喺馬來西亞嘅 SUV 市場，好多買家喺揀車嘅時候都會拿 寶騰 X70 同 現代途勝 來作比較。呢兩款車喺價位同定位上都幾接近，今日我哋就從多個方面做一个詳細嘅比較，幫你省返做足功課嘅時間。

價格同版本

寶騰 X70 喺馬來西亞嘅 OTR 售價係 RM 106,800 - 122,300，一共有 3 個版本，包括 1.5L Standard 2WD（RM 106,800）、1.5L Executive 2WD（RM 115,800）、1.5L Premium 2WD（RM 122,300） 等。

現代途勝 喺馬來西亞嘅 OTR 售價係 RM 143,888 - 197,888，一共有 5 個版本，包括 2025 HEV 1.6T AT 2WD Prestige（RM 197,888）、2025 1.6T DCT 4WD Prestige（RM 186,888）、2025 1.6T DCT 2WD Prime（RM 164,888） 等。

由價錢睇，寶騰 X70 嘅起價確實比 現代途勝 平咗 RM 37,088。如果你預算有限，寶騰嘅入門版已經可以滿足日常需要。但都要注意，平嗰幾千蚊，可能喺配備上要有取舍，具體就要睇你嘅需求。

動力同油耗

寶騰 X70 搭載 1.5L Turbo，馬力 140 hp。官方油耗 7.0 L/100km。

現代途勝 搭載 1.5L Turbo，馬力 140 hp。官方油耗 7.0 L/100km。

兩款車用住同一套動力系統，日常開起嚟嘅感覺基本冇咩分別。油耗方面都差不多，唔使太糾結呢一點。

安全配備

寶騰 X70 嘅安全評級係 5★ (東協 NCAP)，主動安全系統包括 ADAS (ACC, AEB, LKA, LDA, BSM, RCTA)。

現代途勝 嘅安全評級係 5★ (東協 NCAP)，主動安全系統包括 SmartSense。

兩款車嘅安全評級一樣，喺呢個級距入面安全配備都算畀得好齊全。而家嘅新車安全性都唔差，唔使太擔心呢一點。

配備同科技

寶騰 X70 採用 FWD 驅動方式。

現代途勝 採用 FWD 驅動方式。

兩款車嘅驅動方式一樣，都係 FWD，日常駕駛感覺唔會有太大分別。

適合邊種人

寶騰 X70 同 現代途勝 都係馬來西亞市場嘅主流選擇，適合家庭用、日常通勤。如果你更重視品牌口碑同二手價，可以優先考慮口碑更好嗰款；如果你更在乎性價比同配備，那就揀配備更豐富嗰款。最終都係建議兩款都去試駕，親身感受先至係最重要嘅。

總結

總括嚟講，寶騰 X70 同 現代途勝 都係馬來西亞市場幾好嘅車款。揀邊部，關鍵都係要睇你嘅個人需要同預算。建議大家做足功課，多比較幾間車行嘅報價，先至去試駕做最終決定。買車係件大事，花少少時間做功課絕對唔會錯。

当电气化、智能化成为汽车行业共同的语言，超豪华品牌也正在面对一个新的命题：当动力、科技逐渐趋于同质化，品牌真正的价值还能建立在什么之上？

宾利汽车中国内地及香港、澳门执行总经理安睿轲（Kim Airey）

新宾利飞驰的到来，恰逢这样一个行业转折点。它拥有更现代的设计语言、更强劲的高性能混动系统，以及更具驾驶魅力的S版车型。在技术快速迭代的时代，豪华并不只是参数与配置的叠加，而是设计、工艺、文化传承以及情感共鸣共同构成的体验。这次，围绕新宾利飞驰，以及宾利对于电气化、智能化、品牌价值与中国市场的思考，我们专访了宾利汽车中国内地及香港、澳门执行总经理安睿轲（Kim Airey）。在他看来，技术固然重要，但真正的超豪华，从来不是为了科技而科技；宾利需要坚持的，也不是追逐市场风向，而是在时代变革中始终保持品牌独有的性格与价值。

Q: 宾利汽车中国有什么举措，在市场和宏观方面可以提高老车主的忠诚度和奋斗力？在产品方面，对于在中国市场推出的车型选择和配置方面，有什么举措可以更好地满足中国客户现阶段的需求？

安睿轲：我坚持我的观点：这终究是一场感性的抉择。即便如此，客户的决策过程其实经过了严苛的理性评判。人们并不排斥为感知到的价值付出溢价，只要他们认为物超所值。这绝非关于成本的讨论，亦非纠结于造价几何。

我并不追求销量的增长，也不会采取任何激进举措。当前市场如履薄冰，我们必须有所坚守。我们要做的是向客户传递坚定的价值感，因而必须捍卫交易秩序，这需要我们慎之又慎，对此恪守不渝。我们仍需确保品牌护城河坚不可摧，而调节供需便是我们的方式。

