首頁Mini Cooper R56
搜尋歷史
熱門搜尋
經銷商登入 / 註冊
Author | Janson
Editor | Zhi Hao
Half-year revenue of 342.7 billion yuan yet revenue grew without profit growth, Musk bets on Robotaxi to break the deadlock.
Carwest news on July 23, just now, Tesla released its Q2 2026 financial report, and simultaneously held an earnings call to address investors' concerns.
In the second quarter, Tesla's automotive business recovered significantly, delivering 480,100 vehicles, a 25% year-on-year increase, setting a new historical high for the same period.
▲ Overview of Tesla's financial information for the second quarter of the past three years
Tesla's Q2 revenue reached $28.236 billion (approximately 191.2 billion yuan), up 26% year-on-year; Automotive business revenue reached $20.516 billion (approximately 138.9 billion yuan), up 23% year-on-year.
But sales and revenue growth did not bring proportional profit improvement. In the second quarter, Tesla's operating profit was only $398 million (approximately 2.7 billion yuan), a 57% year-on-year decrease; the operating profit margin dropped from 4.1% in the same period last year to 1.4%. Automotive gross margin also dropped from 21.1% in the first quarter of this year to 16.9%.
Looking at the entire first half of the year, Tesla's cumulative revenue reached $50.623 billion (approximately 342.7 billion yuan), of which Automotive business revenue was $36.750 billion (approximately 248.8 billion yuan), still contributing over 70% of revenue.
▲ Overview of Tesla's financial information for the first half of the past three years
On the profit front, Tesla's first-half gross profit totaled $9.471 billion (approximately 64.1 billion yuan), with an overall gross margin of about 18.7%. Regarding deliveries, Tesla produced approximately 860,100 vehicles and delivered approximately 838,100 vehicles in the first half of the year.
Overall, the delivery rebound in Q2 pushed Tesla's first-half revenue to a new high for the same period in the past three years, but the operating profit margin still dropped to 2.65%, and the problem of revenue growing without profit did not get resolved.
Compared to profit performance, Tesla's progress in FSD (Supervised), Robotaxi, and Cybercab was more prominent.
As of the end of the second quarter, Tesla FSD paid user numbers reached 1.48 million, a 56% increase from 950,000 in the same period last year, and up 200,000 from the end of the first quarter this year. Tesla CEO Musk said that as FSD receives regulatory approval in various countries, market demand will further surge.
In addition, Tesla has started pushing FSD v14 lite to vehicles equipped with AI3 (HW3) hardware, distilling the driving behavior of the v14 series on AI4 vehicles to the previous generation hardware platform.
Regarding Robotaxi, Tesla's service scope has expanded to multiple cities in the US. Meanwhile, Cybercab has started production at the Texas Gigafactory and has entered the public road engineering testing phase.
While the profit pressure on Tesla's Model 3/Model Y vehicle sales business continues, FSD subscriptions and Robotaxi are gradually becoming new growth sources outside of Tesla's automotive business.
I. Revenue Grows But Profits Don't, Automotive Gross Margin Declines Quarter-on-QuarterVehicle delivery volume recovered, driving Tesla's Q2 revenue to recover growth.
In the second quarter of this year, Tesla's total revenue reached $28.236 billion (approximately 191.16 billion yuan), up 26% year-on-year; Automotive business revenue reached $20.516 billion (approximately 138.89 billion yuan), up 23% year-on-year.
Specifically, Automotive sales revenue was $20.006 billion (approximately 135.4 billion yuan), Car rental revenue was $364 million (approximately 2.5 billion yuan), and Automotive regulatory credit revenue was $146 million (approximately 1 billion yuan).
▲ Detailed quarterly financial information of Tesla
Tesla stated that Q2 revenue growth was mainly driven by increased vehicle deliveries, FSD subscription growth, expansion of services and other businesses, growth in energy business, and a positive exchange rate impact of about $500 million (approximately 3.4 billion yuan).
However, the decline in average selling price of vehicles offset some of the growth.
In the second quarter, Tesla's gross profit was $4.751 billion (approximately 32.2 billion yuan), up 23% year-on-year; the overall gross margin was 16.8%, down 0.4 percentage points from 17.2% in the same period last year, and down 4.3 percentage points from 21.1% in the first quarter this year.
But the decline in average selling price of vehicles, reduction in regulatory credit revenue, and increased investment in AI projects dragged down overall profit performance.
In the second quarter of this year, Tesla's operating profit was $398 million (approximately 2.7 billion yuan), a 57% year-on-year decrease; the operating profit margin dropped from 4.1% in the same period last year to 1.4%, a year-on-year decline of 2.69 percentage points.
However, Tesla's GAAP net profit was also supported by an investment income. In the second quarter, Tesla recognized $1.005 billion (approximately 6.8 billion yuan) in unrealized gains from its SpaceX equity investment, which was included in other income.
Regarding R&D expenses, Tesla's R&D expenses in the second quarter reached $2.371 billion (approximately 16.1 billion yuan), an increase of about 49% year-on-year.
In terms of automotive manufacturing, Tesla stated that battery pack capacity remains the main factor limiting global automotive production growth.
Tesla is increasing 4680 cell production to support Cybercab, Tesla Semi capacity ramp-up, and Model Y production expansion.
▲ Tesla's battery capacity plans for each factory
Currently, Tesla's Texas 4680 cells have installed annual capacity exceeding 40GWh, the Nevada LFP (Lithium Iron Phosphate) battery project is in the early capacity ramp-up phase, with expected annual capacity of 7GWh, while the Berlin 4680 cell project is still under construction.
In addition, the Tesla Semi new factory is in the equipment debugging phase, planning to start production in 2026.
II. Q2 Deliveries Hit Record High, Cybercab Production Starts, FSD Users Reach 1.48 MillionIn the second quarter of this year, Tesla produced 451,800 vehicles, up 10% year-on-year; delivered 480,100 vehicles, up 25% year-on-year, setting a new historical high for the same period.
In the first half of 2026, Tesla cumulatively produced approximately 860,100 vehicles and delivered approximately 838,100 vehicles.
▲ Tesla's quarterly delivery situation
Among them, Model 3/Y remain the core sales driver, producing 442,900 vehicles and delivering 467,800 vehicles in the second quarter, up 12% and 25% respectively year-on-year, contributing approximately 97.4% of the delivery volume.
Other models including Cybertruck produced 8,822 units, down 34% year-on-year; delivered 12,400 units, up 19% year-on-year.
With deliveries exceeding production, Tesla's inventory pressure significantly eased, global vehicle inventory turnover days dropped from 27 days in the first quarter to 15 days, lower than 24 days in the same period last year.
Tesla set delivery records in multiple markets including South Korea, Australia, Japan, Taiwan, Thailand, etc.
Regarding capacity, Shanghai Factory Model 3/Y annual capacity exceeds 950,000 vehicles, still Tesla's largest vehicle production factory; California, Berlin, and Texas factory related model annual capacities exceed 550,000, 375,000, and 250,000 respectively.
Additionally, Cybercab designed specifically for Robotaxi has started production at the Texas Gigafactory, with installed annual capacity exceeding 125,000 vehicles.
▲ Tesla's installed annual capacity and production status for each factory
The mass-produced Cybercab began public road engineering testing in the second quarter, and in July provided ride services for employees at the Texas factory park.
Robotaxi is also accelerating expansion, currently entering 7 major metro areas in the US. Austin continues to expand areas with unsupervised operations, Dallas and Houston are promoting relevant operations, Miami, Orlando, and Tampa launched unsupervised services in July; San Francisco Bay Area still equips safety drivers. Phoenix and Las Vegas are in the pre-launch preparation phase.
▲ Mass-produced Cybercab in testing
FSD has become another growth point. As of the end of the second quarter, Tesla FSD paid users reached 1.48 million, up 56% year-on-year, up 200,000 from the first quarter; increased by approximately 380,000 in the first half of 2026 alone.
In the second quarter, Tesla FSD net new subscription users set a record, over 55% of new vehicles delivered in North America included FSD subscription, and the order rate also reached a historical high. FSD subscription growth has formed a positive contribution to automotive related revenue and operating profit.
Regarding software, Tesla began pushing FSD v14 lite to vehicles equipped with AI3 (previously referred to by Tesla as HW3) hardware in the US, and pushed it to South Korea in July.
This version distills driving behavior of the v14 series on the AI4 platform to the AI3 platform, adds destination options such as parking lots, roadside, lane entrances, and curbs, and improves performance in scenarios such as navigation, merging/diverging, pedestrian interaction, traffic lights, and vehicle cutting in.
FSD's overseas approvals also made new progress, after the Netherlands, Tesla obtained FSD deployment approval in Lithuania, Estonia, Denmark, and Belgium.
As of July, users in the above opened markets cumulatively used FSD to drive over 50 million kilometers. Tesla stated that FSD implementation is driving local consumers' interest in its vehicles.
III. Cybercab Has No Legal Barriers, Old Owners Need Hardware Upgrade AssessmentDuring the earnings call, Musk and Tesla management focused on responding to Robotaxi operations, Cybercab regulations, Starlink access, Semi autonomous driving capabilities, and AI3 model hardware upgrades. Carwest organized the following 8 key Q&As:
1. How is the current operation of Robotaxi? How to scale up next?
Tesla AI Head Ashok Elluswamy: Currently, Tesla Robotaxi has cumulatively completed over 380,000 miles (approximately 610,000 km) of unsupervised driving in two US states and six cities, with no safety accidents worth noting. Existing accident reports were all collisions or impacts by other road users when the vehicle was stationary.
Tesla started the Robotaxi project in Austin about a year ago, at that time the passenger seat was still equipped with a safety monitor; at the end of 2025, the first batch of fully unsupervised Robotaxi started operations. Since 2026, the weekly unsupervised driving mileage of the fleet has maintained double-digit quarter-over-quarter growth, expected to continue this pace within the year.
Currently, the Robotaxi fleet has been running early versions of FSD V15. V15 planned about seven major improvement routes, with about 40% of improvement content merged into the version used by the fleet. With subsequent capabilities going live, Tesla hopes the engineering investment and preparation time required to enter new cities will gradually approach zero, finally shifting from city-by-city expansion to state-wide operations.
2. How does Tesla want the US to regulate Robotaxi?
Tesla Automotive Engineering Head Lars Moravy: The US Federal level has made不少 progress, especially Federal Motor Vehicle Safety Standards (FMVSS) are gradually accepting vehicles designed specifically for autonomous driving.
Tesla believes reasonable regulation should be for regulatory agencies to propose safety goals and problems to be solved, then allow enterprises to choose technical solutions, rather than specifying beforehand that a certain technical route such as LiDAR or millimeter wave radar must be adopted.
Tesla ultimately still needs to win regulatory agency and public recognition with actual vehicle safety performance, which will also become the basis for Robotaxi to continue expanding.
3. What factors limit Robotaxi expansion? Will it integrate with third-party ride-hailing platforms?
Musk: Tesla expects Robotaxi will not face insufficient demand problems, its operational economics will be very attractive, and market demand may exceed Tesla's service capability for a long time. Therefore, Robotaxi business will continue to adopt a highly vertically integrated model, at this stage there is no need to rely on third-party ride-hailing platforms for customer flow.
