喺馬來西亞嘅 SUV 市場，好多買家喺揀車嗰陣都會拿寶騰 X90 同奇瑞 Tiggo 7 PHEV 嚟做比較。呢兩部車喺價位同定位上都幾接近，今日我哋就從多個角度做個詳細比較，幫你省返做功課嘅時間。

價格同版本

寶騰 X90 喺馬來西亞嘅 OTR 售價係 RM 106,800 - 122,800，合共有 4 個版本，包括 2026 1.5T Prime X（RM 122,800）、2026 1.5T Prime（RM 116,800）、2026 1.5T Lite（RM 106,800）等。

奇瑞 Tiggo 7 PHEV 喺馬來西亞嘅 OTR 售價係 RM 129,750 - 129,750，合共有 2 個版本，包括 2025 1.5T 90km CSH（RM 129,750）、Tiggo 7 PHEV 支援邊幾種充電方法？可以用家用插座充電嗎？（RM 117,478）等。

由價錢睇落，寶騰 X90 嘅入門價確實比奇瑞 Tiggo 7 PHEV 平咗 RM 22,950。如果你預算有限，寶騰嘅入門版已經可以滿足日常需求。不過都要注意，平嗰幾千塊，可能喺配備上要有取舍，具體要看你嘅需求。

安全配備

寶騰 X90 嘅安全評級係 5★ (ASEAN NCAP)，主動安全系統包括 ADAS (ACC, AEB, LKA, LDA, BSM, RCTA)。

奇瑞 Tiggo 7 PHEV 嘅安全評級係 TBD，主動安全系統包括 Basic。

安全配備方面，兩部車都拿到唔錯嘅評級。不過寶騰 X90 嘅 ADAS (ACC, AEB, LKA, LDA, BSM, RCTA) 同奇瑞 Tiggo 7 PHEV 嘅 Basic 喺功能上有些差異，如果你比較看重主動安全嘅話，可以仔細對比下兩者嘅功能列表。

保養同維護

寶騰 X90 保養 5 年/150,000km，保養間隔 每 10,000km 或 6 個月。

奇瑞 Tiggo 7 PHEV 保養 3 年/100,000km，保養間隔 每 10,000km 或 6 個月。

適合邊種人

寶騰 X90 同奇瑞 Tiggo 7 PHEV 都係馬來西亞市場嘅主流選擇，適合家庭使用、日常通勤。如果你更看重品牌口碑同二手價，可以優先考慮口碑更好嗰一款；如果你更在意性價比同配備，那就揀配置更豐富嗰款。最終都建議兩款都去試駕，親自體驗先至最重要。

總結

總括嚟講，寶騰 X90 同奇瑞 Tiggo 7 PHEV 都係馬來西亞市場好唔錯嘅車款。揀邊一輛，關鍵仲要睇你嘅個人需求同預算。建議大家做好功課，多比較間車行嘅報價，再去做試駕做最終決定。買車係件大事，花少少時間做功課絕對唔會錯。

喺馬來西亞嘅 SUV 市場，好多買家在揀車嗰陣都會拿寶騰 X90 同奇瑞 Tiggo 7 PHEV 嚟做比較。呢兩部車喺價位同定位上都幾接近，今日我哋就從多個方面做個詳細比較，幫你省翻做功課嘅時間。

價錢同版本

寶騰 X90 喺馬來西亞嘅 OTR 售價係 RM 106,800 - 122,800，合共 4 個版本，包括 2026 1.5T Prime X（RM 122,800）、2026 1.5T Prime（RM 116,800）、2026 1.5T Lite（RM 106,800） 等。

奇瑞 Tiggo 7 PHEV 喺馬來西亞嘅 OTR 售價係 RM 129,750 - 129,750，合共 2 個版本，包括 2025 1.5T 90km CSH（RM 129,750）、Tiggo 7 PHEV 支援邊種充電方法？可唔可以用家用電源插座充電？（RM 117,478） 等。

單睇價錢，寶騰 X90 嘅起步價確實比奇瑞 Tiggo 7 PHEV 平咗 RM 22,950。如果你預算有限，寶騰嘅入門版已經可以滿足日常需要。但都要留意，平嗰幾千塊，可能喺配備上會有取捨，具體要睇你嘅需求。

安全配備

寶騰 X90 嘅安全評級係 5★ (ASEAN NCAP)，主動安全系統包括 ADAS (ACC, AEB, LKA, LDA, BSM, RCTA)。

奇瑞 Tiggo 7 PHEV 嘅安全評級係 TBD，主動安全系統包括 Basic。

安全配備方面，兩部車都拿到唔錯嘅評級。不過寶騰 X90 嘅 ADAS (ACC, AEB, LKA, LDA, BSM, RCTA) 同奇瑞 Tiggo 7 PHEV 嘅 Basic 喺功能上有些差異，如果你比較重視主動安全嘅話，可以仔細比較下兩邊嘅功能列表。

配置同科技

寶騰 X90 採用 FWD 驅動方式。

奇瑞 Tiggo 7 PHEV 採用 FWD 驅動方式。

兩部車嘅驅動方式一樣，都係 FWD，日常駕駛感受唔會有太大分別。

適合邊種人

寶騰 X90 同奇瑞 Tiggo 7 PHEV 都係馬來西亞市場嘅主流選擇，適合家庭用、日常通勤。如果你更加重視品牌口碑同二手價，可以優先考慮口碑好嗰款；如果你更加在意性價比同配備，那就揀配置更豐富嗰款。最終都建議兩款都去試駕，親身體驗先係最重要。

總結

總括嚟講，寶騰 X90 同奇瑞 Tiggo 7 PHEV 都係馬來西亞市場幾唔錯嘅車款。揀邊一部，關鍵仲係要睇你個人需求同預算。建議大家做好功課，多比較幾間車行嘅報價，再去試駕做最終決定。買車係件大事，花啲時間做功課絕對唔會錯。

The global automotive market in the first half of 2026 delivered its results amidst multiple shifts: escalating geopolitical conflicts, repeated supply chain disruptions, and the electrification transition entering a critical phase. Looking at internationally mainstream automakers with announced data, the sales landscape shows significant differentiation: Japanese, German, and American traditional giants generally face pressure and decline, while some Chinese independent brands and automakers focusing on emerging markets achieve resilient growth. This structural reshuffle reflects the profound reshaping of the global automotive industry landscape.

Toyota Retains Sales Crown, Multiple Chinese Brands Reach the Top Tier

According to the official H1 2026 global sales data announced by each automaker, Toyota Motor remained the sales champion for the first half of the year, with global sales of approximately 5.39 million units, a year-over-year decrease of 2.8%. This marks the first time Toyota has seen a year-over-year decline in global H1 sales in two years. The Volkswagen Group ranked second globally with approximately 4.126 million sales, with the year-over-year decline widening to 6.3%, a gap of 1.26 million units from Toyota. The Hyundai Motor Group (combined Hyundai and Kia) had a total H1 sales of approximately 3.579 million units, overall performance relatively stable, holding the third place globally.

(Note: Some automakers have not yet announced H1 sales data)

The Stellantis Group ranked fourth with H1 sales of 2.958 million units, the only traditional giant achieving double-digit positive growth, with a year-over-year increase of 11%, demonstrating surprising resilience and elasticity. Stellantis Group H1 global sales were approximately 1.36 million units in the first quarter, a year-over-year increase of 12%; 1.597 million units in the second quarter, a year-over-year increase of 10%, mainly driven by the North American and European markets.

General Motors delivered approximately 2.721 million units in the first half of the year, a year-over-year decrease of 8.9%. However, benefiting from the high premium of North American pickups and SUVs, its sales revenue instead grew counter-trend slightly to $91.7 billion, showing the rare characteristic of "volume down, profit stable".

Notably, Chinese brands occupy three spots on the top 10 list. BYD's cumulative sales reached 1.809 million units in the first half of the year, a year-over-year decrease of 15.7%. Geely's total sales for the first half of the year were approximately 1.423 million units, including brands such as Geely, Lynk & Co, and Zeekr, a slight year-over-year increase of 1%, with new energy product penetration reaching 56%. During the same period, Chery Group's total sales for the first half of the year reached 1.358 million units, a year-over-year increase of 7.7%, setting a new historical high. Among them, June single-month sales were 256,612 units, a year-over-year increase of 9.8%.

Japanese automaker Suzuki's total sales for the first half of the year were 1.8 million units, a significant year-over-year increase of 110.3%. The company saw sales growth in markets such as India, Indonesia, Pakistan, and Africa, driving its overseas H1 sales to a new record. Nissan's sales for the first half of the year were 1.506 million units, a year-over-year decrease of 6.7%, continuing the sluggish trend of recent years.

Traditional Giants Lose Speed: Loss of China Market Resonates with Middle East Geopolitical Impact

In traditional automakers where performance declined, the sluggish sales in the China market, the spillover effects of Middle East geopolitical conflicts, US tariffs, and the retreat of electric vehicle policies, together formed the "headwinds" suppressing their global performance.

An announcement issued by Toyota Motor at the end of July stated that due to weakening demand in the Chinese market and the drag from model replacement adjustments of the popular model RAV4, the company's global production and sales in the first half of the year saw a decline. From January to June this year, Toyota's sales in the Chinese market plummeted by 17.1%, offsetting demand growth in the North American and Japanese markets. In the announcement, the Toyota Group stated: "North American and Japanese market demand is stable, demand for hybrid models and other models in the North American market remains strong, but was offset by the decline in sales in the Chinese market."

Image Source: Toyota Motor

Geopolitical conflict combined with fierce competition in the Chinese market has begun to impact the profit records set by Toyota in the previous fiscal year. In June this year, sales of Toyota and Lexus brands in the Middle East region decreased by 24% year-over-year, while sales in the Chinese market decreased by 27% year-over-year. At the performance conference in May this year, Toyota stated that the automaker exports approximately 500,000 to 600,000 vehicles to the Middle East annually, and the company estimates that nearly half of the export volume could be impacted by the situation in the Middle East.

However, Toyota also adjusted the combined sales forecast for automobiles upwards by 100,000 units from the previous forecast, to 9.7 million units, a figure higher than the previous fiscal year's total sales of 9.595 million units. Toyota stated that the upward adjustment originated from strong demand in North American and European markets, while alternative logistics channels to the Middle East were completed, driving a recovery in local sales.

