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喺馬來西亞嘅汽車市場，好多買家喺揀車嘅時候都會拿 本田 HR-V 同 馬自達 CX-5 嚟做比較。今日我哋由多個方面做一個詳細嘅對比，幫你節省做功課嘅時間。
本田 HR-V 喺馬來西亞嘅 OTR 售價係 RM 115,900 - 143,900，一齊共有 4 個版本，包括 2026 e:HEV 1.5L RS（RM 143,900）、2026 1.5T V（RM 137,900）、2026 1.5T E（RM 130,900）等等。
馬自達 CX-5 喺馬來西亞嘅 OTR 售價係 RM 135,469 - 166,760，一齊共有 3 個版本，包括 2025 2.0L AT 35th Anniversary（RM 316,154）、2025 2.0L AT（RM 296,154）、2025 2.0L MT（RM 294,154）等等。
由價錢嚟睇，本田 HR-V 嘅起步價確實比 馬自達 CX-5 便宜咗 RM 19,569。如果你預算有限，本田嘅入門版已經可以滿足日常需求。但都要注意，便宜嗰幾千蚊，可能喺配備上會有取捨，具體要睇你嘅需求。
本田 HR-V 嘅安全評級係 5★ (ASEAN NCAP)，主動安全系統包括 Honda SENSING (ACC, CMBS, LKAS, RDM)。
馬自達 CX-5 嘅安全評級係 5★ (ASEAN NCAP)，主動安全系統包括 。
兩款車嘅安全評級一樣，喺呢個級數入面安全配備都算俾得好齊全了。而家嘅新車安全性都唔差，唔使太擔心這一點。
本田 HR-V 採用 FWD 驅動方式。
馬自達 CX-5 採用 FWD 驅動方式。
兩款車嘅驅動方式一樣，都係 FWD，日常駕駛感受唔會有太大區別。
本田 HR-V 保修 5 年/無限制里程，保養間隔 每 10,000km 或 6 個月。
馬自達 CX-5 保修 5 年/150,000km，保養間隔 每 10,000km 或 6 個月。
總體嚟講，本田 HR-V 同 馬自達 CX-5 都係馬來西亞市場好唔錯嘅車款。揀邊架，關鍵都要睇你嘅個人需求同預算。建議大家做好功課，多比較幾間車行嘅報價，再去試駕做最終決定。買車係件大事，花少少時間做功課絕對唔會錯。
喺馬來西亞嘅汽車市場，好多買家喺揀車嘅時候都會拿豐田 Corolla Cross 同三菱 Xforce 嚟做比較。今日我哋從多個方面做個詳細比較，幫你省卻做足資料嘅時間。
豐田 Corolla Cross 喺馬來西亞嘅 OTR 售價係 RM 133,800 - 148,800，合共 3 個型號，包括 2026 HEV 1.8L GR Sport（RM 148,800）、2026 HEV 1.8L Standard（RM 140,800）、2026 1.8L Standard（RM 133,800） 等。
三菱 Xforce 喺馬來西亞嘅 OTR 售價係 RM 109,930 - 119,930，合共 2 個型號，包括 2026 1.5L Ultimate（RM 119,930）、2026 1.5L Urban（RM 109,930） 等。
由價錢睇，三菱 Xforce 嘅起步價比豐田 Corolla Cross 平咗 RM 23,870。講真，喺呢個價位段，幾千蚊嘅差距其實唔算大，關鍵仲係睇整體嘅性價比同長期使用成本。
豐田 Corolla Cross 搭載 1.5L Turbo，馬力 140 hp。官方油耗 7.0 L/100km。
三菱 Xforce 搭載 1.5L Turbo，馬力 140 hp。官方油耗 7.0 L/100km。
兩款車用咗同一套動力系統，所以日常開嚟嘅感覺基本無分別。油耗方面都幾接近，唔使太糾結這一點。
豐田 Corolla Cross 保用 5 年/無限里程，保養間隔 每 10,000km 或 6 個月。
三菱 Xforce 保用 3 年/100,000km，保養間隔 每 10,000km 或 6 個月。
豐田 Corolla Cross 同三菱 Xforce 都係馬來西亞市場嘅主流選擇，適合家庭使用、日常通勤。如果你更看重品牌口碑同二手價，可以優先考慮口碑更好嗰一款；如果你更在意性價比同配備，那就揀配備更豐富嗰款。最後都係建議兩款都去試駕，親身體驗先係最重要。
總體嚟講，豐田 Corolla Cross 同三菱 Xforce 都係馬來西亞市場幾唔錯嘅車型。揀邊架，關鍵仲係要睇你嘅個人需求同預算。建議大家做足功課，多比幾間車行嘅報價，再去試駕先做最終決定。買車係件大事，花啲時間做足功課絕對無錯。
【2026年7月2日，北京】今日，小鹏MONA首款SUV——小鹏MONA L03重磅亮相并开启预售。新车带来纯电和超级增程两种动力版本，官方预售价依次为：纯电525Max 14.38万元、纯电625Max 15.38万元、超级增程1330Max 14.98万元、纯电525Ultra SE 15.58万元、纯电625Ultra SE 16.58万元及超级增程1330Ultra SE 16.18万元，即日起至7月16日，支付1000元意向金可抵扣3000元购车款；价值6000元20英寸五辐运动轮毂限时优惠价4000元。
小鹏MONA M03已连续22个月蝉联10-20万元纯电轿车销量冠军，今年更连续两个月销量超过所有燃油轿车，赢得广大用户青睐。延续家族爆款势能，小鹏MONA L03对标行业30万级产品标准开发，将一眼出圈的时尚好看、恰到好处的轻奢高级、得心应手的越级科技与值得信赖的安全可靠深度融合，精准回应年轻人对智能时尚SUV的多元期待。发布会现场，小鹏MONA代言人兼车主欧阳娜娜，以及游泳世界冠军唐钱婷共同出席见证新车首秀。
一眼出圈的时尚好看，全球顶级设计团队打造
年轻人的第一台车，不仅是一台出行工具，更是表达个性的社交名片。小鹏MONA L03由小鹏汽车设计副总裁、前法拉利设计师胡安马领衔的全球设计团队打造，汇聚来自23个国家的设计力量，将「Vital Flow 流动的生命力」理念融入整车设计，形成兼具生命力与运动感的原创美学表达，为年轻用户带来一眼心动的智能时尚SUV。
新车采用黄金比例打造轿跑姿态，0.46轮高比、1.20宽高比以及溜背造型，共同塑造出宽体、低趴的运动视觉效果，配合肌肉型面车身设计，使整车兼具力量感与优雅感。同时，小鹏MONA L03还完成了22项空气动力学优化，风阻系数低至Cd 0.228，位列全球新能源量产SUV第一梯队，在提升造型表现的同时，更带来约59.3km续航提升，实现颜值与实用性双向兼顾。
小鹏MONA L03以自然灵感为设计原点，共推出极光紫、乌梅子酱、尤加利灰、新月银、星暮紫及暗夜黑6款外观车色，同时提供深空灰及气宇灰两款内饰配色，共同构建不同情绪表达的视觉体系。为了进一步强化细节质感，新车配备了无边框车门、接近纯平侧窗、高亮黑包围、无边框外后视镜等高端配置，搭配星舰大灯与贯穿式星环尾灯，科技氛围感拉满。工艺层面，全车采用巴斯夫高亮清漆及3C2B高端喷涂工艺，车漆通透饱满、触感细腻，从色彩、配置、工艺全方位提升整车高级感。
恰到好处的轻奢高级，重新定义年轻人的品质出行
对于年轻人而言，好的座舱并不止于“配置堆砌”，而是能治愈日常、取悦自我的舒适出行空间。相比简单堆叠配置，小鹏MONA L03更关注座舱所承载的情绪价值与质感体验，从材质用料、座椅舒适、智能交互到静谧体验进行全面升级，让用户每一次坐进车内，都能感受到恰到好处的轻奢高级。
小鹏MONA L03大面积应用磨砂软包、天鹅绒等高质感材料，内饰软包面积超72%，并搭载256色环抱式柔波氛围灯，从触觉与视觉两个维度诠释高级质感。针对用户舒适出行需求，新车搭载专属云感舒适座椅，主驾座椅标配通风、加热、电动腰托及记忆迎宾，并支持14点云朵按摩；副驾还配备同级少见的14点按摩零重力座椅，支持电动腿托调节，最大展开角度超70°，让午休、小憩与长途乘坐更加放松。
智能交互与静谧性拉满，解锁豪华级静谧驾乘享受。新车配备26.8英寸超大W-HUD、15.6英寸2.5K超高清中控屏以及20扬声器AI音响系统，实现AI沉浸式双环绕声场体验。为了营造更好的静谧体验，新车的内饰隔音材料覆盖率超90%，并配备ENC+RNC双主动降噪系统，高效过滤路面胎噪、风噪及环境杂音，静谧表现媲美高端豪华车型，让每一次出行都安静惬意。
从日常通勤到户外探索，百变空间都能轻松驾驭。纯电版拥有102L超大前备厢，可收纳外卖、生鲜等易产生气味的物品；后备厢常规容积达到539L，后排座椅放倒后最大可拓展至1640L，形成1.8m×1.5m平整空间，秒变移动大床。全车还设计40处储物点位、8个磁吸接口、5个1/4英寸螺纹接口以及23处生态拓展接口，满足露营、Vlog拍摄、运动装备收纳、车内DIY等年轻化生活方式。
发布会现场，欧阳娜娜还重点分享了ROAM专属主题套装的独特魅力。该版本围绕“尽情享受每一个瞬间”理念打造，不仅拥有维奥拉紫和樱雾粉两款专属内饰主题、多处专属LOGO标识、Nappa真皮座椅及20英寸运动轮毂等配置设计，还配备了专属定制拾光漫游车机主题及丰富的空间拓展能力，赋予车辆更多个性化表达与创意玩法，让每一次出发都更具仪式感。
同时，作为小鹏MONA车主，欧阳娜娜还在现场分享了最喜欢的六大贴心设计。从双重镀银全景天幕、柔光美妆镜、小P语音助手，到全场景拓展接口、百变收纳空间及副驾零重力座椅，小鹏MONA L03以贴心设计满足年轻用户多元出行需求。
1500TOPS车端算力下放，智驾超越50万级旗舰车型的体验
作为行业科技普惠的践行者，小鹏打破高端智能驾驶技术垄断，首次将1500TOPS车端算力带入15万级SUV市场，让年轻用户也能轻松享受高阶科技乐趣。新车提供Max版和Ultra SE版，MAX版搭载单图灵芯片，有效算力达750TOPS，将于今年三季度开启推送第二代VLA蒸馏版，完整保留第二代VLA在安全、丝滑、高效方面的核心能力；Ultra SE版配备双图灵AI芯片，有效算力高达1500TOPS，全场景通行能力全面升级，实现“有路就好开”。
小鹏MONA L03全面搭载小鹏图灵AI智驾，辅助驾驶体验超越50万级旗舰SUV。针对城市小路、园区窄道、恶劣天气等复杂场景均可稳定丝滑通行，对新手司机十分友好。游泳世界冠军唐钱婷在实测新车智驾功能后更提到，其能很好地帮新手司机减轻开车的紧张感，甚至想为了买MONA加速考驾照，带上家人和朋友去更多的地方。
一车双能全域适配，兼顾日常通勤与远方自由
年轻人的第一台SUV，不仅要轻松应对日常通勤，更要满足长途出行与远方探索的需求。作为MONA系列首款一车双能车型，小鹏MONA L03提供纯电与超级增程两种动力选择，以差异化动力方案覆盖多元出行场景，让用户无需妥协，即可兼顾日常效率与远行自由。
小鹏MONA L03纯电体验媲美30万级SUV，提供525km和625km两种CLTC纯电续航版本，CLTC纯电能耗低至11.9kWh/100km，零百加速最快6.6秒，以更低能耗、更长续航及更敏捷的动力响应，满足年轻用户出行需求。超级增程版则进一步拓展出行半径，CLTC纯电续航315km、综合续航1330km，WLTC综合油耗低至5.16L/100km，是长途出行的可靠伙伴。
此外，在操控和驾乘舒适性方面，小鹏MONA L03也下足了功夫。标配前麦弗逊+后五连杆悬架结构，搭配DCC智能可变阻尼减振器以及博世最新一代IPB智能集成制动系统，兼顾灵活操控与舒适滤震。5.25m最小转弯半径，方向盘打满仅需1.4圈，让窄路行驶、掉头更加轻松；百公里刹停距离仅35.99m，可带来更稳定、安心的制动表现。与此同时，小鹏MONA L03还搭载同级少有的智能防晕车模式2.0，针对山路、弯道等易引发晕车的场景优化车身姿态与驾乘感受，让出游更加从容、舒适。
值得信赖的安全可靠，打造让年轻人安心放心的出行座驾
