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On September 6, 2026, Beijing Guoce Convention and Exhibition Center. Dongfeng Forthing's three new models lined up in a row: V6E Passenger Version, V8E Passenger Version, V8E Refrigerated Van.
Behind the three vehicles, on a huge colorful curtain, seven characters "Applicable to All Scenes, Starting a New Journey" dominated the venue.
Ten days ago, Dongfeng Corporation released its 2026 Semi-Annual Report: Revenue 5.516 billion yuan, up 9.64% year-on-year; Net profit attributable to parents 124 million yuan, up 27.83% year-on-year; New energy vehicle sales 18,000 units, surging 99.2% year-on-year. Among them, Forthing's delivery volume increased by 153.9% year-on-year in the first half, with growth rate nearly three times faster than the industry average.
Guo Quanbin, Deputy Minister of Dongfeng Corporation Marketing Headquarters and General Manager of Forthing Division, stated that currently the demand for urban distribution, individual operation, corporate commuting, and cold chain logistics is becoming more segmented. Users are no longer satisfied with "having a car available", but require vehicles to precisely match their scenarios.
These three vehicles are here specifically to address this "dissatisfaction".
Five Months: From Integration to Simultaneous Launch of Three Vehicles, Accelerating Pace
In March 2026, Dongfeng Corporation integrated the original Yufeng and Ruilida two VAN businesses, incubated a new exclusive brand "Dongfeng Forthing", and established an independent division. R&D routes, manufacturing standards, and channel service systems were consolidated, and VAN business fully shifted to positive pure electric development.
From "fighting separately" to "clenched into a fist", it took less than a month.
On April 15, Chongqing, Forthing brand officially launched, V8E and V10 dual vehicle debut. Brand landing and product launch were almost seamlessly connected.
On September 6, Beijing, three new products launched simultaneously. From dual vehicles to three vehicles, from city distribution freight to passenger commuting to cold chain logistics, the product map is expanding at a visible speed.
From one blueprint to two product lines, and then to three new vehicles completing three segmented scenarios, it only took five months. This pace was not a brainstroke, nor was it sharpening the weapon before battle when the market arrived. In 2026, Dongfeng Forthing plans to launch 26 medium-small VANs, 10 large VANs, totaling 36 models. Multiple technology routes such as pure electric, fuel, and gas, two drive modes of front-wheel and rear-wheel drive, a network is fully spread out.
Why dare Forthing set up such a large scale?
The answer is in Xiangyang. Dongfeng Corporation Xiangyang Intelligent Manufacturing Production Base achieved "oil and electricity" mixed flow production. One production line, fuel vehicles and electric vehicles mixed production. Platform sharing, unified supply chain. This is not "oil-to-electric" patchwork, but a positive development system grown from the root.
"When everyone above and below shares the same desire, they win" — the logic of brand integration was thoroughly explained by the ancients. This is also one of the reasons why Forthing achieved a 153.9% growth rate in five months.
Three Vehicles, Three Scenarios, Precise Gap Filling
The market changed, products must keep up.
Currently, the vehicle selection logic of urban distribution logistics is shifting from "having a car is enough" to "which vehicle for which scenario". Extensive "one vehicle conquers the world" is no longer feasible.
These three vehicles released by Forthing are here to solve the problem of "not feasible".
V6E Passenger Version, positioning "multi-functional VAN vehicle combining passenger and cargo", "Super value 7 cubic meters, rear drive stronger". 6.6m³ volume, wheel hub package spacing exceeds 1.2 meters. 3 meters long passenger cabin, people sit not cramped, luggage also has a place to put. 85kW flat wire motor, rear wheel drive, climbing is powerful. 3+1 leaf spring, 1.8T rear drive electric drive axle — carrying capacity is right there. 270-degree tailgate, loading and unloading not laborious. CLTC range 330km, CATL battery. Standard equipped with 13.1-inch central control screen, reversing image, driving recorder, electronic handbrake, passenger car configurations are not dropped.
Who is this car mainly for? For micro and small operators who pull goods in the morning, carry people in the afternoon, and can run a city distribution trip at night. One car, three identities.
V8E Passenger Version, focusing on "Rear drive 8 cubic meters, sitting enjoying calmness". 7-9 seat layout, full load 9 people can still fit 8 20-inch toolboxes. Passenger area length exceeds 3 meters, right side exit channel width exceeds 0.5 meters: getting on and off not crowded, sitting not cramped. Standard equipped with privacy glass, leaf spring stiffness compared to same platform freight vehicle reduced by 30%: car for people, cannot be too bumpy. CATL liquid-cooled 2C battery, factory sealed.
Who is this car mainly for? Corporate commuting, team travel, airport shuttle. 9 people plus 8 toolboxes, pulled in one trip, no need to run two trips.