Volkswagen Group's performance pressure in the first half of the year was also highly concentrated in the Asia-Pacific market, where the decline in the Chinese market was particularly obvious. Volkswagen delivered 24% less in the Asia-Pacific market in the first half of the year, and deliveries in the Chinese market decreased by 25.9% year-over-year. From the perspective of sub-sectors, the downward trend of pure electric models is particularly significant: from January to June this year, Volkswagen Group's deliveries of pure electric models in China plummeted by 47.9%. Volkswagen also had a difficult situation in the North American market in the first half of the year, with pure electric business performance particularly pronounced. In the first half of the year, the group's sales of pure electric models in North America fell sharply by 68.8%, plummeting from 31,300 units in the same period last year to only 9,800 units in the first half of the year.

General Motors' global deliveries for the first half of the year decreased by 8.9%, but supported by stable prices and strong demand for pickups and SUVs, global sales revenue still climbed slightly, demonstrating the profit moat of the North American market. However, General Motors' performance in the Chinese market was also not optimistic, as its joint venture brands face all-round siege from Chinese local brands.

Chinese Brands: From Domestic Fierce Competition to Global Offense

Represented by automakers such as BYD, Geely, and Chery, Chinese automakers ranked high on the global sales list in the first half of the year, showing an unprecedented scale presence for Chinese brands. These three automakers supported overall sales with explosive growth in overseas markets. The core engine of these brands' growth has shifted from domestic to overseas, and the globalization of Chinese automakers is changing from slogans to reality.  

Image Source: BYD

Although BYD's total sales declined in the first half of the year, its structural highlight lies in the continuous breakthrough in overseas markets — cumulative overseas sales of passenger cars and pickups reached 789,000 units, a year-over-year increase of 68%, and the proportion of overseas sales to total sales has exceeded 43%. This means BYD has transformed from a "Chinese new energy giant" into a true "global new energy automaker".

BYD's export destinations in the first half of the year showed a layout characteristic of "Latin America leading, Europe breaking out at multiple points, Oceania, Southeast Asia, and Middle East differentiated expansion". Brazil continues to firmly occupy the position of this automaker's largest overseas market, and the top five countries in Europe also rank in the top ten of BYD's export destinations.

Geely's total sales for the first half of the year were approximately 1.423 million units, with outstanding overseas export performance, cumulative exports of 474,228 units, a year-over-year increase of 158%, a figure that has already exceeded the total export volume for the full year of 2025. June single-month exports were 102,874 units, a year-over-year increase of 157%, a month-on-month increase of 21%, achieving year-over-year and month-on-month double growth for six consecutive months, marking that Geely's export business has entered the stage of scale release. Geely's new energy product export sales in the first half of the year were 277,189 units, a surge of 585% year-over-year, with new energy proportion reaching 59%.

As a leader of Chinese brands going global, Chery Automobile accumulated 943,817 exports in the first half of the year, a year-over-year increase of 71.5%, with export proportion approaching 70%, making it a Chinese brand with high degree of internationalization. In July, Chery's exports of automobiles were 202,533 units, a year-over-year increase of 70.1%, breaking the record for Chinese car single-month exports for five consecutive months, becoming the first Chinese automaker to break through 200,000 exports in a single month.

Summary:

In the second half of the year, the global automotive industry will still move forward heavily burdened: weak demand, continuous heating of trade protection, cost increases brought by Middle East turmoil, and logistics and supply chain disruptions, transnational automakers will continue to promote cost reduction, production capacity contraction, and adjustment of electrification pace. These factors will also lead to the global car market still being full of high uncertainty. But a clear trend has been established: with the rise of Chinese automakers, the global automotive industry is accelerating from "Triopoly of Japan, Germany, and America" to "Multipolar Competition".

8 月 12 號，風雲 T7 正式開啟預售。同日，#全球車快唔到一點#嘅話題喺社交平台迅速發酵。呢句略帶反諷嘅 slogan，戳中嘅係當下新能源車市場一個心照不宣嘅痛點——速成車。

呢兩年新能源車迭代速度越來越快，"18 個月一款新車"幾乎係業界默認節奏。由立项到上市，研發週期被壓縮、驗證里程被砍半、海外法規測試能省就省。結果就係，用戶買到嗰陣嘅車，參數靚、發布會驚艷，但開上兩三年，小毛病不斷、保值率跳水。速成車唔係某一家嘅問題，係行業集體焦慮下嘅產物。所以当風雲 T7 把"快唔到一點"四個字擺喺台面上，少少有種行業自白嘅味道。

風雲 T7 偏偏揀咗另一條路。2 年策劃、3 年研發，光耐久驗證就跑咗 145 萬公里，投入 963 台試驗車，跨越高溫、高寒、高原、高濕、高鹽鹼五大極限環境。北極極寒工況下，熱泵 +PTC 雙源製熱 20 分鐘就嚟把座艙從低溫拉到 20℃，冬季續航達成率提升 30%；熱帶多雨地帶，500mm 涉水深度從容應對。呢啲數字睇嚟枯燥，背後係工程師團隊喺零下 40 度嘅西伯利亞、巴西砂石路、墨西哥鵝卵石路上一遍又一遍磨出嚟嘅。一個細節令我印象深：泰國用戶偏好重手感轉向，團隊專門加一級轉向力調校；土耳其、以色列用戶習慣實體按鈕，高頻功能就保留硬開關——呢種"慢"，慢喺為唔同市場做差異化。

更值得講嘅係標準。風雲 T7 直接對標 2026 版 E-NCAP 設計——呢係歐洲即將上線嘅史上最嚴苛安全法規，好多品牌連現行嘅 E-NCAP 都仲喺補課，風雲 T7 已經把目標定到兩年後。呢樣就代表住車身結構、被動安全、主動安全都要按更高門檻預埋。高強度鋼佔比 80%、熱成型鋼佔比 18.84%、9 安全氣囊、shotgun 結構、1088mm 貫穿式輥壓門檻梁——呢啲唔係上市先至補嘅配置，係從圖紙階段就刻入基因入面嘅。

設計上同樣唔趕時間。全球 10 大設計中心、百幾名設計師協同，5000+ 用戶深度共創。同源車型 LEPAS L6 今年亮相米蘭設計周，歐洲媒體嘅評價係"耐看"。喺呢個"顏值內捲"到一週一個新車頭嘅時代，能俾歐洲設計圈講一句"耐看"，比一時驚艷難得啱多。

底盤呢塊更見功夫。瑪莎拉蒂前底盤調校專家領銜，歐洲團隊深度參與，針對 160km/h+ 超高速段專項調校。50.8:49.2 嘅黃金軸荷比、560mm 重心高度、70mm 大尺寸襯套——呢啲參數老司機一睇就識，係把"好開"當做系統工程喺做，而唔係堆幾個亮眼嘅零百數據。底盤調校係最騙唔到人嘅環節，PPT 吹得再響，過個減速帶就露餡。

風雲 T7 敢叫"全球車"，唔係營銷話術。同源車型 LEPAS L6 已經喺南非預售、泰國 7 月 24 號上市，8 月印尼、9 月歐盟、10 月澳新英國以色列馬來，節奏排到滿滿當當。奇瑞連續 23 年位居中國品牌乘用車出口第一，全球 2,000 萬用戶、覆蓋 130 多個國家——呢個係風雲 T7"慢"嘅底氣。冇呢套全球化體系支撐，"慢"就只係慢；有咗呢套體系，"慢"先至能轉化為全球通行證。

慢歸慢，最終要落喺產品上。CLTC 續航 600km、實測 667+km，"反向虛標"喺虛標成風嘅年代好稀缺；4nm 製程 8775 芯片座艙駕控一體，72TOPS 算力；獵鷹 500 駕駛輔助配 22 粒高精準傳感器。整車終身保養含三電、電池熱失控兜底賠新車、輔助駕駛事故最高賠 500 萬——呢三項兜底，比任何一句"放心買"都實在。

講到底，"全球車快唔到一點"呢句話，與其話係營銷，不如話係行業自白。速成車之所以速成，係因為市場逼住速成；風雲 T7 之所以慢，係因為佢把目標定喺全球市場、定喺五年後嘅口碑。短期可唔可以贏要睇節奏，但慢工出細活喺汽車行業從來都冇失效過。對消費者嚟講，多一台"慢"出嚟嘅車可選，總唔係壞事。

When buying joint venture cars, people often care whether this car is a "global model" or "China special", because global models often mean stricter manufacturing standards, more solid workmanship and materials, and more stable product quality.

It's the same for new energy vehicles. If a car can sell globally first and then enter the domestic market, it is undoubtedly more reassuring. Fengyun T7 is one of them. Although it doesn't arrive early, slow work builds good cars, and global models are worth waiting a bit longer for.

On August 12, Fengyun T7 officially opened pre-sale, with a pre-sale price starting from 109,900. A total of 3 configurations were launched, and there are also multiple pre-sale benefits.

Before getting to know Fengyun T7, I think it's necessary to start with its same-platform model Lepas L6. As a compact pure electric SUV, it has been launched in South Africa and Thailand, gaining recognition from overseas users.

Looking at Chery Group's global performance, it has ranked first in Chinese brand passenger car exports for 23 consecutive years, global users broke through 20 million, products sold to 130+ overseas markets. Additionally, Chery Group has completely built an integrated car building system of global R&D, global standards, global verification, and global quality. It is not simply modifying domestic models to go abroad, but synchronously adapting to vehicle use needs in 210 countries and regions worldwide.

Therefore, Fengyun T7 has anchored the sub-segment positioning of "Global Quality Pure Electric SUV" from the beginning of R&D, meeting global strict standards in design and manufacturing. For example, it underwent 2 years of planning and 3 years of R&D, designed according to the 2026 version E-NCAP five-star safety, achieving functional safety ASIL D high level and global data compliance.

Since Fengyun T7 is to be sold globally, it must consider the driving environments of different countries and regions. For example, the national standard water immersion height is 150mm, Fengyun T7 can withstand 500mm; for example, it operates stably in the extreme cold environment of Northern Europe at -30°C, heat pump + PTC dual source heating, increasing winter range achievement rate by 30%; also facing Middle East sandstorms, strong UV rays, Brazilian gravel road conditions, etc., various optimizations need to be made.

