On October 30, General Shares (601500.SH) issued two major announcements: planning to invest no more than 295 million USD (approximately 2.003 billion yuan) to build a third overseas tire base in Egypt, while also adding 112 million yuan to expand production at the Cambodia base. With two major moves landing on the same day, the global strategic layout of this leading national tire enterprise is fully speeding up.


Golden Location, Creating a Second "Medium-Sized General"
The Egypt project is located in the Sokhna Industrial Zone of the Suez Canal Economic Zone, with a planned annual production capacity of 800,000 all-steel tires and 6 million radial tires for semi-steel, a construction period of 36 months. After completion, it is expected to achieve annual revenue of 2.006 billion yuan and net profit of 204 million yuan.
The site selection shows forward-looking wisdom: Egypt is located at the junction of Asia, Africa, and Europe. The Suez Canal guards the throat of global shipping. As a founding member of the WTO, most of its exports to Europe, the Middle East, and Africa enjoy zero or low tariff treatment, with significant labor and energy cost advantages. The project will "base in Egypt, radiate to North America, Europe, Middle East and Africa", equipping product exports with a "high-speed engine".

(Web Image - Sokhna Industrial Zone of the Suez Canal Economic Zone, Egypt)
Cambodia Base Becomes a "Cash Cow"
Simultaneous Cambodia expansion is also outstanding: utilizing existing workshops to add 1.2 million semi-steel tire production capacity, investment is only 112 million yuan, construction period 12 months, expected investment return rate as high as 43.18%, annual net profit contribution of 50.55 million yuan. In the first three quarters of 2026, the Cambodia base achieved revenue of 3.012 billion yuan and net profit of 386 million yuan. In just 9 months, it surpassed the 2025 full-year profit level, becoming the core competitive engine for the company's globalization development.

Four Bases Coordinate, Sailing to Over 140 Countries
After the Egypt base lands, General Shares will form a pattern of "production capacity coordination, flexible allocation" with four bases in China, Thailand, Cambodia, and Egypt. The annual tire production capacity will reach a new height on the basis of 35 million tires. The production capacity map supported by multiple points across continents will significantly shorten delivery cycles, enhance supply chain security, and effectively improve comprehensive risk resistance capabilities.

The confidence also comes from the dual support of technology and capital: The company owns well-known brands such as Qianlima and Chitu. The industry first large-scale application of Eucommia rubber TPI, the semi-steel tire "Lights-Out Workshop", and the all-steel tire "5G Carbon Cloud Smart Factory" lead intelligent manufacturing upgrades; recently completed the issuance of 550 million yuan Sci-Tech Innovation Bonds, full ammunition. Combined with the integration into the Sohoholding system in 2025, the "Belt and Road" pivot layout is further improved.
Starting from Donggang Town, Wuxi, to launching three arrows at Thailand, Cambodia, and Egypt, General Shares is accelerating along the "5X Strategic Plan". Good tires, made by General — this slogan is being written into the global map.