When it comes to the more competitive automotive niche segments of the past couple of years, the "Boxy SUV" definitely ranks high. As a classic design with a century-long heritage, even though car design has undergone such long evolution, it remains a timeless masterpiece. Facing this market demand, major automakers have also increased investment in the Boxy SUV market, leading to increasingly fierce competition, and consumers are also overwhelmed by choices in the Boxy SUV market. So the question arises, with a budget of over 100,000, which Boxy SUV is more worth buying?

Large Boxy SUV at 100,000 Level

Since we are here, let's look at sales data first. After all, a model that most consumers choose, its comprehensive strength and product quality must be solid. Just in the past June, a Boxy SUV achieved a dazzling result of over 8,000 units, topping the 100,000-level niche market sales champion. It is the "BJ30 Traveler" priced at just 99,900 starting.

Those who know Beijing Off-road are clear. As the recognized "Creator of Chinese Off-Road Vehicles", whether in the off-road circle or Boxy SUV field, it has absolute say. Against the background of such deep historical heritage and strong technical strength, Beijing Off-road naturally knows what car users want.

Therefore, we can see BJ30 Traveler inheriting the Boxy SUV classic hardcore styling while integrating many Chinese cultural elements, such as the exclusive Five-Star Ring Through Light group in the class. Plus pairing with full electric style modification kit and cool color schemes, not only significantly improving exterior recognition but also meeting the technology sense and youthfulness pursued by young people.

Turning eyes to the interior, everyone will find this A-level SUV positioned BJ30 Traveler. Its cabin space is actually larger than many mid-size SUVs. This thanks to optimized body design, making body width over 1.9 meters, wheelbase over 2.8 meters. Paired with seats supporting heating, ventilation, etc., even with five full passengers it is very spacious and comfortable. And it can also meet cargo needs when camping out.

Not just that. Considering young users also value smart experience, BJ30 Traveler is also clear on cabin configuration. From 15.6-inch central control large screen, full LCD instrument panel and multiple tech configurations, to in-vehicle system supporting smart voice recognition, hand-car interconnection, OTA upgrade and multiple common functions. All these are standard equipment. Smart experience is not inferior to new energy vehicles at the same price level.

At the same time, to make travel more worry-free and secure, BJ30 Traveler is also equipped with L2 level intelligent driving assistance system. It not only possesses nearly 20 high-perception hardware but also supports 540-degree panoramic image, vehicle deviation warning, front and rear collision warning, DOW door opening warning, lane change assist and active braking and multiple active assist driving functions. Allowing users to free hands and feet to some extent during long-distance driving, thereby reducing fatigue of long-time driving and improving driving safety.

"Off-road + Saving" All in One

Seeing this, I believe many people must be very expecting one thing. That as a hardcore SUV, what is its class-advancing strength? This involves mentioning the "Three-Engine Four-Wheel Drive Six-Mode HEV Hybrid Architecture" equipped by BJ30 Traveler. This is composed of 41% thermal efficiency hybrid dedicated engine + front drive motor + rear drive motor. Through their respective specialties of long-distance energy saving, real-time recharging and instant burst, making this car possess the strength to cover all travel scenarios.

Let's look at the most direct data. Taking the newly launched BJ30 Traveler Hybrid Highlight Edition as an example, its rear motor increased power to 70kW on the original basis. This makes the vehicle's dual motor total power reach a stunning 200kW. More powerful than many fuel off-road vehicles equipped high power six-cylinder engines. Paired with intelligent 4WD system capable of automatically selecting optimal mode, and electronic center lock, four-wheel electronic limited slip, and intelligent electric ATS All-Terrain Control System and other hardcore off-road configurations. Also allowing this hardcore Boxy SUV to easily handle mud, sand and other high difficulty off-road scenarios. Thereby letting this price-level Boxy SUV say goodbye to "looks over substance" usage complaints.

Don't worry, while performance is strong, energy consumption won't necessarily increase. As the first HEV hybrid model in China Boxy SUV category. BJ30 Traveler equipped with efficient hybrid system. After testing by five-country automotive bloggers in South Africa, Indonesia, UAE, Poland, Mexico. All achieved fuel consumption not exceeding 5L per 100km results. Nearly half lower than same-level fuel SUVs. Truly realizing covering both city and wild all-scenario travel needs.

Master Driver Car Talk: Undoubtedly, BJ30 Traveler's reason for being able to in such fierce competitive niche market, rapidly top the 100,000-level Boxy SUV market sales champion. Core reason is that in this 100,000 level price range, letting users who love off-road but want to also consider home use buy a hardcore Boxy SUV that can truly cover all-scenario needs!