V8E Refrigerated Version, "Cold transport worry-free, fresh delivery to 10,000 homes". 6.5m³ super large cold box, Level F freezing level. Fudi and CATL dual first-line brand batteries selectable, 2C fast charge, factory sealed. Fudi version CLTC range 300km, CATL version 350km. 110kW flat wire motor, 2T reinforced rear axle, rear wheel drive. Energy consumption better than competitors by 17%, save 3 yuan per 100 kilometers on average, run more save more. 13.3-inch smart central control screen, supports cold machine preset and built-in, after locking car cold machine continues to work. Built-in cold machine total vehicle height 1998mm, total vehicle height 2190mm, can go underground garage.
Who is this car mainly for? Fresh e-commerce, chain restaurants, medical distribution. Last kilometer of cold chain, one degree Celsius difference is not allowed.
Three vehicles, three scenarios, one common point: all built on Dongfeng Forthing V platform. Platformization is not marketing rhetoric, it is the underlying capability of cost control, quality consistency, and rapid iteration.
From "Applicable to All Scenes" brand proposition to the reality of three vehicles covering three scenarios, Dongfeng Forthing completed the whole process from conception to realization in five months.
As Guo Quanbin stated, the application scenarios of the three models each have their focus, but what they persist behind is the same direction: "Starting from user needs, using real scenarios as inspection standards, providing suitable, reliable, and efficient vehicle usage choices for users through more rich product combinations."
Starting from 79,000 yuan, Lock Car Keeps Cold, Every Calculation is Clear
During the price announcement, when numbers came out, dealers below took out phones to start calculating.
V6E Passenger Version starting from 79,000 yuan, V8E Passenger Version starting from 102,100 yuan, V8E Refrigerated Version starting from 112,700 yuan. This pricing, placed in the 2026 new energy VAN market price coordinate system, precisely hits the golden section point of "quality not losing, price better".
But this is just the first bill. The real calculation must look forward five years.
A V6E, bought for 79,000 yuan. Calculated at 40,000 km per year, how much saved on electricity compared to fuel? How many fewer maintenance times compared to fuel vehicles? After five years, is the saved money enough to buy another one? This is the calculation in the heart of micro and small operators.
A V8E refrigerated van, energy consumption better than competitors 17%, save 3 yuan per 100 kilometers. Run 50,000 km in a year, energy consumption alone saves 1500 yuan. Lock car no break cold (Cold machine continues working after engine off and locking), cargo loss rate reduced; can go underground garage, loading/unloading time saved; Level F freezing, cargo loss reduced. After this car runs for five years, how much more money earned than competitors? This is the calculation in the heart of logistics companies.
Dongfeng Forthing calculated every bill on the table.
End of July, Shijiazhuang, Hebei, 60 V6E delivered, signed thousand-unit strategic framework. August 14, Xiangyang Intelligent Manufacturing Center, thousand Forthing officially delivered to major customers. From "strategic consensus" to "scaled operation", less than a month. Customers are not fools, before bulk repurchase, the bill must have been calculated.
Launch means delivery. On site, Dongfeng Corporation handed new car keys to customers. Multiple car owners stated that they had been looking forward to Forthing new product launch for a long time, Dongfeng solid manufacturing heritage and sincere pricing, gave them confidence in subsequent operating income.
Overseas markets are also calculating bills. First half vehicle export 13,000 units, up 81.4% year-on-year. Malaysia single delivery 830 units, Latin American market won 108 units orders. Forthing's ledger, started to be written in US dollars and Ringgit.
The account of this value, calculates beyond bare car price, saving when using, expensive when repairing, losing when selling. This is the standard ruler Forthing throws out: Total Lifecycle Cost.
"Applicable to All Scenes, Starting a New Journey", the connotation of this slogan, Guo Quanbin explained thoroughly at the press conference: "Responding to thousands of scenarios with diversified products, accompanying users to start new journeys in career and life with reliable quality."
In past years, light commercial vehicle industry fell into low-price killing quagmire. Who cheaper sells more, no one cares whether Three-Electric reliable, service keeps up or not. But market is self-evolving: fleet scale getting larger, operation intensity getting higher, total cost of a car's full lifecycle is far more important than bare car price.
Old ruler is price, new ruler is value. The new ruler Forthing throws out has three scales: First scale looks at system capability, second scale looks at scenario adaptation, third scale looks at Total Lifecycle Cost.
Starting from 79,000 yuan, 102,100 yuan, 112,700 yuan, pricing of three new products; 153.9%: Forthing first half delivery growth rate.
Numbers are placed there, this VAN selection new ruler Forthing throws out, does not need to be packaged with stories again.
