, digging out sand, or even retiring. The "Golden Powertrain Combo" of T01 shines here: The 2.0T engine outputs 185kW maximum power and 410 N·m peak torque. Paired with the transmission's 5.00 wide gear ratio and direct downshift capability across gears, it gives the driver nearly instantaneous gear response between climbing sand dunes and going downhill. T01 calmly escapes from soft sand ridges time and again, showing extremely strong power stability and all-terrain adaptability.

Outside the Arena: Balancing Daily and Diverse Outdoor Needs

Extreme conditions on the track are a centralized verification of T01's hard-core strength. This confidence stems from 212's accumulation in international top-tier events like Dakar and Malaysia Rainforest Challenge. T01 did not stop at pure off-road performance, but simultaneously achieved comprehensive advancement in driving comfort, intelligent safety, and diverse expansion capabilities, able to calmly return to the city to meet users' diverse travel scenario needs.

For outdoor exploration scenarios, T01 has a 40° approach angle, 36° departure angle, and 850mm maximum wading depth, allowing users to calmly cross streams and rugged mountain roads. To meet users' diverse outdoor play methods, T01 comes standard with 2.5-ton towing capacity right from the factory. Whether towing an RV, or pulling a yacht, motorboat, it can be easily and legally achieved. In addition, the 30+ expansion installation points reserved on the whole vehicle allow adding equipment like snorkels and desert flagpoles without drilling holes, allowing direct installation, letting every user define their vehicle at will and easily travel to mountains and seas.

Under the dual scenarios of hard-core off-roading and family travel, T01 has built a solid safety baseline for users with solid materials. The body adopts an anti-roll cage design, through 7 horizontal 2 vertical roof supports and 6 horizontal 6 vertical floor reinforcement beams, combined with a high-strength steel ratio of up to 96%, constructing the "steel and iron bones" of the passenger compartment. For complex outdoor environments, the body steel sheet metal parts of the entire series use galvanized sheets to resist corrosion from the source. After facing daily car usage scenarios, T01 also shows a convenient and flexible side. During daily city commuting or off-roading in narrow sections, the standard 360° panoramic image and transparent chassis functions can effectively eliminate blind spots and easily park into the garage.

In addition, T01's quietness is noteworthy. This stems from the powertrain active end mounts upgrading to castings, reducing idle vehicle vibration by 40%~50%, and acceleration and constant speed condition vibration reduced by 25%~40%; high damping bushings are used on key chassis parts to effectively attenuate low-frequency noise transmitted from the road; the firewall, carpet, rear wheel cover, rear side panel are comprehensively thickened with sound-absorbing insulation materials, reducing acceleration noise by 3dB, constant speed and wind noise reduced by 2~3dB. If the Ring Tower track validated T01's mechanical quality, then the excellent NVH performance shows its "delicate" side in daily life, allowing this hard-core off-roader to still provide a comfortable driving experience after returning to the city.

As the "Benchmark for Professional All-Terrain Hard-Core Off-Road", T01 can not only withstand repeated questioning on devil tracks, but also becomes a daily vehicle trustworthy for off-road enthusiasts by virtue of factory expansion capabilities and all-scenario adaptability. In the future, 212 will continue to bring the reliable quality accumulated on the track to more global users, truly achieving a perfect balance between off-road equality and quality life.

June 6, the 212 Off-road Vehicle Huan Ta Closing Ceremony was held in Qingdao.

In the just concluded 2026 China Huan Ta International Rally, the 212 Off-road Vehicle team competed with mass-produced vehicles close to stock condition. During the 7,500 km extreme journey, they completed the cross-level challenge of '2.0T vs 3.0T', successively achieving 'two championships and one runner-up' in stages SS10-SS13. Finally, they became the only brand in the T2.1 Mass Production Manufacturer Team to complete 100% of the race, and won the runner-up title for the Manufacturer Team in that category.

The participating vehicle T01 this time has no heavy race modifications. It is equipped with the Huan Ta same powertrain -- 2.0T engine and ZF 8AT transmission. After testing throughout the event, the low-end torque burst is powerful, comparable to large-displacement models during Gobi climbing and full-load towing. Combined with BorgWarner large transfer case, high/low speed switching is swift. In 4L mode, torque can be amplified 2.64 times, achieving torque distribution on demand, ensuring stable power output during long-distance travel and less prone to failure. In terms of body structure, T01 adopts a non-load-bearing body with front and rear solid axles. The body does not deform when driving on off-road bumpy roads or potholes, and torsional rigidity is maxed out during heavy-load crossing. The chassis is specially optimized for Huan Ta extreme road conditions, ready to adapt to various complex road conditions straight from the factory. The entire body uses galvanized plates, fearless of Gobi gravel scrapes and not easy to rust. Additionally, T01 reinforces the roof load-bearing capacity of the passenger cabin with a 16% performance improvement. Combined with cage passenger cabin design, 540° panoramic imaging, dash cams, and emergency rescue call functions, it provides all-round protection for passenger safety.

In order to let more users personally feel the charm of the Huan Ta event, 212 announced that the Huan Ta modification kit will soon be available on the official store. The kit covers chassis armor, anti-departure wheels, off-road tires, and recovery equipment, etc., aiming to endow users' beloved cars with stronger off-road strength. From the strict verification on the extreme racing field to the continuous deepening of the user ecosystem, 212 is relying on the deep interaction between events, products, and users to help ordinary people realize their off-road dreams. Mr. He Zhaopeng, General Manager of 212 Off-road Vehicle Marketing, stated: "212 wants to popularize off-road culture, letting the seed about distance and dreams in the hearts of more people have the opportunity to take root and grow."

Regarding future event plans, 212 also stated that the Dakar Rally, Malaysia Sabah International Rainforest Rally, Alxa T3 Challenge, and a series of top domestic and international events such as the 2027 Huan Ta Rally are all in the planning stage. 212 will continue to promote research through racing. At the same time, 212 has officially launched the 2027 Huan Ta User Driver Recruitment Plan and will partner with Han Wei to establish the Champion Off-road Training Academy, providing users with systematic pre-race guidance and racing opportunities. Through polishing products via events and empowering users through training, 212 is step by step realizing the vision of public off-roading, allowing every 212 to carry the user's own Huan Ta dream.

The 2026 Ring Tower Rally is halfway through, from the floating sand at the edge of the Taklamakan to the gravel at the foot of the Kunlun Mountains, and then to ground temperatures approaching 70°C, every inch of the track demands "reliability under extreme conditions" from the participating vehicles. As the only mass-produced hard-core vehicle in China using a front and rear integral axle structure, the 212 T01 challenges the "hardest Ring Tower in history" in almost stock form, completing practical tests under multiple extreme road conditions. On the track, it faces strict challenges; off the track, T01 balances daily travel, achieving dual compatibility between professional off-roading and home commuting.

Inside the Arena: Forging Mechanical Quality in the "Devil Stage"

As the competition deepens, T01 withstood the baptism of long-distance raids and gravel stones in the early stages, demonstrating stable mechanical quality.

When the race reached the "Yudu Secret Realm" stage, the purgatory mode officially began. This stage surrounds the Taklamakan Desert, with soft sand, wetlands, and mud alternating, becoming the "watershed" with a very high elimination rate this year, where many race cars failed here. Facing the repeated tearing of rocky gullies, T01 performed exceptionally calmly. The front and rear integral axle + body-on-frame hard-core architecture gives it a natural long suspension travel and anti-torsion rigidity. Even if one wheel is pushed to the limit and the other is suspended in the air, it can still keep the tires biting the ground, providing stable traction.

