喺馬來西亞嘅 SUV 市場,好多買家喺揀車嘅時候都會拿 寶騰 X70 同 馬自達 CX-3 嚟做比較。呢兩款車喺價位同定位上都幾接近,今日我就從多個方面做一次詳細嘅比較,幫你省咗做功課嘅時間。
寶騰 X70 喺馬來西亞嘅 OTR 售價係 RM 106,800 - 122,300,一共有 3 個版本,包括 1.5L Standard 2WD(RM 106,800)、1.5L Executive 2WD(RM 115,800)、1.5L Premium 2WD(RM 122,300) 等。
馬自達 CX-3 喺馬來西亞嘅 OTR 售價係 RM 126,159 - 139,159,一共有 2 個版本,包括 2023 2.0L High(RM 139,159)、2023 2.0L Plus(RM 126,159) 等。
從價錢嚟睇,寶騰 X70 嘅起步價確實比 馬自達 CX-3 平咗 RM 19,359。如果你預算有限,寶騰嘅入門版已經可以滿足日常需要。但都要注意,平嗰幾千蚊,可能喺配備上會有取舍,具體要睇你嘅需要。

寶騰 X70 嘅安全評級係 5★ (ASEAN NCAP),主動安全系統包括 ADAS (ACC, AEB, LKA, LDA, BSM, RCTA)。
馬自達 CX-3 嘅安全評級係 5★ (ASEAN NCAP),主動安全系統包括 i-Activsense。
兩款車嘅安全評級一樣,喺呢個級別裡面安全配備都算好齊全啦。而家嘅新車安全性都唔差,唔使太擔心呢一點。

寶騰 X70 車身長 4400 mm,行李廂 400 L。
馬自達 CX-3 車身長 4500 mm,行李廂 450 L。
空間方面,馬自達 CX-3 嘅車身比 寶騰 X70 長咗 100 mm,乘坐空間更有優勢。不過 寶騰 X70 喺城市入面停車會靈活啲,各有取舍。

寶騰 X70 採用 FWD 驅動方式。
馬自達 CX-3 採用 FWD 驅動方式。
兩款車嘅驅動方式一樣,都係 FWD,日常駕駛感受唔會有太大分別。
總括嚟講,寶騰 X70 同 馬自達 CX-3 都係馬來西亞市場好唔錯嘅車型。揀邊一辆,關鍵始終要睇你嘅個人需要同預算。建議大家做好功課,多比較幾間車行之報價,先去試駕先做最終決定。買車係件大事,花少少時間做功課絕對唔會錯。

In the Malaysian SUV market, many buyers will compare Proton X50 and Subaru Crosstrek when choosing a car. These two cars are quite close in price and positioning, so today we will make a detailed comparison from multiple aspects to help you save time on research.
The Proton X50's OTR price in Malaysia is RM 89,800 - 113,300, with a total of 4 versions, including 1.5T Executive (RM 89,800), 1.5T Premium (RM 101,800), 1.5T Flagship (RM 113,300), etc.
Subaru Crosstrek's OTR price in Malaysia is RM 145,000 - 160,000, with a total of 1 version, including 2.0L e-Boxer (RM 150,000), etc.
From the price perspective, Proton X50's starting price is indeed RM 55,200 cheaper than Subaru Crosstrek. If your budget is limited, Proton's entry-level version can already meet daily needs. But note also, that difference of a few thousand may involve trade-offs in features, it depends on your specific needs.

Proton X50 is equipped with 1.5L 4-cyl, horsepower 105 hp. Official fuel consumption 6.0 L/100km.
Subaru Crosstrek is equipped with 1.5L Turbo, horsepower 140 hp. Official fuel consumption 7.0 L/100km.
In terms of power, Subaru Crosstrek's 1.5L Turbo has 35 more horsepower than Proton X50's 1.5L 4-cyl. However, for daily city driving, both cars have sufficient power, you won't feel it is lacking.

Proton X50 body length 4400 mm, trunk 400 L.
Subaru Crosstrek body length 4400 mm, trunk 400 L.
The dimensions of both cars are almost the same, the interior space difference is not significant. For cars of this class, it is completely sufficient for daily use.

Proton X50 adopts 4WD drive system.
Subaru Crosstrek adopts FWD drive system.
Proton's 4WD and Subaru's FWD will have different handling experiences, test drive comparison is recommended.

Proton X50 and Subaru Crosstrek are both mainstream choices in the Malaysian market, suitable for family use and daily commuting. If you value brand reputation and resale value more, you can prioritize the one with better reputation; if you care more about cost-performance ratio and features, then choose the one with richer configuration. Ultimately, it is recommended to test drive both, personal experience is the most important.

Overall, Proton X50 and Subaru Crosstrek are both very good car models in the Malaysian market. Which one to choose, the key is still your personal needs and budget. We suggest you do your research, compare quotes from several dealerships, and then go for a test drive to make the final decision. Buying a car is a big matter, spending some time doing research will never be wrong.

喺馬來西亞嘅 SUV 市場,好多買家喺揀車嘅時候都會拿寶騰 X50 同速霸陸 Forester 嚟做比較。呢兩款車喺價位同定位上都幾接近,今日我哋就從多個方面做一個詳細嘅對比,幫你省返做功課嘅時間。
寶騰 X50 喺馬來西亞嘅 OTR 售價係 RM 89,800 - 113,300,合共 4 個版本,包括 1.5T Executive(RM 89,800)、1.5T Premium(RM 101,800)、1.5T Flagship(RM 113,300) 等。
速霸陸 Forester 喺馬來西亞嘅 OTR 售價係 RM 174,000 - 197,000,合共 3 個版本,包括 2024 2.0L S EyeSight GT Edition(RM 189,538)、2024 2.0L S EyeSight(RM 177,538)、2024 2.0L L EyeSight(RM 167,538) 等。
從價錢嚟睇,寶騰 X50 嘅起步價確實比速霸陸 Forester 平咗 RM 84,200。如果你預算有限,寶騰嘅入門版已經可以滿足日常需求。但都要留意,平嗰幾千蚊,喺配備上或有取舍,具體要睇你嘅需求。

寶騰 X50 嘅安全評級係 5★ (ASEAN NCAP),主動安全系統包括 ADAS (ACC, AEB, LKA, LDA, BSM, RCTA)。
速霸陸 Forester 嘅安全評級係 5★ (Euro NCAP),主動安全系統包括 EyeSight。
安全配備方面,兩款車都拿到唔錯嘅評級。不過寶騰 X50 嘅 ADAS (ACC, AEB, LKA, LDA, BSM, RCTA) 同速霸陸 Forester 嘅 EyeSight 喺功能上有少少差異,如果你比較睇重主動安全嘅話,可以仔細對比吓兩者嘅功能列表。

寶騰 X50 保修 5 年/150,000km,保養間隔 每 10,000km 或 6 個月。
速霸陸 Forester 保修 3 年/100,000km,保養間隔 每 10,000km 或 6 個月。

寶騰 X50 同速霸陸 Forester 都係馬來西亞市場嘅主流選擇,適合家庭使用、日常通勤。如果你更睇重品牌口碑同二手價,可以優先考慮口碑更好嗰款;如果你更在意性價比同配備,嗰就揀配置更豐富嗰款。最終都好建議兩款都去試駕,親身經歷先至最重要。

總體嚟講,寶騰 X50 同速霸陸 Forester 都係馬來西亞市場好唔錯嘅車型。揀邊架,關鍵仲要睇你嘅個人需求同預算。建議大家做好功課,多比較幾間車行嘅報價,先至去試駕做最終決定。買車係件大事,花少少時間做功課絕對唔會錯。

In the Malaysian SUV market, many buyers compare the Proton X50 and Mitsubishi Xforce when choosing a car. Both vehicles are quite close in price and positioning. Today we will make a detailed comparison from multiple aspects to help you save time on research.
The Proton X50 OTR price in Malaysia is RM 89,800 - 113,300. There are 4 versions in total, including 1.5T Executive (RM 89,800), 1.5T Premium (RM 101,800), 1.5T Flagship (RM 113,300) etc.
The Mitsubishi Xforce OTR price in Malaysia is RM 109,930 - 119,930. There are 2 versions in total, including 2026 1.5L Ultimate (RM 119,930), 2026 1.5L Urban (RM 109,930) etc.
From a price perspective, the Proton X50's starting price is indeed RM 20,130 cheaper than the Mitsubishi Xforce. If your budget is limited, Proton's entry-level version can already meet daily needs. But keep in mind, the few thousand difference in price may involve trade-offs in features, depending on your needs.

The Proton X50 safety rating is 5★ (ASEAN NCAP). Active safety system includes ADAS (ACC, AEB, LKA, LDA, BSM, RCTA).
The Mitsubishi Xforce safety rating is 5★ (ASEAN NCAP). Active safety system includes MI-PILOT.
Both cars have the same safety rating. Safety features in this class are considered quite comprehensive. New cars nowadays have good safety, no need to worry too much about this.