我也想分享更多关于即将到来的首款纯电动宾利座驾的信息，相信也会对前一个关于电动化时代的问题给出很好回应。这款新车正按计划推进中，预计于明年底左右引入中国市场。它是一台SUV，尺寸与标准轴距版添越相仿，但价格会低于添越车型。新车将搭载创新的动力总成，沿袭纯正设计基因，并呈现极具当代感的外观。它依然纯正，依然流淌着宾利汽车的血脉，具有鲜明的宾利品牌特色，但将设计美学推向了新的高度。伴随这款车型，我们也期待吸引全新的客户群体。

因此，首款纯电动宾利车型将为我们开拓新的客群、进入新的价格区间，这款SUV车型还将开创全新的细分市场。宾利汽车是首个推出超豪华SUV车型并开创该细分市场的品牌，也是首个推出超豪华运动旅行座驾、定义Grand Touring的品牌。如今，我们致力于继续开拓新境。我对此并非盲目乐观。我深信，这正是宾利汽车开拓精神的例证。

Q: 在豪车消费理性化趋势下，宾利汽车如何稳住品牌溢价，持续维系超豪华品牌稀缺属性？

安睿轲：我认为这个问题本身或许隐含着一丝矛盾。这么说可能有点大胆，因为我认为“超豪华/奢华”本身有时就是“感性的”。但我恰恰想从这个角度切入谈谈。

的确，当下市场瞬息万变，许多既有范式正面临挑战。在我看来，这本身并不构成风险。对于超豪华品牌而言，真正的危险在于：为了迎合市场而放弃自我，参与不属于自己的细分市场竞争。宾利汽车不会这样做，我们始终服务于感性的抉择。如果您意在寻求纯理性的购车决定，那我们或许并非您的首选，市面上有诸多优秀品牌可供选择。

宾利汽车所做的一切，核心在于叩击心灵与思想，建立与客户的情感连接。毕竟，购买宾利座驾无需太多理性理由，恰恰是那些数不尽的感性共鸣。

Q: 我们了解中国市场，客户在购车时更关注智能、关注科技，宾利汽车会如何应对？

安睿轲：诚然，部分客户更为关注技术，但这可能并非特指宾利客户，技术并非他们购车的首要动因。

若放眼体量更大的量产细分市场，技术或许此刻是一个更重要的决定因素。但我们深入交流过的众多宾利客户却持不同看法。对他们而言，更关注的要素正如我此前展示的新宾利飞驰所呈现的那般：是对细节的执着、对美学的追求，是座驾所唤起的情感共鸣。

我也曾多次试驾和乘坐本土出品的车型，它们所展现出的创新力和创造力惊人。然而，宾利汽车之所以仍无可替代，正是因为这些量产市场的重要冲击因素并非我们的立身之本——当然，我们绝不会因此自满；相反，我们乐见挑战，这将驱使我们不断做到更好。我们面向的是截然不同的细分市场，吸引的是另一类客户群体。相信我们的客户自有抉择。

Q: 新车型会展示更多智能技术吗？例如自动驾驶方面的创新？

安睿轲：自动驾驶技术确实也在飞速发展。但这对我们来说是亟需调和的一大课题，毕竟宾利汽车向来主张驾驶的愉悦感。我衷心希望自动驾驶时代的到来能尽可能从容些。

然而，在这风云变幻的市场中，需求正日益多元。我之所以以大量篇幅向各位介绍新宾利飞驰S版车型，正是因为我们在与客户交流时发现，他们的诉求各不相同。他们珍视驾驶，享受人车合一的操控快感，偏爱掌控车辆，感受路面的细腻反馈，享受驾驶本身。这便是S版车型存在的意义。

世事本无定规。诸位都是独一无二的个体，我们的每一位客户亦是如此。作为汽车制造商，我们的使命，便是为每一位客户提供那台可由其随心定制的非凡座驾，精准契合其至高期待。技术在其中自有其位，但奢华绝非堆砌屏幕。

这也引出了我们正在酝酿的全新纯电动宾利车型。请勿期待它会布满屏幕，因为那并非宾利汽车所理解的奢华。技术代表着进步，诚然，中国正引领全球在这一维度飞速发展。但我始终认为，这是不同的维度，即便世人常将它们置于竞争的对立面。二者不可混同，但终能寻得和谐之道。

Q: 如今大家的动力系统都在朝电气化转型。在电气化转型过程中，品牌应当如何去避免同质化？现在的宾利车主，尤其是那些可能仍然偏爱燃油车的人群，他们如何看待超豪华汽车的电气化转型？他们会认为这是妥协，还是在向前走。

安睿轲：回溯品牌创立之初，宾利汽车的显著特征之一，便是搭载大排量、高扭矩的强劲引擎。这两个维度，虽非全部，却着实奠定了宾利品牌的底色。我们并没有致力于打造极致轻巧灵动的跑车，那更符合其他一些品牌的典型定义。宾利座驾是拥有庄重前脸设计、拥有强大气场的座驾，或许我们有些设计非空气动力学的最优解，但我们凭借出色表现，在品牌创立后不久便在赛道声名鹊起。动力系统固然是这段传奇的重要组成部分，但绝非唯一注脚。

