In the SUV market in Malaysia, many buyers compare the Proton X70 and Toyota Fortuner when choosing a car. These two cars are quite close in price and positioning. Today, we will make a detailed comparison from multiple aspects to help you save time doing research.
The OTR price of Proton X70 in Malaysia is RM 106,800 - 122,300, with a total of 3 versions, including 1.5L Standard 2WD (RM 106,800), 1.5L Executive 2WD (RM 115,800), 1.5L Premium 2WD (RM 122,300), etc.
The OTR price of Toyota Fortuner in Malaysia is RM 195,880 - 241,880, with a total of 3 versions, including 2024 2.8T VRZ Diesel (RM 241,880), 2024 2.7L SRZ Petrol (RM 202,880), 2024 2.4L Standard Diesel (RM 195,880), etc.
Looking at the price, the starting price of Proton X70 is indeed RM 89,080 cheaper than Toyota Fortuner. If your budget is limited, Proton's entry-level version can already meet daily needs. However, also note that the lower price might mean trade-offs in features, depending on your specific needs.

The safety rating of Proton X70 is 5★ (ASEAN NCAP), active safety systems include ADAS (ACC, AEB, LKA, LDA, BSM, RCTA).
The safety rating of Toyota Fortuner is 5★ (ASEAN NCAP), active safety systems include.
Both cars have the same safety rating, and safety features in this class are quite comprehensive. New cars nowadays are not lacking in safety, so there is no need to worry too much about this point.

Proton X70 body length 4400 mm, trunk 400 L.
Toyota Fortuner body length 4400 mm, trunk 400 L.
The dimensions of the two cars are almost the same, with little difference in interior space. Cars in this class are more than enough for daily use.

Proton X70 warranty 5 years/150,000km, service interval every 10,000km or 6 months.
Toyota Fortuner warranty 5 years/unlimited mileage, service interval every 10,000km or 6 months.
Overall, both Proton X70 and Toyota Fortuner are very good models in the Malaysian market. Which one to choose depends on your personal needs and budget. We recommend doing your homework, comparing quotes from several dealerships, and then test driving to make the final decision. Buying a car is a major matter, spending time doing research will never be wrong.

July 28, 2026, the highly anticipated Fortune Global 500 list was grandly released! BYD proudly made it to the list again; this is already the brand's fifth consecutive year joining the world's top 100. This time ranked 91st, firmly standing within the global top 100 elite enterprise camp, a benchmark enterprise for global new energy vehicles, continuously demonstrating the core strength of Chinese new energy enterprises!

Momentum soaring, full of achievements! In 2025, BYD delivered a report card sufficient to astonish the industry, with annual revenue reaching a high of 804 billion yuan, and net profit breaking through 32.6 billion yuan. Operating performance steadily climbed, with a thriving momentum! In the core sales track, BYD's annual new energy vehicle sales broke 4.6 million units, winning both the global new energy vehicle sales champion and the China market auto sales champion titles, firmly standing at the core position of the global new energy vehicle benchmark enterprise! Entering 2026, brand popularity and market momentum continued unabated, with cumulative sales in the first half successfully breaking 1.8 million units, showing very strong growth momentum! More worth cheering about is that in the same month of July, BYD welcomed a historic highlight moment—the brand's 17 millionth new energy vehicle went off the line smoothly, becoming the first auto enterprise globally to unlock this milestone achievement, once again refreshing industry records and creating a new legend!
Deep cultivation in the innovation track, sticking to the original intention of technology! Since development, BYD has always held the core development concept of "Technology is King, Innovation is Foundation", driving continuous brand iteration and leading the industry with ultra-high intensity R&D investment! In 2025, BYD's R&D investment was heavily weighted to 63.4 billion yuan, a year-on-year surge of 17%. Relying on core R&D strength, it won the top spot in R&D investment among A-share listed companies for two consecutive years, firmly securing the first place in the industry! In the first quarter of 2026, brand R&D investment reached a new high again, single quarter investment of 11.3 billion yuan, far leading domestic mainstream automakers and top new energy forces, R&D courage is unquestionable! As of now, BYD's cumulative R&D investment has forcibly broken through 250 billion yuan. Long-term, continuous, and high-amount technology deep cultivation has allowed a series of disruptive frontier technologies to accelerate implementation and iteration!
Innovation results blooming everywhere, black technology empowering universal mobility! In March 2026, BYD heavily released the second-generation Blade Battery and brand-new super-fast charging technology, completely revolutionizing the new energy mobility experience with breakthrough technologies. Meanwhile, planning to complete the layout construction of 20,000 super-fast charging stations nationwide by the end of the year, comprehensively improving the domestic energy replenishment system! Not only deepening the domestic market, BYD is also fully laying out the global energy replenishment network, planning to land 6,000 overseas super-fast charging stations, letting the convenience of Chinese intelligence benefit global users! In May of the same year, BYD once again led industry change, being the first to announce a full one-year comprehensive backing guarantee for city navigation safety, while realizing the entire series models can be equipped with the Divine Eye B Assisted Driving Laser Version, breaking industry barriers in one move, officially opening the era of universal city navigation accessible to everyone!
Setting sail overseas to expand territory, global layout momentum like a rainbow! Relying on solid product strength and brand reputation, BYD's globalization development pace accelerated to full speed, overseas market performance welcomed explosive growth! In 2025, BYD's overseas sales successfully broke through the 1 million unit mark for the first time, surging 145% year-on-year, growth speed was very astonishing! In the first half of 2026, the overseas hot-selling trend continued to extend, sales easily broke through 780,000 units, overseas market recognition continued to skyrocket! Nowadays, BYD has successfully created a new pattern of "Latin America leading, Europe breakthrough, Asia-Pacific multi-point blooming" globalization development, overseas version continuously expanding, blooming everywhere!
Many overseas landing results are bright and eye-catching: Brazil's first overseas SkyRail officially opened for operation smoothly, Brazil factory successfully completed the 100,000th new energy vehicle off the line milestone; Denza Z, Z9GT, D9 three car models joined forces to land in the European market, reshaping the European high-end new energy mobility pattern, opening a new chapter of Chinese automotive European technology luxury! The brand-new model Otter (BYD RACCO) developed specifically for overseas markets officially landed in Japan, accurately deepening the niche market; Thailand factory also fully welcomed the two-year anniversary of production, localization operation becoming more and more mature! As of now, BYD business version has covered 121 countries and regions globally, formally entering a new stage of globalization with localized deep cultivation and high-quality advancement!
Holding responsibility to travel far, green responsibility empowering the future! On the dual carbon development track, BYD has always practiced sustainable development concepts with a green original intention, delivering a stunning environmental protection report card! Data shows, as of June 30, 2026, BYD new energy vehicles compared to traditional fuel cars, in energy production and usage links cumulative achieved 149 million tons carbon emission reduction amount, equivalent to planting 2.48 billion trees, using core strength to contribute Chinese power for global carbon reduction and ecological protection!
On the path of social responsibility practice, BYD is also not stopping steps, moving forward with great love! The brand heavily set up a 3 billion yuan education charity fund, partnering with 127 universities nationwide to achieve public welfare donation cooperation, cumulatively incentivizing and helping more than 6,000 students chase dreams forward, empowering education development with public welfare power, passing on the temperature and responsibility of national enterprises!
From securing the top 500 global spot, to leading the global new energy track, BYD's every breakthrough, every leap, is the best witness to deep cultivation technology innovation, gathering global expansion, sticking to original mission! Looking forward to the future, BYD will continue to hold original intention, forge ahead, unswervingly practice sustainable development concepts, with frontier hard core technology, perfect global layout, extreme product service, continuously refreshing industry height, going all out to assist global green transformation, striving to realize the beautiful vision of "Cooling the Earth by 1°C", continuously writing the new chapter of Chinese intelligence leading the world!

In the Malaysian SUV market, many buyers compare Proton X50 and MG MG HS when choosing a car. These two cars are quite close in price and positioning. Today we will make a detailed comparison from multiple aspects to help you save time on research.
The Proton X50 OTR price in Malaysia is RM 89,800 - 113,300, with a total of 4 versions, including 1.5T Executive (RM 89,800), 1.5T Premium (RM 101,800), 1.5T Flagship (RM 113,300), etc.
The MG MG HS OTR price in Malaysia is RM 130,450 - 146,450, with a total of 2 versions, including 1.5L Standard (RM 105,000), 1.5L Executive (RM 115,000), etc.
From a price perspective, the starting price of Proton X50 is indeed RM 40,650 cheaper than MG MG HS. If your budget is limited, Proton's entry-level version can already meet daily needs. But also note, the few thousand difference in price might involve trade-offs in features, it depends on your specific needs.

Proton X50's safety rating is 5★ (ASEAN NCAP), active safety systems include ADAS (ACC, AEB, LKA, LDA, BSM, RCTA).
MG MG HS's safety rating is TBD, active safety systems include Basic.
Regarding safety features, both cars have achieved good ratings. However, Proton X50's ADAS (ACC, AEB, LKA, LDA, BSM, RCTA) and MG MG HS's Basic have some differences in functionality. If you value active safety, you can compare the feature lists of both carefully.

Proton X50 adopts 4WD drive system.
MG MG HS adopts FWD drive system.
Proton's 4WD and MG's FWD will offer different handling experiences, recommended to test drive and compare.

Proton X50 Warranty 5 years/150,000km, Maintenance interval every 10,000km or 6 months.
MG MG HS Warranty 7 years/150,000km, Maintenance interval every 10,000km or 6 months.
Both Proton X50 and MG MG HS are mainstream choices in the Malaysian market, suitable for family use and daily commuting. If you value brand reputation and resale value more, you can prioritize the one with better reputation; if you value cost-effectiveness and features more, then choose the one with richer specifications. Ultimately, it is recommended to test drive both, personal experience is the most important.
Overall, Proton X50 and MG MG HS are both very good models in the Malaysian market. Which one to choose, the key is to look at your personal needs and budget. It is recommended to do your homework, compare quotes from a few dealerships, and then test drive to make the final decision. Buying a car is a big matter, spending some time on research will never go wrong.

In Malaysia's SUV market, many buyers compare the Proton X50 and Chery Tiggo 8 when choosing a car. These two vehicles are quite close in price and positioning. Today, we will make a detailed comparison from multiple aspects to help you save time on research.
The OTR price of the Proton X50 in Malaysia is RM 89,800 - 113,300, with a total of 4 versions, including 1.5T Executive (RM 89,800), 1.5T Premium (RM 101,800), 1.5T Flagship (RM 113,300), etc.
The OTR price of the Chery Tiggo 8 in Malaysia is RM 129,750 - 129,750, with a total of 1 version, including 2026 1.6T Standard (RM 129,750), etc.
From a price perspective, the Proton X50's starting price is indeed RM 39,950 cheaper than the Chery Tiggo 8. If your budget is limited, Proton's entry-level version can already meet daily needs. However, also note that the cheaper few thousand dollars might involve trade-offs in features, depending on your specific needs.

The Proton X50 body length is 4400 mm, trunk 400 L.
The Chery Tiggo 8 body length is 4400 mm, trunk 400 L.
The dimensions of both cars are almost the same, and the interior space difference is not significant. For this level of vehicle, it is more than enough for daily use.

Proton X50 warranty 5 years/150,000km, maintenance interval every 10,000km or 6 months.
Chery Tiggo 8 warranty 3 years/100,000km, maintenance interval every 10,000km or 6 months.