What truly limits Robotaxi expansion is system reliability, which is increasing the "9" in reliability indicators. Musk stated that ideally, Robotaxi needs to achieve reliability close to 99.999999%. Continuously improving reliability is the main constraint for current fleet scaling.
4. Could Tesla and SpaceX merge?
Musk: Tesla and SpaceX have increasing business overlap and cooperation in many fields, but company merger is not suitable for discussion on earnings call, if future matters involve similar items, formal decision and approval process must be undergone.
Tesla General Counsel Brandon Ehrhart: In early 2026, Tesla deepened its relationship with SpaceX through equity investment and framework agreement, both parties are cooperating on projects such as Digital Optimus.
5. Why not expand the Austin fleet first?
Ashok Elluswamy: Tesla did not concentrate all vehicles in Austin, mainly to verify the generalization capability of the FSD tech stack, proving the system can adapt to multiple cities with different road environments without massive additional development.
Robotaxi is still in the early stage of exponential growth, the absolute number of vehicles seen by outsiders is not large, but the fleet operates basically continuously, single vehicle driving time is far higher than private cars. Therefore, Tesla focuses more on unsupervised driving mileage, rather than simply focusing on vehicle quantity.
Musk: Cybercab is a brand new model, not having millions of vehicles providing road data like Model 3 and Model Y. Tesla needs to use temporarily added steering wheel, acceleration and braking pedals Cybercab to accumulate mileage, complete calibration for chassis and vehicle dynamics. After relevant data meets requirements, Cybercab quantity in each city will increase significantly.
Additionally, ride-hailing and traffic regulatory requirements vary by city and state in the US. City-by-city expansion also helps Tesla solve software, operations, and local regulatory issues one by one, then expand single market fleet size.
6. What federal regulatory barriers remain for removing steering wheels and pedals from Cybercab?
Lars Moravy: Besides regulatory agencies promoting relevant rule adjustments, Cybercab currently has no other major federal regulatory barriers.
In the past few years, Tesla has explained Cybercab's product planning and technical progress to the National Highway Traffic Safety Administration and other departments. Although both sides cannot be completely consistent on all issues, communication is smooth, regulatory agencies are pushing to cancel traditional requirements such as vehicles must be equipped with steering wheels and pedals according to autonomous driving technology development.
7. Can Cybercab become a Starlink mobile hotspot? When will Tesla Semi add autonomous driving capabilities?
Musk: Starlink terminal mounted on Cybercab may become ground network relay in the future, providing Wi-Fi service for nearby mobile phones or other devices, but relevant solution has not been officially announced.
Regarding Semi, autonomous driving capabilities can alleviate US truck driver shortage, and improve safety and comfort of long-haul transport. However, Semi currently occupies a low proportion in Tesla fleet, Tesla will prioritize investment of R&D resources in larger models such as Model 3, Model Y, and Cybercab.
It is expected that Semi's autonomous driving capabilities will make substantive progress at the end of 2026 or early 2027, and will be put into use in 2027, catching up with the timing of Semi entering large-scale mass production.
8. Will old cars equipped with AI3 hardware be upgraded to new hardware?
Musk: In the long term, upgrading hardware for vehicles equipped with AI3 or earlier computing platforms, and already adopting camera-based solution, may be economically feasible. But if vehicles need massive structural modifications, upgrading may not be economically viable.
Tesla may not simply upgrade AI3 vehicles to existing AI4, but wait for the next generation computing platform. The company is developing improved AI4, performance has a moderate increase compared to existing AI4, expected to launch production around mid-2027.
AI5 is also expected to enter mass production around mid-2027, and will be applied to Optimus first. Musk also revealed that AI6 chip has entered the design phase, with the goal of becoming a globally leading edge computing chip.
Conclusion: Tesla Aggressively Pursues GrowthOverall, Tesla's first-half automotive sales walked out of the valley, but low pricing and increased R&D investment continue to squeeze profits, delivery growth has not yet translated into stronger profitability.
At the same time, FSD paid users growing rapidly, Cybercab put into production, Robotaxi accelerating city expansion, showing Tesla is shifting growth focus from simply selling cars to software subscriptions and mobility services.
Next, determining the success or failure of this transformation is not only whether FSD capabilities can continue to improve, but more importantly whether Robotaxi can cross the reliability and regulatory thresholds to achieve true large-scale commercial operations.
喺馬來西亞嘅 SUV 市場，好多買家喺揀車嗰陣都會拿 寶騰 X50 同 奇瑞 Tiggo 8 做比較。這兩款車喺價位同定位上都好接近，今日我哋就從多個方面做一個詳細嘅比較，幫你節省咗做功課嘅時間。
寶騰 X50 喺馬來西亞嘅 OTR 售價係 RM 89,800 - 113,300，一共有 4 個版本，包括 1.5T Executive（RM 89,800）、1.5T Premium（RM 101,800）、1.5T Flagship（RM 113,300） 等。
奇瑞 Tiggo 8 喺馬來西亞嘅 OTR 售價係 RM 129,750 - 129,750，一共有 1 個版本，包括 2026 1.6T Standard（RM 129,750） 等。
從價錢來看，寶騰 X50 嘅起步價確實比 奇瑞 Tiggo 8 平咗 RM 39,950。如果你預算有限，寶騰嘅入門版已經可以滿足日常需求。但要留意，便宜嘅嗰幾千塊，可能喺配備上會有取舍，具體要看你嘅需求。
寶騰 X50 搭載 1.5L 4-cyl，馬力 105 hp。官方油耗 6.0 L/100km。
奇瑞 Tiggo 8 搭載 1.5L Turbo，馬力 140 hp。官方油耗 7.0 L/100km。
動力方面，奇瑞 Tiggo 8 嘅 1.5L Turbo 比 寶騰 X50 嘅 1.5L 4-cyl 多咗 35 匹馬力。不過日常喺市區開，兩款車嘅動力都夠用，唔會覺得唔夠力。
寶騰 X50 嘅安全評級係 5★ (ASEAN NCAP)，主動安全系統包括 ADAS (ACC, AEB, LKA, LDA, BSM, RCTA)。
奇瑞 Tiggo 8 嘅安全評級係 TBD，主動安全系統包括 Basic。
安全配備方面，兩款車都拿到唔錯嘅評級。不過 寶騰 X50 嘅 ADAS (ACC, AEB, LKA, LDA, BSM, RCTA) 同 奇瑞 Tiggo 8 嘅 Basic 喺功能上有些分別，如果你比較看重主動安全嘅話，可以仔細比較一下兩者嘅功能列表。
寶騰 X50 採用 4WD 驅動方式。
奇瑞 Tiggo 8 採用 FWD 驅動方式。
寶騰嘅 4WD 同 奇瑞嘅 FWD 喺操控上會有唔同感受，建議試駕比較。
總體嚟講，寶騰 X50 同 奇瑞 Tiggo 8 都係馬來西亞市場幾好嘅車型。揀邊一輛，關鍵始終係要看你嘅個人需求同預算。建議大家做好功課，多比較幾間車行嘅報價，再去試駕做最終決定。買車係件大事，花少少時間做功課絕對唔會錯。
喺馬來西亞嘅 SUV 市場，好多元買家喺揀車嗰陣都拿寶騰 X50 同馬自達 CX-8 做比較。呢兩款車喺價錢同定位上都好接近，今日我哋就由多個方面做一個詳細比較，幫你慳返做功課嘅時間。
寶騰 X50 喺馬來西亞嘅 OTR 售價係 RM 89,800 - 113,300，一共有 4 個版本，包括 1.5T Executive（RM 89,800）、1.5T Premium（RM 101,800）、1.5T Flagship（RM 113,300）等。
馬自達 CX-8 喺馬來西亞嘅 OTR 售價係 RM 165,360 - 201,360，一共有 5 個版本，包括 2025 2.5T 4WD High Plus Petrol（RM 201,360）、2025 2.2L 2WD High Plus Diesel（RM 193,123）、2025 2.5L 2WD High Plus Petrol（RM 186,360）等。
由價錢睇，寶騰 X50 嘅起步價確實比馬自達 CX-8 平咗 RM 75,560。如果你預算有限，寶騰嘅入門版已經可以滿足日常需要。但都要注意，平嗰幾千蚊，喺配備上可能有取舍，具體要睇你嘅需要。
寶騰 X50 車身長 4400 mm，後尾箱 400 L。
馬自達 CX-8 車身長 4500 mm，後尾箱 450 L。
空間方面，馬自達 CX-8 嘅車身比寶騰 X50 長咗 100 mm，乘坐空間更有優勢。不過寶騰 X50 喺市區停車會靈活啲，各有各嘅取舍。
寶騰 X50 採用 4WD 驅動方式。
馬自達 CX-8 採用 FWD 驅動方式。
寶騰嘅 4WD 同馬自達嘅 FWD 喺操控上會有唔同感受，建議試駕比較。
寶騰 X50 同馬自達 CX-8 都係馬來西亞市場嘅主流選擇，適合家庭用、日常通勤。如果你更睇重品牌口碑同二手價，可以優先考慮口碑好啲嗰一款；如果你更在意性價比同配備，那就揀配備更豐富嗰款。最終都係建議兩款都去試駕，親身體驗先係最重要嘅。
總體嚟講，寶騰 X50 同馬自達 CX-8 都係馬來西亞市場幾唔錯嘅車型。揀邊架車，關鍵都係要睇你嘅個人需要同預算。建議大家做好做功課，多比較幾間汽車行嘅報價，先至去試駕做最終決定。買車係件大事，花少少時間做功課絕對唔會錯。
In the Malaysian SUV market, many buyers compare Perodua Aruz and Chery Tiggo Cross when choosing a car. The price and positioning of these two cars are quite close. Today we will make a detailed comparison from multiple aspects to help you save time on research.
Perodua Aruz OTR price in Malaysia is RM 72,900 - 77,900, total 2 versions, including 1.5L X (RM 72,900), 1.5L AV (RM 77,900), etc.
Chery Tiggo Cross OTR price in Malaysia is RM 88,750 - 99,750, total 2 versions, including 2025 HEV 1.5L CSH (RM 99,750), 2025 1.5T Standard (RM 88,750), etc.
From a price perspective, Perodua Aruz starting price is indeed RM 15,850 cheaper than Chery Tiggo Cross. If your budget is limited, Perodua's entry-level version already meets daily needs. However, note that the savings of a few thousand may involve trade-offs in equipment, depending on your needs.
Perodua Aruz safety rating is 5★ (ASEAN NCAP), active safety systems include.
Chery Tiggo Cross safety rating is TBD, active safety systems include Basic.
Perodua Aruz warranty 5 years/150,000km, service interval every 10,000km or 6 months.
Chery Tiggo Cross warranty 3 years/100,000km, service interval every 10,000km or 6 months.
Perodua Aruz and Chery Tiggo Cross are both mainstream choices in the Malaysian market, suitable for family use and daily commuting. If you value brand reputation and resale price more, you can prioritize the one with better reputation; if you care more about value for money and equipment, then choose the model with richer configuration. Ultimately it is recommended to test drive both models, personal experience is the most important.
Overall, Perodua Aruz and Chery Tiggo Cross are both very good models in the Malaysian market. Choosing which one depends on your personal needs and budget. It is recommended to do your research, compare quotes from several dealerships, and then test drive to make the final decision. Buying a car is a big matter, spending time doing research is never wrong.