作为MONA系列首款全球车型，小鹏MONA L03面向全球64个国家和地区适配研发，同时满足中国、欧洲、澳洲全球五星安全标准，以全球化品质与全域安全体系，为用户出行保驾护航。
在极端风险应对能力上，小鹏MONA L03搭载同级唯一的全场景爆胎稳行系统，可覆盖单轮爆胎、双轮爆胎、弯道爆胎等多种复杂场景，帮助车辆在突发风险下保持稳定。同时，新车还搭载同级领先的驾驶员失能辅助系统，可在驾驶员突发失能时主动靠边泊车并呼叫救援，将旗舰安全能力下放至年轻用户更易触达的市场区间。
在主动安全层面，小鹏MONA L03还具备同级领先的主动安全能力，包括最高工作时速150km/h AEB、最高工作时速130km/h AES以及支持冰雪AES功能。满配17项主动安全功能，全系标配7个安全气囊，全方位守护年轻人的每一次出发。
作为小鹏集团的重磅车型，小鹏MONA L03将于7月16日在德国慕尼黑完成全球上市，代表中国智造迈向全球市场。新车承续MONA系列爆款基因，小鹏MONA L03将以原创设计、轻奢座舱、越级科技、全域五星安全及一车双能五大核心优势，精准锚定全球年轻用户多元化出行需求，重新定义15万级SUV价值标杆，助力全球更多年轻用户轻松解锁高品质、智能化的全新出行生活。
关于小鹏汽车
小鹏汽车致力于通过探索科技，引领未来出行变革，做“未来出行探索者”。公司总部位于广州，在北京、上海、深圳、肇庆、扬州等地设有研发中心，并在肇庆和广州布局智能制造基地。同时，小鹏汽车面向全球进行研发和销售布局，已在美国设立研发中心、在欧洲多地设立分公司。小鹏汽车坚持全栈自主研发智能辅助驾驶软件和开发核心硬件，为用户带来卓越的智能驾乘体验。2020年8月27日，小鹏汽车正式登陆纽交所，募资规模打破当时全球新能源汽车行业IPO纪录，股票代码为“NYSE:XPEV”；2021年7月7日，小鹏汽车挂牌香港联交所，股票代码“9868.HK”，成为首个在中国香港和美国纽约两地双重主要上市的中国造车新势力。
更多信息，欢迎登陆小鹏汽车官方网站
喺馬來西亞嘅汽車市場，好多買家喺揀車嘅時候，都會拿福特 Everest 同速霸路 Outback 嚟做比較。今日我哋從多個方面做一個詳細嘅對比，幫你慳返做功課嘅時間。
福特 Everest 喺馬來西亞嘅 OTR 售價係 RM 266,338 - 430,838，一共有 6 個版本，包括 2026 3.0T 4WD Platinum（RM 430,838）、2026 2.0T 4WD Platinum（RM 348,838）、2026 2.0T 4WD Sport（RM 316,838）等。
速霸路 Outback 喺馬來西亞嘅 OTR 售價係 RM 260,000 - 280,000，一共有 2 個版本，包括 2025 2.4T R-Touring EyeSight（RM 310,340）、2025 2.5L Touring EyeSight（RM 280,340）等。
從價錢睇，速霸路 Outback 嘅入馬價比福特 Everest 平咗 RM 6,338。老實講，喺呢個價位段，幾千塊嘅差距其實唔算大，關鍵仲係睇整體嘅性價比同長期使用成本。
福特 Everest 配備 2.5L Diesel，馬力 187 hp。官方油耗 8.5 L/100km。
速霸路 Outback 配備 2.0L Turbo，馬力 220 hp。官方油耗 9.5 L/100km。
動力方面，速霸路 Outback 嘅 2.0L Turbo 比福特 Everest 嘅 2.5L Diesel 多咗 33 匹馬力。不過日常喺市區開嘅話，兩部車嘅動力都夠用，唔會覺得唔夠力。
福特 Everest 車身長 4400 mm，行李箱 400 L。
速霸路 Outback 車身長 4400 mm，行李箱 400 L。
兩部車嘅尺寸幾乎一樣，車內空間差別唔大。呢個級別嘅車，日常使用完全夠用。
福特 Everest 保修 3 年/100,000km，保養間隔 每 10,000km 或 6 個月。
速霸路 Outback 保修 3 年/100,000km，保養間隔 每 10,000km 或 6 個月。
兩部車嘅保修條件一樣，呢方面唔使糾結。實際保養成本仲要睇品牌嘅服務網絡同零件價格，建議去車友群搵下真實車主嘅經驗。
總體嚟講，福特 Everest 同速霸路 Outback 都係馬來西亞市場幾唔錯嘅車型。揀邊一部，關鍵仲係要睇你嘅個人需求同預算。建議大家做足功課，多比較幾間車行嘅報價，先去試駕做最終決定。買車係件大事，花少少時間做功課絕對唔會錯。
車型概覽
吉利幾何C 值唔值得睇，第一步唔係望牌子或者外形，而係睇佢能唔能夠配合你嘅香港日常。 呢篇會集中講香港停車場同窄路使用，幫你用買家角度篩走唔適合嘅選擇。
售價仍待確認，買家可以先把佢放入候選名單，等價格落實後再同同級車逐項比較。
購車價格指南
吉利幾何C 目前售價仍未清晰，較理性嘅做法係先睇版本、車身大小同動力形式，等價格落實後再決定值唔值得落訂。
如果有幾個版本可揀，可以先將 2022 400km 前驅版（價格待確認）、2022 550km 前驅版（價格待確認） 放喺同一張清單。日常通勤重視舒適同易用，家庭買家就要優先睇後排、尾箱同安全配置。
核心規格重點
睇 吉利幾何C 嘅規格，重點唔係背數字，而係理解佢喺香港用車場景會帶嚟咩分別。
53/70 kWh 嘅電池容量，真正意義係可以幫你估算一星期通勤同周末出車要唔要中途補電。 150 kW、310 N·m 嘅輸出，令高速併線同短距離超車更有信心。 車長 4432 mm、車闊 1833 mm、車高 1560 mm、軸距 2700 mm 可以幫你預判商場停車場、屋苑車位同後排腿部空間。 固定齒比、前置前駆 會影響起步順滑度、濕地穩定感同長途巡航性格。
優缺點分析
吉利幾何C 嘅優點唔需要講到天花龍鳳，真正有價值係佢能唔能夠令日常用車更省心：電池同續航資訊有助安排通勤同補電、動力輸出對高速同上斜更有底氣、空間同車身尺寸方便家庭買家預判實用性。
要留意嘅係，要先確認屋苑、公司或常去商場嘅充電條件、香港停車場同窄路使用要留意車身闊度。呢啲唔一定係缺點，但係落訂前應該先諗清楚。
買家常見問題
買 吉利幾何C 之前，真正要問嘅唔係單一規格，而係佢可唔可以融入你每日嘅生活節奏。
常見疑問係「吉利幾何 C 適唔適合香港上班族代步？」簡單講，吉利幾何 C 電耗低、好泊車、性價比高，最適合香港上班族日常代步。 放到實際用車，就係要睇佢對通勤、泊車、家庭乘坐同長期成本有幾大幫助。
同級對比內容
將 吉利幾何C 放入同級車清單時，唔建議只用外形或者品牌光環決定。比較順序可以係：先等售價落實，再決定佢應該同邊個級距比較、再睇動力係咪足夠應付高速併線同滿載、再比較能源成本同補能便利、最後睇車身大小、座位同尾箱是否適合家人。
咁樣篩選會貼近香港買家真實生活：平日塞車、商場泊車、周末去新界、甚至一家人出入，先係一部車每日要面對嘅考驗。
用車全周期指南
擁有 吉利幾何C 最重要係先諗清楚充電節奏。屋苑、公司或者常去商場只要有穩定充電選項，電動化用車就會容易相處好多。
如果你主要喺市區行，視野、低速順滑度同泊車輔助會好影響心情；如果經常行高速或跨區，座椅舒適度、隔音同動力從容感會更重要。
車型概覽
上汽大通G10 值唔值得睇，第一步唔係望牌子或者外形，而係睇佢能唔能夠配合你嘅香港日常。 呢篇會集中講售價未落實前點樣先篩選，幫你用買家角度篩走唔適合嘅選擇。
售價仍待確認，買家可以先把佢放入候選名單，等價格落實後再同同級車逐項比較。
購車價格指南
上汽大通G10 目前售價仍未清晰，較理性嘅做法係先睇版本、車身大小同動力形式，等價格落實後再決定值唔值得落訂。
如果有幾個版本可揀，可以先將 2025 2.0L 手動版 汽油（價格待確認）、2025 2.0T 手動版 柴油（價格待確認）、2025 2.0T 自動版 汽油（價格待確認）、2025 2.0T 自動版 柴油（價格待確認） 放喺同一張清單。日常通勤重視舒適同易用，家庭買家就要優先睇後排、尾箱同安全配置。
核心規格重點
睇 上汽大通G10 嘅規格，重點唔係背數字，而係理解佢喺香港用車場景會帶嚟咩分別。
自然進氣 / 渦輪增壓、4 個 汽缸、1998/1996 mL 排量 嘅動力底子，重點係市區跟車夠唔夠順、高速巡航會唔會吃力。 144 Ps / 106 kW / 163 Ps / 120 kW、200/375/410 N·m 嘅輸出，對滿載、上斜同超車都比單睇馬力數字更有意思。 車長 5218/5198 mm、車闊 1980 mm、車高 1928 mm、軸距 3198 mm 可以幫你預判商場停車場、屋苑車位同後排腿部空間。 手動(MT) / 手自一體(AT)、前置後駆 會影響起步順滑度、濕地穩定感同長途巡航性格。
優缺點分析
上汽大通G10 嘅優點唔需要講到天花龍鳳，真正有價值係佢能唔能夠令日常用車更省心：動力輸出對高速同上斜更有底氣、空間同車身尺寸方便家庭買家預判實用性。
要留意嘅係，香港停車場同窄路使用要留意車身闊度、售價未清晰前唔應該太早用性價比落結論。呢啲唔一定係缺點，但係落訂前應該先諗清楚。
買家常見問題
買 上汽大通G10 之前，真正要問嘅唔係單一規格，而係佢可唔可以融入你每日嘅生活節奏。
常見疑問係「上汽大通 G10 於香港的落地價大約係幾多？」簡單講，上汽大通 G10 於香港的落地價大約介乎 280,000–360,000 港元，視乎版本而定。 放到實際用車，就係要睇佢對通勤、泊車、家庭乘坐同長期成本有幾大幫助。
同級對比內容
將 上汽大通G10 放入同級車清單時，唔建議只用外形或者品牌光環決定。比較順序可以係：先等售價落實，再決定佢應該同邊個級距比較、再睇動力係咪足夠應付高速併線同滿載、最後睇車身大小、座位同尾箱是否適合家人。
咁樣篩選會貼近香港買家真實生活：平日塞車、商場泊車、周末去新界、甚至一家人出入，先係一部車每日要面對嘅考驗。
用車全周期指南
擁有 上汽大通G10 唔係買車一刻就完結，之後仲有保險、輪胎、保養、泊車同日常能源成本要處理。
如果你主要喺市區行，視野、低速順滑度同泊車輔助會好影響心情；如果經常行高速或跨區，座椅舒適度、隔音同動力從容感會更重要。
車型概覽
上汽大通V100 值唔值得睇，第一步唔係望牌子或者外形，而係睇佢能唔能夠配合你嘅香港日常。 呢篇會集中講保險、輪胎、保養同能源開支，幫你用買家角度篩走唔適合嘅選擇。
售價仍待確認，買家可以先把佢放入候選名單，等價格落實後再同同級車逐項比較。
購車價格指南
上汽大通V100 目前售價仍未清晰，較理性嘅做法係先睇版本、車身大小同動力形式，等價格落實後再決定值唔值得落訂。
如果有幾個版本可揀，可以先將 2025 2.0T 自動版（價格待確認） 放喺同一張清單。日常通勤重視舒適同易用，家庭買家就要優先睇後排、尾箱同安全配置。
核心規格重點
睇 上汽大通V100 嘅規格，重點唔係背數字，而係理解佢喺香港用車場景會帶嚟咩分別。
渦輪增壓、4 個 汽缸、1996 mL 排量 嘅動力底子，重點係市區跟車夠唔夠順、高速巡航會唔會吃力。 177 Ps / 130 kW、420 N·m 嘅輸出，對滿載、上斜同超車都比單睇馬力數字更有意思。 車長 5990 mm、車闊 2494 mm、車高 3081 mm、軸距 3760 mm 可以幫你預判商場停車場、屋苑車位同後排腿部空間。 自動(AT)、前置後駆 會影響起步順滑度、濕地穩定感同長途巡航性格。
優缺點分析
上汽大通V100 嘅優點唔需要講到天花龍鳳，真正有價值係佢能唔能夠令日常用車更省心：動力輸出對高速同上斜更有底氣、空間同車身尺寸方便家庭買家預判實用性。
要留意嘅係，香港停車場同窄路使用要留意車身闊度、售價未清晰前唔應該太早用性價比落結論。呢啲唔一定係缺點，但係落訂前應該先諗清楚。
買家常見問題
買 上汽大通V100 之前，真正要問嘅唔係單一規格，而係佢可唔可以融入你每日嘅生活節奏。