Proton X50 body length 4400 mm, trunk 400 L.
Mitsubishi Xforce body length 4400 mm, trunk 400 L.
Dimensions of both cars are almost the same, interior space difference is not large. Cars in this class are fully sufficient for daily use.

Proton X50 and Mitsubishi Xforce are both mainstream choices in the Malaysian market, suitable for family use and daily commuting. If you value brand reputation and resale price more, you can prioritize the one with better reputation. If you care more about value for money and features, then choose the model with richer configuration. Ultimately it is suggested to test drive both models, personal experience is the most important.

Overall, Proton X50 and Mitsubishi Xforce are very good models in the Malaysian market. Which one to choose depends on your personal needs and budget. We suggest doing research, comparing quotes from several dealers, and then test driving to make the final decision. Buying a car is a big matter, spending time on research will never be wrong.

喺馬來西亞嘅 SUV 市場,好多買家喺揀車嘅時候都會拿 Proton X50 同 Hyundai Tucson 黎做比較。呢兩款車喺價位同定位上都幾接近,今日我哋就從多個方面做一次詳細嘅對比,幫你省返做功課嘅時間。
Proton X50 喺馬來西亞嘅 OTR 售價係 RM 89,800 - 113,300,一共有 4 個版本,包括 1.5T Executive(RM 89,800)、1.5T Premium(RM 101,800)、1.5T Flagship(RM 113,300) 等。
Hyundai Tucson 喺馬來西亞嘅 OTR 售價係 RM 143,888 - 197,888,一共有 5 個版本,包括 2025 HEV 1.6T AT 2WD Prestige(RM 197,888)、2025 1.6T DCT 4WD Prestige(RM 186,888)、2025 1.6T DCT 2WD Prime(RM 164,888) 等。
從價錢嚟睇,Proton X50 嘅起步價確實比 Hyundai Tucson 平咗 RM 54,088。如果你預算有限,Proton 嘅入門版已經可以满足日常需求。但也要留意,平嗰幾千蚊,可能喺配備上會有取捨,具體要睇你嘅需求。

Proton X50 嘅安全評級係 5★ (ASEAN NCAP),主動安全系統包括 ADAS (ACC, AEB, LKA, LDA, BSM, RCTA)。
Hyundai Tucson 嘅安全評級係 5★ (ASEAN NCAP),主動安全系統包括 SmartSense。
兩款車嘅安全評級一樣,喺呢個級別入面安全配備都算俾得好齊全啦。而家嘅新車安全性都唔差,唔使太擔心這一點。

Proton X50 車身長 4400 mm,後備箱 400 L。
Hyundai Tucson 車身長 4400 mm,後備箱 400 L。
兩款車嘅尺寸幾乎一樣,車內空間差別唔大。呢個級別嘅車,日常使用完全夠用。

Proton X50 保修 5 年/150,000km,保養間隔 每 10,000km 或 6 個月。
Hyundai Tucson 保修 5 年/300,000km,保養間隔 每 10,000km 或 6 個月。

總體嚟講,Proton X50 同 Hyundai Tucson 都係馬來西亞市場幾好嘅車型。揀邊部,關鍵都要睇你嘅個人需求同預算。建議大家做好功課,多比較幾間車行嘅報價,先至去試駕做最終決定。買車係件大事,花少少時間做功課絕對唔會錯。

喺馬來西亞嘅 SUV 市場,好多買家喺揀車嘅時候都會拿 Proton X50 同 Chery Tiggo 9 嚟做比較。呢兩款車喺價位同定位上都幾接近,今日我哋就從多個方面做一個詳細嘅比較,幫你省咗做功課嘅時間。
Proton X50 喺馬來西亞嘅 OTR 售價係 RM 89,800 - 113,300,總共 4 個版本,包括 1.5T Executive(RM 89,800)、1.5T Premium(RM 101,800)、1.5T Flagship(RM 113,300) 等。
Chery Tiggo 9 喺馬來西亞嘅 OTR 售價係 RM 166,800 - 179,800,總共 1 個版本,包括 2026 2.0T Standard(RM 179,750) 等。
由價錢嚟睇,Proton X50 嘅起步價確實比 Chery Tiggo 9 平咗 RM 77,000。如果你預算有限,Proton 嘅入門版已經可以滿足日常需求。但都要注意,便宜嗰幾千塊,可能喺配備上會有取舍,具體要睇你嘅需求。

Proton X50 搭載 1.5L 4-cyl,馬力 105 hp。官方油耗 6.0 L/100km。
Chery Tiggo 9 搭載 2.0L 4-cyl,馬力 170 hp。官方油耗 8.0 L/100km。
動力方面,Chery Tiggo 9 嘅 2.0L 4-cyl 比 Proton X50 嘅 1.5L 4-cyl 多出 65 匹馬力。不過日常喺市區開,兩款車嘅動力都夠用,唔會覺得唔夠力。

Proton X50 嘅安全評級係 5★ (ASEAN NCAP),主動安全系統包括 ADAS (ACC, AEB, LKA, LDA, BSM, RCTA)。
Chery Tiggo 9 嘅安全評級係 TBD,主動安全系統包括 Basic。
安全配備方面,兩款車都拿到唔錯嘅評級。不過 Proton X50 嘅 ADAS (ACC, AEB, LKA, LDA, BSM, RCTA) 同 Chery Tiggo 9 嘅 Basic 喺功能上有啲分別,如果你比較重視主動安全嘅話,可以仔細對比一下兩者嘅功能列表。

Proton X50 車身長 4400 mm,尾箱 400 L。
Chery Tiggo 9 車身長 4400 mm,尾箱 400 L。
兩款車嘅尺寸幾乎一樣,車內空間差別唔大。呢個級別嘅車,日常使用完全夠用。

Proton X50 同 Chery Tiggo 9 都係馬來西亞市場嘅主流選擇,適合家庭使用、日常通勤。如果你更重視品牌口碑同二手價,可以優先考慮口碑更好嗰款;如果你更在意性價比同配備,那就揀配備更豐富嗰款。最後都建議兩款都去試駕,親身體驗先最重要。

總括嚟講,Proton X50 同 Chery Tiggo 9 都係馬來西亞市場唔錯嘅車型。揀邊一部,關鍵都要睇你嘅個人需求同預算。建議大家做好功課,多比較幾間車行嘅報價,再去試駕做最終決定。買車係件大事,花少少時間做功課絕對唔會錯。

有冇發現,一啲東南亞細國家都有嘅好車,本田就唔推畀中國,而係環中國市場投放,呢種做法持續咗幾十年,直到 2025 年前後先突然諗起中國市場,先是中大排量摩托輪番降價,緊接住猛攻 150 踏板市場,好車亦一一接一落地推過來。

點解本田一直將中國市場擺喺最後,而家又突然重視起佢嚟呢?
如果將視野拉去全球,我哋會發現,本田係將東南亞、南亞市場作為基本盤,對中國市場嘅定位則係利潤補漏,確實係完全唔同嘅兩個區域。但係再向前推 30 年,可就唔係咁。

眾所周知,多地禁限摩、13 年報廢,令中國由本田二輪嘅重要市場,一步步被降級。銷量決定話語權,亞洲佔本田全球銷量嘅 85%,呢之中印度係增量核心,其他幾國亦各有特色。因此,本田將呢啲南亞、東南亞市場定位為基本盤嘅主場。
其中,印度定位為"全民刚需 + 本土製造 + 向上高端化":Activa、Shine、Dio 走量,GB350/H'Ness 直接喺印度首發,反擊皇家恩菲爾德,再建 BigWing 賣 GB500、Rebel 做高端化,2027 年產能直衝 700 萬輛,係戰略根基。可見本田對印度市場嘅重視程度。