And interestingly, Fengyun T7 was launched abroad first, then introduced for domestic sales. It is equivalent to foreigners helping us test the car first, this treatment is unmatched. Next, let's briefly look at the basic product information of Fengyun T7.

First is body size. The length, width, and height of Fengyun T7 are 4570/1852/1694mm respectively, wheelbase 2700mm. To be honest, such size parameters are not considered large in compact pure electric SUVs, but users in overseas markets do not value large size like we Chinese, especially in Southeast Asian and European markets, "small cars" are more adaptable to local narrow and complex road conditions, and are even more favored.

In terms of space design, Fengyun T7's interior efficiency rate reached 84%, rear floor is flat, so even with 5 adults on board, it won't feel crowded. The interior storage space is also very good, for example, the trunk has 19L privacy compartment and 99L sunken storage space, there are also 4 riveting rings inside the car that can bear 300kg and 2 hooks that can bear 3kg.

Additionally, Fengyun T7 also sets up an umbrella slot, 50W mobile phone wireless charging position, 3 Type-C and 1 USB charging interfaces, able to take care of all aspects of daily travel for everyone in the car.

Then look at the configuration, below are some keywords, everyone can simply feel: Qualcomm Snapdragon 4nm process cockpit integrated 8775 chip, NPU computing power 72TOPS, 15.6 inch 2.5K center screen, Lingxi Smart Cockpit 2.0 x Doubao Large Model, Falcon 500 intelligent driving assistance system with built-in 22 high-precision sensors, 9-layer composite cloud sensation seats, etc.

Of course, as a global model, driving control strength must also be solid, after all, some "combat nationalities" drive very aggressively. Fengyun T7 has a front-rear weight ratio close to 50:50, flexible handling, 70mm large-sized bushings can balance comfort. One-Box wire-controlled braking can complete pressure building in 136ms, combined with tuning by Maserati's former chassis expert team, handling is stable and brakes are reliable.

For pure electric cars, everyone is definitely very concerned about its battery and range. The Fengyun T7 pre-sold in China this time comes standard with a 65.05kWh Rhinoceros battery, CLTC pure electric range 600km, charging from 30% to 80% takes as little as 22 minutes. Also, friends familiar with Chery new energy vehicles should know, their cars are famous for "reverse false labeling", so actual range performance will be a surprise. Additionally, Fengyun T7's battery cycle life exceeds 2500 times, daily use for 15 years without changing battery.

So overall, Fengyun T7's selling point is very clear: in the current market where competition is extremely fierce and various "quick-fix" cars emerge one after another, it calmly and quietly builds a good car for you that meets global standards. Actually, this should originally be a required course for every car manufacturer, but few dare to say it openly. Slow work builds good cars; Fengyun T7 may have kept everyone waiting long, but good food is never late. What do you think?

MG 07 hit the core issue MG faces right now: How can a brand that has regained success overseas return to its domestic market to gain the same presence and recognition? Chen Cui proved one thing, taking on difficulties head-on: Grappling with the toughest opponents. Only through true localization for the Chinese market, connecting yesterday's MG and today's MG, can Chinese users who truly love MG emerge.

Written by | Smart Driving Network, Ling Jiang‍‍

Edited by | Lang Lang Shan and Ming Zhi Shan

Chen Cui, born inthe year 1990 still retains a rare youthful spirit.

On June 29, during the MG 07 styling design live stream, which was interrupted after netizens were moved to tears, it was exactly Chen Cui's first anniversary asGeneral Manager of SAIC MG Brand Business Unit, and MG 07 is clearly the product he values most.

MG 07 targeting the Xiaomi SU7 in product definition is indeed true, and Chen Cui being criticized and directly confronted by netizens is also true.

A brand head being scolded off the live stream is not strange today; the difficulty lies in how to deconstruct online biases and stand up again to let the public accept their product.

So-called youthful spirit includes both a serious attitude and an obstinacy for victory.

01.

MG Gains a 'Chinese Flavor'

In #MGGeneralManagerLiveStreamAttacked becoming a hot topic in the car circle and trending on hot searches for two days, on July 2, MG held a static review event quickly at the SAIC Design Center, where Chen Cui directly came clean to the media:

「Yes, I copied, but I copied the MG brand.」

In 1955, the MGA model first introduced the two-stage shoulder line; in 1957, the EX181 was equipped with a clamshell hood; the MGB GT launched in 1965 began captivating the boys and girls on London streets with its fastback styling.

MG's history as a British brand was unexpectedly presented to Chinese next-generation consumers in a debate.

The design of MG 07 is 'copying from its own heritage'.

On July 23, MG rode the wave to release Chen Cui's personal Rap single 'WO CHAO (I Copy)'.

Chen Cui played the guitar and shouted at the camera 'I copy from my own heritage, I have more confidence than you'.

At the MG7 launch event on July 27, new Rapper Chen Cui invited MG's 'grandpa-era' sports cars onto the stage.

MG was established in 1924, the MG name is the abbreviation ofMorris Garages, Morris is the first letter of the founder of MG, Morris, and Garage is exactly the garage where Morris started his business, does it sound like Xiaopeng and Li Xiang building cars today?

Morris's dream was to create affordable sports cars distinct from expensive Ferraris and Aston Martins; his lightweight convertible sports car M-Type Midget launched in 1928 became a classic MG car series selling for more than half a century, accepted by ordinary British people through 'speed, handling, accessible pricing' by participating in many British hill climbs and rallies.

A century later on the mysterious continent of the East, whether entrepreneur Lei Jun was inspired by Morris when launching his first car product SU7 in 2024, we do not know.

We are just surprised to find that history is sometimes so similar; the difference sometimes is just people from different eras演绎ing different spirits of the times.

After SAIC owned the MG brand in 2005, it began a new history of production in China and global sales; from then on it had a Chinese name: MG.

A magical scene is that MG quickly became one of the most representative samples in the narrative of Chinese brands going global.

Official data from SAIC shows MG has ranked first in European sales for Chinese brands for 11 consecutive years; in January-June 2026, MG sold over 190,000 units cumulatively in Europe, with year-on-year growth exceeding 20%, and cumulative historical sales passed the million unit threshold in February of this year.

Based on MG's single-month sales of 30,292 units in Europe in May 2026, it ranked 15th in the entire European passenger car market, accounting for 44.5% of total Chinese brand sales.

Over the past century, MG's good reputation established in Europe, leveraging China's complete vehicle manufacturing system, has not only quickly regained life in the European market but also established footholds in Australia, New Zealand, Mexico, the Middle East, and Thailand, restarting overseas production, setting up factories in Thailand, the UK, and South America, becoming a global brand once again, and this time it is fully led by Chinese automotive professionals.

However, unfortunately, flowers blooming outside the wall did not bring favor inside.

The live stream incident on June 29 actually revealed a harsh truth: MG, which is dominating everywhere in overseas markets, actually lacks emotional connection when facing domestic users; 'British style' not only feels veiled to today's next-generation users but also lacks attraction.

The aesthetic labels MG has established overseas: Young, Sporty, Coupe-like, Emphasizing Visual Posture have not gained strong recognition in the Chinese market; it can even be said there is no desire to understand.

As Chen Cui introduced the MG 07 styling like counting treasures, the live stream's danmu was flooded with questions like 'Copying Porsche', 'Looks like Xiaomi SU7', 'Porsche-ish' etc. MG's history is too long, and today's digital natives do not care what design languages British brands from the 1950s and 1960s used.

And after Chen Cui directly quoted Lei Jun's famous saying 'No detail is plagiarized' to counterattack, the comment section quickly erupted into a battle: 'Can you compare to Lei Jun?', 'Do you deserve to quote Mr. Lei?'.

The new car design show turned into an idol defense battle.

Luckily, the post-90s Chen Cui did not continue to retreat after withdrawing the broadcast choking up; instead, unexpectedly in a public opinion crisis, he broke down a wall, a wall spanning between British brands and the Chinese market after de-mystifying Western brands, where emotions increasingly grew distant.

MG was born in the UK, but today its products inside and out are already pure Chinese cars. The hot sales in its overseas market have made MG's management cling tightly to the 'British style' to emphasize its identity inheritance for many years, and they could not establish a deep emotional link with the Chinese market.

After going through a storm of public opinion where enemies become friends, Chinese next-generation consumers have developed a desire to know MG, and MG finally has the youthful spirit only found in the Chinese market.

It started in Britain, traveled 100 years, and under the leadership of China's youngest generation of automotive professionals, it finally has a Chinese flavor.

MG 07's length, width, and height are 4886/1900/1485mm, wheelbase 2825mm, featuring integrated stamped clamshell hood, frameless doors, 5-position adjustable electric wing, and hatchback fastback styling, drag coefficient 0.23 Cd.

As a low-slung coupe, MG 07 achieved a space utilization ratio of 87%; in terms of storage capacity, MG 07 owns the world's largest 168-liter frunk for a sedan.

SAIC Passenger Vehicle Vice President and Sales General Manager Zhang Liang described this space performance as 'balance of the Impossible Triangle of styling, space, and range' in communication with the media.

「This is the coupe genes and technical foundation.」

In Zhang Liang's view, the coupe's 'Impossible Triangle' is a design challenge existing in the industry for a long time:

Fastback streamlined styling lowers the roof, sacrificing rear seat space; if raising the roof to gain a spacious cabin, it will compromise aerodynamics and styling.

Breaking the 'Impossible Triangle' means MG 07 will no longer return to the old road of 'Sports sedan = niche preference' in the fuel era, but will integrate the emotional value of a coupe into a framework that can cover more mainstream family users and young urban users.

They infused 'family experience' into a performance coupe, equipped with a 30L dual-zone freezer, zero-gravity seats, 21-speaker panoramic sound system, and Momenta's City NOA.

MG 07 carries Chen Cui's youthful spirit and also entrusts the hope of the SAIC Group to win over mass users in the pure electric market.

MG 07 is an intelligent coupe that can only be manufactured in China.

02.

Get 300k Value out of 150k

In the puzzle piece planned by SAIC Group, after solidifying the base market, MG will focus entirely on the 100,000-200,000 yuan core range, and launch a new electric coupe in the second half of the year to promote 'technology accessibility' to continue exploring downwards.