常見疑問係「上汽大通 V100 的動力同載重表現係點樣？」簡單講，上汽大通 V100 搭載 2.0T 柴油引擎，扭力大、載重強，適合商用運輸。 放到實際用車，就係要睇佢對通勤、泊車、家庭乘坐同長期成本有幾大幫助。
同級對比內容
將 上汽大通V100 放入同級車清單時，唔建議只用外形或者品牌光環決定。比較順序可以係：先等售價落實，再決定佢應該同邊個級距比較、再睇動力係咪足夠應付高速併線同滿載、最後睇車身大小、座位同尾箱是否適合家人。
咁樣篩選會貼近香港買家真實生活：平日塞車、商場泊車、周末去新界、甚至一家人出入，先係一部車每日要面對嘅考驗。
用車全周期指南
擁有 上汽大通V100 唔係買車一刻就完結，之後仲有保險、輪胎、保養、泊車同日常能源成本要處理。
如果你主要喺市區行，視野、低速順滑度同泊車輔助會好影響心情；如果經常行高速或跨區，座椅舒適度、隔音同動力從容感會更重要。
車型概覽
奧迪Q8 值唔值得睇，第一步唔係望牌子或者外形，而係睇佢能唔能夠配合你嘅香港日常。 呢篇會集中講每日相處是否輕鬆，幫你用買家角度篩走唔適合嘅選擇。
完稅價 HK$ 1,069,900 令預算位置更清楚，買家可以先估算月供、保險、泊車同日常開支。
購車價格指南
奧迪Q8 嘅購車預算可以先由 完稅價 HK$ 1,069,900 開始計。香港買車唔只係睇車價，月供、保險、牌費、泊車同能源成本都會影響每月壓力。
如果有幾個版本可揀，可以先將 2023 55 TFSI quattro（HK$ 1,069,900） 放喺同一張清單。日常通勤重視舒適同易用，家庭買家就要優先睇後排、尾箱同安全配置。
核心規格重點
睇 奧迪Q8 嘅規格，重點唔係背數字，而係理解佢喺香港用車場景會帶嚟咩分別。
奧迪Q8 現階段最值得留意係車型定位同版本方向，詳細取捨應該等價格同規格更清楚再作決定。
優缺點分析
奧迪Q8 嘅優點唔需要講到天花龍鳳，真正有價值係佢能唔能夠令日常用車更省心：預算位置清楚，方便同同級車直接比較。
要留意嘅係，最終取捨會落喺版本配置、保險同長期保養成本。呢啲唔一定係缺點，但係落訂前應該先諗清楚。
買家常見問題
買 奧迪Q8 之前，真正要問嘅唔係單一規格，而係佢可唔可以融入你每日嘅生活節奏。
常見疑問係「奧迪 Audi Q8 喺香港賣幾多錢？」簡單講，2026 款 奧迪 Audi Q8 55 TFSI 喺香港零售價大約由港幣 $1,150,000 起。 放到實際用車，就係要睇佢對通勤、泊車、家庭乘坐同長期成本有幾大幫助。
同級對比內容
將 奧迪Q8 放入同級車清單時，唔建議只用外形或者品牌光環決定。比較順序可以係：先用 完稅價 HK$ 1,069,900 鎖定預算圈。
咁樣篩選會貼近香港買家真實生活：平日塞車、商場泊車、周末去新界、甚至一家人出入，先係一部車每日要面對嘅考驗。
用車全周期指南
擁有 奧迪Q8 唔係買車一刻就完結，之後仲有保險、輪胎、保養、泊車同日常能源成本要處理。
如果你主要喺市區行，視野、低速順滑度同泊車輔助會好影響心情；如果經常行高速或跨區，座椅舒適度、隔音同動力從容感會更重要。
車型概覽
五菱Binguo BEV 值唔值得睇，第一步唔係望牌子或者外形，而係睇佢能唔能夠配合你嘅香港日常。 呢篇會集中講整體購車判斷，幫你用買家角度篩走唔適合嘅選擇。
零售價 HK$ 108,768 - 126,800、完稅價 HK$ 158,800 - 185,128 令預算位置更清楚，買家可以先估算月供、保險、泊車同日常開支。
購車價格指南
五菱Binguo BEV 嘅購車預算可以先由 零售價 HK$ 108,768 - 126,800、完稅價 HK$ 158,800 - 185,128 開始計。香港買車唔只係睇車價，月供、保險、牌費、泊車同能源成本都會影響每月壓力。
如果有幾個版本可揀，可以先將 2025 333km 標準版（HK$ 158,800）、2025 410km 標準版（HK$ 185,128） 放喺同一張清單。日常通勤重視舒適同易用，家庭買家就要優先睇後排、尾箱同安全配置。
核心規格重點
睇 五菱Binguo BEV 嘅規格，重點唔係背數字，而係理解佢喺香港用車場景會帶嚟咩分別。
31.9/37.9 kWh 嘅電池容量，真正意義係可以幫你估算一星期通勤同周末出車要唔要中途補電。 333/410 km 嘅續航參考，對住喺新界、九龍同港島之間跨區行車嘅用家會更實際。 50 kW、125 N·m 嘅輸出，令高速併線同短距離超車更有信心。 車長 3950 mm、車闊 1708 mm、車高 1580 mm、軸距 2560 mm 可以幫你預判商場停車場、屋苑車位同後排腿部空間。
優缺點分析
五菱Binguo BEV 嘅優點唔需要講到天花龍鳳，真正有價值係佢能唔能夠令日常用車更省心：預算位置清楚，方便同同級車直接比較、電池同續航資訊有助安排通勤同補電、動力輸出對高速同上斜更有底氣。
要留意嘅係，要先確認屋苑、公司或常去商場嘅充電條件、香港停車場同窄路使用要留意車身闊度。呢啲唔一定係缺點，但係落訂前應該先諗清楚。
買家常見問題
買 五菱Binguo BEV 之前，真正要問嘅唔係單一規格，而係佢可唔可以融入你每日嘅生活節奏。
常見疑問係「五菱 Binguo EV 適唔適合香港家庭日常代步？」簡單講，五菱 Binguo EV 價格親民、電耗低廉、好泊車，適合香港小家庭日常代步。 放到實際用車，就係要睇佢對通勤、泊車、家庭乘坐同長期成本有幾大幫助。
同級對比內容
將 五菱Binguo BEV 放入同級車清單時，唔建議只用外形或者品牌光環決定。比較順序可以係：先用 零售價 HK$ 108,768 - 126,800、完稅價 HK$ 158,800 - 185,128 鎖定預算圈、再睇動力係咪足夠應付高速併線同滿載、再比較能源成本同補能便利、最後睇車身大小、座位同尾箱是否適合家人。
咁樣篩選會貼近香港買家真實生活：平日塞車、商場泊車、周末去新界、甚至一家人出入，先係一部車每日要面對嘅考驗。
用車全周期指南
擁有 五菱Binguo BEV 最重要係先諗清楚充電節奏。屋苑、公司或者常去商場只要有穩定充電選項，電動化用車就會容易相處好多。
如果你主要喺市區行，視野、低速順滑度同泊車輔助會好影響心情；如果經常行高速或跨區，座椅舒適度、隔音同動力從容感會更重要。
BYD officially released the May 2026 production and sales flash report, with new energy vehicles from all brands reaching a monthly sales volume of 383,453 vehicles, a slight increase of 0.26% year-on-year, achieving year-on-year positive growth in monthly sales after ten months; among them, passenger car deliveries reached 376,990 units, surging 19.4% month-on-month, wiping out the pain of previous model iterations, presenting a new pattern where the domestic base is stable, overseas sales are soaring, and high-end brands are scaling up across the board. Amidst the market environment of intensified competition in the domestic new energy sector, Tesla FSD entering China, and an intense launch of independent new products, it has forged a unique structural growth path.
The Dynasty and Ocean main brands combined sold 330,215 vehicles in May, accounting for over 80% of the group's total sales, remaining the stabilizer for BYD's sales volume. The full series had 8 models exceeding 20,000 units in monthly sales, covering products from 50,000 entry-level commuter to 200,000 home SUV.
Inside the Dynasty Network, the Yuan family sold 56,691 units, and the Song family 51,370 units. Both crossed the 50,000 threshold, becoming two major sales pillars for the brand, catering to home commuter and urban-rural travel needs; the Qin family followed closely with a stable performance of 28,360 units. The Han and Tang series maintained a volume in the six-thousand range, deeply cultivating the mid-to-large home sedan and SUV niche markets; the brand new model Xia is in the market cultivation phase, delivering 1,810 units monthly, with potential for steady volume growth as channels expand.
The Ocean Network's growth momentum is even more rapid, with 5 models entering the 20,000 club across the series: Sealion 42,615 units, Seal 34,117 units, Seagull 39,919 units, Dolphin 22,260 units, and Song PLUS 27,755 units. Among them, Seagull remains the best-selling entry-level commuter model thanks to its affordable pricing of 60,000-80,000. Sealion, as a new volume model, stands firm at the 40,000 level upon launch, filling the mid-size SUV product gap in the Ocean Network and perfecting the Ocean product tier layout. From commuter small cars to compact SUVs, the two main brands rely on DM-i hybrid and pure electric dual-line technologies to牢牢锁住 the mainstream home market share within 150,000 domestically.
