Avatr T09 Global Debut in Paris Interior Design Revealed First Time, Mass Production Launch This Year

Local time on October 11, the Avatr T09 concept version made its global debut in Paris, France. The new car's interior design was also fully unveiled to the public for the first time during this event China Automotive News. As the pioneering work of Avatr's new "Reverent Luxury" flagship series, the new car targets the 500,000 yuan level large luxury SUV market. The mass production version is planned for formal launch within 2026. The car will be unveiled at the Paris Motor Show held from October 12-18 alongside models such as Avatr 06T and 07L. It will showcase the systematic strength of Chinese automotive original design and top-level intelligent technology in the global fashion capital, also marking Avatr's formal implementation of the "Effortless Luxury + Reverent Luxury" dual product series strategy.

Avatr Technology Chairman Chen Zhuo stated that the two design series possess a unified brand core: the digital series focuses on Effortless Luxury, interpreting the pioneering personality of elegant sportsmanship; the flagship series focuses on Reverent Luxury, shaping the composed and atmospheric flagship presence. Both adhere to Avatr's original design and high-end taste. Chief Designer Nader Faghihzadeh introduced that the T09 concept version inherits the design philosophy of the VISION XPECTRA concept car. Under the design philosophy of "Emotional New Luxury", it opens up a new track of Reverent Luxury.

The new car is positioned as a six-seat large SUV. Body dimensions are 5285/2025/1810mm, wheelbase 3150mm. The whole vehicle has a heavy and full volume, fully demonstrating the atmosphere of a full-size flagship SUV. The appearance adopts a new flagship design language. The front face has strong architectural aesthetics. The 3D embossed grille is composed of 362 high-and-low brand LOGO matrix units, creating a flowing light and shadow effect relying on the level changes of unit 3D heights. The crystal diamond array light group adopts a double-layer diamond cutting process, presenting a dazzling diamond fire quality texture, matching the huge volume of the whole vehicle. The 2.1m² super large clamshell hood is paired with island-style raised areas on both sides, blending steady power with dynamic tension. The noble presence reveals itself without being shown off.

The side of the body applies sculpted curved surface design. Blade lines are paired with waist-cinching curved surfaces of the body. The dToF sensor island blends with the body, without abrupt segmentation. The D-pillar is equipped with a large area of aluminum trim plate, creating a more textured floating roof. Crystal texture door handles and sensor islands are arranged in staggered order, further enhancing the overall luxury attribute. The rear tail light and front light group echo each other from head to tail, both adopting double-layer diamond cutting processes. Rich light and shadow changes can be presented from multiple angles. Once lit, they are crystal clear with full technology sense.

This Paris debut fully unveiled the interior veil for the first time. The cockpit was built around the core concepts of tranquility, generosity, and human-vehicle interconnection, creating a secure and comfortable cockpit experience where passengers feel cared for. Let technology break out of cold functional stacking and become a travel partner that can be perceived, predicted, and resonated with China Automotive News. The biggest highlight of the cockpit is the industry-exclusive lift-up Vortex Emotional Vortex Interaction mechanism. It has a 360° seamless two-stage reverse curved surface shape. The upper part is paired with real wood trim, and laser-engraved star points are embedded in a smoky gray semi-transparent shell. 118 independent RGB-LED light sources are built in, linked with 6 layers of 24-position ambient lights throughout the vehicle. It can achieve light scenes such as welcome, music rhythm, and driving warnings. The lifting mechanism is equipped with a silent motor, running quietly and smoothly, and also has anti-pinch protection functions, bringing emotional interaction down to details.

The interior is equipped with an immersive integrated triple screen. 10.25-inch instrument panel + two 17.2-inch 3.4K large screens. The screen seamlessly integrates with the air conditioning outlets on both sides, like a wide digital canvas. The screen bottom integrates an under-screen NFC area. Mobile phones can quickly interconnect with one touch, achieving a convenient and smooth interaction experience.

As a flagship model built by gathering the highest specification technical strengths of Changan, Huawei, and CATL, the T09 is also the product with the highest technology density of the Avatr brand currently China Automotive News. Power is equipped with a new intelligent super hybrid system. A 2.0T hybrid engine + three-motor distributed electric drive forms a four-engine architecture. Comprehensive output breaks 1,000 horsepower, supporting pure electric, plug-in hybrid, and range extender three working modes. Equipped with 71.24kWh CATL Xiaoyao Super Hybrid Battery. CLTC pure electric range exceeds 400km at maximum, fully covering all-scenario travel needs. Intelligent driving is equipped with Huawei Qiankun ADS 5, equipped with four LiDAR hardware. Taihang Intelligent Chassis equipped with closed double-cavity air suspension and rear-wheel steering, supports Crab Walk mode, while balancing million-level luxury driving quality and all-scenario passing ability.

In terms of overseas layout, Avatr's business now covers 70 countries and regions. The average selling price of overseas models exceeds 300,000 yuan, and profitability has been achieved. In terms of market performance, Avatr 11 has ranked first in Thailand's luxury pure electric SUV sales. Egypt's high-end electric vehicle market share reached 10%, and the brand's overseas momentum continues to rise China Automotive News. According to the plan, the brand will officially enter the European market in 2027. Avatr 06T and 07L will land the Norwegian and Spanish markets first as the first batch of core products. At the same time, an overseas service system of "Unified Standards, Local Execution, System Support, Brand Supervision" will be built to guarantee consistent service experience for global users. The brand aims to expand business to over 110 countries by 2030. Overseas sales will account for over 50% of total sales, aiming for a global annual sales target of 800,000 units.

With the landing of the T09, Avatr officially enters the 500,000 yuan level domestic large luxury six-seat SUV track. The dual series matrix completes the brand's high-end map. Taking the Paris Motor Show as a fulcrum, Avatr faces the global luxury market with original design and top-level hard-core technology, accelerating towards a global new luxury intelligent electric vehicle leadership brand.