CHEVOO

Brand Overview 

CHEVOO (Qiwei Automobile) is a new smart new energy vehicle brand rising in Southwest China, with its headquarters and core R&D located in Gui'an New District, Guizhou, China. The brand is being positively created by Guizhou Ruiqi New Energy Vehicle Co., Ltd. (established with huge investments from strategic capital such as Chery Automobile, with a registered capital of 3 billion RMB). CHEVOO deeply relies on the national-level digital manufacturing ecosystem of Chery (Guizhou) Industrial Base, implementing a breakthrough strategy of "market-oriented and technology stack fully deployed". Entering 2026, CHEVOO has successfully built a product matrix integrating pure electric (BEV) micro-carts, light buses/vans (VAN) and super plug-in hybrid (PHEV) all-terrain passenger/commercial tool vehicles. As a vanguard entity of the "Electrified Guizhou" strategic transformation and expansion of the large transportation ecosystem, it shows a strong upward momentum in the national new energy aftermarket.

Development History 

The birth of CHEVOO is a paradigm of deep integration between China's top automotive giants and local low-carbon economic strategies. In October 2021, Chery led the investment in Guizhou to set up Ruiqi New Energy, establishing a long-term blueprint for scenario-based new energy transformation targeting complex mountainous environments in Southwest China. After several years of supply chain integration, technical breakthroughs, and vehicle body inverter efficiency tuning, Ruiqi New Energy officially released the new heavy-weight passenger-commercial integrated brand CHEVOO in January 2024. Later that month, CHEVOO's first national direct-operated experience center officially launched in the core business district of the municipality of Chongqing, announcing the brand's comprehensive nationwide commercial channel deployment. In 2025, the brand relied on the Chery Commercial Vehicle ecosystem to connect the "Yumao Cloud" smart capacity interconnection. By 2026, CHEVOO successively launched cost-effective single items in niche tracks such as civilian micro-carts, urban green pass last-mile city distribution, and all-terrain outdoor adventure SUVs, completing the profound metamorphosis from a newbie brand to scaled mass production.

Brand Matrix / Product Line 

As of 2026, CHEVOO's product line follows the "commercial stable base, passenger crossover leap" dual-track matrix method, core models include:

New Energy Micro-cart / City Distribution Utility Vehicle Series: Includes star single item CHEVOO Panda Hongyun etc. micro-cart series, and closed-box vans specializing in urban end green logistics. 2026 models come standard with high-cycle lithium iron phosphate batteries, possessing outstanding tough heavy-load chassis, with range reaching 345 kilometers.

All-terrain Passenger/Commercial SUV Series: A diverse array fully launched to the mass market in 2026, including the pure electric version CHEVOO EV7 urban crossover vehicle, and CHEVOO M5 super plug-in hybrid version specially developed for outdoor camping and mountain commuting customization. The M5 top trim model, with its powerful all-terrain four-wheel drive escape ability and high-power smart external discharge function (V2L), has become a very eye-catching outdoor adventure seat in the aftermarket.

Market Performance 

In China's new energy vehicle market in 2026, CHEVOO, relying on the double heavy punches of "Chery factory technology endorsement + extreme down-market cost-effectiveness", shows extremely strong breakout penetration power. Its main model budget is precisely locked in the RMB 150,000 to RMB 200,000 range, perfectly hitting the rigid demand of urban startup founders, logistics drivers, and small-town youth for "high configuration, low operating cost". Through direct-operated stores, Chery Hao Yong Che ecosystem platform, and down-market multi-brand authorized stores of multi-dimensional ground push, CHEVOO in Southwest (Guizhou, Chongqing, Sichuan), Central China, and South China regions' green pass, warehousing distribution, self-drive rental niche dimensions market share climbing momentum is extremely rapid, recording explosive order growth.

Core Technology 

CHEVOO's technology base highly inherits Chery's strong engineering manufacturing accomplishments, and has been deeply positively optimized for mountain and heavy-load high-frequency scenarios:

150 horsepower high integration electric drive system: 2026 micro-carts and VAN series models fully replaced with up to 150 horsepower automotive-grade high-efficiency motors, matched with high-torque reduction bridges, thoroughly conquering the industry pain points of traditional electric trucks having difficulty climbing slopes and sluggish starting under full load.

CATL/Gotion Low Center of Gravity Battery Chassis Topology: CHEVOO scientifically lays battery packs from top-tier factories such as CATL on both sides of the chassis or flat, significantly lowering the whole vehicle center of gravity. Compared to traditional heavy-load trucks, its mid-center/low center of gravity design improves the vehicle's anti-roll and anti-rollover ability during turns or continuous mountain road, slope driving by more than 35%, safety protection is extremely high.

"Yumao Cloud" Smart Linkage and End-to-End Flash Charging: Vehicle native embedded independently developed "Yumao Cloud" smart vehicle link system, owners or fleet dispatch can remotely monitor cell health (BMS) and optimize freight delivery routes via mobile phone. Combining 0.5-hour DC high-voltage flash charging, maximally squeezing commercial tool vehicle downtime fragmented time.

Overseas Layout 

As an important export strategic pivot of "Made in China" new energy transformation in the Southwest, CHEVOO has had global vision from its birth. Relying on Chery Automobile's extremely large and mature overseas export pipelines, KD factory resources (covering Eastern Europe, Middle East, South America, and Southeast Asia), CHEVOO accelerated the research and development of "Right-hand Drive and Special Edition" commercial models in 2025 to 2026. Targeting Southeast Asia (such as Thailand, Malaysia) tropical rainy, mountain rugged urban city distribution logistics challenges, CHEVOO is gradually entering the overseas low-carbon green transportation supply chain transformation circle by outputting the "Full Lifecycle, Full Value Chain Ecosystem" Chinese full-service ASO guarantee solution.

Future Outlook 

Facing the second half of 2026 and 2028, CHEVOO's long-term roadmap is extremely clear: unswervingly follow the "high cost-performance livelihood tool vehicle and smart passenger SUV" dual-drive route. With global and domestic big cities tightening road access restrictions for heavy-pollution fuel trucks and traditional vans comprehensively, It will further introduce more efficient solid-state hybrid (REEV/PHEV) technology and lightweight high-strength steel-aluminum composite body in next-generation models. The brand plans to quickly push the annual sales ceiling to a new height within three years, continuously in the hundred-kilometer urban-rural circle layer and city distribution logistics blue sea.