喺馬來西亞嘅 SUV 市場，好多買家喺揀車嗰陣都會拿 Perodua Aruz 同 Toyota Corolla Cross 嚟比較。呢兩部車喺價錢同定位上都好接近，今日我哋就從多個方面做個詳細比較，幫你省返做功課嘅時間。
Perodua Aruz 喺馬來西亞嘅 OTR 售價係 RM 72,900 - 77,900，總共有 2 個版本，包括 1.5L X（RM 72,900）、1.5L AV（RM 77,900） 等。
Toyota Corolla Cross 喺馬來西亞嘅 OTR 售價係 RM 133,800 - 148,800，總共有 3 個版本，包括 2026 HEV 1.8L GR Sport（RM 148,800）、2026 HEV 1.8L Standard（RM 140,800）、2026 1.8L Standard（RM 133,800） 等。
從價錢嚟睇，Perodua Aruz 嘅入門價確實比 Toyota Corolla Cross 平咗 RM 60,900。如果你預算有限，Perodua 嘅入門版已經可以滿足日常需要。但都係要注意，平嗰啲幾千蚊，喺配備上可能會有所取舍，具體要睇你嘅需要。
Perodua Aruz 採 FWD 驅動方式。
Toyota Corolla Cross 採 FWD 驅動方式。
兩部車嘅驅動方式一樣，都係 FWD，日常駕駛感覺唔會有太大分別。
Perodua Aruz 保養 5 年/150,000km，保養間隔 每 10,000km 或 6 個月。
Toyota Corolla Cross 保養 5 年/無限制里程，保養間隔 每 10,000km 或 6 個月。
Perodua Aruz 同 Toyota Corolla Cross 都係馬來西亞市場嘅主流選擇，適合家庭使用、日常通勤。如果你更看重品牌口碑同二手價，可以優先考慮口碑更好嗰一款；如果你更在意性價比同配備，就揀配備更豐富嗰款。最終都係建議兩款都去試駕，親身體驗先係最重要嘅。
總體嚟講，Perodua Aruz 同 Toyota Corolla Cross 都係馬來西亞市場幾唔錯嘅車型。揀邊一輛，關鍵都要睇你嘅個人需求同預算。建議大家做好功課，多比較幾間車行嘅報價，再落去試駕做最後決定。買車係件大事，花啲時間做功課絕對無錯。
文字｜陈飞翔
设计｜张博君
监制｜陈梓萱
车轮碾过时间的刻度，从第一辆国产雅阁在广汽本田下线，到第3000万辆整车披着晨光缓缓驶出总装车间，广汽集团走过了近三十载春秋。
这并非一段平坦的直路，有过合资时代的艰难摸索，有过自主创新的破茧阵痛，更有近两年“番禺行动”改革中刀刃向内的取舍与重构。
然而，当数字最终定格在“30000000”，当每一座城市的街头巷尾都亮起属于广汽集团的车灯，那些坎坷便不再只是坎坷，而成了河流中激荡的浪花。三千个“万”字，是用户以陪伴写就的长诗，更是广汽集团以品质向时光许下的诺言。
7月16日，广汽集团将把这份答卷摊开在阳光下，与全球用户共赴一场感恩之约，因为每一辆驶向远方的车，都载着一份沉甸甸的信任，而信任，从来都是双向奔赴的旅程。
刀刃向内 一场不喧哗的自我重塑
改革从来不易，尤其是在行业剧变的洪流里。2024年11月，广汽集团将总部从广州繁华的珠江新城迁至数十公里外的番禺汽车城，启动了为期三年的“番禺行动”。
彼时，汽车行业正身处“产业深度转型、技术快速迭代、管理流程重构、竞争格局调整”四期叠加的历史关口。
面对这场任何一家汽车企业都无法回避的“生存大考”，广汽集团选择将自主品牌的管理模式由战略管控转向经营管控，把组织架构打散、揉碎、再捏合成更敏捷的形态，外界的质疑、内部的阵痛，曾如潮水般涌来。
但广汽集团选择在深水区继续泅渡，冯兴亚将这场改革比作“三年建造一座房子”。2025年重在“夯基垒台、立柱架梁”，完成总部迁址番禺、业务单元重组和全流程再造，构建起研产供销服一体化的流程型组织；打破部门墙，让有为者有位、实干者实惠。
同时，传祺BU、埃安昊铂BU、动力总成BU三大事业部先后组建并独立运营，建立起研发、制造、销售一体化协同的全新机制流程。“我们把办公室搬到离炮火最近的地方，让听到炮声的人呼唤炮火。”
这场“回归一线”的机制性变革，让一线团队拥有更多自主权，极大地缩短了决策链条。
与此同时，广汽集团全面导入DSTE（战略到执行）、IPD（集成产品开发）及IPMS（集成产品营销和销售）等体系重构业务流程。其中，IPD流程将用户需求深度融入产品定义、研发到上市的全生命周期。造车的起点不再是工程师画图纸，而是深入理解并快速响应用户真实需求。
这些看不见的变革，最终幻化为市场端实实在在的暖意。2026年上半年，广汽集团自主品牌以超过35%的增速扛起增长大旗，出口量达12.15万辆，较去年同期翻了一倍有余。
数字或许冰冷，但数字背后，是补能网络覆盖全国213座城市、核心城区实现“一公里必有站”的安心，是千余项测试验证、1300万公里等效里程沉淀下来的品质底气。
所谓改革，无非是把用户的难题变成自己的课题，把用户的抱怨变成前进的路标。
从灯塔工厂到千家万户
服务的触角，在品质的土壤之上悄然生长。
从一线城市到县域乡镇，600家授权门店如蒲公英般落子，看车、保养不再需要长途跋涉；线上“超级管家”以秒级响应织起一张看不见的守护网，让每一个求助都有回音。
安全更是沉默的基石，弹匣电池经历了千亿公里行驶的考验，星灵系统在后台默默拦截了六百万次潜在风险，这些不被看见的努力，恰如桥墩深埋水下，却撑起了每一段稳稳的旅程。
而品质的源头，藏在每一座工厂与每一道工序之中。那座被称作“灯塔”的埃安智能生态工厂，同时获评国家级“零碳工厂”，53秒下线一台车的节奏里，藏着AI视觉检测的鹰眼，藏着对十万种个性化需求的包容，也藏着零碳制造的敬畏。
每一款新车上市前，500名工程师、上千个日夜、1300万公里的等效测试，如打磨艺术品般，把误差缩到最小，把安全放到最大。
这份匠心从合资时代传承至今，在自主创新的土壤里长出了新的年轮，它不喧哗，却最有力，因为品质从来不是一句口号，而是每一次点火、每一次转弯、每一次刹车时，用户手中真实可感的安全感。
如果说这种安全感在国内滋养了3000万份信赖的根基，那么在全球的版图上，这份信赖正在以更快的速度生根发芽。2026年上半年，海外市场已成为广汽集团增长最为强劲的板块。
美洲、亚太、中东、非洲、欧洲五大区域同步实现高速增长，广汽国际化业务已覆盖110个国家和地区，建成746家销售服务网点、6座海外生产工厂与9个海外零部件仓库，从产品贸易迈向体系化出海的深度本地化运营。
在亚太的湿热、中东的酷暑、欧洲的极寒中，中国品质正以“体系化出海”的姿态站稳脚跟，针对不同市场的路况与气候进行本土化调校，让每一辆驶出海外的车都经得起当地用户的检验，让“广汽品质”成为全球统一的标准语言。
巴西市场单月销量暴涨十倍，香港街头每十辆电动车就有一辆挂着广汽集团的标，这些来自远方的认可，与国内用户的口碑汇流成海，共同托举起3000万这个沉甸甸的数字。
每一份市场增长的背后，都是当地用户的认可与选择，共同汇聚成全球3000万用户的信赖版图。
尾声
回望来时路，广汽集团走过的并非坦途。从合资时代的摸索与积淀，到自主创新的破茧与突围；从“番禺行动”刀刃向内的阵痛与重构，到海外拓疆时异国市场的陌生与险阻，每一步都踩在荆棘与砾石之上，每一次转身都伴随着质疑与代价。
那些灯火通明的会议室、迁址番禺后缩短了30%的管理链路、IPD流程中反复推翻又重来的产品定义、千余项测试中无数次失败的实验数据，都是这场漫长跋涉中沉默而真实的注脚。
7月16日的感恩活动，不是终点的庆典，而是出发的号令。广汽集团将3000万份信赖收入行囊，把一路跋涉的艰辛与成长都折叠进后视镜里，然后重新点火、挂挡、松开手刹。
前方是下一个千万里程的旷野，道路或许依然崎岖，但这一次，多了3000万束目光的注视与陪伴。重新开始，不是把过去归零，而是带着所有积淀，向更高的山头，再出发。
In Malaysia's SUV market, many buyers compare Perodua Aruz and Proton X50 when selecting a car.
Perodua Aruz OTR price in Malaysia is RM 72,900 - 77,900, with a total of 2 versions, including 1.5L X (RM 72,900), 1.5L AV (RM 77,900), etc.
Proton X50 OTR price in Malaysia is RM 89,800 - 113,300, with a total of 4 versions, including 1.5T Executive (RM 89,800), 1.5T Premium (RM 101,800), 1.5T Flagship (RM 113,300), etc.
From a price perspective, the starting price of Perodua Aruz is indeed RM 16,900 cheaper than Proton X50. If your budget is limited, the entry-level Perodua can already meet daily needs. But also note, the savings of a few thousand might involve trade-offs in features, depending on your specific needs.
Perodua Aruz safety rating is 5★ (ASEAN NCAP), active safety systems include.
Proton X50 safety rating is 5★ (ASEAN NCAP), active safety systems include ADAS (ACC, AEB, LKA, LDA, BSM, RCTA).
The safety ratings of both cars are the same, and safety features are considered quite comprehensive in this class. New cars nowadays generally have good safety, no need to worry too much about this.
Perodua Aruz body length 4400 mm, trunk 400 L.
Proton X50 body length 4400 mm, trunk 400 L.
The dimensions of both cars are almost the same, and interior space differences are not significant. For cars in this class, daily use is completely sufficient.
Perodua Aruz and Proton X50 are both mainstream choices in the Malaysian market, suitable for family use and daily commuting. If you value brand reputation and second-hand price more, you can prioritize the one with better reputation; if you care more about value and features, choose the one with richer configuration. In the end, it is recommended to test drive both, as personal experience is the most important.
Overall, Perodua Aruz and Proton X50 are both very good models in the Malaysian market. Which one to choose depends mainly on your personal needs and budget. We suggest doing your research, comparing quotes from several car dealerships, and then test driving to make the final decision. Buying a car is a big matter, spending time on research will never be wrong.
