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Original: Northern Car Market Wu Shuhao
August 12, Chery Fengyun New Global Quality Pure Electric SUV - Fengyun T7 officially launched national pre-sale. The new car takes "Slow Work Makes Good Cars, Waited Long Enough" as the launch theme, conveying Chery's long-termism car-making persistence, refusing industry fast-track involution, and using global R&D, global verification, global quality manufacturing standards to create an all-round peace of mind pure electric ride for Chinese families. The new car offers three versions, pre-sale price 109,900-129,900 Yuan, and simultaneously launches multiple pre-sale benefits, with class-leading global quality and people-friendly national pricing, reshaping the new standard for value of hundred-thousand class home pure electric SUV.
Returned from Global Tempering, Making National Good Cars with Long-termism
Today China's new energy vehicles have fully entered the "Global Leading Era", industry competition is moving from parameter stacking, rapid iteration to quality, reliability, durability, all-scenario adaptation second half. Chery Auto, deep in overseas markets for 23 years, cumulative 20 million global users, insists on no fast-track, no compromise car-making concept, 2 years planning, 3 years R&D, strictly according to 2026 Version E-NCAP 5-Star Safety Standard, ASIL-D Highest Functional Safety Level to create Fengyun T7.
As a truly "Go Overseas First, Return Home Later" global model, Fengyun T7 sourced overseas model Lepas L6 has landed in markets like Thailand, South Africa, Indonesia, relying on stable reliable quality to gain high recognition from overseas users. The new car cumulatively invested 81 exclusive durability test cars, completed over 6 million km all-domain road tests, 1.45 million km special durability verification, deeply visited 15 typical countries, surveyed 5000+ global users, experienced extreme cold, extreme heat, high humidity, high salinity, complex bad roads extreme trials, adaptable to -40°C to 55°C ultra-wide temperature range environment and 95% global road conditions, with global strict standards, solving home EV durability, adaptability, stability pain points.
Appearance and Texture Online, Global Aesthetics Fused with Eastern Elegance
Fengyun T7 created by joint Chery Ten Global Design Centers, absorbing multi-country design aesthetics, once appeared at Milan Design Week with same model, international reputation outstanding. Whole vehicle adopts wind-chasing front face, wind-sculpted satin body, sky-halo tailgate design, lines restrained and stretching,兼顾ing international minimalist premium feel and Eastern introverted charm, good looking and timeless.
New car provides blazing orange, mountain smoke purple, cloud pink beige and other six Eastern natural theme paints, adopting luxury car grade spray process, strengthening anti-aging, anti-UV performance, long term use not easy to fade or turn yellow. Cockpit creates cloud wing hugging layout, large area soft coverage with pebble floating speaker, diamond quilting exquisite details, provides black brown home, extreme night obsidian dual interior styles. Whole vehicle seals, leather, plastic parts all passed global extreme climate verification, from root solving home car long-term aging, noise, cheap texture problems, achieving new car good looking, getting newer with use.
Six-Dimensional All-round Balanced Strength, One Car Fills All Home Necessities
Focusing on contemporary family user car selection trade-off difficulties, Fengyun T7 breaks industry configuration grading premium tactics, fills appearance, safety, range, intelligence, comfort, control six core necessities all at once, achieving comprehensive balance of home pure electric SUV.
On range aspect, Fengyun T7 achieves full series 600km range standardization, standard 65.05kWh Rhinoceros Battery, CLTC pure electric range 600km, actual testing can reach 667km, real range reverse false labeling. 22 minutes can complete 30%-80% fast charge, with dual-source wide temp range heat pump + high voltage PTC system, northern winter low temp heating stable, southern high temp cooling efficient, thoroughly say goodbye to seasonal range anxiety.
On safety aspect, new car adopts 9 cross 5 long cage body, 80% high strength steel ratio with exclusive Shotgun Structure, dual frame subframe and battery bumper beam, equipped with 9 airbags all-domain protection. Rhinoceros Battery has 31 layers 6D chainmail protection, IP68 water resistance ability reaches 96 times national standard, can calmly cope with rainy season wading, waterlogging road conditions, extreme protection far beyond same level.
On intelligence aspect, Fengyun T7 carries 4nm process 8775 Cockpit-Drive Integrated High Compute Chip, 80ms ultra-fast response, startup speed significantly increased. 15.6-inch 2.5K anti-glare super clear big screen supports all-platform phone interconnection, Lingxi Smart Cockpit 2.0 carries Doubao Large Model, owns six human voice IPs and small rest, camping, pets and other all-scenario one-click modes. Also equipped with Falcon 500 Advanced ADAS System, 22 high-precision sensors support, supports 300+ scene auto parking, 100m trace reverse, multi-floor parking, thoroughly solving urban parking difficulties.