Both the Proton X50 and Chery Tiggo 8 are mainstream choices in the Malaysian market, suitable for family use and daily commuting. If you value brand reputation and resale value more, you can prioritize the one with better reputation; if you care more about cost-performance ratio and features, then choose the one with richer configuration. Ultimately, it is recommended to test drive both, as firsthand experience is the most important.

Overall, both the Proton X50 and Chery Tiggo 8 are very good models in the Malaysian market. Which one to choose depends on your personal needs and budget. It is recommended to do your research well, compare quotes from multiple car dealerships, and then test drive to make the final decision. Buying a car is a big matter, spending some time on research is never wrong.

喺馬來西亞嘅 SUV 市場,好多買家在揀車嘅時候都會拿 Perodua Aruz 同 Mazda CX-5 嚟做比較。這兩款車喺價位同定位上都好接近,今日我哋就從多個方面做個詳細嘅比較,幫你節省做功課嘅時間。
Perodua Aruz 喺馬來西亞嘅 OTR 售價係 RM 72,900 - 77,900,合共有 2 個版本,包括 1.5L X(RM 72,900)、1.5L AV(RM 77,900) 等等。
Mazda CX-5 喺馬來西亞嘅 OTR 售價係 RM 135,469 - 166,760,合共有 3 個版本,包括 2025 2.0L AT 35 周年紀念(RM 316,154)、2025 2.0L AT(RM 296,154)、2025 2.0L MT(RM 294,154) 等等。
從價錢嚟睇,Perodua Aruz 嘅起步價確實比 Mazda CX-5 平咗 RM 62,569。如果你預算有限,Perodua 嘅入門版已經可以滿足日常需要。但都係要留神,平嗰幾千蚊,可能喺配備上要有取捨,具體睇下你嘅需求。

Perodua Aruz 搭載 1.5L 4-cyl,馬力 105 匹。官方油耗 6.0 升/100 公里。
Mazda CX-5 搭載 1.5L Turbo,馬力 140 匹。官方油耗 7.0 升/100 公里。
動力方面,Mazda CX-5 嘅 1.5L Turbo 比 Perodua Aruz 嘅 1.5L 4-cyl 多咗 35 匹馬力。不過日常喺市區行,兩款車嘅動力都夠用,唔會覺得唔夠勁。

Perodua Aruz 嘅安全評級係 5 星(ASEAN NCAP),主動安全系統包括 。
Mazda CX-5 嘅安全評級係 5 星(ASEAN NCAP),主動安全系統包括 。
兩款車嘅安全評級一樣,喺呢個級別嚟講,安全配備都算好齊全。而家嘅新車安全性都唔差,唔使太擔心呢一點。

Perodua Aruz 採用 FWD 驅動方式。
Mazda CX-5 採用 FWD 驅動方式。
兩款車嘅驅動方式一樣,都係 FWD,日常駕駛感受唔會有太大分別。

總體嚟講,Perodua Aruz 同 Mazda CX-5 都係馬來西亞市場幾好嘅車型。揀邊架,關鍵都係要睇下你嘅個人需要同預算。建議大家做好功課,多比較幾間車行嘅報價,再去試駕做最後決定。買車係件大事,花少少時間做功課絕對無錯。

7月16日,广汽集团将举行3000万用户感恩活动,与全球用户共庆第3000万辆整车下线的历史性时刻。
2026年上半年,广汽累计销量达77.31万辆,同比增长2.35%,自主板块的快速增长、海外市场的翻倍突破,既是市场交出的答卷,也是用户投出的信任票。

广汽集团3000万用户感恩活动将于7月16日举行
深耕用户服务
守护3000万份安心陪伴
今年以来,随着“番禺行动” 改革积极效果传导到市场端,广汽自主品牌增长势头强劲,上半年累计销量达34.60万辆,同比增长35.69%,合资板块保持稳健发展,源源不断的新用户加入广汽大家庭,共同汇聚成3000万份沉甸甸的信赖。

广汽能源全国充电网络布局
线下渠道持续向县域下沉,年内计划落成1000家县域授权门店,截至6月底已完成600家网点认定,将看车、保养等便捷服务触达更多用户身边。
线上同步打造“超级管家”服务(承诺5秒响应、2小时解决问题),实现用户诉求直达快办。
针对新能源用户的补能痛点,广汽已建成“9纵10横”补能网络,覆盖全国213座城市,自营充电桩规模突破27000根,核心城区实现直线1公里必有站,大幅缓解用户长途出行的补能焦虑。
安全是最基础的服务保障,广汽推出国内自主品牌首个“三担责”服务承诺,全方位守护用户用车安全;星灵安全守护体系已服务近200万用户,累计预防潜在事故628万次;弹匣电池累计装车150万辆,累计行驶超1600亿公里,保持稳定安全纪录,以技术实力托举用户每一段安心出行。
7月16日,广汽集团还将推出感恩3000万用户专属礼遇,包括购车补贴、低息金融方案、置换升级福利等多重惊喜,以实实在在的回馈,致谢全球用户的长期陪伴。
布局全球市场
中国品质收获世界认可
依托“One GAC 2.0”战略,广汽正加快从产品出海转向体系化出海。2026年上半年,广汽自主品牌出口量达12.15万辆,同比大增132%,已接近去年全年水平。
美洲、亚太、中东、非洲、欧洲五大区域同步实现高增,充分印证全球市场对广汽产品品质的认可与青睐,也为全球3000万用户版图注入强劲增长动力。

广汽“体系化出海”加速全球布局
目前,广汽国际化业务已覆盖亚太、中东、美洲、欧洲等五大板块110个国家和地区,建成746家销售服务网点、6座海外生产工厂与9个海外零部件仓库,形成覆盖研发、生产、供应、销售的全价值链本地化运营能力。
在美洲,多款主力车型跻身当地细分市场前列,巴西、哥伦比亚等国单月销量实现数倍增长;在亚太,中国香港1-5月电动车市占率突破11%,泰国市场6月销量环比劲增207%;在欧洲,搭建起从本地化生产到市场终端销售的全链路运营体系,新能源产品稳步进入核心国家市场。
坚守匠心品质
筑牢企业发展核心底色

广汽埃安灯塔工厂
作为全球首个新能源汽车灯塔工厂,广汽埃安智能生态工厂同时获评国家级“零碳工厂”,具备高智能、高柔性、高效率、高品质、低碳环保五大核心优势,每53秒即可下线一台整车,可满足超10万种个性化配置、20余种车色车型的混线生产。
生产检测环节深度融合华为前沿智能技术,并通过AI视觉检测、AI异音分析等数字化手段,全方位保障每一台下线车辆的品质稳定。

广汽风洞实验室驻室
严苛的全场景验证,是高品质的重要保障。广汽每款新车上市前,均需经过超500名工程师、上千个日夜、近万项测试验证,累计等效测试里程超1300万公里,全方位覆盖各类极端使用场景。
依托全球首个集空气动力学、气动声学、热力学于一体的整车风洞实验室,为用户带来更经济、更静谧的驾乘体验。
安全是品质的底线,星灵安全守护体系构建智能驾驶辅助、智能底盘、主被动融合、电池安全四大防护维度,八大关键系统采用双冗余设计,以双倍的技术投入,为用户出行筑牢安全屏障。

在馬來西亞嘅 SUV 市場,好多買家喺選車嗰陣都會拎 Perodua Aruz 同 豐田 Yaris Cross 嚟比較。兩款車喺價位同定位上都好接近,今日我哋就從多個方面做一個詳細嘅比較,幫你省做足功課嘅時間。
Perodua Aruz 喺馬來西亞嘅 OTR 售價係 RM 72,900 - 77,900,一共有 2 個版本,包括 1.5L X(RM 72,900)、1.5L AV(RM 77,900) 等。
豐田 Yaris Cross 喺馬來西亞嘅 OTR 售價係 RM 99,900 - 109,900,一共有 2 個版本,包括 2026 1.5L Standard(RM 99,900)、2026 HEV 1.5L Standard(RM 109,900) 等。
從價錢嚟睇,Perodua Aruz 嘅起步價確實比 豐田 Yaris Cross 平咗 RM 27,000。如果你預算有限,Perodua 嘅入門版已經可以滿足日常需求。但都要注意,平嗰幾千蚊,可能喺配備上會有取舍,具體要睇你嘅需求。

Perodua Aruz 嘅安全評級係 5★(東協 NCAP),主動安全系統包括。
豐田 Yaris Cross 嘅安全評級係 5★(東協 NCAP),主動安全系統包括 TSS。
兩款車嘅安全評級一樣,喺呢個級別裡面安全配備都算俾得好齊全。而家嘅新車安全性都唔差,唔使太擔心這一點。

Perodua Aruz 車身長 4400 mm,尾箱 400 L。
豐田 Yaris Cross 車身長 4400 mm,尾箱 400 L。
兩款車嘅尺寸幾乎一樣,車內空間差別唔大。呢個級別嘅車,日常使用完全夠用。

Perodua Aruz 保養 5 年/150,000km,保養間隔 每 10,000km 或 6 個月。
豐田 Yaris Cross 保養 5 年/無限里程,保養間隔 每 10,000km 或 6 個月。

Perodua Aruz 同 豐田 Yaris Cross 都係馬來西亞市場嘅主流選擇,適合家庭使用、日常通勤。如果你更睇重品牌口碑同二手價,可以優先考慮口碑更好嗰一款;如果你更在意性價比同配備,就揀配置更豐富嗰款。最終都係建議兩款都去試駕,親身體驗先係最重要。

總嚟講,Perodua Aruz 同 豐田 Yaris Cross 都係馬來西亞市場好唔錯嘅車型。揀邊一輛,關鍵都係要睇你嘅個人需求同預算。建議大家做好功課,多比較幾間車行嘅報價,再去試駕做最終決定。買車係件大事,花少少時間做功課絕對唔會錯。

In the Malaysian SUV market, many buyers compare Perodua Ativa and Proton X50 when choosing a car. These two models are quite close in price and positioning. Today, we will make a detailed comparison from multiple aspects to help you save time on research.
Perodua Ativa's OTR price in Malaysia is RM 62,500 - 73,400, with a total of 3 versions, including 1.0L Turbo X (RM 62,500), 1.0L Turbo H (RM 67,300), 1.0L Turbo AV (RM 73,400), etc.
Proton X50's OTR price in Malaysia is RM 89,800 - 113,300, with a total of 4 versions, including 1.5T Executive (RM 89,800), 1.5T Premium (RM 101,800), 1.5T Flagship (RM 113,300), etc.
From a price perspective, Perodua Ativa's starting price is indeed RM 27,300 cheaper than Proton X50. If your budget is limited, Perodua's entry-level version can already meet daily needs. But also note, the few thousand difference might involve trade-offs in equipment, depending on your specific needs.

Perodua Ativa is equipped with 1.5L 4-cyl, 105 hp. Official fuel consumption 6.0 L/100km.
Proton X50 is equipped with 1.5L 4-cyl, 105 hp. Official fuel consumption 6.0 L/100km.
Both cars use the same powertrain, and the driving feel in daily use is basically the same. Fuel consumption is also similar, no need to dwell too much on this point.