MG 07 was born with such a mission, but before MG 07 launched, this was already a red-hot market.

For MG 07's competitors, Chen Cui set three screening criteria: 840km range, 800V high-voltage platform, and LiDAR hardware representing intelligence.

Adding the three, Chen Cui screened out 10 target models from 864 new energy vehicles in the domestic market:

Removing Zeekr 009 and Yangwang U7 with large price differences, the eight models opposite MG 07 are: Xiaomi SU7, BYD Tang, BYD Seal 08, Zeekr 007, Denza Z9GT, Voyah Zhiyin, Luxeed S7, and Qijing GT7, with an average starting price of 255,000 yuan.

Among them, of course, including the Xiaomi SU7 that triggered public opinion waves.

Facing the above eight star competitor models, Chen Cui and MG's strategy was extremely direct and rough: lower prices.

MG 07's entry-level 650 Comfort Edition is equipped with a 67kWh semi-solid-state battery, CLTC range 650km, and all models come standard with mCDC smart electromagnetic suspension with 200 damping adjustments per second, with a pre-sale price of only 125,900 yuan.

The two versions with real killing power are the 135,900 yuan 610 LiDAR version and the 155,900 yuan 845 LiDAR version: the former gives 'world's only mass-produced, stable charging/discharging at minus 30 degrees' semi-solid-state battery + Momenta R7 World Model + LiDAR, the latter directly mounts 91kWh CATL ternary lithium battery + 800V high-voltage platform + 5C super fast charging, CLTC range 845km.

Among them, MG 07 is first equipped with Momenta R7 Reinforcement Learning World Model, equipped with Xheart X7 large model dedicated chip and integrated LiDAR, supporting City NOA and full-scenario memory parking. 

SAIC is Momenta's largest institutional shareholder; this solution was originally reserved for 300,000 yuan class models, now downgraded to models starting from 135,900 yuan.

According to industry conventions, the final official launch price usually has another 5,000 to 6,000 yuan room to drop, which means the 845 LiDAR version has a chance to enter below 150,000, and the 610 LiDAR version may burst into below 130,000.

Did MG 07 use hardware specs roughly halved the price, meaning SAIC decided to lose money just for the sake of hype?

Facing this question, Zhang Liang's answer was also very direct:

「Definitely won't do loss-making business.」

He stated in communication with the media that MG's next core direction is to maximize value, not simply make a fuss on prices.

He summarized two MG 'value methodologies' to the media:

First is Scale and Modularity—MG 07 is built on SAIC's next-gen global architecture; batteries, chassis, and core modules can be shared by multiple models; suppliers conduct forward-looking joint development based on expectations of sales volume, amortizing costs through scale.

Second is Technical Integration—18-in-1 active heat dissipation electric drive lowers costs while releasing space and improving performance. 

MG 07 has the potential to achieve making a 150,000 yuan car into a 300,000 yuan car's configuration without losing money.

But cars are ultimately a scale industry; without enough sales to amortize costs, everything will return to illusion.

Chen Cui revealed a set of data to the media after the launch event: the order volume within 50 minutes of the event start reached the level of 3 hours after MG4 launched; pre-launch overall user heat was about twice that of MG4.

Subsequently, official data showed: MG 07 pre-order 20-hour small reservations broke 21,000 units, doubling compared to MG 4 same period.

This number, of course, cannot be directly equated to terminal sales, but it at least shows that the first round of stimulus from price and configuration worked, and consumers are willing to take a serious look at MG.

Final Thoughts:

MG's base today is still the overseas market; in the short term, overseas sales greater than domestic may not change.

But uncertainty in the overseas market environment is also increasing.

Discussions around EU tariffs and local production have been going on for a while.

Some media reported that pure electric models sold by SAIC/MG in the EU face an additional tariff of 35.3%; after stacking with the existing 10% base tariff, tax burden pressure is significantly raised. In response, MG is also advancing its European factory construction plan to cope with the new trade environment.

For MG, this means the rhythm of expansion along the export dividend in the past is entering a more complex stage: channels, policies, costs, capacity layout, all need to be re-calculated next.

This also makes it more urgent for MG to develop the Chinese local market than before.

Unlike many Chinese local brands deeply layouting going global, MG wants to take a reverse global path where success abroad strengthens domestic presence; changing the 'strong overseas, weak domestic' sales structure, the difficulty here is on par with many joint venture brands trying to keep up with the rhythm of the Chinese market.

MG's advantage is it has local talent who understand the Chinese market best; for the young Chen Cui, what he needs to do most is both respect MG's history and glory, and also prevent this heavy history from becoming a burden for MG to contact Chinese next-generation users.

What MG needs today is not a new overseas good news; it needs a main product that can stand in the Chinese market to help the brand re-calibrate its identity.

MG 07 undertakes exactly this role.

However, there are always people in the industry who like to tell a car story too grand, as if one launch event can rewrite brand destiny.

MG 07 of course cannot bear the bet of deciding the outcome in one battle.

But MG 07 is a beginning; it hit MG's core issue right now: How can a brand that regained success overseas leveraging China's three-electric and intelligent technologies return to the domestic market to gain the same presence and recognition?

Chen Cui proved one thing, taking on difficulties head-on: Grappling with the toughest opponents.

Only through true localization for the Chinese market, connecting yesterday's MG and today's MG, can Chinese users who truly love MG emerge.

In Malaysia's SUV market, many buyers compare the Proton X70 and Volkswagen Tiguan when choosing a car. These two models are quite close in price and positioning. Today, we will make a detailed comparison from multiple aspects to help you save time on research.

Price and Versions

The Proton X70 OTR price in Malaysia is RM 106,800 - 122,300, with 3 versions in total, including 1.5L Standard 2WD (RM 106,800), 1.5L Executive 2WD (RM 115,800), 1.5L Premium 2WD (RM 122,300), etc.

The Volkswagen Tiguan OTR price in Malaysia is RM 206,540 - 260,024, with 2 versions in total, including 2025 Allspace 2.0T R-Line (RM 260,024), 2025 Allspace 1.4T Elegance (RM 206,540), etc.

From a price perspective, the starting price of the Proton X70 is indeed RM 99,740 cheaper than the Volkswagen Tiguan. If your budget is limited, Proton's entry-level version can already meet daily needs. But also note, the few thousand ringgit saved might involve trade-offs in features, depending on your specific needs.

Power and Fuel Consumption

The Proton X70 is equipped with a 1.5L Turbo, 140 hp. Official fuel consumption 7.0 L/100km.

The Volkswagen Tiguan is equipped with a 2.0L 4-cyl, 170 hp. Official fuel consumption 8.0 L/100km.

Regarding power, the 2.0L 4-cyl of Volkswagen Tiguan has 30 more horsepower than the 1.5L Turbo of Proton X70. However, for daily city driving, both cars have enough power and won't feel lacking.

Safety Features

The Proton X70 safety rating is 5★ (ASEAN NCAP), active safety systems include ADAS (ACC, AEB, LKA, LDA, BSM, RCTA).

The Volkswagen Tiguan safety rating is 5★ (Euro NCAP), active safety systems include IQ.Drive.

In terms of safety features, both cars received good ratings. However, Proton X70's ADAS (ACC, AEB, LKA, LDA, BSM, RCTA) and Volkswagen Tiguan's IQ.Drive have some functional differences. If you value active safety, you can compare their feature lists carefully.

Configuration and Technology

The Proton X70 adopts FWD drive mode.

The Volkswagen Tiguan adopts FWD drive mode.

Both cars have the same drive mode, both are FWD, daily driving experience won't differ too much.

Summary

Overall, Proton X70 and Volkswagen Tiguan are both very good models in the Malaysia market. Which one to choose depends mainly on your personal needs and budget. We suggest doing your homework, comparing quotes from several car dealerships, and test driving before making a final decision. Buying a car is a big matter, spending time doing research will never go wrong.

喺馬來西亞嘅 SUV 市場，好多買家喺揀車嘅時候都會拿 Proton X70 同 Volkswagen Tiguan 嚟做比較。呢兩款車喺價位同定位上都好啱，今日我哋就從多個方面做一個詳細嘅對比，幫你慳返做功課嘅時間。

價錢同版本

Proton X70 喺馬來西亞嘅 OTR 售價係 RM 106,800 - 122,300，一共有 3 個版本，包括 1.5L Standard 2WD（RM 106,800）、1.5L Executive 2WD（RM 115,800）、1.5L Premium 2WD（RM 122,300） 等。

Volkswagen Tiguan 喺馬來西亞嘅 OTR 售價係 RM 206,540 - 260,024，一共有 2 個版本，包括 2025 Allspace 2.0T R-Line（RM 260,024）、2025 Allspace 1.4T Elegance（RM 206,540） 等。

從價錢睇嚟，Proton X70 嘅起步價的確比 Volkswagen Tiguan 平咗 RM 99,740。如果你預算有限，Proton 嘅入門版已經可以滿足日常需求。但都要留意，平嗰幾千蚊，可能喺配備上會有取捨，具體要看你嘅需求。

安全配備

Proton X70 嘅安全評級係 5★ (ASEAN NCAP)，主動安全系統包括 ADAS (ACC, AEB, LKA, LDA, BSM, RCTA)。

Volkswagen Tiguan 嘅安全評級係 5★ (Euro NCAP)，主動安全系統包括 IQ.Drive。

安全配備方面，兩款車都攞到唔錯嘅評級。不過 Proton X70 嘅 ADAS (ACC, AEB, LKA, LDA, BSM, RCTA) 同 Volkswagen Tiguan 嘅 IQ.Drive 喺功能上啲差異，如果你比較著重主動安全嘅話，可以仔細對比下兩者嘅功能列表。

空間同舒適度

Proton X70 車身長 4400 mm，後備箱 400 L。

Volkswagen Tiguan 車身長 4400 mm，後備箱 400 L。

兩款車嘅尺寸差唔多一樣，車內空間差別唔大。呢個級別嘅車，日常使用完全夠用。

適合邊種人

Proton X70 同 Volkswagen Tiguan 都係馬來西亞市場嘅主流選擇，適合家庭使用、日常通勤。如果你更加著重品牌口碑同二手價，可以優先考慮口碑好嗰一款；如果你更加在意性價比同配備，那就揀配置更豐富嗰款。最後都建議兩款都去試駕，親身體驗先係最重要。

總結

總嘅嚟講，Proton X70 同 Volkswagen Tiguan 都係馬來西亞市場好唔錯嘅車型。揀邊輛，關鍵都係睇你嘅個人需求同預算。建議大家做好功課，多比較幾間車行嘅報價，再落去試駕做最終決定。買車係件大事，花少少時間做功課絕對唔會錯。

In Malaysia's SUV market, many buyers compare Proton X70 and Chery Tiggo 9 when choosing a car. These two cars are quite close in price and positioning. Today we will do a detailed comparison from multiple aspects to save you time doing research.