Fang Cheng Bao Year-on-Year Surges 139.7%, Brand Upward Positioning Takes EffectThe high-end matrix of Denza, Fang Cheng Bao, and Yangwang sold a combined 46,489 vehicles in May, officially breaking away from the niche positioning to become a new pivot for BYD's brand premium and profit growth, breaking the industry curse of difficulty in high-end breakthrough for domestic brands.
The off-road brand Fang Cheng Bao sold 30,186 units monthly, surging 139.7% year-on-year, creating a new high in monthly sales since the brand launched. Its Titanium 7 model sold 18,280 units monthly, while Leopard 5 and Leopard 8 output remained stable, continuously squeezing the survival space for joint venture and imported models in the 250,000-400,000 hardcore off-road niche market.
Denza delivered 16,303 units in May, with the MPV benchmark D9 selling 6,721 units, and the Z9 series close to 6,000 units. MPV and mid-to-large sedan dual-line efforts helped them stand firm in the luxury new energy track; the million-level ultra-luxury brand Yangwang continued its steady climb, delivering 286 units that month, a year-on-year increase of 105.8%, completing market verification of the domestic brand ceiling product and forming a full price range product layout from 100,000+ home, 300,000-400,000 off-road, 500,000 luxury MPV to million-level flagship.
In May, BYD's overseas sales of passenger cars and pickup trucks reached 160,177 units, surging 80.7% year-on-year. Exports accounted for over 42% of the full series total sales, setting a new historical high for brand export and becoming the core driving force to stabilize May overall sales and achieve year-on-year positive growth.
Southeast Asia, Europe, and Latin America became the main incremental markets. Seagull, Song PLUS, and Yuan series continued to top new energy best-seller lists in multiple countries; the SHARK pickup truck exceeded 4,000 units in monthly exports for two consecutive months. Relying on the completion of localization production in Thailand, Brazil, Hungary, and Uzbekistan with four overseas vehicle factories, localized production continues to land, avoiding tariffs while rapidly penetrating terminal channels. Against the background of stock market competition in the domestic auto industry and normalized price wars, the rapidly expanding overseas market effectively counteracts sales volatility brought by domestic model iterations, officially upgrading from a supplementary market to BYD's core growth engine. As of now, BYD's global cumulative new energy vehicle sales have exceeded 16.5 million units, with the globalization map continuously broadening.
Intelligent Driving Empowers Product Iteration, H2 New Products Prepare to Surge VolumeMay marked a key node in BYD's intelligent driving landing, with the God's Eye intelligent driving system becoming a core bonus point for models: the number of vehicles with advanced intelligent driving across all brands exceeded 3.15 million, with daily road test data exceeding 200 million kilometers; that month, BYD implemented City Pilot and Smart Parking dual safety backup services, becoming the world's first auto manufacturer to achieve dual intelligent driving backups. Three days after policy implementation, the activation rate of models equipped with the God's Eye system in cities surged 50%. Intelligent driving experience upgrades directly drove in-store order conversion, solidifying product competitiveness for subsequent models to continue volume sales, and facing the intelligent driving market shock brought by FSD entering China.
From data details, BYD's cumulative sales from January to May 2026 were 1,405,039 units, down 20.32% year-on-year. The core reason is that the full series of main models were concentratedly iterated, and the capacity ramp-up of the 2nd Gen Fast Charge Blade Battery was restricted. The new Flash Charge Battery upgraded fast charging and low-temperature performance. Full series iteration models prioritized installing new batteries, but production line retrofitting dragged down capacity release. Order backlogs on popular models and delayed deliveries compressed the May delivery volume to a certain extent.
As the end of the second quarter approaches and the 2nd Gen Blade Battery capacity continues to release, coupled with new models such as Denza N8L, Fang Cheng Bao Titanium 7 Pure Electric Version, Sealion 05, and Xia L landing the market, the industry generally predicts that BYD's full brand sales in June are expected to exceed 400,000 vehicles. Relying on the four-dimension development logic of low-end volume locking share, high-end raising profit, overseas pushing volume, and intelligence improving product power, amidst the intensified new energy elimination round in the domestic market, BYD's full category layout advantage continues to amplify, securing its status as the domestic new energy leader, accelerating steadily towards global top auto manufacturers.