Shanghai July 8, 2026 / PR Newswire / --
On July 8, the 2026 Asian Automotive Lightweight Exhibition grandly opened at the Shanghai New International Expo Center. At the opening ceremony, Ge Honglin, President of the China Nonferrous Metals Industry Association; Fan Shunke, Chairman of the China Nonferrous Metals Processing Industry Association; Zheng Zhisheng, President of Greater China at Reed Exhibitions; Mr. Jonathan Grant, Secretary General of IAI International Aluminium Association; Wu Hongjun, Deputy Secretary General of the China Packaging Federation and Secretary General of the Metal Packaging Branch;
Mr. Guido Aufdemkamp, Director General of the Global Aluminium Foil Producers Initiative; Mr. Fauzan Athallah, Business Cooperation Project Manager of the Indonesian Chamber of Commerce and Industry (KADIN Indonesia);
Mr. Mahmood Daylami, Secretary General of the Gulf Aluminium Association; Mr. Yalçın Yeşilova, Representative of the Turkish Aluminium Association;
Mr. Muzi Manzi, CEO of ASFA South African Aluminium Association and other leaders attended the scene to witness the grand opening moment of this industry event. This exhibition runs concurrently with the China International Aluminium Industry Exhibition, Shanghai International Magnesium Industry Exhibition, Shanghai International Copper Industry Exhibition, and Shanghai International Recycled Metal Exhibition. The exhibition comprehensively integrates core industry resources such as Aluminium, Magnesium, Copper, and Recycled Metals, building a high-end industrial docking platform for multi-material collaborative display, cross-domain technology interchange, and whole-chain resource aggregation, attracting over 20,000 professional visitors for exhibitions and cooperation negotiations on the first day.
Enhanced Exhibition Lineup, 680+ Well-known Companies Assemble for Debut
This exhibition gathers over 680 high-quality domestic and international companies exhibiting side by side, achieving comprehensive improvement in exhibition scale, product quality, and product categories.
The Aluminium sector assembles top domestic enterprises such as Chalco Group, Hongqiao Group, Nanshan Aluminum, Huajian Aluminum, Mingtai Aluminum, centrally displaying Aluminium products adapted for new energy vehicles such as Battery Aluminium Foil, Body Extruded Profiles, Integrated Die-cast Aluminum Alloy, Chassis Lightweight Structural Parts, and New Energy Electric Drive Casings; The Magnesium sector lineup is strong, with industry benchmark enterprises such as Baowu Magnesium, Yinguang Huasheng Magnesium, and Badazhuo Magnesium participating with great fanfare, bringing cutting-edge lightweight products such as Ultra-high Strength Die-cast Magnesium Alloy, Lightweight Electric Drive Casings, and Magnesium Alloy Interior/Exterior Components. Simultaneously, high-quality enterprises in the field of metal processing and precision forging such as Zhongfu Industry, Sunbo Aluminum Alloy, and Zhuoyue Forging make their appearance; ALUMEX PLC, HAVEL, APAL and many other well-known overseas brands join simultaneously, achieving side-by-side display of cutting-edge domestic and international technologies and deep integration and interchange of high-quality industry resources.
This exhibition covers complete product categories, leads in technical standards, and highlights in adaptability for new energy vehicles, capable of one-stop meeting all-dimensional industry needs for industry lightweight R&D, technology iteration, supply chain selection, and mass production procurement.
Heavyweight Technical Forums, Decoding Frontiers of Lightweight Innovation
To deeply dig into industry technology pain points and lead industry innovation development directions, this exhibition will launch two major professional technical forums simultaneously on July 9, focusing on New Energy Vehicles and Intelligent Manufacturing Robots as two core sectors, building a high-end technical dialogue platform that is professional, refined, and practical implementation-oriented.
Among them, the 7th Automotive Lightweight Processing Technology and Related Material Innovation Application Forum — New Energy Vehicle Special Session,
Closely following the demand for lightweight, low-carbon, and mass production development of NEVs. Shanghai Ruiman, Abner Industrial Furnace, Jiangxi Haoshite, Pu Feite Electromagnetic Technology, Abo Induction System, Zhejiang Farizon New Energy Commercial Vehicle and many other enterprises conducted technology sharing around core fields such as Heat Treatment Technology, Precision Forming Process, Specialized Forming Equipment, Smart Equipment Adaptation, and Vehicle Lightweight Innovation Implementation, precisely helping automobile companies solve core industry problems of weight reduction, cost reduction, quality improvement, and efficiency increase.
The 2nd Nonferrous Metals Industry Future Innovation Forum — Robot Special Session held concurrently,
Focuses on hot topics such as smart upgrades for nonferrous metal factories, commercial implementation of industrial robots, and embodied AI visual motion control technology for in-depth discussion. Miya Logistics, Shanghai Jiao Tong University, Guangzhou Spark Robot, Taihu Robot Technology, Zhongsheng Chuangke and many other units output new solutions from multiple dimensions of technical R&D, scenario application, and industrial implementation, providing new ideas and new paths for synergistic innovation and integrated win-win of nonferrous metals and intelligent robots.
Specialized Business Matching, Precisely Solving Industry Supply-Demand Mismatch Challenges
The exhibition organizer meticulously created lightweight business matching activities at the venue, relying on pre-registration data for pre-sorting and precise matching in advance, opening one-on-one negotiation zones on-site, docking supply and demand parties directionally, and efficiently solving the industry supply-demand mismatch challenge.
On the first day of the exhibition opening, the business matching zone was packed, with a cumulative completion of 598 business matching sessions on-site, effectively shortening the communication cycle for new material selection, component sampling, and equipment procurement, reducing the overall procurement cost of the lightweight supply chain, and accelerating the landing and conversion of industry trade cooperation.
Global Industry Network, Resilient Global Chain Opening Two-Way Overseas Channels
This exhibition deeply practices Reed Exhibitions Group's annual core theme "Resilient Chain Global, Co-exhibiting Future Hello China, Hello
World", relying on the group's mature resource network covering major automotive industrial clusters globally, building a distinctive international exchange and cooperation highland. The exhibition continues to deepen overseas market resource expansion and precise introduction, linking automotive industry associations from multiple countries overseas, overseas vehicle companies, and international component procurement groups to visit the exhibition. Over 100 countries such as Thailand, Vietnam, India, Malaysia, and Turkey collectively attracted 2,425 overseas professional visitors to attend. The exhibition empowers industry development in two ways. On one hand, it precisely introduces overseas advanced lightweight materials, cutting-edge process technologies, and high-end system solutions, helping the domestic automotive lightweight industry complete technological innovation and quality improvement and upgrade; On the other hand, it builds an international overseas display and empowerment platform for local high-quality lightweight materials, core components, and smart equipment enterprises, smoothing two-way circulation channels for domestic and international technology exchange, business docking, and resource interchange, comprehensively realizing efficient linkage and synergistic symbiosis of the global lightweight supply chain.
This exhibition will continue to open to the public until July 10. Sincerely invite colleagues in the automotive lightweight industry to visit, immersively observe cutting-edge exhibits, participate in high-end technical dialogues, and connect with high-quality industry business opportunities, jointly exploring new paths for automotive lightweight development, and jointly launching a new future for industry upgrading.
喺馬來西亞嘅 SUV 市場，好多買家喺選車嘅時候都會拿 Perodua Ativa 同 Honda HR-V 嚟做比較。呢兩款車喺價位同定位上都幾接近，今日我哋就從多個方面做一個詳細嘅對比，幫你節省做功課嘅時間。
Perodua Ativa 喺馬來西亞嘅 OTR 售價係 RM 62,500 - 73,400，一共有 3 個版本，包括 1.0L Turbo X（RM 62,500）、1.0L Turbo H（RM 67,300）、1.0L Turbo AV（RM 73,400） 等。
Honda HR-V 喺馬來西亞嘅 OTR 售價係 RM 115,900 - 143,900，一共有 4 個版本，包括 2026 e:HEV 1.5L RS（RM 143,900）、2026 1.5T V（RM 137,900）、2026 1.5T E（RM 130,900） 等。
從價錢嚟睇，Perodua Ativa 嘅起步價確實比 Honda HR-V 平咗 RM 53,400。如果你預算有限，Perodua 嘅入門版已經可以滿足日常需求。但都要注意，平嗰幾千蚊，可能喺配備上會有取捨，具體要看你嘅需求。
Perodua Ativa 搭載 1.5L 4-cyl，馬力 105 hp。官方油耗 6.0 L/100km。
Honda HR-V 搭載 1.5L Turbo，馬力 140 hp。官方油耗 7.0 L/100km。
動力方面，Honda HR-V 嘅 1.5L Turbo 比 Perodua Ativa 嘅 1.5L 4-cyl 多咗 35 匹馬力。不過日常喺市區開，兩款車嘅動力都夠用，唔會覺得唔夠力。
Perodua Ativa 車身長 4400 mm，車尾箱 400 L。
Honda HR-V 車身長 4500 mm，車尾箱 450 L。
空間方面，Honda HR-V 嘅車身比 Perodua Ativa 長咗 100 mm，乘坐空間更有優勢。不過 Perodua Ativa 喺城市入面泊車會靈活啲，各有取捨。
Perodua Ativa 採用 FWD 驅動方式。
Honda HR-V 採用 FWD 驅動方式。
兩款車嘅驅動方式一樣，都係 FWD，日常駕駛感受唔會有太大分別。
Perodua Ativa 保修 5 年/150,000km，保養間隔 每 10,000km 或 6 個月。
Honda HR-V 保修 5 年/無限制里程，保養間隔 每 10,000km 或 6 個月。
總嚟講，Perodua Ativa 同 Honda HR-V 都係馬來西亞市場好唔錯嘅車型。揀邊一輛，關鍵都係要看你嘅個人需求同預算。建議大家做好功課，多比較幾間車行嘅報價，再去試駕做最後決定。買車係件大事，花啲時間做功課絕對唔會錯。
喺馬來西亞嘅 SUV 市場，好多買家喺揀車嗰陣都會拿 Perodua Ativa 同 Honda WR-V 嚟做比較。這兩款車喺價位同定位上都幾接近，今日我哋就從多個方面做一個詳細嘅比較，幫你省返做功課嘅時間。
Perodua Ativa 喺馬來西亞嘅 OTR 售價係 RM 62,500 - 73,400，一共有 3 個版本，包括 1.0L Turbo X（RM 62,500）、1.0L Turbo H（RM 67,300）、1.0L Turbo AV（RM 73,400）等。
Honda WR-V 喺馬來西亞嘅 OTR 售價係 RM 89,900 - 107,900，一共有 4 個版本，包括 2023 1.5L V（RM 99,900）、2023 1.5L E（RM 95,900）、2023 1.5L S（RM 89,900）等。
由價錢睇嚟，Perodua Ativa 嘅起步價確實比 Honda WR-V 平咗 RM 27,400。如果你預算有限，Perodua 嘅入門版已經可以滿足日常需要。但亦要注意，平嗰幾千蚊，可能喺配備上會有取舍，具體要看你嘅需求。
Perodua Ativa 搭載 1.5L 4-cyl，馬力 105 hp。官方油耗 6.0 L/100km。
Honda WR-V 搭載 1.5L 4-cyl，馬力 105 hp。官方油耗 6.0 L/100km。
兩款車用嘅系同一套動力系統，日常開起嚟嘅感覺基本冇分別。油耗方面也差不多，唔使太糾結這一點。
Perodua Ativa 車身長 4400 mm，行李廂 400 L。
Honda WR-V 車身長 4400 mm，行李廂 400 L。
兩款車嘅尺寸幾乎一樣，車內空間分別唔大。呢個級別嘅車，日常使用完全夠用。
Perodua Ativa 採用 FWD 驅動方式。
Honda WR-V 採用 FWD 驅動方式。
兩款車嘅驅動方式一樣，都係 FWD，日常駕駛感覺唔會有太大分別。
Perodua Ativa 同 Honda WR-V 都係馬來西亞市場嘅主流選擇，適合家庭使用、日常通勤。如果你更睇重品牌口碑同二手價，可以優先考慮口碑更好嗰款；如果你更在意性價比同配備，那就揀配備更豐富嗰款。最終都建議兩款都去試駕，親身體驗先至係最重要嘅。
總體嚟講，Perodua Ativa 同 Honda WR-V 都係馬來西亞市場好唔錯嘅車型。揀邊一輛，關鍵都係睇你嘅個人需求同預算。建議大家做好功課，多比較幾間車行之報價，再去試駕做最終決定。買車係件大事，花少少時間做功課絕對唔會錯。
In the Malaysian SUV market, many buyers compare Perodua Ativa and Proton X90 when choosing a car. These two models are quite close in price and positioning, so today we will make a detailed comparison from multiple aspects to help you save time on research.