那么，宾利汽车还意味着什么？它意味着以巧思引入新材料，呈现多元选择；意味着以精湛的制造与匠造工艺，打造出激发感官共鸣的奢华内饰。过往，我们虽然也常常提及这些，但或许总是浅尝辄止，人们更热衷于谈论大排量和高扭矩。然而，如今的电动车型都具备高扭矩，因电能瞬间爆发都能展现卓越的速度——电子的流转终究快过活塞的往复。所以归根结底，在电动化时代，动力系统已经越来越难以成为差异化的核心壁垒。

大家不妨看看展出的三台宾利典藏座驾。当您坐进车内，无需启动引擎，无需驱车上路，定能笃定地辨识出：这是宾利汽车。可见，宾利汽车绝非仅关乎动力系统。因此，我们必须确保向市场充分传递品牌内涵中这些丰盈的瑰宝。

我们将继续讲述那些植根于过去、却驱动未来的真实品牌故事。但也绝不会固步自封，否则终将被时代淘汰。

Q: 现如今进入混动和电动化时代，您觉得这会不会改变宾利汽车一直以来的品牌性格？目前，宾利客户对品牌高性能混动系统的接受度如何？

安睿轲：您提到关于动力系统的“性格”，这是个很有意思的问题。这个问题的潜台词是：宾利品牌的性格是由动力系统定义的吗？我认为不是。我认为我们的性格远不止于此。

宾利汽车的性格绝非仅系于动力。宾利品牌及其所有员工的使命，在于无论搭载何种动力系统，都要让客户清晰感知到那份鲜明且独特的品牌性格。而且我们已然开始走在了这条革新的道路上：从纯燃油车型，迈向高性能混动车型。在座各位也见证了品牌最新的混动车型实践——新宾利飞驰。我确信没有人会质疑那不再是宾利座驾。

探讨何为宾利品牌的性格——是木饰与皮革，是可持续材料，是精湛匠造工艺，是营造座舱内独特感官共鸣的种种巧思。当您置身宾利座舱内，核心在于收获全方位的感官回馈：无论是皮革的味道、视觉的体验，还是我们不断探索的创新技艺。在未来即将到来的新车上，我们已经找到了新的实现方式。

Q: 宾利汽车在超豪华或者说超限量领域，未来是否有更进一步细分市场的想法？因为这种稀缺性对于很多热爱古董车的人们或收藏家而言，还是很有热度的，尤其是在现在古董车特别盛行的阶段。

安睿轲：宾利汽车独特的品牌核心“Harmony of Polarities”使其能够将匠造奢华与强劲性能极致融合，和谐统一，这也令品牌在两极之间能够拥有更多弹性。但我不愿过度拉伸这种边界，这是风险所在，凡事皆有度。

数月前，我们推出了全新宾利Supersports跑车，虽然通常这类作品多先以coupé硬顶跑车或hardtop硬顶敞篷车型面世，随后因工程相似性，后续衍生出convertible或spyder敞篷版。如果真有那一天，我一定率先表态：中国客户对这款限量车型有需求。

这正是我们推动品牌不断进取、与时俱进、永葆活力的路径。如果只是一遍遍重复那些过去令品牌成名的一切，这一目标永远无法实现。创新的过程一定充满挑战，但这是我们必须立足的变革边缘。

In May, China's automotive market overall presented a gentle recovery trend, with domestic brands still being the sales backbone of the market. Recently, BYD, Geely, Chery, Changan, and Great Wall, the top 5 domestic automakers, successively released their monthly performance reports. From the data, these five companies show a general characteristic of "stable total growth, divergence between domestic and international markets, and accelerated new energy penetration". Overseas exports and new energy vehicles have become the most core growth engines; export business has evolved from a "bonus item" to the "core foundation" for some companies. BYD's "dominant leader" status is further consolidated, Chery achieved high growth via exports, Geely's new energy penetration rate broke 56%, Changan focused steadily on balanced development, while Great Wall appeared slightly under pressure during structural transformation.

BYD: Export Hits New High Becomes Biggest Highlight

In May, BYD stood firmly at the top of domestic brands with a monthly sales volume of 383,500 vehicles, maintaining positive growth both year-on-year and month-over-month under a large base. Its two main brands, Dynasty and Ocean, sold a combined 330,200 vehicles, contributing 86.1% of total sales; Fangchengbao's monthly sales broke 30,000 units to reach 30,200, a year-on-year increase of 139.7%, setting a new high for the year; Denza sold 16,300 vehicles, and Yangwang delivered 286 vehicles. From a model perspective, BYD had eight models in May with monthly sales exceeding 20,000 vehicles. The Song Family and Yuan Family both broke 50,000 units, selling 51,370 and 56,691 vehicles respectively. The Sea Lion Family followed closely with 42,615 vehicles, and Seagull sales were also close to 40,000 vehicles.