Space and comfort comprehensively class-leading, 2700mm wheelbase achieves 84% super high usability rate, rear row 911mm leg pure flat space, rear seats folded can form 1955mm super large pure flat bed. 9-layer cloud feel seats support ventilation, three-speed heating, -20°C low temp fast heating. Chassis tuned by former Maserati chassis expert team, 50.8:49.2 gold axle load ratio, high speed stable, cornering calm,兼顾ing urban commuting and long-distance self-driving comfort texture.
Full Cycle Peace of Mind Assurance, Double Safety Net + Double Lifetime Benefits Escorting Vehicle Use
To thoroughly eliminate family user car purchase, use concerns, Fengyun T7 launches two major safety nets, two lifetime benefits, with industry top configuration sincerity, achieving full lifecycle worry-free vehicle use.
Two major heavyweight safety net benefits include: power battery thermal runaway caused by own issues, compensate with same model new vehicle; intelligent driving assist scene accidents within one year, up to enjoy 5 million special compensation, from root avoid vehicle use risk. At the same time users can enjoy whole vehicle including three electrics lifetime warranty, 666 Yuan grab lifetime basic maintenance package, greatly reducing long-term vehicle maintenance cost.
From global R&D standards, global extreme trials, to all-round balanced product power, full cycle peace of mind benefits, Fengyun T7 with "Slow R&D, High Standard, Strong Strength, Sincere Intention", redefines hundred-thousand class pure electric SUV quality ceiling. In the future, Fengyun T7 will continuously with global car-making strength, accompany thousands of Chinese quality families towards better life.
#Fengyun T7 Pre-sale Price Starts at 109,900 Yuan#
#Global Cars Can't Be Rushed#
#Fengyun T7 Slow Craftsmanship Builds Good Cars#
【車巿百曉生】8 月 12 日，奇瑞風雲 T7 正式開啟預售。3 個版本，10.99 萬 -12.99 萬，7 重購車優惠。發布會主題係「慢功造好車，等咗耐」——喺「上市即交付、交付即迭代」嘅行業節奏入面，奇瑞喊咗一句逆潮流口號。
核心敘事係「全球車」——按全球標準研發、喺全球路況驗證、然後返嚟中國。唔係「賣得先出海」，係「先按最高標準造好，再返嚟俾中國用戶」。
產品定義圍繞六個新剛需展開——唔係炫技，係解決真實問題。
顏值。10 大全球設計中心、5000+ 用戶共同創作。御風前臉、風塑車身、天際霞光尾門——東方雅致 + 國際簡約。漆面按海外耐候標準——常年日曬唔褪色。內飾大面積軟包 + 鵝卵石懸浮揚聲器 + 菱格縫紉——10 萬級難得精緻。
安全。對標 2026 E-NCAP 五星、ASIL D 最高等級。2 年策劃 +3 年研發，81 台耐用车、600 萬公里路試。80% 高強度鋼 +18.84% 熱成型鋼，9 個氣囊。犀牛電池 IP68 係國標 96 倍。
出行。全系 65.05kWh 電池，CLTC 600km——實測 667+km，反向虛標。30% 到 80% 淨係 20 分鐘。全域熱管理 + 雙源熱泵，-30°C 到 55°C 穩定。
智能。艙駕一體 8775 晶片，4nm/72TOPS。獵鷹 500 智能駕駛，22 個傳感器，300+ 泊車場景——斷頭路、跨樓層、循跡倒車全支援。15.6 吋 2.5K 大屏幕，CarPlay+HiCar+CarLink。
舒享。4570×1852×1694mm，軸距 2700mm。實用率 84%，後排純平地台，放倒 1955mm 大床。9 層雲感座椅帶通風加熱。底盤由瑪莎拉蒂前專家領銜團隊調校。
安心。電池兜底——熱失控賠新車。智能駕駛兜底——一年內事故最高賠 500 萬。整車終身保養含三電。666 元終身保養。
同源車型 Lepas L6 已亮相米蘭設計周。「反向出海」——唔係賣得先出去，係驗證過再返嚟。
2 年策劃、3 年研發、81 台耐用车、600 萬公里測試、東南亞雨季 + 中東高溫 + 印尼高濕極限試煉——10.99 萬起嘅車，研發投入唔輸 20 萬+。
奇瑞 23 年海外積累、全球研發中心同工廠。風雲 T7 係呢種全球積澱嘅產物——唔係為咗出海先造嘅車，係按全球標準造嘅車。
10-13 萬純電 SUV 巿場，競品為埃安 V 二代等。
風雲 T7 獨特優勢：續航全系 600km 標配，競品普遍 500-535km。獵鷹 500 嘅 300+ 泊車場景覆蓋同艙駕一體晶片同價位領先。整車終身保養含三電 + 電池兜底 + 智能駕駛兜底——10 萬級頂格保障。
666 元終身保養係殺手級權益——直接打消純電保養顧慮。
產品力喺 10-13 萬純電 SUV 中好有競爭力。全系 600km+ 獵鷹 500+ 終身保養——同價位無直接對手。
「全球車快唔到一點」嘅敘事有差異化——行業追快，奇瑞用慢做信任資產。600 萬公里測試、81 台耐用车、全球極限試煉——23 年全球化護城河。
10.99 萬起 +7 重權益——尤其係終身保養同 666 元終身保養——10 萬級純電 SUV 打出誠意牌。按全球標準造、用國民價格賣——奇瑞全球化正由「把車賣出去」變「把標準帶返嚟」。
In Malaysia's SUV market, many buyers compare the Proton X90 and Mazda CX-8 when choosing a car. These two models are quite close in price and positioning. Today, we will make a detailed comparison from multiple aspects to help you save time on research.