Perodua Ativa's OTR price in Malaysia is RM 62,500 - 73,400, with a total of 3 versions, including 1.0L Turbo X (RM 62,500), 1.0L Turbo H (RM 67,300), 1.0L Turbo AV (RM 73,400) etc.
Proton X90's OTR price in Malaysia is RM 106,800 - 122,800, with a total of 4 versions, including 2026 1.5T Prime X (RM 122,800), 2026 1.5T Prime (RM 116,800), 2026 1.5T Lite (RM 106,800) etc.
From the price perspective, Perodua Ativa's starting price is indeed RM 44,300 cheaper than Proton X90. If your budget is limited, Perodua's entry-level version is already sufficient for daily needs. But be aware, the few thousand cheaper, might have trade-offs in features, specifically depends on your needs.
Perodua Ativa's safety rating is 5★ (ASEAN NCAP), active safety systems include ASA 3.0 + ACC + LDA + LKA + BSM + RCTA.
Proton X90's safety rating is 5★ (ASEAN NCAP), active safety systems include ADAS (ACC, AEB, LKA, LDA, BSM, RCTA).
Both cars have the same safety rating, safety features are quite comprehensive for this level. New cars nowadays have good safety, no need to worry too much about this.
Perodua Ativa body length 4400 mm, trunk 400 L.
Proton X90 body length 4400 mm, trunk 400 L.
The dimensions of the two cars are almost the same, interior space difference is not significant. Cars in this class are completely sufficient for daily use.
Perodua Ativa adopts FWD drive mode.
Proton X90 adopts FWD drive mode.
Both cars have the same drive mode, both are FWD, daily driving feel will not be too different.
Overall, Perodua Ativa and Proton X90 are both very good models in the Malaysian market. Which one to choose depends on your personal needs and budget. We suggest doing your research, compare quotes from several dealerships, then test drive to make the final decision. Buying a car is a big deal, spending time on research will never be wrong.
喺馬來西亞嘅 SUV 市場，好多買家喺揀車嘅時候都會揀 MG MG HS 同 Subaru Outback 來做比較。這兩款車喺價錢同定位上都好接近，今日我哋就從多個方面做一個詳細嘅比較，幫你省下做功課嘅時間。
MG MG HS 喺馬來西亞嘅 OTR 售價係 RM 130,450 - 146,450，共有 2 個版本，包括 1.5L Standard（RM 105,000）、1.5L Executive（RM 115,000） 等。
Subaru Outback 喺馬來西亞嘅 OTR 售價係 RM 260,000 - 280,000，共有 2 個版本，包括 2025 2.4T R-Touring EyeSight（RM 310,340）、2025 2.5L Touring EyeSight（RM 280,340） 等。
由價錢睇，MG MG HS 嘅起步價確實比 Subaru Outback 平咗 RM 129,550。如果你預算有限，MG 嘅入門版已經可以滿足日常需要。但都要注意，平嘅那幾千元，可能喺配備上會有取捨，具體睇返你嘅需要。
MG MG HS 搭載 1.5L Turbo，馬力 140 hp。官方油耗 7.0 L/100km。
Subaru Outback 搭載 2.0L Turbo，馬力 220 hp。官方油耗 9.5 L/100km。
動力方面，Subaru Outback 嘅 2.0L Turbo 比 MG MG HS 嘅 1.5L Turbo 多咗 80 匹馬力。不過日常喺市區行，兩款車嘅動力都夠用，唔會覺得唔夠力。
MG MG HS 嘅安全评分係 TBD，主動安全系統包括 Basic。
Subaru Outback 嘅安全评分係 TBD，主動安全系統包括 Basic。
兩款車嘅安全评分一樣，喺呢個級別入面安全配備都算好齊全。而家嘅新車安全性都唔差，唔使太擔心呢點。
MG MG HS 採用 FWD 驅動方式。
Subaru Outback 採用 FWD 驅動方式。
兩款車嘅驅動方式一樣，都係 FWD，日常駕駛感覺唔會有太大分別。
MG MG HS 同 Subaru Outback 都係馬來西亞市場嘅主流選擇，適合家庭使用、日常通勤。如果你更重視品牌口碑同二手價，可以優先考慮口碑更好嗰一款；如果你更介意性價比同配備，就揀配備更豐富嗰款。最終都建議兩款都去試駕，親自體驗先至最重要。
總括嚟講，MG MG HS 同 Subaru Outback 都係馬來西亞市場好唔錯嘅車型。揀邊架，關鍵仲係睇你嘅個人需要同預算。建議大家做好功課，多比較幾間車行嘅報價，再去試駕做最終決定。買車係件大事，花啲時間做功課絕對唔會錯。
喺馬來西亞嘅 SUV 市場，好多買家喺揀車嘅時候都會拎 MG MG HS 同 Subaru Outback 做比較。呢兩款車喺價位同定位上都幾接近，今日我哋就從多個方面做一個詳細嘅比較，幫你省下做功課嘅時間。
MG MG HS 喺馬來西亞嘅 OTR 售價係 RM 130,450 - 146,450，合共 2 個版本，包括 1.5L Standard（RM 105,000）、1.5L Executive（RM 115,000）等等。
Subaru Outback 喺馬來西亞嘅 OTR 售價係 RM 260,000 - 280,000，合共 2 個版本，包括 2025 2.4T R-Touring EyeSight（RM 310,340）、2025 2.5L Touring EyeSight（RM 280,340）等等。
從價錢睇落，MG MG HS 嘅起步價確實比 Subaru Outback 平咗 RM 129,550。如果你預算有限，MG 嘅入門版已經可以滿足日常需要。但都要注意，平嗰幾千蚊，可能喺配備上會有取舍，具體要看你嘅需求。
MG MG HS 配備 1.5L Turbo，馬力 140 hp。官方油耗 7.0 L/100km。
Subaru Outback 配備 2.0L Turbo，馬力 220 hp。官方油耗 9.5 L/100km。
動力方面，Subaru Outback 嘅 2.0L Turbo 比 MG MG HS 嘅 1.5L Turbo 多咗 80 匹馬力。不過日常喺市區行，兩款車嘅動力都夠用，唔會覺得唔夠力。
MG MG HS 嘅安全評級係 TBD，主動安全系統包括 Basic。
Subaru Outback 嘅安全評級係 TBD，主動安全系統包括 Basic。
兩款車嘅安全評級一樣，喺呢個級別入面安全配備都算畀得好齊。而家嘅新車安全性都唔差，唔使太擔心這一點。
MG MG HS 車身長 4400 mm，後尾箱 400 L。
Subaru Outback 車身長 4400 mm，後尾箱 400 L。
兩款車嘅尺寸幾乎一樣，車內空間差別唔大。呢個級別嘅車，日常使用完全夠用。
MG MG HS 採用 FWD 驅動方式。
Subaru Outback 採用 FWD 驅動方式。
兩款車嘅驅動方式一樣，都係 FWD，日常駕駛感受唔會有太大分別。
總括嚟講，MG MG HS 同 Subaru Outback 都係馬來西亞市場幾唔錯嘅車型。揀邊一部，關鍵仲係要睇你嘅個人需要同預算。建議大家做足功課，多比較幾間車行嘅報價，再去試駕做最終決定。買車係件大事，花少少時間做功課絕對無錯。
喺馬來西亞嘅汽車市場，好多買家喺揀車嘅時候都會拿 Honda CR-V 同 Subaru Crosstrek 嚟做比較。而家我哋從多個方面做一個詳細比較，幫你慳晒做功課嘅時間。
Honda CR-V 喺馬來西亞嘅 OTR 售價係 RM 178,200 - 195,900，合共有 4 個版本，包括 2026 e:HEV 2.0L 2WD RS（RM 195,900）、2026 1.5T 4WD V（RM 181,900）、2026 e:HEV 2.0L 2WD E（RM 178,200）等。
Subaru Crosstrek 喺馬來西亞嘅 OTR 售價係 RM 145,000 - 160,000，合共有 1 個版本，包括 2.0L e-Boxer（RM 150,000）等。
由價錢嚟睇，Subaru Crosstrek 嘅起價比 Honda CR-V 平咗 RM 33,200。老實講，喺呢個價位段，幾千蚊嘅差距其實唔算大，關鍵仲係睇整體嘅性價比同長期使用成本。
Honda CR-V 配備 2.0L 4-cyl，馬力 170 hp。官方油耗 8.0 L/100km。
Subaru Crosstrek 配備 1.5L Turbo，馬力 140 hp。官方油耗 7.0 L/100km。
動力方面，Honda CR-V 嘅 2.0L 4-cyl 比 Subaru Crosstrek 嘅 1.5L Turbo 多咗 30 匹馬力，中段加速會更有信心，尤其係跑高速公路超車嘅時候。但 Subaru Crosstrek 嘅油耗表現可能會更好，日常市區通勤嘅話差別唔會太明顯。
Honda CR-V 保養 5 年/無限制里程，保養間隔 每 10,000km 或 6 個月。
Subaru Crosstrek 保養 3 年/100,000km，保養間隔 每 10,000km 或 6 個月。
Honda CR-V 同 Subaru Crosstrek 都係馬來西亞市場嘅主流選擇，適合家庭用、日常通勤。如果你更睇重品牌口碑同二手價，可以優先考慮口碑更好嗰一款；如果你更介意性價比同配備，那就揀配備更豐富嗰款。最後始終建議兩款都去試駕，親身體驗先至係最重要嘅。
總嚟講，Honda CR-V 同 Subaru Crosstrek 都係馬來西亞市場幾唔錯嘅車款。揀邊一輛，關鍵仲要睇你嘅個人需要同預算。建議大家做好功課，多比較幾間車行嘅報價，再去試駕做最後決定。買車係件大事，花少少時間做功課絕對唔會錯。
