A vehicle launches overseas first, then returns to the domestic market for presale; this order itself is worth pondering.

On August 12, Chery Fengyun T7 launched presale, with a presale price range of 109,900 to 129,900 Yuan, but its overseas counterpart Lepas L6 had already arrived in the Thai market as early as July 24. This abnormal path of running around the globe before returning to China reflects the most core structural contradiction Chery currently faces: on one side, the overseas export legend of ranking first among Chinese brand passenger cars for 23 consecutive years and topping the industry in profit per vehicle; on the other side, the transformation anxiety of a new energy penetration rate of about 35%, ranking at the bottom among top autonomous brands.

Cutting into the 100,000 Yuan pure electric red sea with a global vehicle identity, Fengyun T7 is both a key move for Chery New Energy to make up for shortcomings and a touchstone for shifting from fuel vehicle overseas export to pure electric overseas export.

Underlying Logic of Reverse Overseas Expansion

Fengyun T7's priority of overseas before domestic is not a simple adjustment of export order, but a systematic strategy benchmarking global standards from the R&D source. The overseas counterpart Lepas L6 presold in South Africa first, landed in Thailand on July 24, entered Indonesia in August, reached the EU in September, covered Australia and New Zealand and the UK in October, and only then returned to the domestic market for presale. Behind this lies an investment of 2 years of planning plus 3 years of R&D, 963 test vehicles, and the complete vehicle cumulative testing exceeding 6 million kilometers.

Chery chose to develop benchmarking the 2026 version E-NCAP Five-Star Safety Standard, with functional safety level reaching the highest level of ASIL D. The body uses 80% high-strength steel and 18.84% hot-formed steel to build a cage structure, with standard equipment of 9 airbags for the whole series. The Rhino Battery's IP68 waterproof performance reaches 96 times the national standard. These configurations are not simple spec stacking, but evidence of the implementation of global standard development logic.

The deep meaning of this strategy lies in forcing product capability through the strictest regulatory environment overseas, and then feeding back domestic trust with quality verified by the global market. In an industry atmosphere that generally pursues rapid iteration and quick listing, Chery's reverse choice appears out of place, but it is precisely this slow pace that supports the confidence of unified delivery of global standards. Distinct from the conventional path of domestic first followed by overseas, Fengyun T7's global vehicle identity is not marketing rhetoric, but a hard foundation built from R&D investment and testing mileage.

Overseas Dividend and Pure Electric Shortcomings

Chery's financial data presents a structural paradox. In Q1 2026, the company achieved revenue of 65.87 billion Yuan, down 3.4% year-on-year, and net profit attributable to shareholders of 4.17 billion Yuan, down 10.3% year-on-year. Behind the decline in book profits, gross margin increased from 12.39% in the same period of last year to 16.04%, a year-on-year increase of 3.64 percentage points, rising counter-trend against the background of industry-wide first-quarter profit margins falling to a low of 2.9%. The core driver of gross margin improvement is the optimization of product structure brought about by the increase in export ratio. The average price of a vehicle overseas in the first half of the year was about 121,600 Yuan, with a premium rate of 13.7%.

What is more worth noting is the change in profit structure. In Q1 2026, Chery's other income was 2.98 billion Yuan, down 670 million Yuan year-on-year, mainly dragged by exchange losses. But after excluding exchange factors, core operating profit achieved relatively fast growth year-on-year. This means the main income generating ability is improving, but profits are still highly bound to exchange rate fluctuations and overseas market cycles.

Sales levels also show a distinct contrast. In July 2026, Chery Group exported 202,500 units, up 70.1% year-on-year, breaking China's monthly car export record for five consecutive months, becoming the first Chinese automaker to break through 200,000 units in a single month for monthly exports. From January to July, cumulative exports reached 1.146 million units, up 71.2% year-on-year. During the same period, Chery welcomed two milestones: the cumulative global sales of the group broke through 20 million units, and entering the Fortune Global 500 list for the first time with the identity of a listed company (383rd). But Chery New Energy penetration rate is about 35%, lower than the industry average of 49.6%, ranking at the bottom among top autonomous brands. In May 2026, Chery's profit per vehicle was about 7,228 Yuan, surpassing BYD and Geely. The main reason is the high premium in overseas markets, where the average price per vehicle overseas is about 14,700 Yuan higher than in the domestic market.

Chery's profit base is overseas fuel vehicles, while new energy is still in a stage of making up for shortcomings where investment exceeds output. Gross margin improvement comes entirely from export premiums, with domestic market volume and prices falling together. This structure can hold up in the short term, but in the long term, it needs to answer one question: when overseas markets also accelerate electrification, how long can fuel vehicle premiums hold up?

Range Equality and Slow Work Philosophy

In the red sea of 100,000 to 150,000 Yuan pure electric SUVs, most competitors segment prices through range gradients, with low-spec short range lowering the threshold and high-spec long range propping up profits. Fengyun T7 presale price is 109,900 to 129,900 Yuan, but chooses to unify CLTC range at 600km for the whole series, equipped with 65.05kWh Rhino Battery. Officially tested range can reach above 667km. Charging from 30% to 80% takes only about 20 minutes. Entry-level version gets full range, not relying on range gradients to distinguish configuration levels.

Range equality on the surface is a configuration strategy, essentially a product philosophy. Not using range for price discrimination, but delivering uniformly with global standards, this strategy is not common in the 100,000 Yuan market. Supporting this strategy is a slow work foundation: 2 years of planning plus 3 years of R&D, 963 test vehicles, 6 million kilometers of testing, appearing out of place in an industry rhythm that generally pursues rapid iteration. The rear-wheel drive layout with single motor rear wheel drive adjusted by a former chassis expert is rare in the 100,000 Yuan class. The top trim is equipped with a cockpit and driving integrated chip and Falcon 500 intelligent driving system, integrating 22 sensors, supporting multi-floor memory parking. These are manifestations of intelligent equality, but the real test lies in whether range equality can tear open a cognitive gap in the 100,000 red sea, depending on whether consumers are willing to pay for nondiscrimination.

From Fuel Overseas Export to Pure Electric Overseas Export

The strategic weight of Fengyun T7 needs to be seen within Chery New Energy's blueprint. In July 2025, Fengyun was upgraded from a product series to an independent brand. Among the T-series SUVs under it, T8 to T11 are all plug-in hybrids, and T7 is the first pure electric SUV, with the most approachable positioning. It makes up for Fengyun's pure electric shortcomings and is a key move for Chery New Energy strategy.

