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Time rewind to Astana in September 2023. At that time, the Shandong Heavy Industry Global Partner Conference was still a "new thing" — many people were curious: what was this Shandong enterprise gathering so many dealers and customers from around the world to do?
Four years later, the answer is already written in the trajectory of every conference. Astana, Dubai, Jakarta, Mexico City, Qingdao, Hanoi Vietnam — every switch of venue corresponds to a strategic judgment: the global market is changing, technology is changing, the competitive landscape is changing, and Shandong Heavy Industry must change along with it.
From July 21 to 22, 2026, the Shandong Heavy Industry Global Partner Conference and Green Intelligent Product Display will be held at the VEC Convention Center in Hanoi, Vietnam. Looking back at these four years, what changes has Shandong Heavy Industry undergone?
World Changes: From Regional Breakthroughs to Global Deep-Dive
Starting from Central Asia in Astana, Dubai links the Middle East and Africa, Jakarta radiates Southeast Asia, Mexico City moves into the Americas, and Qingdao's home ground gathers the globe. Now arriving in Hanoi Vietnam, the aim is to target the huge potential of new energy development in Southeast Asia.
62 countries and regions, 1577 attendees — this is a conference based in Vietnam radiating globally. From 2023 to 2026, Shandong Heavy Industry's global layout has become more balanced, and the business map continues to expand.
Deep cultivation of the global market has borne fruit. Weichai engine market share continues to rise in Brazil and Africa, heavy trucks equipped with WP15NG were delivered in bulk to Brazilian customers and became the preferred choice for customers, Shaanxi Automobile heavy trucks equipped with Weichai WP13NG were delivered in bulk to the leading FMCG logistics carrier in Nigeria, and 4950 buses equipped with Weichai WP8H and WP10 engines were delivered to Algeria, setting a record for bulk local bus power supply.
The Shantui Smart Construction Site System was successfully applied in key projects in East Africa and received a letter of commendation from the customer.
HanDe axles have been successfully matched with Scania relevant models and launched in bulk, forming a certain reputation in the international market. Lovol Heavy Industry's mining excavators have long served Asia's largest tungsten mine, winning customer recognition.
In the first half of 2026, the group's export revenue was 62.4 billion yuan, a year-on-year increase of 33.4%, with significant growth achieved in the Middle East and Africa region, Asia-Pacific region, Americas region, and Europe region.
Technology Changes: From Traditional Leadership to Leading the Way in Green Intelligence Overseas
From traditional power to new energy diverse power, from single machine operations to full-scenario intelligent solutions, the technological foundation of Shandong Heavy Industry is undergoing a fundamental change.
In terms of greenization, Shandong Heavy Industry's full-chain advantages from power systems to complete vehicles are highlighted. New energy powertrain brand stars represented by Weichai, Fast Gear, HanDe Axles, and Zhuzhou Transmission are shining. Weichai has established a diversified power layout covering diesel, gas, pure electric, hybrid, hydrogen, SOFC, and alternative fuels, commercial vehicles cover the full series of heavy trucks, light trucks, buses, and light vehicles, and engineering machinery owns a full range of products including electric excavators, loaders, mining trucks, bulldozers, etc.
Taking Weichai New Energy Commercial Vehicles as an example, LANDKING is equipped with Weichai's self-developed "Weichai BYD Battery + HanDe Electric Drive Axle + Weichai ECU" golden pure electric power system, and all light truck products have undergone "Three Highs" full working condition verification, with cumulative test mileage exceeding 100,000 kilometers.
In terms of intelligence, Shandong Heavy Industry's full-scenario intelligent solutions assist equipment operations to be more efficient.
Shaanxi Heavy Automobile's independently developed L4 autonomous driving system can cover ramp-highway-ramp full scenarios, support functions such as autonomous lane changing, cruise control, platoon driving, and remote scheduling, leading in the industry.
Weichai Lovol Smart Agriculture launched China's first industry-level large model focusing on "Smart Agricultural Machinery + Smart Agriculture" dual scenarios.
Shantui earthwork and road integrated solution consists of intelligent bulldozers, intelligent graders, and intelligent compactors forming a core operation cluster, providing one-stop high-efficiency intelligent solutions for various earthwork construction scenarios.
Whether technology is strong or not, the overseas market gave the answer.