車型概覽
萬事得CX-5 值唔值得睇，第一步唔係望牌子或者外形，而係睇佢能唔能夠配合你嘅香港日常。 呢篇會集中講整體購車判斷，幫你用買家角度篩走唔適合嘅選擇。 近期市場討論到「12年全新升級 全新萬事得CX-5日本開售」，代表呢類車型仍然有一定關注度。
完稅價 HK$ 264,990 令預算位置更清楚，買家可以先估算月供、保險、泊車同日常開支。
購車價格指南
萬事得CX-5 嘅購車預算可以先由 完稅價 HK$ 264,990 開始計。香港買車唔只係睇車價，月供、保險、牌費、泊車同能源成本都會影響每月壓力。
如果有幾個版本可揀，可以先將 2023 2.5L Sport Plus（HK$ 264,990）、2023 2.0L i-Smart（價格待確認）、2023 2.5L Sport（價格待確認） 放喺同一張清單。日常通勤重視舒適同易用，家庭買家就要優先睇後排、尾箱同安全配置。
核心規格重點
睇 萬事得CX-5 嘅規格，重點唔係背數字，而係理解佢喺香港用車場景會帶嚟咩分別。
自然進氣、4 個 汽缸 嘅動力底子，重點係市區跟車夠唔夠順、高速巡航會唔會吃力。 165 Ps / 121.3 kW / 194 Ps / 142.6 kW、213/258 N·m 嘅輸出，對滿載、上斜同超車都比單睇馬力數字更有意思。 6.99/7.19 L/100km 嘅油耗參考，會直接影響每日通勤同周末出車嘅入油頻率。 車長 4575 mm、車闊 1845 mm、車高 1675/1680 mm、軸距 2700 mm 可以幫你預判商場停車場、屋苑車位同後排腿部空間。
優缺點分析
萬事得CX-5 嘅優點唔需要講到天花龍鳳，真正有價值係佢能唔能夠令日常用車更省心：預算位置清楚，方便同同級車直接比較、日常能源成本有基本參考、動力輸出對高速同上斜更有底氣。
要留意嘅係，香港停車場同窄路使用要留意車身闊度。呢啲唔一定係缺點，但係落訂前應該先諗清楚。
買家常見問題
買 萬事得CX-5 之前，真正要問嘅唔係單一規格，而係佢可唔可以融入你每日嘅生活節奏。
常見疑問係「Mazda CX-5 嘅車身尺碼同空間夠唔夠用？」簡單講，Mazda CX-5 車身長 4,575 mm、闊 1,845 mm、高 1,680 mm，軸距 2,700 mm。新款車嘅後排空間有改善，腿部空間更充裕，而標準嘅行李箱容量已經有 633 公升，將後排座椅放平後，載物空間非常可觀，無論係日常買餸定係週末露營都夠用。 放到實際用車，就係要睇佢對通勤、泊車、家庭乘坐同長期成本有幾大幫助。
同級對比內容
將 萬事得CX-5 放入同級車清單時，唔建議只用外形或者品牌光環決定。比較順序可以係：先用 完稅價 HK$ 264,990 鎖定預算圈、再睇動力係咪足夠應付高速併線同滿載、再比較能源成本同補能便利、最後睇車身大小、座位同尾箱是否適合家人。
咁樣篩選會貼近香港買家真實生活：平日塞車、商場泊車、周末去新界、甚至一家人出入，先係一部車每日要面對嘅考驗。
用車全周期指南
擁有 萬事得CX-5 嘅日常成本，會反映喺燃油、保險、輪胎同定期保養上。6.99/7.19 L/100km 令通勤預算較容易掌握。
如果你主要喺市區行，視野、低速順滑度同泊車輔助會好影響心情；如果經常行高速或跨區，座椅舒適度、隔音同動力從容感會更重要。
Folks, today let's talk about big news on going global—not selling cars, but selling "drivers". On June 2, WeRide and Uber jointly announced a plan: to launch the country's first commercial Robotaxi pilot service in Madrid, Spain. In other words: Spanish residents will soon be able to hail a driverless taxi via Uber. This is the first time WeRide and Uber are partnering to enter the European market. Madrid also becomes the 12th city globally where WeRide's Robotaxi arrives.
According to official news, with the support of the Madrid regional government, this service will officially launch within this year. At that time, friends in Madrid can open the Uber App and call WeRide's Robotaxi with one click. It's just like calling an ordinary ride-hailing service, the difference is the arriving car has no driver—at least initially, there is still a difference. In the initial operation phase, a professionally trained safety monitor will be on board, as it's just launched, safety comes first.
This company, WeRide, you might have heard of it, or you might not. A brief introduction: Established in 2017, it has been dedicated to Robotaxi technology R&D and commercialization. Currently, its Robotaxis cover Guangzhou, Beijing, Singapore, Abu Dhabi, Dubai, Riyadh, Zurich... plus Madrid now, totaling 12 cities. Spain is also the 5th European market WeRide has entered—previously entered Switzerland, France, Belgium, Slovakia. According to the plan agreed by WeRide and Uber in May 2025, they plan to deploy Robotaxi services in 15 new international cities within five years, deploying tens of thousands of Robotaxis globally. With the Madrid launch, the deployment in 4 cities has been completed, and 11 more will be covered successively before 2030.
To be honest, it's not the first time Chinese autonomous driving companies are going global, but the combination of Chinese technology + global mobility platform + European market is quite interesting. Madrid is one of the European Robotaxi markets with the most commercial potential, with a large population, high travel demand, and friendly local policies. Being able to take root in this market is a significant milestone for WeRide. For Uber, introducing Robotaxis is also a way to reduce costs—after all, drivers don't need salaries. For Madrid residents, hailing a taxi might be cheaper in the future.
車型概覽
哈弗神獸 值唔值得睇，第一步唔係望牌子或者外形，而係睇佢能唔能夠配合你嘅香港日常。 呢篇會集中講值唔值得繼續觀望，幫你用買家角度篩走唔適合嘅選擇。
售價仍待確認，買家可以先把佢放入候選名單，等價格落實後再同同級車逐項比較。
購車價格指南
哈弗神獸 目前售價仍未清晰，較理性嘅做法係先睇版本、車身大小同動力形式，等價格落實後再決定值唔值得落訂。
如果有幾個版本可揀，可以先將 2023 1.5T DHT兩驅版（價格待確認）、2023 2.0T 雙離合四驅版（價格待確認）、2023 2.0T 雙離合兩驅版（價格待確認）、2023 1.5T 雙離合兩驅版（價格待確認） 放喺同一張清單。日常通勤重視舒適同易用，家庭買家就要優先睇後排、尾箱同安全配置。
核心規格重點
睇 哈弗神獸 嘅規格，重點唔係背數字，而係理解佢喺香港用車場景會帶嚟咩分別。
1.69 kWh 嘅電池容量，真正意義係可以幫你估算一星期通勤同周末出車要唔要中途補電。 154 Ps / 113 kW / 130 kW / 224 Ps、233/300/345/275 N·m 嘅輸出，令高速併線同短距離超車更有信心。 車長 4780 mm、車闊 1890 mm、車高 1675 mm、軸距 2800 mm 可以幫你預判商場停車場、屋苑車位同後排腿部空間。 混合動力專用(DHT) / 濕式雙離合(DCT)、前置前駆 / 前置四駆 會影響起步順滑度、濕地穩定感同長途巡航性格。
優缺點分析
哈弗神獸 嘅優點唔需要講到天花龍鳳，真正有價值係佢能唔能夠令日常用車更省心：電池同續航資訊有助安排通勤同補電、動力輸出對高速同上斜更有底氣、空間同車身尺寸方便家庭買家預判實用性。
要留意嘅係，要先確認屋苑、公司或常去商場嘅充電條件、香港停車場同窄路使用要留意車身闊度。呢啲唔一定係缺點，但係落訂前應該先諗清楚。
買家常見問題
買 哈弗神獸 之前，真正要問嘅唔係單一規格，而係佢可唔可以融入你每日嘅生活節奏。
常見疑問係「哈弗 神獸 喺香港有無得買？」簡單講，哈弗 神獸 暫時未引進香港銷售。 放到實際用車，就係要睇佢對通勤、泊車、家庭乘坐同長期成本有幾大幫助。
同級對比內容
將 哈弗神獸 放入同級車清單時，唔建議只用外形或者品牌光環決定。比較順序可以係：先等售價落實，再決定佢應該同邊個級距比較、再睇動力係咪足夠應付高速併線同滿載、再比較能源成本同補能便利、最後睇車身大小、座位同尾箱是否適合家人。
咁樣篩選會貼近香港買家真實生活：平日塞車、商場泊車、周末去新界、甚至一家人出入，先係一部車每日要面對嘅考驗。
用車全周期指南
擁有 哈弗神獸 最重要係先諗清楚充電節奏。屋苑、公司或者常去商場只要有穩定充電選項，電動化用車就會容易相處好多。
如果你主要喺市區行，視野、低速順滑度同泊車輔助會好影響心情；如果經常行高速或跨區，座椅舒適度、隔音同動力從容感會更重要。
2026 North American World Cup, is not just a top football event with expanded scale and reform spanning three countries, but also a top game sweeping domestic entertainment, sports, and capital circles. Compared to past events, this World Cup's multimedia copyright competition is unprecedentedly fierce. Adding the rising value of global sports IP, the multimedia copyright for World Cup-related events is said to require broadcast costs in the hundreds of millions.
High copyright fees and complex broadcast rights divisions have caused the domestic broadcast process to be bumpy and continuous.
Against this backdrop, domestic hundreds of millions of fans have long been anxious: Will high broadcast costs raise the threshold for watching? Can the top football feast finally be open to the public for free? Industry internal discussions are also rampant. Huge capital investment has also made many top media and brands hold a wait-and-see attitude towards World Cup cooperation, daring not to enter the game easily.