The urgency of overseas new energy transformation is also accelerating. In the first half of 2026, Chery's cumulative sales in 24 European countries broke through 174,000 units, up 212% year-on-year, among which new energy models sales in half a year were 86,000 units, up 385% year-on-year. Overseas markets are shifting from buying Chery fuel vehicles to buying Chery new energy, which requires Chery to offer competitive pure electric products.

Fengyun T7 as a touchstone has two layers of meaning. Internally, it needs to prove in the 100,000 Yuan pure electric red sea that Chery can do pure electric well; externally, the overseas version Lepas L6 needs to prove that Chery can upgrade from fuel overseas export to pure electric overseas export in markets like Thailand, EU, etc. Chery has already laid out the EBRO joint venture factory in Spain. Chery holds 40% of shares, planned capacity 230,000 units, activates European operation centers, builds a global collaborative innovation network, and overseas localization employee proportion exceeds 85%. In September 2025, Chery landed on the Stock Exchange of Hong Kong, ending a 21-year IPO marathon, raising 9.145 billion HKD, also preparing enough ammunition for transformation.

But fuel overseas export relies on cost-performance and high premium space, while pure electric overseas export logic is completely different, competing on three-electric technology, intelligence, and brand perception. Whether Fengyun T7 can run through both the domestic pure electric red sea and overseas new energy transformation at the same time will define Chery's next decade of globalization narrative.

Conclusion: The Real Exam Question for Global Vehicles

Fengyun T7's path of running around the globe before returning home is essentially Chery attempting to use global standards to drive pure electric product capability, while also preparing ammunition for overseas new energy transformation. The significance of this vehicle lies not in the presale price or range numbers themselves, but in the fact that it simultaneously carries Chery's two major burdens of making up for domestic pure electric shortcomings and overseas pure electric transformation.

Whether Fengyun T7 can run through depends on whether Chery can convert overseas-verified quality advantages into cognitive advantages in the domestic pure electric market. Product capability is one aspect, brand perception and channel capability are another aspect. The 100,000 Yuan pure electric red sea lacks not candidates with beautiful parameters, but stories that can establish consumer trust.

How long can Chery's overseas dividend last? When global markets are all accelerating electrification, can the rhythm of earning profit with fuel and making up for curriculum with pure electric keep up with the transformation window? In Q1 2026, both revenue and net profit dropped, but gross margin rose counter-trend by 3.64 percentage points to 16.04%, overseas revenue proportion broke through 50%, and the profit engine remains high-premium fuel exports. Fengyun T7 is a beginning, but far from the answer.

十城同开、百城布局背后，新能源电池售后正在从“换整包”走向“能检测、可维修、有人上门”。

8月10日，宁德时代旗下后市场品牌宁家服务在海口举行品牌日活动。现场没有单纯展示新车，而是摆出了一辆移动电池维修车、一副裸露电驱系统的滑板底盘，以及一辆新能源房车。

这几件展品释放了一个很明确的信号：宁德时代不只想把电池卖给车企，还想继续参与电池装车之后的检测、维修、延保、回收和再利用。

对于普通车主来说，这件事最直接的意义是：未来遇到电池问题，可能不必一上来就更换整块电池，也不一定要把车拖到很远的维修站排队。

宁家服务不是突然出现的

宁家服务并不是宁德时代临时推出的新项目。早在2015年，宁德时代就成立了售后服务部门。2024年，这项业务被正式升级为独立品牌“宁家服务”，开始从服务车企，逐渐走向更广泛的车主、车队和新能源设备运营方。

今年品牌日当天，海口、杭州、淄博、沈阳、广州、遂宁、宁波、香港，以及土耳其伊斯坦布尔、挪威奥斯陆等十座城市的站点同步开业。

目前宁家服务已经覆盖84个国家，拥有1376家专业服务站，并计划在2026年下半年把直营体验中心逐步落地到100座城市。

“百城签约”并不等于100家门店已经全部开业，但它说明宁家服务正在加速铺开自己的服务网络。

更值得关注的是，宁家服务做的已经不只是“电池坏了以后去维修”。它还涉及电池检测、延保、金融、二手车电池评估、回收和再生利用。简单来说，就是从电池还在车上使用，到车辆出售，再到电池退役，宁家服务都希望参与其中。

这对车主很重要。因为电动车最贵、也最让人担心的部件，往往就是动力电池。电池还剩多少容量、有没有安全隐患、维修之后是否可靠，都会影响车辆的使用成本和二手价格。

未来，谁能提供更可信的电池检测报告，谁就可能进一步影响保险赔付、二手车定价和延保费用。

如果宁家服务能够通过“以修代换”减少整包更换，并用可追溯的数据证明维修后的电池依然安全可靠，那么使用宁德时代电池的车型，未来甚至可能获得更低的保险价格。

电池坏了，真的不用整块换吗？

过去很多车主遇到电池故障，第一反应就是担心“换电池要多少钱”。而维修企业为了降低责任风险，也更愿意直接更换整个电池包。这样处理最简单，但价格通常不低。有些电池只是少量电芯或局部线路出现问题，整包更换相当于把仍然能用的部分一起换掉。

宁家服务希望推动的是“以修代换”。所谓“以修代换”，就是先找到具体坏在哪里，能修一个局部，就不更换整块电池；能更换少量部件，就不直接更换整个电池包。

宁家服务称，目前可维修车型覆盖率已经达到76.8%，并建立了分级维修授权体系。对于结构更加复杂、把电芯直接集成在电池包里的CTP电池，宁家服务也在推进深度维修。

品牌方还表示，智能维修车间已经可以自动完成切割、涂胶、喷漆等工序，并通过“鹰眼系统”记录超过150个维修作业点，追踪电池从进厂到出厂的全过程。

这些数据最终还要看实际维修效果，但对车主而言，方向是积极的：电池维修不能只靠老师傅的经验，而应该像汽车制造一样，有明确流程、统一标准和完整记录。

如果这种模式能够真正普及，车主可能会得到三个好处：维修费用有机会下降，等待时间可能缩短，二手车交易时的电池状况也会更容易被看清楚。

当然，消费者也需要保持理性。维修价格到底能便宜多少，哪些车型可以修，维修后质保多久，仍然要看具体车型和故障类型。不能只公布“覆盖率”，还需要让车主看到更多真实案例和清晰报价。

一辆维修车，为什么值得关注？

这次宁家服务发布的移动动力电池维修检测车，可能比新开多少家门店更有实际意义。

按照官方信息，这款车综合续航达到800公里，配备30多项检测功能和50多项维修能力，能够覆盖除深度维修以外90%的常见维修场景。对于疑难故障，维修时间有望从72小时缩短到48小时。