泰國、印尼、越南則以"成熟升級 + 本地研發"為策略:泰國 HRS-T 主導開發,PCX160、ADV160、CBR250RRll 本地造、本地賣仲反銷全球;越南推 SH150i 高端踏板;印尼養 CBR250RR。踏板 + 通勤係日常,中排 FUN 係升級,價格親民、迭代快,本田肯為本地口味改配色同軸距。
一句說話,呢啲市場係本田走量同品牌扎根,新平台敢首發、敢本土化、敢下沉。而中國市場則係從量退到利嘅特殊定位。
同東南亞比,中國係"高競爭、高單價、慢投放"。本田將佢當全球南方嘅例外,唔視為刚需市場,亦唔視為創新前線,只係品牌溢價嘅收割場。呢樣顯然係一次長達數十年嘅定位誤判。
那麼,本田點解會對中國產生定位偏差?
一係歷史原因
1960 年代本田就扎根東南亞,而中國直到 1990 年代後先靠五羊、新本起步,冇建立全民摩托嘅認知,本田只見到禁摩同近年電自替代嘅畸形市場。
二係由此延伸出嘅"摩托=低端代步"刻板認知
中國城市化快、禁摩嚴,本田以為中國人唔玩油摩,直到國產閃 300、CL-C 把中排 FUN 做落嚟,先發現自己漏咗"玩樂升級"賽道。GB350 嘅遲到,就係呢套誤判嘅代價。
三係被四輪拖累、合資內耗
汽車喺中國被比亞迪、小米卷崩,資源傾斜四輪救火,二輪只敢穩妥變現;近些年五羊、新本兩個合資互相制衡,新品決策慢半拍。
四係本田誤判咗中國摩托嘅電動化進程
新能源汽車係靠補貼同政策硬推先市場化,但摩托車補貼、政策全唔沾邊,本田卻誤以為中國摩托會複製汽車條純電路線,唔敢投燃油中排,結果中國摩托消費結構形成咗"通勤電動、玩樂燃油"雙軌,就係咁本田錯過約 5 年嘅黃金期。
本田將中國市場作為利潤盤嘅算計,導致咗長期誤判;而喺國產品牌崛起後先幡然醒悟,與其話係商業素質高,唔如話係利潤嗅覺仲有,表現為本田急於將 GB350 呢類好車推向中國市場,後續或許嗰啲環中國市場嘅好車亦會愈來愈多推進嚟。但中國消費者仲買唔買,反而成咗一個問題。
呢篇文嘅內容均基於車廠公開產能規劃、行業銷量公告同市場公開資訊整理分析,只作產業行業觀察,唔構成車型選購、投資經營相關建議,車輛選購請以線下實車試駕、官方參數配置為準。

In the Malaysian SUV market, many buyers compare Proton X50 and Chery Tiggo 8 Pro when choosing a car. These two cars are quite close in price and positioning. Today we will make a detailed comparison from multiple aspects to help you save research time.
Proton X50's OTR price in Malaysia is RM 89,800 - 113,300, with a total of 4 versions, including 1.5T Executive (RM 89,800), 1.5T Premium (RM 101,800), 1.5T Flagship (RM 113,300), etc.
Chery Tiggo 8 Pro's OTR price in Malaysia is RM 159,750 - 159,750, with a total of 2 versions, including 1.6L Turbo Standard (RM 130,000), 1.6L Turbo Premium (RM 145,000), etc.
From a price perspective, the starting price of Proton X50 is indeed RM 69,950 cheaper than Chery Tiggo 8 Pro. If your budget is limited, Proton's entry-level version can already meet daily needs. However, note that saving that few thousand might involve compromises on equipment, specifically depending on your needs.

Proton X50 body length 4400 mm, trunk 400 L.
Chery Tiggo 8 Pro body length 4400 mm, trunk 400 L.
The dimensions of both cars are almost the same, interior space difference is not significant. Cars of this level are more than enough for daily use.

Proton X50 adopts 4WD drive mode.
Chery Tiggo 8 Pro adopts FWD drive mode.
Proton's 4WD and Chery's FWD offer different handling experiences; a test drive comparison is recommended.

Proton X50 and Chery Tiggo 8 Pro are both mainstream choices in the Malaysian market, suitable for family use and daily commuting. If you value brand reputation and resale value more, prioritize the one with better reputation; if you care more about value for money and features, choose the one with richer configuration. Ultimately, it is recommended to test drive both models; personal experience is the most important.
Overall, Proton X50 and Chery Tiggo 8 Pro are both very good models in the Malaysian market. Which one to choose mainly depends on your personal needs and budget. We suggest doing your homework, comparing quotes from several car dealerships, and then test driving to make the final decision. Buying a car is a big matter; spending some time doing research will definitely not be wrong.


换一颗能自己跳动的心脏!
信心,比黄金更稀缺。
一边是自主品牌逆势上扬,海外出口翻倍增长,新引擎已然点火;一边是合资板块加速退潮,旧引擎动力衰竭,亟待涅槃。
然而,这并非失速,而是一场主动的换挡。
问题是曾经盈利能力超群的广汽集团,这场动能切换,何时才能全面完成?
01
先拆解旧引擎的现状。
今年上半年,广汽丰田销量为35.6万辆,同比增长3.29%,表现稳健。但广汽本田销量6.84万辆,出现剧烈波动。
曾几何时,广汽本田一家贡献的利润,不仅能够覆盖整个集团的研发投入,甚至还有结余。

如今,合资与自主的的格局彻底发生转变。
这不是广汽集团一家的困境。当“技术换市场”的旧逻辑失效,游戏规则由谁来定,是所有在中国汽车市场的合资车企,需要面对的共同问题。
值得注意的是,今年7月,本田与广汽集团宣布,合资公司将续约至2038年,股比保持不变。
虽然合同续了,但旧模式不必跟着再续。因为合资板块的止血,必须从本土化研发的实质性放权开始。在《汽车K线》看来,这一次最大的不同是,广汽集团和本田将发挥双方技术和资源优势,重塑核心竞争力,而非过去引入海外车型本土化配适。
02
再看新引擎。自主阵营销量重回上升通道。
上半年,传祺销量16.44万辆,同比增长12.36%;埃安销量18.16万辆,同比增长67.08%,C端用户占比更是突破80%。
随着自主板块销量回暖,其所贡献的销量占比攀升至44.75%,创同期新高。
「图片来源:广汽集团销量快报」
当然,这其中不乏有合资销量走低的因素。但在行业承压,大盘走低的背景下,两者的逆流而上仍然显得难能可贵。
与此同时,广汽海外出口达12.15万辆,同比暴增132%,成为集团最大的销量增长引擎,且在泰国、香港等市场表现亮眼。
《汽车K线》认为,这表明广汽集团的战略转型在销量维度上已经获得验证。自主板块不再只是合资板块的补充,并正在成长为集团的主力军。
对于一个曾长期依赖合资利润的国有上市车企而言,这种结构性的转变,本身就是一个里程碑。
03
当然,这种转变需要真金白银的投入和付出。
目前来看新引擎的轰鸣,尚未充分转化为利润。这是因为自主与出海的增速再快,也需要时间来填补合资板块留下的利润缺口。
自主板块的增长,伴随着持续大规模的投入。埃安的高歌猛进,背后是渠道、研发、品牌同步烧钱。启境GT7与华为深度融合,24小时大定破5200辆,但前期开发费用高昂。

海外6座工厂、746家销售网点、9大零部件仓库,每一项布局都需要真金白银的投入。
可以说,自主板块增长的质量很高,但这个增长所需要付出的账单也很厚。
《汽车K线》相信,这不是经营问题,而是战略选择。本质上来看,这是广汽在用自主板块的高投入,去置换合资依赖的旧基因。
不容忽视的是,燃油车时代的利润结构正在重塑,而电动化、智能化的新护城河仍在加速构筑之中。
04
面对这场结构性变革,广汽集团在2025年冯兴亚接任董事长后,迅速启动了代号为“番禺行动”的系统性改革。
放权层面,集团7名高层退出广汽国际管理一线,决策权下放至各BU实体。
产品、财务、采购三大本部制改革协同推进,引入DSTE、IPD等流程管理工具后,产品规划效率提升30%,立项评审效率提升67%,新车开发周期压缩至18~21个月。

这并非一次常规的架构优化,而是一场彻底的组织革新,由以往自上而下的家长式管理,转向以市场为核心的运营模式。
融合层面,与华为的合作采取了“技术原生、联合开发”的深度模式,华为团队常驻广州合署办公,启境GT7几乎全栈引入华为乾崑六大核心方案。
虽然这种绑定在业界引发“灵魂归属”的讨论,但放在合资智能化短板亟待补齐的背景下,选择与华为联手,恰恰是务实且高效之举。
出海层面,从产品出口到体系出海,广汽正在将国内新能源产业链的竞争优势向全球复制。上半年132%的出口增速,初步验证了这条路的可行性。
虽然番禺行动做的是“正确的事”,但资本市场关心的是,正确的事需要多久才能变成盈利的事?
05
对此,机构的看法正在走向分化。
摩根大通因担忧价格竞争持续及合资利润率复苏节奏,将广汽H股目标价由3.3港元下调至1.1港元,预计2028年实现盈利。
而更多机构看到了边际改善的信号。瑞银重申“中性”评级,将目标价由3.2港元上调至4.2港元。

报告认为,广汽组织改革与成本控制已取得实质进展,考虑到新车型加速推出,将2026~2027年销量预测上调20%~31%,盈利预测大幅上调至14.54亿~29.91亿元。
花旗将广汽H股目标价由3港元上调至3.8港元;汇丰研究维持“持有”评级,目标价由2.69港元上调至3.62港元。
不难发现,最悲观的预期在为“2028年盈利”定价,而越来越多的机构已开始为“2026~2027年盈利大幅改善”下注。
如此来看,资本市场对广汽改革的方向没有分歧,分歧在于节奏。而这种分歧本身,往往正是预期差和机会所在。
不仅如此,在《汽车K线》看来,广汽集团在固态电池、Robotaxi、低空经济、具身智能机器人等领域的前瞻性战略布局,也没有放松。
06
那么,广汽要走过这段低谷,应该怎么做?
短期来看,止血与造血并重。