BYD's biggest highlight in May was exports. Overseas new energy vehicle sales reached 160,600 units, an 80.4% year-on-year increase, accounting for about 42%. The sharp expansion of export scale effectively countered the phased weakness in domestic demand. Cumulative exports from January to May exceeded 620,000 vehicles. High export growth mainly benefited from continued ramping up of overseas factory capacity, improved ocean shipping capacity, and accelerated channel network expansion. In the domestic market, BYD promoted Megawatt Super Charging and intelligent strategies simultaneously—Megawatt charging achieved about 90% charge in 9 minutes; 20,000 super charging stations are planned to be built by 2026; all series models are available with Sky Eye B intelligent driving solutions and city navigation safety fallback plans, accelerating the popularization of high-level intelligent driving. As Gen 2 Blade Battery capacity gradually releases, the company's orders are expected to continue rising.

Chery: Sales Growth Leads the Top 5

Chery Group's total sales volume in May was 247,800 vehicles, a significant year-on-year increase of 20.5%, ranking first in growth speed among the top 5. Exports remained its most core growth engine—May exports reached 181,900 vehicles, an 80.5% year-on-year increase, accounting for 73.4% of total sales that month, continuously breaking the single-month export record for Chinese brands for three months. In terms of new energy, Chery New Energy sold 100,300 vehicles, a 58.8% year-on-year increase. April and May consecutively saw monthly new energy sales breaking 100,000 vehicles.

The strong performance in exports benefited from Chery's long-term deep cultivation of overseas channel advantages and localized operation capabilities. While overseas orders continued to rise, high export growth formed a sharp contrast with domestic sales—Chery's domestic sales in May were only 60,000 vehicles, accounting for one-quarter of total sales. From cumulative data, Chery Group accumulated 1.101 million sales from January to May, but against the annual goal of 3.2 million vehicles, monthly averages need to reach about 420,000 vehicles later, and pressure remains significant.

Geely: New Energy Penetration Rate Breaks 56%

Geely Auto's total sales volume in May was 237,600 vehicles, a 1% year-on-year increase, achieving month-over-month double growth for three consecutive months. In terms of structure, Geely's "New Four Transformations" transformation showed significant results: new energy vehicle sales reached 133,400 units, accounting for 56% of total sales, with new energy share exceeding 50% for four consecutive months.

From sub-brands, performance was significantly divergent. Zeekr brand sales in May reached 34,400 vehicles, a 82% year-on-year increase; Zeekr 9 Series and 8 Series models combined sales approached 50% of total sales, showing bright performance in the high-end market; Galaxy brand sales were 81,700 vehicles; Geely brand sales were 182,500 vehicles, among which China Star Series sales reached 100,800 vehicles; Lynk & Co brand sales were 20,700 vehicles, with new energy vehicle sales share rising to 71%.

In terms of exports, Geely's overseas vehicle exports in May reached 85,100 vehicles, a explosive 184% year-on-year increase, setting a brand single-month export record high. Among exported products, new energy vehicles reached 40,800 units, accounting for nearly half; hybrid and pure electric products have successively landed in Southeast Asia, Middle East, Latin America, and other markets, highlighting the results of global strategy implementation.

Changan: Multi-brand Matrix Balanced Effort

Changan Auto's delivery volume in May was 209,100 vehicles, among which new energy deliveries were 92,400 vehicles, a 5.8% year-on-year increase, with new energy share about 44%. In terms of exports, overseas deliveries reached 70,700 vehicles, a 38% year-on-year increase, becoming another major growth highlight for Changan in May.

In the sub-brand matrix, Changan Qiyuan delivered 34,500 vehicles in May; All-New Q05 delivered 15,800 units, with orders breaking 3,000 units within three days of listing in Thailand; Deepal sales in May were 33,200 vehicles, a 30% year-on-year increase; January to May overseas cumulative sales were 28,700 vehicles, a significant 167% year-on-year increase; Avatr delivered 7,336 vehicles in May; Changan Auto (Gravity) delivered nearly 49,000 vehicles in May.

Changan Auto's balanced layout was fully reflected in May: the fuel car base remained stable, new energy brands Deepal and Qiyuan accelerated volume growth, high-end brand Avatr continued to break through in technical cooperation, and overseas markets simultaneously achieved breakthrough growth. The pattern of five brands working together, driven by both new energy and exports, is initially taking shape.

Great Wall: Overseas Sales Growth Year-on-Year 46.75%

Great Wall Motor's sales in May were 100,400 vehicles, slightly down compared to last May's 102,200 vehicles, making it the only company among the top 5 to show a year-on-year negative growth. From sub-brands, Haval brand sales in May were 55,500 vehicles, remaining Great Wall's most important sales pillar; Tank brand sales were 17,100 vehicles; both Haval and Tank brand sales showed year-on-year declines; Wey brand sold 8,119 vehicles, a 31.78% year-on-year increase, achieving growth against the trend; Ora brand performance was most stunning, with sales of 6,018 vehicles, a significant 206.88% year-on-year increase. In terms of new energy, Great Wall sold 30,400 new energy vehicles in May, with new energy vehicle transformation gradually accelerating.