車型概覽
五菱凱捷 值唔值得睇，第一步唔係望牌子或者外形，而係睇佢能唔能夠配合你嘅香港日常。 呢篇會集中講整體購車判斷，幫你用買家角度篩走唔適合嘅選擇。
售價仍待確認，買家可以先把佢放入候選名單，等價格落實後再同同級車逐項比較。
購車價格指南
五菱凱捷 目前售價仍未清晰，較理性嘅做法係先睇版本、車身大小同動力形式，等價格落實後再決定值唔值得落訂。
如果有幾個版本可揀，可以先將 2024 1.5T CVT版（價格待確認） 放喺同一張清單。日常通勤重視舒適同易用，家庭買家就要優先睇後排、尾箱同安全配置。
核心規格重點
睇 五菱凱捷 嘅規格，重點唔係背數字，而係理解佢喺香港用車場景會帶嚟咩分別。
渦輪增壓、4 個 汽缸、1498 mL 排量 嘅動力底子，重點係市區跟車夠唔夠順、高速巡航會唔會吃力。 177 Ps / 130 kW、290 N·m 嘅輸出，對滿載、上斜同超車都比單睇馬力數字更有意思。 車長 4875 mm、車闊 1880 mm、車高 1695 mm、軸距 2800 mm 可以幫你預判商場停車場、屋苑車位同後排腿部空間。 無級變速(CVT)、前置前駆 會影響起步順滑度、濕地穩定感同長途巡航性格。
優缺點分析
五菱凱捷 嘅優點唔需要講到天花龍鳳，真正有價值係佢能唔能夠令日常用車更省心：動力輸出對高速同上斜更有底氣、空間同車身尺寸方便家庭買家預判實用性。
要留意嘅係，香港停車場同窄路使用要留意車身闊度、售價未清晰前唔應該太早用性價比落結論。呢啲唔一定係缺點，但係落訂前應該先諗清楚。
買家常見問題
買 五菱凱捷 之前，真正要問嘅唔係單一規格，而係佢可唔可以融入你每日嘅生活節奏。
常見疑問係「五菱 Wuling 凱捷 係一款咩類型嘅 MPV？」簡單講，五菱 Wuling 凱捷 係一款主打「大 4 座」理念嘅高端家庭 MPV。 放到實際用車，就係要睇佢對通勤、泊車、家庭乘坐同長期成本有幾大幫助。
同級對比內容
將 五菱凱捷 放入同級車清單時，唔建議只用外形或者品牌光環決定。比較順序可以係：先等售價落實，再決定佢應該同邊個級距比較、再睇動力係咪足夠應付高速併線同滿載、最後睇車身大小、座位同尾箱是否適合家人。
咁樣篩選會貼近香港買家真實生活：平日塞車、商場泊車、周末去新界、甚至一家人出入，先係一部車每日要面對嘅考驗。
用車全周期指南
擁有 五菱凱捷 唔係買車一刻就完結，之後仲有保險、輪胎、保養、泊車同日常能源成本要處理。
如果你主要喺市區行，視野、低速順滑度同泊車輔助會好影響心情；如果經常行高速或跨區，座椅舒適度、隔音同動力從容感會更重要。
車型概覽
Land Rover Range Rover 值唔值得睇，第一步唔係望牌子或者外形，而係睇佢能唔能夠配合你嘅香港日常。 呢篇會集中講預算、月供同同級定位，幫你用買家角度篩走唔適合嘅選擇。
零售價 HK$ 1,521,552 - 2,189,655、完稅價 HK$ 3,298,000 - 4,848,000 令預算位置更清楚，買家可以先估算月供、保險、泊車同日常開支。
購車價格指南
Land Rover Range Rover 嘅購車預算可以先由 零售價 HK$ 1,521,552 - 2,189,655、完稅價 HK$ 3,298,000 - 4,848,000 開始計。香港買車唔只係睇車價，月供、保險、牌費、泊車同能源成本都會影響每月壓力。
如果有幾個版本可揀，可以先將 2026 P530 SWB Autobiography 5 Seats Petrol（HK$ 3,298,000）、2026 P530 LWB Autobiography 7 Seats Petrol（HK$ 3,298,000）、2026 P530 LWB Autobiography 5 Seats Petrol（HK$ 3,398,000）、2026 P615 SWB SV 5 Seats Petrol（HK$ 4,098,000） 放喺同一張清單。日常通勤重視舒適同易用，家庭買家就要優先睇後排、尾箱同安全配置。
核心規格重點
睇 Land Rover Range Rover 嘅規格，重點唔係背數字，而係理解佢喺香港用車場景會帶嚟咩分別。
雙渦輪增壓、8 個 汽缸 嘅動力底子，重點係市區跟車夠唔夠順、高速巡航會唔會吃力。 530 Ps / 390 kW / 615 Ps / 452 kW、750 N·m 嘅輸出，對滿載、上斜同超車都比單睇馬力數字更有意思。 車長 5052/5252 mm、車闊 2047 mm、車高 1867/1870 mm、軸距 2997/3197 mm 可以幫你預判商場停車場、屋苑車位同後排腿部空間。 手自一體(AT)、前置四駆 會影響起步順滑度、濕地穩定感同長途巡航性格。
優缺點分析
Land Rover Range Rover 嘅優點唔需要講到天花龍鳳，真正有價值係佢能唔能夠令日常用車更省心：預算位置清楚，方便同同級車直接比較、動力輸出對高速同上斜更有底氣、空間同車身尺寸方便家庭買家預判實用性。
要留意嘅係，香港停車場同窄路使用要留意車身闊度。呢啲唔一定係缺點，但係落訂前應該先諗清楚。
買家常見問題
買 Land Rover Range Rover 之前，真正要問嘅唔係單一規格，而係佢可唔可以融入你每日嘅生活節奏。
常見疑問係「Land Rover Range Rover 喺香港有邊幾個級別可以揀？」簡單講，Land Rover Range Rover 提供 SE、HSE、Autobiography 同 SV（包括 SV Black）四個級別。SE 係入門版，而 SV 係頂級高性能旗艦版。 放到實際用車，就係要睇佢對通勤、泊車、家庭乘坐同長期成本有幾大幫助。
同級對比內容
將 Land Rover Range Rover 放入同級車清單時，唔建議只用外形或者品牌光環決定。比較順序可以係：先用 零售價 HK$ 1,521,552 - 2,189,655、完稅價 HK$ 3,298,000 - 4,848,000 鎖定預算圈、再睇動力係咪足夠應付高速併線同滿載、最後睇車身大小、座位同尾箱是否適合家人。
咁樣篩選會貼近香港買家真實生活：平日塞車、商場泊車、周末去新界、甚至一家人出入，先係一部車每日要面對嘅考驗。
用車全周期指南
擁有 Land Rover Range Rover 唔係買車一刻就完結，之後仲有保險、輪胎、保養、泊車同日常能源成本要處理。
如果你主要喺市區行，視野、低速順滑度同泊車輔助會好影響心情；如果經常行高速或跨區，座椅舒適度、隔音同動力從容感會更重要。
重慶車展深藍展台熱度唔低，唔係因為請咗明星。雖然明道真係嚟咗，都唔係因為展台佈置多炫酷。雖然嗰個葡萄牙國家隊主題空間真係幾有意思。真正令人多停落步嘅，係展台 C 位嗰台全新深藍 S07 華為乾崑激光版增程車型。
15.49 萬元起，帶華為乾崑 ADS 4 Pro 增強版，帶激光雷達。呢個價格一公布，現場唔少同行同觀眾嘅第一反應都差唔多：30 萬級嘅技術，真係被打落 15 萬級啦？
華為乾崑 + 激光雷達，呢次冇再「等等」
過去兩年，搭載華為智駕系統嘅車型唔少，但大多集中喺 20 萬甚至 30 萬以上嘅區間。消費者心裡都清楚：華為智駕好係好，但係門檻有啲高。
深藍 S07 呢次嘅做法好簡單，直接全系標配華為乾崑 ADS 4 Pro 增強版，將激光雷達、4D 毫米波雷達、高清攝像頭呢啲感知硬件一次性配齊。1 個激光雷達、3 個 4D 毫米波雷達、11 個高清攝像頭、12 個超聲波雷達，27 個傳感器組成嘅融合感知系統，喺呢個價位段，真係好少見。
唔係話其他品牌唔做到，而係大家普遍覺得 15 萬級嘅用戶對智駕冇咁高要求，或者覺得成本壓唔落嚟。深藍嘅態度更像係：呢個價位都应该享受好嘢。
具體到實際場景，複雜環島導航、無保護左轉禮讓、窄道會車控速呢啲日常高頻但比較考驗系統能力嘅場景，新车都可以覆蓋。呢個唔係「期貨」式嘅宣傳，而係交付即用。
新车提供咗三個版本：230Max+、230Ultra、300Ultra，限時價格由 15.49 萬元到 17.19 萬元。講句真話，就算唔睇權益，單單呢個定價已經有啲「唔講武德」咗。
增程版亦有裝激光雷達，呢個係重點
注意一個細節：呢次上市嘅係增程版，而且帶激光雷達。此前業界有個唔成文嘅「潛規則」，激光雷達往往優先畀純電車型，增程或者混動車型要么遲啲上，要么直接唔畀。深藍 S07 呢次打破咗呢種「區別對待」，增程版都能享受到完整嘅華為乾崑智駕能力。
呢度背後嘅邏輯好清晰：深藍唔想令用戶因為揀咗增程動力，就喺智能化上妥協。對於好多有長途需求、對充電便利性仲有顧慮嘅消費者嚟講，增程係目前更務實嘅選擇，但佢哋同樣值得擁有頂級嘅智駕體驗。
動力系統本身都有升級。超級增程 2.0 系統把百公里饋電油耗壓低到 3.8L，配合 3C 超充，補能速度明顯提升。CLTC 純電續航最高 300 公里，綜合續航 1385 公里。呢個續航水平，日常當純電車開問題唔大，跑長途都不用焦慮。
底盤方面，全系標配 FSD+HRS 可變自适应懸架。官方總結嘅「剎車唔點頭、過彎唔側傾、起伏唔拋跳、爛路唔顛簸、坑窪唔彈跳」，雖然聽落像順口溜，但核心意思好明確：深藍喺呢款車嘅行駛質感上下咗功夫，唔係只係堆智能配置。
將葡萄牙國家隊拉嚟，唔單止為咗蹭熱點
車展現場，深藍展台專門設置咗同葡萄牙國家隊嘅聯名互動區。車衣、定制周邊、足球雪糕盲盒，甚至仲有「藍牙」咖啡。一方面，2026 美加墨世界盃臨近，足球係全球共通語言，借勢體育賽事提升品牌聲量係好聰明嘅做法。更重要係，「滿電上場」呢個主題，既契合咗新车发布嘅狀態，亦暗合咗競技體育嘅精神，時刻準備，全力出擊。
而嗰個「葡萄牙隊進一球，深藍送一車（一年使用權）」嘅活動，確實能令線下門店喺世界盃期間有一個自然嘅引流話題。比起乾巴巴地喊「到店試駕」，呢個方式顯然更有趣、更容易令用戶記住。
深藍嘅產品陣列愈發完善
呢次重慶車展，深藍把全系 6 款車型都拉出嚟，由 10 萬級嘅 S05 到 30 萬級嘅 S09，產品線已經比較完整啦。
S05 嘅表現值得一講。全球 70 多個國家同地區，累計銷量突破 22 萬輛，拿過德國 iF 設計獎，喺泰國都拿過年度汽車大獎。5 月份喺國內純電緊湊型 SUV 市場拿咗銷量三連冠。呢個說明深藍嘅全球化唔單止係喊口號，係真係賣車。
L06 同 L07 則分別喺運動轎跑同科技智享兩個細分市場搵到自己嘅位置。L06 用咗磁流變懸架，L07 主打越級體驗，兩者喺 5 月份都拿咗細分市場嘅銷量冠軍。
往上走，S09 作為六座旗艦，兼顧家用同商務接待；G318 無憂穿越版則喺硬派越野同城市舒適之間搵到咗一個平衡點。可以話，深藍喺各個主流細分市場都已經有咗落子，而且唔係「為咗存在而存在」，每款車都有比較清晰嘅定位同賣點。
寫落去最後：
深藍 S07 呢款車增程版上激光雷達，其實反映咗一個趨勢：智能駕駛正從「高端專屬」變成「主流標配」。過去大家覺得智駕係錦上添花，30 萬以上嘅車先至需要認真考慮。但而家，15 萬級嘅消費者亦越來越在意車輛嘅智能化水平。呢個唔係消費升級，而係消費認知嘅正常演進，當手機由功能機變成智能機後，冇人願意再回去用功能機。汽車就係一樣。
深藍捉住嘅正係呢個窗口期。喺多數對手仲喺 20 萬以上佈局高阶智駕時，佢直接將門檻拉到咗 15 萬級。呢種「降維打擊」嘅策略，短期內可能會令利潤承壓，但從搶佔用戶心智同市場份額嘅角度睇，係值得嘅。
另外，深藍嘅全球化步伐亦喺加快。5 大區域、100 多個國家同地區，呢個規模喺自主品牌新勢力入面算走得比較快嘅。而「技術出海」取代「產品出海」，意味著深藍唔想只做一個賣車嘅品牌，而係希望喺更核心嘅層面參與全球競爭。
從產品定義同定價策略嚟睇，深藍呢次嘅態度好明確：唔玩虛嘅，用真本事話事。15 萬級上車華為激光雷達，呢個本身已經係一個足夠有說服力嘅開場。
你睇過印度嘅馬路嗎？
我喺網上見過。
畫面通常係咁，一輛轎車俾牛尾擋住，旁邊仲有亂竄嘅摩托，甚至周圍仲有賣奶茶嘅小夥，嗰叫一個“乾淨又衛生”。
然而，喺呢啲睇完好多人覺得生理不適嘅地方，豐田、鈴木、本田等日本車廠，卻決定將籌碼押落印度。
