The BMW M3 is a high-performance sports sedan crafted by BMW Group's M Division (BMW M GmbH) based on the 3 Series Sedan, serving as the core model and spiritual halo of the BMW M Power brand. Since the debut of the first-generation E30 M3 in 1986, the M3 has been renowned for seamlessly blending track-proven tech with daily drivability. Spanning six generations of evolution, it remains the undisputed benchmark in the high-performance compact executive segment. On 1 November 2025, the BMW M3 Touring (G81) officially made its Chinese debut and launch at the 2025 BMW M Festival. As the first M high-performance wagon introduced by BMW to the Chinese market, the arrival of the M3 Touring completes the M3 family by adding uncompromising practicality. Currently on sale in China, the BMW M3 is offered in both sedan and touring body styles, with official retail pricing starting from RM863,900, while the M3 Touring retails at RM943,900. Key rivals include the Audi RS 4 Avant and the Mercedes-AMG C 43 Estate Special Edition.

Design Language
Visually, the BMW M3 Touring carries forward the signature design language of the M stable. The front end sports an imposing kidney grille, paired with redesigned "7-shaped" DRLs and an aggressive front bumper, alongside three-section air intakes that channel airflow efficiently to cool the brakes. Prominent bonnet power domes and integrated heat extraction vents further heighten its performance intent. The side silhouette defines the Touring: the roofline tapers gently beyond the B-pillars all the way to the tailgate, preserving aerodynamic efficiency while significantly expanding cargo boot headroom. Flared wheel arches and gloss black side skirts accentuate its muscular stance. At the rear, smoked tail light clusters and quad 100 mm exhaust tailpipes flank an aggressive diffuser, matched with a roof spoiler to sharpen its athletic stance and optimise aerodynamic flow. The car is also fitted with lightweight carbon-fibre body aero bits, including polygonal intake surrounds, wing mirror caps, rear diffuser, and roof spoiler. Dimensions come in at 4,803 mm long, 1,903 mm wide, and 1,448 mm tall, riding on a 2,857 mm wheelbase. Inside, the driver-centric cockpit is trimmed generously in carbon fibre and Alcantara. The new flat-bottom M Sport multifunction steering wheel features a dedicated red 12 o'clock centre marker. The transmission console retains BMW's classic electronic gear selector lever.
Powertrain and Performance
The BMW M3 is powered by the revered 3.0-litre S58 straight-six twin-turbo petrol engine. Revered by enthusiasts as the ultimate six-pot mill, its motorsport pedigree is shared directly with the M4 GT3 Evo racer. Outputs vary across trim levels: the standard model churns out 353 kW (480 hp) and 480 Nm of peak torque, paired with a 6-speed manual gearbox driving the rear wheels; the rear-wheel-drive Competition model delivers 375 kW (510 hp); the M xDrive all-wheel-drive model produces a massive 390 kW (530 hp) and 650 Nm of torque, marking a 15 kW (20 hp) bump over its predecessor. Power is channelled through an 8-speed M Steptronic automatic transmission with manual override. The official 0-100 km/h sprint takes just 3.6 seconds, while fuel consumption is rated at 10.3 L/100 km under the WLTC cycle. Top speed is electronically capped at 250 km/h, which can be raised to 280 km/h with the optional M Driver's Package.
Ride and Handling
Underneath, the M3 employs a double-joint spring-strut front axle and a five-link independent rear suspension setup. The rear underbody benefits from substantial structural cross-bracing. A perfect 50:50 front-to-rear weight balance and an ultra-rigid chassis jointly deliver BMW's trademark razor-sharp M dynamics. The standard M xDrive intelligent AWD system intelligently vectors torque between the front and rear axles, combining rear-wheel-drive agility with the sure-footed traction of all-wheel drive, while allowing drivers to switch to a pure RWD drift mode. Other performance hardware includes an Active M Differential, a 10-stage adjustable M Traction Control system, and the integrated M Drift Analyser. Stopping power can be upgraded with optional carbon-ceramic ventilated brake discs. With adaptive suspension damping and a variable-ratio steering rack, turn-in is pin-sharp with zero dead play.
Cabin and Features
Inside, the M3 comes equipped with a curved display incorporating a 12.3-inch digital instrument cluster and a 14.9-inch infotainment touchscreen, driven by BMW Operating System 8.5 (iDrive 8.5). The infotainment suite supports 5G connectivity, voice commands, and over-the-air (OTA) software updates. A head-up display (HUD) comes standard. In-car audio is handled by a premium 16-speaker Harman Kardon sound system. The cabin features lightweight M Carbon bucket seats that provide exceptional lateral support, complete with standard seat heating. Boot capacity for the Touring stands at 500 litres under normal conditions, expanding up to 1,500 litres with the rear backrests folded flat. The rear bench also supports a versatile 40:20:40 split-folding setup.
Safety and Driver Assistance
On the safety front, the M3 is equipped with passive safety systems including dual front airbags, side airbags, and curtain airbags. Electronic Stability Control (ESC) comes standard to prevent wheel slip and loss of control under emergency manoeuvres, complemented by active safety kit such as a tyre pressure monitoring system (TPMS) and seatbelt reminders. On the advanced driver assistance front, a Level 2 semi-autonomous driving package is available. The sensor suite comprises 17 detection modules, including 12 ultrasonic sensors. Key driving assist features include a 360-degree surround-view monitor, cruise control, auto park assist, and reversing assistant. The reversing assistant can autonomously back the car out along its exact forward path in tight or tricky situations.
Market Performance and Verdict
The BMW M3 continues to record robust performance across global markets. In 2025, worldwide deliveries of BMW M high-performance models touched 213,457 units, climbing 3.3% year-on-year to set an all-time annual sales milestone for the 14th straight year. Out of these, pure high-performance 'Full M' models accounted for 71,500 units, representing roughly a third of total M Division volume. In China, annual sales of BMW M cars surpassed the 10,000-unit threshold for the first time in 2025, surging 27.9% year-on-year to retain the top sales crown among the German premium performance triumvirate. Fully imported models like the all-new M3 Touring have earned rave reviews from performance purists. Boasting remarkable versatile appeal, the M3 Touring represents a no-compromise proposition for discerning enthusiasts who demand track-level thrills without sacrificing daily utility. As one of BMW M Power's definitive flagships, the M3 continues to set the benchmark in the compact executive performance arena, underpinned by the potent S58 powerplant, the switchable xDrive AWD architecture, and the everyday practicality of the Touring wagon.