The overseas market became Great Wall's biggest highlight in May, with overseas sales growing 46.75% year-on-year. Against the background of pressure on the domestic market, strong growth in overseas business effectively made up for the decline in the domestic market. Great Wall Motor's current core contradiction lies in: Haval and Tank, the two traditional main-selling brands, face weak growth, while Wey and Ora brands, although growing notably, have relatively small volume and are not yet enough to support overall growth. How to complete the "relay" between old and new brands is the key issue Great Wall must solve subsequently.

Final Thoughts

From May data, the growth pattern of the top 5 domestic brands has clearly diverged, but there are three common trends worth noting: First, exports have become a key engine for domestic brands to seek stability and growth. Second, new energy transformation is still accelerating, but paths differ among enterprises. Third, technological innovation continues to deepen brand moats. Looking ahead to the second half of the year, competition in the automotive industry will continue to upgrade around these three trends. Although everyone has a common direction, these three trends are all competing for the entire enterprise's industrial chain strength, and the strong will remain strong, which has almost become an inevitable outcome.

二零二六年五月二十八日，上汽集團「全球第一億位用戶交車儀式」喺上海北外灘世界會客室舉行。上汽旗下十餘個整車品牌、十九款車型，以「全球接力交付」嘅方式，橫渡山海、跨越洲際、聯動全球，上汽集團由此成為首個累計產銷量突破一億輛嘅中國汽車集團，為中國汽車行業鑄就新嘅里程碑。

一九五五年，上海內燃機配件製造公司成立，上海汽車工業由此起步。一九五八年，工人們用榔頭敲出第一輛「鳳凰牌」轎車，實現上海轎車製造「零嘅突破」。七十餘年來，上汽親歷並推動咗中國汽車工業從無到有、從弱到強嘅全過程：一九八三年桑塔納下線，開啟合資合作；一九九七年上海通用成立，創造 23 個月建廠出車嘅「上海速度」；二零零六年自主品牌榮威誕生出，二零一六年推出全球首款網際汽車榮威 RX5；二零二零年高端智能電動品牌智己汽車成立。

貫穿呢一征程嘅，係上汽始終秉持嘅「懂車更懂你」用戶理念。從桑塔納國產化共同體到合資 2.0 技術共創，從網際汽車到全線控底盤、固態/半固態電池、AI 大模型上車——每一次跨越，都係「懂車」能力嘅進階，都係「懂你」初心嘅一脈相承。一億輛，更加係一億份用戶信賴嘅集中兌現。

第一億輛交付車型智己 LS9 Hyper 係上汽七十餘年技術積澱嘅集大成之作，開啟咗新能源車「新三大件」嘅嶄新時代。佢搭載咗下一代底盤技術，同級首發嘅全線控四輪轉向；下一代智駕硬體，520 線超視域激光雷達 + 英偉達 Thor 晶片，下一代三電——全域 800V 高壓平台與恆星超級增程。全面預埋咗面向 L3 及以上高階智駕持續進化嘅冗餘能力。

同時，智己 LS9 Hyper 首搭上汽金標颶風三電機，從容躋身性能 3 秒俱樂部；更聯合紫金實驗室，全球首發「內生安全」技術，將汽車安全邊界從「物理安全」拓展至「資訊與系統安全」，係 AI 時代嘅必備安全基石。

一億輛嘅背後，係上汽涵蓋整車、零部件、移動出行同服務、金融、國際經營、創新科技六大板塊嘅全價值鏈閉環。二零二六年 1-4 月，上汽累計銷售 130.2 萬輛，連續四個月位居中國車企銷量冠軍。其中自主品牌銷量 91 萬輛，佔比近 70%；新能源車銷售 41.2 萬輛；海外市場銷售 45.9 萬輛，同比大漲 50.2%。

交付儀式現場，上汽全品牌、全產品矩陣協同發力。自主品牌全線出擊：尚界 Z7、華境 S、榮威 M7、MG4 半固態電池版、五菱星光 560、大通 eDeliver5、紅岩重卡、躍進大拿 T1、申沃純電客車、依維柯聚星 EV 等相繼交付，覆蓋個人出行、家庭生活、商用運營、物流運輸等多元場景。

合資品牌集中亮出「合資 2.0」成果：大眾 ID. ERA 9X 將全球首發搭載 Momenta R7 強化學習世界模型，上市一個月交付突破 7000 臺；AUDI E7X 計劃成為奧迪全球首款實現 L3 級自動駕駛落地嘅車型；別克至境 E7 基於「逍遙」超級融合架構打造，上市一個月交付破 1 萬台。

