The Kia Sportage is a key global strategic compact SUV from Kia Motors. The lineage of this model series traces back to the first-generation Sportage introduced in 1993, which innovatively blended urban ride comfort with off-road versatility, broadening urban SUV usability and cementing its reputation as an "Urban SUV Pioneer". Over five generations of evolution, global cumulative sales have crossed the 8-million-unit mark. In 2022, the fifth-generation Sportage was officially introduced to the Chinese market under the phonetic name "狮铂拓界" (Sportage), unifying its global nomenclature.

Positioned as a compact SUV, the Sportage stands as the Kia brand's top-selling model worldwide. On 5 March 2026, the new Kia Sportage was officially launched in the domestic market across 7 variants. Built on Kia's third-generation i-GMP platform, the new model measures 4,695 mm in length, 1,865 mm in width, and 1,680 mm in height, with a 2,755 mm wheelbase. Official retail pricing ranges from RM154,900 to RM217,900, accompanied by a limited-time promotional price starting from RM109,900. It also marks the first time Kia has offered the bespoke X-Line styling package in the Chinese market.
The new Sportage embraces a refreshed "Tiger Nose" family design language, weaving "Bold, Pure, and Tech" ethos into the details. Up front, it features new Star-Map LED lighting units and an expansive full-width black grille—the borderless star-chain grille blends seamlessly with vertical LED headlamp clusters, while the daytime running lights (DRLs) evolve from the classic boomerang motif into an inverted L-shaped graphic, visually widening the front stance. At the rear, the Star-Map combination tail lamps mirror the front signature, complemented by a rugged rear bumper and skid plate that underline its SUV credentials. Two new exterior colours—Frost Grey and Marine Blue—join the palette, offering a choice of 7 single-tone and 4 dual-tone paint schemes.
The exclusive X-Line styling package delivers a distinctively sporty edge via 15 gloss-black trim accents, bespoke black badging, 19-inch black alloy wheels, and an 8-speaker Harman Kardon premium audio system.
Inside, the cockpit features an ultra-wide panoramic curved display housing dual 12.3-inch screens. A newly designed twin-spoke D-cut leather steering wheel is paired with wood-grain and brushed metallic inlays, replacing conventional gloss finishes to elevate cabin tactile quality. Four interior colourways are on offer: Black, Black-Coffee, Black-Red, and Black-Brown. Acoustic double-glazed glass for the windscreen and front side windows, coupled with context-sensitive dynamic ambient lighting, delivers a serene and upscale cabin ambience.
The new Sportage offers two turbocharged petrol powertrain options: a 1.5T and a 2.0T, both mated as standard across the range to Hyundai-Kia MOBIS' in-house 8-speed automatic transmission (8AT), boasting a peak mechanical efficiency of 91.7% and proven durability exceeding 300,000 km.
The 1.5T-GDI powerplant features Kia's proprietary fourth-generation CVVD (Continuously Variable Valve Duration) technology, delivering 200 PS and 253 Nm of peak torque, returning a WLTC combined fuel consumption of 7.0 L/100 km.
The 2.0T-GDI engine puts out a higher output of 245 PS and 353 Nm of torque, enabling a 0-100 km/h century sprint in the 7-second bracket. An on-demand all-wheel drive (AWD) system and Multi-Terrain Mode selection are available as options. The engine runs on RON 92 petrol.
Riding on Kia's third-generation i-GMP platform, the new Sportage features a "short overhang, long wheelbase" layout that extends the overall length by 25 mm while stretching the wheelbase to 2,755 mm. Suspension duties are handled by front MacPherson struts and a rear multi-link independent setup. The chassis is tuned on the firmer side, delivering communicative road feel whilst maintaining composed compliance over minor undulations, with dampers reining in body rebound swiftly to mitigate excess roll and pitch. NVH suppression is commendable, ensuring a quiet ride at low-to-medium cruising speeds. The optional on-demand AWD system intelligently regulates drive torque distribution and sharpens braking response.
The new Sportage excels in passenger room and comfort, offering 1,050 mm of rear legroom and 1,000 mm of rear headroom—both figures besting mainstream rivals in its segment. Luggage capacity is rated at 545 litres in the boot.
On the amenities front, the driver's seat comes with 6-way power adjustment, 2-way lumbar support, heating, ventilation, and memory settings; the front passenger seat features 4-way power adjustment, heating, ventilation, and a chauffeur switch accessible from the rear. The rear bench offers seat heating and multi-step backrest recline. Other equipment highlights include a panoramic sunroof, heated steering wheel, powered tailgate, wireless smartphone charging pad, UWB digital key, and an intelligent air purification system. Audiophiles will appreciate the 8-speaker Harman Kardon premium sound system equipped on X-Line variants.
Infotainment is powered by the latest ccNC connected system, supporting wireless Apple CarPlay, Baidu CarLife, voice control, and real-time online navigation. Localised applications like In-Car WeChat and KuGou/QQ Music have been integrated, alongside full-vehicle over-the-air (F-OTA) software update support standard across the lineup. Higher-spec grades also gain an 11-inch head-up display (HUD) boasting a peak brightness of 12,000 nits.
On the safety front, the new Sportage boasts stellar crash-test credentials, having clinched the prestigious 2025 TOP SAFETY PICK+ rating from the US IIHS. Passive safety is well covered with 6 airbags fitted as standard across the range.
In terms of advanced driver assistance systems (ADAS), the suite has been upgraded from Level 2 to Level 2+ capability. It introduces Highway Driving Assist 2 (HDA2 with lane change assist via turn indicator) and Remote Smart Parking Assist (RSPA). The upgraded Forward Collision-Avoidance Assist 2 (FCA2) covers four key collision scenarios with pedestrian and cyclist detection, while Lane Following Assist 2 (LFA2) now incorporates capacitive Hands-Off Detection (HOD). Other ADAS features include Smart Cruise Control 2 (SCC2 with emergency stop support), Lane Keeping Assist (LKA), Driver Attention Warning (DAW), High Beam Assist (HBA), Navigation-based Smart Cruise Control (NSCC), a 360-degree surround-view monitor, and Blind-Spot View Monitor (BVM). Parking aids such as a Rear View Monitor (RVM) and Parking Distance Warning - Side (PDW-S) are also bundled.
Globally, the Sportage continues to enjoy immense commercial success—clocking roughly 570,000 sales worldwide in 2025 to maintain its leadership in the global compact SUV arena. In the first quarter of 2026, export and overseas sales hit 143,700 units. The nameplate was also crowned "Best Family SUV" for 2026 by the UK's "What Car?" magazine, alongside taking home the "Urban Joint-Venture SUV of the Year" title at the 2025 Global Auto Annual Ceremony.
However, its fortune in the Chinese domestic market tells a contrasting story. Total annual sales for 2025 hovered around 15,600 units, averaging just about 1,500 units monthly. In April 2026, deliveries reached only 1,363 units, placing it 54th in the compact SUV sales charts. Market analysts attribute this sluggish local reception mainly to waning brand equity and stiff rivalry from aggressive Chinese new energy vehicle (NEV) offerings.
Feedback from media test drives and owners highlights the 2.0T variant's punchy, direct power delivery, seamless shifts from the 8AT gearbox, and eager throttle response. Interior packaging—especially rear legroom and boot volume—earns universal praise. The exterior styling is widely lauded as sharp and contemporary. On the flip side, critiques point to the fact that advanced ADAS features remain largely confined to the mid- and high-spec variants. Backed by a 33-year legacy spanning five generations, the Kia Sportage continues to leverage its global build quality and localised equipment upgrades to assert its core appeal in the joint-venture compact SUV segment.