The OTR price for Proton X90 in Malaysia is RM 106,800 - 122,800, with a total of 4 variants, including 2026 1.5T Prime X (RM 122,800), 2026 1.5T Prime (RM 116,800), 2026 1.5T Lite (RM 106,800) etc.
The OTR price for Mazda CX-8 in Malaysia is RM 165,360 - 201,360, with a total of 5 variants, including 2025 2.5T 4WD High Plus Petrol (RM 201,360), 2025 2.2L 2WD High Plus Diesel (RM 193,123), 2025 2.5L 2WD High Plus Petrol (RM 186,360) etc.
Looking at the price, the starting price of the Proton X90 is indeed RM 58,560 cheaper than the Mazda CX-8. If your budget is limited, Proton's entry-level version is already sufficient for daily needs. However, be aware that the few thousand dollars cheaper might involve trade-offs in specifications, depending on your needs.
Proton X90 is equipped with 1.5L Turbo, 140 hp. Official fuel consumption 7.0 L/100km.
Mazda CX-8 is equipped with 2.0L 4-cyl, 170 hp. Official fuel consumption 8.0 L/100km.
Regarding power, the Mazda CX-8's 2.0L 4-cyl has 30 hp more than the Proton X90's 1.5L Turbo. However, for daily city driving, both cars have sufficient power and won't feel lacking in power.
Proton X90 body length 4400 mm, trunk 400 L.
Mazda CX-8 body length 4500 mm, trunk 450 L.
In terms of space, the Mazda CX-8's body is 100 mm longer than the Proton X90, offering an advantage in passenger space. However, the Proton X90 is more flexible for parking in the city; each has its trade-offs.
Proton X90 warranty 5 years/150,000km, maintenance interval every 10,000km or 6 months.
Mazda CX-8 warranty 5 years/150,000km, maintenance interval every 10,000km or 6 months.
Both cars have the same warranty conditions, no need to worry about this. Actual maintenance costs depend on the brand's service network and parts prices; it is recommended to ask real owners in car owner groups about their experience.
Overall, both Proton X90 and Mazda CX-8 are very good models in the Malaysian market. Which one to choose depends on your personal needs and budget. It is recommended to do research, compare quotes from several dealerships, and test drive before making a final decision. Buying a car is a big matter; spending time on research is never wrong.
喺馬來西亞嘅 SUV 市場，好多買家喺揀車嗰陣都會拿 Perodua Aruz 同 Mitsubishi Xforce 嚟做比較。这两款车喺價位同定位上都幾接近，今日我哋就從多個方面詳細比較下，幫你省返做功課嘅時間。
Perodua Aruz 喺馬來西亞嘅 OTR 售價係 RM 72,900 - 77,900，總共 2 個版本，包括 1.5L X（RM 72,900）、1.5L AV（RM 77,900）等。
Mitsubishi Xforce 喺馬來西亞嘅 OTR 售價係 RM 109,930 - 119,930，總共 2 個版本，包括 2026 1.5L Ultimate（RM 119,930）、2026 1.5L Urban（RM 109,930）等。
由價錢睇落，Perodua Aruz 嘅入門價確實比 Mitsubishi Xforce 平咗 RM 37,030。如果你預算有限，Perodua 嘅入門版已經可以應付日常需要。但都要注意，平嘅嗰啲錢，可能喺配備上要有取舍，具體要看你嘅需要。
Perodua Aruz 配備 1.5L 4-cyl，馬力 105 hp。官方油耗 6.0 L/100km。
Mitsubishi Xforce 配備 1.5L Turbo，馬力 140 hp。官方油耗 7.0 L/100km。