從上海主會場出發，交付畫面喺南京、柳州、太原等國內多城及英國、印尼、新加坡等國家接續點亮，開創咗中國汽車品牌嘅全新敘事方式。

呢背後，係上汽全球化佈局嘅深厚根基。上汽係中國汽車企業「走出去」嘅先行者：喺海外擁有超 100 個零部件生產基地、超 3000 個經銷商網絡，建成倫敦等 3 大研發創新中心同泰國、印尼、印度、巴基斯坦 4 個生產製造中心；安吉物流擁有各類滾裝船 42 艘，8 條國際航線覆蓋東南亞、歐洲、美洲。

如今，上汽產品同服務遍佈 170 多個國家同地區，海外累計銷量突破 700 萬輛。二零二五年，上汽發佈海外「Glocal 戰略」（全球 + 本土），正加速由「產品出海」邁向「價值鏈出海」，令「中國智造」進一步走向世界。

「懂車更懂你」嘅最終落腳點，係每一個真實用戶嘅出行生活。得到 APP 創始人羅振宇作為華境 S 第 001 號體驗官，從跨年演講盛讚華為乾崑智駕到走進工廠見證下線；前留德國腳楊晨選擇 ID.ERA 9X，因其黃金增程與長期主義不謀而合；曹開亮全家訂車後，偶像周杰倫恰好成為別克 MPV 家族代言人；公益博主劉佳連續五年為廣西山區留守兒童理髮、送陪伴，別克第一時間援助，佢被至境 E7「滿分座艙」打動。從自媒體博主到村支書，從公益守護者到物流企業——每一位用戶都係真實生活嘅縮影，正係呢「懂車更懂你」最生動嘅詮釋。

一億輛係上汽七十餘年發展嘅階段性答卷，更加係上汽面向智電未來「二次創業」嘅全新起跑線。二零一四年，上汽積極落實「發展新能源車係我國從汽車大國邁向汽車強國嘅必由之路」嘅重要指示，率先全面轉型。十二年後，從智電轉型嘅「一馬當先」，到自主合資、乘用商用、海內海外嘅「萬馬奔騰」，上汽將不斷以「懂車更懂你」為用戶理念，令科技創新真正惠及每一位用戶。

從 1955 到 2026，從第一個用戶到第一億個用戶，從初創探索到行業引領——上汽將繼續同全球用戶、全球夥伴億路同行，共創美好出行新未來。

BYD officially released the May 2026 production and sales flash report, with new energy vehicles from all brands reaching a monthly sales volume of 383,453 vehicles, a slight increase of 0.26% year-on-year, achieving year-on-year positive growth in monthly sales after ten months; among them, passenger car deliveries reached 376,990 units, surging 19.4% month-on-month, wiping out the pain of previous model iterations, presenting a new pattern where the domestic base is stable, overseas sales are soaring, and high-end brands are scaling up across the board. Amidst the market environment of intensified competition in the domestic new energy sector, Tesla FSD entering China, and an intense launch of independent new products, it has forged a unique structural growth path.

Eight Models Break 20,000 Monthly Sales, Song and Yuan Brands Stabilize at 50,000

The Dynasty and Ocean main brands combined sold 330,215 vehicles in May, accounting for over 80% of the group's total sales, remaining the stabilizer for BYD's sales volume. The full series had 8 models exceeding 20,000 units in monthly sales, covering products from 50,000 entry-level commuter to 200,000 home SUV.

Inside the Dynasty Network, the Yuan family sold 56,691 units, and the Song family 51,370 units. Both crossed the 50,000 threshold, becoming two major sales pillars for the brand, catering to home commuter and urban-rural travel needs; the Qin family followed closely with a stable performance of 28,360 units. The Han and Tang series maintained a volume in the six-thousand range, deeply cultivating the mid-to-large home sedan and SUV niche markets; the brand new model Xia is in the market cultivation phase, delivering 1,810 units monthly, with potential for steady volume growth as channels expand.

The Ocean Network's growth momentum is even more rapid, with 5 models entering the 20,000 club across the series: Sealion 42,615 units, Seal 34,117 units, Seagull 39,919 units, Dolphin 22,260 units, and Song PLUS 27,755 units. Among them, Seagull remains the best-selling entry-level commuter model thanks to its affordable pricing of 60,000-80,000. Sealion, as a new volume model, stands firm at the 40,000 level upon launch, filling the mid-size SUV product gap in the Ocean Network and perfecting the Ocean product tier layout. From commuter small cars to compact SUVs, the two main brands rely on DM-i hybrid and pure electric dual-line technologies to牢牢锁住 the mainstream home market share within 150,000 domestically.

Fang Cheng Bao Year-on-Year Surges 139.7%, Brand Upward Positioning Takes Effect

The high-end matrix of Denza, Fang Cheng Bao, and Yangwang sold a combined 46,489 vehicles in May, officially breaking away from the niche positioning to become a new pivot for BYD's brand premium and profit growth, breaking the industry curse of difficulty in high-end breakthrough for domestic brands.

