All-New Geely Xingyuan Officially Launches, Limited-Time Offer Starting from 61,800 Yuan

The only Chinese brand model to enter the top three in global new energy vehicle sales is launching again!! On May 28, the All-New Geely Xingyuan officially launched, with a comprehensive upgrade of the entire series range: 310 km upgraded to 410 km, 410 km upgraded to 480 km. The new car launches four models: 410km Aspiration Edition, 410km Wind Rider Edition, 480km Explorer Edition, 480km Explorer Plus Edition, with a limited-time rights price of 61,800 Yuan - 91,800 Yuan during launch.

Master strikes again. This time the All-New Geely Xingyuan officially launches, advancing upon the classic, comprehensively refreshed with five major upgrades, bringing over 100 product power upgrades to users, achieving over 25 class-unique features, providing super-class experience for users with generationally leading technology. As the 2025 China Auto Market Full-Category Sales Champion, Geely Xingyuan delivery volume exceeded 700,000 units in 573 days. It entered the global new energy sales top three in Q1 this year, being the only Chinese brand model to enter the global new energy vehicle sales top three, continuously releasing champion momentum. At the new car launch event, All-New Geely Xingyuan spokesperson Joey Yung also appeared on site, sharing her true story with Geely Xingyuan, bringing support to the new car with gentle yet firm power, and witnessing the refreshed moment of this champion pure electric small car together with 700,000+ users.

Geely Xingyuan brings a calm and relaxed, light and agile driving experience to every journey of users. This champion strength originates from Geely's first global native architecture and track-level tuning: Geely Xingyuan is the first in its class to adopt a native architecture, the first with standard rear-wheel drive independent suspension, the first electric small car tuned globally, allowing users to experience extreme driving control for the first time that an electric small car can also have!

Good driving control must stand up to inspection. Currently, Geely Xingyuan has entered more than 30 countries globally. The R&D team gathered global resources, conducting multidimensional verification for different extreme road conditions globally, ensuring the All-New Geely Xingyuan comprehensively upgrades in the "Driving, Steering, Braking" three core experiences, once again leading small car driving control into the 2.0 era. G-TCS 2.0 All-Weather Anti-Slip System, while retaining rear-wheel drive flexible fun, ensures no slipping, fishtailing, or rolling on flat roads, slopes, and bends, allowing new drivers to drive calmly; the new brushless steering system responds 1x faster, supports three steering modes and steering center position self-learning; G-CST 2.0 All-Scene Comfort Braking System simulates experienced driver foot feel, no nosing down when braking, no motion sickness when driving. In addition, Geely Xingyuan is the only class model successfully challenging the Fishhook Test at 130km/h, and the only class model successfully passing the Moose Test at 80.7km/h, with handling performance comparable to a 200,000 Yuan level sport coupe.

310 km upgraded to 410 km, 410 km upgraded to 480 km, All-New Geely Xingyuan achieves full-series range upgrade. Range is sufficient, no nonsense, charges fast, lasts long, saves electricity, doesn't cost money. Whether for daily commute or occasional long-distance travel, All-New Geely Xingyuan can handle it easily. The new car is the only class model with standard CATL battery cells, liquid cooling temperature control, and 11-in-1 high-integrated electric drive across the board, three-electric power strength is the top tier from the day of launch. The new car is equipped with exclusive customized CATL next-generation battery cells, energy density reaches 190Wh/kg, maximum CLTC range 480km, sufficient for daily commute and weekend trips; matching with the class-exclusive active front grille and low-drag wheels, drag reduced by 15 counts, actual range increased by another 10km.

Range is solid, recharging efficiency also needs continuous upgrade. In terms of recharging, 30%-80% fast charging takes only 19 minutes, full power departure in the time of a cup of coffee; liquid cooling system and new BMS ensure full-speed charging whether cold or hot, and charging speed increase does not come at the cost of battery life. At the same time, the class-exclusive Starwise AI Cloud Power 2.0 achieves full-link energy management, covering intelligent charging/discharging, off-peak electricity price recognition, battery temperature maintenance, energy consumption diagnosis, and battery maintenance functions, making every charge efficient and every journey worry-free.

All-New Geely Xingyuan packs warmth and intelligence into the cockpit, making the vehicle more usable, more understanding, and more comprehensive. All-New Geely Xingyuan is equipped with Galaxy Flyme Auto 2 Smart Cockpit System, based on 7nm automotive-grade Longying No.1 Chip and 16GB+128GB large storage, fast response, smooth operation, easy to learn. Users can switch maps or favorite wallpaper desktops at will, cute pet wallpapers support interactive functions, adding fun to the cockpit.