據印度“品牌質量基金會”網站顯示，三家車廠將喺印度投資近110 億美元建廠、提產能、搞出口。
對此有网友表示，三家日本車廠係咪錢多到無處花？
事實上，佢哋唔係錢多到花唔完，亦唔係被印度嘅咖哩蒙蔽咗心竅，呢啲日本車廠高層遠比我哋清醒。
而家嘅日系車，營業額、市場份額都喺下滑，原材料成本仲係升得飛起，打開世界地圖，搵一個能夠容納產能、拓充份額、競爭溫和嘅市場，唔係咁容易嘅事。
所以，唔係日本車廠選擇咗印度，而係因為冇得揀。
日本車廠之痛
曾經嘅日系車，嗰時妥妥係人哋個仔。
你問下十幾年前開過日系車嘅老司機，一提起日系車，幾乎就冇唔豎大拇指嘅，價錢平、省油、耐用又抵撞……
甚至好多日系車，仲要加價購買，但邊個諗到，呢個鐵打嘅江山，短短幾年時間就俾佢哋打得找唔著北。
隨著新能源汽車浪潮嚟到，電動化、智能化變成好多自主車廠“彎道超車”嘅目標，依托於中國強大嘅新能源汽車產業鏈優勢同車廠自身對研發、技術嘅堅持，中國自主品牌迅速實現咗“彎道超車”。
曾經被人吐槽嘅國產車，而家喺馬路越來越多人，甚至份額超越咗合資。
根據乘聯會嘅數據，喺2026 年4 月，自主品牌嘅份額已經高達62.5%，遠超日系嘅13.1%。
要知道，中國汽車市場係全球最大嘅汽車市場，喺中國市場失速，就相當於丟咗一塊巨大嘅蛋糕。
同時，中國市場近年嚟嘅主旋律依舊係價格戰，捲配置、捲價格、捲服務已經成為一種常態，亦對日系車嘅利潤產生咗巨大嘅影響。
除咗中國，日系車喺美國過得亦唔太好。
2025 年 1 月 20 日，特朗普宣誓就職第 47 任美國總統，自此開啟咗一連串搞搞震，其中就包括以國家安全為理由徵收額外嘅汽車關稅，導致進口日本汽車嘅關稅稅率一度高達 27.5%，雖然後嚟有所降低，但亦遠高於最初嘅稅率。
呢個操作，直接導致七大日本車廠喺2025 財政年度嘅關稅損失超2 萬億日元。
再睇日本本土，其實亦唔容易。
中東地緣衝突導致霍爾木茲海峽航運受阻，運輸成本、原材料成本暴漲，日本車廠都有苦難言。
高管們看著報表，背後發涼，只能尋找全新嘅增長曲線。
所以，日本車廠唔係愛上印度，係冇地方去。
揀選印度嘅深思熟慮
咁，印度點解咁有魔力，先至令日本車廠重資投入呢？
第一個優勢就係大。喺2025 年，印度汽車市場取得咗551.7 萬輛嘅新車銷量，同比增長 6%，刷新咗歷史紀錄，位居全球第三大汽車市場，已经连续四年超越日本，僅次於中國同美國。
呢個含金量唔使多講啦，而印度取得呢一成績，主要係因為印度一直喺推動減稅政策，促進消費，這導致國內消費意願出現咗明顯增強。
第二個優點係近，就係離日系車賣得動嘅地方近，如非洲等其他地區。
所以，印度對於日本車廠，更似一個建喺十字路口中央嘅便利店，你唔使將車分別運去八個國家，只需要喺印度呢站造好，然後一船一船甩去，就能削減唔少成本。
《日本經濟新聞》亦認為，印度有望轉變為佢哋全球嘅汽車供應中心。
第三個優點係穩。要知道，日系車嘅優勢就係燃油車，畢竟引擎、變速箱、底盤三大件，佢哋已經玩咗好多年，技術積累喺全球都係數一數二。
但係中國汽車市場已經全力推動電動化、智能化發展，導致日系車嘅優勢越來越弱，根本無法發揮出嚟，但印度唔一樣，佢擁有充電樁少、電動化進程緩慢嘅特點，印度老百姓買車，都仲係盯住平、省油、易修，而呢三點正係日系車嘅老本行。
尤其係鈴木，一直係印度汽車市場嘅常青樹，幾乎年年穩坐暢銷車型寶座，口碑好，勝過任何廣告。
所以，日本車廠大力佈局印度市場，顯然是經過深思熟慮嘅。
但，印度市場真係咁好混咩？
難啃嘅印度市場
當然，印度亦唔係完美得似個香口格，佢嘅缺點同佢嘅優點一樣明顯，而且每一個都夠日本車廠喝一壺。
先講電動化，冇錯，眼睇下印度充電樁少、電動車賣唔動，確實係日系燃油車嘅避風港。但你得諗諗，呢個“避風港”能避幾耐？
印度此前可係喊出咗 2030 年電動車佔新車 30% 嘅口號，雖然聽落似吹水，但抵唔住人哋真補錢、真建充電站。
試諗下，萬一有日印度突然開竅，開始大力推動電動化、搞基建，充電樁似雨後春筍咁冒出來，嗰日系車唔就傻眼？
呢唔係泰國市場嘅翻版咩？
當年日系車喺泰國都係躺贏，整個東南亞市場，都被稱為日系車嘅後花園，結果泰國率先推動電動化，中國電動車一嚟，直接就成咗香口格，再睇日系車，喺泰國嘅市場份額嘩嘩嚟咗落。
如果印度係電動化一加速，歷史大概率會重演，而而家呢次，日系車連逃嘅地方都快冇咗，點樣預防，將成為日本車廠嘅首要問題。
再講政策，印度嘅政策就似一鍋咖哩，你永遠唔知下一口食到係雞肉定係馬鈴薯。
呢個魔幻嘅國家，今日係低關稅鼓勵建廠，明日就可能罰你一筆巨款，更令人頭痛嘅係強制合資，外國車廠想喺印度賣車，要搵本地夥伴搭檔，等你工廠建好咗、供應鏈搭完咗，印度直接背刺你，到嗰陣無論係加錢定撤資，換嚟嘅都係心痛。
所以你看，印度呢個市場，就好似一個睇落好甜嘅芒果，咬落去第一口仲行，再啃幾口就摸著硬核。
日系車而家嘅算盤係，趁住核都未硌牙，趕緊多啃幾口，但核遲早會硌到，只係唔知係邊一日。
尾聲
日系車呢趟印度之旅，唔係去旅遊，係去搵食。
中國同東南亞嘅飯桌更擁擠，生產、運輸嘅成本又提高咗，放眼全球，就印度呢口鍋仲冒住熱氣，哪怕入面煮嘅係咖哩味嘅石頭，都要硬著頭皮啃落去。
日本車廠想擴大市場，印度想嘅係拉動經濟、解決就業，雙方都有各自嘅心思。
至於結局係日系車喺印度重新封神，定係好似當年嘅部分友商一樣灰溜溜走人，那就唔知啦。
但無論點樣，呢場戲先至開始，我哋慢慢睇就得啦。
反正印度嘅故事，從來唔會悶。
In May, China's automotive market overall presented a gentle recovery trend, with domestic brands still being the sales backbone of the market. Recently, BYD, Geely, Chery, Changan, and Great Wall, the top 5 domestic automakers, successively released their monthly performance reports. From the data, these five companies show a general characteristic of "stable total growth, divergence between domestic and international markets, and accelerated new energy penetration". Overseas exports and new energy vehicles have become the most core growth engines; export business has evolved from a "bonus item" to the "core foundation" for some companies. BYD's "dominant leader" status is further consolidated, Chery achieved high growth via exports, Geely's new energy penetration rate broke 56%, Changan focused steadily on balanced development, while Great Wall appeared slightly under pressure during structural transformation.
BYD: Export Hits New High Becomes Biggest HighlightIn May, BYD stood firmly at the top of domestic brands with a monthly sales volume of 383,500 vehicles, maintaining positive growth both year-on-year and month-over-month under a large base. Its two main brands, Dynasty and Ocean, sold a combined 330,200 vehicles, contributing 86.1% of total sales; Fangchengbao's monthly sales broke 30,000 units to reach 30,200, a year-on-year increase of 139.7%, setting a new high for the year; Denza sold 16,300 vehicles, and Yangwang delivered 286 vehicles. From a model perspective, BYD had eight models in May with monthly sales exceeding 20,000 vehicles. The Song Family and Yuan Family both broke 50,000 units, selling 51,370 and 56,691 vehicles respectively. The Sea Lion Family followed closely with 42,615 vehicles, and Seagull sales were also close to 40,000 vehicles.
BYD's biggest highlight in May was exports. Overseas new energy vehicle sales reached 160,600 units, an 80.4% year-on-year increase, accounting for about 42%. The sharp expansion of export scale effectively countered the phased weakness in domestic demand. Cumulative exports from January to May exceeded 620,000 vehicles. High export growth mainly benefited from continued ramping up of overseas factory capacity, improved ocean shipping capacity, and accelerated channel network expansion. In the domestic market, BYD promoted Megawatt Super Charging and intelligent strategies simultaneously—Megawatt charging achieved about 90% charge in 9 minutes; 20,000 super charging stations are planned to be built by 2026; all series models are available with Sky Eye B intelligent driving solutions and city navigation safety fallback plans, accelerating the popularization of high-level intelligent driving. As Gen 2 Blade Battery capacity gradually releases, the company's orders are expected to continue rising.