If the "Yudu Secret Realm" stage tests passive durability, then the "Qiemo Deadly Pass" is a life-and-death battle of active breakthrough. Sudden strong winds, rainstorms, and sandstorms occurred during the stage, visibility dropped to 20-30 meters. Any throttle lag or torque dropout means getting stuck, digging out sand, or even retiring. The "Golden Powertrain Combo" of T01 shines here: The 2.0T engine outputs 185kW maximum power and 410 N·m peak torque. Paired with the transmission's 5.00 wide gear ratio and direct downshift capability across gears, it gives the driver nearly instantaneous gear response between climbing sand dunes and going downhill. T01 calmly escapes from soft sand ridges time and again, showing extremely strong power stability and all-terrain adaptability.

Outside the Arena: Balancing Daily and Diverse Outdoor Needs

Extreme conditions on the track are a centralized verification of T01's hard-core strength. This confidence stems from 212's accumulation in international top-tier events like Dakar and Malaysia Rainforest Challenge. T01 did not stop at pure off-road performance, but simultaneously achieved comprehensive advancement in driving comfort, intelligent safety, and diverse expansion capabilities, able to calmly return to the city to meet users' diverse travel scenario needs.

For outdoor exploration scenarios, T01 has a 40° approach angle, 36° departure angle, and 850mm maximum wading depth, allowing users to calmly cross streams and rugged mountain roads. To meet users' diverse outdoor play methods, T01 comes standard with 2.5-ton towing capacity right from the factory. Whether towing an RV, or pulling a yacht, motorboat, it can be easily and legally achieved. In addition, the 30+ expansion installation points reserved on the whole vehicle allow adding equipment like snorkels and desert flagpoles without drilling holes, allowing direct installation, letting every user define their vehicle at will and easily travel to mountains and seas.

Under the dual scenarios of hard-core off-roading and family travel, T01 has built a solid safety baseline for users with solid materials. The body adopts an anti-roll cage design, through 7 horizontal 2 vertical roof supports and 6 horizontal 6 vertical floor reinforcement beams, combined with a high-strength steel ratio of up to 96%, constructing the "steel and iron bones" of the passenger compartment. For complex outdoor environments, the body steel sheet metal parts of the entire series use galvanized sheets to resist corrosion from the source. After facing daily car usage scenarios, T01 also shows a convenient and flexible side. During daily city commuting or off-roading in narrow sections, the standard 360° panoramic image and transparent chassis functions can effectively eliminate blind spots and easily park into the garage.

In addition, T01's quietness is noteworthy. This stems from the powertrain active end mounts upgrading to castings, reducing idle vehicle vibration by 40%~50%, and acceleration and constant speed condition vibration reduced by 25%~40%; high damping bushings are used on key chassis parts to effectively attenuate low-frequency noise transmitted from the road; the firewall, carpet, rear wheel cover, rear side panel are comprehensively thickened with sound-absorbing insulation materials, reducing acceleration noise by 3dB, constant speed and wind noise reduced by 2~3dB. If the Ring Tower track validated T01's mechanical quality, then the excellent NVH performance shows its "delicate" side in daily life, allowing this hard-core off-roader to still provide a comfortable driving experience after returning to the city.

As the "Benchmark for Professional All-Terrain Hard-Core Off-Road", T01 can not only withstand repeated questioning on devil tracks, but also becomes a daily vehicle trustworthy for off-road enthusiasts by virtue of factory expansion capabilities and all-scenario adaptability. In the future, 212 will continue to bring the reliable quality accumulated on the track to more global users, truly achieving a perfect balance between off-road equality and quality life.

6 月 1 日，2026 環塔拉力賽正式圓滿結束。喺呢場 258 位車手同 138 台賽車嘅巔峰對決中，212 越野車車隊穩紮穩打，喺 SS10-SS13 賽段接連攞咗「兩冠一亞」嘅戰績，並最終喺 T2.1 量產組廠商隊中攞咗亞軍，成為本屆賽事一大亮點。面對嚴苛嘅賽道環境，212 越野車車隊不僅係廠商隊唯一 100% 完賽，更以「2.0T 對陣 3.0T」嘅越級挑戰，用接近原廠狀態嘅量產車，喺極限環境下交出一份關於「可靠」同「耐久」嘅答卷。

全隊完賽，後程爆發，突圍歷來最難嘅環塔

本屆環塔被譽為「歷史上最難」，7500 公里嘅總里程中，沙漠佔比超過 60%，極端高溫同無人區奔襲對車輛構成了嚴峻考驗。喺呢樣嘅環境下，212 越野車隊展現咗極致嘅機械素質同戰術配合。

喺競爭最爲激烈嘅 T2.1 組別中，212 T01 以 2.0T 發動機出戰。首戰 SS1 賽段攞咗 T2.1 組別季軍；SS3 賽段喺 30 餘台賽車爆胎、十餘輛退賽嘅險境中，成為該組別唯一完賽嘅 2.0T 廠商車隊；淘汰率最高嘅 SS5 賽段，車隊頂住咗機械極限同車手意志嘅雙重壓力，以 100% 完賽率包攬組別三、四名。

進入後半程連續魔鬼賽段，265 號、266 號車組多次躋身組別前列，並喺 SS10、SS11 賽段連續奪得 T2.1 量產組第一名，用「雙冠」守住優勢；SS12 賽段，265 號車組延續火熱狀態，拿下亞軍。截至完賽，212 喺 T2.1 量產組廠商隊中攞咗亞軍，並且成為全場唯一實現全隊完賽嘅 T2.1 量產組品牌。

穩健表現背後，係 212 T01 喺持續極端工況下經受住嘅系統性考驗。

比賽期間，清晨揚塵彌漫，正午烈日灼地，晝夜溫差劇烈。T01 嘅動力系統喺高溫與高負載交替嘅節奏中始終輸出穩定。交叉軸密佈嘅河道入面，「雞窩坑」路段連番考驗懸掛行程同輪胎接地能力，T01 始終保持有效附着力。即便喺碎石河床連續碾過暗坑，其高抗扭剛性車身依然維持咗姿態穩定。無論係攀爬沙梁陡坡定係切入斷裂河道，T01 均能順利通過，全程無被動陷車。每一次過刀鋒、每一腳油門，都驗證咗車輛喺極限環境下嘅紮實機械素質同耐久表現。

喺車隊同時間賽跑嘅同時，探境者 01 全程承擔車隊後勤保障任務。

每天賽車返回後，探境者 01 載住維修設備同備件準時到位，後勤團隊喺極短時間內完成整車檢修。賽事中嘅每一次緊急轉場，探境者 01 保障住備件同維修人員及時趕赴下一個營地，讓賽車喺最短時間內恢復比賽狀態。整個賽程中，探境者 01 始終保持穩定嘅節奏，為車隊築牢堅實嘅後勤防線。

以賽促研，以技賦能，讓傳奇嘅 212 走向世界

212 喺環塔拉力賽取得嘅成績，直接驗證咗 T01 車型嘅機械素質同耐久上限。呢種喺極限環境下嘅穩定表現，依托於品牌底層技術架構嘅支撐。

喺 2026 北京車展上，212 正式發布「俠客」同「遠征」兩大技術平台，其中，「俠客」平台採用手前五連桿整體橋、非承載式車身呢套最傳統、亦係最可靠嘅越野結構，支持汽油、柴油以及混動系統，T01 同探境者 01 均誕生於此。「遠征」平台則定位為面向未來嘅全場景智能越野架構。