新能源车的电池问题，往往不是补胎换油那样简单。车主通常要经历报修、拖车、检测、等待配件等流程。遇到偏远地区，维修时间还可能进一步拉长。

移动维修车的意义，就是把一部分设备和工程师直接带到车辆所在位置。对普通私家车用户，上门维修改善的是体验；对于网约车、物流车和出租车，车辆少停一天，就意味着少损失一天收入。

未来，固定服务中心可以负责复杂的深度维修，移动维修车则负责现场检测、常见故障处理和应急服务。对车主来说，这相当于把“去维修站”变成了“维修服务上门”。

不过，移动维修车能不能真正普及，还要看运营成本。一辆车每天能完成多少次服务，能覆盖多大的区域，维修配件是否齐全，工程师是否足够，这些都比“续航800公里”更重要。

如果一个区域的维修需求不足，移动维修车可能只是宣传工具；如果工单数量足够，它才有机会成为真正高效的服务方式。

从汽车电池，到船舶和飞行器

宁家服务现在还在把业务从汽车延伸到更多领域。目前，宁家服务已经参与换电站运维，并完成了首台船舶动力电池售后服务，还布局了电动垂直起降飞行器、机器人和储能设备。

这些业务看起来跨度很大，但底层逻辑相似：设备都需要电池，都需要监测电池状态，也都需要在出现问题后及时维修。

宁德时代的优势在于，它掌握电池设计、生产和使用过程中的大量数据。无论电池装在汽车、船舶还是储能柜里，这些数据都能帮助企业判断电池是否异常、还能使用多久、应该怎样维修。

这也是宁德时代做后市场的底气。相比只卖一次电池，长期提供检测和维修，还能带来持续的服务收入，并积累更多真实使用数据。

但汽车、船舶、飞行器和储能设备毕竟不是同一种产品。汽车维修主要看效率和网点数量，船舶要考虑港口及相关安全规范，飞行器对安全和认证的要求更高，储能项目则更加看重长期运行和消防安全。

所以，“海陆空智储”可以是发展方向，但不能只靠一句口号完成。业务范围越广，对技术、人才和安全管理的要求就越高。

电池厂进入售后，车企会被取代吗？

一辆新能源汽车出现问题，可能涉及电池、电机、电控、热管理、车身甚至软件系统。电池厂可以在电池维修方面提供专业能力，但很难替代主机厂完成所有整车售后。

主机厂和4S店掌握整车售后入口，却未必具备电池包内部的深修能力。因此，同样一种故障，在技术能力不足的体系里，最稳妥的处理往往是整包更换；在具备检测、拆解和修复能力的体系里，才可能做到“能修不换”。

最终决定车主是换一块昂贵的新电池，还是只修真正损坏的部分，关键不在4S店的门头，而在它背后的电池售后技术能力。

更可能出现的情况，是不同企业各自负责最擅长的部分。车企负责整车销售和车主关系，电池厂负责电池深度检测和维修，保险公司负责风险定价，区域服务商负责具体执行。

宁家服务真正想争取的，是其中动力电池这一块最专业、最昂贵、也最容易影响消费者信任的业务。

宁家服务还启动了10亿元用户补贴计划。车主可以用百元购买千元级检测保养权益，也可以购买更高额度的延保和维修权益。

这类补贴能够帮助车主更低成本地接触官方服务，但补贴只是开始。消费者最终关心的仍然是几个问题：检测报告是否看得懂，维修价格是否透明，维修之后有没有明确质保，不同城市的服务标准是否一致。

如果这些问题没有答案，再大的补贴也只能带来短期流量。

百城之后，关键要看实际体验

宁家服务的目标已经很清楚：把宁德时代在电池制造端积累的技术、数据和供应链，变成覆盖电池整个使用周期的服务体系。

对于车主来说，最值得期待的是三点：电池故障不一定只能整包更换，维修服务有机会更加方便，二手车交易时电池状况能够更加透明。

但真正决定宁家服务能否成功的，不是开了多少家门店，也不是发布了多少项业务，而是普通消费者能不能在实际用车中感受到变化。

比如，一次电池检测需要花多少钱；一个常见故障到底多久能修好；维修之后能不能获得清晰的质保；移动维修车是否真的能开到车主身边；不同城市的报价和服务是否一致。

宁德时代正在把售后服务从幕后推向台前，也在尝试重新定义新能源车的维修方式。这条路如果走通，宁家服务可能不只是宁德时代的售后品牌，而会成为新能源时代重要的基础服务网络。

但百城开店只是起点。接下来，真正需要接受检验的，是每一张维修工单，以及每一位车主的实际体验。

In Malaysia's SUV market, many buyers often compare Proton X70 and Hyundai Tucson when choosing a car.

Price and Versions

The OTR price for Proton X70 in Malaysia is RM 106,800 - 122,300, with a total of 3 versions, including 1.5L Standard 2WD (RM 106,800), 1.5L Executive 2WD (RM 115,800), 1.5L Premium 2WD (RM 122,300), etc.

The OTR price for Hyundai Tucson in Malaysia is RM 143,888 - 197,888, with a total of 5 versions, including 2025 HEV 1.6T AT 2WD Prestige (RM 197,888), 2025 1.6T DCT 4WD Prestige (RM 186,888), 2025 1.6T DCT 2WD Prime (RM 164,888), etc.

From a price perspective, the starting price of the Proton X70 is indeed RM 37,088 cheaper than the Hyundai Tucson. If your budget is limited, Proton's entry-level version can already meet daily needs. However, note that the cheaper cost of a few thousand may involve trade-offs in features, depending on your specific requirements.

Performance and Fuel Economy

The Proton X70 is equipped with a 1.5L Turbo, 140 hp. Official fuel consumption is 7.0 L/100km.

The Hyundai Tucson is equipped with a 1.5L Turbo, 140 hp. Official fuel consumption is 7.0 L/100km.

Both cars use the same powertrain system, so the driving experience is basically the same in daily use. Fuel consumption is also similar, so no need to fuss over this point.

Safety Features

The Proton X70's safety rating is 5★ (ASEAN NCAP), active safety systems include ADAS (ACC, AEB, LKA, LDA, BSM, RCTA).

The Hyundai Tucson's safety rating is 5★ (ASEAN NCAP), active safety systems include SmartSense.

Both cars have the same safety rating, and safety features are quite comprehensive within this class. New cars nowadays generally have good safety, so there is no need to worry too much about this.

Space and Comfort

Proton X70 vehicle length is 4400 mm, trunk is 400 L.