動力方面，Mitsubishi Xforce 嘅 1.5L Turbo 比 Perodua Aruz 嘅 1.5L 4-cyl 多咗 35 匹馬力。不過日常喺市區行，兩款車嘅動力都夠用，唔會覺得唔夠力。
Perodua Aruz 嘅安全评分係 5★ (ASEAN NCAP)，主動安全系統包括。
Mitsubishi Xforce 嘅安全评分係 5★ (ASEAN NCAP)，主動安全系統包括 MI-PILOT。
兩款車嘅安全评分一樣，喺呢個級別入面安全配備都算好齊全。而家嘅新車安全性都唔差，唔使太擔心呢一點。
Perodua Aruz 採用 FWD 驅動方式。
Mitsubishi Xforce 採用 FWD 驅動方式。
兩款車嘅驅動方式一樣，都係 FWD，日常駕駛感受唔會有太大分別。
Perodua Aruz 同 Mitsubishi Xforce 都係馬來西亞市場嘅主流選擇，適合家庭用、日常通勤。如果你更睇重品牌口碑同二手價，可以優先考慮口碑更好嗰一款；如果你更在意性價比同配備，就揀配備更豐富嗰款。最終都係建議兩款都去試駕，親身體驗先係最重要嘅。
總括嚟講，Perodua Aruz 同 Mitsubishi Xforce 都係馬來西亞市場幾唔錯嘅車型。揀邊一輛，關鍵仲係睇你個人需要同預算。建議大家做好功課，多比較幾間車行嘅報價，再去試駕做最後決定。買車係件大事，花啲時間做功課絕對唔會錯。
喺馬來西亞嘅汽車市場，好多買家喺揀車嗰陣都會拿 Chery Tiggo 8 PHEV 同 BMW X1 嚟比較。而家我哋由多個方面做一個詳細嘅比較，幫你攞返啲做功課嘅時間。
Chery Tiggo 8 PHEV 喺馬來西亞嘅 OTR 售價係 RM 159,750 - 159,750，一共有 2 個版本，包括 1.6L Turbo Standard（RM 130,000）、1.6L Turbo Premium（RM 145,000） 等。
BMW X1 喺馬來西亞嘅 OTR 售價係 RM 252,800 - 252,800，一共有 2 個版本，包括 sDrive18i（RM 220,000）、sDrive20i（RM 250,000） 等。
從價錢嚟睇，Chery Tiggo 8 PHEV 嘅起步價確實比 BMW X1 平咗 RM 93,050。如果你預算有限，Chery 嘅入門版已經可以滿足日常需要。但都要注意，平嗰幾千塊，可能喺配備上會有取捨，具體要睇你嘅需要。
Chery Tiggo 8 PHEV 嘅安全評級係 TBD，主動安全系統包括 Basic。
BMW X1 嘅安全評級係 5★ (Euro NCAP)，主動安全系統包括 Premium ADAS。
安全配備方面，兩款車都拿到唔錯嘅評級。不過 Chery Tiggo 8 PHEV 嘅 Basic 同 BMW X1 嘅 Premium ADAS 喺功能上有啲差異，如果你比較睇重主動安全嘅話，可以仔細對比吓兩者嘅功能列表。
Chery Tiggo 8 PHEV 車身長 4400 mm，行李廂 400 L。
BMW X1 車身長 4400 mm，行李廂 400 L。
兩款車嘅尺寸幾乎一樣，車內空間差唔多。呢個級別嘅車，日常使用完全夠用。
Chery Tiggo 8 PHEV 保修 3 年/100,000km，保養間隔 每 10,000km 或 6 個月。
BMW X1 保修 5 年/無限里程，保養間隔 每 10,000km 或 6 個月。
總體嚟講，Chery Tiggo 8 PHEV 同 BMW X1 都係馬來西亞市場幾唔錯嘅車型。揀邊一輛，關鍵仲係要睇你嘅個人需要同預算。建議大家做好功課，多比較幾間車行嘅報價，再去試駕先做最後決定。買車係件大事，花少少時間做功課絕對唔會錯。
你睇過印度嘅馬路嗎？
我喺網上見過。
畫面通常係咁，一輛轎車俾牛尾擋住，旁邊仲有亂竄嘅摩托，甚至周圍仲有賣奶茶嘅小夥，嗰叫一個“乾淨又衛生”。
然而，喺呢啲睇完好多人覺得生理不適嘅地方，豐田、鈴木、本田等日本車廠，卻決定將籌碼押落印度。
據印度“品牌質量基金會”網站顯示，三家車廠將喺印度投資近110 億美元建廠、提產能、搞出口。
對此有网友表示，三家日本車廠係咪錢多到無處花？
事實上，佢哋唔係錢多到花唔完，亦唔係被印度嘅咖哩蒙蔽咗心竅，呢啲日本車廠高層遠比我哋清醒。
而家嘅日系車，營業額、市場份額都喺下滑，原材料成本仲係升得飛起，打開世界地圖，搵一個能夠容納產能、拓充份額、競爭溫和嘅市場，唔係咁容易嘅事。
所以，唔係日本車廠選擇咗印度，而係因為冇得揀。
日本車廠之痛
曾經嘅日系車，嗰時妥妥係人哋個仔。
你問下十幾年前開過日系車嘅老司機，一提起日系車，幾乎就冇唔豎大拇指嘅，價錢平、省油、耐用又抵撞……
甚至好多日系車，仲要加價購買，但邊個諗到，呢個鐵打嘅江山，短短幾年時間就俾佢哋打得找唔著北。
隨著新能源汽車浪潮嚟到，電動化、智能化變成好多自主車廠“彎道超車”嘅目標，依托於中國強大嘅新能源汽車產業鏈優勢同車廠自身對研發、技術嘅堅持，中國自主品牌迅速實現咗“彎道超車”。
曾經被人吐槽嘅國產車，而家喺馬路越來越多人，甚至份額超越咗合資。
根據乘聯會嘅數據，喺2026 年4 月，自主品牌嘅份額已經高達62.5%，遠超日系嘅13.1%。
要知道，中國汽車市場係全球最大嘅汽車市場，喺中國市場失速，就相當於丟咗一塊巨大嘅蛋糕。
同時，中國市場近年嚟嘅主旋律依舊係價格戰，捲配置、捲價格、捲服務已經成為一種常態，亦對日系車嘅利潤產生咗巨大嘅影響。
除咗中國，日系車喺美國過得亦唔太好。
2025 年 1 月 20 日，特朗普宣誓就職第 47 任美國總統，自此開啟咗一連串搞搞震，其中就包括以國家安全為理由徵收額外嘅汽車關稅，導致進口日本汽車嘅關稅稅率一度高達 27.5%，雖然後嚟有所降低，但亦遠高於最初嘅稅率。
呢個操作，直接導致七大日本車廠喺2025 財政年度嘅關稅損失超2 萬億日元。
再睇日本本土，其實亦唔容易。
中東地緣衝突導致霍爾木茲海峽航運受阻，運輸成本、原材料成本暴漲，日本車廠都有苦難言。
高管們看著報表，背後發涼，只能尋找全新嘅增長曲線。
所以，日本車廠唔係愛上印度，係冇地方去。
揀選印度嘅深思熟慮
咁，印度點解咁有魔力，先至令日本車廠重資投入呢？
第一個優勢就係大。喺2025 年，印度汽車市場取得咗551.7 萬輛嘅新車銷量，同比增長 6%，刷新咗歷史紀錄，位居全球第三大汽車市場，已经连续四年超越日本，僅次於中國同美國。
呢個含金量唔使多講啦，而印度取得呢一成績，主要係因為印度一直喺推動減稅政策，促進消費，這導致國內消費意願出現咗明顯增強。
第二個優點係近，就係離日系車賣得動嘅地方近，如非洲等其他地區。
所以，印度對於日本車廠，更似一個建喺十字路口中央嘅便利店，你唔使將車分別運去八個國家，只需要喺印度呢站造好，然後一船一船甩去，就能削減唔少成本。