Perodua Ativa warranty 5 years/150,000km, maintenance interval every 10,000km or 6 months.
Proton X50 warranty 5 years/150,000km, maintenance interval every 10,000km or 6 months.
Both cars have the same warranty conditions, no need to dwell on this aspect. Actual maintenance costs also depend on the brand's service network and parts prices, it is recommended to ask real owners in car owner groups for their experience.

Both Perodua Ativa and Proton X50 are mainstream choices in the Malaysian market, suitable for family use and daily commuting. If you value brand reputation and resale value more, you can prioritize the one with better reputation; if you care more about cost-performance ratio and features, choose the one with more configurations. In the end, it is recommended to test drive both models, personal experience is the most important.

Overall, Perodua Ativa and Proton X50 are both very good models in the Malaysian market. Which one to choose mainly depends on your personal needs and budget. It is recommended that everyone do their research, compare quotes from several car dealerships, and then go for a test drive to make a final decision. Buying a car is a big matter, spending time researching will definitely not be wrong.

喺马来西亚嘅 SUV 市場,好多買家喺揀車嘅時候都會拿 Chery Tiggo 7 Pro 同 Volkswagen Tiguan 嚟比較。呢兩部車喺價位同埋定位上都幾接近,今日我哋就從多個方面做一個詳細嘅比較,幫你節省做功課嘅時間。
Chery Tiggo 7 Pro 喺马来西亚嘅 OTR 售價係 RM 123,750 - 123,750,合共有 2 個版本,包括 1.6L Turbo Standard(RM 125,000)、1.6L Turbo Premium(RM 140,000) 等。
Volkswagen Tiguan 喺马来西亚嘅 OTR 售價係 RM 206,540 - 260,024,合共有 2 個版本,包括 2025 Allspace 2.0T R-Line(RM 260,024)、2025 Allspace 1.4T Elegance(RM 206,540) 等。
從價錢嚟睇,Chery Tiggo 7 Pro 嘅起步價確實比 Volkswagen Tiguan 平咗 RM 82,790。如果你預算有限,Chery 嘅入門版已經可以滿足日常需要。但要小心,平嗰幾千塊,可能喺配備上會有取舍,具體睇你嘅需要。

Chery Tiggo 7 Pro 嘅安全評級係 TBD,主動安全系統包括 Basic。
Volkswagen Tiguan 嘅安全評級係 5★ (Euro NCAP),主動安全系統包括 IQ.Drive。
安全配備方面,兩部車都拿到唔錯嘅評級。不過 Chery Tiggo 7 Pro 嘅 Basic 同 Volkswagen Tiguan 嘅 IQ.Drive 喺功能上有啲分別,如果你比較睇重主動安全嘅話,可以仔細比較下兩者嘅功能列表。

Chery Tiggo 7 Pro 採用 FWD 驅動方式。
Volkswagen Tiguan 採用 FWD 驅動方式。
兩部車嘅驅動方式一樣,都係 FWD,日常駕駛感覺唔會有太大分別。

Chery Tiggo 7 Pro 保修 3 年/100,000km,保養間隔 每 10,000km 或 6 個月。
Volkswagen Tiguan 保修 3 年/100,000km,保養間隔 每 10,000km 或 6 個月。
兩部車嘅保修條件一樣,呢方面唔使諗太多。實際保養成本仲要睇品牌嘅服務網絡同零件價格,建議去車友群問下真實車主嘅經驗。
Chery Tiggo 7 Pro 同 Volkswagen Tiguan 都係马来西亚市場嘅主流選擇,適合家用、日常通勤。如果你更睇重品牌口碑同埋二手價,可以優先考慮口碑更好嗰款;如果你更在意性價比同配備,就揀配備更豐富嗰款。最後仲係建議兩部都去試駕,親身試下先至係最緊要。
總體嚟講,Chery Tiggo 7 Pro 同 Volkswagen Tiguan 都係马来西亚市場好唔錯嘅車型。揀邊輛,關鍵都係睇你嘅個人需要同預算。建議大家做好功課,多比較幾間車行嘅報價,先至去試駕做最終決定。買車係件大事情,花少少時間做功課絕對唔會錯。

喺馬來西亞嘅汽車市場,好多買家喺揀車嘅時候都拿 Proton X50 同 Subaru Forester 嚟做比較。今日我哋由多個方面嚟做一個詳細嘅比較,幫手節省做功課嘅時間。


Proton X50 喺馬來西亞嘅 OTR 售價係 RM 89,800 - 113,300,合共有 4 個版本,包括 1.5T Executive(RM 89,800)、1.5T Premium(RM 101,800)、1.5T Flagship(RM 113,300) 等。
Subaru Forester 喺馬來西亞嘅 OTR 售價係 RM 174,000 - 197,000,合共有 3 個版本,包括 2024 2.0L S EyeSight GT Edition(RM 189,538)、2024 2.0L S EyeSight(RM 177,538)、2024 2.0L L EyeSight(RM 167,538) 等。
由價錢嚟睇,Proton X50 嘅起步價真係比 Subaru Forester 平咗 RM 84,200。如果你預算有限,Proton 嘅入門版已經可以滿足日常需要。但都係要小心,嗰幾千蚊,可能喺配備上會有取捨,具體要睇你嘅需要。

Proton X50 嘅安全評級係 5★ (ASEAN NCAP),主動安全系統包括 ADAS (ACC, AEB, LKA, LDA, BSM, RCTA)。
Subaru Forester 嘅安全評級係 5★ (Euro NCAP),主動安全系統包括 EyeSight。
安全配備方面,兩部車都拿到唔錯嘅評級。不過 Proton X50 嘅 ADAS (ACC, AEB, LKA, LDA, BSM, RCTA) 同 Subaru Forester 嘅 EyeSight 喺功能上有少少差異,如果你比較睇重主動安全嘅話,可以仔細比較下兩者嘅功能列表。

Proton X50 採用 4WD 驅動方式。
Subaru Forester 採用 FWD 驅動方式。
Proton X50 嘅 4WD 同 Subaru Forester 嘅 FWD 喺操控上會有唔同嘅感受,建議試駕比較。

Proton X50 同 Subaru Forester 都係馬來西亞市場嘅主流選擇,適合家庭使用、日常通勤。如果你更加睇重品牌口碑同二手價,可以優先考慮口碑更好嗰一款;如果你更加重視性價比同配備,就揀配備更豐富嗰款。最終都係建議兩部車都去試駕,親身體驗先至係最重要嘅。

總括嚟講,Proton X50 同 Subaru Forester 都係馬來西亞市場幾唔錯嘅車型。揀邊架,關鍵都要睇你嘅個人需要同預算。建議大家做好功課,多比較幾間車行嘅報價,再落去試駕做最終決定。買車係件大事,花少少時間做功課絕對無錯。

喺馬來西亞嘅汽車市場,好多買家喺揀車嘅時候都會拿 Toyota Harrier 同 BMW X5 做比較。今日我哋從多個方面做一個詳細比較,幫您節省做功課嘅時間。


Toyota Harrier 喺馬來西亞嘅 OTR 售價係 RM 289,000 - 289,000,總共有 1 個版本,包括 2026 HEV 2.5L Standard(RM 289,000) 等。
BMW X5 喺馬來西亞嘅 OTR 售價係 RM 470,800 - 470,800,總共有 3 個版本,包括 1.5L Standard(RM 86,300)、1.5L Executive(RM 95,300)、1.5L Premium(RM 103,300) 等。
從價錢睇落,Toyota Harrier 嘅起步價真係比 BMW X5 平咗 RM 181,800。如果你預算有限,Toyota 嘅入門版已經可以滿足日常需要。但都要注意,平嗰啲幾千塊,喺配備上面可能會有所取捨,具體要看你嘅需要。

Toyota Harrier 嘅安全評級係 5★ (ASEAN NCAP),主動安全系統包括 Brand ADAS。
BMW X5 嘅安全評級係 5★ (ASEAN NCAP),主動安全系統包括 ADAS (ACC, AEB, LKA, LDA, BSM, RCTA)。
兩款車嘅安全評級一樣,喺呢個級別入面安全配備都算好齊全晒。而家嘅新車安全性都好唔差,唔使太擔心呢一點。

Toyota Harrier 車身長 4400 mm,尾箱 400 L。
BMW X5 車身長 4400 mm,尾箱 400 L。
兩款車嘅尺寸幾乎一樣,車內空間差別唔大。呢個級別嘅車,日常使用完全夠用。

Toyota Harrier 採用 FWD 驅動方式。
BMW X5 採用 4WD 驅動方式。
Toyota Harrier 嘅 FWD 同 BMW X5 嘅 4WD 喺操控上面會有唔同感受,建議試駕比較。

總計來說,Toyota Harrier 同 BMW X5 都係馬來西亞市場幾不錯嘅車型。揀邊一部,關鍵係要睇你嘅個人需求同預算。建議大家做足功課,多比較幾間車行嘅報價,再去試駕做最終決定。買車係件大事,花啲時間做功課絕對唔會錯。

上期我们解读完新势力6月销量表现。
这次来看新实力们(即传统车企的新势力品牌)的表现。
内容很长,先赞后看,养成习惯。
接下来,enjoy。
极氪:35169辆
智己:6197辆
阿维塔:7459辆
岚图:14223辆
腾势:20352辆
极氪6月交付35169辆。
5月是34377辆,4月31787辆,今年连续三个月销量稳定破3万。
在新实力品牌中,极氪发展势头是最稳也是最好的。
5月只有一款26款009上市,6月完全没有新车做补充。
但是凭借现有车型,拿下超过3.5万的销量,这说明极氪现在在高端豪华生态位的地位很稳定。
今年上半年,极氪累计交付178370台。

极氪今年全年销量目标是30万。
也就是说,上半年的15万辆KPI已超额完成。
极氪 2026 年下半年规划以全球化战略落地与产品矩阵深化为核心。
国内聚焦现有车型配置升级与交付提速,海外主攻旗舰出海与市场拓展。
国内市场方面,极氪8X干里浩瀚G-ASDH9版型即将开启交付。
海外方面,9 系双旗舰出海。
极氪9X将于今年三季度正式出海首站登陆中东地区,未来将进入欧洲、拉美、中亚等全球主要市场。
极氪009光辉将于今年四季度登陆中国香港。
智己6月销量6197台,相比四五月份出现小幅回调。
今年上半年智己累计交付40087台,同比增长58%。
目前,现款LS6和L6处于清库存状态,还是能为智己贡献一定量的销量。
LS8还处于销售窗口,还在逐渐上量中。
LS9这边,销量略显低迷,过去几个月都只有1千+台。

但是好消息是,下半年智己将迎来新品密集投放期,全面释放品牌增长势能。
智己LS9 Hyper将于7月16日正式上市。
智己LS8纯电版已完成工信部申报,将与在售超级增程版本形成「增程+纯电」双动力组合。
新智己LS6和全新L6也将在三季度正式焕新上市。
随着这些车型的焕新扩充,智己接下来的销量表现值得期待。
阿维塔 6 月交付 7459 辆,5月交付7336台。
还是那句话,明显后劲儿不足。
今年上半年阿维塔就上新了两款车型:新阿维塔12和全新运动轿车阿维塔06T。
而且两款车型都是在4月上市。
五月和六月都没有新车补充。
所以,现在这个量其实说明两个问题:
1、新车型的市场订单表现一般,增长动能不足。
2、现在7千多台已经算是顶了。