Hyundai Tucson vehicle length is 4400 mm, trunk is 400 L.

The dimensions of both cars are almost the same, with little difference in interior space. This class of cars is completely sufficient for daily use.

Maintenance and Service

Proton X70 warranty is 5 years/150,000km, maintenance interval is every 10,000km or 6 months.

Hyundai Tucson warranty is 5 years/300,000km, maintenance interval is every 10,000km or 6 months.

Summary

Overall, Proton X70 and Hyundai Tucson are both very good models in the Malaysian market. Which one to choose depends mainly on your personal needs and budget. It is recommended to do your homework, compare quotes from several dealerships, and then test drive to make the final decision. Buying a car is a major decision; spending some time researching is never a mistake.

In the Malaysian SUV market, many buyers compare Proton X70 and Mazda CX-8 when choosing a car. Both cars are quite close in price and positioning. Today, we will make a detailed comparison from multiple aspects to help you save time on research.

Price and Versions

Proton X70's OTR price in Malaysia is RM 106,800 - 122,300, with a total of 3 versions, including 1.5L Standard 2WD (RM 106,800), 1.5L Executive 2WD (RM 115,800), 1.5L Premium 2WD (RM 122,300), etc.

Mazda CX-8's OTR price in Malaysia is RM 165,360 - 201,360, with a total of 5 versions, including 2025 2.5T 4WD High Plus Petrol (RM 201,360), 2025 2.2L 2WD High Plus Diesel (RM 193,123), 2025 2.5L 2WD High Plus Petrol (RM 186,360), etc.

In terms of price, the starting price of Proton X70 is indeed RM 58,560 cheaper than Mazda CX-8. If your budget is limited, Proton's entry-level version can already meet daily needs. But also note, the few thousand cheaper might involve trade-offs in features, it depends on your needs.

Power and Fuel Consumption

Proton X70 is equipped with 1.5L Turbo, 140 hp. Official fuel consumption 7.0 L/100km.

Mazda CX-8 is equipped with 2.0L 4-cyl, 170 hp. Official fuel consumption 8.0 L/100km.

In terms of power, Mazda CX-8's 2.0L 4-cyl has 30 hp more than Proton X70's 1.5L Turbo. However, for daily city driving, both cars have sufficient power, you won't feel underpowered.

Safety Features

Proton X70's safety rating is 5★ (ASEAN NCAP), active safety systems include ADAS (ACC, AEB, LKA, LDA, BSM, RCTA).

Mazda CX-8's safety rating is 5★ (ASEAN NCAP), active safety systems include Brand ADAS.

Both cars have the same safety rating, safety features are quite complete for this level. New cars nowadays are not lacking in safety, no need to worry too much about this.

Maintenance and Service

Proton X70 warranty 5 years/150,000km, service interval every 10,000km or 6 months.

Mazda CX-8 warranty 5 years/150,000km, service interval every 10,000km or 6 months.

Both cars have the same warranty conditions, no need to worry about this. Actual maintenance costs depend on the brand's service network and parts prices, suggest asking real owners in car owner groups for experience.

Who is it suitable for

Proton X70 and Mazda CX-8 are both mainstream choices in the Malaysian market, suitable for family use and daily commuting. If you value brand reputation and resale value more, consider the one with better reputation first; if you care more about cost-performance ratio and features, choose the one with richer configurations. Ultimately, it is recommended to test drive both, personal experience is the most important.

Summary

Overall, Proton X70 and Mazda CX-8 are both very good models in the Malaysian market. Which one to choose depends on your personal needs and budget. We suggest doing your homework, compare quotes from multiple car dealerships, then test drive to make the final decision. Buying a car is a big matter, spending time on research will definitely not be wrong.

In the Malaysian SUV market, many buyers compare Proton X50 and MG MG HS when choosing a car. These two cars are quite close in price and positioning. Today, we will make a detailed comparison from multiple aspects to help you save time on research.

Price and Versions

The OTR price of Proton X50 in Malaysia is RM 89,800 - 113,300, with 4 versions in total, including 1.5T Executive (RM 89,800), 1.5T Premium (RM 101,800), 1.5T Flagship (RM 113,300), etc.

The OTR price of MG MG HS in Malaysia is RM 130,450 - 146,450, with 2 versions in total, including 1.5L Standard (RM 105,000), 1.5L Executive (RM 115,000), etc.

In terms of price, Proton X50's starting price is indeed RM 40,650 cheaper than MG MG HS. If your budget is limited, Proton's entry-level version can already meet daily needs. But please note, the few thousand savings may involve trade-offs in features, depending on your specific needs.

Power and Fuel Consumption

Proton X50 is equipped with 1.5L 4-cyl, 105 hp. Official fuel consumption 6.0 L/100km.

MG MG HS is equipped with 1.5L Turbo, 140 hp. Official fuel consumption 7.0 L/100km.

In terms of power, MG MG HS's 1.5L Turbo has 35 more horsepower than Proton X50's 1.5L 4-cyl. However, for daily city driving, both cars have sufficient power, you won't feel a lack of power.

Maintenance and Service

Proton X50 warranty 5 years/150,000km, service interval every 10,000km or 6 months.

MG MG HS warranty 7 years/150,000km, service interval every 10,000km or 6 months.

Who is it suitable for?

Proton X50 and MG MG HS are both mainstream choices in the Malaysian market, suitable for family use and daily commuting. If you value brand reputation and resale price more, you can prioritize the one with better reputation; if you care more about value for money and features, then choose the one with richer configuration. Ultimately, it is recommended to test drive both models, hands-on experience is the most important.

Conclusion

Overall, Proton X50 and MG MG HS are both very good car models in the Malaysian market. Choosing which one depends mainly on your personal needs and budget. It is recommended to do your homework, compare quotes from multiple dealers, and then test drive to make the final decision. Buying a car is a big matter, spending time on research will never go wrong.

In the Malaysian SUV market, many buyers compare Proton X50 and Honda CR-V when choosing a car. These two cars are quite close in price and positioning. Today we will make a detailed comparison from multiple aspects to help you save time on research.

Price and Versions

Proton X50 OTR price in Malaysia is RM 89,800 - 113,300, with a total of 4 versions, including 1.5T Executive (RM 89,800), 1.5T Premium (RM 101,800), 1.5T Flagship (RM 113,300), etc.

Honda CR-V OTR price in Malaysia is RM 178,200 - 195,900, with a total of 4 versions, including 2026 e:HEV 2.0L 2WD RS (RM 195,900), 2026 1.5T 4WD V (RM 181,900), 2026 e:HEV 2.0L 2WD E (RM 178,200), etc.