New AI Eva is more so a user's portable smart partner, voice assistant Hi EVA supports fuzzy command understanding and context memory, can complete vehicle control, Q&A, entertainment operations, proficient in everything. Users only say "Hi Eva, I want to go home", the vehicle can automatically call latest AutoNavi Version 850 to select optimal route. At the same time, the car machine newly supports CarPlay phone interconnection, compatible with iOS device seamless connection, local common applications all available, cloud has 200+ massive applications at will. Also stealth mode, car wash mode, one-key car finding and other thoughtful scenarios, as well as personalized custom assistant, work off auto turn on navigation adjust air conditioning, exclusive welcome ritual full of ceremony. From navigation to entertainment, from life to surprise, All-New Geely Xingyuan's smart cockpit comprehensively covers users' daily needs.

All-New Geely Xingyuan is equipped with Qianli Haohan Auxiliary Driving H3 Scheme, sourced from high-end models, can cover multiple driving scenarios, every function is genuinely helping users improve driving experience. The system has safely driven 1.38 billion kilometers, user usage growth rate is first, relying on G-ASD intelligent driving underlying technology and Starwise AI large model, bringing "better to use as you drive, smarter as you drive" intelligent experience.

Highway Elevated NOA not restricted by road and rain/fog weather, supports voice lane change, multi-scene evasion and automatic ramp entry/exit, users only need to lightly hold steering wheel can easily drive long distances. Full-Scene MPI Takeover Rate exceeds 200 km, equivalent to continuously driving 3 hours only needs 1 takeover. At the same time, parking aspect can achieve full-scenario adaptation, APA parking assistance function supports one-key park-in, fingertip parking, remote parking, covering 300+ parking scenarios. Aiming at new driver parking difficulty, female driver parking easily nervous, etc. practical pain points, HPA memory parking supports 2km ultra-long memory, cm-level precise positioning, learn route once then full-process automatic park-in, possesses intelligent following car, autonomous parking finding, obstacle avoidance functions, temporary route change also no need to relearn, effectively lowering parking operation difficulty. In addition, DMS Active Fatigue Detection if detects driver appears fatigue behavior or distracted driving, will remind driver in time; Sentry Mode can 24-hour all-day guard parking safety, if abnormal immediately record video and send to user's phone. From departure to arrival, from driving to parking, All-New Geely Xingyuan makes complex driving simple and reassuring, allowing users to leave more energy to the scenery on the road and laughter of companions.

Safety is the gene carved into Geely's bones! For Geely, whether big car or small car, whether luxury model or mainstream model, all brands under its umbrella adopt the same safety concept and strict standards. Geely has built and invested over 2 billion Yuan global global full-domain safety center, and released "Human, Vehicle, Road, Cloud, Star" integrated global safety 2.0 system, covering Life Safety, Health Safety, Property Safety, Privacy Safety four core safety domains. All-New Geely Xingyuan also follows this high standard, and upholds "Small Car, Must Have Big Safety" concept, bringing small car safety to the extreme.

In terms of passive safety, All-New Geely Xingyuan has built Five Vertical Eight Horizontal Star-Shell Cage Body, like a solid yet light armor, front and back, left and right all made careful reinforcement — front end three force transmission paths with double "Clover" force relief structure, side battery to sill spacing 149mm and added double collision protection longitudinal beams, rear end 750mm long rear suspension with double "Well" shaped rear subframe forms solid barrier; roof crush strength increased to 3.4 times vehicle weight, AB pillars and roof beam etc. core area material upgrade, even if encounter rollover or heavy object pressing on top, cockpit still safe and sound, side curtain airbag pressure retention technology can continuously protect head during rollover.

In terms of battery life, Geely Xingyuan verification standard increased to 2 times National Standard, complete 1000 cycles after battery capacity still maintains 90.72%. Also actual driving 84,000 km Xingyuan, successfully challenged seawater corrosion, mud water washing, rough road scraping bottom, extreme fire burning etc. six serial limit tests, completed industry first.

In order to further improve battery safety protection, All-New Geely Xingyuan still put hard effort in places users cannot see, adopting industry leading BDMU high voltage device deep integration technology, making BMS battery management system and BDU high voltage distribution unit two-in-one, greatly reducing interfaces, reliability goes up another step, from root reducing battery sealing failure risk. It is worth mentioning, on May 12, Geely with CCTV completed class first, also class only front and side continuous collision, high voltage system timely power off, battery pack did not smoke or catch fire, occupant compartment structure complete, airbags deployed precisely, non-collision side doors could open normally. In addition, All-New Geely Xingyuan equipped with tire pressure direct display, DOW door opening warning, Sentry Mode, more AEB active braking and AES emergency steering double insurance, successfully passed 120km/h static vehicle braking stop and 130km/h "Vanishing Preceding Vehicle" active evasion test, performance far exceeds industry mainstream level.