On May 15, China Media Group officially announced, winning exclusive multimedia copyright for 2026 and 2030 Men's and Women's World Cups. This copyright struggle lasting several months finally came to an end, and the stone hanging on the hearts of fans and the industry finally landed.
Only 13 days after the dust settled, on May 28, the industry released another heavyweight news. Geely Automobile Group strongly partnered with China Media Group. Its new energy brand Geely Galaxy officially became the industry's first "2026 North American World Cup Broadcasting Partner", and exclusively sponsored CCTV-5 phenomenon-level premier sports program "The Grand Match".
Under the industry environment supported by astronomical broadcast costs and most brands watching cautiously, Geely Galaxy counteracted and entered first. It is definitely not a single simple traffic marketing. This heavyweight cooperation hides triple deep logic: brand top-level strategic pattern, differentiated marketing thinking, and national enterprise social responsibility. It is also the best solution for Chinese new energy vehicle brands to break through growth bottlenecks and run towards higher value tracks in the current internal rolling market.
Accumulated 40 years of heritage, anchoring new heights in all-domain development
New energy industry development so far, extensive price involution has long become the norm. The model of solely relying on product configuration and price advantages to seize the market is gradually failing. When homogeneous competition spreads throughout the industry, brand comprehensive pattern, cultural core, and value height have become the core trump cards for car companies to win the second half. Geely Galaxy's heavy investment in the astronomical World Cup IP this time is just the most direct externalization of its profound brand pattern.
Compared to many car companies that temporarily cross-boundary into sports marketing, Geely is one of the few domestic car groups that have deeply cultivated the sports field for more than 20 years. Sports genes have long been carved into the blood of brand development. As early as 2000, Geely entered the Chinese football industry first, deeply cultivated grassroots football construction, and helped the enlightenment and development of the domestic football cause. After more than 20 years of accumulation, Geely has accumulated large-scale event operations, guarantees, and service experience that other brands cannot replicate.
During the Hangzhou Asian Games, Geely, in the identity of the event's first official partner, provided high-quality travel guarantees throughout the process. At the same time, it actively practiced the original intention of public welfare, joined hands with the Asian Games Committee to complete the donation of 56 public welfare football schools, sinking professional football resources to rural areas, and building a stage for dreams for teenagers in remote areas. In addition, the brand actively empowered the development of youth sports, inviting the Daliangshan Girls Youth Football Team to walk out of the mountains, appearing at the Harbin Asian Winter Games and Chengdu World Games two international gatherings successively, allowing rural girls' football teenagers to feel the charm of international sports competition up close.
Not only the Asian Games, in the past many years, Geely has deeply participated in various national and world comprehensive events throughout the process. While accumulating sufficient large-scale event service experience, it also won dual recognition from national-level platforms and the public. This is also the core confidence for Geely Galaxy to dare to undertake the astronomical World Cup IP and cooperate with the main station.
Relying on the group's strong resources, Geely Galaxy has continued the group's sports marketing strategy since its birth, becoming the new brand with the highest participation rate and widest coverage of sports events in the new energy track. The 2026 "Northeast Super League" football tournament that just started recently, Geely Galaxy served as the official strategic partner, providing exclusive vehicle guarantees throughout the process, deeply cultivating grassroots football culture, and continuously narrowing the distance between the brand and ordinary sports enthusiasts, accumulating perfect market operation experience for this World Cup cross-border cooperation.
Behind the sports pattern is the strong support of hardcore product strength and market sales. Since its establishment, Geely Galaxy has only taken a few short years to refresh industry growth records, becoming the fastest global new energy vehicle brand to break through annual sales of one million, creating the "Galaxy Speed" of the new energy industry.
The flagship model under Geely Star Wish performed even more brightly. The domestic market has long stayed at the top of sales in the same category. The overseas market blossomed in multiple points. In Mexico, Indonesia, Brazil and other countries, it won the first place in B-segment pure electric hatchback sales. The overall new energy sales are stable in the global top three, topping the list of brands of the same level in China.
Bright production and sales data have allowed Geely Galaxy to completely get rid of the brand positioning of a single travel tool. And this time, spending to partner with the main station and sharing the astronomical World Cup broadcast operation costs is also the brand's strategic upgrade after completing the original accumulation of sales volume.
As a global top-level IP, the World Cup covers billions of audiences globally. At the same time, the host country of the event, Mexico, is also a key Geely overseas layout market. This cooperation can deeply cultivate the domestic public market internally, and externally leverage the global influence of the World Cup to perfect the overseas brand layout, helping Geely Galaxy complete the leap transformation from "National Hit Brand" to "Global High-end New Energy Brand".
Commercial Value Two-Way Balance, Reshaping Industry Marketing Paradigm
In front of the astronomical IP cooperation, the marketing logic of most car companies is limited to short-term traffic exposure and model carrying traffic conversion. But Geely Galaxy jumped out of the low-level internal rolling thinking, splitting this high investment into two dimensions: brand marketing and social public welfare, achieving a win-win of commercial traffic, brand reputation, and social value. Providing a new value marketing model for the new energy industry deeply trapped in marketing dilemmas.
Nowadays new media traffic is fragmented, and simple advertising implantation can no longer move consumers. Especially for top-level IPs like the World Cup with extremely high investment costs, only by fitting user needs and linking user emotions can the IP value be maximally released. Geely Galaxy abandoned the direct hard advertisement placement mode, relying on the main station's exclusive broadcast resources and "The Grand Match" national-level program influence, deeply integrated into the full scenario of public viewing.
"The Grand Match" has cultivated the football field for many years. It is the viewing memory of generations of Chinese football fans, possessing strong national attributes and circle layer influence. Geely Galaxy exclusively sponsored the program, binding the brand image deeply with public viewing habits; at the same time, relying on multiple platform hot search topics such as "#Geely Galaxy Officially Announces Cooperation with Main Station World Cup#", linking short videos and social platforms to launch diversified interactive activities, covering the fan groups of all ages from old to young.
This move allowed Geely Galaxy to successfully complete circle layer breakthrough, realizing the brand upgrade from simple "Travel Partner" to "Life Entertainment Partner", weakening commercial attributes, and strengthening user emotional identification.
The astronomical broadcast fee of this World Cup not only dissuaded many brands but also let countless fans worry about the rise of viewing costs. The tradition of public free viewing may be broken. At this special node, Geely Galaxy actively entered the field and shared broadcast operation pressure. It has long surpassed the category of ordinary commercial cooperation and become a vivid portrayal of national brand social responsibility.
Geely Galaxy fulfilled its original intention with practical actions: Helping the main station digest high copyright costs, stabilizing the public free viewing mode, and holding onto the football sentiment of hundreds of millions of Chinese families for every four years.
This responsibility is not a marketing gimmick at a certain time, but an extension of the brand's long-term development concept. For many years, Geely has always integrated social responsibility into enterprise development strategy. While deeply cultivating sports public welfare, helping grassroots football and youth sports development; on the other hand, deeply cultivating the livelihood field, practicing the brand proposition "Come for the better life" with inclusive new energy products.
And sponsoring the World Cup broadcast is the best implementation of this proposition - Beautiful travel is not just to rush to mountains and seas, but to accompany users to share the love of the world.
Currently, the internal rolling in the new energy industry is increasingly fierce. Countless car companies are trapped in endless price wars and homogeneous traffic wars. Marketing costs remain high, but brand value has always been difficult to improve.
Geely Galaxy's heavy investment in the astronomical World Cup sounded a warning bell for the entire industry: Short-term price concessions can only obtain market share for a while. Long-term brand value sedimentation is the core asset for enterprises to cross industry cycles.
By converting high IP investment into emotional value, social value, and brand value, Geely Galaxy successfully jumped out of the circle of parameter involution and price involution, opening up a new track for sports value marketing.
This model proves that quality marketing investment does not need to rely on low-price promotions. Relying on brand pattern and social responsibility, it can also gain user recognition and industry respect, providing a new reference model for the long-term development of Chinese new energy car companies.
Conclusion
From the broadcasting rights settling to partnering with Geely Galaxy, the Chinese story of the 2026 World Cup has long surpassed football itself, becoming a vivid footnote of the rise of Chinese brands. Geely Galaxy's move this time is not an accidental marketing choice, but a concentrated bloom of brand pattern, spiritual core, and social responsibility.
From more than 20 years of cultivating grassroots sports to escorting the Asian Games, to now spending heavily to help the main station unlock the public viewing rights of the World Cup, every move of Geely Galaxy has a clear strategic logic.
For football fans, Geely Galaxy's entry has guarded the beautiful vision of the public sharing the green field feast; for the automobile industry, its innovative sports value marketing model breaks the internal rolling deadlock and guides the industry to return to the brand essence; for China's manufacturing industry, from the domestic field to the global green field, Geely Galaxy carries not only the growth ambition of a new energy brand, but also the new generation of Chinese national brands, growing towards the sun and chasing dreams globally, the era microcosm.
On the green field, teams from various countries chase dreams to the peak; in the global arena, Chinese brands are accelerating the lead. Geely Galaxy's story is the microcosm of China's new energy industry catching up and surpassing, and more the spiritual portrayal of Chinese national brands "heart country and family, eyes on the globe".
In the future, it is believed that more Chinese brands will use sports as a medium and value as the guide, conveying Chinese power and Chinese temperature on the world stage, and writing the "Peak Moment" belonging to Chinese brands.