Looking at the price, Proton X50's starting price is indeed RM 88,400 cheaper than Honda CR-V. If your budget is limited, Proton's entry-level version is already sufficient for daily needs. However, note that the savings of a few thousand might involve trade-offs in features, it depends on your specific needs.

Safety Features

Proton X50 safety rating is 5★ (ASEAN NCAP), active safety systems include ADAS (ACC, AEB, LKA, LDA, BSM, RCTA).

Honda CR-V safety rating is 5★ (ASEAN NCAP), active safety systems include Honda SENSING (ACC, CMBS, LKAS, RDM).

Both cars have the same safety rating; safety features are quite comprehensive within this class. New cars generally have good safety, so no need to worry too much about this.

Configuration and Technology

Proton X50 uses 4WD drive mode.

Honda CR-V uses FWD drive mode.

Proton's 4WD and Honda's FWD will feel different in handling, a test drive comparison is recommended.

Who is it Suitable For

Proton X50 and Honda CR-V are both mainstream choices in the Malaysian market, suitable for family use, daily commuting. If you value brand reputation and resale price more, you can prioritize the one with better reputation; if you care more about value for money and features, then choose the one with richer configuration. Ultimately, it is recommended to test drive both, personal experience is the most important.

Summary

Overall, Proton X50 and Honda CR-V are both very good models in the Malaysian market. Which one to choose, the key still depends on your personal needs and budget. It is recommended to do your research, compare quotes from a few dealers, then test drive to make the final decision. Buying a car is a big matter, spending time doing research will definitely not be wrong.

2026 年上半年，持續下跌嘅唔止汽車股。乘聯分會數據顯示，狹義乘用車累計零售同比下滑超 20%，行業利潤率已降至 3.4% 嘅歷史低位。新能源滲透率由年初 39% 飆升至 6 月 63%，每一個數字都要消化，但留俾參與者嘅時間已經唔多。

喺呢種背景下，長安汽車交出年中報：海外銷量 45.47 萬輛，同比增長 51.87%；但歸屬母公司股東應佔利潤預計同比下跌 57% 至 67%。7月 16 日，中國長安汽車集團黨委副書記、董事譚本宏喺年中媒體溝通會上，用一個貫穿全場嘅比喻嚟回應所有質疑。

「賽程前 5 公里同後 5 公里必然採用完全唔同嘅配速策略，階段性長安正處於第二階段蓄力調結構嘅關鍵周期。」用佢說話嚟講，長安正處於激戰馬拉松嘅關鍵時期。

削減 7 萬台銷量，長安要換返乜野？

當一家年銷 300 萬輛嘅車企選擇主動停產一款年銷約 20 萬輛嘅產品時，佢喺諗乜？

2026 年上半年，長安果斷削減咗定價 5 萬元以下嘅微型電動車 Lumin。單單呢個決定就直接帶出約 7 萬台嘅銷量缺口。不過呢仲唔係全部。

4 月發布嘅「1445」全球戰略中，長安將產品譜系從 63 款大刀闊斧咁精简至 36 款，壓縮幅度達 43%，同時明確要打造「一款年銷量 50 萬輛級、五款年銷量 30 萬輛級」嘅全球大單品。

呢種做減法嘅魄力喺當下嘅中國汽車市場並唔多見。唔少品牌嘅做法係瘋狂鋪產品線、用 SKU 數量堆銷量，長安揀咗反方向操作。一個值注意嘅細節係，剔除 Lumin 減量影響後，長安新能源上半年銷量實際同比仲增長咗 11.2%。

長安啟源全新 Q05 上半年累計交付突破 8 萬台，6 月單月交付 21137 輛，連續 3 個月緊湊級純電 SUV 銷冠；深藍 S05 全球累計銷量突破 24 萬輛，同比增長 78.86%。呢啲數字說明，長安嘅新能源已經喺主動揀「賣乜嘢」。

除此之外，長安內部已經建立嘅「經營跟投」機制。如果產品唔賺錢，即使賣到足夠嘅量，項目跟投嘅人都要承擔損失。

喺中國汽車行業過去三年嘅瘋狂擴張中，「多生孩子好打仗」幾乎係所有玩家嘅共識。

如今長安率先喊停，背後既有央企「質量優先、穩健為先」嘅基因使然，亦有對行業下半場競爭邏輯清醒嘅判斷。當整個行業利潤率已經被壓縮到 3.4% 嘅極限，繼續用虧損換規模嘅遊戲，終將有人率先出局。譚本宏显然唔希望嗰個人係長安。

開打「下半場」，長安深挖三條護城河

如果話「做減法」係長安喺防守端嘅動作，那麼喺進攻端，長安嘅三條護城河亦好明確：技術自研、全球化、精細化運營，三條路徑缺一不可。

其中，最令人感到意外係長安對智駕自研嘅堅決態度。市面上大量成熟嘅智駕供應商方案唾手可得，外采集成係成本最低、見效最快嘅路徑，但譚本宏畀咗一個幾乎不留餘地嘅判斷：「如果車企放棄智駕自研，只依賴外部供應，本質上只係保留咗造車殼子嘅組裝工廠，冇核心科技壁壘。」

目前，長安智能化研發團隊已突破 7500 人，過去五年累計投入超百億元。其自研嘅「天樞領航」系統已於 6 月重慶車展正式亮相，將隨長安啟源 Q06 喺 9 月上車量產。

譚本宏自稱自己亦係「重度智駕使用者」，日常駕駛阿維塔時 90% 場景開啟智駕，佢對自家產品嘅核心定位係安全而唔係激進。「唔走激進內捲路線，將核心精力放喺拉高安全上限、打磨用戶體驗上。」

呢個選擇喺短期內或許喺市場層面無法發揮太多價值，但譚本宏嘅野心显然唔止於汽車本身。佢透露，長安正將 AI 能力延伸至智能機器人多啲智能終端領域，「未來一到兩年，大家會陸續睇到長安喺人工智能、智能機器人領域嘅全新產品同落地體驗。」

全球化就係長安當下最亮眼嘅增長極。上半年海外銷量佔總交付量比重已提升至約 33.6%，相當於每賣三輛車，就有一輛去咗海外。集團四名副總經理同時牽頭海外業務線，泰國基地已實現規模化投產。