阿维塔的原创设计虽然出格,但是透过06T和07L不难发现,阿维塔在前脸的设计上收敛了不少,同时增加了几分高级感。
只是对于现在的阿维塔来说,有帮助,但不大。
就像之前说的那样,阿维塔现在最关键的问题反而不是销量,而是始终找不到自己的路、自己的方向。
产品(包括定义和SKU规划)、营销(过于依赖华为)以及组织内部,都存在太多问题。
如果自己不能把这些问题梳理好,那么接下来阿维塔的路还是会很难走。

阿维塔07L也要来了,7月中旬开启预售,8 月初正式上市。
那么也就是说,这个低迷销量还会持续一段时间,直到07L上市才可能有回暖迹象。
阿维塔现在正在二次递表港交所申请上市,有时间我也会做出一篇内容分析一下。
岚图6月交付14223台车,相较5月13003台车,略有提升。
上半年累计交付76264辆,同比增长36%。
处于一个稳步提升的态势。
在今年如此内卷的行情下,销量还能不断稳步提升,这一点着实不易。
核心原因在于,岚图正在逐渐摆脱单一爆款依赖,转向多车型协同发展的新阶段。
在高端MPV领域,岚图梦想家稳居30万-70万元级细分市场销冠。

SUV方面,岚图泰山X8上市(5月22日)18小时订单突破15000台,上市即热销,且超93%用户选择Ultra及以上高配版本。
同时,岚图泰山X8 EV也已经在6月30日在云峰工厂正式下线。
7月,岚图泰山X8纯电版将正式启动交付,纯电+增程协同发力。
泰山X8的加入为岚图贡献了新增量。
进入下半年,岚图还有两款新车型入列。

7月中旬,岚图追光S将开启预售,将搭载华为乾崑896线全新四激光雷达。
瞄着特斯拉Model Y、小米YU7去打的它会有哪些独到技术和体验,以及能给到怎样的定价和SKU,这是值得关注的地方,也将决定这台车能否大卖。
下半年岚图还将推出50万级新品(代号珠峰),和现在的梦想家形成30万、40万、50万的价位覆盖。

此外,岚图加速推进全球化战略,全面落实「深耕欧洲、布局中东、进军右舵市场」三大行动。
6月2日,Stellantis集团执行副总裁、中国及亚太区负责人奥立维一行到访岚图,双方合作进入实质性阶段。
此前,东风汽车携手Stellantis集团拟在欧洲成立合资企业负责岚图汽车在欧洲约定市场的销售和分销业务,并推进岚图汽车在法国雷恩工厂进行本地化生产。
6月17日,岚图品牌在沙特上市,不仅是在中东市场的进一步深化,也是岚图全球化战略的重要里程碑。
同时,岚图梦想家右舵版将于年内上市,计划拓展至英国、澳大利亚等国家,全面攻坚右舵市场。
首先,要恭喜腾势终于告别「腾一万」称号。
因为腾势6月销量破2万,达到20352台。
这是销量明细:

可以看到,4月底焕新的26款D9已经开始上量,6月单车销量超过8000台。
至于腾势Z9GT,销量微增。
腾势N8L闪充版在6月23日上市,短短七天就卖了4002台,算是热销。
但是必须要指出的是,目前不知道N8L闪充版销量势头是否有可持续性。
以去年的N9和N8L为例,上市初期热度尚可,但到了今年3-4月,销量迅速滑落(N8L月销仅千余台,N9降至数百台)。
所以今年N8L闪充版和N9L闪充版会否也是如此,这是一个好问题。
目前来看,N9闪充版就有点发布即扑街的迹象。5月18日上市,结果5月和6月销量也就一千五、一千六的样子,销量低迷。
小结一下就是,Z9GT 是最大增量来源,D9 持续稳固豪华 MPV 冠军地位,N8L 闪充版上市即热销,共同构成销量突破核心驱动力。

之前腾势总经理李慧表示:2026年是腾势的产品大年,全年将落地12场产品发布会。
今年上半年,除了1、2月,腾势基本每个月都发了一款新车。
所以,今年下半年,腾势还有很多新车型上市。
下半年腾势的销量表现值得期待。
另外值得一提的是,根据《晚点Auto》的消息,比亚迪计划推动子品牌自负盈亏。
这就很有意思了。

之前我一直吐槽腾势产品设计、组织效率存在各种问题,也就是背靠比亚迪这棵大树,让腾势有点恃宠而骄。
现在要求子品牌各负盈亏,腾势能否在产品、营销、组织效率等方面有新面貌新提升,这是一个好问题。
且让子弹再飞一会儿吧。
完。

比亞迪正式發布 2026 年 5 月產銷快報,全品牌新能源汽車單月銷量 383453 輛,同比微增 0.26%,時隔十個月實現單月銷量同比轉正;其中乘用車交付 376990 輛,環比大漲 19.4%,一掃前期車型換代陣痛,呈現國內基本盤穩固、海外銷量狂飆、高端品牌全線放量的全新格局,在國內新能源內捲加劇、特斯拉 FSD 入華、自主新品密集上市的市場環境中,走出獨有的結構性增長路線。

王朝 + 海洋兩大主力品牌 5 月合計售出 330215 輛,佔據集團總銷量超八成,仍是比亞迪銷量壓艙石,全系列共 8 款車型單月銷量突破 2 萬台,產品從 5 萬入門代步到 20 萬家用 SUV 實現全覆蓋。

王朝網內部,元家族 56691 輛、宋家族 51370 輛。雙雙跨過五萬門檻,成為品牌兩大銷量支柱,兼顧家用代步與城鄉出行需求;秦家族緊隨其後交出 28360 台穩定表現,漢、唐系列月銷維持六千級體量,深耕中大型家用轎車、SUV 細分市場;全新車型夏處於市場培育期,單月交付 1810 台,後續隨渠道鋪開有望穩步上量。
海洋網增長勢頭更為迅猛,全系五款車型跨入兩萬俱樂部:海獅 42615 台、海豹 34117 台、海鷗 39919 台、海豚 22260 台、宋 PLUS 27755 台。其中海鷗憑藉 6-8 萬親民定價穩居入門代步銷冠,海獅作為全新走量車型上市即站穩四萬量級,補齊海洋網中型 SUV 產品空白,完善海洋產品梯隊佈局。從代步小車到緊湊 SUV,兩大主品牌依托 DM-i 混動與純電雙線技術,牢牢鎖住 15 萬以內國內主流家用市場份額。
方程豹同比暴漲 139.7% 品牌向上落地見效騰勢、方程豹、仰望組成的高端矩陣 5 月合計銷售 46489 輛,正式擺脫小眾定位,成為比亞迪品牌溢價與利潤增長新支點,打破自主品牌高端化難破局的行業魔咒。

越野品牌方程豹單月 30186 輛,同比暴漲 139.7%,創下品牌上市以來月度銷量新高,旗下鎦 7 單月 18280 台,豹 5、豹 8 穩定輸出,在 25-40 萬硬派越野細分市場持續擠壓合資、進口車型生存空間。

騰勢 5 月交付 16303 台,MPV 標桿 D9 售出 6721 台,Z9 系列近 6000 台,MPV、中大型轎車雙線發力,站穩豪華新能源賽道;百萬元級超豪華品牌仰望穩步爬坡,當月交付 286 台,同比增幅 105.8%,完成自主品牌天花板產品的市場驗證,形成從十幾萬家用、三四十萬越野、五十萬豪華 MPV 到百萬元級旗艦的全價格帶產品佈局。

5 月比亞迪乘用車和皮卡海外銷量 160177 輛,同比大漲 80.7%,出口佔全系總銷量突破 42%,創下品牌出海歷史新高,成為穩住 5 月整體銷量、實現同比轉正的核心驅動力。
東南亞、歐洲、拉美成為主力增量市場,海鷗、宋 PLUS、元系列持續登頂多國新能源熱銷榜單,SHARK 皮卡連續兩月單月出口突破 4000 台;依托泰國、巴西、匈牙利、烏茲別克斯坦四大海外整車工廠落地投產,本地化生產持續落地,規避關稅同時快速下沉終端渠道。在國內車市存量競爭、價格戰常態化背景下,高速擴容的海外市場有效對沖國內車型換代帶來的銷量波動,正式從補充市場升級為比亞迪核心增長引擎。截至當前,比亞迪新能源汽車全球累計銷量已經突破 1650 萬輛,全球化版圖持續拓寬。
智駕賦能產品迭代 下半年新品蓄力衝量5 月比亞迪智能化落地迎來關鍵節點,天神之眼智駕系統成為車型核心加分項:全品牌搭載高級智駕車型保有量突破 315 萬輛,日均路測數據超 2 億公里;當月比亞迪落地城市領航、智能泊車雙安全兜底服務,成為全球首家實現兩項智駕兜底的車企,政策落地三天後,搭載天神之眼系統車型的城市 NOA 激活率暴漲 50%,智能化體驗升級直接拉動終端到店訂單轉化,為後續車型持續走量築牢產品競爭力,直面 FSD 入華帶來的智駕市場衝擊。
從數據細節來看,2026 年 1-5 月比亞迪累計銷量 1405039 輛,同比下滑 20.32%,核心誘因是全系主力車型集中換代、第二代閃充刀片電池產能爬坡受限。新款閃充電池升級快充與低溫性能,全系換代車型優先換裝新電池,但產線改造拖累產能釋放,熱門車型訂單積壓、交付延後,一定程度壓縮 5 月交付體量。
隨著二季度末二代刀片電池產能持續釋放,疊加騰勢 N8L、方程豹鎦 7 純電版、海獅 05、夏 L 等多款新車陸續登陸市場,業內普遍預判比亞迪 6 月全品牌銷量有望突破 40 萬輛。依托低端走量鎖份額、高端提利潤、海外衝增量、智能化提產品力的四維發展邏輯,在國內新能源淘汰賽加劇的當下,比亞迪全品類佈局優勢持續放大,坐穩國內新能源龍頭,加速向著全球頭部車企穩步邁進。

車型概覽

上汽大通G50 值唔值得睇,第一步唔係望牌子或者外形,而係睇佢能唔能夠配合你嘅香港日常。 呢篇會集中講同級車比較,幫你用買家角度篩走唔適合嘅選擇。
售價仍待確認,買家可以先把佢放入候選名單,等價格落實後再同同級車逐項比較。
購車價格指南
上汽大通G50 目前售價仍未清晰,較理性嘅做法係先睇版本、車身大小同動力形式,等價格落實後再決定值唔值得落訂。
如果有幾個版本可揀,可以先將 2025 1.5T 雙離合版(價格待確認)、2024 1.5T 手動版(價格待確認)、2024 1.5T 雙離合版(價格待確認) 放喺同一張清單。日常通勤重視舒適同易用,家庭買家就要優先睇後排、尾箱同安全配置。
核心規格重點