《日本經濟新聞》亦認為，印度有望轉變為佢哋全球嘅汽車供應中心。
第三個優點係穩。要知道，日系車嘅優勢就係燃油車，畢竟引擎、變速箱、底盤三大件，佢哋已經玩咗好多年，技術積累喺全球都係數一數二。
但係中國汽車市場已經全力推動電動化、智能化發展，導致日系車嘅優勢越來越弱，根本無法發揮出嚟，但印度唔一樣，佢擁有充電樁少、電動化進程緩慢嘅特點，印度老百姓買車，都仲係盯住平、省油、易修，而呢三點正係日系車嘅老本行。
尤其係鈴木，一直係印度汽車市場嘅常青樹，幾乎年年穩坐暢銷車型寶座，口碑好，勝過任何廣告。
所以，日本車廠大力佈局印度市場，顯然是經過深思熟慮嘅。
但，印度市場真係咁好混咩？
難啃嘅印度市場
當然，印度亦唔係完美得似個香口格，佢嘅缺點同佢嘅優點一樣明顯，而且每一個都夠日本車廠喝一壺。
先講電動化，冇錯，眼睇下印度充電樁少、電動車賣唔動，確實係日系燃油車嘅避風港。但你得諗諗，呢個“避風港”能避幾耐？
印度此前可係喊出咗 2030 年電動車佔新車 30% 嘅口號，雖然聽落似吹水，但抵唔住人哋真補錢、真建充電站。
試諗下，萬一有日印度突然開竅，開始大力推動電動化、搞基建，充電樁似雨後春筍咁冒出來，嗰日系車唔就傻眼？
呢唔係泰國市場嘅翻版咩？
當年日系車喺泰國都係躺贏，整個東南亞市場，都被稱為日系車嘅後花園，結果泰國率先推動電動化，中國電動車一嚟，直接就成咗香口格，再睇日系車，喺泰國嘅市場份額嘩嘩嚟咗落。
如果印度係電動化一加速，歷史大概率會重演，而而家呢次，日系車連逃嘅地方都快冇咗，點樣預防，將成為日本車廠嘅首要問題。
再講政策，印度嘅政策就似一鍋咖哩，你永遠唔知下一口食到係雞肉定係馬鈴薯。
呢個魔幻嘅國家，今日係低關稅鼓勵建廠，明日就可能罰你一筆巨款，更令人頭痛嘅係強制合資，外國車廠想喺印度賣車，要搵本地夥伴搭檔，等你工廠建好咗、供應鏈搭完咗，印度直接背刺你，到嗰陣無論係加錢定撤資，換嚟嘅都係心痛。
所以你看，印度呢個市場，就好似一個睇落好甜嘅芒果，咬落去第一口仲行，再啃幾口就摸著硬核。
日系車而家嘅算盤係，趁住核都未硌牙，趕緊多啃幾口，但核遲早會硌到，只係唔知係邊一日。
尾聲
日系車呢趟印度之旅，唔係去旅遊，係去搵食。
中國同東南亞嘅飯桌更擁擠，生產、運輸嘅成本又提高咗，放眼全球，就印度呢口鍋仲冒住熱氣，哪怕入面煮嘅係咖哩味嘅石頭，都要硬著頭皮啃落去。
日本車廠想擴大市場，印度想嘅係拉動經濟、解決就業，雙方都有各自嘅心思。
至於結局係日系車喺印度重新封神，定係好似當年嘅部分友商一樣灰溜溜走人，那就唔知啦。
但無論點樣，呢場戲先至開始，我哋慢慢睇就得啦。
反正印度嘅故事，從來唔會悶。
In May, China's automotive market overall presented a gentle recovery trend, with domestic brands still being the sales backbone of the market. Recently, BYD, Geely, Chery, Changan, and Great Wall, the top 5 domestic automakers, successively released their monthly performance reports. From the data, these five companies show a general characteristic of "stable total growth, divergence between domestic and international markets, and accelerated new energy penetration". Overseas exports and new energy vehicles have become the most core growth engines; export business has evolved from a "bonus item" to the "core foundation" for some companies. BYD's "dominant leader" status is further consolidated, Chery achieved high growth via exports, Geely's new energy penetration rate broke 56%, Changan focused steadily on balanced development, while Great Wall appeared slightly under pressure during structural transformation.
BYD: Export Hits New High Becomes Biggest HighlightIn May, BYD stood firmly at the top of domestic brands with a monthly sales volume of 383,500 vehicles, maintaining positive growth both year-on-year and month-over-month under a large base. Its two main brands, Dynasty and Ocean, sold a combined 330,200 vehicles, contributing 86.1% of total sales; Fangchengbao's monthly sales broke 30,000 units to reach 30,200, a year-on-year increase of 139.7%, setting a new high for the year; Denza sold 16,300 vehicles, and Yangwang delivered 286 vehicles. From a model perspective, BYD had eight models in May with monthly sales exceeding 20,000 vehicles. The Song Family and Yuan Family both broke 50,000 units, selling 51,370 and 56,691 vehicles respectively. The Sea Lion Family followed closely with 42,615 vehicles, and Seagull sales were also close to 40,000 vehicles.