广汽本田本土化研发需加快推进,将智能座舱与智驾方案的话语权更多的向中国市场团队倾斜。
续约已赢得时间窗口,现在是权力重构、能力重建的关键阶段。广汽丰田“铂智”系列已经验证,本土化越深,市场竞争力越强。
这一经验值得在合资板块加速推广。
与此同时,将番禺行动提出的“量产车成本再降15%”列为硬性目标,并要求全面落地。对企业而言,这不再是主动优化的选择,而是维持运营效率的基本要求。
中期来看,自主品牌需从规模扩张转向价值创造。
传祺应巩固MPV市场的利润池地位,用高附加值产品拉高单车利润;埃安需要加速品牌跃迁,彻底摆脱“网约车标签”,这是产品定义与用户运营的系统工程。

而启境的使命,更多在于证明广汽有能力在30万元以上市场站稳脚跟。
07
长期来看,出海是中国上市车企一致认同破解内卷的增长方向。
然而,盲目多点布局是海外拓展的大忌,广汽唯有聚焦重点区域深耕,才能形成竞争力。
泰国、中国香港的实践证明现有模式行之有效,具备大范围复制的条件,但海外建厂的重资产风险依然不容忽视。
业内普遍形成的共识是,短期以KD组装、渠道联营等轻资产模式切入,中长期再逐步完成本地化转型,这种循序渐进的布局节奏,远比激进的快速扩张更具有可持续性。

资本市场对时间的焦虑可以理解,但转型从来没有捷径。
广汽正走在一条无数中国制造企业曾经走过的路——从合资依赖到自主创新,从规模扩张到价值创造,从本土竞争到全球化布局。
这条路很难,却也是通往下一轮增长的必经之路。
Views of AutosKline:
眼下的投入,不是战略失误的代价,而是战略转型的主动投资。所有深刻的转型,前期都像一场亏损。这是用短期的战略性失血,去锻造一颗能自己跳动、持续造血的新心脏。
对广汽而言,这场换挡不是衰退的前奏,而是在为一个更独立、更有韧性的增长周期积蓄力量。
文字为【汽车K线】原创,内容参考素材源自上市公司公告和行业公开信息(相关公司和机构应有义务对其真实性负责);部分图片来源于网络,版权归原作者所有。
本号文章,未经授权,不得转载,违者必究。同时,文章内容不构成对任何人的投资建议!股市风险大,投资需谨慎!

喺馬來西亞嘅 SUV 市場,好多買家喺揀車嗰陣都會拿 Perodua Aruz 同 Hyundai Tucson 做比較。這兩款車喺價錢同定位上都好接近,今日我哋就從多個方面做一個詳細嘅比較,幫你節省咗做功課嘅時間。
Perodua Aruz 喺馬來西亞嘅 OTR 售價係 RM 72,900 - 77,900,一共 2 個版本,包括 1.5L X(RM 72,900)、1.5L AV(RM 77,900)等。
Hyundai Tucson 喺馬來西亞嘅 OTR 售價係 RM 143,888 - 197,888,一共 5 個版本,包括 2025 HEV 1.6T AT 2WD Prestige(RM 197,888)、2025 1.6T DCT 4WD Prestige(RM 186,888)、2025 1.6T DCT 2WD Prime(RM 164,888)等。
從價錢睇落,Perodua Aruz 嘅起步價確實比 Hyundai Tucson 平咗 RM 70,988。如果你預算有限,Perodua 嘅入門版已經可以滿足日常需求。但都唔好忘記,平嗰幾千蚊,可能喺配備上會有取捨,具體就要睇你嘅需求。

Perodua Aruz 嘅安全评分係 5★ (ASEAN NCAP),主動安全系統包括。
Hyundai Tucson 嘅安全评分係 5★ (ASEAN NCAP),主動安全系統包括 SmartSense。
兩款車嘅安全评分一樣,喺呢個級別入面安全配備都算好齊全。而家嘅新車安全性都唔差,唔使太擔心這一點。

Perodua Aruz 車身長 4400 mm,行李廂 400 L。
Hyundai Tucson 車身長 4400 mm,行李廂 400 L。
兩款車嘅尺寸幾乎一樣,車內空間分別唔大。呢個級別嘅車,日常使用完全夠用。

Perodua Aruz 保養保修 5 年/150,000km,保養間隔 每 10,000km 或 6 個月。
Hyundai Tucson 保養保修 5 年/300,000km,保養間隔 每 10,000km 或 6 個月。

Perodua Aruz 同 Hyundai Tucson 都係馬來西亞市場嘅主流選擇,適合家庭用、日常通勤。如果你更看重品牌口碑同二手價,可以優先考慮口碑更好嗰一款;如果你更介意性價比同配備,嗰就揀配置更豐富嗰款。最後都建議兩款都去試駕,親身體驗先至最重要。

總體嚟講,Perodua Aruz 同 Hyundai Tucson 都係馬來西亞市場好唔錯嘅車型。揀邊一輛,關鍵始終係睇你嘅個人需求同預算。建議大家做好功課,多比較幾間車行嘅報價,再去做試駕先做最終決定。買車係件大事,花少少時間做功課絕對唔會錯。

In Malaysia's SUV market, many buyers compare Perodua Aruz and GWM Haval H6 when choosing a car. These two cars are quite close in price and positioning. Today, we will make a detailed comparison from multiple aspects to help you save time on research.
Perodua Aruz OTR price in Malaysia is RM 72,900 - 77,900, with a total of 2 versions, including 1.5L X (RM 72,900), 1.5L AV (RM 77,900), etc.
GWM Haval H6 OTR price in Malaysia is RM 139,750 - 139,750, with a total of 2 versions, including 1.5L Turbo Standard (RM 140,000), 1.5L Turbo Premium (RM 155,000), etc.
From a price perspective, Perodua Aruz's starting price is indeed RM 66,850 cheaper than GWM Haval H6. If your budget is limited, Perodua's entry-level version can already meet daily needs. However, be aware that the cost savings of a few thousand may involve trade-offs in equipment, depending on your specific needs.

Perodua Aruz is equipped with 1.5L 4-cyl, 105 hp. Official fuel consumption 6.0 L/100km.
GWM Haval H6 is equipped with Hybrid, 170 hp. Official fuel consumption 4.5 L/100km.
In terms of power, GWM Haval H6's Hybrid has 65 more horsepower than Perodua Aruz's 1.5L 4-cyl. However, for daily city driving, the power of both cars is sufficient and won't feel lacking.

Perodua Aruz safety rating is 5★ (ASEAN NCAP), active safety systems include.
GWM Haval H6 safety rating is TBD, active safety systems include Basic.

Perodua Aruz adopts FWD drive mode.
GWM Haval H6 adopts FWD drive mode.
Both cars have the same drive mode, both are FWD, there will not be much difference in daily driving experience.
Overall, Perodua Aruz and GWM Haval H6 are both very good models in the Malaysia market. Which one to choose mainly depends on your personal needs and budget. We recommend doing your homework, comparing quotes from several dealerships, and then test driving to make the final decision. Buying a car is a major matter, spending some time on research will never be wrong.

In the Malaysian SUV market, many buyers tend to compare Perodua Aruz and Chery Tiggo 8 when choosing a car. Both cars are quite close in price and positioning. Today, we will make a detailed comparison from multiple aspects to help you save time on research.
Perodua Aruz OTR price in Malaysia is RM 72,900 - 77,900, with a total of 2 versions, including 1.5L X (RM 72,900), 1.5L AV (RM 77,900) etc.
Chery Tiggo 8 OTR price in Malaysia is RM 129,750 - 129,750, with a total of 1 version, including 2026 1.6T Standard (RM 129,750) etc.
In terms of price, the starting price of Perodua Aruz is indeed RM 56,850 cheaper than Chery Tiggo 8. If your budget is limited, the entry-level version of Perodua can already meet daily needs. But you should also note that the cost saving might involve trade-offs in features, depending on your specific needs.

Perodua Aruz safety rating is 5★ (ASEAN NCAP), active safety systems include .
Chery Tiggo 8 safety rating is TBD, active safety systems include Basic.

Perodua Aruz uses FWD drive mode.
Chery Tiggo 8 uses FWD drive mode.
Both cars have the same drive mode, both are FWD, so there shouldn't be a big difference in daily driving feel.

Perodua Aruz warranty 5 years/150,000km, maintenance interval every 10,000km or 6 months.
Chery Tiggo 8 warranty 3 years/100,000km, maintenance interval every 10,000km or 6 months.

Perodua Aruz and Chery Tiggo 8 are both mainstream choices in the Malaysian market, suitable for family use and daily commuting. If you value brand reputation and resale value more, you can prioritize the one with better reputation; if you value cost-performance and features more, then choose the one with richer configuration. In the end, it is recommended to test drive both, personal experience is the most important.