Price and Versions

Proton X70 OTR price in Malaysia is RM 106,800 - 122,300, totaling 3 versions, including 1.5L Standard 2WD (RM 106,800), 1.5L Executive 2WD (RM 115,800), 1.5L Premium 2WD (RM 122,300), etc.

Chery Tiggo 9 OTR price in Malaysia is RM 166,800 - 179,800, totaling 1 version, including 2026 2.0T Standard (RM 179,750), etc.

From a price perspective, the Proton X70's starting price is indeed RM 60,000 cheaper than Chery Tiggo 9. If your budget is limited, Proton's entry-level version can already meet daily needs. But also note, the savings of a few thousand might involve trade-offs in features, depending on your needs.

Power and Fuel Consumption

Proton X70 equipped with 1.5L Turbo, horsepower 140 hp. Official fuel consumption 7.0 L/100km.

Chery Tiggo 9 equipped with 2.0L 4-cyl, horsepower 170 hp. Official fuel consumption 8.0 L/100km.

Regarding power, Chery Tiggo 9's 2.0L 4-cyl has 30 horsepower more than Proton X70's 1.5L Turbo. However, driving daily in the city, both cars have enough power, you won't feel underpowered.

Space and Comfort

Proton X70 body length 4400 mm, trunk 400 L.

Chery Tiggo 9 body length 4400 mm, trunk 400 L.

The dimensions of both cars are almost the same, interior space difference is not large. For this class of car, daily use is completely sufficient.

Configuration and Technology

Proton X70 adopts FWD drive mode.

Chery Tiggo 9 adopts FWD drive mode.

Both cars have the same drive mode, both are FWD, daily driving experience will not have too big difference.

Maintenance and Service

Proton X70 warranty 5 years/150,000km, service interval every 10,000km or 6 months.

Chery Tiggo 9 warranty 3 years/100,000km, service interval every 10,000km or 6 months.

Summary

In general, Proton X70 and Chery Tiggo 9 are both very good car models in the Malaysia market. Which one to choose, the key is still to look at your personal needs and budget. Everyone is advised to do research, compare quotes from several car dealerships, then go for a test drive to make a final decision. Buying a car is a major matter, spending some time doing research will definitely not be wrong.

On August 4, GAC Group released the production and sales announcement for July. Data shows that from January to July, GAC Group's automobile sales exceeded 886,000 units, a year-on-year increase of 1.28%. New energy vehicle sales reached 311,700 units, up 66.20% year-on-year. The share of energy-saving and new energy vehicles further increased to 63.96%. The cumulative export volume of independent brands reached 145,000 units, a 130% year-on-year increase, already exceeding the full year 2025 level.

In July this year, GAC Group welcomed an important milestone in development, with cumulative production and sales exceeding 30 million units, entering a new stage of scaled development. At the same time, GAC Group has also appeared on the Fortune Global 500 list for 14 consecutive years.

Independent Brands Show Strong Growth

Joint Venture Brands Consolidate the Core

Since the beginning of this year, independent brands have maintained strong growth momentum, becoming the core growth engine for GAC Group. From January to July, the cumulative sales of independent brands exceeded 400,000 units, a significant year-on-year increase of 33.31%. Among them, July sales exceeded 54,200 units, a 19.91% year-on-year increase.

The Hyper AION Business Unit's cumulative sales from January to July reached 210,400 units, surging 62.08% compared to the same period last year, and continued to maintain double-digit growth momentum in July, with sales increasing 36.37% year-on-year to 28,807 units. Among them, AION i60 monthly sales continued to exceed 10,000 units; AION N60 launched for two months and cumulative deliveries have already broken through 12,000 units, occupying 73.3% of the 100,000-150,000 RMB Laser Radar Intelligent Driving Pure Electric SUV market segment; Hyper S600 simultaneously started launch delivery. In addition, the AION product matrix was upgraded again in July, debuting the AION Ray series, injecting new vitality into brand development.

Hyper S600

AION Ray 7

GAC Trumpchi's cumulative sales so far this year have exceeded 187,100 units, up 9.83% year-on-year, of which July sales reached 22,739 units. In July, GAC Trumpchi product lineup welcomed dual vehicle updates. The 2027 Trumpchi Vision S7 PHEV officially went on sale, and the Fifth Generation Trumpchi GS4 arrived cross-level with an 79,800 RMB affordable threshold, meeting users' diverse car buying needs.

Trumpchi Vision S7 PHEV

Qijing Automotive is a high-end smart EV brand jointly created by GAC Group and Huawei Qiankun. The first model, Qijing GT7, was officially launched at the end of June and started user delivery in July. In the first month after launch, Qijing GT7 sales reached 2,658 units, gaining market and consumer recognition. Enjoy Huawei Qiankun Intelligent Driving ADS 5, leading intelligent experience, extreme handling performance, extraordinary aesthetic design immediately upon delivery, combined with GAC's solid quality and safety endorsement, jointly becoming the core factors that move users to place orders. In terms of channels, Qijing has landed in nearly 300 stores in over 90 cities nationwide. With Qijing GT7 delivery proceeding steadily, the brand's second model Qijing GX7 is also fully accelerated, to be officially launched within the year. Qijing's "One brand, two top-tier flagship models" product matrix is gradually taking shape, and the brand is officially heading towards a brand new development stage.

Qijing GT7

Joint venture brands continue to rely on flagship models to consolidate the core business. GAC Toyota's cumulative sales from January to July have exceeded 402,500 units, of which July sales reached 46,500 units. Camry, Highlander, and Sienna, the three flagship models, had monthly sales of 22,843 units, with sales share reaching 49%; the bZ Series continued to maintain the momentum of monthly sales breaking 10,000 units, with July sales of 12,002 units, accounting for over 25%. The mainstream model bZ3X sales were 9,546 units, consistently ranking in the top tier of joint venture new energy vehicle sales for consecutive months.

GAC Toyota bZ Series

GAC Honda sales in July were 11,686 units. The "2026 First Half China Car Resale Value Report" shows that Accord won the champion of joint venture mid-size sedans again with a 55.90% three-year resale value rate; Breeze ranked second in joint venture compact SUVs with a 58.19% three-year resale value rate. In July this year, GAC Honda's cumulative sales broke through 11 million units, and simultaneously both parties' shareholders signed a renewal agreement, extending the cooperation period to 2038, jointly accelerating electrification and intelligence transformation. According to the plan, GAC Honda will launch 5 new models in the next two years, including two localized new energy vehicle models and brand new hybrid products.

  GAC Honda Breeze

Independent Brands Accelerate Overseas

Cumulative Exports Break 140,000 Units, Up 130% Year-on-Year

Going global is becoming GAC's "First Growth Curve". In July, GAC independent brands' export volume reached 23,575 units, a 119% year-on-year increase; cumulative export volume from January to July was 145,000 units, a 130% year-on-year increase, already exceeding the full year 2025 level.

In July this year, GAC globally accelerated expansion in five major regional markets along three dimensions: localized production, new product launch, and policy coordination. Among them, the Americas market's terminal sales increased 139% year-on-year, with sales in Uruguay, Costa Rica, Colombia, Brazil and other markets achieving multi-fold year-on-year growth, simultaneously approved to join Brazil's "Green Mobility and Innovation Plan", deeply integrating into the local national green development strategy; CIS region terminal sales increased 112% year-on-year, the 7th KD plant globally landed in Kazakhstan, GS8 was launched on the line simultaneously.

GAC GS8 Output Line at Kazakhstan Production Base

In the Asia-Pacific market, GAC's July terminal sales increased 78% year-on-year, the Thailand factory has cumulatively produced over 10,000 units, with multiple new cars landing in the Philippines; in the Middle East and Africa regions, GAC terminal sales increased 51% year-on-year, officially landing in the Morocco market in July, the first batch will launch three SUVs, covering fuel, hybrid, plug-in hybrid diverse power sources. At the same time, GAC is steadily breaking through in Europe. In the Greek pure electric passenger car market, GAC's market share has increased to 7.7%, ranking second in the market, while models in multiple countries are preparing for launch.

 Thailand Rayong Factory Completed 10,000th Vehicle Output

Investment Ecosystem Shows Results

Charging Network Speeds Up Again

GAC Group continues to deepen industry chain layout around the future development trend of automobiles, solidifying the autonomous and controllable foundation in key fields such as chips, autonomous driving, embodied intelligence, aerospace, etc. In July this year, GAC densely collected multiple industrial investment results.

On July 27, the domestic DRAM memory chip enterprise ChangXin Technology, in which GAC participated in 2021, landed on the STAR Market, creating the highest capital raising record in A-shares this year and STAR Market. At the beginning of the same month, early invested silicon carbide power device manufacturer Basic Semiconductor and autonomous driving technology company Momenta both landed on the Hong Kong Stock Exchange, navigation positioning chip manufacturer Heron Electronics' ChiNext IPO was accepted.

So far, GAC has invested in over 140 high-quality enterprises including Horizon Robotics, YueXin Semiconductor, Pony.ai, WeRide, Qingtao Energy, etc., cumulatively培育 (cultivated) at least 48 invested enterprises to go public.

Outside of investment layout, GAC simultaneously accelerated the landing of charging ecosystem supporting facilities. So far, GAC's "9 Vertical 10 Horizontal" charging network has covered 31 provinces and 213 cities nationwide, achieving "guaranteed station within a straight-line 1 km" in core urban areas; self-operated charging piles exceed 27,000 units, among which ultra-fast charging piles have broken through 20,000 units; in addition, China's electric vehicle charging pile 3C certification was implemented starting from August 1st, GAC's multiple charging pile products were among the first to obtain 3C certification, covering public fast charging, heavy truck refueling, destination slow charging and other scenarios, providing convenient and safe refueling services for new energy car owners.