譚本宏明確表態：「未來實現國內、海外市場銷量五五配比。」對於長安來講，目前已經實現覆蓋產品策劃、法規適配、供應鏈採購、本地運營嘅全鏈條出海。

當國內市場陷入零和博弈，海外嘅增量空間幾乎係每一家中國車企嘅「氧氣瓶」，而長安显然已經跑喺前面。

至於阿維塔同深藍嘅戰略整合，譚本宏畀咗「三個不變、三個共享」嘅框架：前端品牌同渠道保持獨立，中後端技術、供應鏈同生態資源全面共享。兩者喺平台架構同供應鏈採購方面嘅協同，預計能帶嚟 20% 至 30% 嘅降本效果。

呢種「前端百花齊放、後端集約高效」嘅多品牌運營模式，亦係長安作為大集團特有嘅規模化管理能力嘅體現，未來長安要做嘅，就係進一步將其發揮到極致。

寫喺最後：

喺此次媒體溝通會上，譚本宏講咗一句值思考嘅話：「行業順境中企業依然暗藏風險，行業承壓階段反而更容易睇清自身短板。」

呢句話幾乎可以視為長安此刻所有戰略動作嘅注腳。削產品、調結構、投長期、控節奏，呢啲決定喺一份年中報中好難被「證明正確」，甚至會被解讀為「失速」。

但如果將視角拉長到三年乃至五年，一家企業喺行業最瘋狂時選擇唔跟風、喺利潤承壓時選擇唔躺平、喺所有人都在衝刺時選擇調配速，呢種戰略定力就可以睇做一種稀缺能力。

當然，所有嘅戰略敘事最終都要接受市場結果嘅檢驗。下半年天樞領航智駕系統量產上車、多款新品集中投放、海外業務持續放量，呢啲能否轉化爲真實嘅市場數據，先係長安「馬拉松配速論」能否站住腳嘅關鍵證據。

譚本宏自己都承認：「所有戰略調整同資源傾斜，最終都會落腳喺經營業績同市場成果上，呢係我哋始終唔變嘅考核目標。」

雖然馬拉松從來唔靠衝刺贏，但觀眾嘅耐心總係有限嘅。長安需要喺接下來嘅賽程中，證明自己唔止跑得穩，仲要跑得遠。

吉利控股集團 2026 年上半年總銷量 1,934,842 輛，創歷史新高。其中新能源銷量 1,100,893 輛，按年增長 10%，新能源滲透率達 56.9%。上半年，吉利控股集團保持高質量增長態勢，國際化與新能源轉型全面提速，展現出穿越週期的發展韌性，以穩健經營跑贏行業大盤。

上半年，吉利汽車控股有限公司（0175.HK）銷量 1,422,958 輛，創同期新高；新能源銷量（含吉利、領克、極氪）799,454 輛，按年增長 10%，新能源滲透率 56%。其中，吉利中國星銷量 58.1 萬輛，穩居自有品牌燃油車第一；吉利銀河銷量 52 萬輛，多款核心產品持續發力；領克銷量 14.4 萬輛，新能源產品佔比達 65%；極氪交付 17.8 萬輛，按年增長 97%，交付量增速位居豪華新能源第一。

吉利汽車全球拓展持續突破，上半年海外銷量 474,228 輛，按年增長 158%，已超 2025 年全年出口銷量。吉利汽車海外業務加速向高端化、新能源化邁進，上半年新能源產品出口銷量 27.7 萬輛，同比激增 585%，新能源佔比達 58%。吉利銀河新能源產品穩居多個市場銷量頭部陣營，極氪在泰國、馬來西亞、墨西哥等多個國家細分市場奪冠。

星願將在雷諾吉利巴西工廠投產

沃爾沃汽車（VOLCAR-B.ST）上半年銷量 32.5 萬輛，其中新能源銷量 16.1 萬輛，按年增長 3.8%，新能源滲透率 50%。純電車型交付連續 9 個月增長，新能源轉型持續突破。

極星汽車（PSNY）上半年銷量 3.04 萬輛，創歷史新高，在英國、德國、韓國等主要市場取得銷量突破。

寶騰汽車上半年銷量 10.03 萬輛，按年增長 39.1%，創下 2011 年以來最好銷量表現。除了燃油車業務保持穩健增長，寶騰的新能源轉型也取得進展，今年 2 月上市的 Proton e.MAS 7 PHEV 持續熱銷，引領馬來西亞插電混動細分市場。

遠程新能源商用車上半年銷量 8.8 萬輛，按年增長 41.3%，海外出口銷量穩居新能源商用車行業第一，斬獲英國、阿聯酋、澳洲等國家新能源商用車市場榜首。

創業 40 週年之際，吉利控股在《台州宣言》引領下深入推進"一個吉利，全面領先"2030 戰略。上半年，面對複雜多變的市場環境，吉利控股集團以穩健高質量發展持續鞏固領先優勢，加快實現"引領綠色智能通行生態"企業願景。

喺馬來西亞嘅 SUV 市場，好多買家喺揀車嘅時候都會拿奇瑞 Tiggo Cross 同三菱 Xforce 嚟做比較。呢兩部車喺價位同定位上都幾接近，今日我哋就從多方面做一個詳細嘅比較，幫你省下做功課嘅時間。

價錢同版本

奇瑞 Tiggo Cross 喺馬來西亞嘅 OTR 售價係 RM 88,750 - 99,750，一共有 2 個版本，包括 2025 HEV 1.5L CSH（RM 99,750）、2025 1.5T Standard（RM 88,750） 等。

三菱 Xforce 喺馬來西亞嘅 OTR 售價係 RM 109,930 - 119,930，一共有 2 個版本，包括 2026 1.5L Ultimate（RM 119,930）、2026 1.5L Urban（RM 109,930） 等。

由價錢睇，奇瑞 Tiggo Cross 嘅起步價確實比三菱 Xforce 平咗 RM 21,180。如果你預算有限，奇瑞嘅入門版已經可以滿足日常需要。但都要小心，便宜嗰幾千蚊，可能喺配備上會有取舍，具體要睇你嘅需求。

安全配備

奇瑞 Tiggo Cross 嘅安全評級係 TBD，主動安全系統包括 Basic。

三菱 Xforce 嘅安全評級係 5★ (ASEAN NCAP)，主動安全系統包括 MI-PILOT。

安全配備方面，兩部車都拿到唔錯嘅評級。不過奇瑞 Tiggo Cross 嘅 Basic 同三菱 Xforce 嘅 MI-PILOT 喺功能上有少少差異，如果你比較重視主動安全嘅話，可以仔細對比一下兩者嘅功能列表。