睇 上汽大通G50 嘅規格,重點唔係背數字,而係理解佢喺香港用車場景會帶嚟咩分別。
渦輪增壓、4 個 汽缸、1490 mL 排量 嘅動力底子,重點係市區跟車夠唔夠順、高速巡航會唔會吃力。 181 Ps / 133 kW、285 N·m 嘅輸出,對滿載、上斜同超車都比單睇馬力數字更有意思。 車長 4825 mm、車闊 1825 mm、車高 1778 mm、軸距 2800 mm 可以幫你預判商場停車場、屋苑車位同後排腿部空間。 濕式雙離合(DCT) / 手動(MT)、前置前駆 會影響起步順滑度、濕地穩定感同長途巡航性格。
優缺點分析
上汽大通G50 嘅優點唔需要講到天花龍鳳,真正有價值係佢能唔能夠令日常用車更省心:動力輸出對高速同上斜更有底氣、空間同車身尺寸方便家庭買家預判實用性。
要留意嘅係,香港停車場同窄路使用要留意車身闊度、售價未清晰前唔應該太早用性價比落結論。呢啲唔一定係缺點,但係落訂前應該先諗清楚。
買家常見問題
買 上汽大通G50 之前,真正要問嘅唔係單一規格,而係佢可唔可以融入你每日嘅生活節奏。
常見疑問係「上汽大通 G50 適合香港家庭嗎?」簡單講,7 座大空間、座椅靈活、好泊車,多人口家庭首選。 放到實際用車,就係要睇佢對通勤、泊車、家庭乘坐同長期成本有幾大幫助。
同級對比內容
將 上汽大通G50 放入同級車清單時,唔建議只用外形或者品牌光環決定。比較順序可以係:先等售價落實,再決定佢應該同邊個級距比較、再睇動力係咪足夠應付高速併線同滿載、最後睇車身大小、座位同尾箱是否適合家人。
咁樣篩選會貼近香港買家真實生活:平日塞車、商場泊車、周末去新界、甚至一家人出入,先係一部車每日要面對嘅考驗。
用車全周期指南
擁有 上汽大通G50 唔係買車一刻就完結,之後仲有保險、輪胎、保養、泊車同日常能源成本要處理。
如果你主要喺市區行,視野、低速順滑度同泊車輔助會好影響心情;如果經常行高速或跨區,座椅舒適度、隔音同動力從容感會更重要。

車型概覽

Subaru WRX 值唔值得睇,第一步唔係望牌子或者外形,而係睇佢能唔能夠配合你嘅香港日常。 呢篇會集中講每日相處是否輕鬆,幫你用買家角度篩走唔適合嘅選擇。
售價仍待確認,買家可以先把佢放入候選名單,等價格落實後再同同級車逐項比較。
購車價格指南
Subaru WRX 目前售價仍未清晰,較理性嘅做法係先睇版本、車身大小同動力形式,等價格落實後再決定值唔值得落訂。
如果有幾個版本可揀,可以先將 2026 2.4T MT EyeSight(價格待確認)、2026 2.4T CVT EyeSight(價格待確認)、2026 Wagon 2.4T CVT ES SPT(價格待確認) 放喺同一張清單。日常通勤重視舒適同易用,家庭買家就要優先睇後排、尾箱同安全配置。
核心規格重點

睇 Subaru WRX 嘅規格,重點唔係背數字,而係理解佢喺香港用車場景會帶嚟咩分別。
Subaru WRX 現階段最值得留意係車型定位同版本方向,詳細取捨應該等價格同規格更清楚再作決定。
優缺點分析
Subaru WRX 嘅優點唔需要講到天花龍鳳,真正有價值係佢能唔能夠令日常用車更省心:車型定位清楚,適合作為同級比較起點。
要留意嘅係,售價未清晰前唔應該太早用性價比落結論。呢啲唔一定係缺點,但係落訂前應該先諗清楚。
買家常見問題
買 Subaru WRX 之前,真正要問嘅唔係單一規格,而係佢可唔可以融入你每日嘅生活節奏。
常見疑問係「Subaru WRX 適合做家庭車嗎?」簡單講,如果你追求駕駛樂趣又想兼顧接送家人,Subaru WRX Wagon 會係一個非常好嘅平衡點。 放到實際用車,就係要睇佢對通勤、泊車、家庭乘坐同長期成本有幾大幫助。
同級對比內容
將 Subaru WRX 放入同級車清單時,唔建議只用外形或者品牌光環決定。比較順序可以係:先等售價落實,再決定佢應該同邊個級距比較。
咁樣篩選會貼近香港買家真實生活:平日塞車、商場泊車、周末去新界、甚至一家人出入,先係一部車每日要面對嘅考驗。
用車全周期指南

擁有 Subaru WRX 唔係買車一刻就完結,之後仲有保險、輪胎、保養、泊車同日常能源成本要處理。
如果你主要喺市區行,視野、低速順滑度同泊車輔助會好影響心情;如果經常行高速或跨區,座椅舒適度、隔音同動力從容感會更重要。

2026 年美加墨世界盃,仲有唔夠半個月。
照例,大家討論嘅核心係姆巴佩有冇能衛冕、梅西仲踢唔踢、邊個先係新一代球王。但如果你稍稍把視線從球場挪開,就會發現呢屆世界盃嘅跑龍套陣容,可能係歷屆最誇張嘅。

圖片來源:世界盃組織委員會
660 輛官方指定車隊、覆蓋多個賽場嘅 Robotaxi 網絡、42 輛來自中國山東嘅電動巴士,人形機械人 Atlas、四足機器狗 Spot.....
呢啲「配角」,清一色係汽車公司。
現代起亞嘅 27 年長跑,錢花咗,但唔值要傾車廠同世界盃嘅關係,現代起亞係繞唔開嘅。
1999 年,現代第一次牽手 FIFA。2002 年韓日世界盃,豪擲約 15 億歐元拿下官方贊助,結果當年美國市場銷量暴漲 40%,品牌認知度從 32% 躍升到 67%。這筆賬算得太漂亮了,以至于現代此後二十多年冇想過退出,合作一路續約到 2030 年。
本屆世界盃,起亞提供 660 輛官方指定車輛,負責運動員同官員轉運。韓國汽車行業估算,僅場內廣告牌曝光一項,現代汽車集團累計商業價值就超過 10 萬億韓元。

圖片來源:現代起亞
但世界盃贊助,真嘅能轉化為銷量嗎?
現代自己嘅經歷,畀出嘅答案並唔確定。2002 年嗰波紅利係真嘅,但此後嘅故事就冇咁好睇。北京現代 2016 年銷量達到 114 萬輛嘅巔峰,此後一路暴跌。到 2021 年僅剩 38.2 萬輛,跌幅超過 66%,而家更唔使說,現代起亞 1-4 月銷量僅 3 萬多台,比新勢力一個月都唔如。
世界盃豪擲千金,救唔到現代起亞嘅中國頹勢。有意思嘅係,現代似平都意識到呢個問題。
2026 年世界盃,現代做咗一個關鍵調整:把贊助範圍從傳統燃油車擴展到自動駕駛、機械人同埋未來出行技術。現代聯手旗下波士頓動力,喺指定場館部署人形機械人 Atlas 同四足機器人 Spot,負責賽事運營同安保。

圖片來源:現代起亞
一個略顯尷尬嘅問題係,賽場入面嗰啲睇起嚟好酷嘅 Atlas 同 Spot,到底係賽事運營基礎設施,定係一場造價極其昂貴嘅品牌秀?
電車通(ID:dianchetong233)嘅判斷係兩者兼有,但偏向前者。
現代需要用世界盃呢個全球最大嘅流量池,向投資者同消費者傳遞一個信號:我哋已經轉型「未來出行科技公司」。波士頓動力嘅機器人,係傳遞呢個信號最好嘅道具。至於佢哋真嘅能夠賺錢,係下一步嘅事。
不過呢屆世界盃對現代嚟講,確實係個好時機。北美市場佔佢全球銷量 20% 以上,美加墨三國聯合舉辦,等於喺自家後院開咗一次面向 35 億觀眾嘅發布會。
27 年嘅長跑,喺呢一刻搵到一個新嘅敘事方向。

圖片來源:波士頓動力
中國車廠唔搞贊助,呢屆世界盃玩嘅係「借道」中國男足跟 2026 年世界盃嘅關係,用一個字總結——無。去年世預賽十八強賽客場輸咗印尼,提前一輪出局。中國球迷又一次唔使跟住時差啦。
但中國車廠跟呢屆世界盃嘅關係好密切。而且走嘅路線,跟現代起亞完全唔同。
最典型嘅係長安。

圖片來源:長安汽車
5 月 22 日,長安喺里斯本同葡萄牙足協簽約,成為葡萄牙國家隊全球官方合作夥伴。合作覆蓋 2026、2030 兩屆世界盃及女足世界盃周期,投入超過 5 億元。
揀葡萄牙嘅邏輯好精明。這唔係泛化嘅世界盃贊助,長安冇去爭 FIFA 官方贊助商嗰個位置,而係精準綁定咗一支球隊。
呢支球隊有 C 羅。全球超過 10 億球迷,6.6 億 Instagram 粉絲,而且粉絲分佈同長安嘅出海核心市場高度重合:歐洲、東南亞、中南美、中東非洲。集中資源做大嘢。

圖片來源:長安汽車
用 C 羅最後一次世界盃嘅稀缺性做槓桿,撬動海外市場嘅品牌認知突破。配合嘅動作包括聯名影片《Sounds like Changan》、深藍 S05 喺意大利嘅歐洲首台交付、歐洲千里長測、同埋全球經銷商嘅聯動活動。每一步都啱,但每一步都有唔確定性。
歐洲消費者對中國汽車品牌嘅刻板印象,唔係一日形成嘅,唔會因為一場體育營銷就消散。日韓車廠當年打開歐洲市場,靠係幾十年如一日嘅品質積累同埋本地化深耕。長安想攞 5 億元同一支球隊嘅合作縮短呢個過程,效果要時間驗證。
另一個案例係中通客車。
42 輛 N12 雙源無軌電動巴士,從山東聊城發運到墨西哥城,世界盃期間承擔公共交通。跟長安嘅品牌營銷路線完全唔同,中通走嘅係產品即營銷。車喺墨西哥城跑住,本身就係一塊流動廣告牌。

圖片來源:中通客車
2025 年中國對墨西哥汽車出口 62.52 萬輛,墨西哥首次超越俄羅斯成為中國汽車出口第一大目的國。2026 年一季度中國汽車出口 222.6 萬輛,同比增長 56.7%,新能源汽車出口 95.4 萬輛,同比增長超 120%。
中通嘅電動巴士出現喺墨西哥城,亦係中國汽車產業喺拉美市場系統性滲透嘅縮影。
比亞迪呢?雖然冇直接贊助本屆世界盃,但體育營銷版圖已經係最完整嘅中國車廠——2024 歐洲盃、2024 美洲盃、2025 歐洲 U21,再加上中國足協五年 7500 萬元嘅贊助合同,幾乎覆蓋咗所有主流足球 IP。如今,比亞迪 4 月單月出口超 13 萬輛,海外累計突破 45 萬輛。

圖片來源:比亞迪
依家嘅比亞迪,已經唔使再花一筆巨款去世界盃度搶一個 logo 位啦。
三種路線,一個共識——中國車廠出海已經過咗要不要參與全球營銷嘅階段,進入點樣參與更聰明嘅階段。現代起亞用 27 年摸索出嚟嘅體育營銷經驗,中國車廠正用更短嘅周期、更多元嘅策略快速跟進。
Robotaxi 同機械人:一場最昂貴嘅實戰考試呢屆世界盃出現咗大量自動駕駛同機械人元素。
首先講一個時間線。
今年 1 月,Waymo 嘅自動駕駛計程車喺聖莫尼卡一所小學附近撞傷咗一名兒童。同月,另一輛 Waymo 喺德州從一輛亮住警示燈嘅停駛校車旁駛過,被美國國家運輸安全委員會(NTSB)調查。
5 月 12 日,Waymo 宣布召回 3791 輛 Robotaxi——自動駕駛軟件喺積水路面存在感知缺陷,可能導致車輛駛入被積水淹沒嘅道路。
但都係喺呢個月,Waymo 把休斯敦嘅服務區擴展到咗近 50 平方英里,直接覆蓋 NRG 體育場——2026 年世界盃賽事場館之一。