BYD's biggest highlight in May was exports. Overseas new energy vehicle sales reached 160,600 units, an 80.4% year-on-year increase, accounting for about 42%. The sharp expansion of export scale effectively countered the phased weakness in domestic demand. Cumulative exports from January to May exceeded 620,000 vehicles. High export growth mainly benefited from continued ramping up of overseas factory capacity, improved ocean shipping capacity, and accelerated channel network expansion. In the domestic market, BYD promoted Megawatt Super Charging and intelligent strategies simultaneously—Megawatt charging achieved about 90% charge in 9 minutes; 20,000 super charging stations are planned to be built by 2026; all series models are available with Sky Eye B intelligent driving solutions and city navigation safety fallback plans, accelerating the popularization of high-level intelligent driving. As Gen 2 Blade Battery capacity gradually releases, the company's orders are expected to continue rising.
Chery: Sales Growth Leads the Top 5Chery Group's total sales volume in May was 247,800 vehicles, a significant year-on-year increase of 20.5%, ranking first in growth speed among the top 5. Exports remained its most core growth engine—May exports reached 181,900 vehicles, an 80.5% year-on-year increase, accounting for 73.4% of total sales that month, continuously breaking the single-month export record for Chinese brands for three months. In terms of new energy, Chery New Energy sold 100,300 vehicles, a 58.8% year-on-year increase. April and May consecutively saw monthly new energy sales breaking 100,000 vehicles.
The strong performance in exports benefited from Chery's long-term deep cultivation of overseas channel advantages and localized operation capabilities. While overseas orders continued to rise, high export growth formed a sharp contrast with domestic sales—Chery's domestic sales in May were only 60,000 vehicles, accounting for one-quarter of total sales. From cumulative data, Chery Group accumulated 1.101 million sales from January to May, but against the annual goal of 3.2 million vehicles, monthly averages need to reach about 420,000 vehicles later, and pressure remains significant.
Geely: New Energy Penetration Rate Breaks 56%Geely Auto's total sales volume in May was 237,600 vehicles, a 1% year-on-year increase, achieving month-over-month double growth for three consecutive months. In terms of structure, Geely's "New Four Transformations" transformation showed significant results: new energy vehicle sales reached 133,400 units, accounting for 56% of total sales, with new energy share exceeding 50% for four consecutive months.