GAC Energy "9 Vertical 10 Horizontal" Charging Network

In the second half of this year, GAC will heavily launch multiple models such as Trumpchi's first hard-core off-road SUV Yue 7, AION's new super pure electric coupe RAY 7, Qijing GX7, etc., to respond to market expectations with product upgrades. Behind this, GAC Group is grabbing the opportunities of automobile industry intelligence and globalization, simultaneously promoting three core tasks of "Stabilize Joint Ventures, Strengthen Independence, Expand Ecosystem", accelerating overseas market development and industry chain deep layout, with systematic measures to continuously solidify future competitiveness.

喺马来西亚嘅 SUV 市場，好多買家揀車嗰陣都會拿 Proton X70 同 Chery Tiggo 8 Pro 嚟做比較。呢兩款車喺價位同定位上都好接近，今日我哋就從多個方面做一個詳細嘅比較，幫你節省咗做功課嘅時間。

價錢同版本

Proton X70 喺马来西亚嘅 OTR 售價係 RM 106,800 - 122,300，一共有 3 個版本，包括 1.5L Standard 2WD（RM 106,800）、1.5L Executive 2WD（RM 115,800）、1.5L Premium 2WD（RM 122,300） 等。

Chery Tiggo 8 Pro 喺马来西亚嘅 OTR 售價係 RM 159,750 - 159,750，一共有 2 個版本，包括 1.6L Turbo Standard（RM 130,000）、1.6L Turbo Premium（RM 145,000） 等。

從價錢嚟睇，Proton X70 嘅起步價確實比 Chery Tiggo 8 Pro 平咗 RM 52,950。如果你預算有限，Proton 嘅入門版已經可以滿足日常需求。但要留意，平嗰幾千蚊，可能喺配備上要有取捨，具體睇你嘅需求。

安全配備

Proton X70 嘅安全評級係 5★ (ASEAN NCAP)，主動安全系統包括 ADAS (ACC, AEB, LKA, LDA, BSM, RCTA)。

Chery Tiggo 8 Pro 嘅安全評級係 TBD，主動安全系統包括 Basic。

安全配備方面，兩款車都拿到唔錯嘅評級。不過 Proton X70 嘅 ADAS (ACC, AEB, LKA, LDA, BSM, RCTA) 同 Chery Tiggo 8 Pro 嘅 Basic 喺功能上有啲差異，如果你比較重視主動安全嘅話，可以仔細對比下兩者嘅功能列表。

保養同維修

Proton X70 保修 5 年/150,000km，保養間隔 每 10,000km 或 6 個月。

Chery Tiggo 8 Pro 保修 3 年/100,000km，保養間隔 每 10,000km 或 6 個月。

適合邊類人

Proton X70 同 Chery Tiggo 8 Pro 都係马来西亚市場嘅主流選擇，適合家庭使用、日常通勤。如果你更重視品牌口碑同二手價，可以優先考慮口碑更好嗰一款；如果你更在意性價比同配備，那就選配置更豐富嗰款。最終始終建議兩款都去試駕，親身體驗先係最重要嘅。

總結

總體嚟講，Proton X70 同 Chery Tiggo 8 Pro 都係马来西亚市場好唔錯嘅車型。選擇邊一輛，關鍵始終要睇返你嘅個人需求同預算。建議大家做好功課，多比較幾間車行嘅報價，再去試駕做最終決定。買車係一件大事，花點時間做功課絕對唔會錯。

In Malaysia's SUV market, many buyers compare Proton X70 and Chery Tiggo 8 when selecting a car. These two models are quite close in price and positioning. Today we will conduct a detailed comparison from multiple aspects to help you save the time of doing research.

Price and Versions

The OTR price of Proton X70 in Malaysia is RM 106,800 - 122,300, with a total of 3 versions, including 1.5L Standard 2WD (RM 106,800), 1.5L Executive 2WD (RM 115,800), 1.5L Premium 2WD (RM 122,300), etc.

The OTR price of Chery Tiggo 8 in Malaysia is RM 129,750 - 129,750, with a total of 1 version, including 2026 1.6T Standard (RM 129,750), etc.

From a price perspective, Proton X70's starting price is indeed RM 22,950 cheaper than Chery Tiggo 8. If your budget is limited, Proton's entry-level version can already meet daily needs. However, be aware that the savings of a few thousand might involve compromises on features, it depends on your specific needs.

Power and Fuel Economy

Proton X70 comes with 1.5L Turbo, 140 hp. Official fuel consumption 7.0 L/100km.

Chery Tiggo 8 comes with 1.5L Turbo, 140 hp. Official fuel consumption 7.0 L/100km.

Both cars use the same powertrain system, the driving feel is basically no different. Fuel consumption is also similar, no need to worry too much about this.

Space and Comfort

Proton X70 body length 4400 mm, trunk 400 L.

Chery Tiggo 8 body length 4400 mm, trunk 400 L.

The dimensions of both cars are almost the same, interior space difference is not significant. Cars in this class are fully sufficient for daily use.

Who is it suitable for?

Proton X70 and Chery Tiggo 8 are both mainstream choices in the Malaysian market, suitable for family use and daily commuting. If you value brand reputation and resale value more, you can prioritize the one with a better reputation; if you care more about value for money and features, then choose the one with richer specifications. In the end, it is recommended to test drive both, as personal experience is the most important.

Summary

Overall, Proton X70 and Chery Tiggo 8 are both very good car models in the Malaysian market. Which one to choose depends mainly on your personal needs and budget. It is recommended to do your research, compare quotes from several dealerships, and then test drive to make the final decision. Buying a car is a major matter, spending some time doing research will never be wrong.

In the Malaysian SUV market, many buyers compare Proton X70 and Chery Tiggo Cross when choosing a car. Both cars are quite close in price and positioning, so today we will make a detailed comparison from multiple aspects to help you save time on research.

Price and Variants

Proton X70's OTR price in Malaysia is RM 106,800 - 122,300, with a total of 3 variants, including 1.5L Standard 2WD (RM 106,800), 1.5L Executive 2WD (RM 115,800), 1.5L Premium 2WD (RM 122,300), etc.

Chery Tiggo Cross's OTR price in Malaysia is RM 88,750 - 99,750, with a total of 2 variants, including 2025 HEV 1.5L CSH (RM 99,750), 2025 1.5T Standard (RM 88,750), etc.

In terms of price, the starting price of Chery Tiggo Cross is RM 18,050 cheaper than Proton X70. Honestly, in this price range, a gap of a few thousand is actually not that significant; the key lies in overall cost-performance and long-term usage costs.

Power and Fuel Consumption

Proton X70 is equipped with a 1.5L Turbo, 140 hp. Official fuel consumption is 7.0 L/100km.

Chery Tiggo Cross is equipped with a 1.5L 4-cyl, 105 hp. Official fuel consumption is 6.0 L/100km.

In terms of power, Proton X70's 1.5L Turbo has 35 more horsepower than Chery Tiggo Cross's 1.5L 4-cyl, offering more confidence in mid-range acceleration, especially when overtaking on highways. However, Chery Tiggo Cross may have better fuel economy, and the difference in daily city commuting will not be too large.

Safety Features

Proton X70's safety rating is 5★ (ASEAN NCAP), with active safety systems including ADAS (ACC, AEB, LKA, LDA, BSM, RCTA).

Chery Tiggo Cross's safety rating is TBD, with active safety systems including Basic.

Regarding safety features, both cars have received good ratings. However, Proton X70's ADAS (ACC, AEB, LKA, LDA, BSM, RCTA) and Chery Tiggo Cross's Basic differ in functions. If you value active safety more, you can carefully compare the feature lists of both.

Space and Comfort

Proton X70 body length is 4400 mm, trunk is 400 L.

Chery Tiggo Cross body length is 4400 mm, trunk is 400 L.

The dimensions of both cars are almost the same, with little difference in interior space. For cars of this level, daily use is completely sufficient.

Configuration and Technology

Proton X70 adopts FWD drive method.

Chery Tiggo Cross adopts FWD drive method.

Both cars have the same drive method, both are FWD, and the daily driving experience will not differ much.

Conclusion

In general, Proton X70 and Chery Tiggo Cross are both very good models in the Malaysian market. Which one to choose depends on your personal needs and budget. We suggest doing your research thoroughly, compare quotes from several dealerships, then go for a test drive to make the final decision. Buying a car is a major decision, spending some time doing research will never be wrong.

比亚迪助力香港足球文化节 与足球少年一起见证曼城国米巅峰对决。

8月1日，香港足球文化节迎来一场万众瞩目的豪门对决——英超蓝月曼城与意甲蓝黑军团国际米兰的季前赛。作为曼城和国际米兰双边的官方合作伙伴，同时也是本次赛事的赞助商，比亚迪全力助阵巅峰之战，彰显中国品牌的全球格局，新能源科技邂逅足球热爱，实现中国品牌与世界顶级足球 IP 的双向奔赴。

赛事全程，比亚迪为两支球队提供专属出行保障。比亚迪旗下车型承担了球队通勤、赛事后勤重任，以世界领先的新能源科技护航赛事圆满举办，将绿色出行理念融入这场万人瞩目的足球狂欢。

本场香港足球文化节汇聚足坛双冠豪门与全球新能源冠军，上演了强强联合的戏码。曼城、国米均坐拥联赛与欧冠顶级荣誉，各自缔造足坛五冠王传奇，是欧洲足坛顶尖战力。作为两大豪门官方合作伙伴，比亚迪蝉联全球新能源销量冠军，2025年跻身全球车企前五，海外市场高速增长，凭借世界领先的技术实力联合顶级足球豪门，完成多重冠军的跨界联袂。

喺馬來西亞嘅 SUV 市場，好多買家喺揀車嘅時候都會拿 Proton X70 同 Toyota Yaris Cross 嚟做比較。呢兩款車喺價格同定位上都幾近，今日我就從多個方面做一個詳細嘅比較，幫你省下做功課嘅時間。

