In a significant move to capture the premium electric vehicle segment, Leapmotor officially launched its highly anticipated D19 on April 16th. Positioned as the brand's first full-size flagship SUV and the inaugural model from its all-new D platform, the D19 arrives with a compelling blend of cutting-edge technology, spacious luxury, and flexible powertrain choices. The model lineup, consisting of five variants, is priced between 219,800 and 269,800 yuan, directly challenging established players in the burgeoning market for large, intelligent electric SUVs.

The pricing strategy reveals Leapmotor's ambition to offer premium features at a competitive price point. The entry model, the Extended-Range 400 Premium six-seater, starts at 219,800 yuan. The mid-range options include the Extended-Range 500 Intelligent Premium (available in six or seven-seat layouts) and the Pure Electric 620 Intelligent Premium six-seater, both priced at 239,800 yuan. Moving up the range, the Pure Electric 720 Intelligent Premium (six/seven-seat) is listed at 249,800 yuan, while the range-topping Pure Electric 680 Triple-Motor Performance six-seater commands 269,800 yuan. To sweeten the deal, Leapmotor is offering a limited-time launch package valued at up to 50,166 yuan, encompassing benefits like selection gifts, intelligent chip and sensor packages, loyalty rewards, financial plans, delivery services, charging benefits, data packages, and a comprehensive suite of four lifetime free warranty and premium services.

Externally, the Leapmotor D19 makes a bold statement with its distinctive family design language. The front fascia, dubbed "Cosmos Horizon," features a harmonious blend of circular and square elements, creating a majestic and powerful presence. A standout feature is the inclusion of a million-pixel DLP projection headlight system. This advanced lighting technology boasts Adaptive Driving Beam (ADB) functionality, intelligent dynamic light carpet projection, and smart welcome lighting sequences. Further enhancing efficiency and aesthetics is an Active Grille Shutter (AGS). The SUV's profile is characterized by clean, expansive lines, accentuated by a flush-side window design, reportedly developed with an investment of 20 million yuan, and large 21-inch "Aspiration Horizon" alloy wheels wrapped in Michelin high-performance silent tires. Five exterior colors are available: Pine Valley Green, Liquid Silver, Metallic Black, Canopy Grey, and Photoelectric White.

The rear design maintains a简约 (simple) and elegant theme, dominated by a full-width light bar that integrates an ISD Intelligent Interactive Light Screen. This impressive panel, stretching 1,958mm in width and housing 11,025 LED beads, supports multi-scenario interactive light displays. The license plate recess is integrated into the lower bumper, adding a sense of layered depth to the tailgate.

Stepping inside, the D19 introduces a fresh interior design philosophy centered on a luxurious and tech-savvy cabin. Ambient lighting, branded as Flagship Light Language, bathes the interior and supports multi-scenario synchronization. The driver faces a dedicated instrument cluster, a large central touchscreen, and a expansive Head-Up Display (HUD). Practicality is addressed with a wide central armrest, a wireless charging panel, and clever under-console storage space.
The second row is configured as a premier lounge, featuring zero-gravity seats, dual folding tray tables, overhead entertainment screens, a refrigerator, and a dedicated control screen. Thoughtful touches like B-pillar assist handles aid entry and exit for children and elderly passengers. The third row doesn't feel like an afterthought, offering armrests, one-touch electric folding, and even seat heating functionality.

The true heart of the Leapmotor D19's innovation lies in its digital and driving intelligence. It claims the global debut of the dual Qualcomm Snapdragon 8797 chips, offering a staggering total of 1280 TOPS of AI computing power. This powers a centralized domain control architecture that integrates cockpit and driving functions, alongside the VLA (Vision-Lidar-Radar Fusion) advanced driver-assistance system. Safety is bolstered by the use of 2GPa ultra-high-strength steel in 16 key areas of the body structure.
Underpinning it all is the flagship D platform, offering customers the crucial choice between pure electric (BEV) and extended-range electric (EREV) powertrains—a strategy that addresses both urban commuting and long-distance travel anxieties. The extended-range variant utilizes Leapmotor's range-extender CTC battery technology. Its system delivers a combined power output of 400 kW and a wheel-end torque of 7,850 N·m. Paired with an 80.3 kWh battery, it promises a pure electric range of up to 500 km and comes with an intelligent four-wheel-drive system.

The pure electric models are built on a full-stack 1000-volt electrical architecture. The top-tier triple-motor performance version unleashes a system power of 540 kW and a colossal wheel-end torque of 8,770 N·m, enabling a 0-100 km/h sprint in the 3-second range. It is equipped with a 115 kWh super hybrid battery cell, achieving a CLTC-rated range of up to 720 km. Advanced thermal management is handled by a highly integrated 34-in-1 super thermal module. All variants benefit from three-motor vector control for precise handling, along with features like dual-tire blowout stabilization and a "compass" turning mode for tight maneuvers. The chassis is equipped with dual-chamber closed air suspension and Continuous Damping Control (CDC), supported by an exceptionally rigid body with a torsional stiffness of 50,500 N·m/deg.
The launch of the Leapmotor D19 marks a pivotal moment for the Chinese EV maker. By combining a spacious, tech-laden cabin with industry-leading computing power, versatile powertrains, and dynamic performance credentials—all at a starting price under 220,000 yuan—Leapmotor is not just launching another SUV. It is firing a direct salvo at the heart of the premium EV market, signaling its readiness to compete on technology, value, and desirability in one of the automotive world's most competitive segments.