Always imitated, never surpassed. Relying on high standards from R&D to manufacturing and generationally leading product power, Geely Xingyuan has always won industry recognition and user love. Since October 2024 launch, Geely Xingyuan cumulative deliveries have already broken 700,000 units, equivalent to selling one every minute, it is not only the fastest star model in the whole industry to achieve this goal, but also won the 2025 China Auto Market Sales Champion in one go. Entering 2026, Geely Xingyuan still continues to lead, firmly in first place, in this year's Q1 global new energy vehicle sales ranking, Geely Xingyuan first time entered global top three, achieved Chinese A0 Electric Car new milestone.

Geely Xingyuan not only sells well domestically, in overseas markets also widely praised, currently landed in more than 30 countries and regions globally. Launched in Brazil two months sales broke 2,300 units; In Thailand auto show single week orders won 3,300 units, and won "Brazil Annual Best Compact Electric Car" and "Indonesia Auto Show Most Loved Electric Car" double international awards. On the streets of the world, Geely Xingyuan is becoming a "Chinese Intelligent Manufacturing" flowing new business card.

All-New Geely Xingyuan strength advanced, letting Geely Galaxy brand on pure electric small car track once again raised high the "High Quality, Great Value" benchmark. Let daily commute travel become refined travel, build everyone's smart boutique car.

Written by | Zhao Shi 

Like suddenly breaking through barriers, Changan Qiyuan's growth momentum this year is particularly strong. From January to May, cumulative sales of Changan Qiyuan exceeded 132,000 units, up 85% year-on-year, with May sales reaching 34,528 units. Against the backdrop of a double-digit year-on-year decline in the domestic new energy market, this performance stands out remarkably.

The new Qiyuan Q05 (hereinafter referred to as Qiyuan Q05) deserves special mention. May sales exceeded 19,300 units, launching a hit mode with sales breaking the 10,000 unit mark for 3 consecutive months—March: Q05 delivered 12,600 units; April: surged to 16,800 units, topping the list of domestic compact pure electric SUV sales.

▲ May 28, New Qiyuan Q05 Launches in Thailand

Not only exploding orders domestically, the Qiyuan Q05 also rose to fame quickly in the Southeast Asian market, Changan Qiyuan's first entry. On May 28, Qiyuan Q05 (NEVO Q05) launched in Thailand, and within just 3 days, orders broke through 3,000 units.

This means Changan's narrative of "anchoring on global mainstream products to conquer overseas markets" has received its first official certification on the Qiyuan brand.

Central Enterprises Going Global, The Real Stature 

Don't look at the Thai market as small, it is a realm that Chinese auto companies must compete for!

Thailand is located in the center of Southeast Asia. Relying on its unique port hub advantages, it not only directly radiates the ASEAN market of 600 million people but can also conveniently cover right-hand drive markets such as Australia and the UK.

And Rayong Province, as Thailand's most mature manufacturing base, can be called a "Global Accelerator" tailored for Chinese auto companies. Thailand's largest deep-water port, Laem Chabang Port, is located to its north. From shipping from Rayong factories to goods finally reaching shelves in Australia, the entire process takes about 5-6 weeks if everything goes smoothly.

Interestingly, although the Chinese new energy brands you can think of, almost all chose Thailand as their first stop for going global, the Chinese auto companies that truly took root in Thailand, built factories locally, and officially started production are only 7 companies including BYD, Changan, Great Wall, Chery, etc. In this list, Changan is the only central enterprise-level company.

It is worth noting that unlike private enterprises with flexible mechanisms, Changan, as a central enterprise, requires stricter approval and risk assessment for heavy asset investment and factory building overseas. In other words, private enterprises going global is a market behavior, while Changan going global is a national strategy. Its success or failure directly reflects the competitiveness of Chinese manufacturing in the global industrial chain.

This is the real weight of central enterprises going global!

Top-level strategy also determines that Changan going global is not simply selling cars overseas, but must follow the new model of "base going global, ecosystem going global" which reflects the overall output strength of China's manufacturing industrial chain and has greater long-term value.