From sub-brands, performance was significantly divergent. Zeekr brand sales in May reached 34,400 vehicles, a 82% year-on-year increase; Zeekr 9 Series and 8 Series models combined sales approached 50% of total sales, showing bright performance in the high-end market; Galaxy brand sales were 81,700 vehicles; Geely brand sales were 182,500 vehicles, among which China Star Series sales reached 100,800 vehicles; Lynk & Co brand sales were 20,700 vehicles, with new energy vehicle sales share rising to 71%.
In terms of exports, Geely's overseas vehicle exports in May reached 85,100 vehicles, a explosive 184% year-on-year increase, setting a brand single-month export record high. Among exported products, new energy vehicles reached 40,800 units, accounting for nearly half; hybrid and pure electric products have successively landed in Southeast Asia, Middle East, Latin America, and other markets, highlighting the results of global strategy implementation.
Changan: Multi-brand Matrix Balanced EffortChangan Auto's delivery volume in May was 209,100 vehicles, among which new energy deliveries were 92,400 vehicles, a 5.8% year-on-year increase, with new energy share about 44%. In terms of exports, overseas deliveries reached 70,700 vehicles, a 38% year-on-year increase, becoming another major growth highlight for Changan in May.
In the sub-brand matrix, Changan Qiyuan delivered 34,500 vehicles in May; All-New Q05 delivered 15,800 units, with orders breaking 3,000 units within three days of listing in Thailand; Deepal sales in May were 33,200 vehicles, a 30% year-on-year increase; January to May overseas cumulative sales were 28,700 vehicles, a significant 167% year-on-year increase; Avatr delivered 7,336 vehicles in May; Changan Auto (Gravity) delivered nearly 49,000 vehicles in May.
Changan Auto's balanced layout was fully reflected in May: the fuel car base remained stable, new energy brands Deepal and Qiyuan accelerated volume growth, high-end brand Avatr continued to break through in technical cooperation, and overseas markets simultaneously achieved breakthrough growth. The pattern of five brands working together, driven by both new energy and exports, is initially taking shape.
Great Wall: Overseas Sales Growth Year-on-Year 46.75%Great Wall Motor's sales in May were 100,400 vehicles, slightly down compared to last May's 102,200 vehicles, making it the only company among the top 5 to show a year-on-year negative growth. From sub-brands, Haval brand sales in May were 55,500 vehicles, remaining Great Wall's most important sales pillar; Tank brand sales were 17,100 vehicles; both Haval and Tank brand sales showed year-on-year declines; Wey brand sold 8,119 vehicles, a 31.78% year-on-year increase, achieving growth against the trend; Ora brand performance was most stunning, with sales of 6,018 vehicles, a significant 206.88% year-on-year increase. In terms of new energy, Great Wall sold 30,400 new energy vehicles in May, with new energy vehicle transformation gradually accelerating.
The overseas market became Great Wall's biggest highlight in May, with overseas sales growing 46.75% year-on-year. Against the background of pressure on the domestic market, strong growth in overseas business effectively made up for the decline in the domestic market. Great Wall Motor's current core contradiction lies in: Haval and Tank, the two traditional main-selling brands, face weak growth, while Wey and Ora brands, although growing notably, have relatively small volume and are not yet enough to support overall growth. How to complete the "relay" between old and new brands is the key issue Great Wall must solve subsequently.
Final ThoughtsFrom May data, the growth pattern of the top 5 domestic brands has clearly diverged, but there are three common trends worth noting: First, exports have become a key engine for domestic brands to seek stability and growth. Second, new energy transformation is still accelerating, but paths differ among enterprises. Third, technological innovation continues to deepen brand moats. Looking ahead to the second half of the year, competition in the automotive industry will continue to upgrade around these three trends. Although everyone has a common direction, these three trends are all competing for the entire enterprise's industrial chain strength, and the strong will remain strong, which has almost become an inevitable outcome.