價錢同版本

Proton X70 喺馬來西亞嘅 OTR 售價係 RM 106,800 - 122,300，一共有 3 個版本，包括 1.5L Standard 2WD（RM 106,800）、1.5L Executive 2WD（RM 115,800）、1.5L Premium 2WD（RM 122,300） 等。

Toyota Yaris Cross 喺馬來西亞嘅 OTR 售價係 RM 99,900 - 109,900，一共有 2 個版本，包括 2026 1.5L Standard（RM 99,900）、2026 HEV 1.5L Standard（RM 109,900） 等。

由價錢嚟睇，Toyota Yaris Cross 嘅起步價比 Proton X70 平咗 RM 6,900。老實講，喺呢個價格段，幾千蚊嘅差距其實唔算大，關鍵仲係睇整體嘅性價比同長期使用成本。

動力同油耗

Proton X70 配備 1.5L Turbo，馬力 140 hp。官方油耗 7.0 L/100km。

Toyota Yaris Cross 配備 1.5L 4-cyl，馬力 105 hp。官方油耗 6.0 L/100km。

動力方面，Proton X70 嘅 1.5L Turbo 比 Toyota Yaris Cross 嘅 1.5L 4-cyl 多咗 35 匹馬力，中段加速更有信心，尤其係跑高速公路超車嘅時候。不過 Toyota Yaris Cross 嘅油耗可能更友好，日常市區通勤差別唔會太大。

安全配備

Proton X70 嘅安全評級係 5★ (ASEAN NCAP)，主動安全系統包括 ADAS (ACC, AEB, LKA, LDA, BSM, RCTA)。

Toyota Yaris Cross 嘅安全評級係 5★ (ASEAN NCAP)，主動安全系統包括 TSS。

兩款車嘅安全評級一樣，喺呢個級別入面安全配備都算俾好齊全啦。而家嘅新車安全性都唔差，唔使太擔心呢一點。

空間同舒適度

Proton X70 車身長 4400 mm，行李廂 400 L。

Toyota Yaris Cross 車身長 4400 mm，行李廂 400 L。

兩款車嘅尺寸幾乎一樣，車內空間差別唔大。呢個級別嘅車，日常使用完全夠用。

配備同科技

Proton X70 採用 FWD 驅動方式。

Toyota Yaris Cross 採用 FWD 驅動方式。

兩款車嘅驅動方式一樣，都係 FWD，日常駕駛感受唔會有太大分別。

總結

總體嚟講，Proton X70 同 Toyota Yaris Cross 都係馬來西亞市場好唔錯嘅車款。揀邊一輛，關鍵仲係睇你嘅個人需求同預算。建議大家做好功課，多比較幾間車行嘅報價，再去試駕做最終決定。買車係件大事，花少少時間做功課絕對唔會錯。

比亚迪终于要把机器人搬进4S店了。官方确认，人形机器人产品8月在郑州“迪空间”首次公开亮相。这款代号“小迪”的机器人身高1.61米，体重58.5公斤，全身31个自由度，能讲6种方言和6种外语。

这不是概念模型，是能实际干活的。手部7个自由度，抓取精度正负1毫米，能完成抓取、放置、按压、装配这些动作。交互方面支持人脸、唇动、手势三重识别，对话响应1.5秒以内，还能多轮打断和话题切换。

李柯之前透了底：“目标是每家门店放2到3台。”这些机器人的日常工作就是迎宾、讲解车型、功能演示、活跃展厅气氛。本质上就是把销售顾问的一部分工作交给机器人来干。

为什么选门店场景切入？比亚迪全球超过3万个经销网点，这是现成的应用场景。中信建投分析师许光坦说得很直白：车企搞机器人有成本、效率、技术三重优势，从门店导购切入是“三步走”的第一步——先商用，再工厂，最终进家庭。

比亚迪的机器人研发其实从2022年就开始了，目前已经有工艺机器人、协作机器人、移动机器人等多条产品线。今年7月还跟香港科技大学签了联合实验室协议，未来几年投入数千万港元搞具身智能研究。

不过有意思的是，6月网上流传过一波“比亚迪机器人代号尧舜禹、150台上岗、年内2万台”的消息，被官方全盘否认。说明比亚迪对这块业务还是相对低调的，不想过度炒概念。

不止比亚迪。特斯拉Optimus、小鹏IRON、理想都在做，广汽也有布局。6月工信部启动了人形机器人实景实训专项行动，目标是年底万台级落地。车企集体下场，这条赛道今年下半年会非常热闹。

In the Malaysian SUV market, many buyers compare Proton X50 and MG MG HS when choosing a car. These two cars are quite close in price and positioning. Today, we will make a detailed comparison from multiple aspects to help you save time doing research.

Prices and Variants

Proton X50 OTR price in Malaysia is RM 89,800 - 113,300, with a total of 4 variants, including 1.5T Executive (RM 89,800), 1.5T Premium (RM 101,800), 1.5T Flagship (RM 113,300), etc.

MG MG HS OTR price in Malaysia is RM 130,450 - 146,450, with a total of 2 variants, including 1.5L Standard (RM 105,000), 1.5L Executive (RM 115,000), etc.

From a price perspective, the Proton X50's starting price is indeed RM 40,650 cheaper than the MG MG HS. If your budget is limited, Proton's entry-level version can already meet daily needs. However, note that the few thousand savings might come with compromises in features, it depends on your specific needs.

Safety Features

Proton X50 safety rating is 5★ (ASEAN NCAP), active safety systems include ADAS (ACC, AEB, LKA, LDA, BSM, RCTA).

MG MG HS safety rating is TBD, active safety systems include Basic.

Regarding safety features, both cars have received good ratings. However, there are some differences in functionality between Proton X50's ADAS (ACC, AEB, LKA, LDA, BSM, RCTA) and MG MG HS's Basic. If you value active safety, you can carefully compare their feature lists.

Space and Comfort

Proton X50 body length 4400 mm, trunk 400 L.

MG MG HS body length 4400 mm, trunk 400 L.

The dimensions of both cars are almost the same, interior space differences are not significant. For this class of cars, daily use is more than enough.

Who is it suitable for?

Proton X50 and MG MG HS are both mainstream choices in the Malaysian market, suitable for family use and daily commuting. If you value brand reputation and resale value more, prioritize the one with better reputation; if you care more about cost-performance ratio and features, choose the one with richer configuration. Ultimately, it is recommended to test drive both; personal experience is the most important.

Summary

Overall, Proton X50 and MG MG HS are both very good car models in the Malaysian market. Which one to choose depends on your personal needs and budget. It is recommended that everyone do their homework, compare quotes from several car dealerships, then test drive to make the final decision. Buying a car is a big deal, taking time to do research will never be wrong.

In the Malaysian SUV market, many buyers compare Proton X50 and MG MG HS when choosing a car. These two cars are quite close in price and positioning. Today, we will make a detailed comparison from multiple aspects to help you save time on research.

Price and Versions

Proton X50 OTR price in Malaysia is RM 89,800 - 113,300, there are 4 versions in total, including 1.5T Executive (RM 89,800), 1.5T Premium (RM 101,800), 1.5T Flagship (RM 113,300), etc.

MG MG HS OTR price in Malaysia is RM 130,450 - 146,450, there are 2 versions in total, including 1.5L Standard (RM 105,000), 1.5L Executive (RM 115,000), etc.

From the price perspective, Proton X50's starting price is indeed RM 40,650 cheaper than MG MG HS. If your budget is limited, Proton's entry-level version can already meet daily needs. But note that the few thousand cheaper may have trade-offs in equipment, depending on your needs.

Safety Equipment

Proton X50 safety rating is 5★ (ASEAN NCAP), active safety systems include ADAS (ACC, AEB, LKA, LDA, BSM, RCTA).

MG MG HS safety rating is TBD, active safety systems include Basic.

In terms of safety equipment, both cars have received decent ratings. However, there are some differences in functions between Proton X50's ADAS (ACC, AEB, LKA, LDA, BSM, RCTA) and MG MG HS's Basic. If you value active safety more, you can compare the function lists of both in detail.

Maintenance and Service

Proton X50 warranty 5 years/150,000km, maintenance interval every 10,000km or 6 months.

MG MG HS warranty 7 years/150,000km, maintenance interval every 10,000km or 6 months.

Who is this suitable for?

Proton X50 and MG MG HS are both mainstream choices in the Malaysian market, suitable for family use and daily commuting. If you value brand reputation and resale value more, prioritize the one with better reputation; if you care more about value for money and equipment, choose the one with richer configuration. In the end, it is recommended to test drive both models, personal experience is the most important.

Summary

Overall, Proton X50 and MG MG HS are both quite good models in the Malaysian market. Which one to choose depends on your personal needs and budget. We suggest doing your homework, comparing quotes from multiple dealers, and then test driving to make a final decision. Buying a car is a big matter, spending time on research is never wrong.

By Wan Xulong

On July 20, Honda and GAC Group announced they will extend the joint venture agreement until 2038.

The original joint venture agreement was set to expire in 2028. Honda chose to complete the renewal two years early in 2026. Mainstream analysis in overseas financial circles believes this move aims to forcibly eliminate external uncertainty regarding the future of the joint venture.

Over the past year, rumors about GAC Honda closing backward production lines and reducing capacity have continued to ferment in the market. Overseas capital markets even once interpreted these moves as a precursor to the Japanese giant preparing for strategic withdrawal. This early-signed new agreement indeed allayed so-called concerns about "withdrawal".

This new agreement is full of realistic strategic considerations in terms of duration and equity ratio.

Honda abandoned the grand narrative of a 30-year timeline when the factory was built in 1998, setting the duration conservatively at 10 years. In today's world where smart EV technology iterates rapidly, predicting the industry end-game 30 years later is meaningless. 10 years just covers the reshuffling period for the complete transition from traditional fuel vehicles to new energy.

The Chinese market has long passed the simple profit center stage, evolving into the world's most efficient smart driving testing ground and the source of 3-electric technology. Honda is actually bearing the pain of eliminating backward capacity over 10 years, relying on China's massive supply chain to complete the reconstruction of underlying technology. This is the winning hand for its survival in the new energy era.

On the other hand, the new agreement maintains the 50-50 equal equity ratio. Against the background of the comprehensive opening of joint venture equity ratios, cross-border car companies generally seek absolute control to gain more profits. Honda chose to stand still on equity, obviously having completely different ideas.

