The JAC Group JAC Hunter New Energy series represents JAC Pickup's strategic "twin-star" line-up rolled out between 2025 and 2026, featuring two core electrified powertrain pathways: fully electric (EV) and super plug-in hybrid (PHEV). Serving as the spearhead for JAC Pickup's transition towards high-level intelligent and new energy vehicles, this series not only redefines powertrain benchmarks for domestic pick-up trucks, but also effortlessly caters to commercial haulage, passenger lifestyle getaways, and specialised industrial operations through its mammoth torque and all-terrain capabilities.
Through its "EV + PHEV" dual-powertrain strategy, the JAC Hunter New Energy delivers targeted solutions to address range anxiety and performance demands across various operational scenarios.
Market USPs: 1,000 Nm hybrid torque, pure electric 4WD, versatile workhorse capability, and premium passenger-car grade intelligence.
Design positioning: The exterior retains the rugged "Chinese Ding" front fascia signature to the Hunter family, accentuating its new energy identity with a closed-off front grille (EV), bespoke blue badging, and EV-specific aero alloy wheels. Inside, the cabin is fitted with a 10.25-inch digital instrument cluster and 64-colour wraparound ambient lighting, striking an ideal balance between mobile workspace utility and family touring comfort.
Product core: Its decisive competitive edge lies in a dedicated electric-drive platform. As China's first plug-in hybrid pick-up to breach the 1,000 Nm torque threshold, the PHEV variant delivers the best of both worlds: zero-fuel urban commuting and anxiety-free long-distance touring.
Technical layout and debut (2023–2024): The JAC Hunter PHEV made its global premiere at Auto Shanghai 2023, drawing substantial industry buzz with its formidable performance figures. Subsequently, the JAC Hunter EV made its debut at Auto China 2024 (Beijing) as China's first ladder-frame pure electric 4WD pick-up, further completing the brand's electrified portfolio.
Global launch and rollout (2025): In September 2025, both the JAC Hunter PHEV and JAC Hunter EV were officially launched worldwide. Hailed as the strategic "twin-star" driving JAC Pickup's upmarket brand transformation, the duo was engineered to shatter long-standing technical barriers in the pick-up truck segment.
Latest status (2026): Moving into 2026, the JAC Hunter New Energy range has reached product maturity and has been incorporated into JAC Group's 2026 model-year update programme. Demonstrating remarkable reliability across demanding off-road conditions and heavy payload duties, the truck has seen extensive deployment in specialised sectors such as grassland livestock management, emergency engineering repair, and power grid inspection.
Competitive landscape: Competing in the hotly contested RM150,000 to RM300,000 price bracket, the JAC Hunter New Energy goes head-to-head with premium new energy pick-ups from other Chinese domestic brands. Backed by its 1,000 Nm-class torque output and well-sorted chassis tuning, the Hunter has built a robust competitive moat in commercial and fleet procurement.
User feedback: Owner feedback has predominantly highlighted its "exceptionally effortless power" and "ultra-low running costs for daily commuting". The PHEV variant receives high praise for its versatile petrol-electric flexibility on long-haul cross-country journeys, while the EV variant's whisper-quiet urban refinement and zero-emission road privileges offer massive operational convenience for logistics operators.
Super Plug-in Hybrid System (PHEV): Powered by a 2.0T dedicated hybrid turbocharged engine mated to a 4-speed Dedicated Hybrid Transmission (DHT) and a P2.5+P4 dual-motor architecture, the system pumps out an immense 1,000 Nm of total torque. Delivering brisk 0-100 km/h acceleration, it also achieves outstanding fuel economy even in battery-depleted state, comprehensively outperforming conventional ICE pick-ups in its class.
All-Electric 4WD Architecture (EV): Featuring an intelligent front and rear dual-motor 4WD setup, the EV is powered by CATL's latest-generation 88 kWh lithium iron phosphate (LFP) battery pack, delivering a CLTC-rated electric range of over 500 km to comfortably cover 99% of daily commercial and lifestyle travel radius.
Intelligent chassis and safety: Built on a heavy-duty ladder-frame chassis with 2 longitudinal rails and 9 cross-members, the underpinnings are tuned by Magna's seasoned vehicle dynamics team. The truck comes equipped with Level 2 ADAS active safety features—including ESP, Rear Cross Traffic Alert (RCTA), and Lane Change Assist (LCA)—alongside selectable drive modes (Eco, Sport, Snow, Rock) for comprehensive all-terrain coverage.
As of 2026, the strategic priorities for the JAC Hunter New Energy range encompass:
Line-up refinement: Further advancing intelligent in-cabin upgrades for subsequent model-year updates, focusing on expanding infotainment ecosystem compatibility (such as seamless integration with mainstream outdoor and field-work apps).
Overseas market expansion: Capitalising on its new energy technological edge to accelerate market rollout across high-end pick-up segments in Southeast Asia, the Middle East, and South America, thereby enhancing brand equity.
Bespoke industry solutions: Catering to specific operational demands in sectors such as electric power utilities, civil aviation, telecommunications, and emergency firefighting by introducing modular, purpose-built vehicle variants to cement its leadership in the bespoke premium pick-up market.
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