Chery: Sales Growth Leads the Top 5Chery Group's total sales volume in May was 247,800 vehicles, a significant year-on-year increase of 20.5%, ranking first in growth speed among the top 5. Exports remained its most core growth engine—May exports reached 181,900 vehicles, an 80.5% year-on-year increase, accounting for 73.4% of total sales that month, continuously breaking the single-month export record for Chinese brands for three months. In terms of new energy, Chery New Energy sold 100,300 vehicles, a 58.8% year-on-year increase. April and May consecutively saw monthly new energy sales breaking 100,000 vehicles.
The strong performance in exports benefited from Chery's long-term deep cultivation of overseas channel advantages and localized operation capabilities. While overseas orders continued to rise, high export growth formed a sharp contrast with domestic sales—Chery's domestic sales in May were only 60,000 vehicles, accounting for one-quarter of total sales. From cumulative data, Chery Group accumulated 1.101 million sales from January to May, but against the annual goal of 3.2 million vehicles, monthly averages need to reach about 420,000 vehicles later, and pressure remains significant.
Geely: New Energy Penetration Rate Breaks 56%Geely Auto's total sales volume in May was 237,600 vehicles, a 1% year-on-year increase, achieving month-over-month double growth for three consecutive months. In terms of structure, Geely's "New Four Transformations" transformation showed significant results: new energy vehicle sales reached 133,400 units, accounting for 56% of total sales, with new energy share exceeding 50% for four consecutive months.
From sub-brands, performance was significantly divergent. Zeekr brand sales in May reached 34,400 vehicles, a 82% year-on-year increase; Zeekr 9 Series and 8 Series models combined sales approached 50% of total sales, showing bright performance in the high-end market; Galaxy brand sales were 81,700 vehicles; Geely brand sales were 182,500 vehicles, among which China Star Series sales reached 100,800 vehicles; Lynk & Co brand sales were 20,700 vehicles, with new energy vehicle sales share rising to 71%.
In terms of exports, Geely's overseas vehicle exports in May reached 85,100 vehicles, a explosive 184% year-on-year increase, setting a brand single-month export record high. Among exported products, new energy vehicles reached 40,800 units, accounting for nearly half; hybrid and pure electric products have successively landed in Southeast Asia, Middle East, Latin America, and other markets, highlighting the results of global strategy implementation.
Changan: Multi-brand Matrix Balanced EffortChangan Auto's delivery volume in May was 209,100 vehicles, among which new energy deliveries were 92,400 vehicles, a 5.8% year-on-year increase, with new energy share about 44%. In terms of exports, overseas deliveries reached 70,700 vehicles, a 38% year-on-year increase, becoming another major growth highlight for Changan in May.
In the sub-brand matrix, Changan Qiyuan delivered 34,500 vehicles in May; All-New Q05 delivered 15,800 units, with orders breaking 3,000 units within three days of listing in Thailand; Deepal sales in May were 33,200 vehicles, a 30% year-on-year increase; January to May overseas cumulative sales were 28,700 vehicles, a significant 167% year-on-year increase; Avatr delivered 7,336 vehicles in May; Changan Auto (Gravity) delivered nearly 49,000 vehicles in May.
Changan Auto's balanced layout was fully reflected in May: the fuel car base remained stable, new energy brands Deepal and Qiyuan accelerated volume growth, high-end brand Avatr continued to break through in technical cooperation, and overseas markets simultaneously achieved breakthrough growth. The pattern of five brands working together, driven by both new energy and exports, is initially taking shape.
Great Wall: Overseas Sales Growth Year-on-Year 46.75%Great Wall Motor's sales in May were 100,400 vehicles, slightly down compared to last May's 102,200 vehicles, making it the only company among the top 5 to show a year-on-year negative growth. From sub-brands, Haval brand sales in May were 55,500 vehicles, remaining Great Wall's most important sales pillar; Tank brand sales were 17,100 vehicles; both Haval and Tank brand sales showed year-on-year declines; Wey brand sold 8,119 vehicles, a 31.78% year-on-year increase, achieving growth against the trend; Ora brand performance was most stunning, with sales of 6,018 vehicles, a significant 206.88% year-on-year increase. In terms of new energy, Great Wall sold 30,400 new energy vehicles in May, with new energy vehicle transformation gradually accelerating.
The overseas market became Great Wall's biggest highlight in May, with overseas sales growing 46.75% year-on-year. Against the background of pressure on the domestic market, strong growth in overseas business effectively made up for the decline in the domestic market. Great Wall Motor's current core contradiction lies in: Haval and Tank, the two traditional main-selling brands, face weak growth, while Wey and Ora brands, although growing notably, have relatively small volume and are not yet enough to support overall growth. How to complete the "relay" between old and new brands is the key issue Great Wall must solve subsequently.
Final ThoughtsFrom May data, the growth pattern of the top 5 domestic brands has clearly diverged, but there are three common trends worth noting: First, exports have become a key engine for domestic brands to seek stability and growth. Second, new energy transformation is still accelerating, but paths differ among enterprises. Third, technological innovation continues to deepen brand moats. Looking ahead to the second half of the year, competition in the automotive industry will continue to upgrade around these three trends. Although everyone has a common direction, these three trends are all competing for the entire enterprise's industrial chain strength, and the strong will remain strong, which has almost become an inevitable outcome.
唔知有幾多朋友最近期關注 10 萬內純電 SUV 市場？近段時間睇嚟，呢個細分市場好熱鬧。就講長安啟源全新 Q05 同零跑 A10，上個月銷量分別達 15814 輛同 14372 輛，全部挺進 2026 年 4 月銷量排行全品類前 10，長安啟源全新 Q05 甚至奪得緊緊湊型純電 SUV 市場嘅銷冠。
（長安啟源全新 Q05）
值得留意係，兩款大熱門產品亮點亦唔少，9 萬級可以得到 500km+嘅續航，零跑 A10 甚至配備激光雷達，有高級智駕輔助需求嘅朋友嚟講，呢架車吸引力的確唔低。但係喺價格上，同為高配嘅長安啟源全新 Q05 506Max+ 同零跑 A10 505 激光雷達版，終端價格分別係 9.59 萬同 8.68 萬，手握 9 萬左右預算嘅朋友都可以考慮。明顯係，又去到決賽圈二揀一環節。
（零跑 A10）
如果對預算比較敏感，咁喺長安啟源全新 Q05 同零跑 A10 之間，後者可能更受歡迎，畢竟終端價格實打實平咗幾千元。而且，高配 A10 配有激光雷達，市區/高速情況均能啟動領航輔助駕駛，呢個就係佢嘅優勢所在。當然，如果預算允許，揀長安啟源全新 Q05 高配，都有帶激光雷達嘅高級輔助駕駛。
（長安啟源全新 Q05）
但既然係買車前嘅橫評，唔少全方位對比。首先從尺寸睇，作為緊湊型 SUV，長安啟源全新 Q05 長寬高分別係 4435*1855*1595mm，軸距為 2735mm。而零跑 A10 車型級別就係小型 SUV，長寬高分別係 4270*1810*1635mm，軸距為 2605mm。
（零跑 A10）
如果只係考慮代步、通勤，零跑 A10 嘅細個嘅略有優勢，方便行街串巷。但實際上，好多人買車都要兼顧家用，10 萬內預算也多以剛需用車群體為主。既然係剛需，且有家用需求，嗰空間自然唔好掉鏈子。
（長安啟源全新 Q05）
（零跑 A10）
講返日常家庭出行嚟講，兩車之間 130mm 軸距差異，直接反映喺後排體驗。坐入長安啟源全新 Q05 後排，腿部空間平整兼寬敞，一齊坐 3 位成年人都唔會太擠；但係坐入零跑 A10 後排，無論坐寬定係腿部空間都會細少少。媽咪喺後排照顧孩子，長安啟源全新 Q05 後排更加寬敞嘅空間會更加方便佢操作，孩子都能有更大嘅活動空間。
（長安啟源全新 Q05）
（零跑 A10）
除咗空間，通勤黨同家庭用戶對舒適配置都比較關注。睇嚟對比，兩車都有配電動尾門、無匙進入、自適應遠近光等外部配置。但係從車廂內睇，零跑 A10 副駕無法電動調節，後排靠背都唔支援角度調節，同埋缺少後排空調出風口、車內 PM2.5 過濾裝置等。
（長安啟源全新 Q05）
（零跑 A10）
反觀長安啟源全新 Q05，除咗副駕支持電動調節，前排仲集成咗加熱/通風/按摩/副駕腿托功能，對比零跑 A10 只提供前排座椅加熱，佢嘅品質無疑更上一層樓。包括後排乘員都有少少照顧，例如靠背角度可調、配有後排空調出風口、後排中央扶手/杯架等，更加適合家人同行呢類場景。
（長安啟源全新 Q05）
（零跑 A10）
除咗舒享體驗，行駛系統嘅對比我哋都唔好忽略。首先從大家關注嘅續航睇，長安啟源全新 Q05 同零跑 A10 分別搭載 51.9kWh、53kWh 電池，CLTC 純電續航做到 506km、505km，差異大可忽略。但從電芯供應鏈睇，前者出自寧德時代，後者就係國軒高科/江蘇正力，若論品牌含金量，“寧王”順位自然靠前，更值得信賴。另外，兩車都有全球品質，按照全球嚴苛嘅標準打造，零跑 A10 符合國內、歐盟雙標準，長安啟源全新 Q05 已經喺泰國上市，未來仲會相繼落地多個國家地區，最終開拓歐洲區域，此外仲有央企背書，質量品質都好可靠。
因為本文討論嘅係 A10 嘅 505 版本，採用電池液冷技術，溫控較好，而如果係 403 版本，採用成本低嘅風冷技術，散熱效果較差。呢點上，全新 Q05 做得更好，入門就採用電池直冷技術，高配用嘅係液冷技術，能更好地實現熱管理，保證電池安全。
（長安啟源全新 Q05）
（零跑 A10）
動力方面，長安啟源全新 Q05 同零跑 A10 都係前置單電機佈局，電機最大動力輸出分別係 120kW/190N·m、90kW/150N·m，0-100km/h 加速時間分別做到 8.9 秒同 10.6 秒。坦率嚟講，兩款車喺純電陣營加速性能都中規中矩；但係相對嚟講，長安啟源全新 Q05 嘅 8 秒級零百加速，喺山路行駛、高速超車等情況下會比零跑 A10 更加分。
（長安啟源全新 Q05）
（零跑 A10）
總結嚟講，零跑 A10 505 激光雷達版優勢突出：價格更低、智駕輔助覆蓋範圍更廣，適合預算優先 + 科技嘗鮮嘅消費者。而長安啟源全新 Q05 更強調“全面”二字：加少少預算同樣可以獲得高級輔助駕駛，而且尺寸更大、舒適配置更高、採用頭部電芯供應鏈，動力亦更強，綜合表現更全能。總括嚟講，預算 9 萬級追求面面俱到嘅家用體驗，長安啟源全新 Q05 506Max+ 更加值得考慮。