兩大平台嘅正式發布，標誌住 212 完成咗從單一車型生產到體系化技術輸出嘅能力建設，更為後續嘅全球化佈局提供咗技術基準。

2025 年至今，212 走向世界嘅決心，已相繼喺海外落地生根。目前，212 全球銷售網絡已覆蓋超過 80 個國家同地區。為咗更好咗服務全球用戶，212 已系統化搭建咗海外運營體系：喺阿聯酋、墨西哥、印尼等地設立海外子公司同辦事處，以及 9 大全球配件中心倉庫；同時擴大全球 KD 網絡，喺東南亞、中亞、中東落咗多個 KD 散件組裝項目，未來喺拉美、非洲持續再建 KD 項目，大幅縮短交付週期，為全球用戶提供更本地、更敏捷、更貼心嘅服務支援。

可以話，212 正以紮實嘅技術同體系化能力，令中國越野喺世界舞台上閃耀。

探索同熱愛，讓越野精神跨越山海

賽場係最嚴苛嘅試煉場，卻亦係越野精神最動人嘅發生地。喺環塔，車隊多次協助受困觀眾脫困，喺賽道中主動停落嚟救援對手；比賽期間，一位由 200 公里外專程趕到嘅小男仔，收到咗 265 號車手王鵬贈送嘅車手帽——對一個因熱愛奔嚟嘅孩子嚟講，呢個或就係追逐越野夢想起點。呢啲賽場內外嘅舉動，折射出 212 更深層嘅價值底色：探索同熱愛。

212 品牌希望提供嘅，唔單止係高性能越野車產品，更加係傳遞一種越野精神，212 相信呢種係全球共同嘅語言。喺國內，212 通過「樂野之日」音樂派對、G212 國道探索之旅等活動，讓越野文化融入日常場景；喺海外，從達喀爾、馬來西亞沙巴雨林賽印證產品硬實力，到 Mille Miglia 經典車拉力賽、美國 SEMA 改裝展上對話全球汽車文化；再到 212 品牌全球化戰略發布會，喺迪拜向全球市場做出嘅鄭重宣告——212 正將源自中國嘅探索精神同全球多樣嘅越野文化相融合。通過每一次本土化連接，212 正努力成為全球探索者旅程中值得信賴嘅夥伴。

環塔賽場上嘅出色表現，唔單止證明咗 212 量產車型嘅產品硬實力，亦展現出中國越野品牌不斷向上嘅技術積累同體系能力。秉持住「把一米寬嘅事做到十萬米嘅深度」嘅戰略定力，212 將繼續以頂級賽事作試煉場，以極限工況打磨產品技術，持續豐富越野產品矩陣，讓更多用戶感受到中國硬派越野嘅可靠底氣，讓中國越野品牌持續駛向更廣闊嘅世界舞台。

6 月 6 日，212 越野車環塔拉力賽收官慶典落地青島，韓喬生、知名車手韓魏、廠商與民間車手、賽事後勤團隊齊聚現場，複盤剛剛落幕的 2026 環塔國際拉力賽。本屆賽事 7500 公里極限征途，212 車隊憑藉近乎原廠的 T01 量產車型，以 2.0T 動力直面一眾 3.0T 大排量競品，拿下 SS10 至 SS13 賽段兩冠一亞，斬獲 T2.1 量產組廠商隊亞軍，更是該組別唯一實現 100% 完賽的參賽廠商。從戈壁沙場的極限鏖戰到線下盛典的榮耀總結，老牌越野 IP 用一場實戰證明：經典越野不止留存情懷，原廠量產車同樣能站上國內頂級拉力賽事領獎台，普通人的環塔越野夢，正在落地生根。

環塔拉力賽素有「東方達喀爾」之稱，2026 屆賽事被圈內公認爲歷年難度頂峰，全程橫跨天山南北，沙漠、戈壁、雅丹、炮彈坑路況交織，超 60% 賽段爲流動沙漠地貌，部分賽段地表溫度突破 60℃，超長距離高溫、無人區連續奔襲讓不少老牌車隊接連折戟，單 SS3 超長賽段就出現三十餘台車輛爆胎、十餘台賽車無奈退賽的慘烈場面。T2.1 組別作爲原廠量產車正面對決的核心賽場，規則明確要求參賽車輛動力、底盤、變速箱等核心硬件與市售量產版保持一致，僅能加裝防滾架等安全配件，是衡量一款越野車原廠可靠性的「露天嚴苛試驗室」。在此背景下，3.0T 大排量車型常年佔據組別優勢，小排量 2.0T 車型想要突圍，在賽前被多數越野從業者視為幾乎不可能完成的任務。

誰也沒有料到，老牌國產越野 212 成爲本屆賽事最大黑馬。全程參賽的 T01 戰車無重度賽事改裝，原廠標準配備 2.0T 渦輪增壓引擎搭配採埃孚 8AT 變速箱，辅以博格華納大分動器，4L 模式扭矩可放大 2.64 倍。在戈壁陡坡攀爬、滿載拖曳等極限工況下，低扭輸出足以比肩大排量車型，長途穿越全程動力平穩，故障率被控制在極低水平。車身層面，非承重式車身 + 前後整體橋的經典硬派架構，搭配專項優化調校底盤，面對連綿顛簸與深坑衝擊，車身抗扭與形變控制表現亮眼；全車鍍鋅鋼板車身，從容抵禦戈壁碎石持續刮蹭腐蝕。安全配備上，強化後的乘員艙頂部承載力提升 16%，籠式車身結構搭配 540°全景影像、緊急救援呼叫系統，兼顧極限越野性能與日常駕駛安全，這套原廠硬件配置，在七千多公里惡劣路況中經受住了實打實的全場景驗證。

收官慶典現場，一眾環塔親歷者輪番分享賽場故事。從前期穩步卡位保存車況，到後半程魔鬼沙漠賽段驟然發力連斬賽段冠亞，車手們坦言，賽前沒人篤定 2.0T 原廠車能在「一眾」大排量對手中殺出重圍，車輛穩定耐用的底子，是車隊實現全員完賽的關鍵。知名賽事主持人韓喬生在現場點評：「212 是幾代國人的越野情懷符號，過去大家都只記得它的經典歷史，如今它用環塔成績刷新認知，國產硬派越野正在靠實打實的原廠品質打破刻板偏見。」冠軍車手韓魏也現場表態，T01 原廠機械素質超出行業預期，依托賽事數據打磨產品，是國產越野品牌穩步向上的可靠路線。

賽場成績落地民用市場，是本次慶典釋放的重磅信號。212 官方在活動中正式官宣，環塔同款越野改裝套件即將登陸品牌官方商城，套件包含底盤護甲、防脫輪轂、專業越野輪胎、全套脫困救援裝備。所有改裝配件均經過環塔 7500 公里極限路況實測，普通 212 車主無需大幅度改動車身，就能快速升級越野硬件，輕鬆實現從城市通勤到野外穿越的跨界切換。212 越野車營銷公司總經理何兆鵬在盛典受訪時表示：「212 的初衷從來不是只做賽場冠軍車，而是把越野文化大眾化，讓每一位普通車主心裡的越野種子，有落地發芽的機會。環塔賽場驗證產品，改裝套件普惠用戶，是品牌打通賽場與民用市場的關鍵一步。」