The off-road brand Fang Cheng Bao sold 30,186 units monthly, surging 139.7% year-on-year, creating a new high in monthly sales since the brand launched. Its Titanium 7 model sold 18,280 units monthly, while Leopard 5 and Leopard 8 output remained stable, continuously squeezing the survival space for joint venture and imported models in the 250,000-400,000 hardcore off-road niche market.

Denza delivered 16,303 units in May, with the MPV benchmark D9 selling 6,721 units, and the Z9 series close to 6,000 units. MPV and mid-to-large sedan dual-line efforts helped them stand firm in the luxury new energy track; the million-level ultra-luxury brand Yangwang continued its steady climb, delivering 286 units that month, a year-on-year increase of 105.8%, completing market verification of the domestic brand ceiling product and forming a full price range product layout from 100,000+ home, 300,000-400,000 off-road, 500,000 luxury MPV to million-level flagship.

Overseas Explosion: 160,600 Units in Single Month, Accounting for Over 40% of Total Sales, Becomes Second Growth Curve

In May, BYD's overseas sales of passenger cars and pickup trucks reached 160,177 units, surging 80.7% year-on-year. Exports accounted for over 42% of the full series total sales, setting a new historical high for brand export and becoming the core driving force to stabilize May overall sales and achieve year-on-year positive growth.

Southeast Asia, Europe, and Latin America became the main incremental markets. Seagull, Song PLUS, and Yuan series continued to top new energy best-seller lists in multiple countries; the SHARK pickup truck exceeded 4,000 units in monthly exports for two consecutive months. Relying on the completion of localization production in Thailand, Brazil, Hungary, and Uzbekistan with four overseas vehicle factories, localized production continues to land, avoiding tariffs while rapidly penetrating terminal channels. Against the background of stock market competition in the domestic auto industry and normalized price wars, the rapidly expanding overseas market effectively counteracts sales volatility brought by domestic model iterations, officially upgrading from a supplementary market to BYD's core growth engine. As of now, BYD's global cumulative new energy vehicle sales have exceeded 16.5 million units, with the globalization map continuously broadening.

Intelligent Driving Empowers Product Iteration, H2 New Products Prepare to Surge Volume

May marked a key node in BYD's intelligent driving landing, with the God's Eye intelligent driving system becoming a core bonus point for models: the number of vehicles with advanced intelligent driving across all brands exceeded 3.15 million, with daily road test data exceeding 200 million kilometers; that month, BYD implemented City Pilot and Smart Parking dual safety backup services, becoming the world's first auto manufacturer to achieve dual intelligent driving backups. Three days after policy implementation, the activation rate of models equipped with the God's Eye system in cities surged 50%. Intelligent driving experience upgrades directly drove in-store order conversion, solidifying product competitiveness for subsequent models to continue volume sales, and facing the intelligent driving market shock brought by FSD entering China.

From data details, BYD's cumulative sales from January to May 2026 were 1,405,039 units, down 20.32% year-on-year. The core reason is that the full series of main models were concentratedly iterated, and the capacity ramp-up of the 2nd Gen Fast Charge Blade Battery was restricted. The new Flash Charge Battery upgraded fast charging and low-temperature performance. Full series iteration models prioritized installing new batteries, but production line retrofitting dragged down capacity release. Order backlogs on popular models and delayed deliveries compressed the May delivery volume to a certain extent.

As the end of the second quarter approaches and the 2nd Gen Blade Battery capacity continues to release, coupled with new models such as Denza N8L, Fang Cheng Bao Titanium 7 Pure Electric Version, Sealion 05, and Xia L landing the market, the industry generally predicts that BYD's full brand sales in June are expected to exceed 400,000 vehicles. Relying on the four-dimension development logic of low-end volume locking share, high-end raising profit, overseas pushing volume, and intelligence improving product power, amidst the intensified new energy elimination round in the domestic market, BYD's full category layout advantage continues to amplify, securing its status as the domestic new energy leader, accelerating steadily towards global top auto manufacturers.

唔知有幾多朋友最近期關注 10 萬內純電 SUV 市場？近段時間睇嚟，呢個細分市場好熱鬧。就講長安啟源全新 Q05 同零跑 A10，上個月銷量分別達 15814 輛同 14372 輛，全部挺進 2026 年 4 月銷量排行全品類前 10，長安啟源全新 Q05 甚至奪得緊緊湊型純電 SUV 市場嘅銷冠。

（長安啟源全新 Q05）

值得留意係，兩款大熱門產品亮點亦唔少，9 萬級可以得到 500km+嘅續航，零跑 A10 甚至配備激光雷達，有高級智駕輔助需求嘅朋友嚟講，呢架車吸引力的確唔低。但係喺價格上，同為高配嘅長安啟源全新 Q05 506Max+ 同零跑 A10 505 激光雷達版，終端價格分別係 9.59 萬同 8.68 萬，手握 9 萬左右預算嘅朋友都可以考慮。明顯係，又去到決賽圈二揀一環節。