The internal combustion engine technology barrier and old system of the fuel vehicle era have become like rotting wood. Facing the brand-new electrification underlying architecture, Honda urgently needs to rely on China's extremely competitive smart driving algorithms and 3-electric supply chain system. Maintaining an equal equity ratio represents a new balancing contract exchanged for technology empowerment after the Chinese local automotive industry explodes comprehensively in core technology fields. This renewal that seems to stabilize the army's morale actually also represents the end of the era of one-way technology input. In the future, the "Joint Venture 2.0" model, where the Chinese side leads the new energy architecture while the foreign side handles brand quality control, will truly determine the future of joint venture car companies.

The Flip of the Underlying Model

In the window period created by this new 10-year contract, GAC Honda needs to undergo a painful and thorough transformation. It is transforming from a pure manufacturing execution unit in Honda's global strategy into a co-creation R&D center highly dependent on Chinese local technology empowerment.

In 1999, GAC Honda introduced the sixth-generation Accord into the Chinese market simultaneously, breaking the price monopoly of imported luxury sedans all at once. For the following 20-plus years, GAC Honda surged ahead. Many heavy-hitting products like Fit, Odyssey, Crider, and Vezel were launched consecutively, finally creating a historical peak of 808,900 annual sales units in 2020.

Supporting this premium and sales volume was Honda's advantage in internal combustion engine and vehicle engineering dimensions, which had a very high match with the domestic market at that time. These technologies not only won sales volume but also established industry standards in the Chinese market for 20 years.

In the powertrain field, Honda was jokingly referred to by the folk as "buying engines and getting a car for free". From VTEC to later i-VTEC technology, then to the Earth Dreams Technology series engines of the turbocharging and hybrid era, relying on efficient combustion technology, it achieved extremely low fuel consumption while outputting surging power. The i-MMD dual-motor hybrid system even directly raised the technology threshold of the entire Chinese hybrid market with over 40% thermal efficiency. In that stage, Honda's engine parameters were the industry benchmark that Chinese local car companies had to catch up in power R&D.

In terms of mechanical space utilization, Honda's concept of maximizing space for human seating and minimizing space occupied by machinery also profoundly reshaped China's family car market. Chinese consumers have an extreme craving for interior space. Relying on extremely exquisite chassis suspension layout and space excavation, small cars like Fit have the most outstanding seating experience among products in the same class, while Odyssey directly created the golden space standard for Chinese family MPVs. This class-skipping space performance forced all car brands attempting to enter the Chinese market to make space optimization the first priority of car building.

But now, the mechanical moat proud of the fuel vehicle era has quickly lost its protective efficiency before the 3-electric system and high-level smart driving. Facing the extremely strict iteration rhythm of the Chinese market, the foreign party finally realized that a global platform made behind closed doors cannot survive at all.

The direction of technology empowerment has undergone a historical reversal. For example, in GAC Honda's current new energy technology spectrum, the underlying Architecture W architecture has completely opened up to Chinese local supply chains. Battery packs directly adopted CATL's ternary lithium batteries, intelligent cockpits integrated iFlytek and Huawei's technical ecosystems, and high-level smart driving systems started to extend olive branches to local algorithm companies like Momenta.

Perhaps you might wonder, this migration of technological focus is already old news for many joint venture brands a few years ago, why did GAC Honda, which had deep insights into the Chinese market for more than 20 years before and produced many best-selling models fitting domestic consumer needs, seem to turn slowly? The core reason is that a set of old supply chain systems, the constraints are far beyond our understanding.

Shattering the Keiretsu System

The flip of the underlying model is accompanied by a sense of violent tearing. GAC Honda's terminal sales volume in the first half of this year encountered a severe decline of over 50 percent. Reuters and Nikkei pointed out in recent reports that this is by no means a simple macroeconomic cycle fluctuation; an irreversible structural collapse is truly happening on Japanese joint venture brands. The appearance of this collapse is the excess of backward capacity, its core originates from the complete failure of the old supply chain system.

In the past few decades, Honda, or rather the Japanese automotive industry, has been invincible worldwide. At the supply chain level, the core winning hand is a closed system known as Keiretsu.

This system is centrally scheduled by the OEM, and component enterprises at various levels form a community of interest through cross-shareholding. Inside Honda, Keihin focuses on engine control, Showa focuses on chassis suspension, and Nissin Industrial focuses on braking systems. These three core suppliers constitute Honda's unique component "Three Families".

The most significant feature of the Keiretsu model is the Design-in joint development mechanism where guest engineers enter the OEM R&D center years in advance. This highly bonded software and hardware development mode compressed component manufacturing costs to the extreme and ensured one-million-level physical quality control consistency with strict internal collaboration. Honda's ability to conquer the global market with extremely high reliability relied entirely on this solid wall built by the "Three Families".

In the Chinese market, this model was perfectly replicated by GAC Honda. In the initial stage of factory building, Honda introduced all Japanese component giants within the system to Guangzhou Huangpu, forming a closed procurement ecology that water cannot penetrate. Chinese suppliers found it extremely difficult to penetrate this solidified component list. This highly closed collaborative development mechanism once helped GAC Honda quickly align with global manufacturing standards and established a ruling market position in the following 20 years.

Entering the era of smart electric vehicles, this method showed systemic rigidity and sluggishness.

The Keiretsu model is built on the incremental improvement of internal combustion engines and mechanical hardware, its core is the highly integrated mechanical calibration of software and hardware. Smart electric vehicles require software and hardware decoupling and centralized computing architecture. Facing the leap of battery chemical materials and the explosion of smart driving algorithms, Japanese component giants cannot incubate 3-electric technology with global competitiveness at all.

The more fatal contradiction lies in the mismatch of development rhythm. Japanese traditional supply chains are used to completing a durability closed-loop verification process lasting 36 to 48 months to ensure absolute component reliability. The technical half-life of the Chinese new energy market has shortened to less than one year. Chinese local car companies use open supply chains to compress vehicle development cycles to 18 to 24 months. Facing the Chinese market where code upgrades are promoted every month, the long verification process has become shackles binding Japanese car companies.

Even if Honda tried to save itself at the cross-border level, merging Keihin, Showa, Nissin Industrial and Hitachi Automotive Systems into Hitachi Astemo, and planning to increase its shareholding to 61% this year to unify command resources and aggressively attack AI and software development. This slow speed of internal integration still cannot keep up with the iteration rhythm of China's local.

To survive, GAC Honda must personally smash this closed high wall built by Japanese suppliers.

Facing the crazy drop in sales and the dissolution of the fuel vehicle base, GAC Honda is undergoing a cruel capacity clearing and supply chain breakthrough. While gradually shutting down some old fuel vehicle production lines in Guangzhou, the brand new new energy exclusive factory located in Guangzhou Huangpu with an initial annual capacity of 120,000 vehicles is in the key period of capacity ramp-up. Using high new heavy assets to replace old assets that could originally sustain blood creation, this alternation of breaking and establishing consumes enterprise cash flow extremely.

Conducted synchronously with capacity clearing is the complete liberation of procurement power.

On the next brand new EV models, GAC Honda decisively bypassed the traditional Japanese supply chain and deeply integrated Chinese local top technology enterprises into its own R&D system. The vehicle's core power battery pack directly switched to CATL's mature solution. The intelligent cockpit underlying level fully integrated iFlytek and Huawei's technology ecosystem. High-level smart driving algorithms directly adopted the end-to-end large model provided by Chinese startup company Chudu.

Completely smashing the interest fortress of the Keiretsu system and integrating China's top local 3-electric and smart driving enterprises into its own underlying architecture is the only path for GAC Honda to adapt to the cruel evolutionary rhythm of the Chinese market. Joint venture car companies are exactly in this pain of breaking old and establishing new, searching for the possibility of regaining vitality.

Staying in the Cruellest Gym

Honda chose to complete the renewal at this node in time, essentially forcing itself to stay in the world's cruelest business gym. In this market, the response speed of smart cockpits, the generalization ability of high-level smart driving, and the thermal efficiency of power batteries are repeatedly subjected to extreme pressure by hundreds of local car companies and tens of millions of consumers every day. This high-intensity competitive environment is an industrial ecosystem that any cross-border car company cannot replicate in its local market or European and American bases.

If choosing to strategically withdraw or contract the battle lines at this time, Honda can indeed protect the short-term financial report, but it will completely lose the antenna to perceive the world's most advanced smart electrification trends. Once leaving this super technology incubator China, Honda's R&D system will quickly degenerate in the following three to five years, becoming an island completely cut off from the global top 3-electric and software supply chains.

Staying at the table, it is not only about market share in China but also about Honda's defense capability at the global level.

The strong overseas expansion of China's local new energy vehicles has been fully opened. In Southeast Asia, Middle East, and South America, etc., which are advantage markets traditionally firmly controlled by Japanese car companies, Chinese car brands are launching fierce attacks carrying high-dimensional product power polished by extreme internal competition. Honda's profit highlands in Thailand, Indonesia and other places are facing unprecedented pressure.

In order to resist this dimensionality reduction strike on the global battlefield, Honda must cultivate product R&D capabilities on the Chinese local that can confront Chinese brands head-on. This is exactly the core strategic value of the reverse joint venture model.

GAC Honda and other joint venture enterprises are undertaking an extremely critical technology feedback role. Honda deeply integrates CATL batteries, Huawei ecosystems, and local startup smart driving algorithms within the Chinese joint venture system, not just to build a few cars suited to Chinese consumer tastes. Its true intention is to use the Chinese underlying technology architecture to quickly iterate a set of new energy solutions with global competitiveness.

Recent rare alliances between Honda and Nissan in electrification and intelligence dimensions also confirm the spread of this global defense anxiety. Facing the technology sprint of Chinese car companies, Japanese giants have given up the illusion of fighting alone. GAC Honda plays a key hub role in connecting China's top supply chains and Japanese global manufacturing systems within this huge defense network.

The Chinese market is reshaping Honda's technology base. GAC Honda's 10-year renewal agreement completely ends the one-way narrative of exchanging foreign technology for the Chinese market. Joint venture car companies are transforming into core pipelines for cross-border giants to draw nutrients from China's advanced industrial chains. This life-or-death self-revolution will ultimately decide whether Honda can hold a place in the future global smart car landscape.