着眼未來賽事布局，212 已經敲定全球化越野賽事版圖：喀爾拉力賽、馬來西亞沙巴國際雨林賽、阿拉善 T3 挑戰賽以及 2027 年環塔拉力賽全部納入參賽規劃，持續踐行「以賽促研」產品研發思路。除此之外，品牌兩大重磅用戶扶持計劃同步啟動：2027 年環塔民間車手全國招募正式開啟，普通車主有機會以車手身份征戰頂級環塔賽場；攜手冠軍車手韓魏共建冠軍越野培訓學院，面向全國車主提供系統化越野教學、賽前集訓、賽事參賽全鏈條賦能。從職業廠隊征戰國際賽事，到培育民間越野愛好者，212 正在搭建一條從產品、賽事到用戶培養的完整全民越野生態鏈。

縱觀國內硬派越野市場，不少品牌陷入「賽場重度改裝拿成績，市售車型與賽車脫節」的怪圈，而 212 選擇反其道而行，堅持原廠量產車參賽，用環塔極端路況反向優化量產車型，再把賽場沉澱的越野技術下放給普通消費者。六十餘年品牌積澱，212 早已跳出單一情懷營銷的老路，環塔 7500 公里黃沙試煉，是經典國產越野的一次自我革新。當改裝套件走進商城、民間車手能直通環塔賽場，「每一輛 212 都有一個環塔夢」不再是一句宣傳口號，而是落地可觸的現實。

未來，隨着多場國內外頂級賽事接連落地與越野培訓學院常態化運營，212 還將持續把賽場技術轉化為民用產品實力，讓國產硬派越野不止馳騁戈壁環塔，更能陪伴萬千車主奔赴山野遠方。

June 6, 212 off-road vehicle Ring-Tar conclusion ceremony was held in Qingdao. Han Qiaosheng, driver Han Wei, manufacturers and user fleet racing drivers, race logistics teams, and other Ring-Tar participants gathered at the scene, jointly reviewing the full schedule of the 212 off-road vehicle team international rally, sharing their 7500km extreme off-road racing experience and gains.

In the just concluded 2026 China Ring-Tar International Rally, the 212 off-road vehicle team competed with mass-produced vehicles in near-factory condition. In the 7500km extreme journey, the team completed the cross-level challenge of displacing '2.0T against 3.0T' large displacement vehicles, continuously achieving 'two champions and one runner-up' results in the SS10-SS13 stages. Finally, 212 became the only brand with 100% completion rate among manufacturer teams in the T2.1 production group, and won the runner-up position for manufacturer teams in this group.

The participating T01 model vehicles this time had no heavy competition modifications. The factory standard 2.0T engine and ZF 8AT transmission, after testing the entire race, the low-end torque burst was excellent. In Gobi climbing and full-load towing scenarios, performance did not lose to large displacement vehicles. The vehicle was equipped with a BorgWarner large transfer case, high and low speed switching response was sensitive. After turning on 4L mode, torque can be amplified 2.64 times, ensuring stable power output for long-distance travel and less prone to failure. Regarding body structure, T01 uses a body-on-frame structure with front and rear solid axles, supplemented by a specialized tuned reinforced chassis. Facing off-road bumpy roads and pothole sections, the body remained stable and did not deform. The whole vehicle uses galvanized body panels, effectively resisting Gobi gravel scratches and wind-sand corrosion. Safety level also performed excellently. T01 increased the passenger cabin top load-bearing capacity by 16%, paired with cage body structure, 540° panoramic imaging, driving recorder, and emergency call rescue functions, protecting the safety of passengers comprehensively.

To allow more users to personally feel the charm of the Ring-Tar event, 212 announced that the Ring-Tar modification kit is about to launch on the official mall. The kit covers chassis armor, anti-tire drop rims, off-road tires, and recovery equipment. Car owners do not need to modify the body significantly, can quickly upgrade off-road hardware, and easily realize the off-road dream. To this, 212 Off-road Vehicle Marketing General Manager He Zhaopeng stated: "212 will popularize off-road culture, giving more people a chance for that seed about the distance and dreams in their hearts to take root and sprout."

Regarding event layout, 212 has finalized the global off-road event map. Dakar Rally, Malaysia Sabah International Rainforest Rally, Alxa T3 Challenge, and 2027 Ring-Tar Rally and other domestic and international top events are all included in the plan. 212 will continue to promote research through racing, relying on extreme events to continuously polish products. At the same time, 212 officially launched the 2027 Ring-Tar user driver recruitment plan, and will partner with Han Wei to establish a Champion Off-road Training Academy, providing nationwide car owners with systematic off-road teaching, pre-race training, event participation, etc. full-chain services and empowerment.

Summary

Nowadays in the domestic tough off-road field, many brands rely on heavily modified vehicles to compete for race results, while 212 always insists on competing with factory mass-produced vehicles. It is not simply a sentiment marketing approach, but rather by reverse iterating and optimizing mass-produced models through extreme events such as Ring-Tar, making the professional off-road technology accumulated on the race track accessible to every ordinary consumer.

On June 6, the 212 Off-road Vehicle Ring of Tarim Rally Conclusion Celebration was held in Qingdao. Sports practitioners, professional drivers, participating users, and logistics teams gathered to review the 2026 Ring of Tarim 7,500-kilometer extreme event results. This Ring of Tarim performance is not merely a short-term highlight of a single event, but rather the phased outcome of 212 validating technology through events, launching products, and building a user system. From event performance to full industry chain layout, a pragmatic development path and long-term growth logic of the brand can be clearly outlined.

In the 7,500-kilometer Ring of Tarim race course with complex and changeable terrain, most competing vehicles in the industry generally adopt significant modification schemes to optimize power and chassis. 212 went against the grain, participating with the T01 model in near-original mass-production status, facing 3.0T modified models with 2.0T power, and completing cross-class competition. In key event sections SS10-SS13, it secured two championships and one runner-up, won the runner-up position in the T2.1 production manufacturer team, and simultaneously became the only manufacturer in the category with all crew finishing the race. Winning professional event rankings with mass-produced original vehicles directly breaks the industry inertia that "original vehicles cannot adapt to top-tier rally events", backing up product hard power with practical combat data.

Achievements rely on the implementation of systematic hardware R&D. The T01 comes standard with a 2.0T powertrain and ZF 8AT transmission, paired with a BorgWarner transfer case, amplifying low-speed four-wheel drive torque 2.64 times, solving the pain point of insufficient low torque for small-to-medium displacement off-road vehicles; a traditional hardcore architecture with non-load-bearing body plus front and rear solid axles, combined with chassis specifically tuned for Gobi conditions and full vehicle galvanized steel sheets, maintains body stability under bumpy, gravel, and heavy-load conditions; reinforced occupant cabin structure and complete safety configurations balance extreme off-road performance with civil safety standards. The entire hardware set is not custom-made for the event temporarily, but mass-production configuration aimed at end users, effectively turning the event into an open-air durability test site for product reliability.

Distinct from the shallow approach of most automaker events limited to brand promotion, 212 completed the market conversion of event results. The celebration announced that the Ring of Tarim tested modification kit is listed on the official mall. Accessories such as chassis protection, off-road wheels, and recovery equipment, verified through extreme road conditions, are sold to ordinary consumers, achieving the civilianization of track technology. This model connects event R&D and end-user consumption, converting event investment into product value points, broadening subsequent derivative revenue for the model, representing an effective exploration for hardcore off-road brand commercialization.

