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August 26, 2026, Chery Fengyun T7 officially launched with the theme of "Steady Happiness". The new car introduces 3 versions, launch guide price 97,900 yuan—118,900 yuan, advance trade-in price 94,900 yuan—115,900 yuan.
At the press conference, well-known musician Wu Kequn appeared in the role of "Happiness Experience Officer", chatting freely with Chery Auto Executive Vice President Li Xueyong on "Steady Happiness", both sides jointly launched the Fengyun T7 "Happiness Co-creation Plan". Behind this press conference is Chery's direct response to the long-standing problems in the 100,000-level pure electric SUV market.
The current 100,000-level pure electric SUV market, on the surface looks abundant in choices, but actually hides many "unwritten rules":
Entry-level range reduced: Want long range? Pay extra for high specs. Low-spec models often have only 400-500km range, versions that can actually run 600km price skyrockets to over 140,000 yuan.
Safety configuration "calculated carefully": Airbag count decreases with configuration gradient, entry-level may have only 4 airbags, high-level safety configurations left for high-spec owners "exclusive use".
High-level intelligence requires layering payments: Smart cockpit, assisted driving these functions that truly improve experience, often only appear on top-spec models, users want "smarter" cars, have to spend more money.
Chassis battery verification insufficient -- some new cars compress verification cycle, product reliability needs testing.
Simply put, users spending 100,000 yuan often buy a "cut-down" car, range cut, safety cut, intelligence cut again.
And Fengyun T7's strategy is exactly the opposite.
Fengyun T7 proposed "Six Major Redundancies": Crash safety redundancy, Battery safety redundancy, Range equality redundancy, Full-domain energy saving redundancy, Handling performance redundancy, Vehicle verification redundancy, this "Six Major Redundancies" essentially is a "conservative engineering mindset bordering on obsession": Not just meeting standards, but actively reserving surplus for safety and performance.
Crash safety redundancy: Bunker-level safety space
Fengyun T7 developed from the beginning according to 2026 E-NCAP five-star safety standard. Body adopts nine horizontal five vertical cage structure, high-strength steel accounts for 80%, equipped with same-class unique Shotgun structure, double-frame subframe and Pack anti-collision beam. Full series standard 9 airbags, including 48L dual-chamber remote airbags and 1778mm integrated side air curtain. 100,000-level car, gives bunker-level safety configuration.
Battery safety redundancy: Exceeded protection threshold
Equipped Rhino battery uses 0 self-ignition design, 6D lock armor battery Pack has 31 layer protection structure. Water resistance grade IP68, 96 times national standard; side anti-squeezing 200kN, 2 times national standard; simultaneously passed 1008 hours salt spray test and 105 seconds fire test. Rainy season wading, road collisions, harsh corrosion environments, all no problem.
Range equality redundancy: Full series 600km, no different treatment for high/low specs
This is Fengyun T7's harshest move. Full series standard 65.05kWh large capacity Rhino battery, CLTC pure electric range 600km, tested range up to 681.6km, realizing "reverse false marking". 30%-80% fast charging only needs 20 minutes, a cup of coffee's time. Entry level enjoy long range, big city run far, small city charge less.
Full-domain energy saving redundancy: Winter summer weather range not discounted
Full series standard AGS intelligent intake grille, dual-source wide temperature range heat pump AC + high pressure PTC, can operate stably in -30°C to 55°C ultra-wide temperature range. At minus 10°C environment range can improve 15%-20%. Northern winter, Southern heat, can give users stable reliable actual range.
Handling performance redundancy: Calmly drive in extreme road conditions
Equipped 178kW high performance motor, equipped with four-wheel independent suspension, 50.8:49.2 golden axle load ratio. Max speed 180km/h, moose test capability 80km/h, wading depth 500mm. Daily commute smooth comfortable, mountain road bumps accumulated water can also calmly handle.
Vehicle verification redundancy: Global level strict testing
Invest 81 durability test cars, vehicle cumulative test over 6 million km, durability special test 1.45 million km. Test footprints cover 21 countries globally, 100+ extreme road condition environments, from -40°C to 55°C. Wait not for users to step in pitfalls, front-load to solve abnormal noise, faults, environment adaptation problems closed loop in R&D stage.
Behind Fengyun T7's "Six Major Redundancies", is Chery's global confidence as a continuous 23 years export first car enterprise.
This car took 2 years planning, 3 years positive R&D, by 10 major design centers global 100+ designers collaborative creation, 5000+ users participated co-creation. Same-source model Lepas L6 has landed Thailand, South Africa successively, September will enter Spain, Italy, October landed UK, November landed Australia, Indonesia.
It is not "Domestic car change a logo then go overseas", but a "Native Global Car" that adapts to global 210 countries regions vehicle usage needs from the source.
Chery summarizes this logic into one sentence -- "Global Car 100,000-Level Price, Real 200,000 Value".
Fengyun T7 introduces 3 models in total:
600km Joy Edition (Guide Price 97,900 / Trade-in Price 94,900): Entry level full config -- 65.05kWh battery, 600km range, 178kW motor, 9 airbags, 15.6 inch 2.5K big screen, 8 speaker SONY sound. Budget limited, city commute main, this version cost-performance extremely high.
600km Comfort Edition (Guide Price 108,900 / Trade-in Price 105,900): Add extra 11,000 yuan, exchange for Sentry Mode, 360-degree panoramic image, electric trunk, openable panoramic sunroof, front seat heating and ventilation, 50W phone wireless charging etc high-frequency practical configs. This is the optimal solution for most family users.
600km Intelligence Edition (Guide Price 118,900 / Trade-in Price 115,900): Upgrade 8775 Cockpit driving integrated chip, 18 inch wheels, core selling point is Falcon 500 assisted driving system, supports Highway NOA pilot assist, full scene auto parking and trace reverse. Often run highway or suffer from parking difficulty, this 10,000 yuan difference absolutely worth it.
From now until September 30 place order, enjoy 8 layers of gifts:
· Car Color Gift: Value 6000 yuan Blazing Orange, Mountain Smoke Purple limited time free selection
· Finance Gift: 2 years 60k 0 interest or 5 years 100k 3 years interest-free
· Trade-in Gift: No brand limit, enjoy 3000 yuan/vehicle trade-in subsidy
· Safety Net Gift: Power battery thermal runaway due to own reasons, compensate same model new car; Smart driving system cause accident, max compensation 5 million
· Lifetime Gift: Whole vehicle lifetime warranty (including 3-electric) + 666 yuan purchase value 3999 yuan lifetime basic maintenance package
· Data Gift: Basic data lifetime free, entertainment data 3 years 5G/month free (limit first owner)
Also: Pre-sale period 1000 yuan deposit offset 2000 yuan car payment policy extended to August 31 deadline.
The 100,000-level pure electric SUV market is highly competitive, but past "competition" mostly concentrated on price, reducing specs reducing prices, range tiering, safety shrinking. Fengyun T7's approach is a different kind of "competition": Building cars to global car standards, leaving users enough safety and performance headroom with the six redundancies, then delivering at a 100,000-level price.
Range full series equality, safety full redundancy, global verification guarantee. Price starting 97,900 yuan, gives 200,000-level value. As Chery Auto Executive Vice President Li Xueyong said at the press conference: "R&D cannot be fast, verification cannot be fast, global user co-creation cannot be fast."
Slow work makes good cars, steady is happier. Fengyun T7, deserves your serious consideration.