Overall, Perodua Aruz and Chery Tiggo 8 are both very good car models in the Malaysian market. Choosing which one depends on your personal needs and budget. It is recommended to do your research, compare quotes from multiple dealerships, and then test drive to make the final decision. Buying a car is a major matter, spending time researching will never be wrong.

喺馬來西亞嘅 SUV 市場,好多買家在選車嗰陣都會拿 Perodua Ativa 同 Mitsubishi Xforce 嚟做比較。這兩款車喺價位同定位上都幾相近,今日我哋就從多個方面嚟一個詳細嘅比較,幫到你省下做功課嘅時間。
Perodua Ativa 喺馬來西亞嘅 OTR 售價係 RM 62,500 - 73,400,一共有 3 個版本,包括 1.0L Turbo X(RM 62,500)、1.0L Turbo H(RM 67,300)、1.0L Turbo AV(RM 73,400) 等。
Mitsubishi Xforce 喺馬來西亞嘅 OTR 售價係 RM 109,930 - 119,930,一共有 2 個版本,包括 2026 1.5L Ultimate(RM 119,930)、2026 1.5L Urban(RM 109,930) 等。
從價錢嚟睇,Perodua Ativa 嘅起步價確實比 Mitsubishi Xforce 平咗 RM 47,430。如果你預算有限,Perodua 嘅入門版已經可以滿足日常需求。但都要留意,便宜嗰幾千蚊,可能喺配備上會有取舍,具體就要睇你嘅需求。

Perodua Ativa 嘅安全評級係 5★ (ASEAN NCAP),主動安全系統包括 ASA 3.0 + ACC + LDA + LKA + BSM + RCTA。
Mitsubishi Xforce 嘅安全評級係 5★ (ASEAN NCAP),主動安全系統包括 MI-PILOT。
兩款車嘅安全評級一樣,喺呢個級別入面安全配備都算好齊全。而家嘅新車安全性都唔差,唔使太擔心這一點。

Perodua Ativa 採用 FWD 驅動方式。
Mitsubishi Xforce 採用 FWD 驅動方式。
兩款車嘅驅動方式一樣,都係 FWD,日常駕駛感受唔會有太大分別。

Perodua Ativa 同 Mitsubishi Xforce 都係馬來西亞市場嘅主流選擇,適合家庭使用、日常通勤。如果你更重視品牌口碑同二手價,可以優先考慮口碑更好嗰一款;如果你更在意性價比同配備,就揸配置更豐富嗰款。最終都係建議兩款都去試駕,親身體驗先係最重要。

總體嚟講,Perodua Ativa 同 Mitsubishi Xforce 都係馬來西亞市場幾唔錯嘅車型。揸邊一部,關鍵都要睇你嘅個人需求同預算。建議大家做好功課,多比較幾間車行嘅報價,再去試駕先做最終決定。買車係件大事,花少少時間做功課絕對唔會錯。

喺馬來西亞嘅 SUV 市場,好多買家喺揀車嗰陣都會拿 Mazda CX-60 同 Chery Tiggo 9 嚟做比較。呢兩款車喺價位同定位上都幾接近,今日我哋就從多個方面做一個詳細嘅比較,幫你節省咗做功課嘅時間。
Mazda CX-60 喺馬來西亞嘅 OTR 售價係 RM 200,510 - 252,873,一總有 2 個版本,包括 2026 3.3T 4WD High Plus(RM 252,873)、2025 2.5L 2WD High(RM 200,510)等。
Chery Tiggo 9 喺馬來西亞嘅 OTR 售價係 RM 166,800 - 179,800,一總有 1 個版本,包括 2026 2.0T Standard(RM 179,750)等。
從價錢嚟睇,Chery Tiggo 9 嘅起步價比 Mazda CX-60 平咗 RM 33,710。老實講,喺呢個價位段,幾千蚊嘅差距其實唔算大,關鍵仲係睇整體嘅性價比同長遠使用成本。

Mazda CX-60 採用 FWD 驅動方式。
Chery Tiggo 9 採用 FWD 驅動方式。
兩款車嘅驅動方式一樣,都係 FWD,日常駕駛感受唔會有太大分別。

Mazda CX-60 保修 5 年/150,000km,保養間隔 每 10,000km 或 6 個月。
Chery Tiggo 9 保修 3 年/100,000km,保養間隔 每 10,000km 或 6 個月。

Mazda CX-60 同 Chery Tiggo 9 都係馬來西亞市場嘅主流選擇,適合家庭使用、日常通勤。如果你更加重視品牌口碑同二手價,可以優先考慮口碑好嗰款;如果你更加在意性價比同配備,就揀配置更豐富嗰款。最終都建議兩款都去試駕,親身體驗先至最重要。

總嘅嚟講,Mazda CX-60 同 Chery Tiggo 9 都係馬來西亞市場幾唔錯嘅車款。揀邊一輛,關鍵仲係要睇你嘅個人需求同預算。建議大家做好功課,多比較幾間車行嘅報價,先至去試駕做最終決定。買車係件大事,花少少時間做功課絕對唔會錯。

喺馬來西亞嘅 SUV 市場,好多買家喺揀車嘅時候都會將奇瑞 Tiggo 9 同起亚 Sportage 做比較。呢兩款車喺價錢同定位上都比较接近,今日我哋就從多個方面做一次詳細嘅對比,幫手節省做功課嘅時間。
奇瑞 Tiggo 9 喺馬來西亞嘅 OTR 售價係 RM 166,800 - 179,800,一共有 1 個版本,包括 2026 2.0T Standard(RM 179,750) 等。
起亚 Sportage 喺馬來西亞嘅 OTR 售價係 RM 129,639 - 179,320,一共有 4 個版本,包括 2025 1.6T DCT 4WD High(RM 179,320)、2025 1.6T DCT 2WD High(RM 159,320)、2025 2.0L AT 2WD High(RM 139,639) 等。
從價錢嚟睇,起亚 Sportage 嘅起步價比奇瑞 Tiggo 9 平咗 RM 37,161。講真,喺呢個價位段,幾千塊嘅差距其實唔算大,關鍵仲係睇整體嘅性價比同長期使用成本。

奇瑞 Tiggo 9 搭載 2.0L 4-cyl,馬力 170 匹。官方油耗 8.0 公升/100 公里。
起亚 Sportage 搭載 1.5L Turbo,馬力 140 匹。官方油耗 7.0 公升/100 公里。
動力方面,奇瑞 Tiggo 9 嘅 2.0L 4-cyl 比起亚 Sportage 嘅 1.5L Turbo 多咗 30 匹,中段加速更有信心,尤其係跑高速公路超車嘅時候。不過起亚 Sportage 嘅油耗可能更友好,日常市區通勤差別唔會太大。

奇瑞 Tiggo 9 嘅安全評級係 TBD,主動安全系統包括 Basic。
起亚 Sportage 嘅安全評級係 5★ (ASEAN NCAP),主動安全系統包括 Drive Wise。
安全配備方面,兩款車都拿到唔錯嘅評級。不過奇瑞 Tiggo 9 嘅 Basic 同起亚 Sportage 嘅 Drive Wise 喺功能上有些差異,如果你比較重視主動安全嘅話,可以仔細對比下兩者嘅功能列表。

奇瑞 Tiggo 9 車身長 4400 mm,後尾箱 400 公升。
起亚 Sportage 車身長 4400 mm,後尾箱 400 公升。
兩款車嘅尺寸幾乎一樣,車內空間差別唔大。呢個級別嘅車,日常使用完全足夠。

奇瑞 Tiggo 9 採用 FWD 驅動方式。
起亚 Sportage 採用 FWD 驅動方式。
兩款車嘅驅動方式一樣,都係 FWD,日常駕駛感覺唔會有太大區別。

總體嚟講,奇瑞 Tiggo 9 同起亚 Sportage 都係馬來西亞市場好唔錯嘅車型。揀邊一輛,關鍵仲係要看你嘅個人需求同預算。建議大家做功課,多比較幾間車行嘅報價,再去試駕做最後決定。買車係件大事,花少少時間做功課絕對唔會錯。

喺馬來西亞嘅汽車市場,好多買家喺揀車嘅時候都會拿寶騰 X50 同奇瑞 Tiggo 7 PHEV 嚟比較。今日我哋由多個方面做一個詳細嘅比較,幫你節省咗做功課嘅時間。


寶騰 X50 喺馬來西亞嘅 OTR 售價係 RM 89,800 - 113,300,一共有 4 個版本,包括 1.5T Executive(RM 89,800)、1.5T Premium(RM 101,800)、1.5T Flagship(RM 113,300)等。
奇瑞 Tiggo 7 PHEV 喺馬來西亞嘅 OTR 售價係 RM 129,750 - 129,750,一共有 2 個版本,包括 2025 1.5T 90km CSH(RM 129,750)、Tiggo 7 PHEV 支援邊種充電方法?可唔可以家用插座充電?(RM 117,478)等。
由價錢睇,寶騰 X50 嘅起步價確實比奇瑞 Tiggo 7 PHEV 平咗 RM 39,950。如果你預算有限,寶騰嘅入門版已經可以滿足日常需要。但都要注意,平嗰啲幾千蚊,喺配備上可能会有取舍,具體要睇你嘅需要。