In the medium-to-long term strategic layer, 212 has finalized participation plans for multiple domestic and international events including the Silk Road Rally, Malaysia Rainforest Race, Alxa T3, 2027 Ring of Tarim, and others, continuously driving whole vehicle R&D iteration via multi-region, multi-terrain events. Simultaneously launched the 2027 Ring of Tarim amateur driver recruitment, established a professional off-road training academy jointly with Han Wei, providing systematic event training for ordinary car owners. This move breaks out of single vehicle manufacturing logic and builds a complete user ecosystem of "Vehicle Products + Modification Accessories + Off-road Training + Event Participation".

Looking across the domestic hardcore off-road vehicle market, homogenized modifications and superficial event marketing are the general status quo. 212 uses the Ring of Tarim as a fulcrum, refining mass-produced vehicle core performance on one side with rigorous events, and on the other side extending off-road supporting services and participation channels around user needs, transforming from a single vehicle manufacturer to an off-road life service provider. Relying on product strength as a foundation and supported by a full-link ecosystem, 212's product competitiveness and brand moat continue to thicken, possessing continuous upward certainty in the domestic hardcore off-road niche track.

6 月 6 日，212 越野車環塔拉力賽收官慶典在靑島舉行。韓喬生、車手韓魏、廠方及用戶車隊參賽車手、賽事後勤工作人員齊聚現場，共同回顧 2026 中國環塔國際拉力賽全賽程，分享 7500 公里極限越野的參賽經歷與收穫。

2026 環塔拉力賽賽程艱苦，全程穿越戈壁、沙漠、碎石路段，高溫、彈坑、長距離無人區路況對車輛穩定性和車手駕駛技術形成嚴苛考驗。

本屆賽事 T2.1 量產組賽事規則限定參賽車輛以原廠量產底盤、動力總成參賽，僅可升級安全配套部件。在總里程 7500 公里的賽程中，212 車隊以 2.0T 原廠量產 T01 車型紮實穩健，在賽事後半程 SS10 至 SS13 關鍵賽段相繼拿下兩冠一亞的賽段成績。最終成為 T2.1 量產組廠方隊伍裡唯一全員順利完賽的品牌，斬獲組別廠方隊亞軍。

本次的參賽車輛 T01 無重度賽事改裝，其搭載環塔同款動力總成——2.0T 發動機與采埃孚 8AT 變速箱，經過賽事全程檢驗，低扭爆發強勁，在戈壁爬坡、滿載拖拽時媲美大排量車型；配合博格華納大分動器，高低速切換迅捷，在 4L 模式下可將扭力放大 2.64 倍，實現扭力按需分配，確保長途穿越動力輸出穩定且不易故障。

車身結構方面，T01 採用非承載式車身搭配前後整體橋，在越野顛簸路面與彈坑中行駛車身不變形，重載翻越時抗扭性拉滿；底盤基於環塔極限路況進行專項優化調校，原廠出廠即可從容適配各種複雜路況，且全車車身採用鍍鋅板，無懼戈壁碎石剮蹭，不易鏽蝕。此外，T01 還強化了乘員艙的頂部承載力，性能提升 16%，配合籠式乘員艙設計、540°全景影像、行車記錄儀以及緊急呼叫救援等功能，為乘員人身安全提供了全方位的守護。

慶典現場，車手與技術團隊圍繞動力系統、底盤結構、車身防護等實測表現展開交流，結合戈壁爬坡、滿載拖拽、高強度顛簸等實戰場景，總結車輛在長距離越野中的優缺點。

依托本次環塔賽事積累的實測數據，212 計劃面向越野愛好者推出原廠改裝配套套件，相關產品後續上線官方渠道，幫助普通車主優化車輛越野通過能力。活動現場，品牌方公布後續海外及國內越野賽事佈局，達喀爾拉力賽、馬來西亞沙巴雨林賽、阿拉善 T3 挑戰賽、2027 環塔拉力賽均列入參賽規劃，堅持以賽事測試反哺車輛技術優化。

此外，212 正式啟動 2027 環塔民間車手招募項目，將聯合韓魏共建專業越野培訓學院，面向普通越野愛好者開展系統化駕駛培訓，打通從零基礎練車到登上環塔賽場的參賽通道。212 品牌將持續深耕大眾越野生態，意在推動國內越野文化普及，降低普通人參與專業越野賽事的門檻，讓民間越野愛好者擁有登上國家級拉力賽場的機會。

本文作者為踢車幫 余天

June 6, the 212 off-road vehicle Altay Rally finale ceremony landed in Qingdao. Han Qiaosheng, well-known driver Han Wei, manufacturers and amateur drivers, and event logistics teams gathered on-site to recap the just-concluded 2026 Altay International Rally. This year's event covered an extreme journey of 7,500 km. The 212 team relied on near-stock T01 mass-produced models, facing a host of 3.0T large-displacement competitors with 2.0T power, securing two wins and one runner-up in stages SS10 to SS13, winning the runner-up position in the T2.1 production factory team, and was the only participating manufacturer to achieve 100% course completion in this category. From the extreme battles on the Gobi sand fields to the glory summary at the offline ceremony, the old off-road IP proved with a practical fight: classic off-road is not just about preserving nostalgia; stock mass-produced cars can also stand on the podium of domestic top-tier rally events. The ordinary person's Altay off-road dream is taking root and sprouting.

The Altay Rally is known as the 'Eastern Dakar'. The 2026 session is considered the peak of difficulty in history by the industry. It spans across the northern and southern sides of the Tianshan Mountains, interwoven with desert, Gobi, Yardang, and shell crater road conditions. Over 60% of stages are shifting desert terrain, with partial stage surface temperatures breaking 60°C. Ultra-long distance high temperatures, continuous marches in no-man's-land caused many old teams to fail consecutively. The single ultra-long SS3 stage alone saw more than 30 vehicles suffer tire blowouts and more than 10 race cars helplessly withdraw, a tragic scene. The T2.1 category, as the core arena for factory mass-produced head-on showdown, rules clearly require that participating vehicles' power, chassis, gearbox, and other core hardware remain consistent with the mass-market production version. Only safety accessories like roll cages can be added, making it a 'strict open-air testing laboratory' for measuring a off-road vehicle's factory reliability. Against this background, 3.0T large-displacement models have long occupied category advantages. For small-displacement 2.0T models to break through was viewed by most off-road practitioners as an almost impossible task before the race.

No one expected that the old domestic off-road 212 would become the biggest dark horse of this event. The T01 battle cars that participated throughout had no heavy event modifications. The factory standard 2.0T turbocharged engine paired with ZF 8AT gearbox, assisted by BorgWarner large transfer case, 4L mode torque can be amplified 2.64 times. Under extreme operating conditions such as Gobi steep slope climbing and full-load towing, low-torque output is enough to rival large-displacement models. Long-distance crossing power remained smooth throughout, and failure rate was controlled at an extremely low level. At the body level, body-on-frame + front and rear solid axle classic hard-core architecture, combined with specialized optimized chassis tuning, faced continuous bumps and deep pit impacts, with body torsion resistance and deformation control performance standing out; full vehicle galvanized steel body calmly resisted Gobi gravel continuous scraping corrosion. Regarding safety configurations, the load-bearing capacity of the reinforced occupant cabin top increased by 16%. The cage body structure, paired with 540° panoramic imaging and emergency rescue call system, balanced extreme off-road performance with daily driving safety. This set of factory hardware configuration stood up to the solid real-world all-scenario verification in more than 7,000 km of bad road conditions.

