Dongfeng 007

Model Overview

The Dongfeng eπ 007 (badged as the Dongfeng 007 in international markets) is the debut offering from Dongfeng eπ, an all-new sub-brand under Dongfeng Motor, positioned as an executive, all-electric and range-extended four-door coupe. First unveiled in 2024, the model range was subsequently expanded with the 2025 and 2026 model years, with domestic indicative pricing set between RM119,900 and RM149,900 (2025 model), offering both pure electric (BEV) and range-extended (REEV) powertrain options. For overseas markets, the Dongfeng 007 officially debuted in Malaysia in the first quarter of 2026, with local pricing starting from around the equivalent of RM161,000. Key contenders in its sights include executive new energy sedans such as the BYD Seal and NIO ET5.

Design Language

The Dongfeng eπ 007 adopts a four-door coupe silhouette, sporting an exterior that emphasises minimalism and athletic styling. Up front, it features a closed-off grille flanked by split LED headlamp assemblies, complete with sequential turn-signal daytime running lights (DRLs) above and boomerang-shaped projector units below. Its profile is defined by a low-slung stance and a sleek fastback roofline, complemented by flush pop-out door handles, frameless doors, and large alloy wheels (18- or 19-inch), achieving an ultra-low drag coefficient of just 0.21 Cd. At the rear, full-width LED tail light clusters dominate the fascia, with selected higher-spec variants equipped with an active deployable rear spoiler and a blacked-out diffuser to further enhance its sporty credentials. In terms of dimensions, the car measures 4,880 mm long, 1,895–1,915 mm wide, and 1,460–1,476 mm tall, with a generous wheelbase of 2,915 mm.

Inside, the cabin features a wraparound cockpit layout, anchored by a slim 10.25-inch fully digital instrument cluster and a 15.6-inch floating central infotainment touchscreen. High-spec variants add an 8.8-inch digital driver display, dual wireless smartphone charging pads, and a 19-speaker Wanos premium surround sound system. The 2026 model comes standard with the Qualcomm Snapdragon 8295P chipset (with selected 2025 variants utilising the 8155 unit), powering an operating system that supports card-based widgets, split-screen multitasking, and AI large language model integration.

Powertrain and Performance

The Dongfeng eπ 007 is available with two distinct powertrain configurations: pure electric (BEV) and range-extended electric vehicle (REEV):

• RWD Version (218 PS / 160 kW): 0–100 km/h completed in 6.8 seconds, with a CLTC range of 550 km (58.35 kWh battery pack)

• RWD Long Range Version (272 PS / 200 kW): 0–100 km/h completed in 5.8 seconds, with a CLTC range of 650 km (73.48 kWh battery pack)

• AWD Version (544 PS / 400 kW): 0–100 km/h sprint in 3.7–3.9 seconds, with a CLTC range of 565 km (73.48 kWh battery pack)

• Range-Extended Version (REEV): Features a 1.5L naturally aspirated petrol engine serving as a dedicated generator (maximum output of 105 PS), mated to a rear electric motor producing 218 PS (160 kW), delivering a pure electric CLTC range of 230–308 km and an overall combined cruising range of 1,230–1,308 km

When it comes to charging, the pure electric version supports 200 kW DC fast charging (3C rate), replenishing the battery from 30% to 80% SoC in just 16 minutes; the range-extended version supports 4C fast charging, taking a swift 12 minutes for a 30%–80% charge. The BEV model records an average energy consumption of around 15.2 kWh/100 km.

Chassis and Handling

Underneath, the Dongfeng eπ 007 is engineered with either a rear-motor, rear-wheel drive (RWD) or a dual-motor all-wheel drive (AWD) layout. Suspension duties are handled by a front MacPherson strut independent setup and a rear five-link independent suspension. The flagship AWD variant comes equipped with the eπ PILOT intelligent driving assistance suite, driven by a Horizon Journey 6M (J6M) chip delivering 128 TOPS of processing power, paired with 11 cameras, 2 millimetre-wave radars, 12 ultrasonic sensors, and a roof-mounted Hesai ATX LiDAR unit. The 2026 model adds navigation pilot assist functionality for both urban and highway driving. A 540-degree panoramic camera system with a transparent chassis view is standard across the range.

Cabin and Equipment

The Dongfeng eπ 007 features a practical 5-seater liftback layout, offering a standard boot capacity of 490 litres, expandable to 1,090 litres with the rear seats folded flat. The front seats come with power adjustment, ventilation, heating, and memory functions, accompanied by a standard panoramic glass roof. On the connectivity front, the infotainment unit supports wireless Apple CarPlay, HUAWEI HiCar, and Carlink smartphone mirroring. Sentry Mode is also newly introduced on the 2025 model.

Safety and Driver Assistance

In terms of active safety, the Dongfeng eπ 007 is armed with a comprehensive Level 2 (L2) Advanced Driver Assistance System (ADAS), encompassing Full-Speed Adaptive Cruise Control (ACC), Autonomous Emergency Braking (AEB), Lane Keeping Assist System (LKAS), Blind Spot Monitoring (BSM), Rear Cross Traffic Alert (RCTA), and Rear Collision Warning (RCW). Passive safety is well-catered for with dual front airbags, front side airbags, and full-length side curtain airbags for both rows. The vehicle also comes with a lifetime unlimited-mileage warranty for the first registered owner (subject to official terms and conditions).

Market Performance and Reception

As the spearhead model for the Dongfeng eπ brand, the Dongfeng eπ 007 demonstrates formidable market appeal within the executive new energy sedan space, backed by its aggressive pricing (domestic starting price from RM119,900), ultra-low drag coefficient (0.21 Cd), and sub-4-second century sprint capability. The vehicle has made substantial strides internationally, officially arriving on Malaysian shores in 2026 and generating considerable buzz thanks to its shared platform architecture with the Nissan N7. The rollout of the Dongfeng eπ 007 underscores Dongfeng Motor's determined push into the mainstream passenger EV market amidst its ongoing electrification transition.