5 月 26 日，台灣輪胎巨頭正新橡膠召開股東大會，順利完成董事會全面改選，核心高層團隊實現交棒。創始人次子羅才仁正式接替陳榮華出任董事長，原總經理李進昌升任副董事長，而總經理一職則由正新“第三代生力軍”羅元隆接掌。此舉標誌著正新橡膠正式進入新老交接與戰略升級嘅新階段。
核心管理層落定：老將坐鎮與新銳領航
此次高層變動體現了正新橡膠“穩中求進”嘅交接思路。新任董事長羅才仁（1953 年生，台灣彰化人），其早年曾長期深耕一線，歷任正新輪胎（中國）總經理與董事長，對中國大陸市場極為熟悉。據相關資料，羅才仁家族財富達 195 億元。
升任副董事長嘅李進昌為原總經理，其豐富嘅經營管理經驗將繼續為集團保駕護航；而新任總經理羅元隆嘅履新，則代表著正新第三代接班人正式走向台前，承擔起一線營運重任。
在新一屆董事會陣容中，除上述核心三人外，還包括正新總裁陳秀雄、美利達董事長曾嵩柱及陳涵琦。獨立董事則由吳中書、朱博湧、許捷忠組成，專業背景涵蓋宏觀經濟、企業戰略等領域，將為公司管治提供獨立視角。
瞄準全球高階市場，確立四大核心成長引擎
面對全球汽車產業與輪胎市場嘅激烈競爭，正新橡膠新經營團隊已明確戰略方向，制定出四大核心成長引擎以驅動未來業績：
打入歐洲高階汽車供應鏈：持續深化與全球頂尖汽車廠商嘅 OEM 合作，提升品牌喺高端整車市場嘅滲透率與話語權。
開發高附加值產品：聚焦高性能輪胎嘅研發與製造，優化產品結構，提升整體盈利能力。
重兵布陣印度與印尼市場：將南亞與東南亞作為關鍵增長極，搶佔新興市場嘅人口與汽車增量紅利。
數位化賦能競賽型輪胎：運用數位化技術研發運動及競賽型輪胎，以賽道級科技反哺民用市場，確保公司喺技術領域嘅領先地位。
內地深耕與百億版圖
作為全球輪胎橡膠行業嘅大型製造商，正新橡膠嘅中國營運總部設於江蘇崑山，旗下「正新/Maxxis」品牌已具備廣泛嘅全球影響力。2024 年，正新橡膠全年營收達 960 億新臺幣。在全新嘅管理團隊與四大引擎嘅驅動下，這家老牌輪胎巨頭能否喺高端化與全球化嘅新賽道上實現跨越，值得業界持續關注。
車型概覽
Aston Martin Valkyrie 值唔值得睇，第一步唔係望牌子或者外形，而係睇佢能唔能夠配合你嘅香港日常。 呢篇會集中講長途乘坐舒適度，幫你用買家角度篩走唔適合嘅選擇。
售價仍待確認，買家可以先把佢放入候選名單，等價格落實後再同同級車逐項比較。
購車價格指南
Aston Martin Valkyrie 目前售價仍未清晰，較理性嘅做法係先睇版本、車身大小同動力形式，等價格落實後再決定值唔值得落訂。
如果有幾個版本可揀，可以先將 2025 6.5L Coupe（價格待確認）、2025 6.5L Spider（價格待確認）、2025 6.5L AMR Pro（價格待確認）、2025 6.5L LM（價格待確認） 放喺同一張清單。日常通勤重視舒適同易用，家庭買家就要優先睇後排、尾箱同安全配置。
核心規格重點
睇 Aston Martin Valkyrie 嘅規格，重點唔係背數字，而係理解佢喺香港用車場景會帶嚟咩分別。
1.2 kWh 嘅電池容量，真正意義係可以幫你估算一星期通勤同周末出車要唔要中途補電。 1015 Ps / 746 kW / 120 kW / 707 Ps、780 N·m 嘅輸出，令高速併線同短距離超車更有信心。 序列式變速箱(SMG)、中置後駆 會影響起步順滑度、濕地穩定感同長途巡航性格。
優缺點分析
Aston Martin Valkyrie 嘅優點唔需要講到天花龍鳳，真正有價值係佢能唔能夠令日常用車更省心：電池同續航資訊有助安排通勤同補電、動力輸出對高速同上斜更有底氣、空間同車身尺寸方便家庭買家預判實用性。
要留意嘅係，要先確認屋苑、公司或常去商場嘅充電條件、售價未清晰前唔應該太早用性價比落結論。呢啲唔一定係缺點，但係落訂前應該先諗清楚。
買家常見問題
買 Aston Martin Valkyrie 之前，真正要問嘅唔係單一規格，而係佢可唔可以融入你每日嘅生活節奏。
常見疑問係「Aston Martin Valkyrie 係一部咩嘢定位嘅車？」簡單講，Aston Martin Valkyrie 係一款由 Aston Martin 同 Red Bull Racing 合作開發嘅終極混能 hypercar，係一部可以合法喺街道行駛嘅 F1 賽車。成個 Valkyrie 系列全球限量 225 部，包括 150 部硬頂版、85 部開篷 Spider 版、40 部賽道版，目前已經全部售罄。 放到實際用車，就係要睇佢對通勤、泊車、家庭乘坐同長期成本有幾大幫助。
同級對比內容
將 Aston Martin Valkyrie 放入同級車清單時，唔建議只用外形或者品牌光環決定。比較順序可以係：先等售價落實，再決定佢應該同邊個級距比較、再睇動力係咪足夠應付高速併線同滿載、再比較能源成本同補能便利、最後睇車身大小、座位同尾箱是否適合家人。
咁樣篩選會貼近香港買家真實生活：平日塞車、商場泊車、周末去新界、甚至一家人出入，先係一部車每日要面對嘅考驗。
用車全周期指南
擁有 Aston Martin Valkyrie 最重要係先諗清楚充電節奏。屋苑、公司或者常去商場只要有穩定充電選項，電動化用車就會容易相處好多。
如果你主要喺市區行，視野、低速順滑度同泊車輔助會好影響心情；如果經常行高速或跨區，座椅舒適度、隔音同動力從容感會更重要。
車型概覽
吉利帝豪L HiP 值唔值得睇，第一步唔係望牌子或者外形，而係睇佢能唔能夠配合你嘅香港日常。 呢篇會集中講家庭乘坐、行李同舒適度，幫你用買家角度篩走唔適合嘅選擇。
售價仍待確認，買家可以先把佢放入候選名單，等價格落實後再同同級車逐項比較。
購車價格指南
吉利帝豪L HiP 目前售價仍未清晰，較理性嘅做法係先睇版本、車身大小同動力形式，等價格落實後再決定值唔值得落訂。
如果有幾個版本可揀，可以先將 2024 1.5T 100km 前驅版（價格待確認） 放喺同一張清單。日常通勤重視舒適同易用，家庭買家就要優先睇後排、尾箱同安全配置。
核心規格重點
睇 吉利帝豪L HiP 嘅規格，重點唔係背數字，而係理解佢喺香港用車場景會帶嚟咩分別。
15.5 kWh 嘅電池容量，真正意義係可以幫你估算一星期通勤同周末出車要唔要中途補電。 181 Ps / 133 kW / 100 kW、290/320 N·m 嘅輸出，令高速併線同短距離超車更有信心。 車長 4735 mm、車闊 1815 mm、車高 1495 mm、軸距 2700 mm 可以幫你預判商場停車場、屋苑車位同後排腿部空間。 混合動力專用(DHT)、前置前駆 會影響起步順滑度、濕地穩定感同長途巡航性格。
優缺點分析
吉利帝豪L HiP 嘅優點唔需要講到天花龍鳳，真正有價值係佢能唔能夠令日常用車更省心：電池同續航資訊有助安排通勤同補電、動力輸出對高速同上斜更有底氣、空間同車身尺寸方便家庭買家預判實用性。
要留意嘅係，要先確認屋苑、公司或常去商場嘅充電條件、香港停車場同窄路使用要留意車身闊度。呢啲唔一定係缺點，但係落訂前應該先諗清楚。
買家常見問題
買 吉利帝豪L HiP 之前，真正要問嘅唔係單一規格，而係佢可唔可以融入你每日嘅生活節奏。
常見疑問係「吉利 Geely 帝豪L HiP 內飾用料安全嗎？」簡單講，係，吉利 Geely 帝豪L HiP 採用環保親膚材質，保障乘客健康。 放到實際用車，就係要睇佢對通勤、泊車、家庭乘坐同長期成本有幾大幫助。
同級對比內容
將 吉利帝豪L HiP 放入同級車清單時，唔建議只用外形或者品牌光環決定。比較順序可以係：先等售價落實，再決定佢應該同邊個級距比較、再睇動力係咪足夠應付高速併線同滿載、再比較能源成本同補能便利、最後睇車身大小、座位同尾箱是否適合家人。
咁樣篩選會貼近香港買家真實生活：平日塞車、商場泊車、周末去新界、甚至一家人出入，先係一部車每日要面對嘅考驗。
用車全周期指南
擁有 吉利帝豪L HiP 最重要係先諗清楚充電節奏。屋苑、公司或者常去商場只要有穩定充電選項，電動化用車就會容易相處好多。
如果你主要喺市區行，視野、低速順滑度同泊車輔助會好影響心情；如果經常行高速或跨區，座椅舒適度、隔音同動力從容感會更重要。
車型概覽
廣汽M8 值唔值得睇，第一步唔係望牌子或者外形，而係睇佢能唔能夠配合你嘅香港日常。 呢篇會集中講充電節奏同日常通勤，幫你用買家角度篩走唔適合嘅選擇。
售價仍待確認，買家可以先把佢放入候選名單，等價格落實後再同同級車逐項比較。
購車價格指南
廣汽M8 目前售價仍未清晰，較理性嘅做法係先睇版本、車身大小同動力形式，等價格落實後再決定值唔值得落訂。
如果有幾個版本可揀，可以先將 2025 2.0T DHT版（價格待確認） 放喺同一張清單。日常通勤重視舒適同易用，家庭買家就要優先睇後排、尾箱同安全配置。
核心規格重點
睇 廣汽M8 嘅規格，重點唔係背數字，而係理解佢喺香港用車場景會帶嚟咩分別。
190 Ps / 140 kW / 134 kW、330/300 N·m 嘅輸出，令高速併線同短距離超車更有信心。 車長 5212 mm、車闊 1893 mm、車高 1823 mm、軸距 3070 mm 可以幫你預判商場停車場、屋苑車位同後排腿部空間。 混合動力專用(DHT)、前置前駆 會影響起步順滑度、濕地穩定感同長途巡航性格。
優缺點分析
廣汽M8 嘅優點唔需要講到天花龍鳳，真正有價值係佢能唔能夠令日常用車更省心：動力輸出對高速同上斜更有底氣、空間同車身尺寸方便家庭買家預判實用性。
要留意嘅係，要先確認屋苑、公司或常去商場嘅充電條件、香港停車場同窄路使用要留意車身闊度。呢啲唔一定係缺點，但係落訂前應該先諗清楚。
買家常見問題
買 廣汽M8 之前，真正要問嘅唔係單一規格，而係佢可唔可以融入你每日嘅生活節奏。
常見疑問係「廣汽 M8 於香港的落地價大約係幾多？」簡單講，廣汽 M8 於香港的落地價大約介乎 420,000–520,000 港元，視乎版本而定。 放到實際用車，就係要睇佢對通勤、泊車、家庭乘坐同長期成本有幾大幫助。
同級對比內容
將 廣汽M8 放入同級車清單時，唔建議只用外形或者品牌光環決定。比較順序可以係：先等售價落實，再決定佢應該同邊個級距比較、再睇動力係咪足夠應付高速併線同滿載、最後睇車身大小、座位同尾箱是否適合家人。
咁樣篩選會貼近香港買家真實生活：平日塞車、商場泊車、周末去新界、甚至一家人出入，先係一部車每日要面對嘅考驗。
用車全周期指南
擁有 廣汽M8 最重要係先諗清楚充電節奏。屋苑、公司或者常去商場只要有穩定充電選項，電動化用車就會容易相處好多。
如果你主要喺市區行，視野、低速順滑度同泊車輔助會好影響心情；如果經常行高速或跨區，座椅舒適度、隔音同動力從容感會更重要。
In May, China's automotive market overall presented a gentle recovery trend, with domestic brands still being the sales backbone of the market. Recently, BYD, Geely, Chery, Changan, and Great Wall, the top 5 domestic automakers, successively released their monthly performance reports. From the data, these five companies show a general characteristic of "stable total growth, divergence between domestic and international markets, and accelerated new energy penetration". Overseas exports and new energy vehicles have become the most core growth engines; export business has evolved from a "bonus item" to the "core foundation" for some companies. BYD's "dominant leader" status is further consolidated, Chery achieved high growth via exports, Geely's new energy penetration rate broke 56%, Changan focused steadily on balanced development, while Great Wall appeared slightly under pressure during structural transformation.