At the finale ceremony scene, a group of Altay witnesses took turns sharing stage stories. From steady positioning earlier to preserve vehicle condition, to the latter half's devil desert stages suddenly powering up to sweep stage championships and runner-ups, drivers admitted that before the race no one was certain a 2.0T factory car could break out from a group of large-displacement opponents. The vehicle's stable and durable foundation was the key for the team to achieve full completion. Famous event host Han Qiaosheng commented on-site: "212 is a symbol of off-road nostalgia for generations of Chinese. In the past, people only remembered its classic history. Now it refreshes cognition with Altay results. Domestic hard-core off-road is breaking stereotypes with practical factory quality." Champion driver Han Wei also stated on-site: "T01 factory mechanical quality exceeded industry expectations. Relying on event data to polish products is a reliable path for domestic off-road brands to move steadily upwards."

Stage results landing in the consumer market was the heavy signal released by this ceremony. 212 officials officially announced at the event that the Altay same off-road modification kit will soon land on the brand's official mall. The kit includes chassis armor, beadlock wheels, professional off-road tires, and a full set of recovery and rescue equipment. All modification accessories have been tested on 212's 7,500 km extreme road conditions. Ordinary 212 owners do not need to modify the vehicle body significantly and can quickly upgrade off-road hardware to easily realize a cross-over switch from city commuting to wilderness crossing. 212 Off-Road Vehicle Marketing General Manager He Zhaopeng stated in the ceremony interview: "212's original intention was never to only be a race champion car, but to popularize off-road culture, giving every ordinary owner a chance for the off-road seeds in their hearts to take root and sprout. Verifying products at the Altay venue and benefiting users with modification kits is a key step for the brand to connect the race track and consumer market."

Focusing on future event layout, 212 has finalized the global off-road event map: the Altay Rally, Malaysia Sabah International Rainforest Race, Alxa T3 Challenge, and 2027 Altay Rally are all included in the participation plan, continuously practicing the 'race promoting research' product development philosophy. In addition, the brand's two heavy user support plans were launched simultaneously: the 2027 Altay amateur driver national recruitment has officially started, ordinary owners have the chance to fight in the top Altay venue as drivers; partnering with champion driver Han Wei to build the Champion Off-Road Training Academy, providing systematic off-road teaching, pre-race training, and full-chain empowerment for race participation to national owners. From professional factory teams fighting international events to cultivating amateur off-road enthusiasts, 212 is building a complete national off-road ecosystem from products, events to user training.

Looking at the domestic hard-core off-road market, many brands fall into the quagmire of 'heavy track modifications for results, mass-market vehicles disconnected from race cars', while 212 chooses to go against the grain, insisting on factory mass-produced car participation, using Altay extreme road conditions to reverse-optimize mass-produced models, and then releasing off-road technology precipitated from the track to ordinary consumers. With more than 60 years of brand accumulation, 212 has long stepped out of the single-nostalgia marketing old road. The Altay 7,500 km yellow sand trial is a self-renewal of classic domestic off-road. When modification kits enter the mall and amateur drivers can go directly to the Altay venue, 'Every 212 has an Altay dream' is no longer a slogan, but a reality that can be touched upon landing.

In the future, accompanied by multiple domestic and international top events landing successively and the off-road training academy operating on a normalized basis, 212 will also continue to convert track technology into consumer product strength, letting domestic hard-core off-road not only gallop across the Gobi and Altay but also accompany thousands of owners to rush to the distant mountains and fields.

喺中國人嘅越野世界觀入面，212 係一個無法迴避嘅名字。

從 1965 年負起民族工業自強使命橫空出世，用一臺車定義一個國家嘅越野記憶；到 2023 年 212 T01 喺極限越野領域重新證明自己，再到今年北京車展上正式發布旗下首個越野生態系列 METTA，並推出兩款新車，以及俠客與遠征兩大平台嘅落定，從一款車到一個越野生態，212 完成咗中國越野從 1.0 到 3.0 嘅關鍵一躍：既係產品嘅拓展，更係從傳奇走向世界嘅自信宣告。

北京車展期間，212 越野車營銷公司總經理何兆鵬與京東汽車營銷負責人，接受咗車厘子等媒體專訪。從沙漠英雄會到全球遠征，從原廠改裝到與京東嘅深度生態共創，一個既有歷史厚重感、又充滿創新銳氣嘅 212，正在描繪佢嘅全球版圖。無疑，喺 SUV 市場深陷「方盒子」內捲嘅當下，212 越野車選擇咗一條更純粹，亦更具挑戰嘅道路，繼續一往無前。

問起 METTA 系列嘅推出背景，何兆鵬嘅回答直接而誠懇。

「這係用戶需求嘅分野。」佢開門見山。喺 T01 推出前，佢曾自費飛到內蒙、新疆，長期蹲點喺各種越野場景中。佢發現一個普遍存在嘅矛盾：大量用戶渴望真正嘅越野體驗，但租賃公司往往會勸阻：「這車唔能夠越野，容易出現故障。」

何兆鵬認為，複雜路況與用戶探索欲之間，存在一輛真正可靠嘅越野車作為橋樑。而 212 喺極限越野領域經過兩年驗證，已經證明咗自己。「目前喺極限越野領域，可以話係一臺完全冇問題嘅車，非常出色。」

基於咁樣嘅產品底氣，212 開始與地方文旅項目深度合作。去年冬天喺呼倫貝爾，佢哋投入咗 80 台體驗車，結果遠遠供不應求。這個細節令團隊確信：用戶需要嘅唔係一輛能夠「開」嘅車，而係一輛喺荒野中能完全信賴嘅「夥伴」。

這就係 METTA 存在嘅核心邏輯。但「METTA」這個名字嘅內涵，遠不止於性能提升。何兆鵬透露，它源自古巴利語，意為「大愛」與「熱愛」。這一命名背後，係品牌戰略嘅一次關鍵躍升：從冰冷嘅機械參數，轉向「產品 + 生態」嘅閉環。

就拿喺北京車展現場，展示嘅 METTA 巴丹吉林版為例，以其原廠升高嘅底盤、科曼氮氣減震與專業越野輪胎，宣告咗佢征服「沙漠珠穆朗瑪」嘅實力。但比參數更重要嘅，係佢背後嘅生態邏輯，佢同阿拉善嘅 IP 深度綁縛，與地方文旅項目緊密合作。

所以，喺重要嘅越野聖地，212 嘅俱樂部唔單止係物理驛站，更係情感嘅歸屬地，這就係「旅行家計劃」與「俱樂部計劃」。而要想實現這一點，必須獲得地方文旅嘅支持。何兆鵬透露，212 正在逐步令重要旅遊線路都擁有自己嘅俱樂部，令 212 車主享有專屬體驗同驚喜。這種由地方政府、文旅項目與品牌方共同支撐嘅閉環，構成為 METTA 系列最深嘅護城河。

與京東汽車嘅合作，係本次北京車展 212 越野車嘅另一大焦點。喺流量為王嘅時代，為何 212 選擇與京東進行深度「綁定」？

京東汽車營銷負責人首先拋出一組數據：「京東擁有超過 7 億用戶，其中 3 億車主用戶。透過大數據分析，我哋發現越野人群嘅客單價極高，而『專業』與『個性化』係佢哋搜尋量最高嘅詞彙。」

越野越深嘅人，個性化需求越強烈，這已經唔係消費行為，而係一種自我表達。但目前市面上，能夠滿足呢種深度個性化需求嘅品牌少之又少。呢種洞察，恰好與 212 嘅品牌基因不謀而合。對於何兆鵬而言，京東唔單止係銷售渠道，更係產品定義嘅前沿陣地。