圖片來源: Waymo
一邊喺召回,一邊喺擴張。睇落矛盾,但係呢個矛盾恰恰說明咗一個真實狀態——Robotaxi 嘅商業化正經歷邊跑邊修嘅階段。 唔夠完美,但參與方已經等唔切佢完美啦。
唔止係 Waymo。亞特蘭大、達拉斯、洛杉磯、邁阿密,多個世界盃舉辦城市已經開啟咗 Robotaxi 商業運營或試點。特斯拉 4 月喺達拉斯同休斯頓一次性投入 573 輛車啟動完全無人監督服務,直接跳過咗安全員階段——但至今冇披露呢 573 輛車嘅安全數據。
點解呢啲企業搶喺世界盃前密集擴張?
原因好簡單:世界盃係一個全球性嘅高曝光壓力測試。幾百萬球迷湧入城市,交通需求暴增,正好好驗證自動駕駛系統喺極端負載下嘅表現。成功咗係最好嘅廣告,出咗問題至少係喺真實場景中暴露出嚟——比閉門測試有價值多咗。

圖片來源:現代起亞
而且有一個共同特徵——呢啲 Robotaxi 網絡唔會隨著世界盃結束而撤除。
Waymo 喺休斯敦嘅服務區唔係臨時劃定嘅,係永久性城市交通基礎設施。特斯拉喺達拉斯嘅 573 輛車賽後都唔會停運。世界盃只係一個節點,唔係終點。
再回到波士頓動力嘅機械人,點解現代要把佢哋放進賽場?
因為機械人係而家汽車產業敘事入面最稀缺嘅視覺資產。自動駕駛好難用肉眼感知——你坐落一輛 Waymo 入面,體驗跟坐 Uber 差唔多。但係一個兩米高嘅人形機械人喺賽場通道入面巡邏,畫面衝擊力係完全唔同嘅。
現代需要嘅係呢種一眼就被記住嘅意象。

圖片來源:波士頓動力
現代自己畀出嚟嘅數字係:計劃到 2028 年喺工廠內部署 2.5 萬台 Atlas。如果呢個計劃能落地,世界盃上嘅幾台就係小規模驗證。如果落地唔到,咁佢哋就係純粹嘅營銷道具。
而家睇落,兩種可能性都存在。
終場哨響之後把呢屆世界盃嘅汽車版圖拼完,幾條線好清晰。
現代起亞用 27 年積累嘅 FIFA 關係,把贊助範圍從貼 logo 升級為秀技術。但世界盃贊助到底能夠帶嚟幾多實際收益,連現代自己都未必講得清——佢喺中國市場嘅潰敗就係前車之鑑。
反觀,中國車廠選擇咗一條更聰明嘅曲線路徑——長安綁定葡萄牙隊做品牌、中通喺墨西哥城做產品、比亞迪用多 IP 覆蓋做體系。三條路唔同,但都喺回答:點樣令海外消費者相信中國車。
而 Robotaxi 同機械人係呢屆最新鮮嘅元素,都係風險最高嘅。Waymo 邊召回邊擴張,波士頓動力嘅機械人成本居高不下——佢哋離真正可靠嘅基礎設施仲有距離,但車廠已經等唔切啦。

In May, China's automotive market overall presented a gentle recovery trend, with domestic brands still being the sales backbone of the market. Recently, BYD, Geely, Chery, Changan, and Great Wall, the top 5 domestic automakers, successively released their monthly performance reports. From the data, these five companies show a general characteristic of "stable total growth, divergence between domestic and international markets, and accelerated new energy penetration". Overseas exports and new energy vehicles have become the most core growth engines; export business has evolved from a "bonus item" to the "core foundation" for some companies. BYD's "dominant leader" status is further consolidated, Chery achieved high growth via exports, Geely's new energy penetration rate broke 56%, Changan focused steadily on balanced development, while Great Wall appeared slightly under pressure during structural transformation.
BYD: Export Hits New High Becomes Biggest HighlightIn May, BYD stood firmly at the top of domestic brands with a monthly sales volume of 383,500 vehicles, maintaining positive growth both year-on-year and month-over-month under a large base. Its two main brands, Dynasty and Ocean, sold a combined 330,200 vehicles, contributing 86.1% of total sales; Fangchengbao's monthly sales broke 30,000 units to reach 30,200, a year-on-year increase of 139.7%, setting a new high for the year; Denza sold 16,300 vehicles, and Yangwang delivered 286 vehicles. From a model perspective, BYD had eight models in May with monthly sales exceeding 20,000 vehicles. The Song Family and Yuan Family both broke 50,000 units, selling 51,370 and 56,691 vehicles respectively. The Sea Lion Family followed closely with 42,615 vehicles, and Seagull sales were also close to 40,000 vehicles.

BYD's biggest highlight in May was exports. Overseas new energy vehicle sales reached 160,600 units, an 80.4% year-on-year increase, accounting for about 42%. The sharp expansion of export scale effectively countered the phased weakness in domestic demand. Cumulative exports from January to May exceeded 620,000 vehicles. High export growth mainly benefited from continued ramping up of overseas factory capacity, improved ocean shipping capacity, and accelerated channel network expansion. In the domestic market, BYD promoted Megawatt Super Charging and intelligent strategies simultaneously—Megawatt charging achieved about 90% charge in 9 minutes; 20,000 super charging stations are planned to be built by 2026; all series models are available with Sky Eye B intelligent driving solutions and city navigation safety fallback plans, accelerating the popularization of high-level intelligent driving. As Gen 2 Blade Battery capacity gradually releases, the company's orders are expected to continue rising.
Chery: Sales Growth Leads the Top 5Chery Group's total sales volume in May was 247,800 vehicles, a significant year-on-year increase of 20.5%, ranking first in growth speed among the top 5. Exports remained its most core growth engine—May exports reached 181,900 vehicles, an 80.5% year-on-year increase, accounting for 73.4% of total sales that month, continuously breaking the single-month export record for Chinese brands for three months. In terms of new energy, Chery New Energy sold 100,300 vehicles, a 58.8% year-on-year increase. April and May consecutively saw monthly new energy sales breaking 100,000 vehicles.

The strong performance in exports benefited from Chery's long-term deep cultivation of overseas channel advantages and localized operation capabilities. While overseas orders continued to rise, high export growth formed a sharp contrast with domestic sales—Chery's domestic sales in May were only 60,000 vehicles, accounting for one-quarter of total sales. From cumulative data, Chery Group accumulated 1.101 million sales from January to May, but against the annual goal of 3.2 million vehicles, monthly averages need to reach about 420,000 vehicles later, and pressure remains significant.
Geely: New Energy Penetration Rate Breaks 56%Geely Auto's total sales volume in May was 237,600 vehicles, a 1% year-on-year increase, achieving month-over-month double growth for three consecutive months. In terms of structure, Geely's "New Four Transformations" transformation showed significant results: new energy vehicle sales reached 133,400 units, accounting for 56% of total sales, with new energy share exceeding 50% for four consecutive months.

From sub-brands, performance was significantly divergent. Zeekr brand sales in May reached 34,400 vehicles, a 82% year-on-year increase; Zeekr 9 Series and 8 Series models combined sales approached 50% of total sales, showing bright performance in the high-end market; Galaxy brand sales were 81,700 vehicles; Geely brand sales were 182,500 vehicles, among which China Star Series sales reached 100,800 vehicles; Lynk & Co brand sales were 20,700 vehicles, with new energy vehicle sales share rising to 71%.
In terms of exports, Geely's overseas vehicle exports in May reached 85,100 vehicles, a explosive 184% year-on-year increase, setting a brand single-month export record high. Among exported products, new energy vehicles reached 40,800 units, accounting for nearly half; hybrid and pure electric products have successively landed in Southeast Asia, Middle East, Latin America, and other markets, highlighting the results of global strategy implementation.
Changan: Multi-brand Matrix Balanced EffortChangan Auto's delivery volume in May was 209,100 vehicles, among which new energy deliveries were 92,400 vehicles, a 5.8% year-on-year increase, with new energy share about 44%. In terms of exports, overseas deliveries reached 70,700 vehicles, a 38% year-on-year increase, becoming another major growth highlight for Changan in May.
In the sub-brand matrix, Changan Qiyuan delivered 34,500 vehicles in May; All-New Q05 delivered 15,800 units, with orders breaking 3,000 units within three days of listing in Thailand; Deepal sales in May were 33,200 vehicles, a 30% year-on-year increase; January to May overseas cumulative sales were 28,700 vehicles, a significant 167% year-on-year increase; Avatr delivered 7,336 vehicles in May; Changan Auto (Gravity) delivered nearly 49,000 vehicles in May.

Changan Auto's balanced layout was fully reflected in May: the fuel car base remained stable, new energy brands Deepal and Qiyuan accelerated volume growth, high-end brand Avatr continued to break through in technical cooperation, and overseas markets simultaneously achieved breakthrough growth. The pattern of five brands working together, driven by both new energy and exports, is initially taking shape.
Great Wall: Overseas Sales Growth Year-on-Year 46.75%Great Wall Motor's sales in May were 100,400 vehicles, slightly down compared to last May's 102,200 vehicles, making it the only company among the top 5 to show a year-on-year negative growth. From sub-brands, Haval brand sales in May were 55,500 vehicles, remaining Great Wall's most important sales pillar; Tank brand sales were 17,100 vehicles; both Haval and Tank brand sales showed year-on-year declines; Wey brand sold 8,119 vehicles, a 31.78% year-on-year increase, achieving growth against the trend; Ora brand performance was most stunning, with sales of 6,018 vehicles, a significant 206.88% year-on-year increase. In terms of new energy, Great Wall sold 30,400 new energy vehicles in May, with new energy vehicle transformation gradually accelerating.

The overseas market became Great Wall's biggest highlight in May, with overseas sales growing 46.75% year-on-year. Against the background of pressure on the domestic market, strong growth in overseas business effectively made up for the decline in the domestic market. Great Wall Motor's current core contradiction lies in: Haval and Tank, the two traditional main-selling brands, face weak growth, while Wey and Ora brands, although growing notably, have relatively small volume and are not yet enough to support overall growth. How to complete the "relay" between old and new brands is the key issue Great Wall must solve subsequently.
Final ThoughtsFrom May data, the growth pattern of the top 5 domestic brands has clearly diverged, but there are three common trends worth noting: First, exports have become a key engine for domestic brands to seek stability and growth. Second, new energy transformation is still accelerating, but paths differ among enterprises. Third, technological innovation continues to deepen brand moats. Looking ahead to the second half of the year, competition in the automotive industry will continue to upgrade around these three trends. Although everyone has a common direction, these three trends are all competing for the entire enterprise's industrial chain strength, and the strong will remain strong, which has almost become an inevitable outcome.

