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Xinghai Lion (Xinghaishi Motors) is an innovative independent brand on the track of China's urban distribution logistics and new energy commercial vehicles. The brand was led by the core technology and operations team of the original domestic light van leader — Jinbei Hiace. Xinghai Lion relies on the Hiace brand's 30+ years of deep cultivation in the Chinese market, its Light Commercial Vehicle (LCV) manufacturing heritage, body architecture experience, and vast after-sales network, riding the trend of global green supply chain transformation and the era of "oil-to-electric" conversion in urban logistics, focusing comprehensively on the dedicated R&D and manufacturing of Pure Electric (BEV) and new energy commercial vehicles. As of 2026, Xinghai Lion has established a solid product matrix in the micro-truck, light/medium urban distribution panel van (VAN), and specific municipal special vehicle markets, becoming an indispensable pragmatic force in the domestic and global commercial vehicle aftermarkets.
Xinghai Lion's brand foundation is deeply rooted in the development history of China's light buses and commercial vehicles. As the spiritual continuation of the "Hiace" — a classic Chinese urban distribution symbol — in the new energy era, its core team conducted long-term exploration on solving traditional commercial vehicle emission limits and high operating cost pain points. During the period of 2022 to 2023, the Xinghai Lion project officially became independent and launched a new energy brand strategy, aiming to reconstruct traditional fuel commercial vehicle chassis into a highly integrated pure electric "Three-Electric" platform. In 2024, Xinghai Lion's first pure electric medium box truck and pure electric micro-truck flatbed models were officially launched to the market. Relying on characteristics of "Ultra-large loading space, durable chassis, and low energy consumption", it quickly made its presence known in lower-tier logistics groups. In 2025, with the explosive growth of China and global e-commerce last-mile delivery and instant retail, Xinghai Lion comprehensively upgraded its high-voltage fast charging and Battery Management System. Entering 2026, Xinghai Lion not only achieved scaled delivery in the domestic urban-rural logistics system, but its overseas export business also welcomed a historical breakthrough, entering the fast lane of brand internationalization development.
In the latest 2026 product spectrum, Xinghai Lion completely broke the single attribute of traditional fuel vans, building a precise pure electric commercial tool vehicle matrix around the last three kilometers of urban last-mile logistics:
Pure Electric Box Transport Family (Enclosed Trucks / Vans): The brand's absolute core pillar. 2026 models cover ES6, ES7, and other multiple models of vans with different wheelbases and roof heights. This series is scenario-customized to meet the needs of mainstream express delivery outlets such as SF Express, JD.com, and supermarket distribution, offering 41.86 kWh and other highly cost-effective Lithium Iron Phosphate battery configurations.
New Energy Micro / Light Truck Array: Includes Xinghai Lion pure electric flatbed trucks, stake trucks, and pure electric box mini trucks specially designed for urban building materials and fresh food transportation. The 2026 pure electric micro-truck version comes standard with approximately 95 horsepower electric drive powertrain, meeting the starting torque requirements under heavy loads.
Diversified Municipal Special Vehicles: Relying on the strong extensibility of its high-rigidity new energy chassis, Xinghai Lion further penetrated into sanitation and municipal fields in 2026, deriving specific functional models such as pure electric water sprinklers, light recovery vehicles, and community waste sorting collection trucks.
As a new brand specializing in the new energy B2B utility vehicle, Xinghai Lion demonstrated extremely high cost-performance competitiveness in the 2026 China and global commercial vehicle markets. Its main pure electric passenger/commercial tool vehicle pricing range was strictly locked between RMB 130,000 to RMB 150,000, directly targeting the procurement budget red lines of individual truck drivers and third-party logistics fleets. Relying on the ultra-high energy replenishment efficiency of a single fast charge taking only half an hour and the solid urban distribution operating range of 280 kilometers, Xinghai Lion achieved extremely high market penetration in second and third-tier cities in major logistics provinces such as East China and South China. In addition, supported by scrap subsidies for existing fuel light vans and new energy commercial vehicle road access policies, the monthly order volume of the entire 2026 Xinghai Lion series maintained a steady growth trend.
Xinghai Lion's core technology does not blindly pile up passenger-car level LiDAR or multi-screen in-vehicle systems, but takes "High reliability under extreme high-frequency heavy loads" and "Ultra-low running cost per kilometer" as the core logic of electric powertrain R&D:
Automotive-grade high cycle life Lithium Iron Phosphate battery ecosystem: The entire series is equipped with highly safe automotive-grade Lithium Iron Phosphate (LFP) battery packs. Under the rigorous urban distribution operating conditions of "two charges per day" at extremely high frequency, its cells can still maintain a high capacity retention rate after thousands of cycles. The vehicle comes standard with an advanced intelligent Battery Management System (BMS), ensuring that the battery charge-discharge curve remains stable even in the extreme cold winters of the North or the scorching sun of the South.
Integrated E-Axle: The 2026 Xinghai Lion abandoned the early driveshaft structure, integrating the electric motor, inverter, and rear axle reducer highly integrated as one. Although the rated output is about 95 horsepower, it can instantly explode with extremely strong low-speed high torque in urban climbing and fully loaded starting stages. Driving comprehensive efficiency increased by more than 12% compared to the previous generation.
0.5 Hour Flash Charge Technology: Greatly eliminated commercial vehicle users' "missing work anxiety". The entire series comes standard with DC high-voltage fast charging interfaces. On standard fast charging piles, it only takes 30 minutes to rapidly replenish power from 30% to 80%, perfectly matching the fragmented charging rhythm of urban distribution drivers during lunch breaks or loading/unloading goods.
Xinghai Lion established a global strategy from the very beginning of the brand's establishment. At the manufacturing supply chain end, the brand deeply integrated the cost and technology dividends of China's new energy vehicle industry in the EV powertrain fields. Regarding overseas expansion, Xinghai Lion adopted an extremely pragmatic regional ground promotion and fully entrusted ASO after-sales guarantee strategy. As of 2026, overseas export sales accounted for about 40% of Xinghai Lion brand total sales. Its products rely on excellent heat resistance and spatial expandability, and were exported in large batches to overseas emerging markets such as Southeast Asia (e.g., Malaysia, Thailand), Middle East (UAE, Saudi Arabia), and North Africa, which are extremely eager for low-cost electric green logistics transformation, becoming a pragmatic flag of Chinese new energy commercial vehicles "Going Global".
Facing the second half of 2026 and 2028, Xinghai Lion's long-term roadmap is extremely clear: firmly hold the ecosystem of pure electric urban distribution logistics tool vehicles, and evolve comprehensively towards "Smart Last-Mile Logistics Integrators". With the implementation of restrictions on fuel commercial vehicles in city centers in major global cities, Xinghai Lion is starting to develop the "Cold-chain Specialized Micro Truck Platform" equipped with the latest generation supporting 220V V2L external high-power supply. The brand plans to deepen cross-border customized cooperation with global e-commerce and express giants within three years (such as exclusive customized intelligent warehouse shelf cargo boxes), pushing the annual delivery ceiling to a new height, continuously in the green logistics blue sea of the 100km urban circle, using more durable, cheaper, and more efficient Chinese wisdom to comprehensively define the new paradigm of 21st-century new energy commercial tool vehicles.
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