China National Heavy Truck successfully delivered the first batch of new energy electric trucks to the United Nations Development Programme (UNDP) in the Philippines. This is the first time UNDP in the Philippines has purchased new energy electric trucks, highlighting the global recognition and green hard power of "Made in China".
Zhongtong Bus cooperated with Singapore Jardine Cycle & Carriage to jointly open a new chapter in green intelligent mobility in Singapore. The N12D double-decker electric bus, with its unique design, advanced performance, and excellent quality, brings brand new assistance to the global green public transport industry development.
Yaxing Bus pure electric buses have entered the Australian market since 2019 and have received widespread praise from customers. Products have fully proven they can perfectly adapt to the Australian local environment and have completed the delivery of the Sydney Airport order.
Strategic Changes: From "Product Export" to "Industrial Rooting"
Facing the "15th Five-Year Plan", Shandong Heavy Industry officially established a comprehensive acceleration of four strategic transformations: greenization, globalization, digital intelligence, and ecosystemization, accelerating the construction of a world-class high-end equipment multinational group.
From "Product Export" to "Industrial Rooting", the group is promoting the integrated operation of "Research, Production, Sales, Distribution, Service, Brand, Finance" all elements. Currently, there are 55 trade platform companies in 32 countries worldwide, over 60 overseas factories, and over 2000 employees stationed overseas.
In Southeast Asia, Shandong Heavy Industry (Singapore) Operation Center and Weichai Singapore Operation Center support regional market development. KION established a subsidiary in Jakarta, Indonesia. LANDKING established KD factories and local service networks overseas.
In Africa, Shantui landed KD projects in Uzbekistan, achieving local assembly. China National Heavy Truck's first authorized official showroom in Libya opened, and parts center warehouse, training academy, and KD factory were promoted synchronously.
In the Middle East, Zhongtong Bus built a localized service network in Saudi Arabia, formed a localized operation and maintenance team, and market share ranks first among Chinese bus enterprises.
From exporting products to exporting capacity, brand, and standards — Shandong Heavy Industry's globalization is entering a new stage of "Deep Localization". The Hanoi conference is the first overseas centralized exhibition of this strategy.
Brand Changes: From Single Combat to "Army Group" Collaboration
From the breakthrough in Astana to now 13 brands and 7 major business sectors about to appear together in Hanoi — the Shandong Heavy Industry Global Partner Conference itself has become the most valuable brand activity of Shandong Heavy Industry.
In 2025, Shandong Heavy Industry released its global brand logo at the Qingdao conference, and the group stood before the world for the first time with a unified global brand image.
The significance of brand unity is not just a logo, but the synergistic power of "tied into a rope". The group is building a "1+N" global brand fleet — each business sector maintains independent market competition vitality while achieving full-domain sharing of R&D technology and market resources. Currently, the group's overseas shared channels are increasing, effectively driving the scale-up of collaboration in buses, engineering machinery, agricultural equipment, etc. within the group. From fighting alone to collaborative combat, the synergy released by Shandong Heavy Industry brand integration is being seen by the global market.
Ecosystem Changes: From Transaction Partners to Value Community
One Power, One Family, One Future, four-year journey, we used "We Are One" as a rallying call, forging a slogan into a joint partnership entity with connected bones and muscles.
From consensus on concepts to joint construction of mechanisms, from point breakthrough to ecosystem synergy, from me to us, every handshake precipitates value, every landing echoes.
Today, Shandong Heavy Industry no longer just shouts "We Are One" — the group and global partners are "One", a value community of co-creation, co-existence, and mutual prosperity.
From technical synergy to industrial synergy and then to value synergy, Shandong Heavy Industry is upgrading the relationship with global partners from "business arena" to "ecosystem", jointly creating a high-trust, deep-collaboration, and vibrant win-win ecosystem.
Four Years, What Has Shandong Heavy Industry Changed?
The world is wider, technology is updated, strategy is deeper, brand is stronger, ecosystem is larger.
But one thing has not changed — the annual meeting with global partners.
This Hanoi conference is the starting point of a new journey. Shandong Heavy Industry will first comprehensively showcase the green intelligent "Equipment Fleet" overseas. 62 countries, 145 sets of green intelligent equipment, 13 brands, jointly answer a question: From "Going Out" to "Being Global", where has Shandong Heavy Industry reached?
July 21-22, see you in Hanoi.
Source: Shandian News