配置同科技

奇瑞 Tiggo Cross 採用 FWD 驅動方式。

三菱 Xforce 採用 FWD 驅動方式。

兩部車嘅驅動方式一樣，都係 FWD，日常駕駛感受唔會有太大分別。

適合邊種人

奇瑞 Tiggo Cross 同三菱 Xforce 都係馬來西亞市場嘅主流選擇，適合家庭使用、日常通勤。如果你更重視品牌口碑同二手價，可以優先考慮口碑更好嗰款；如果你更介意性價比同配備，就揀配置更豐富嗰款。最後始終建議兩部都去試駕，親身體驗先至係最重要。

總結

總括嚟講，奇瑞 Tiggo Cross 同三菱 Xforce 都係馬來西亞市場幾唔錯嘅車型。揀邊一部，關鍵都要睇你嘅個人需求同預算。建議大家做好功課，多比較幾間車行嘅報價，再去試駕做最終決定。買車係件大事，花少少時間做功課絕對唔會錯。

唔知有幾多朋友最近期關注 10 萬內純電 SUV 市場？近段時間睇嚟，呢個細分市場好熱鬧。就講長安啟源全新 Q05 同零跑 A10，上個月銷量分別達 15814 輛同 14372 輛，全部挺進 2026 年 4 月銷量排行全品類前 10，長安啟源全新 Q05 甚至奪得緊緊湊型純電 SUV 市場嘅銷冠。

（長安啟源全新 Q05）

值得留意係，兩款大熱門產品亮點亦唔少，9 萬級可以得到 500km+嘅續航，零跑 A10 甚至配備激光雷達，有高級智駕輔助需求嘅朋友嚟講，呢架車吸引力的確唔低。但係喺價格上，同為高配嘅長安啟源全新 Q05 506Max+ 同零跑 A10 505 激光雷達版，終端價格分別係 9.59 萬同 8.68 萬，手握 9 萬左右預算嘅朋友都可以考慮。明顯係，又去到決賽圈二揀一環節。

（零跑 A10）

如果對預算比較敏感，咁喺長安啟源全新 Q05 同零跑 A10 之間，後者可能更受歡迎，畢竟終端價格實打實平咗幾千元。而且，高配 A10 配有激光雷達，市區/高速情況均能啟動領航輔助駕駛，呢個就係佢嘅優勢所在。當然，如果預算允許，揀長安啟源全新 Q05 高配，都有帶激光雷達嘅高級輔助駕駛。

（長安啟源全新 Q05）

但既然係買車前嘅橫評，唔少全方位對比。首先從尺寸睇，作為緊湊型 SUV，長安啟源全新 Q05 長寬高分別係 4435*1855*1595mm，軸距為 2735mm。而零跑 A10 車型級別就係小型 SUV，長寬高分別係 4270*1810*1635mm，軸距為 2605mm。

（零跑 A10）

如果只係考慮代步、通勤，零跑 A10 嘅細個嘅略有優勢，方便行街串巷。但實際上，好多人買車都要兼顧家用，10 萬內預算也多以剛需用車群體為主。既然係剛需，且有家用需求，嗰空間自然唔好掉鏈子。

（長安啟源全新 Q05）

（零跑 A10）

講返日常家庭出行嚟講，兩車之間 130mm 軸距差異，直接反映喺後排體驗。坐入長安啟源全新 Q05 後排，腿部空間平整兼寬敞，一齊坐 3 位成年人都唔會太擠；但係坐入零跑 A10 後排，無論坐寬定係腿部空間都會細少少。媽咪喺後排照顧孩子，長安啟源全新 Q05 後排更加寬敞嘅空間會更加方便佢操作，孩子都能有更大嘅活動空間。

（長安啟源全新 Q05）

（零跑 A10）

除咗空間，通勤黨同家庭用戶對舒適配置都比較關注。睇嚟對比，兩車都有配電動尾門、無匙進入、自適應遠近光等外部配置。但係從車廂內睇，零跑 A10 副駕無法電動調節，後排靠背都唔支援角度調節，同埋缺少後排空調出風口、車內 PM2.5 過濾裝置等。

（長安啟源全新 Q05）

（零跑 A10）

反觀長安啟源全新 Q05，除咗副駕支持電動調節，前排仲集成咗加熱/通風/按摩/副駕腿托功能，對比零跑 A10 只提供前排座椅加熱，佢嘅品質無疑更上一層樓。包括後排乘員都有少少照顧，例如靠背角度可調、配有後排空調出風口、後排中央扶手/杯架等，更加適合家人同行呢類場景。

（長安啟源全新 Q05）

（零跑 A10）

除咗舒享體驗，行駛系統嘅對比我哋都唔好忽略。首先從大家關注嘅續航睇，長安啟源全新 Q05 同零跑 A10 分別搭載 51.9kWh、53kWh 電池，CLTC 純電續航做到 506km、505km，差異大可忽略。但從電芯供應鏈睇，前者出自寧德時代，後者就係國軒高科/江蘇正力，若論品牌含金量，“寧王”順位自然靠前，更值得信賴。另外，兩車都有全球品質，按照全球嚴苛嘅標準打造，零跑 A10 符合國內、歐盟雙標準，長安啟源全新 Q05 已經喺泰國上市，未來仲會相繼落地多個國家地區，最終開拓歐洲區域，此外仲有央企背書，質量品質都好可靠。

因為本文討論嘅係 A10 嘅 505 版本，採用電池液冷技術，溫控較好，而如果係 403 版本，採用成本低嘅風冷技術，散熱效果較差。呢點上，全新 Q05 做得更好，入門就採用電池直冷技術，高配用嘅係液冷技術，能更好地實現熱管理，保證電池安全。

（長安啟源全新 Q05）

（零跑 A10）

動力方面，長安啟源全新 Q05 同零跑 A10 都係前置單電機佈局，電機最大動力輸出分別係 120kW/190N·m、90kW/150N·m，0-100km/h 加速時間分別做到 8.9 秒同 10.6 秒。坦率嚟講，兩款車喺純電陣營加速性能都中規中矩；但係相對嚟講，長安啟源全新 Q05 嘅 8 秒級零百加速，喺山路行駛、高速超車等情況下會比零跑 A10 更加分。

（長安啟源全新 Q05）

（零跑 A10）

總結嚟講，零跑 A10 505 激光雷達版優勢突出：價格更低、智駕輔助覆蓋範圍更廣，適合預算優先 + 科技嘗鮮嘅消費者。而長安啟源全新 Q05 更強調“全面”二字：加少少預算同樣可以獲得高級輔助駕駛，而且尺寸更大、舒適配置更高、採用頭部電芯供應鏈，動力亦更強，綜合表現更全能。總括嚟講，預算 9 萬級追求面面俱到嘅家用體驗，長安啟源全新 Q05 506Max+ 更加值得考慮。

BYD officially released the May 2026 production and sales flash report, with new energy vehicles from all brands reaching a monthly sales volume of 383,453 vehicles, a slight increase of 0.26% year-on-year, achieving year-on-year positive growth in monthly sales after ten months; among them, passenger car deliveries reached 376,990 units, surging 19.4% month-on-month, wiping out the pain of previous model iterations, presenting a new pattern where the domestic base is stable, overseas sales are soaring, and high-end brands are scaling up across the board. Amidst the market environment of intensified competition in the domestic new energy sector, Tesla FSD entering China, and an intense launch of independent new products, it has forged a unique structural growth path.