寶騰 X50 車身長 4400 mm,車廂尾箱 400 L。
奇瑞 Tiggo 7 PHEV 車身長 4400 mm,車廂尾箱 400 L。
兩部車嘅尺寸幾乎一樣,車內空間差唔多。呢個級別嘅車,日常使用完全夠用。

寶騰 X50 保養 5 年/150,000 公里,保養間隔 每 10,000km 或 6 個月。
奇瑞 Tiggo 7 PHEV 保養 3 年/100,000 公里,保養間隔 每 10,000km 或 6 個月。

寶騰 X50 同奇瑞 Tiggo 7 PHEV 都係馬來西亞市場嘅主流選擇,適合家庭使用、日常通勤。如果你更加重視品牌口碑同二手價,可以優先考慮口碑更好嗰一款;如果你更加在意性價比同配備,就揀配置更豐富嗰款。最終都係建議兩款都去試駕,親身體驗先至係最重要嘅。

總體嚟講,寶騰 X50 同奇瑞 Tiggo 7 PHEV 都係馬來西亞市場幾不錯嘅車型。揀邊一部,關鍵就係睇你嘅個人需要同預算。建議大家做好功課,多比較幾間車行嘅報價,再去試駕做最終決定。買車係件大事,花少少時間做功課絕對唔會錯。

7月2日,广汽集团发布6月产销公告。数据显示,上半年,全集团汽车销量77.31万辆,同比增长2.35%,其中节能与新能源车销量占比达62.82%。自主品牌出口量保持翻倍增速,上半年累计达12.15万辆,同比增132%,已接近去年全年水平。

今年以来,随着“番禺行动”系列改革积极效果传导至市场端,广汽集团自主品牌销量加速攀升。上半年,广汽自主品牌累计销量34.60万辆,同比增长35.69%。今年7月,广汽集团累计产销量将突破3000万辆里程碑,标志着规模化发展正式迈入新阶段。
自主与合资齐头并进
新能源、高端化成果加速兑现
今年以来,广汽集团在新能源和高端化赛道全面提速。
昊铂埃安BU积极推进改革及品牌焕新,上半年累计销量达18.16万辆,同比增长67.08%,C端用户占比超80%。面向大众市场的埃安持续推出多款热销车型,其中埃安i60月销持续破万,跻身A级双动力SUV销量前列;埃安N60自4月底上市以来,已交付超万辆。与此同时,锚定新豪华赛道的昊铂持续发力,20万级豪华运动SUV的昊铂S600已于6月12日上市。

埃安N60

昊铂S600
广汽传祺上半年销量达16.44万辆,同比增长12.36%。MPV家族累计销量突破88万辆,6月同比劲增36%。广汽传祺显著加快产品升级速度,传祺M6 MAX、向往E8 PHEV及向往M8 PHEV L已于上半年相继上市,并计划于今年第三季度推出首款硬派越野SUV传祺“越7”。渠道与服务同步升级,5月,广汽传祺与中升集团战略合作落地,首批12家全新授权经销门店在核心城市同步揭牌,预计全年将落地超30家。

传祺向往M8 PHEV L
今年6月,广汽集团向高端化突破取得重要进展,与华为乾崑联合打造全新高端品牌——启境,首款车型启境GT7于6月26日在杭州正式上市,24小时大定订单突破5200辆,市场反响热烈,新车将于7月初开启全国交付。启境GT7搭载华为六大汽车智能化解决方案,拥有最强全栈技术,将首批搭载华为乾崑智驾ADS 5。根据规划,启境还将于下半年推出新一代智能阔五座SUV启境GX7,双车矩阵战略正式落地,品牌发展全面驶入快车道。

启境GT7
合资板块中,广汽丰田上半年销量35.6万辆,同比增长3.29%,并于3月、4月、5月连续三个月居合资车企销量榜首。本土化开发车型持续发力,铂智3X上市以来累计终端销量已突破11万辆,刷新了合资新能源车型达成该纪录的速度,连续10个月领跑合资纯电市场,成为上半年合资纯电销冠;另一款本土开发车型铂智7上市3个月交付已破万。全球战略车型表现稳健,赛那与凯美瑞上半年于各自细分市场均居销量前列。此外,近期广汽丰田第1000万辆量产车下线,晋升千万级车企行列。

广汽丰田铂智3X
广汽本田6月销量环比增长55.65%,第二季度连续2个月实现双位数环比正增长。雅阁在《2025年度中国汽车保值率报告》中蝉联合资中型车保值率冠军。新皓影于5月20日焕新上市,作为本田首款搭载与华为云联合打造智能云车机的车型,精准回应家庭用户全场景出行需求。面向2027年,广汽本田将推出3款全新产品,覆盖燃油、混动及新能源三大领域,展现出强劲的体系韧性与转型活力。
借势2026年新能源汽车下乡,广汽8款车型入选活动名录,渠道加速下沉,年内计划落成1000家县域授权门店,截至6月底,已完成600家网点认定。产品向上、渠道向下,广汽正以体系实力打开增量新空间。

广汽本田皓影
上半年出口同比132%
全球五大区跨越式增长
随着体系化出海战略持续推进,海外市场已成为广汽集团爆发力最强的板块。1-6月,广汽自主品牌出口量达12.15万辆,同比大增132%。

广汽“体系化出海”加速全球布局
上半年,广汽在海外市场销量集中爆发,包括美洲、亚太、中东、非洲及欧洲在内的五大区域同步实现高增。其中,在美洲的墨西哥,埃安UT和ES分别位居B/C级纯电市场前三;在玻利维亚,传祺向往S7、埃安UT拿下年度插混、纯电车型销量冠军,广汽接连多月蝉联当地中国品牌乘用车市场销冠;在巴西和哥伦比亚,广汽6月销量环比分别大增1129%、804%,乌拉圭则同比增长254%。
在亚太区域,广汽市占率在多地刷新纪录。其中,在中国香港1-5月电动车市占率突破11%;泰国市场6月销量环比劲增207%;新加坡市场6月环比增长77%。非洲及中东市场也在稳步突围。继1-2月中东区域销量同比增长282%后,5月影速拿下黎巴嫩B级SUV销冠,埃塞俄比亚6月销量环比大增510%。
在备受关注的欧洲市场,广汽已建立从本地化生产到核心市场终端销售的全链路运营体系,上半年进入意、英、西等国,拿下6月希腊中国品牌纯电销量第二,同时埃安UT已于奥地利KD工厂投产。
具身智能、飞行汽车、Robotaxi
前沿科技版图加快商业化突破
广汽集团以前瞻布局加快培育新质生产力,上半年在低空经济、具身智能和自动驾驶三大赛道均实现商业化突破。
6月25日,广汽孵化的具身智能机器人企业慧仑科技与广汽动力BU签署战略协议,将联合打造万台人形机器人标准化产线,并率先在广汽动力BU工厂内部署机器人产品,加速具身智能在工业场景落地。同时,慧仑科技自研的第四代具身智能人形机器人GoMate Mini已具备全天候、全场景智慧物业运维能力,上半年在多个社区及产业园区实现常态化运营与小规模商业化落地,已获近千万元人民币订单,规划2027年实现规模化量产。

广汽第四代具身机器人GoMate Mini在广州地铁站内投入服务
在飞行汽车方面,高域科技广州黄埔工厂已于5月底落成,并下线首台飞行汽车GOVY AirCab。目前,该机型已获近2000架意向订单,适航取证稳步推进,预计年底完成认证交付。

广汽高域多旋翼飞行汽车GOVY AirCab
在Robotaxi领域,广汽与滴滴自动驾驶联合打造的Robotaxi R2已于今年1月正式交付,并先后获广州和北京两地智能网联汽车道路测试牌照,正稳步推进复杂场景下的L4级自动驾驶验证工作。旗下如祺出行“Robotaxi+”战略正推进自动驾驶规模化运营,运营的Robotaxi车辆超300辆,未来计划组建超万辆车队,覆盖100个核心城市。
下半年,广汽集团将推出硬派越野SUV传祺“越7”、面向年轻市场的埃安智能轿跑、新一代智能阔五座SUV启境GX7等重磅车型,产品阵容再升级,并将以更强劲的产品与体系实力,为用户创造超越期待的移动出行价值。