（零跑 A10）

如果對預算比較敏感，咁喺長安啟源全新 Q05 同零跑 A10 之間，後者可能更受歡迎，畢竟終端價格實打實平咗幾千元。而且，高配 A10 配有激光雷達，市區/高速情況均能啟動領航輔助駕駛，呢個就係佢嘅優勢所在。當然，如果預算允許，揀長安啟源全新 Q05 高配，都有帶激光雷達嘅高級輔助駕駛。

（長安啟源全新 Q05）

但既然係買車前嘅橫評，唔少全方位對比。首先從尺寸睇，作為緊湊型 SUV，長安啟源全新 Q05 長寬高分別係 4435*1855*1595mm，軸距為 2735mm。而零跑 A10 車型級別就係小型 SUV，長寬高分別係 4270*1810*1635mm，軸距為 2605mm。

（零跑 A10）

如果只係考慮代步、通勤，零跑 A10 嘅細個嘅略有優勢，方便行街串巷。但實際上，好多人買車都要兼顧家用，10 萬內預算也多以剛需用車群體為主。既然係剛需，且有家用需求，嗰空間自然唔好掉鏈子。

（長安啟源全新 Q05）

（零跑 A10）

講返日常家庭出行嚟講，兩車之間 130mm 軸距差異，直接反映喺後排體驗。坐入長安啟源全新 Q05 後排，腿部空間平整兼寬敞，一齊坐 3 位成年人都唔會太擠；但係坐入零跑 A10 後排，無論坐寬定係腿部空間都會細少少。媽咪喺後排照顧孩子，長安啟源全新 Q05 後排更加寬敞嘅空間會更加方便佢操作，孩子都能有更大嘅活動空間。

（長安啟源全新 Q05）

（零跑 A10）

除咗空間，通勤黨同家庭用戶對舒適配置都比較關注。睇嚟對比，兩車都有配電動尾門、無匙進入、自適應遠近光等外部配置。但係從車廂內睇，零跑 A10 副駕無法電動調節，後排靠背都唔支援角度調節，同埋缺少後排空調出風口、車內 PM2.5 過濾裝置等。

（長安啟源全新 Q05）

（零跑 A10）

反觀長安啟源全新 Q05，除咗副駕支持電動調節，前排仲集成咗加熱/通風/按摩/副駕腿托功能，對比零跑 A10 只提供前排座椅加熱，佢嘅品質無疑更上一層樓。包括後排乘員都有少少照顧，例如靠背角度可調、配有後排空調出風口、後排中央扶手/杯架等，更加適合家人同行呢類場景。

（長安啟源全新 Q05）

（零跑 A10）

除咗舒享體驗，行駛系統嘅對比我哋都唔好忽略。首先從大家關注嘅續航睇，長安啟源全新 Q05 同零跑 A10 分別搭載 51.9kWh、53kWh 電池，CLTC 純電續航做到 506km、505km，差異大可忽略。但從電芯供應鏈睇，前者出自寧德時代，後者就係國軒高科/江蘇正力，若論品牌含金量，“寧王”順位自然靠前，更值得信賴。另外，兩車都有全球品質，按照全球嚴苛嘅標準打造，零跑 A10 符合國內、歐盟雙標準，長安啟源全新 Q05 已經喺泰國上市，未來仲會相繼落地多個國家地區，最終開拓歐洲區域，此外仲有央企背書，質量品質都好可靠。

因為本文討論嘅係 A10 嘅 505 版本，採用電池液冷技術，溫控較好，而如果係 403 版本，採用成本低嘅風冷技術，散熱效果較差。呢點上，全新 Q05 做得更好，入門就採用電池直冷技術，高配用嘅係液冷技術，能更好地實現熱管理，保證電池安全。

（長安啟源全新 Q05）

（零跑 A10）

動力方面，長安啟源全新 Q05 同零跑 A10 都係前置單電機佈局，電機最大動力輸出分別係 120kW/190N·m、90kW/150N·m，0-100km/h 加速時間分別做到 8.9 秒同 10.6 秒。坦率嚟講，兩款車喺純電陣營加速性能都中規中矩；但係相對嚟講，長安啟源全新 Q05 嘅 8 秒級零百加速，喺山路行駛、高速超車等情況下會比零跑 A10 更加分。

（長安啟源全新 Q05）

（零跑 A10）

總結嚟講，零跑 A10 505 激光雷達版優勢突出：價格更低、智駕輔助覆蓋範圍更廣，適合預算優先 + 科技嘗鮮嘅消費者。而長安啟源全新 Q05 更強調“全面”二字：加少少預算同樣可以獲得高級輔助駕駛，而且尺寸更大、舒適配置更高、採用頭部電芯供應鏈，動力亦更強，綜合表現更全能。總括嚟講，預算 9 萬級追求面面俱到嘅家用體驗，長安啟源全新 Q05 506Max+ 更加值得考慮。