唔知有幾多朋友最近期關注 10 萬內純電 SUV 市場？近段時間睇嚟，呢個細分市場好熱鬧。就講長安啟源全新 Q05 同零跑 A10，上個月銷量分別達 15814 輛同 14372 輛，全部挺進 2026 年 4 月銷量排行全品類前 10，長安啟源全新 Q05 甚至奪得緊緊湊型純電 SUV 市場嘅銷冠。
（長安啟源全新 Q05）
值得留意係，兩款大熱門產品亮點亦唔少，9 萬級可以得到 500km+嘅續航，零跑 A10 甚至配備激光雷達，有高級智駕輔助需求嘅朋友嚟講，呢架車吸引力的確唔低。但係喺價格上，同為高配嘅長安啟源全新 Q05 506Max+ 同零跑 A10 505 激光雷達版，終端價格分別係 9.59 萬同 8.68 萬，手握 9 萬左右預算嘅朋友都可以考慮。明顯係，又去到決賽圈二揀一環節。
（零跑 A10）
如果對預算比較敏感，咁喺長安啟源全新 Q05 同零跑 A10 之間，後者可能更受歡迎，畢竟終端價格實打實平咗幾千元。而且，高配 A10 配有激光雷達，市區/高速情況均能啟動領航輔助駕駛，呢個就係佢嘅優勢所在。當然，如果預算允許，揀長安啟源全新 Q05 高配，都有帶激光雷達嘅高級輔助駕駛。
（長安啟源全新 Q05）
但既然係買車前嘅橫評，唔少全方位對比。首先從尺寸睇，作為緊湊型 SUV，長安啟源全新 Q05 長寬高分別係 4435*1855*1595mm，軸距為 2735mm。而零跑 A10 車型級別就係小型 SUV，長寬高分別係 4270*1810*1635mm，軸距為 2605mm。
（零跑 A10）
如果只係考慮代步、通勤，零跑 A10 嘅細個嘅略有優勢，方便行街串巷。但實際上，好多人買車都要兼顧家用，10 萬內預算也多以剛需用車群體為主。既然係剛需，且有家用需求，嗰空間自然唔好掉鏈子。
（長安啟源全新 Q05）
（零跑 A10）
講返日常家庭出行嚟講，兩車之間 130mm 軸距差異，直接反映喺後排體驗。坐入長安啟源全新 Q05 後排，腿部空間平整兼寬敞，一齊坐 3 位成年人都唔會太擠；但係坐入零跑 A10 後排，無論坐寬定係腿部空間都會細少少。媽咪喺後排照顧孩子，長安啟源全新 Q05 後排更加寬敞嘅空間會更加方便佢操作，孩子都能有更大嘅活動空間。
（長安啟源全新 Q05）
（零跑 A10）
除咗空間，通勤黨同家庭用戶對舒適配置都比較關注。睇嚟對比，兩車都有配電動尾門、無匙進入、自適應遠近光等外部配置。但係從車廂內睇，零跑 A10 副駕無法電動調節，後排靠背都唔支援角度調節，同埋缺少後排空調出風口、車內 PM2.5 過濾裝置等。
（長安啟源全新 Q05）
（零跑 A10）
反觀長安啟源全新 Q05，除咗副駕支持電動調節，前排仲集成咗加熱/通風/按摩/副駕腿托功能，對比零跑 A10 只提供前排座椅加熱，佢嘅品質無疑更上一層樓。包括後排乘員都有少少照顧，例如靠背角度可調、配有後排空調出風口、後排中央扶手/杯架等，更加適合家人同行呢類場景。
（長安啟源全新 Q05）
（零跑 A10）
除咗舒享體驗，行駛系統嘅對比我哋都唔好忽略。首先從大家關注嘅續航睇，長安啟源全新 Q05 同零跑 A10 分別搭載 51.9kWh、53kWh 電池，CLTC 純電續航做到 506km、505km，差異大可忽略。但從電芯供應鏈睇，前者出自寧德時代，後者就係國軒高科/江蘇正力，若論品牌含金量，“寧王”順位自然靠前，更值得信賴。另外，兩車都有全球品質，按照全球嚴苛嘅標準打造，零跑 A10 符合國內、歐盟雙標準，長安啟源全新 Q05 已經喺泰國上市，未來仲會相繼落地多個國家地區，最終開拓歐洲區域，此外仲有央企背書，質量品質都好可靠。
因為本文討論嘅係 A10 嘅 505 版本，採用電池液冷技術，溫控較好，而如果係 403 版本，採用成本低嘅風冷技術，散熱效果較差。呢點上，全新 Q05 做得更好，入門就採用電池直冷技術，高配用嘅係液冷技術，能更好地實現熱管理，保證電池安全。
（長安啟源全新 Q05）
（零跑 A10）
動力方面，長安啟源全新 Q05 同零跑 A10 都係前置單電機佈局，電機最大動力輸出分別係 120kW/190N·m、90kW/150N·m，0-100km/h 加速時間分別做到 8.9 秒同 10.6 秒。坦率嚟講，兩款車喺純電陣營加速性能都中規中矩；但係相對嚟講，長安啟源全新 Q05 嘅 8 秒級零百加速，喺山路行駛、高速超車等情況下會比零跑 A10 更加分。
（長安啟源全新 Q05）
（零跑 A10）
總結嚟講，零跑 A10 505 激光雷達版優勢突出：價格更低、智駕輔助覆蓋範圍更廣，適合預算優先 + 科技嘗鮮嘅消費者。而長安啟源全新 Q05 更強調“全面”二字：加少少預算同樣可以獲得高級輔助駕駛，而且尺寸更大、舒適配置更高、採用頭部電芯供應鏈，動力亦更強，綜合表現更全能。總括嚟講，預算 9 萬級追求面面俱到嘅家用體驗，長安啟源全新 Q05 506Max+ 更加值得考慮。