車型概覽

鴻蒙智行智界V9 值唔值得睇,第一步唔係望牌子或者外形,而係睇佢能唔能夠配合你嘅香港日常。 呢篇會集中講長途乘坐舒適度,幫你用買家角度篩走唔適合嘅選擇。
售價仍待確認,買家可以先把佢放入候選名單,等價格落實後再同同級車逐項比較。
購車價格指南
鴻蒙智行智界V9 目前售價仍未清晰,較理性嘅做法係先睇版本、車身大小同動力形式,等價格落實後再決定值唔值得落訂。
如果有幾個版本可揀,可以先將 2026 Standard(價格待確認) 放喺同一張清單。日常通勤重視舒適同易用,家庭買家就要優先睇後排、尾箱同安全配置。
核心規格重點

睇 鴻蒙智行智界V9 嘅規格,重點唔係背數字,而係理解佢喺香港用車場景會帶嚟咩分別。
鴻蒙智行智界V9 現階段最值得留意係車型定位同版本方向,詳細取捨應該等價格同規格更清楚再作決定。
優缺點分析
鴻蒙智行智界V9 嘅優點唔需要講到天花龍鳳,真正有價值係佢能唔能夠令日常用車更省心:車型定位清楚,適合作為同級比較起點。
要留意嘅係,售價未清晰前唔應該太早用性價比落結論。呢啲唔一定係缺點,但係落訂前應該先諗清楚。
買家常見問題
買 鴻蒙智行智界V9 之前,真正要問嘅唔係單一規格,而係佢可唔可以融入你每日嘅生活節奏。
如果你重視長途乘坐舒適度,可以先問三件事:每日泊車會唔會麻煩、家人坐得舒唔舒服、長期開支係咪喺預算內。
同級對比內容
將 鴻蒙智行智界V9 放入同級車清單時,唔建議只用外形或者品牌光環決定。比較順序可以係:先等售價落實,再決定佢應該同邊個級距比較。
咁樣篩選會貼近香港買家真實生活:平日塞車、商場泊車、周末去新界、甚至一家人出入,先係一部車每日要面對嘅考驗。
用車全周期指南

擁有 鴻蒙智行智界V9 唔係買車一刻就完結,之後仲有保險、輪胎、保養、泊車同日常能源成本要處理。
如果你主要喺市區行,視野、低速順滑度同泊車輔助會好影響心情;如果經常行高速或跨區,座椅舒適度、隔音同動力從容感會更重要。


邊個話 2026 年世界盃,冇「中國國家隊」?
一支汽車圈嘅央企新銳,中國面孔正喺登場。
2026 年美加墨世界盃嘅戰鼓尚未擂響,全球綠茵熱潮已然湧動。就喺呢個關鍵節點,中國汽車工業嘅「國家隊」——長安汽車,同歐洲足壇勁旅葡萄牙國家足球隊喺里斯本正式牽手。
5 月 22 日,雙方以"Stay in the game(一直喺場)”為主題簽署全球戰略合作協議,標誌住中國車企首次成為歐洲頂級足球國家隊嘅官方合作夥伴。
呢場跨越國界嘅「巔峰相見」,既係長安汽車全球化戰略嘅里程碑,亦係中國汽車品牌喺世界盃嘅舞臺上,向全世界展示智造實力嘅高光時刻。
美加墨世界盃未開鑼,但喺全球矚目嘅呢場營銷大作中,點解偏偏係長安汽車率先出線?點解本屆世界盃兩大傳奇巨星之一嘅 C 羅所喺嘅葡萄牙國家隊,選擇同長安汽車達成合作?
01 國家隊出線:點亮世界舞臺
雖然中國足球國家隊未能夠出現喺本屆世界盃嘅賽場上,但長安汽車作為「國企國家隊」,卻以一種更具戰略高度嘅方式率先登陸呢場全球矚目嘅「綠茵場」。
作為國務院國資委直管嘅新央企,長安汽車早已超越單純嘅產品出口,轉向品牌與價值嘅全球輸出。此次攜手葡萄牙足協,正係其「無海外、不長安」理念嘅生動實踐。
喺簽約儀式現場,雙方聯合發布品牌聯名影片《Sounds like Changan》,並圓滿完成歐洲首台深藍 S05 插混車型(PHEV)嘅海外交付。
與此同時,長安汽車正式啟動相關車型嘅歐洲長距離測試,全面考驗車輛喺續航、快充、能耗與耐用性方面嘅表現。
呢啲具體行動,不僅展現咗長安汽車「永遠在線」嘅品牌姿態,更向全世界傳遞咗一個明確訊號:中國智造已具備參與全球高端市場競爭嘅實力。
呢唔單止係商業合作,更係一種精神代言。當 C 羅帶領葡萄牙隊衝擊最後一屆世界盃時,長安汽車正以「新央企」嘅身份,喺全球舞臺書寫屬於中國品牌嘅奮鬥篇章。兩者雖領域不同,卻共享住同一種基因——對卓越嘅執著追求。

02 精神同頻共鳴:點解係葡萄牙?
長安汽車選擇葡萄牙國家隊,並非偶然嘅熱點營銷,而係一場基於精神內核與戰略目標嘅高度契合。
從精神層面睇,葡萄牙國家隊百年積澱嘅堅韌與進取,同長安汽車歷經三次創業、不斷突破自我嘅企業 DNA 深度共鳴。
無論係 C 羅 20 年如一日嘅極致自律,定係葡萄牙隊喺逆境中奮起嘅競技風骨,都詮釋咗"Stay in the game"嘅真正含義——唔係一時閃耀,而係日復一日嘅堅持與熱愛。呢啲同長安汽車董事局主席朱華榮所強調嘅「唔快進,必倒退」嘅企業精神高度一致。
從戰略維度睇,歐洲係長安汽車全球化佈局嘅必爭之地。作為全球汽車工業嘅發源地,歐洲市場對中國品牌而言既係挑戰,亦係品牌躍昇嘅關鍵跳板。
透過綁定葡萄牙國家隊呢一世界級 IP,長安汽車不仅能有效打破文化隔閡與品牌認知壁壘,更能夠借助其輻射歐洲、拉美及全球球迷群體嘅強大勢能,加速實現從「產品出海」到「品牌出海」嘅躍遷。
正如朱華榮喺"146"全球戰略中所強調:未來五年將投入千億級資源推進全球化,到 2030 年实现海外銷量倍增係 150 萬輛,奮鬥 180 萬輛。今次合作,正係呢個宏大藍圖中嘅最新落子。
03 出線背後:高歌猛進嘅全球化
世界盃未開鑼,長安汽車卻喺營銷與戰略雙重賽道上率先起跑。呢種「未戰先聲」嘅底气,源於其多年深耕國際市場嘅扎實佈局。
近年來,長安汽車堅定推進「海納百川」計劃 2.0,構建"152"全球化佈局,業務覆蓋東南亞、中南美、中東非、歐亞等重点區域。從泰國羅勇府嘅首個海外新能源整車工廠投產,到巴西工廠正式營運;從 2025 年海外銷量突破 63.7 萬輛,到 2026 年首批 500 台深藍 S05 出口歐洲,每一步都彰顯住「長期化、本地化、體系化、ESG 建設一體化」嘅深耕理念。
特別係喺技術層面,長安汽車以藍鯨超擎混動、天樞智能系統為核心,打造「全球混動中國方案」,並推動智能駕駛與智慧能源生態建設。呢啲硬核技術支撐,令長安汽車有能力喺歐洲市場接受嚴苛考驗,亦有信心同世界頂級品牌同台競技。
今次簽約,更係長安汽車從「賣產品」向「樹品牌、建生態」轉型嘅加速劑。未來,長安唔單止將推出聯名周邊、球星互動等粉絲福利,更將透過世界盃窗口,讓全球用戶看見一個技術領先、富有溫度、值得信賴嘅中國品牌形象。

結語:永遠在線,共赴巔峰
"成為第一,或者乜都冇。"C 羅嘅呢句人生金句,牢牢地烙印喺億萬球迷心中。
而呢亦成為咗長安汽車加速成長為全球化企業嘅最佳註腳。
從重慶嘉陵江畔到里斯本光明球場,從足球起源地嘅歐洲,到廣袤嘅美加墨,喺世界盃人聲鼎沸嘅喝彩聲中,從燃油轎車銷冠到新能源出海先鋒,長安汽車正以開放嘅姿態與堅定嘅步伐,駛入世界舞臺中央。
呢場同葡萄牙國家隊嘅「巔峰相見」,唔只係兩個名稱嘅並列,更係兩種奮鬥精神嘅交匯,係「中國智造」同「體育豪門」嘅雙向奔赴,亦係中國汽車同全球用戶嘅一次夏季盛筵。
當 C 羅最後一次踏上世界盃征程,佢所代表嘅,係一個時代嘅謝幕與不屈嘅延續;而長安汽車嘅出海之路,則係一個民族品牌嘅崛起同未來嘅開啟。喺"Stay in the game"嘅共同信念下,無論係喺綠茵場定係全球賽道,佢哋都選擇——永遠在線,永不退場。
我覺得,隨著 2026 年世界盃大幕拉開,世界將看見:一支為榮耀而戰嘅球隊,同一個為夢想遠征嘅品牌,正喺同一個天空之下,向着巔峰,攜手前行。

May 28, 2026, the World Living Room of the North Bund in Shanghai. In the live broadcast lens of Dragon TV, there were no lengthy speeches by leaders, but rather a "Global Relay Delivery" spanning across Asia and Europe, connecting multiple cities globally.
SAIC Group welcomed its first 100 millionth global user, officially becoming the first automotive group in the history of China's automotive industry to accumulate production and sales exceeding 100 million vehicles.