佢拋出一個極具顛覆性嘅構想：「接下來，我哋有可能做到每一台車都係純 DIY 嘅，每一台車都同別人唔一樣。」

呢個構想已經開始落地。北京車展期間，212 與京東聯合上咗互動 H5，用戶可以喺線「改裝」自己嘅 212，從顏色到配件，隨心所欲。呢套玩法嘅底層邏輯係 C2M 反向定制：用戶選擇最多嘅配置方案，將直接反饋畀 212 嘅研發端，成為下一款特別版車型嘅原型。

而京東嘅線下能力，為呢個閉環提供咗落地保障。京東汽車營銷負責人介紹，京東養車擁有超過 4000 家門店，今年 1 月喺武漢開設咗首個 NAJ 京東養車改裝中心，接下來仲會開放更多。原廠品質與京東渠道嘅結合，解決咗改裝用戶最關心嘅合規同質保痛點問題。

簡而言之，京東提供海量用戶洞察與線下服務網絡，212 負責將用戶嘅想像力變成現實。佢哋賣嘅唔僅係車，更係一種「獨一無二」嘅專屬感。

隨著 METTA 系列嘅發布，212 嘅「產品 + 越野生態」變得真正清晰，而喺北京車展上，俠客平台同遠征平台嘅亮相，係 212 系統性嘅能力重構。

俠客平台，係 212 定義回歸越野原點嘅產物，佢係為咗體驗最原始越野嘅機械樂趣，唔妥協，追求極限。而「遠征平台」則係 212 面向未來嘅全場景智能越野架構，喺越野性能與公路表現之間建立新嘅平衡，並實現智能平權。兩個平台唔係替代，而係並行：俠客回歸機械嘅本質，遠征擁抱智能嘅未來。

雙平台嘅產品邏輯，最終指向係 212 更大嘅野心：全球化，不同地區嘅越野環境同用戶偏好各不相同，俠客與遠征嘅並行佈局，恰好為 212 征戰全球市場提供咗靈活嘅產品組合拳。

何兆鵬透露咗一個關鍵數據：「喺歐洲，我哋嘅定價係 4 萬到 5 萬美金，投放德國市場嘅第一個季度，就收到咗近 3000 台用戶訂單。」

喺汽車工業嘅發源地，212 越野車憑咩贏得市場？何兆鵬認為，關鍵在於兩點：一係 60 年嘅歷史積澱，歐洲消費者對品牌歷史有着天然嘅敬重；二係 212 專注越野嘅形象，「一米寬，十萬米深」，喺一個追求極致嘅領域做到極致，本身就具有跨文化嘅魅力。越野世界嘅話語權，正在發生根本性改變，以前係中國睇世界，而家係世界睇中國。

據了解，212 越野車已經形成「1+3」產品矩陣模式：一個中國核心版本，同步開發國際左舵、右舵及歐盟版本。從馬來西亞嘅雨林到中東嘅沙漠，從德國嘅公路到即將出征嘅達喀爾同環塔拉力賽，產品根據不同地理環境進行針對性調校。每年，212 嘅量產車將參加環塔 8000 多公里嘅殘酷考驗，這不僅係對產品嘅驗證，更係對「中國製造」極限能力嘅全球展示。

毫無疑問，212 要做嘅係讓全球越野愛好者知道，中國有一台真正嘅越野傳奇。這唔係簡單嘅性價比輸出，而係品牌文化嘅對等交流。當世界談起硬派越野時，除咗路虎、Jeep，而家有一個擲地有聲嘅中國名字：212。

車厘子觀察：212 嘅越野世界先至剛打開

喺唔到 1 小時嘅專訪中，何兆鵬提到最多嘅兩個詞係「用戶」同「共創」。從呼倫貝爾供不應求嘅 80 台體驗車，到阿拉善即將揭幕嘅越野學院；從與韓魏老師共創嘅性能版，到京東平台上用戶自定義嘅 DIY 車型，所有嘅線索都指向同一個結論。

當大多數品牌仲喺度糾結點樣把車賣畀更多人嘅時候，212 喺思考點樣把越野拉升至情感同文化嘅圈層：點樣讓擁有佢嘅人，體驗到更廣闊嘅世界。

喺何兆鵬看來，而家 212 要做嘅，係將 60 年嘅歷史沉澱轉化為品牌資產，將幾代人嘅集體記憶，升級為面向全球用戶嘅情緒價值。這唔係喺賣車，喺係經營一種跨越代際嘅情感連接。

這亦同 212 越野車嘅品牌哲學「一米寬，十萬米深」不謀而合，與其扎堆去「捲」所有人都需要嘅代步工具，不如為熱愛冒險嘅人群打造有趣嘅靈魂。車輪滾滾向前，212 越野車嘅 3.0 時代，遠征全球世界嘅大門，先至剛剛打開。

4 月 25 日，2026 北京國際車展上，212 越野車發佈全新生態系列 METTA，推出 T01 METTA 同 T01 METTA 巴丹吉嶺兩款車型，售價分別為 18.99 萬元同 21.99 萬元。212 同時宣佈同京東汽車達成全面戰略合作，推出“METTA 旅行家”同“METTA 俱樂部”兩大生態項目。喺硬派越野市場競爭日趨白熱化嘅背景下，212 試圖用“產品 + 生態”嘅組合，從一款傳奇車型升級為一個越野生活風格品牌。

T01 METTA 嘅硬核參數保持咗 212 一貫嘅越野基因。前後整體硬橋加大樑結構、前後電子差速鎖、分時四驅，2.0T 發動機配合采埃孚 8AT 波箱，峰值扭矩 410 牛·米，波箱可承受扭力 500 牛·米。博格華納分動器喺 4L 模式下扭力放大 2.64 倍。呢啲數字喺 20 萬元級越野車中具備競爭力。巴丹吉嶺版喺此基礎上增加咗 1.5 英寸車身升高、科曼可調氮氣減震、33 英寸百路馳 KO3 全地形輪胎、高位涉水喉，涉水深度 910 毫米。硬核配置一步到位嘅策略，瞄準嘅係“唔想自己改車”嘅越野玩家——省去咗後期改裝嘅合規風險同保養顧慮。

METTA 生態嘅核心係降低越野門檻。212 越野車營銷總經理何兆鵬喺發佈會後嘅群訪中表示，好多用戶希望開真真正正嘅越野車去玩，但租賃市場嘅車往往唔允許越野。212 喺呼倫貝爾投入 80 輛車，仍供不應求。“METTA 旅行家”聯合地方文旅同越野社群開發穿越路線，提供車輛、保險、營地、裝備一站式服務。“METTA 俱樂部”則係喺旅遊驛站建立 212 專屬空間，令車主獲得專屬權益。呢種“用服務代替講大嚟”嘅打法，試圖解決越野圈層“想玩但唔敢玩、唔會玩”嘅痛點。

喺改裝合規性上，212 嘅原廠改裝策略值得到關注。此前推出嘅長風版本已實現原廠改裝件享受保養。此次發佈嘅巴丹吉嶺版本從車底升高、氮氣減震到越野輪胎均為原廠配置。用戶無需自行改裝即可获得合規嘅越野能力，規避咗後市場改裝面臨嘅法規風險。212 計劃後續推出同車手韓魏共同創作嘅 Performance 性能版同 Classic 高定系列，進一步延伸產品矩陣。