Taking the two overseas factories already in production as examples:

Changan Thailand Rayong Factory, initial annual capacity of 100,000 units, local part localization rate over 50%, future capacity will expand to 200,000 units, localization rate will exceed 90%.

Changan Brazil factory officially started production in March this year. First phase planned annual capacity of 90,000 units, total investment 8 billion Reais (about $1.52 billion). Brazil is not only the largest economy in South America but also a strategic anchor radiating the entire continent, and has been promoted to China's second largest export destination. Building a factory here is not only a transfer of capacity but also a systematic output of Chinese manufacturing, technology, supply chain, and services.

Worth noting is, although the Changan Europe factory is not settled yet, from two key signals—Spanish Prime Minister Sanchez specially met Changan Chairman Zhu Rong during his visit to China in April, releasing cooperation sincerity in a high profile, and the schedule of Qiyuan Q05 launching in Europe in the fourth quarter, the time for Changan's official announcement is not far off.

In summary, we can clearly see Changan's going global path: using bases as fulcrums, using ecosystems as links, with Southeast Asia, South America, and Europe narrating in synergy. The intention is clear—what Changan wants is not only to "go out" but also to quickly "go up".

Changan "Core Lineage", Carry the Flag and Set Out  

For Changan going global, the key to determining its success or failure is Qiyuan going global.

Some might refute me, Changan has three major new energy brands: Qiyuan, Deepal, Avatr, why emphasize the importance of Qiyuan going global in particular?

The most fundamental reason is just one, Qiyuan is Changan Auto's main brand new energy, its status is equivalent to BYD, Geely Galaxy, it can be simply understood as Changan New Energy's only "core force".

From the perspective of enterprise attributes, Deepal and Avatr both belong to central enterprise mixed-ownership reform pilot enterprises, with external capital and market-oriented shareholders participating behind them. Going global decisions need to consider the balance of interests among multiple parties.

And Qiyuan, from equity to strategy, from brand to product, is completely controlled and led by Changan—its success or failure cannot be explained by any external reason, 100% represents Changan's true capability.

So, Qiyuan going global is not an ordinary overseas market expansion, but represents central enterprises, represents Chinese manufacturing to set standards on the global stage.

In this battle, Qiyuan cannot lose, nor can it afford to lose.

Having clarified the strategic essence of Qiyuan going global, we now look at its specific operational logic:

At the technology level, Qiyuan achieved 100% self-research of core technologies, this point has an essential difference with Avatr which has extremely high "Huawei content", Deepal with high-level assisted driving externally connected to Huawei, and other brands with mixed technology.

At the product level, Qiyuan started developing "global mainstream products" adaptable globally from the product definition stage—not building the car first then fixing and selling abroad, but considering global market needs synchronously at the blueprint stage: left-hand drive and right-hand drive, different charging standards, regulatory certification for each country, localization language and ecosystem services, etc.

The new Qiyuan Q05 is undoubtedly the first successful case under this logic, started deliveries domestically at the beginning of the year, launched in Thailand in May with explosion of orders, entered Uzbekistan in June, entered Central and South American market in August, reached Europe in October—one car, sold to three continents within a year, this is the typical "global mainstream product" global strategy.

At the brand level, Qiyuan's brand logos and model naming overseas are very standardized, for example, Qiyuan Q05 is uniformly called NEVO 05 in Thailand.

Behind this, hides Changan Qiyuan's clear brand design logic: with unified brand image + standardized product naming, conveying a clear signal to overseas markets: NEVO is Changan's new energy, Chinese technology standards are NEVO's global standards.

The deeper significance lies in this replicable, output-able, rootable global brand system, what the world remembers is not a Chinese car, but a Chinese brand.

Final Thoughts 

For Chinese brands going global, it is not a choice question, but a must-answer question.

On one hand, the rapidly growing overseas market and the fierce fighting under domestic zero-sum game stock form a sharp contrast. Data shows, from January to April this year, cumulative exports of Chinese new energy vehicles reached 1.38 million units, up 120% year-on-year.

On the other hand, Chinese auto companies, Chinese brands need to test their systematic strength through global competition. Strong technology does not equal strong brand, only brands can cross the cycle.

For Changan Auto, Qiyuan is the world-class brand it strives with all its might to put on the global stage no matter what. This is Changan's mission as a central enterprise, and also Qiyuan's mission as the core lineage of a central enterprise.

At this stage, Chinese people know and choose Qiyuan because of Changan, but with the comprehensive landing of Changan's "base going global, ecosystem going global" strategy, this logic will be completely reversed—in the near future, global users will re-understand Changan because of Qiyuan, because of NEVO as a calling card.

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