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On August 12, Chery Fengyun T7 officially launched pre-sale, with a pre-sale price range of 109,900 - 129,900 Yuan. In the current situation where new energy vehicle market competition is becoming increasingly fierce, Fengyun T7 took "Slow work builds a good car, long awaited" as the pre-sale theme. Relying on hardcore strength of global standard R&D and global road condition verification, as well as extremely sincere national-level pricing, it injected new vitality of "long-termism" into the 100,000-level pure electric SUV market, becoming an excellent choice for quality families for safe travel.
Tempered by Global Standards, Casting a Cross-level Quality Moat
The excellent pricing of Fengyun T7 is not at the cost of sacrificing quality, but stems from Chery's powerful global quality manufacturing system and profound global accumulation. As a true "Global Car", Fengyun T7 has anchored global standards from the planning phase, experienced 2 years of planning, 3 years of dedicated R&D, developed strictly according to the 2026 version E-NCAP five-star safety standards, functional safety reaches the highest ASIL D level, and meets global data compliance requirements.
To ensure the reliability of the vehicle in various complex environments globally, Chery conducted 5000+ global user surveys, deeply visited 15 typical countries, and accurately understood the real needs of users in different regions. In terms of environmental adaptability, Fengyun T7 achieved all-domain environment adaptation from -40°C to 55°C, first in its class equipped with dual-source wide-temperature heat pump + PTC system, calmly coping with extreme cold and heat. Meanwhile, the vehicle completed extreme tests covering 95% of global road types. Whether it is high speed bumps in Brazil, cobblestone roads in Mexico, or high-speed large-curvature curves in Germany, muddy unpaved roads in South Africa, Fengyun T7 used solid data from million-kilometer durability road tests to submit a quality answer sheet that can stand the test of the global market.
Rejecting Rushed Car Manufacturing, Adhering to Six Core Needs of Families
Under the trend of the industry generally pursuing "rushed car manufacturing", Fengyun T7 chose a "slow down" long-term path. This "slowness" is the ultimate pursuit of product quality, and more importantly, respect for the core expectations of family users. Fengyun T7 refuses configuration grading tricks, one-stop coverage of core needs of quality families in six dimensions: appearance, travel, safety, intelligence, comfort, and peace of mind.
Within the pre-sale price range, Fengyun T7 shows extremely strong market competitiveness. Its same-source model Lepas L6 has already launched in overseas markets such as South Africa and Thailand and gained wide recognition. Now returning to the domestic market with real feedback from the global market, it perfectly integrates world-class car manufacturing standards with national-level friendly prices. This not only breaks the stereotype of "low configuration low quality" in the 100,000-level pure electric SUV market, but also allows ordinary families to own a safe pure electric sedan benchmarking strict international standards without bearing high premiums.
From the underlying support of the global R&D system to the strict verification of million-kilometer extreme road conditions, Fengyun T7 interprets what "Global Quality" really means with solid "slow craftsmanship". The pre-sale price starting from 109,900 Yuan is not only a sincere return to the market, but also a powerful declaration by Chery to reshape the value standard of national pure electric SUVs with global standards. With the official start of pre-sale, this high-quality pure electric SUV tempered globally will surely bring a safe and comfortable travel new experience to more quality families.