兄弟姐妹們,今日講一個出海嘅大新聞——唔係賣車,係賣「司機」。6 月 2 號,文遠知行同 Uber 聯合宣佈咗一件事:計劃喺西班牙馬德里推出該國首個商業化 Robotaxi 試點服務。意思就係:西班牙人好快就可以用 Uber 叫到一台冇司機嘅出租車。呢次係文遠知行同 Uber 第一次一齊進入歐洲市場。馬德里亦成為文遠知行 Robotaxi 駛入嘅全球第十二個城市。
官方消息話,喺馬德里自治區政府嘅支持下,呢項服務今年內就會正式啟動。到嗰陣,馬德里嘅朋友哋打開 Uber App,就有一鍵呼叫文遠知行嘅 Robotaxi。同叫普通網約車一樣,分別係嚟嘅車冇駕駛員——至少喺初期,仲係有分別嘅。運營初期,車入面會配備經過專業培訓嘅安全員,終究係剛上線,穩妥第一。
文遠知行呢間公司,你可能聽過,也可能冇聽過。簡單介紹下:2017 年成立,一直埋頭搞 Robotaxi 技術研發同商業化。而家佢嘅 Robotaxi 已經覆蓋咗廣州、北京、新加坡、阿布達比、迪拜、利雅得、蘇黎世……加埋而家嘅馬德里,一共 12 個城市。西班牙亦係文遠知行進入嘅第五個歐洲市場——之前已經入咗瑞士、法國、比利時、斯洛伐克。按照文遠知行同 Uber 喺 2025 年 5 月達成嘅規劃,佢哋要喺五年內新增 15 個國際城市部署 Robotaxi 服務,全球部署數萬輛 Robotaxi。隨著馬德里落地,目前已經完成咗 4 個城市嘅佈局,仲有 11 個會喺 2030 年前陸續覆蓋。
講真嘅,中國自動駕駛公司出海唔係頭一回,但中國技術 + 全球出行平台 + 歐洲市場呢個組合,定係好有意思。馬德里係歐洲最具商業潛力嘅 Robotaxi 市場之一,人口多、出行需求大,當地政策都好友善。喺呢個市場站穩腳根,對文遠知行嚟講係個唔小嘅里程碑。對 Uber 嚟講,引進 Robotaxi 都係為咗降低成本——終究司機唔使發人工。對馬德里市民嚟講,以後打車可能更平。

唔知有幾多朋友最近期關注 10 萬內純電 SUV 市場?近段時間睇嚟,呢個細分市場好熱鬧。就講長安啟源全新 Q05 同零跑 A10,上個月銷量分別達 15814 輛同 14372 輛,全部挺進 2026 年 4 月銷量排行全品類前 10,長安啟源全新 Q05 甚至奪得緊緊湊型純電 SUV 市場嘅銷冠。

(長安啟源全新 Q05)
值得留意係,兩款大熱門產品亮點亦唔少,9 萬級可以得到 500km+嘅續航,零跑 A10 甚至配備激光雷達,有高級智駕輔助需求嘅朋友嚟講,呢架車吸引力的確唔低。但係喺價格上,同為高配嘅長安啟源全新 Q05 506Max+ 同零跑 A10 505 激光雷達版,終端價格分別係 9.59 萬同 8.68 萬,手握 9 萬左右預算嘅朋友都可以考慮。明顯係,又去到決賽圈二揀一環節。
(零跑 A10)
如果對預算比較敏感,咁喺長安啟源全新 Q05 同零跑 A10 之間,後者可能更受歡迎,畢竟終端價格實打實平咗幾千元。而且,高配 A10 配有激光雷達,市區/高速情況均能啟動領航輔助駕駛,呢個就係佢嘅優勢所在。當然,如果預算允許,揀長安啟源全新 Q05 高配,都有帶激光雷達嘅高級輔助駕駛。
(長安啟源全新 Q05)
但既然係買車前嘅橫評,唔少全方位對比。首先從尺寸睇,作為緊湊型 SUV,長安啟源全新 Q05 長寬高分別係 4435*1855*1595mm,軸距為 2735mm。而零跑 A10 車型級別就係小型 SUV,長寬高分別係 4270*1810*1635mm,軸距為 2605mm。
(零跑 A10)
如果只係考慮代步、通勤,零跑 A10 嘅細個嘅略有優勢,方便行街串巷。但實際上,好多人買車都要兼顧家用,10 萬內預算也多以剛需用車群體為主。既然係剛需,且有家用需求,嗰空間自然唔好掉鏈子。
(長安啟源全新 Q05)
(零跑 A10)
講返日常家庭出行嚟講,兩車之間 130mm 軸距差異,直接反映喺後排體驗。坐入長安啟源全新 Q05 後排,腿部空間平整兼寬敞,一齊坐 3 位成年人都唔會太擠;但係坐入零跑 A10 後排,無論坐寬定係腿部空間都會細少少。媽咪喺後排照顧孩子,長安啟源全新 Q05 後排更加寬敞嘅空間會更加方便佢操作,孩子都能有更大嘅活動空間。
(長安啟源全新 Q05)
(零跑 A10)
除咗空間,通勤黨同家庭用戶對舒適配置都比較關注。睇嚟對比,兩車都有配電動尾門、無匙進入、自適應遠近光等外部配置。但係從車廂內睇,零跑 A10 副駕無法電動調節,後排靠背都唔支援角度調節,同埋缺少後排空調出風口、車內 PM2.5 過濾裝置等。
(長安啟源全新 Q05)
(零跑 A10)
反觀長安啟源全新 Q05,除咗副駕支持電動調節,前排仲集成咗加熱/通風/按摩/副駕腿托功能,對比零跑 A10 只提供前排座椅加熱,佢嘅品質無疑更上一層樓。包括後排乘員都有少少照顧,例如靠背角度可調、配有後排空調出風口、後排中央扶手/杯架等,更加適合家人同行呢類場景。
(長安啟源全新 Q05)
(零跑 A10)
除咗舒享體驗,行駛系統嘅對比我哋都唔好忽略。首先從大家關注嘅續航睇,長安啟源全新 Q05 同零跑 A10 分別搭載 51.9kWh、53kWh 電池,CLTC 純電續航做到 506km、505km,差異大可忽略。但從電芯供應鏈睇,前者出自寧德時代,後者就係國軒高科/江蘇正力,若論品牌含金量,“寧王”順位自然靠前,更值得信賴。另外,兩車都有全球品質,按照全球嚴苛嘅標準打造,零跑 A10 符合國內、歐盟雙標準,長安啟源全新 Q05 已經喺泰國上市,未來仲會相繼落地多個國家地區,最終開拓歐洲區域,此外仲有央企背書,質量品質都好可靠。
因為本文討論嘅係 A10 嘅 505 版本,採用電池液冷技術,溫控較好,而如果係 403 版本,採用成本低嘅風冷技術,散熱效果較差。呢點上,全新 Q05 做得更好,入門就採用電池直冷技術,高配用嘅係液冷技術,能更好地實現熱管理,保證電池安全。
(長安啟源全新 Q05)
(零跑 A10)
動力方面,長安啟源全新 Q05 同零跑 A10 都係前置單電機佈局,電機最大動力輸出分別係 120kW/190N·m、90kW/150N·m,0-100km/h 加速時間分別做到 8.9 秒同 10.6 秒。坦率嚟講,兩款車喺純電陣營加速性能都中規中矩;但係相對嚟講,長安啟源全新 Q05 嘅 8 秒級零百加速,喺山路行駛、高速超車等情況下會比零跑 A10 更加分。
(長安啟源全新 Q05)

(零跑 A10)
總結嚟講,零跑 A10 505 激光雷達版優勢突出:價格更低、智駕輔助覆蓋範圍更廣,適合預算優先 + 科技嘗鮮嘅消費者。而長安啟源全新 Q05 更強調“全面”二字:加少少預算同樣可以獲得高級輔助駕駛,而且尺寸更大、舒適配置更高、採用頭部電芯供應鏈,動力亦更強,綜合表現更全能。總括嚟講,預算 9 萬級追求面面俱到嘅家用體驗,長安啟源全新 Q05 506Max+ 更加值得考慮。


In Autumn 1958, SAIC's automotive history began in a "lane-side workshop".
Without large machine tools or manufacturing bases, the first generation of car builders relied solely on disassembling overseas sample vehicles. With just hammers in hand, they hammered out car bodies and sheet metal. Prior to "National Day" that year, Shanghai's first "Phoenix" sedan officially rolled off the line and went to Beijing for the parade. This car, forged in the most primitive handmade style, completed SAIC's leap from 0 to 1.
Everything at SAIC Group started with this "Phoenix" sedan.
But what truly moved me was not those old business stories of "golden phoenixes hatching from grass nests", nor the countless industry records created in the past; but rather why, 71 years later today, facing unprecedented technological changes, SAIC can still lead the way into the "100-million club" and demonstrate strong vitality and calling power in the game of static market stock.
In China's and even global business history, manufacturing enterprises that can span decades and reach a 100-million volume level are rare. Previously, only Toyota, Volkswagen, General Motors, Ford, Honda, Nissan, and Hyundai had crossed this threshold.
SAIC is the eighth and also the first Chinese brand. Under the wheels of the times, countless once-glorious companies fell like meteors. SAIC Group with 71 years of automotive foundations is absolutely a corporate sample worth deep study.
How did one enterprise "fight" for 71 years?
Today's business world is obsessed with "speed". Brands are keen on creating concepts, grabbing windfalls, and betting on short-term hit products. Under the drive of capital discount rates, countless enterprises are struggling to run in the shroud of algorithms.
But in the eyes of SAIC Group that has traversed long cycles, the business world has another set of heavier logic: not looking at windfalls, but only at the era's "topic/questions".
SAIC's ability to cross a 71-year long cycle lies in the fact that it has always been in sync with the pulse of the times. It never acts as a speculator of windfalls, but rather as the writer of every era's topic. When we trace back each breakout by SAIC at key nodes, we can understand why it became the first automotive group in China to cross the "100-million" threshold—those openings written in history are essentially the most accurate responses of SAIC to the anxieties of that time.

Starting from a lane-side workshop in the 1950s, to taking the road of reform and opening up first in the 1980s, after 6 years of difficult negotiations to establish China's first passenger car joint venture SAIC Volkswagen, to creating the "Shanghai Speed" of 23 months from factory construction to vehicle delivery in the 1990s via SAIC GM deepening joint venture cooperation, to strongly attacking the independent brand in the early 2000s, to actively implementing national instructions in the last decade and leading the comprehensive transformation to new energy... In nearly a century, SAIC experienced the transformation of the planned economy, the baptism of the market economy, the impact of the globalization wave, and the ruthless involution in the deep blue waters of intelligence and electricity today. Every technological iteration and industry reshuffle was a "life-or-death" moment, but SAIC stood steadily on the wave of the times every time.
SAIC inherited in the wave of the times is anchored on the "understand cars better understand you" causal chain with low variables and high reuse. Because no matter how drastic the external environment changes, human desire for beautiful mobility, certainty pursuit of high quality and safety, will not change due to dynastic changes or technological revolutions. People in the past needed a reliable fuel car to shelter from wind and rain, people today also need a smart cockpit with communication understanding and high safety.