212 同京東汽車嘅戰略合作係另一亮點。212 官方旗艦店已經喺京東 APP 上線，用戶可喺線下訂並享受專屬權益。京東養車體系將逐步接入 212 嘅服務網絡，覆蓋全國 300 多個城市、4000 多家門店。京東汽車營銷負責人喺群訪中透露，京東將上線一個 DIY 互動平台，用戶可喺線對 212 車型進行個性化改裝設計，設計完成後需求將直接反饋給 212，未來可能實現“用戶投票選配置”嘅定製生產模式。212 嘅體量較細，產品線相對聚焦，呢種“小批量、多品種”嘅定制模式喺 212 身上具有實際可操作性，相比大規模生產嘅車廠更容易落實。

何兆鵬喺群訪中透露，212 喺德國嘅銷量表現唔錯，上市第一個季度就收到近 3000 輛用戶訂單，歐洲定價喺 4 萬至 5 萬美金。喺汽車工業強國市場獲得認可，為 212 嘅全球化提供咗背書。212 將針對唔同市場推出適配車型——馬來西亞雨林地區、中東沙漠地區、歐洲森林穿越場景都會有相應嘅定制版本。對於一款中國品牌越野車來說，全球化唔係口號，而係基於產品力嘅真實需求。

從產品到生態，從國內到海外，212 正在經歷從“一款車”到“一個品牌”嘅轉型。212 嘅品牌資產係“60 年歷史”同“中國越野車鼻祖”嘅標籤。但歷史資產需要轉化為產品競爭力。METTA 生態嘅構建，係 212 試圖回答“老品牌點樣同新用戶對話”呢個問題嘅方案。降低越野門檻、提供一站式服務、同京東合作打通線線下嘅嘗試，方向正確。但越野社區嘅粘性建立需要時間，京東渠道嘅用戶轉化效率有待驗證。喺坦克、方程豹等品牌已經佔據用戶心智嘅當下，212 需要用產品交付同用戶體驗證明自己。

【車市百曉生】在 2026 年全国兩會期間，“高質量出海”與“標準出海”成為汽車行業代表委員熱議的焦點。當業界還在探討如何從“產品輸出”轉向“生態扎根”時，山東衛視一則關於汽車出海的報道，則以 212 越野車為例，給出了另一種更具象的答案。

不同於行業報道一味聚焦出口總量、扎堆新興市場的常規視角，這則內容捕捉到一個極具含金量的細節：在汽車工業底蘊深厚、高端越野壁壘極高的德國市場，212 越野車已獲得超千台訂單量，更收獲當地專業汽車媒體的持續關注與中肯評價。

德國，汽車工業的故鄉，其市場以嚴苛和成熟著稱。一個中國越野品牌在此獲得的每一份訂單，都需要跨越文化認同、品牌信任與產品可靠性認可的鴻溝。212 越野車，究竟憑什麼站穩腳跟、積累下真實用戶口碑？在“高質量出海”成為行業共識的今天，具體的實踐究竟如何呈現？212 越野車的全球化步伐，或許提供了若干觀察的切片。

體系的深度，而非簡單的“技術定制”

“技術定制”常被理解為針對特定市場的配置調整。但在 212 越野車的實踐中，這種適配更像一個系統性的“扎根”過程，其深度遠超單一功能改動。

它始於全球研發網絡的協同。一輛 212 越野車上，搭載著來自采埃孚的變速箱、博格華納的四驅系統。這種選擇並非簡單的採購清單，而是融入全球頂級汽車工程供應鏈的標識。這意味著，212 越野車的產品從誕生之初，其核心標準就需要與全球通行的高可靠性要求對齊。與這些夥伴的合作，是一種基於共同技術語言的對話，旨在打造一款具有天然“全球化體質”的產品。

這種協同的落地，則依賴於與本地夥伴的“共生”。2025 年慕尼黑車展，212 越野車宣布與歐洲經銷商集團 IndiMO 的戰略合作。這不同於尋找銷售代理，而是邀請最懂本地市場的人，共同定義銷售、服務與用戶體驗的細節。在中東，長達 3300 公里、覆蓋多國的高溫沙漠穿越測試，讓產品“聽懂”這片土地的天氣、路況與使用習慣。在這些案例中，212 越野車的角色從一個外來者，轉向尋求與當地商業生態、自然生態乃至使用習慣深度契合的參與者。

而支撐這一切快速、靈活響應的，是底層技術架構——WB、WY、WT 三大平台。這三大平台如同積木的底座，賦予了 212 越野車模塊化拓展的能力。由此，它能靈活組合出不同的產品形態，以應對歐洲的環保法規、中東的特殊天氣，或是欠發達地區對耐用性的需求。平台化，是“本地化適配”能夠高效、有序進行的底層邏輯。

認同的建立，來自世界賽場與專業視角的反饋

產品力與體系力，需要轉化為市場的認同。212 越野車在這條路上，同時鋪開了幾條軌道。

一條軌道通向全球頂級越野賽場。在馬來西亞雨林挑戰賽的泥濘中，在達喀爾拉力賽的荒漠上，在意大利 Mille Miglia 的經典車巡遊隊伍裡，212 越野車的身影不只為了亮相。這些賽事成績，是一種跨越語言的“工程語法”，它直接向全球硬核玩家傳遞關於“可靠”的信息。

另一條軌道，則直接駛向全球用戶差異巨大的日常生活。針對部分海外市場對燃油經濟性、排放法規、皮實耐用的極致需求，212 越野車推出了 T01 柴油版。它強大的低扭與超長續航，解決的不只是駕駛樂趣，更是特定環境下的實用性與可靠性問題。這種產品定義，體現的是一種“解決問題”的思維，而非單純輸出一款預設的車型。

市場的最終反饋，為這兩條軌道提供了迴響。在德國，千台訂單是一個起點。更具符號意義的是來自當地權威媒體如《焦點》周刊的評價與排名。在一個資訊透明、標準嚴苛的成熟市場，專業媒體的認可，是一種經過過濾的、難以用營銷手段替代的信用背書。它意味著產品的價值，開始被一個擁有深厚汽車文化的评价體系所理解與接受。

歐洲市場的積極信號，與更廣闊的市場圖景相互印證。212 的銷售網絡覆蓋全球超過 78 個國家和地區。2025 年，其全球銷量為 18078 輛，年底單月銷量同比增長 27.9%。並在海外市場取得了可觀的商業回報。這些數字背後，是產品在不同環境中持續積累的用戶口碑。

在國內研發中心，212 建立了 WB、WY、WT 三大技術平台，全球頂尖的部件資源在此融合鍛造，212 越野車完成了其全球競爭力的構建。最終駛向世界的，是一套歷經系統驗證、能夠應對多樣挑戰的越野產品體系。“操控乾淨利落”的歐洲評價，源於車輛在複雜路況下的實際表現；能夠勝任達喀爾保障車的角色，則印證了其在極端環境下的耐用性。這兩者共同指向一個事實：被驗證的不是個別產品的品質，而是其背後從中國出發、應對全球挑戰的完整研發與製造體系。

結語：

梳理 212 越野車的全球足跡，很難用一種激昂的“征服”敘事來概括。它的故事裡，有與全球供應鏈的協同，有與本地夥伴的共建，有在頂級賽場的淬煉，也有對遙遠市場具體需求的回應。這個過程，或許可以稱之為“共生式出海”。

當出海進入“深水區”，這種細緻、紮實且開放的“共生”實踐，或許正是通向“高質量”彼岸的一種航跡。