15 brands, counting down from the 99,999,996th vehicle to the 100,000,012th vehicle, 18 models were delivered synchronously in Shanghai, Liuzhou, Anting, London, Jakarta, and Singapore.
This is not only a milestone for an enterprise, but also a vivid footnote to China's automotive industry developing from scratch and from weak to strong.
In May 2014, SAIC actively implemented the instruction that "developing new energy vehicles is the only path for China to move from a large automotive country to a strong automotive country" and fully transitioned to new energy.
Twelve years later, SAIC completed the transition from "leading the way" with early transformation to "thousands of horses galloping" with brands, technology, ecosystem, and global reach blossoming, all through this 100 million delivery.
If you tear off all those hollow PR words and focus on the diverse owner profiles at the car delivery ceremony, some even spanning extreme geographical regions, you will find that the true smart-electric mass production capability and systemic power of a big factory lie precisely in these votes by different circles using their feet.
True International Natives
True internationalization has never been about holding a temporary press conference overseas or inviting a few Chinese media outlets, but about your product truly integrating into the lives of ordinary overseas people. Among the military merit medals of SAIC's 100 million deliveries, cumulative overseas deliveries have exceeded 7 million units.
At the delivery site in London, intern doctor Natalia picked up an MG4 EV. For her, this is not just an urban commuter pure electric small car. Her growth path has always had MG company, and her grandfather drove a classic British convertible MGB back then.

MG represents a new chapter in the global expansion of Chinese automakers. This brand, once born in the UK and possessing a century of history, after being wholly owned by SAIC Group, has multiple years consecutively topped European sales among Chinese brands.

At the same time, in Jakarta, the core winger of the Indonesian National Men's Football Team, the "genius boy" Eg who studied in Europe for five years, chose Wuling's 7-seater SUV Eksion produced locally in Indonesia, perfectly adapting to Indonesian local spatial and comfort needs, as the travel partner for himself and his family.

Behind this global multi-time-zone, multi-city relay delivery is SAIC's deployment of over 100 parts bases, 3 R&D centers, and 4 overseas manufacturing centers overseas. Even to avoid being strangled by international logistics capacity, SAIC also formed a self-operated RoRo fleet with a scale of 41 ships covering routes globally.
This "Age of Discovery" throughput of "Glocal" local globalization allows overseas car buyers, when purchasing, not to buy a distant imported symbol, but a reliable product supported by a local R&D layout and a local systemic ecosystem.
Efficiency Tool for Wealth Creators.
Those focusing on new forces of car making in middle-class private cars will find it hard to understand why SAIC's delivery list would simultaneously include a large number of commercial light trucks, logistics vehicles, and buses.
In Singapore, DHL (Dunhuang) Senior Vice President Herbert picked up a batch of MAXUS eDeliver 5 pure electric light trucks to cope with high-density, high-frequency urban last-mile delivery and cross-border parcel transfer;

In Taiyuan, Shanxi, Henglongsheng Industrial and Trade General Manager Zhang Yanbin purchased 56 Hongyan new energy heavy trucks again, working frequently in the most severe and labor-demanding mixing stations and urban infrastructure projects;

In Yangzhou, Jiangsu, Top Land Senior Vice President Yuan Guo batch-delivered nearly 10,000 Feifeng Dana T1 pure electric light trucks;

In Henan, Zhonglian Tourist Automobile General Manager Wang Xiaobing purchased Iveco Joy Star EV in one breath, used to run the high-density mountain road custom shuttle route from Luoyang to Laojun Mountain.

When the car circle is flocking to compete in TVs, refrigerators, and big sofas, these strivers walking on the front lines of infrastructure, culture, tourism, and logistics care most about availability rate, quality bottom line, and energy consumption cost. MAXUS light trucks can reduce cost per kilometer to as low as 5 cents under the city distribution model; Hongyan new energy can withstand extreme working conditions in mountainous slope operation environments.
This is the counter-cyclical structural advantage possessed only by big factories with "Full Scenario, Full Category Coverage". The essence of systemic power is that it can not only build the IM LS9 Hyper to fly close to the ground for the elite class at the 300,000 yuan level luxury electric car, but also build the smart electric tool car running in the urban logistics backbone network to help ordinary people efficiently create wealth.
Without a doubt, such a three-dimensional product matrix cannot be bought for even a lot of money by single-track lane players.
Reject High-Price Monopoly
Frontier smart-electric technology should not just be exclusive high-price toys for the rich.
In this delivery, the most touching story comes from Pang Fuqiang, a post-80s village party secretary in Lantian, Shaanxi. He personally pays every day to provide door-to-door meal delivery service costing 2 yuan per meal for 74 left-behind elderly people in the mountains. Because the delivery routes are scattered and road conditions are dispersed, the tricycle he drove before had small loading capacity and no safety guarantee.
In this activity, he was gifted a Wuling Rongguang Pure Electric Version. The 4.3 cubic meter large space, Shenyan Battery Commercial Version, and collision zero spontaneous combustion safety record became his helper to protect mountain elderly more quickly and safely.

And in Dahua Yao Autonomous County, Hechi, Guangxi, charity blogger Liu Jia drove back and forth through towering mountains for five consecutive years rain or shine to give haircuts and companionship to left-behind children. The Buick ZhiJing E7 he picked up, equipped with eye-protection ceiling lights and zero formaldehyde cabins, became the "full score cabin" for the children in the mountains.
Why can ordinary people and grassroots strivers enjoy the most cutting-edge and reliable technology?
The answer is still the scale effect and technology mass production brought by the system.
Because SAIC owns a full technology route, full price range product layout, it can use the integration capability of the supply chain to smash the Qualcomm 8155 chip and Doubao Deep Thinking Large Model into the 60,000 yuan national family sedan Roewe i6;

Turn Huawei Qiankun Intelligent Driving Pro and HarmonyOS Cockpit into standard configuration across the line for the 150,000 yuan Wuling Huajing S, directly breaking the strong binding between high-level intelligence and high price.
Quickly realize mass production of top technology in the laboratory, downgrade, turn into a delivery car in the mountains, turn into a smart vehicle not lagging in a tens-of-thousands yuan fuel car, let technology empowerment, this is the unique, cutting-edge underlying hard power of car company big factories.
99,999,999th Car Owner
The 99,999,999th vehicle delivered by SAIC Group globally is the SAIC Volkswagen ID. ERA 9X.
This delivery also welcomed the 6,999th car owner of ID. ERA 9X. As the World Cup is about to start, the first Chinese player to fight in the Bundesliga, Yang Chen, became the 6,999th owner of ID. ERA 9X, jointly witnessing SAIC Group's cumulative production and sales entering the "100 Million Level Era".
Deeply integrating "German heritage + Chinese wisdom", ID. ERA 9X broke 10,000 locked orders within 1 hour of launch, and retail delivery reached 2,326 units just 5 days after launch, and in April it forcefully ranked in the top 3 of extended-range large high-end SUVs.

Now, just one month after launch, cumulative delivery exceeded 7,000 vehicles, further confirming its user recognition and product competitiveness in the high-end extended-range market. This achievement stems from SAIC Volkswagen's 42 years of deep cultivation in the Chinese market, and is more the fusion empowerment of the "In China, For China" strategy and "Global Wisdom + Chinese Speed".
This milestone delivery is both an important node for SAIC Group to move towards 100 million global cumulative production and sales, and a solid mark of SAIC Volkswagen's deep cultivation in the new energy track.
"100 Million Units" Is Not a Solo Act
"100 Million Units" has never been a solo act for SAIC alone, but the result of these 100 million car owners with vastly different identities, located in different time zones, voting with their feet on their respective life tracks.
Cao Xudong, CEO of a top intelligent driving enterprise, picking up the IM LS9 Hyper in Shanghai, stepping on the gas pedal in London streets by British intern doctor Natalia, the passenger car driver picking up waves of tourists at Luoyang scenic spots, and village party secretary Pang Fuqiang driving an electric car in the mountains of Lantian, Shaanxi to deliver meals for left-behind elderly...

They have different professions, skin colors, and budgets, but what they experience in intelligence, quality, and peace of mind at the moment they buy the car keys, shares at the bottom level, is the same huge, cutting-edge, and omnipresent smart electric big factory mass production system.
100 million vehicles is not the end point, but the starting line for this big factory smart electric mass production beast to accelerate transformation into a user-centric high-tech company. The system story of Chinese intelligence, in this global relay delivery season, has just turned a new chapter.