When such precise response to user needs is repeatedly verified, classics are formed.
In 1983, the first Shanghai Santana sedan was successfully assembled, not only allowing Chinese families to use world-class quality cars, but also driving the domestication enlightenment of the entire Chinese auto parts system; In 2016, SAIC and Alibaba cross-boundary cooperation launched the world's first mass-produced Internet car Roewe RX5, letting cars evolve from cold mechanical tools to intelligent terminals with temperature; Until today, whether it is the Roewe i6 with 60,000 yuan level standard Qualcomm 8155 chip and Doubao Large Model, or the Shangjie Z7 with whole series standard Huawei Qiankun Smart Driving ADS 4.1 and 896-line LiDAR, or the Huajing S bringing high-level smart driving into the 150,000 yuan level family market, SAIC is always responding to consumer expectations with practical actions of "equity-driven advancement".
For every car delivered, there is one more point of trust. When this utility is verified 100 million times, trust becomes the most solid competitive barrier.
We can see the closed loop of this causal chain in countless users' real lives.

At the SAIC Volkswagen Anting base, the 99,999,999th new car delivered—Volkswagen ID.ERA9X—its owner is former German men's football national team player Yang Chen. As the first Chinese player to land in the Bundesliga, Yang Chen's life has always carried a resilience of "dare to move forward, also need to be steady". He witnessed instantaneous changes on the field, firmly believing that true strength is never a flash in the pan, but long-term trust and solidity. His choice of the flagship SUV of SAIC Volkswagen's new new energy sequence is exactly this long-termism life background and German exquisite car-making craftsmanship deep resonance.
Similarly spanning time and space is also Natalia, an intern doctor in London, UK. That classic MGB sports car of her grandfather was her childhood's most shining memory, this emotional bond prompted her to become the owner of MG4EV Urban. Two generations, two cars, one brand, this is the perfect fusion of classic inheritance and contemporary lifestyle.
Whether in the East or West, time has verified quality, quality precipitated trust.
Opposing "Organizational Entropy Increase", Reshaping Industrial Base with System "Negative Entropy Flow"
Grand delivery numbers are just the result on the water surface, what truly supports the 100-million building underneath is the extremely rigorous industrial moat of the enterprise for decades.
In physics, there is a hopeless "Law of Entropy Increase": Any closed system will spontaneously move from order to disorder, eventually returning to chaos.

The automotive industry is exactly a huge quagmire easy to fall into "Entropy Increase"—when tens of thousands of parts, millions of industrial workers, and long time lines intertwine, human nature's fatigue, compromise, and "good enough" farming thinking, will let the huge production line go out of control like a virus.
All multinational auto companies in the world, always doing one thing is maintaining the high order of the system and product consistency.
In 1987, when SAIC was fully attacking Santana domestication, the supporting parts enterprises were still full of crude workshop habits. SAIC did not first preach grand quality strategies, but unexpectedly launched a "hygiene reform" across the entire group—forcingly installing toilet paper rolls and dryers in restrooms.
In the "Broken Windows Theory" of criminology, an unpatched broken window will condone more destruction. SAIC sharply noticed that employees using newspaper to defecate causing pipelines to clog repeatedly, was the most dangerous "broken window" in the large industrial system. If the enterprise condones this most basic disorderly behavior, then on the micron-level precision assembly line, compromise on errors will inevitably breed.

This detail "Toilet Reform" was the first "Negative Entropy Flow" injected by SAIC into old farming habits, it reshaped the behavior bottom line of modern industrial workers in an almost fanatical way.
And when facing the temptation of huge commercial interests, SAIC showed the extreme "Instrumental Rationality" advocated by Max Weber—to pursue absolute standards, dare to cut off all emotional ties and sunk costs.
In 1998, as the main force of SAIC core parts autonomous upward, Yanfeng Company, to attack Buick supporting project, specifically invested 600 million to build new factories. When the first batch of completed bumpers were sent to quality inspection, it actually reached the conventional international standard of no more than ten dust fall points per square centimeter.
However, when the joint venture foreign party proposed the harsh requirement of "fall points cannot exceed five", under the heavy pressure of huge sunk cost and delivery cycle, human nature's instinct is usually to find excuses for compromise. But the General Manager of Yanfeng Company at that time, in front of everyone's eyes, brought out a saw, and cut the huge cost bumper into two halves on the spot. "Things customers don't want, must be sawed off!"
This saw, not only sawed off unqualified products, but also Chinese local manufacturing's accumulated "human society" and "get by" path dependence over the past few decades.
This violent demonstration of destroying high-value assets to defend absolute standards, instantly cleared the system internal gambling mentality, letting "craftsmanship spirit" instrumental rationality completely overcame human nature's weaknesses.
This gene of iron-fisted opposition to entropy increase, has been strictly continued to today's smart electric track.

SAIC self-developed "Zero Combustion Magic Cube Battery", its core key technology is why able to win the Second Prize of State Science and Technology Progress Award, is exactly built on redundancy safety rules 6 times higher than national standard limit tests.
When modern capital is obsessed with short-sighted high turnover, SAIC uses defenses built for decades to stubbornly guard this seemingly "clumsy" principle.
100 million car deliveries, far from accidental time compound interest, is this giant enterprise success over 70+ years, successfully fought off 100 million times system entropy increase necessary result.

This system resilience opposing entropy increase, also reflects in SAIC current market performance. Just passed May, SAIC Group whole vehicle sales 349,000 vehicles, Jan-May cumulative 1.651 million vehicles, continuing to lead Chinese auto industry. Independent brand proportion first time broke 70%, new energy vehicles surged 46.5%, overseas market surged 45.9%. 100-million historical marker and current sales leading, jointly verify SAIC full-link competitiveness from system to market.
Seeing All Beings, Eco-Winning Era Foresight
In the movie "The Grandmaster" there is a very transparent line, martial artists have three realms: "See Self, See Heaven and Earth, See All Beings".
Today SAIC stands at the era gateway of 100 years unprecedented great changes in automotive industry. It cannot only be self-satisfied in the long river of history and glorious merit roll, it must stand up to "See All Beings". Its opponents are no longer any specific peers, but technology leap gaps, and those static self-sealing, closed-doors-to-build-cars island effects.
This is the most ruthless elimination era, also the best co-creation era.

At the Delivery Ceremony on May 28, 2026, appeared an extremely deep meaning, can even be recorded in Chinese auto history scene: SAIC handed that representing group 70 years car-making foundation and forefront technology collection complete the world 100 millionth car—IM LS9 Hyper, solemnly handed to deep strategic partner Momenta CEO Cao Xudong.
Partner become owner, is SAIC "See All Beings" most vivid, most earth-shaking footnote.
Cao Xudong stated on site, Momenta L3 Level autonomous driving ability will launch on SAIC first, he not only will personally drive this car, more plans in development process first use it to verify test.
To thoroughly break technical walls, SAIC resolutely gave up traditional host plant attempt to take full responsibility "soul obsession", firmly chose "open to the world, beauty shared together" open ecosystem.
With Huawei Qiankun comprehensive deepening strategic coordination, not only launched new brand "Shangjie", but also let Huajing series become 150,000 yuan level full series standard Huawei Smart Driving breakthrougher; With Audi signed cooperation agreement, based on next generation intelligent digital platform jointly develop 4 AUDI new high-end intelligent electric new cars, opened Chinese technology reverse empowering foreign brand "Joint Venture 2.0" era; With Momenta deep co-create smart driving large model, and let this set industry first tier scheme horizontal empower to IM, Volkswagen, Audi, Buick, Cadillac multiple brand matrix.

And joint venture new energy also welcomed strong return. May SAIC GM new energy vehicles sales 13,000 vehicles, year-on-year surge 75%, Zhijing E7 launch first month delivery broke 10,000. May SAIC Volkswagen new energy vehicles sales nearly 10,000 vehicles, year-on-year growth 34.3%; New launched ID.ERA 9X cumulative delivery exceeded 7,000 vehicles; At end of May Greater Bay Area Auto Show, equipped with new generation "Golden Super Mix" technology Tiguan L ePro, Passat ePro, and Audi Smart Performance Flagship SUV AUDI E7X sequentially launched.
SAIC knows, true "Understand You", needs gather global top wisdom, no technical walls, no do ecological island.
Not only in domestic, in vast overseas market, SAIC also in practicing "See All Beings" grand narrative.

2025 released "Glocal (Global + Local) 3.0 Strategy", marks SAIC from single product export thoroughly to systematic globalization leap. In Europe, MG use Frankfurt European Engineering Center for deep localization customization R&D; In Southeast Asia, SAIC Maxus let Deliver 5 pure electric logistics vehicle batch delivery to DHL Senior VP, help this global logistics giant Singapore realize green upgrade; In commercial vehicle going abroad strategy, SAIC not only set sales growth over 50% grand target, but also overseas dealer historical positioning upgraded to "co-existing win-win wealth creation partner", and in Europe heavy asset weave global parts warehousing network. SAIC globalization, no longer simply selling cars, but with global industry chain and ecosystem deep integration.
"See All Beings" background color, more lies in to each ordinary individual warm protection.
At Delivery Ceremony, the 100 million 100th owner identity especially attracted attention—he is public welfare life class self-media "Western Heroes" blogger Liu Jia. This ordinary barber, 5 consecutive years rain or shine driving deep into Guangxi mountains, only to give left-behind children haircut, send company. When his old car broke down on mountain road, Buick first time reached out help, and invited him experience having South German TÜV Eye Protection Smart Roof Light and Zero Formaldehyde Certified Buick Zhijing E7 "Full Marks Cockpit". SAIC give this "100%" respect to Micro-light Guardian, let this 100th car became to "Guard" value most warm echo.
Same story also happened in Shaanxi Lantian 85 born village secretary Pang Fuqiang. To give 74 left-behind elderly meal delivery, he everyday persist running 8-9 kilometers, SAIC-GM-Wuling through "Striver Special Plan" for him delivered a Rongguang Electric Version Micro Van, with practical action salute grassroots strivers.
Enterprises that can cross cycles, are all stick to original intention, and actively embrace ecosystem, care society enterprises. When an enterprise can extract the essence of breakthrough and quality in history sorting, and let go of the greed of technological exclusivity in the torrent of the times, spreading the dividends of technology to the broadest audience, this is the enterprise's most substantial strength.
In 1958, a broken old hammer, hammered out the historical legend of major power auto industry in an alley workshop. In 2026, a relay delivery spanning Asia-Europe continent, connecting Shanghai, London, Jakarta, Singapore, witnessed 100 million trusts magnificent convergence.
Time will ruthlessly eliminate all capital bubbles and technology gimmicks that cannot withstand testing, then cast what remains into an unshakable base.

An enterprise able to complete 100-million vehicle era feat, rely on not only production line crazy stacking, rely on a industrial civilization resilience—that dare to publicly saw off unqualified bumper extreme reverence, that no set technical walls, with whole industry open co-creation broad mind, that from alley workshop all along struggle, finally 21 times entered Fortune Global 500 self-evolution.
TCM often says "Righteousness exists within, evil cannot invade", enterprise development is also so. Those enterprises that fell down in the time torrent, often not by external opponents defeated, but by internal urgent benefit "evil fire" swallowed.
100 million vehicles never was SAIC high song rapid progress end point, but from "scale leading" toward "ecological leading" new starting line. When system "Righteousness exists within", time no longer be step-by-step pressing enemy, but most loyal "Partner".
We have absolute reasons to believe, in smart electric new era magnificent second half, this "100-million vehicle auto maker" still possess generations passed down, endlessly magnificent reserve power.