BYD: Export Hits New High Becomes Biggest HighlightIn May, BYD stood firmly at the top of domestic brands with a monthly sales volume of 383,500 vehicles, maintaining positive growth both year-on-year and month-over-month under a large base. Its two main brands, Dynasty and Ocean, sold a combined 330,200 vehicles, contributing 86.1% of total sales; Fangchengbao's monthly sales broke 30,000 units to reach 30,200, a year-on-year increase of 139.7%, setting a new high for the year; Denza sold 16,300 vehicles, and Yangwang delivered 286 vehicles. From a model perspective, BYD had eight models in May with monthly sales exceeding 20,000 vehicles. The Song Family and Yuan Family both broke 50,000 units, selling 51,370 and 56,691 vehicles respectively. The Sea Lion Family followed closely with 42,615 vehicles, and Seagull sales were also close to 40,000 vehicles.
BYD's biggest highlight in May was exports. Overseas new energy vehicle sales reached 160,600 units, an 80.4% year-on-year increase, accounting for about 42%. The sharp expansion of export scale effectively countered the phased weakness in domestic demand. Cumulative exports from January to May exceeded 620,000 vehicles. High export growth mainly benefited from continued ramping up of overseas factory capacity, improved ocean shipping capacity, and accelerated channel network expansion. In the domestic market, BYD promoted Megawatt Super Charging and intelligent strategies simultaneously—Megawatt charging achieved about 90% charge in 9 minutes; 20,000 super charging stations are planned to be built by 2026; all series models are available with Sky Eye B intelligent driving solutions and city navigation safety fallback plans, accelerating the popularization of high-level intelligent driving. As Gen 2 Blade Battery capacity gradually releases, the company's orders are expected to continue rising.
Chery: Sales Growth Leads the Top 5Chery Group's total sales volume in May was 247,800 vehicles, a significant year-on-year increase of 20.5%, ranking first in growth speed among the top 5. Exports remained its most core growth engine—May exports reached 181,900 vehicles, an 80.5% year-on-year increase, accounting for 73.4% of total sales that month, continuously breaking the single-month export record for Chinese brands for three months. In terms of new energy, Chery New Energy sold 100,300 vehicles, a 58.8% year-on-year increase. April and May consecutively saw monthly new energy sales breaking 100,000 vehicles.
The strong performance in exports benefited from Chery's long-term deep cultivation of overseas channel advantages and localized operation capabilities. While overseas orders continued to rise, high export growth formed a sharp contrast with domestic sales—Chery's domestic sales in May were only 60,000 vehicles, accounting for one-quarter of total sales. From cumulative data, Chery Group accumulated 1.101 million sales from January to May, but against the annual goal of 3.2 million vehicles, monthly averages need to reach about 420,000 vehicles later, and pressure remains significant.
Geely: New Energy Penetration Rate Breaks 56%Geely Auto's total sales volume in May was 237,600 vehicles, a 1% year-on-year increase, achieving month-over-month double growth for three consecutive months. In terms of structure, Geely's "New Four Transformations" transformation showed significant results: new energy vehicle sales reached 133,400 units, accounting for 56% of total sales, with new energy share exceeding 50% for four consecutive months.
From sub-brands, performance was significantly divergent. Zeekr brand sales in May reached 34,400 vehicles, a 82% year-on-year increase; Zeekr 9 Series and 8 Series models combined sales approached 50% of total sales, showing bright performance in the high-end market; Galaxy brand sales were 81,700 vehicles; Geely brand sales were 182,500 vehicles, among which China Star Series sales reached 100,800 vehicles; Lynk & Co brand sales were 20,700 vehicles, with new energy vehicle sales share rising to 71%.
In terms of exports, Geely's overseas vehicle exports in May reached 85,100 vehicles, a explosive 184% year-on-year increase, setting a brand single-month export record high. Among exported products, new energy vehicles reached 40,800 units, accounting for nearly half; hybrid and pure electric products have successively landed in Southeast Asia, Middle East, Latin America, and other markets, highlighting the results of global strategy implementation.
Changan: Multi-brand Matrix Balanced EffortChangan Auto's delivery volume in May was 209,100 vehicles, among which new energy deliveries were 92,400 vehicles, a 5.8% year-on-year increase, with new energy share about 44%. In terms of exports, overseas deliveries reached 70,700 vehicles, a 38% year-on-year increase, becoming another major growth highlight for Changan in May.
In the sub-brand matrix, Changan Qiyuan delivered 34,500 vehicles in May; All-New Q05 delivered 15,800 units, with orders breaking 3,000 units within three days of listing in Thailand; Deepal sales in May were 33,200 vehicles, a 30% year-on-year increase; January to May overseas cumulative sales were 28,700 vehicles, a significant 167% year-on-year increase; Avatr delivered 7,336 vehicles in May; Changan Auto (Gravity) delivered nearly 49,000 vehicles in May.
Changan Auto's balanced layout was fully reflected in May: the fuel car base remained stable, new energy brands Deepal and Qiyuan accelerated volume growth, high-end brand Avatr continued to break through in technical cooperation, and overseas markets simultaneously achieved breakthrough growth. The pattern of five brands working together, driven by both new energy and exports, is initially taking shape.
Great Wall: Overseas Sales Growth Year-on-Year 46.75%Great Wall Motor's sales in May were 100,400 vehicles, slightly down compared to last May's 102,200 vehicles, making it the only company among the top 5 to show a year-on-year negative growth. From sub-brands, Haval brand sales in May were 55,500 vehicles, remaining Great Wall's most important sales pillar; Tank brand sales were 17,100 vehicles; both Haval and Tank brand sales showed year-on-year declines; Wey brand sold 8,119 vehicles, a 31.78% year-on-year increase, achieving growth against the trend; Ora brand performance was most stunning, with sales of 6,018 vehicles, a significant 206.88% year-on-year increase. In terms of new energy, Great Wall sold 30,400 new energy vehicles in May, with new energy vehicle transformation gradually accelerating.
The overseas market became Great Wall's biggest highlight in May, with overseas sales growing 46.75% year-on-year. Against the background of pressure on the domestic market, strong growth in overseas business effectively made up for the decline in the domestic market. Great Wall Motor's current core contradiction lies in: Haval and Tank, the two traditional main-selling brands, face weak growth, while Wey and Ora brands, although growing notably, have relatively small volume and are not yet enough to support overall growth. How to complete the "relay" between old and new brands is the key issue Great Wall must solve subsequently.
Final ThoughtsFrom May data, the growth pattern of the top 5 domestic brands has clearly diverged, but there are three common trends worth noting: First, exports have become a key engine for domestic brands to seek stability and growth. Second, new energy transformation is still accelerating, but paths differ among enterprises. Third, technological innovation continues to deepen brand moats. Looking ahead to the second half of the year, competition in the automotive industry will continue to upgrade around these three trends. Although everyone has a common direction, these three trends are all competing for the entire enterprise's industrial chain strength, and the strong will remain strong, which has almost become an inevitable outcome.
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講真嘅，中國自動駕駛公司出海唔係頭一回，但中國技術 + 全球出行平台 + 歐洲市場呢個組合，定係好有意思。馬德里係歐洲最具商業潛力嘅 Robotaxi 市場之一，人口多、出行需求大，當地政策都好友善。喺呢個市場站穩腳根，對文遠知行嚟講係個唔小嘅里程碑。對 Uber 嚟講，引進 Robotaxi 都係為咗降低成本——終究司機唔使發人工。對馬德里市民嚟講，以後打車可能更平。