Eight Models Break 20,000 Monthly Sales, Song and Yuan Brands Stabilize at 50,000

The Dynasty and Ocean main brands combined sold 330,215 vehicles in May, accounting for over 80% of the group's total sales, remaining the stabilizer for BYD's sales volume. The full series had 8 models exceeding 20,000 units in monthly sales, covering products from 50,000 entry-level commuter to 200,000 home SUV.

Inside the Dynasty Network, the Yuan family sold 56,691 units, and the Song family 51,370 units. Both crossed the 50,000 threshold, becoming two major sales pillars for the brand, catering to home commuter and urban-rural travel needs; the Qin family followed closely with a stable performance of 28,360 units. The Han and Tang series maintained a volume in the six-thousand range, deeply cultivating the mid-to-large home sedan and SUV niche markets; the brand new model Xia is in the market cultivation phase, delivering 1,810 units monthly, with potential for steady volume growth as channels expand.

The Ocean Network's growth momentum is even more rapid, with 5 models entering the 20,000 club across the series: Sealion 42,615 units, Seal 34,117 units, Seagull 39,919 units, Dolphin 22,260 units, and Song PLUS 27,755 units. Among them, Seagull remains the best-selling entry-level commuter model thanks to its affordable pricing of 60,000-80,000. Sealion, as a new volume model, stands firm at the 40,000 level upon launch, filling the mid-size SUV product gap in the Ocean Network and perfecting the Ocean product tier layout. From commuter small cars to compact SUVs, the two main brands rely on DM-i hybrid and pure electric dual-line technologies to牢牢锁住 the mainstream home market share within 150,000 domestically.

Fang Cheng Bao Year-on-Year Surges 139.7%, Brand Upward Positioning Takes Effect

The high-end matrix of Denza, Fang Cheng Bao, and Yangwang sold a combined 46,489 vehicles in May, officially breaking away from the niche positioning to become a new pivot for BYD's brand premium and profit growth, breaking the industry curse of difficulty in high-end breakthrough for domestic brands.

The off-road brand Fang Cheng Bao sold 30,186 units monthly, surging 139.7% year-on-year, creating a new high in monthly sales since the brand launched. Its Titanium 7 model sold 18,280 units monthly, while Leopard 5 and Leopard 8 output remained stable, continuously squeezing the survival space for joint venture and imported models in the 250,000-400,000 hardcore off-road niche market.

Denza delivered 16,303 units in May, with the MPV benchmark D9 selling 6,721 units, and the Z9 series close to 6,000 units. MPV and mid-to-large sedan dual-line efforts helped them stand firm in the luxury new energy track; the million-level ultra-luxury brand Yangwang continued its steady climb, delivering 286 units that month, a year-on-year increase of 105.8%, completing market verification of the domestic brand ceiling product and forming a full price range product layout from 100,000+ home, 300,000-400,000 off-road, 500,000 luxury MPV to million-level flagship.

Overseas Explosion: 160,600 Units in Single Month, Accounting for Over 40% of Total Sales, Becomes Second Growth Curve

In May, BYD's overseas sales of passenger cars and pickup trucks reached 160,177 units, surging 80.7% year-on-year. Exports accounted for over 42% of the full series total sales, setting a new historical high for brand export and becoming the core driving force to stabilize May overall sales and achieve year-on-year positive growth.

Southeast Asia, Europe, and Latin America became the main incremental markets. Seagull, Song PLUS, and Yuan series continued to top new energy best-seller lists in multiple countries; the SHARK pickup truck exceeded 4,000 units in monthly exports for two consecutive months. Relying on the completion of localization production in Thailand, Brazil, Hungary, and Uzbekistan with four overseas vehicle factories, localized production continues to land, avoiding tariffs while rapidly penetrating terminal channels. Against the background of stock market competition in the domestic auto industry and normalized price wars, the rapidly expanding overseas market effectively counteracts sales volatility brought by domestic model iterations, officially upgrading from a supplementary market to BYD's core growth engine. As of now, BYD's global cumulative new energy vehicle sales have exceeded 16.5 million units, with the globalization map continuously broadening.

Intelligent Driving Empowers Product Iteration, H2 New Products Prepare to Surge Volume

May marked a key node in BYD's intelligent driving landing, with the God's Eye intelligent driving system becoming a core bonus point for models: the number of vehicles with advanced intelligent driving across all brands exceeded 3.15 million, with daily road test data exceeding 200 million kilometers; that month, BYD implemented City Pilot and Smart Parking dual safety backup services, becoming the world's first auto manufacturer to achieve dual intelligent driving backups. Three days after policy implementation, the activation rate of models equipped with the God's Eye system in cities surged 50%. Intelligent driving experience upgrades directly drove in-store order conversion, solidifying product competitiveness for subsequent models to continue volume sales, and facing the intelligent driving market shock brought by FSD entering China.

From data details, BYD's cumulative sales from January to May 2026 were 1,405,039 units, down 20.32% year-on-year. The core reason is that the full series of main models were concentratedly iterated, and the capacity ramp-up of the 2nd Gen Fast Charge Blade Battery was restricted. The new Flash Charge Battery upgraded fast charging and low-temperature performance. Full series iteration models prioritized installing new batteries, but production line retrofitting dragged down capacity release. Order backlogs on popular models and delayed deliveries compressed the May delivery volume to a certain extent.

As the end of the second quarter approaches and the 2nd Gen Blade Battery capacity continues to release, coupled with new models such as Denza N8L, Fang Cheng Bao Titanium 7 Pure Electric Version, Sealion 05, and Xia L landing the market, the industry generally predicts that BYD's full brand sales in June are expected to exceed 400,000 vehicles. Relying on the four-dimension development logic of low-end volume locking share, high-end raising profit, overseas pushing volume, and intelligence improving product power, amidst the intensified new energy elimination round in the domestic market, BYD's full category layout advantage continues to amplify, securing its status as the domestic new energy leader, accelerating steadily towards global top auto manufacturers.